Tobacco Institute
Liggett & Myers Company Annual Report 1964
Fields
Annotations
- 1. Liggett Myers Author
- Affiliation:
Liggett Myers
- Affiliation:
Document Images
TIMN 446066
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.iggett & Myers Tobacco
ComQany i4nnuafi Report 1964 '
yi.
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Cover: Tumbling shredded tobacco
in the manufacturing process
provides a golden background for a
full-grown tobacco plant.
TIMN 446067

Contents Letter to Stockholders page 2
Scientific Research; Diversification 3
Domestic Advertising, Marketing,
and Sales
4
Foreign Business; Taxes
Manufacturing ti
7
Leaf Tobacco 8
Financial Review
Hiohlights of Operations l
10
Disposition of Total Earnings 11
Consolidated Balance Sheet 12
Consolidated Earnings and
Retained Earnings 14
Notes to Financial Statements and
Opinion of Certified Public Accountants 15
Ten Years in Review 16
Officers and Directors Inside back cover
Stockholders' Annual Meeting
The annual meeting of stockholders will hc
held on Tuesday, April 27, 1965, at the Hotel
Commodore, 42nd Street at Lexington A%,t,-
nue, New York City, at 2:30 P.M., Eastern
Daylight Time.
A formal notice of this meeting, together
with the proxy and proxy statement, will i),-
mailed to stockholders on March 26, 1!t1,-1
Stockholders who are unable to attend th,-
meeting are urged to sign their proxies , n l
return them promptly so that the stock of il,-,
Company will be represented as fully as 11,
sible at the meeting.
Today the Company is owned by appro\i-
mately 47,000 stockholders. About 81 per c(-i,t
of the total common and preferred stock
voted by person or proxy at the last annud
i
stockholders' meeting on March 31, 1964.
'TIMN 446068

Milton E. Harrincton,
President and Chief Executive Officer.
To the Stockholders: Earnings per share of common stock for 1964 increased 6.9 per cent to
$6.37 from 55.96 for 1963. This was achieved despite a decline of less
than 1 per cent in net sales of $502,666,055. This loss was small in view
of the estimated 3 per cent decline in total domestic cigarette consump-
tion. Two of our principal brands, L&M and CHESTERFIELD, had lower
sales, as did most other cigarette brands. Our third principal brand.
LARK, was estimated to have the highest gain in the industry.
Our smoking tobacco sales increased during the year; and our ne«,
premium-quality, aromatic MASTERPIECE, which went into nation<<I
distribution late in the year, showed good early results.
During 1964 we acquired the interest of the minority stockholders of
our subsidiary, The Pinkerton Tobacco Company, giving us 100 per cent
ownership. Historically, our proportionate share of Pinkerton's earnings
has been included in our earnings. Pinkerton's sales, heretofore not in-
cluded in our sales, are included in 1964 sales, and for comparative pur-
poses our 1963 sales have been restated.
Although total domestic cigarette sales declined considerably in tht~
early part of the yeur, following the Report of the Surgeon Generll's
Advisory CommittE e on Smoking and Health released on January 11,
1964, losses wert tiuhslmntially lower by midyear, and, by the latter par!
of 1964, sales ~~ t rt .I1 ~ 1u k f,ar-earlier levels. The United States Depart-
ment of Agricult 1r1~i~ ~i a decline in domestic consumption of ap-
proximately 3 per i i-itl Im ;,iis-1 and forecast a moderate increase in ltlti. .
2
TIMN 446069

Liggett &>lyers Tobacco Compnnr nmt SubsnttaryCompanies
tbert F. Hunsicker, President of
len Products Company, Inc.,
scusses plans for marketing ALPO
-meat dog foods with Milton E.
irrington. Liggett & Myers took the
st major step in its diversij'ication
ogram with the purchase of
len Products in late 1964.
In April, 1964, all major cigarette manufacturers in the United States,
including your Company, voluntarily adopted a Cigarette Advertisina
Code designed to curb "health appeal" and appeals to youth in domestic
cigarette advertising. Robert B. NIeyner, former Governor of New Jersey,
was named Code Administrator in July and opened his headquarters in
New York City in September. The Code went into effect officially on
January 1, 1965, and all advertising currently on view has had Code
approval.
Scientific Research
Many responsible scientists and many comprehensive research in-
vestigations have indicated that the Report of the Surgeon General's
Advisory Committee on Smoking and Health is not conclusive. All ex-
cept the most biased parties involved in the tobacco and health contro-
versy agree to two basic concepts: (1) that a good deal more scientific
research is urgently needed, and (2) that the basic issues can only be
resolved in, and that the final answers will ultimately come from, the
research laboratories.
For these reasons, this Company has continued to give first priority
to intensive scientific research, particularly long-term basic investiga-
tions in our Research Department. One spectacular result of this type of
fundamental research is the LARK charcoal-granule filter, which was
developed in our own laboratories. The details of this research were
widely circulated in both scientific and lay publications.
We have continued to expand our own research program, which in-
cludes our sponsorship of a broadly based biological research program
in the Life Sciences Division of Arthur D. Little, Inc., in Cambridge,
Massachusetts. We will continue to make major commitments for out-
side research, including substantial grants to the Council for Tobacco
Research-U.S.A., and the American Medical Association Education and
Research Foundation.
Diversification
The Company for some time has been actively investigating possible
acquisitions and mergers to diversify its business. As reported in the
December 1 dividend enclosure, we have taken our first major step to
diversify our business with the purchase of Allen Products Company,
Inc., believed to be the largest manufacturer of all-meat dog foods.
Located in Allentown, Pennsylvania, Allen Products processes and
packs the ALPO line under such trade names as Beef Chunks, Lamb
Chunks, Liver (:hunks, Horsemeat Chunks, Meat Balls with Gravy,
Chicken, and ' ti( r,iml,le" - a successful new egg-and-meat mixture.
Veterinarians r- t tnint nd ALPO because it is 100% all-meat. ALPO
products are pi t, ,.I 11 1h,r than most dog foods because they are 100 0
meat, whereas ~,-,t ,-+h, rdua foods contain considerable amounts of
cereal fillers -,t,) :~) t,, :nut.h as 90 per cent.
3
TIMN 446070

Distribution of ALPO, widely known as the leading all-meat dog food
in the east. has been expanded to the south and west, into Canada, and
will eventually include the southwest and far west. The expansion pro-
gram at Allen Products includes a new ALPO processing and packing
plant no« under construction in Crete, Nebraska. We will continue our
broad survey to find additional desirable diversification opportunities
for your Company.
])ocnestic \d\ ortisin,. NIarketing, <+nd Sales
In the domestic cigarette market, 1964 was characterized by the con-
tinued shift in consumer preference from non-filter to filter cigarettes,
the introduction of many new brands, more frequent brand-switching
among consumers, and increased competitive activity in sales and adver-
tising to meet changing consumer preferences.
An important factor in this changing cigarette market was the out-
standing success of our new LARK brand, which has been generally
credited with starting a new trend in consumer tastes. Its success was
followed by the appearance on the market of a number of new competi-
tive brands with charcoal-type filters. The LARK filter, consisting of ti~o
outer filters and an inner chamber of charcoal granules, delivers a rich,
smooth taste that has been enthusiastically accepted by consumers.
The advertising theme for L&M, our largest selling brand, was changed
in early 1964 to: "%Make the Logical Move to L&M," a sales appeal ad-
dressed to smokers who prefer rich flavor in a filter cigarette.
4
Domestic and foreign distribution
problems usually involve mure than
one department head. Shown here are
Edivard J. Parrish, Craydon B. Leake,
Samuel White, and Lawrence W. Bru ff,
Vice-Presidents of Export Snles.
Domestic Sales, Marketin<,. and
Advertising, respectively.
TIMN 446071

Liggett & Nty'ers Cobacr.o Compan} nnd Subvvdiar} Compan es
,NIemhers of the Bocud of Directors inclu<le (from left to right):
Freclerick Sheffield, Partner of 6Vebster Shef fielct Fleischmnnn
Hitr.hcor.k & Chry stie; 6Vifliatn A. Blount: Frnnk Tolhott. _Jr.. Chuirtnnn of
the I3ortrd of Dan River Mills. Llc.: nncl Frmlcis hL Horttn.
I'ice-Prestdent and General Counsel. Not present: Ftonurcl LV. McCull,
Jr., C'ice-Chairmcni, Chemical Bank New York Trust Cwnpany.
CHESTERFIELD, our major non-filter brand, also took on a ne~v look
in 1964 with its "Chesterfield People" campaign: "They like a milcl
smoke but just don't like filters. (How about you?)"
We have increased our activities in the growing pipe tobacco market,
including the introduction, in late 1964, of a new premium-quality,
aromatic pipe tobacco called MASTERPIECE. As we stated at the time:
"Never before has a pipe tobacco been given such a big-budget, big-
name send-off." The "big-name" referred to _ actress Eva Gabor, the
IMASTERPIECE spokeswoman in advertising, and the "big-budget" re-
ferred to the national advertising schedule, unprecedented for a smoking
tobacco. MASTERPIECE has received wide attention in the press and
good consumer acceptance.
Our supermarket merchandising program has been widened in scope
to give better and more efficient services to more retail operators. ~l'e
have made wider use of special promotions to gain better distribution
through tobacco wholesalers, vending machines, military installations,
and other segments of the trade. We have also used special consumer
promotions, including introductory offers on LARK and MASTERPIECE.
During 1964 we adopted a sales employment practices program and
a comprehensive salcs tle%elopment program. We have conducted more
frequent and more rt~~,;ul,tr reloional sales meetings, with special emphasis
on educating our salt~s m~tn~tgers to the concept of "total marketing."
5
TIMN 446072

Financial affairs are under the direction
of ] Bowling Anderson, Senior
Vice-President, Finance (center);
Ralph P. Moore. Treasurer (right); and
R. Haywood Hosea, Comptroller.
Foreign Business
Export sales of our major cigarette brands, in 134 countries around
the world, continue to be an important share of our total sales. The
greatest success during the year was the outstanding growth in sales of
LARK, which is today a leading export brand to many countries. This is
especially important to us because the trend from non-filter to filter-type
cigarettes is now even greater abroad than it is_ here. CHESTERFIELD
export sales, like the export sales of other non-filter cigarettes, have con-
tinued to decline.
Our association with Ed. Laurens, a widely known company in Europe
that manufactures and distributes L&M cigarettes in Switzerland, has
been a rewarding one. We announced recently that La Tabacalera hiexi-
cana, one of the largest cigarette manufacturers in Mexico, would soon
begin to make and distribute the L&M brand in that country. We an,
continuing to investigate other similar ventures that have good pruniisE,
of contributing to the growth of our total foreign business.
Taxes
Federal and state incnme taxes and franchise taxes in 1964 tot<ilt~cl
$25,895,163, or Sti..-),i per sh<tre of common stock. For comparison. net
earnings per sharv nf tht. <<,mmon stock were $6.37.
Federal and oth(,r f,\c iw tav,s totaled $209,502,000. The federal exc:ise
tax rate is eight c:frntti (in e,,( h package of cigarettes.
6
TIMN 446073

Liggett & tlyers Tobacco Company and Subsidiary Companies
Although the industry does not collect state and municipal excise
taxes, these add up to substantial additional taxes paid by the consumer.
These state and local taxes amounted to approximately $1.3 billion in
1964. This is in addition to the total of approximately $2 billion in federal
excise taxes. Five states increased cigarette excise taxes during 1964,
and Colorado adopted a cigarette tax for the first time. Cigarette excise
taxes are now levied in forty-eight states and the District of Columbia.
Fifteen of these states tax at the rate of eight cents per pack. equal to the
federal excise rate, and Mississippi raised the rate from eight cents to
nine cents last year.
Manufacturing
The Manufacturing Department's greatest challenge during the past
year has been to maintain adequate production schedules so that output
of the LARK charcoal-filter cigarette would keep pace with the rapidly
accelerating consumer demand for the new brand. Special machinery
was required to manufacture LARK with its unique filtering unit. This
machinery was designed and built by the Company's Manufacturing
Department, and additional conversions and installations have continu-
ally been made as needed. The design of this machinery, and of the
LARK filtering unit, has not been matched by other manufacturers.
Liggett & Myers' plant locations include modern cigarette factories in
Durham, North Carolina, and Richmond, Virginia; a pipe and chewing
7
Executive personnel in rosvrrrr I nnrl
manufacturing include (Irrrnr I1-tt tu
right): Dr. William W. Bnrr-. /r .
Director of Research: )rrnuthun ll'.
Old, Jr., Vice-President. :1~ nr ~nr
to the President; Lop D. "('hrrn (r n.
Senior Vice-PresidenL .~Irinrrr : runng
and Leaf; and C. Gricrr M, %hrl!,rn.
.r _rrun,
Branch Manager, Richnrnn,Il k
TIMN 446074
I

tobacco factory in St. Louis, Missouri; and leaf tobacco processing plants
and storage warehouses in Durham and Rocky Mount, North Carolina;
Danville, Virginia; and Lexington and Paris, Kentucky. The Pinkerton
Tobacco Company's scrap-tobacco plant is located in Toledo, Ohio. A
wholly-owned subsidiary, Gary Tobacco Company, has plants in Izmir,
Turkey, and in Cavalla and Xanthi, Greece, for buying and processing
Turkish-type leaf tobaccos.
Leaf Tobacco
The total value of leaf inventories at year end was $264,643,678.
According to United States Department of Agriculture figures, the 1964
flue-cured tobacco crop totaled approximately 1,473 million pounds,
compared with a 1963 crop of 1,463 million pounds. The 1964 crop sold
for an average market price of 58.1 cents per pound, compared with
57.7 cents in 1963. The estimated burley crop for 1964 was 660 million
pounds, compared with 755 million in 1963, and the estimated average
market price was 60.2 cents in 1964, compared with 59.2 cents in 1963.
On behalf of the Board of Directors, I take this opportunity to express
our grateful appreciation to the employees for their loyalty and good
performance, and to thank all stockholders for theirinterest and support.
Respectfully submitted on behalf of the Directors,
March 12, 1965
; "~ ~-C..
~
Milton E. Harrington
President
IN MEMORIAM
We record with deep sorrow the death on
July 9, 1964, of Zach Toms, who was Chair-
man of the Board. He had served as Chief
Executive Officer of the Company for only
sixteen months, but in that brief period he
initiated many programs which will be in-
valuable to the Company for many years.
Mr. Toms was the son of Clinton White
Toms, who served as President of this Com-
pany from 1928 to 1936. In four decades, he
moved up from the most modest assignment
to the most difficult. He was elected a Direc-
tor in 1945, Secretary in 1947, a Vice-Presi-
dent in 1951, Executive Vice-President in
1959, President in 1961, and Chairman of the
Board in 1964.
On July 14, 1964, the Board of Directors,
in adopting a resolution of condolence to
Mrs. Toms and her family, recorded their
"appreciation of the life and friendship of
one who gave fresh meaning to the word
gentleman," and "gratitude for services
splendidly rendered and particularly for his
initiative and imaginative leadership during
the all too short period during which he was
Chief Executive Officer."
TIMN 446075

Financial Review / 1964
Sales
Net sales in 1964 totaled $502,666,055, compared
with sales of $507,164,059 in 1963.
Net sales by consolidated subsidiaries have been
included in total 1963 and 1964 net sales. December
sales by Allen Products Company, Inc., are included
in 1964 net sales.
Earnings
Consolidated net earnings were approximately 6.2
per cent higher than in the previous year, amount-
ing to $26,236,453 ($6.37 per share of common
stock), as compared with $24,703,469 ($5.96 per
share) for 1963. Earnings before income and fran-
chise taxes were approximately equal for both years
even though sales decreased slightly in 1964. The
increase in net earnings can be attributed princi-
pally to a reduction in Federal income taxes.
Dividend Record
Common stock dividends have been paid for fifty-
three consecutive years, ever since the Company
was incorporated in 1911. Common stock dividends
in 1964 consisted of four quarterly payments of
$1.25 each, a total of $5.00. Four quarterly dividends
of $1.75 were distributed on preferred stock. There
were approximately 47,000 stockholders at the end
of the year.
Total common and preferred dividends paid in
1964 amounted to $20,847,112. The balance of earn-
ings retained for use in the business amounted to
$5,389,341, compared with the $3,798,189 retained
in 1963.
A regular quarterly dividend of $1.25 per com-
mon share was paid March 1, 1965.
Financial Condition
The Company's over-all financial condition con-
tinues to be strong. Even though $23,750,000 of the
25/s per cent debentures become due in 1965 and
are therefore included in current liabilities, the ratio
of current assets to current liabilities is nevertheless
6.6 to 1. These maturities will probably be met from
cash reserves. The remaining $37,500,000 of the 2'/s
per cent debentures become due in 1966, and con-
sideration is being given to the refinancing of these
obligations. Further long-term financing may be
utilized for cash acquisitions of businesses in con-
nection with our expansion and diversification
program.
The Company reacquired 8,200 shares of noncall-
able 7 per cent preferred stock during 1964, bringing
the total number of preferred shares held in treas-
ury to 71,050. It also purchased and holds in its
treasury at December 31, 1964, 6,800 shares of com-
mon stock.
- -- ,
~
~~ o
uce plicaticin arf Funds
~
=__ ~.~
°~
ear ended I2ecember 31, 1964,
~ ~S()~ TItCp QF FttNDS
~
$26,236,453
~--=--- _`_ -
~
Capital Expenditures
Capital expenditures during 1964 consisted
chiefly of disbursements for machinery and equip-
ment to modernize further the Company's factory
operations and of amounts paid for manufacturing
facilities of the Allen Products Company, Inc. These
expenditures totaled $4,500,000, compared to
$3,500,000 in 1963. Depreciation charges in 1964
aggregated $3,960,684, compared to $4,291,505 in
1963. No major capital expenditures are anticipated
in the near future.
ecx8tzutit=
3,960,684
r
_
'
!ds from
saTe of co
mmon
is_ued under stock op-
524
52U
$6Q
,
,
x
m debt . .- 23,657,5oU
°
easn~ssvsi anrl preferred
GM* purchased and heItj in
. - 288,421
~-_--- - ..-- =~`.
working capital
_. 30,040,962
_
1,821,9,~8 .
-vestzrie
Uapts,gau
9 TIlVIN 446076

Liggett & Myers Tobacco Company
and Subsidiary Companies
Highlights of Operations
1964 1963*
Net sales . . . . . . . . . . . . $502,666,055 $507,164,059
Earnings before taxes . . . . . . . 52,131,616 51,969,983
Income and franchise taxes . . . . . 25,895,163 27,266,514
Net earnings . . . . . . . . . . 26,236,453 24,703,469
Percentage of net sales . . . . . . . 5.22% 4.87%
Net earnings applicable to common stock $ 25,149,993 $ 23,560,642
Net earnings per share of common stock 6.37 5.96
Dividends per share of common stock . 5.00 5.00
Current as s ets . . . . . . . . . . 356,099,839 361,164,754
Current liabilities . . . . . . . . . 53,697,187 28,721,140
Ratio . . . . . . . . . . . . . 6.6 to 1 12.6 to 1
Long-term debt . . . . . . . . . $ 37,592,500 $ 61,250,000
Stockholders' equity
Preferred stock . . . . . . . .
15,409,100
16,229,100
Common stock . . . . . . . . 294,824,928 290,151,092
Per share of common stock ... 74.62 73.39
Approximate number of stockholders . 47,000 50,000
mi//ions
600
*Amounts for 1963 have been restated as explained in Note 1 to Financial Statements.
10
500
400
300
200
100
Net Sales
TIMN 446077

Disposition of Total Earnings
for 1964
The Company received for goods sold
to customers and from dividends
and interest a total of $504,216,000.
This is how it was used
or set aside.
34.6%
Leaf tobacco, wages, other
manufacturing costs, and freight
$174,395,000
41.6%
Federal and other excise taxes
$209,502,000
5.1%
Federal and state income and
franchise taxes $25,895,000
13.5%
Selling, advertising, administrative,
interest, and other expenses
$68,188,000
Net Worth Compared
With Long-Term Debt
'58 '59 '60 '61 '62 '63 '64
millions
70-
60
50
40
30
20
10
Taxes
Federal and state income
~ and tranchise taxes
Net income after taxes
'58 '59 '60 '61 '62 '63' '64
11

Consolidated
ASSETS
1964 1963
(Note 1)
CURRENT ASSETS
Cash (including negotiable time certificates of de-
posit: 1964, $9,499,440; 1963, $6,500,000) . .
$ 16,087,806
$ 16,144,231
Marketable securities, at cost which approxi-
mates market value . . . . . . . . . .
13,778,619
6,591,875
Accounts receivable, customers 26,565,170 23,444,580
Accounts receivable, others . . 1,301,858 1,132,640
Leaf tobacco, at average cost . 264,643,678 282,625,370
Manufactured stock, operating supplies, etc., gen-
erally at average cost . . . . . . . . .
33,722,708
31,226,058
TOTAL CURRENT ASSETS ...... 356,099,839 361,164,754
PROPERTY, PLANT, AND EQUIPMENT-AT COST
Land and buildings . . . . . . . . . . . 22,723,618 21,553,302
Machinery and equipment . . . . . . . . 68,094,767 65,435,276
Total . . . . . . . . . . . . . 90,818,385 86,988,578
Less accumulated depreciation . . . . 56,722,615 53,244,343
NET PROPERTY, PLANT, AND EQUIPMENT 34,095,770 33,744,235
OTHER ASSETS
Goodwill, brands, and trademarks (Note 2) .. 9,168,429 1
Investments in foreign tobacco r;ompanies, at cost 1,005,801 1,005,801
Prepaid expenses and deferred c.h,ir.;es .. . 1,270,677 1,073,043
TOTAL OTHER ASSETS. 11,444,907 2,078,845
TOTAL. . $401,640,516 $396,987,834
See Notes to Financial Statements.
12
TIMN 446079

Liggett & Myers Tobacco Company
and Subsidiary Companies
Balance Sheet
as o f December 31
LIABILITIES
1964 1963
CURRENT LIABILITIES
Accounts payable . . . . . . . .
$ 6,394,958 (Note 1)
$ 4,068,740
Dividends payable on preferred stock 269,659 284,009
Accrued interest on long-term debt . 489,453 535,938
Portion of long-term debt due within one year . 23,769,000 5,750,000
Taxes payable and accrued (less, for 1963, U.S.
Government tax notes, $4,960,344) . . . . .
22,774,117
18,082,453
TOTAL CURRENT LIABILITIES . . . . 53,697,187 28,721,140
OTHER LIABILITIES
Long-term debt
25/s% sinking fund debentures, payable in
1966 . . . . . . . . . . . . .
7,500,000
1,250,000
Other . . . . . . . . . . . . . . 92,500 -
Deferred compensation (net of estimated future
income tax reductions) . . . . . . . .
116,801
225,561
TOTAL OTHER LIABILITIES . . . . . 37,709,301 61,475,561
MINORITY STOCKHOLDERS' INTEREST IN A
SUBSIDIARY COMPANY (Note 2) . . . . . . .
-
410,941
STOCKHOLDERS' EQUITY
Preferred stock 7% cumulative, par value $100
- authorized, 341,938 shares; issued, 225,141
shares; in treasury, 1964, 71,050 shares, and
1963, 62,850 shares . . . . . . . . . .
5,409,100
6,229,100
Common stock, par value $25 - authorized,
5,000,000 shares; issued, 1964, 3,957,813 shares,
and 1963, 3,953,593 shares (Note 3) .... 98,945,325 98,839,825
Paid-in capital in excess of par values of capital
stocks (Note 4) . . . . . . . . . . .
21,346,621
21,165,700
Retained earnings (Note 5) . . . . . . . . 175,101,527 170,145,567
Total . . . . . . . . . . . . . 310,802,573 306,380,192
Less cost of 6,800 shares of common stock in
treasury . . .
568,545
TOTAL STOCKHOLDERS' EQUITY . . . 310,234,028 306,380,192
TOTAL . . $401,640,516 $396,987,834
See Notes to Financial Statements.
13

Liggett & Myers Tobacco Company
and Subsidiary Companies
t
i
Statement of Consolidated Earnings
and Retained Earnings
for years ended December 31
1964 1963
(Note 1)
NET SALES . . . . . . . . . . . . . . . . . . $502,666,055 $507,164,059
OTHER EARNINGS
Interest and dividends . . . . . . . . . . . ,
1,293,345
899,366
Other . . . . . . . . . . . . . . . . . . 256,343 46,529
TOTAL EARNINGS . . . . . . . . . . , 504,215,743 508,109,954
COSTS AND EXPENSES
Cost of goods sold . . . . . . . . . . . . . .
383,896,796
385,092,969
Selling, administrative, and general expenses .... 66,344,404 69,058,590
Interest on long-term debt . . . . . . . . . . . 1,729,002 1,881,660
Equity of minority stockholders in net earnings of a sub-
sidiary . . . . . . . . . . . . . . . . .
102,193
73,709
Other . . . . . . . . . . . . . . . . . . 11,732 33,043
Provision for Federal income tax . 23,632,071 25,016,514
Provision for state income and franchise taxes .... 2,263,092 2,250,000
TOTAL COSTS AND EXPENSES ....... 477,979,290 483,406,485
NET EARNINGS FOR THE YEAR . . . . . . . . . . . 26,236,453 24,703,469
RETAINED EARNINGS AT BEGINNING OF YEAR ..... 170,145,567 166,460,589
TOTAL . . . . . . . . . . . . . . . 196,382,020 191,164,058
DEDUCT
Cash dividends of $7 per share on preferred stock ...
1,086,460
1,142,827
Cash dividends of $5 per share on common stock ... 19,760,652 19, 762,453
Total dividends . . . . . . . . . . . . 20,847,112 20,905,280
Excess of cost over par value of preferred stock reac-
quired . . . . . . . . . . . . . . . .
433,381
113,211
TOTAL . . . . . . . . . . . . . . . 21,280,493 21,018,491
RETAINED EARNINGS AT END OF YEAR (Note 5) . . . . $175,101,527 $170,145,567
Depreciation provided and charged to costs and expenses
amounted to $3,960,684 in 1964 and $4,291,505 in 1963.
See Notes to Financial Statements.
14
TIMN 446081

NOTES TO FINANCIAL STATEMENTS
December 31, 1964
1. Effective as of January 1, 1964, the Company
adopted the policy of including all subsidiary com-
panies in the consolidated financial statements. Since
the Company previously followed the practice of re-
flecting in earnings the Company's equity in the net
earnings of unconsolidated subsidiaries, the change
in consolidation policy had no effect upon consoli-
dated net earnings for 1964 or consolidated retained
earnings as of December_ 31, 1964. For comparative
purposes, the consolidated financial statements for
1963 have been restated to include therein the two
previously unconsolidated subsidiaries.
2. In November, 1964, the Company purchased all of
the outstanding capital stock of Allen Products Com-
pany, Inc., and the accounts of that company and its
wholly-owned subsidiaries have been included in the
consolidated financial statements since December 1,
1964. In December, 1964, the Company also acquired
the minority stockholders' interest in a subsidiary
company. The excess of the purchase price of the
securities acquired over the underlying net book
value has been included in "Goodwill, brands, and
trademarks."
3. At January 1, 1964, there were outstanding options
granted under the Incentive Stock Option Plan to offi-
cers and key employees to purchase, subject to
certain limitations, 29,928 shares of the Company's
common stock. During 1964, options for 4,220 shares
were exercised for an aggregate option price of $286,-
421, and options for 1,450 shares were canceled. At
December 31, 1964, options were outstanding with
respect to 24,258 shares having an aggregate option
price of $1,858,135. In accordance with the Plan, op-
tion prices represent closing quoted market values of
the shares on the dates the options were granted.
4. Paid-in capital in excess of par values of capital
stocks increased in 1964 by $180,921, representing
the excess of sales price over par value of common
stock sold to officers and key employees under the
Incentive Stock Option Plan.
5. Under the terms of the Indenture covering the
25/s% sinking fund debentures, $68,037,846 of re-
tained earnings is restricted as to payment of cash
dividends on common stock. This limitation does not
apply to stock dividends on common stock, nor does
it restrict payment of dividends on preferred stock.
6. A deferred Profit Sharing Plan, and amendments
to the Employees' Retirement Plan, as approved by
the stockholders at the annual meeting on March 31,
1964, became effective as of January 1, 1964. Con-
tributions under the Profit Sharing Plan, which are
based upon annual earnings, are made to a trust fund
for the benefit of all regular full-time employees of
the Company who have completed thirty-six months
of continuous service. The amendments to the re-
tirement plan provided principally for reductions in
benefits as a result of increases in Social Security
benefits since the retirement plan was originally
adopted. Amounts provided by charges to earnings in
1964 for the Profit Sharing and Employees' Retire-
ment plans were $1,879,832 and $1,577,818, respec-
tively, or a total of $3,457,650. The provision for the
Employees' Retirement Plan charged to earnings in
1963 amounted to $2,888,105.
Opinion of Certified Public Accountants
HASKINS & SELLS
CERTIFIED PUBLIC ACCOUNTANTS
TWO BROADWAY
NEW YORK 10004
To the Directors and Stockholders o f Liggett & Myers Tobacco Company:
We have examined the consolidated balance sheet of Liggett & Myers Tobacco Company and its
subsidiaries as of
December 31, 1964 and the related statement of consolidated earnings and retained earnings for the
year then ended.
Our examination was made in accordance with generally accepted auditing standards, and accordingly
included such
tests of the accounting records and such other auditing procedures as we considered necessary in the
circumstances.
In our opinion, the accompanying consolidated balance sheet and statement of consolidated earnings
and retained
earnings present fairly the financial position of the companies at December 31, 1964 and the results
of their operations
for the year then ended, in conformity with generally accepted accounting principles applied on a
basis consistent with
that of the preceding year (after revision of the financial statements for that year as explained in
Note 1).
February 1, 1965
15
TIMN 446082

Liggett & Myers Tobacco Company
and Subsidiary Companies
Ten Years in Review
Dollars expressed in thousands except per share figures
OPERATING RESULTS Year Ended December 31
ear
Net
Sales
Earnings
Before
Taxes
Taxes
on
Income
Net
Earnings Per Share
of
Common
Stock (b)
Common
Dividends
Per
Share - Preferred
Dividends
($7 Per
Share)
Earnings
Retained Sinking
Fund
Require-
ments
1964 $502,666 $52,132 $25,895 $26,236 $6.37 $19,761 $5.00 $1,086 $ 5,389 $5,750
1963 507,164 51,970 27,267 24,703 5.96 19,762 5.00 1,143 3,798 5,750
1962(a) 499,956 53,701 28,290 25,411 6.14 19,755 5.00 1,163 4,493 5,750
1961 516,708 58,624 31,864 26,760 6.47 19,712 5.00 1,205 5,843 5,750
1960 543,173 62,713 34,004 28,709 6.96 19,686 5.00 1,301 7,722 5,750
1959 554,936 65,075 35,036 30,039 7.28 22,585 5.75(c) 1,430 6,024 5,750
1958 556,046 67,912 36,689 31,223 7.60 19,571 5.00 1,461 10,191 5,750
1957 570,385 61,895 33,621 28,274 6.85 19,564 5.00 1,461 7,249 5,750
1956 564,966 58,367 31,916 26,451 6.39 19,561 5.00 1,461 5,429 5,750
1955 546,965 56,678 29,957 26,721 6.46 15,646 4.00 1,461 9,614 2,000
FINANCIAL POSITION Year End
ear
nventories
urr,ent
Assets
orking
Capital
Plant and
Equipment
(Net)
otal
Assets
ong-Term
Debt
hort-Term
Debt (d)
tockholders'
Equity Book
Value
Per
Common
Share (b)
1964 $298,366 $356,100 $302,403 $34,096 $401,641 $ 37,593 $23,769 $310,234 $74.62
1963 313,851 361,165 332,444 33,744 396,988 61,250 5,750 306,380 73.39
1962(a) 326,508 365,870 335,555 31,748 400,326 67,000 5,750 302,764 72.46
1961 331,145 367,929 334,920 33,138 404,903 72,750 5,750 298,887 71.39
1960 314,413 354,846 333,383 35,122 393,080 78,500 5,750 292,868 69.83
1959 330,394 365,064 332,157 36,201 404,391 84,250 5,750 287,234 68.08
1958 341,318 369,974 333,054 35,582 409,103 90,000 7,456 282,182 66.70
1957 381,029 416,458 327,417 36,215 456,440 95,750 59,060 271,649 64.09
1956 409,071 444,693 .328,922 33,667 481,671 101,500 83,750 264,400 62.24
1955 389,014 425,252 332,798 30,634 458,592 107,250 57,750 258,888 60.85
(a) Amounts stated for 1962 and prior years are as previously rep(irtrel tu titockholders and do not
include two subsidiaries which
were not consolidated in those years.
(b) Based on number of shares outstanding at end of each yenr.
(c) Commencing June 1, 1959, regular quarterly dividends of S1.^_S per shnre hnte been paid.
(d) Includes notes payable to banks and long-term debt payable within one year.
TIMN 446083
16
PRINTED IN U.S.A.

Liggett & Myers Tobacco Company
Executive Personnel
Following the sudden death on July 9,
1964, of Zach Toms, then serving as
Chairman of the Board and Chief Execu-
tive Officer, Milton E. Harrington, who
had been elected President on April 1,
1964, was elected Chief Executive Officer
on July 14, 1964, to succeed Mr. Toms. At
the same time, Ralph P. Moore, Treasurer,
was elected a member of the Board of
Directors to fill the vacancy caused by the
death of Mr.Toms. - -"
On April 1, 1964, j Bowling Anderson
and Loy D. Thompson were elected
Senior Vice-Presidents, and Jonathan W.
Old, Jr., was elected a Vice-President.
On July 31, 1964, Dr. Frederick R. Dar-
kis, Vice-President and Director of Re-
search, retired in accordance with the
Company's Retirement Plan. Dr. William
W. Bates, Jr., was elected Director of Re-
search and a member of the Board of
Directors to succeed Dr. Darkis.
On August 20,1964, R. Haywood Hosea
was elected Comptroller.
Officers
MILTON E. HARRINGTON President, Chie f Executive O fficer, and
Chairman Executive Committee
J. BOWLING ANDERSON Senior Vice-President, Finance
LOY D. THOMPSON Senior Vice-President, Manufacturing and Leaf
LAWRENCE W. BRUFF Vice-President, Advertising
FRANCIS H. HORAN Vice-President and General Counsel
GRAYDON B. LEAKE Vice-President, Domestic Sales
JONATHAN W. OLD, JR. Vice-President, Assistant to the President
EDWARD J. PARRISH Vice-President, Export Sales
SAMUEL WHITE Vice-President, Marketing
RALPH P. MOORE Treasurer
RUSSELL M. CHENOWETH Secretary
R. HAYWOOD HOSEA Comptroller
RUSSELL G. CUTTER Auditor
JAMES J. MORAN Assistant Treasurer and Assistant Secretary
ERNEST W. BALDASSARE Assistant Treasurer
CHARLES B. MORGENTHALER Assistant Secretary
DONALD G. NYREEN Assistant Secretary
JOSEPH F. TAYLOR Assistant Secretary
Directors
J. BOWLING ANDERSON
WILLIAM W. BATES, JR.
WILLIAM A. BLOUNT
LAWRENCE W. BRUFF
MILTON E. HARRINGTON
FRANCIS H. HORAN
GRAYDON B. LEAKE
HOWARD W. McCALL, JR.
C. GRICE McMULLAN
RALPH P. MOORE
JONATHAN W. OLD, JR.
EDWARD J. PARRISH
FREDERICK SHEFFIELD
FRANK TALBOTT, JR.
LOY D. THOMPSON
SAMUEL WHITE
Transfer Agent: Chemical Bank New York Trust Co.
20 Pine Street, New York, N.Y. 10015
Registrar: First National City Bank
55 Waii Street, New York, N.Y. 10015
TIMN 446084

Liggett & Myers Tobacco Company Annual Report 1964
TIMN 446085
