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Youth and Marketing

Free Pack of Camel!

Date: 1985
Length: 2 pages
505438088-505438089
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Abstract

Two print ads for Camel, "Discover a whole new world", offering 2 coupons, each are for a free pack of Camel. One ad includes Surgeon General's Warning with age verification, one does not.

Fields

Notes

Original document code was 1036.

Company
R.J. Reynolds Tobacco Co.
Minor Subject
Advertising and Marketing -coupon
Advertising and Marketing -print advertisement
Cigarette -advertising and marketing
Surgeon General -warning
Youth Access -age verification
Marketing Type
Coupon
PrintAd
Major Subject
Advertising and Marketing
Cigarette
Brand
Camel (RJR)

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Page 1: jmw15d00
LV6L1. FREE PACK CAMEL LIGHTS, FILTERS or NON-FILTERS FREE I PACK ~~ z ( ~ RETAILER: YOU MUST FILL IN NORMAL RETAIL PRICE (INCLUDING APPLICABLE SALES TAXES) ~ TERMS OF COUPON OtiER I CONSUMER:CAUT10NrCDupongoodonivonbrandstyle(s) speLYfied:itcannotbetransferredorexchangedforother W coupons. Partbupac:on in this promotion s at the discretion of the retailer AII promotional costs paid by Q I manutacturer LIMIT ONE COUPON PER CUSTOMER AND TO SMOKERS 21 YEARS OF AGE OR OLDER . N VOID FOR USE IN COMBINATION WITH ANY OTHER PROMOTIONAL OFFER. RETAILERS AND AUTHORI2ED CLEARING HOUSES 0nly will be reimbursed normal value for this Renrapplicable sales taxes. 80 handling. a°o postage ir submrtteo m accordance wrth R.J. Reynolds Tobacco Company coupon terms, im corDcirated by reference, brochure available upon request. Cash value 1120 of 10 Geec only in U.S A Mau to Coupon Redemption Center. PU. Box 3000. Winstom ' Zti6L1 $2.50 OFF ~ $ 2 so ®FF A ~~ ~ A CARTON FILTERS CARTON ~ 0 ~ fTt n O C ~ O Z c' Ltof~~ ~ CAMEL LIGHTS, FILTERS or NON-FILTERS ' _ TERMS OF COUPON OFfER o CONSUMER: CAUTIONr Co::50n good bnly when brad srylefsl Spec `.ed purchased: it Cannot be trans:erred or ex- U changed for other coupons 'Ietad customer must pav applicable sa es taxes ParUcipatiWl,n this pror'qtron is at W ~ :he discretion of the reta•er An promotional costs oaid by manufa,:;.rrer, ~ L1MIT ONE COUPON PER PURCHASE AND TO SMOKERS 21 YEARS OF AGE OR OLDER. y VOID FOR USE IN COMBINATION WITH ANY OTHER PROMOTIONAL OFFER. RETAR.ERSAND AUTHORIZED CLEARIN6 HOUSESDnrv wdl be rermbursed face valae.8t handlrng, and postage d sub~ I I ~ aT North Caroima 2= 02 - .- I FREE COUPONEXPIRATIONDATE:FEBRUARY28,1986 T7941 PACK I S2.50 OFF A CARTON mitted n accordance with R J Reynolds Tobacco Company coupon terms, !ncorpc•redbYreference.brocn,ueavadableueonrequest Cashvalue1t20 oflc CxoonlvmUSA Ma,r.o CouponReee^ononCenter.PO Box3000. 'Nms::r.Sarem. North Carorh^a 27102 COUPON EXPIRATION DATE: FEBRUARY 28,1586 T7942
Page 2: jmw15d00
FREE PACK OF CAMEL! LIGHTS 85, LIGHTS HARD PACK: 9 mg. "tar", 0.8 mg. nicotine, LIGHTS 100's: 11 mg. "tar". 0.9 mg. nicotine, FILTERS: 16 mg. "tar", 1.2 mg. nicotine, FILTERS HARD PACK: 17 mg. "tar", 1.3 mg. nicotine, REGULAR: 21 mg. "tar", 1.6 mg. nicotine, av. per cigarette by FTC method. Zti6Ll REDEEM AT STORE TODAY N ~ m n O C O Z $2.50 OFF I ML1 A CARTON •(VnrrTERS -9!"4!%: $50 l1FFA ~~b , rIvnl C1~R~'Ol~ r_--=- -, .~ . CAME'- LIGHTS, FILTERS or NON-FILTERS t PLEASE FlLL OUT AND REDEEM AT YOUR STORE. I certify that I am a smoker 21 years of age or older. SIGhar ,AE PRINTNAME TREET CiMTY STATE ZIP TELEPHDNE SEX AGE MYUSUALDRANDIS $2.50 OFF A CARTON APT/iDT # o IC/3 CAMEL LIGHTS, FILTERS or NON-FILTERS a ~ I m PLEASE FILL OUT AND REDEEM AT YOUR STORE. v n I certify that I am a smoker2l years of age or older. I - y I Z _ . I T7942 ~ ACK NATU STREET M SEX STATE AGE NAME ZIP TELEPHONE MY USUAL BRAND IS APT T* FREE PACK z 0 tL O t, W N T7941

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