Youth and Marketing
The Camel World of Wheels Sweepstakes
Abstract
Camel print ads for World of Wheels Sweepstakes. Offers coupons as entry forms, includes age verification, and rules. One of the four pages includes Surgeon General's Warning.
Fields
- Notes
Original document code was 1072.
- Company
- R.J. Reynolds Tobacco Co.
- Minor Subject
- Advertising and Marketing -coupon
- Advertising and Marketing -print advertisement
- Advertising and Marketing -promotional item/program
- Cigarette -advertising and marketing
- Surgeon General -warning
- Youth Access -age verification
- Marketing Type
- Coupon
- PrintAd
- PromoProg
- Major Subject
- Advertising and Marketing
- Cigarette
- Brand
- Camel (RJR)
Document Images
FILL OUT, REDEEM
i AT STORE TODAY AND ENTER
~
THE CAMEL
i WORLD OF WHEELS S«'EEPSTAKES
~
(BE SURE TO INDICATE "'HICH CAR YOU «AN
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MANUFAC7URERCOUFON EXPWES"fA6
PLEASE ENTER Mt NAME IN THE DRAWING FOR
T1E FOLLOWING WORLD-CLASS SPORTS W1.
u PORS: NE 92RS
Q ME RC.EDES SL (ArwERTIBiE
'J GQRdETTE
D JAGUAR I,! S
[J kxSER<.TI Bil:}R80
c IC)TUS TtiR5C1 ES' R;1
PLEASE FILL OUT AND REDEEM AT YOUR ST
ORE
z
0
$4.00
$4.00 OFF
A CARTON
of Camel
any style
t+nC ----~
V bZl MANUFACTURER COUPO+ EXPIRES 3.'YVi6 S4.OO :
rIEASE ENTE-NAMf W TME DRM'M/G FOR $4 ,pp OFF ~
TK F~I WM~W~~RT=~
i ~~cR=,:-7 DE`~S: CidivERT1 A cARTOti
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Z PLEASE FK10UT AND /ADEEM AT YOUR STOflE Z
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$4.00 USE FIRST T2a90 1

,
Here's another way 1to enter
THE CAA'IEL
NVORLD OF VVHEEL$ SWEEPSTAKES
and save $15.00 more on
CAMEL
Enclose vour name and address
and we'1d send you six coupons
each worth $3.Q0 on any style
carton of Camel.
(Be sure to indicate which car you want.)
l~Iail-in offer
Mail to: Camel, P.O. Box 1652
Winston-Salem,
North Carolina 27102
PLEASE ENTER MY NAME iNTHE DRAWING FOR
THE FOLLOWING WORLD-CIASS SPORTS CAR:
` PORSCHE 928S 0 JAGUAR XJ-S
`' MERCEDES SL 0 MASERATI BITURBO
CONVERTIBLE 0 LOTUS TURBO ESPRIT
C CORVETTE
/ certify that I am a smoker at least 21 years old.
onaturF
Si
-
Name
fpknepnnrj
Address
caty
StarP ,_. Zip
proo°rJ,
Male r___ Female O' Age ~_
My usua' brand is
This MEN-1n OMlt IE 1qt fFdelffWk fn E10f2S.
:a~LD.:a^'tCia4COM::m.s11p+.C~51e7,.na~-m
cfEO°C"Oq' i .^vEG
{!MN grxK 01 f r U . t 'JC+7
__ _ c. . -'^1-aMaw N^te^!-v~tSKClpIC.
MAIL-1N OFFER EXPIRES MARCH 3Ii.1986
$4.00 OFF
A CARTON
of Camel
any style
.. . . - . .. ..... . r,. . .~ - c~ - .
IMUT ONE COUPOV PER oIMCNASE AND TO SMOKFRS tt YEA11S Of AGE O11 OLfA w
YOIO.Op USE IN COMS1%ATION WITH ANY OTNER pROYOTiONAL OaFEn
11ETA0.ER1 AND AUTNOR/2ED ClEAq8/ONOUfES
- . -_ s - . . _ . .. .
. .. .., . F.. _l ... . . .
4.00 OFF
A CARTON
of Camel
any style
TEpMS P COUaON OFFEF
CONSUwE. CAUTION
~
Ub" ONF COUPON YFN V(/NCNASE AND To SMOKERS r YEARS O AOE OR O:/>
YO1D FDV L'SF IN COMlINAT/OM YVnN AMY OTNEp MIOYCTIpdAt DFE 4 t
NETAKEaS AND AUtMJR1ZED CIEAmNvNOUSES ^
USE FIRST T24b'.

,
;
1
Save on Camel and you are entered in the
CAMEL WORLD OF WHEELS SWEEPSTAKES!
You could win your choice of a world class sports car!
GRAND PRIZES (6 DRAWINGS)
!
I
MERCEDES SL CONVERTIBLE
PORSCHE 928S
PLUS 1000 FIRST PRIZES
OF KENWOOD CAR STEREO SYSTEMS!
MASERATI BITURBO
JAGUAR XJ-S
Redeem the attached coupons,
mail in for more coupons and save
up to $26.00 on any style of Camel.
Each coupon and the mail-in
becomes your automatic entry
into the sweepstakes ...
so the more you save, the
better your chances
of winning! -
I
LOTUS TURBO ESPRIT
SWEEPSTAKES OFFICIAL RULES-NO PURCHASE NECESSARY
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