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USC Tobacco Industry Monitoring Project Collection

Cbs Studio 21. July 13, 1953 (530713) (Recorded July 2nd, 1953 (530702)). Air: Monday, 10:00-10:30 P.M. "Walk A Mile" No. 54.

Date: 13 Jul 1953
Length: 14 pages
514554364
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Abstract

Script from radio show with advertisements. Document is of historical interest; but has little practical modern application. Announces which members of Armed Forces & hospitalized Veterans are to receive the week's free gift packs of Camel Cigarettes. Lists contestants, dollar amounts, & number of cartons as well.

Fields

Named Person
Koplin, M.
Cullen, W.
Ludlow, B.
King, J.
Ripley, J.
Veterans Hospitals
Columbia Broadcasting System
Morgan, C.
Beckham, C.
Crane, D.
Wayne, J.
Ohara, M.
Greer, J.
Power, T.
Schoendienst, R.
Spahn, W.
Garcia, M.
Cox, W.
Us Armed Forces
Us Army Station Hospital
Indiantown Gap Military Reservation
Alaskan Air Command
Author
William Esty
I Ras
I, T.A.
I Fad
I, G.
Type
SCRIPT
Subject
entertainment activity
advertising
radio
Brand
Camel
Cavalier

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Page 11: iev03d00
15 CULLEN: ALL RIGHT, TIME'S UP AND ALL OUR CONTESTANTS HAVE TURNED IN THEIR C ARI1S. LET 'S SEE WHAT RES<1LTS WE HAVE. KING: The contestant who earned first ohanoe at the $500 Camel Jackpot Jackpot Question was... RIPLEY: vin Mrs. _ , ~~N who walked ~ ' ls Not in____ ~ seoonds.Her answer was..... CU LLEN: ._,~'. ~L...._..__._ AND THAT ANSWER IS AOMM INCORRMT (IF NOT A WINNER) KING; The contestant who had second chance was... Mr. Hi s RIPLEY: ~irw.e-,x nou blt answer wae.... CULLEN: "ImE . AND THAT ANSWER IS 46WM. INCORRECT. (IF NOT A WINNER) KING: The contestant who had next chance was.... RIPLEY: CU LLEN: I~ Mrs. ! ~ ~_. (IF NOT A WINNER) KING: The contestant who Mr. RIPLEY: Mrs. ___„l_~ CULLEN: 0 hiw Her answer was..... AND THAT ANSWER IS-9210W. INCORREC T, next chance was.... His Her answer was.... G
Page 12: iev03d00
16 (IF THERE IS A WINNER) (CUE: BILL WILL SAY: _"ULAS,Io(EB ,j,S MUM =__ ,~ ' ' RE CULLEN: (REVIEW REASONS R WANTING MONEY. END CUEs) "AND CON(~A ATIONS AGAIN." (,u_T S Ils_~_,,,..,Bj,AYQ ~l_ANpAPP (IF THERE IS NO WINNER) CULLEN: IIM SORRY NOWV%f HAS ANSWEREI) C0RREOTLY GJR $500 C AMEL J AC KPOT fiJ ES TI ON ToN 16s4r. THE CORRECT ANSWER IS: AL.E"XAND67R AND TH AT MEANS Tft AT THE MAKERS OF C AUL C IGARETTES.~ WILL ADD ANOTHER $500 TO CUR J1OKPOT. G
Page 13: iev03d00
17 KING: (IF THERE IS A WINNER) Well, sinoie had a Oamel Jackpot Winner -tonight, n eekls Walk A Mile Jackpot will start aga with $500. WSIC_-, _. KING: U LiE._MEBE ..LS ..NQ.JACK201 ..W.NN~t~ Well, since no one answered our Oamel Jackpot question correctly tonight, we shall add another $500 and VAjLt week the Walk A Mile Jackpot will be $1000 dollars. LMIC:_ 'r'HINE- - - "NnW Uf_IL" ) G
Page 14: iev03d00
18 RIPLEY:'. To you who prefer a long aigarette, the makers of Camels offer new king-size Cavaliere. Blended of supremely fine, light, mild tobaooos, kinweiee Cavaliers give you mildness where it aounts mildness you can fAal as you inhalel Yes, inhale and fml that light, easy Cavalier mi.ldnpeel ba$re , that superbly f ine Cellalier f lavori Lelarn,'Whet it means to enjoy ak'zng-size oigarette made by the makers of Camelsj 49ore good neweJ Although king-size, Cavaliers are priced no higher than leading regalar-size brandsd LML' ' __..._JEEAE...s."HOW mI= RIPLEY: Walk a Mile was transoribed in New York with Ben ludlow's orchestra. Direoted by Mert, Koplin. This is Joe Ripley. KING: This is Joe King. CULLEN: And this is Bill Cullen saying thanks to, all our contestants for playing "Wa1k a Mile" and to you Ev c.e - S~. .n~ ~.4M folks at home thanks-ifor listening and so long everybodyi (1015in _THEME) . (APPLAUSE)

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