USC Tobacco Industry Monitoring Project Collection
[Letter from Edward J. Avila to A.J. Stevens]
Abstract
Letter from Edward J. Avila, National Director of the National Association of Latino Elected and Appointed Officials seeking support for NALEO. Letter discusses NALEO as an organization developed to forward a comprehensive Hispanic advocacy and leadership network. Argues that NALEO combines resources of top Hispanic political, business and community leaders to further Hispanic peoples' goals. Requests Lorillard Co. to make a "Leadership Gift of $2500." Maintains that in so doing, Lorillard would join Amheuser-Bush, Philip Morris, ARCO and several national banks in donating to build the organization which is "providing a united Hispanic voice in the nation's capital and across the country."
Fields
- Target Market
- None
- Subject
- Corporate Giving
- Philanthropy
Document Images
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NAL
Hon. Edward R. Roybal
PRESIDENT
National Association Of Latino Elected And Appointed Officials
... and the people who support them
Hon. Robert Garcia
SECRETARY-TREASURER
Mr. Arthur J. Stevens
Vice President and General Counsel
Lorillard Co.
666 Fifth Avenue
New York, N. Y. 10019
Dear Mr. Stevens:
June 17, 1981
It was a pleasure having lunch with you recently in New York. Congressman
Garcia also expressed his appreciation for your taking the time to meet with
us. I would like to take this opportunity to acquaint you with the philosophy,
goals and objectives of our organization and to request that you consider
assisting in NALEO's development.
NALEO has developed a comprehensive Hispanic advocacy and leadership
network dedicated to the advancement of the Hispanic people. NALEO effectively
serves as a vehicle through which the Hispanic perspective can be articulated,
particularly in the nation's capital where policy decisions are made regarding
such vital issues as economic development, education, housing, unemployment,
and health. NALEO has combined the resources of the nation's top Hispanic
political, business and community leadership and utilized them to further the
goals of the Hispanic people. By developing an organization of concerned
Hispanics and non-Hispanics, NALEO has in effect established the broad-based
support necessary to successfully advocate for legislation, programs and policies
which benefit Hispanics in both public and private sectors.
Our membership and sponsorship is open to any individual, organization
or business that shares NALEO's goals of improving the welfare of the Hispanic
community, greater achievement and involvement in the political, social and
business environment affecting our people, and maximizing communications with
Hispanic leadership of the United States. Understand that NALEO is like no
other national Hispanic organization in the country today. It is not meant
to duplicate or infringe upon any other organization's objectives, but rather
to maximize the total Hispanic voice and increase its effectiveness. NALEO
is nonpartisan; it does not endorse or contribute to political candidates. We
do not solicit or accept governmental funding of any kind. Our support,
therefore, is entirely dependent upon membership and contributions.
In order to continue our growth and effectiveness, we need your support.
Toward that end, I am requesting Lorillard Co. to make a Leadership Gift of
$2,500. You will be joining United California Bank, ARCO, Anheuser-Busch, the
firm of Vasquez, Quezada & Navarro, Bank of America, Philip Morris, USA, and
Vanir Development Co. in the ranks of NALEO Leadership Gift Givers. We ask
you to become part of NALEO's unique and historic undertaking, which is providing
a united Hispanic voice in the nation's capital and across the country.
Sincerelv.
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Enclosures
EDWKR7JJ4VILA '" N
Nationaljtirector
Post Office Box 24266, Washington. D.C. 20024
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