Youth and Marketing
List By Year of Movies for Which Product Was Supplied in Connection with Charles Pomerarez and Andrew Varela
Abstract
Lists movies Philip Morris supplied product to, in connection with Charles Pomerantz and Andrew Varela. Includes The Muppet Movie, 1978, "Maricela" -- awarded the "Best Children's script" by the Writer's Guild, PBS, 1986, and Who Framed Roger Rabbit ? -- 1988.
Fields
- Notes
Original document code was 149.
- Company
- Philip Morris Cos., Inc.
- Minor Subject
- Advertising and Marketing -product placement
- Advertising and Marketing -target market --youth (<18 years old)
- Marketing Type
- ProdPlace
- Target Market
- Youth
- Major Subject
- Advertising and Marketing
- Youth
Document Images
PRODUCT SUPPLIED - 1986 (continued)
Movie Title Rat inq
1'.8. Promised Land~- V R
19. Anna - V PG13
It is likely that the following fillms for which product
was supplied were also released i!n this year.
The Creeps
The Spa.Movie
PRODUCT SUPPLIED - 1987
Movie Title Rating
1. Flicks R
2'. The Big Easy R
3. Amazon Women On the Moon R
4. Robocop*
5. Summer Heat
6. Disorderlies PG
7. Last Innocent Man
8. Surrender R
9. ToughiGuys Don't Dance R
10. Near Dark R
11. Weeds R
12. The Lion!Of Africa HBO
13. Barfly R
14. Death Wish IV R
15. Programmed to Kill R
Previously titled "Retaliator"
16. The Martini Project
17. Jocks R'
Previously titled "Road Trip:"
18. Danny Irvine Always Has A Good Time PBS
19. Tapeheads - V R
20. Tips - V R
* Supplied only through product signage.
- 11 -
PRODUCT SUPPLIED - 1987 (continued)
Movie Title Rating
21. Call Me - V R
22. Traxx - V R
23. Less Than, Zero - V R
24. Next of Kin - V
25. Die Hard - V R
26. Knights in1white Batini - V*
27. Mystery Train - V R
28. Freeway - V R
29. Broadcast News - V R
30. Love Hurts - V R
It is likely that the following film1for which
prodbct was supplied was also released in this year.
Twist of Fate -
Given permission to use cab sign whlich they
had already obtained.
* Video Release Only - Not Rated - Equivalent to an "R" rating
per Varela
- 12 -
PRODUCT SUPPLIED - 1988
Movie Title Ratin
1. Who Framed Roger Rabbit? PG
2'. Bulletproof R
3. Braddock: Missing In Action III R
4. The Wrong Guys PG
5. Miraclie Mile R
6. The Boarder
7. Con, Inc.
8. War Party
9. Doing Time On Planet Earth PG
10. Verne Mi~ll'er R
11. Frantic - V R
12. Physical Evidence - V R
13. Red Heat - V R
14. Loon - V R
15. Tanner '88 - V HBO
16. Everybody's All American - V R
17. Tequila Sunrise - V R
18. Bill Durham - V R
19. Field of Dream - V PG13
Previously tiltled "Shoeless Joe"
2'0. Dream Team - V PG
21. Rainman - V R
PRODUCT SUPPLIED - 1988 (continued)
Movie Titl!e Ratiin
22. Casualties of War - V R
23. Can i~ne - V R
2'4. Mystic Pizza - V R
Varelia al'so supplied product in,1988 for Speedzone, a
movie which has no, yet been released (to be rated PG-13 or R).
It is likely that the following films for which product
was supplied were also released in this year.
Diary of a Vietcong Wipeout
NYBC:PMPROSUPTE
OCR for kez74e00 does not yet exist
