Tobacco Institute
Reduced Tar and Nicotine Cigarettes: Smoking Behavior and Health
Fields
Annotations
- 1. Gerstein, D.R. Author
- Affiliation:
National Research Council
- Affiliation:
Document Images
Meduced Tar and
NICOUn. G Carees:
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and Health
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ReduCed7arand
Nicotine Cigarettes:
Smoking Behavior
and Health
Dean R. Gerstein and Peter K. Levison, Editors
Committee on Substance Abuse
and Habitual Behavior
Commission on Behavioral and
Social Sciences and Education
National Research Council
NATIONAL ACADEMY PRESS
Washington, D.C. 1982
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NOTICE: The project that is the subject of this report
was approved by the Governing Board of the National
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National Academy of Engineering, and the Institute of
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COMMITTEE ON SUBSTANCE ABUSE AND HABITUAL BEHAVIOR
LOUIS C. LASAGNA (Chair), Department of Pharmacology
and Toxicology, University of Rochester
HOWARD S. BECIOrR, Department of Sociology, Northwestern
University
PETER'DEWS, Department of Psychiatry and Laboratory of
Psychobiology, Harvard Medical School
JOHN L. FALK, Department of Psychology, Rutgers
University
- DANIEL X. FREEDMAN, Department of Psychiatry,.
University of Chicago
JEROME H. JAFFE, University of Connecticut.School of
Medicine and Veterans Administration Hospital,
Newington, Connecticut
,J DENISE B. KANDEL, Department of Psychiatry,- Columbia
University, and New York State Psychiatric
Institute, New York
JOHN KAPLAN, School of Law, Stanford University
GARDNER LINDZEY, Center for Advanced Study in the
~ . Behavioral Sciences, Stanford, California
GERALD McCLEARN, College of Human Development,
. Pennsylvania State University
CHARLES P. O'BRIEN, Drug Dependence Treatment Service,
Veterans Administration Hospital, Philadelphia,
Pennsylvania
~ JUDITH RODIN, Department of Psychology, Yale University
. STANLEY SCHACHTER, Department of Psychology, Columbia
University
THOMAS C. SCHELLING, John F. Kennedy School of
Government, Harvard University
~ RICHARD L. SOLOMON, Department of Psychology,
University of Pennsylvania
FRANK STANTON, New York, New York
,ALBERT M. STUNRARD, Department of Psychiatry,
University of Pennsylvania Hospital '
RICHARD F. THOMPSON, Department of Psychology, Stanford
University
PETER K. LEVISON, Study Director
DEAN R. GERSTEIN, Senior Research Associate
DEBORAH R. MALOFF, Research Associate
MARIE A. CLARK, Administrative Secretary
111
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i
CONTENTS
PREFACE . v
INTRODUCTION AND CONCLUSIONS 1
THE HEALTH EFFECTS OF CIGARETTE SMOKING 7
Earlier Studies, 7
Changes in-Death Rates from Respiratory
System Cancer in the United States
S ince 1.940, 10
Su.*imary, 16
SMOKING BEHAVIOR
18
The Nicotine Compensation Hypothesis, 21
A Note on Cutting Down and New Smokers, 26
TOWARD A'RESEARCH PROGRAM ON ALTERNATIVES
28
Introduction, 28
Cigarette Research and Development, 29
Delivery and Absorption of Tobacco Products, 30
Standardized Measures of Smoking Behavior, 31
Studies of Alternatives, 33
Smokers' Responses to Existing
Alternatives, 34
Health Effects, 36
SPECIFIC RESEARCH RECOMMENDATIONS
Cigarette Research and Development, 38 38
Delivery and Absorption of Tobacco Products, 38
Standardized Measures of Smoking Behavior, 39
Testing the Addiction Model, 39
Smokers' Responses to Existing Alternatives, 40
Health Effects, 41
APPENDIX
2
REP'ERENCES 45
iv
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PREFACE
Since the early 1900s, cigarette smoking has increased in
popularity with relatively muted concern over its health
effects or'habituating properties. Reports of cancer
risk based on hospital studies in the early 1950s and the
landmark Surgeon General's report in 1964 induced many
cigarette smokers to quit smoking entirely-but many
others who tried to stop discovered the habit to be one
not so easily broken. The persistence of smoking habits
in those who wanted to quit and the great difficulties
experienced by many others who finally stopped smoking
only after repeated cycles~bf withdrawal, abstinence, and
relapse led to the recognition of cigarette smoking as an
addiction, at least for a substantial proportion of
smokers.
The Committee on Substance Abuse and Habitual Behavior
was formed within the National Research Council to
examine similarities and differences among many kinds of
firmly established habitual behavior patterns, princi-
pally but not exclusively involving chemical substances,
and to see what common processes might be found to
underlie compulsive, resistant habits that can endanger
health and well-being. The comrnittee's work has been
sponsored by the National Institute on Drug Abuse (NIDA),
which, in conjunction with its charter mission of
research on and treatment and prevention of problems
associated with narcotic drugs, was persuaded by the
commonalities between habitual cigarette smoking and
classical drug addictions to propose this major public
health concern as an addictive process. in 1978, the
committee and NIDA cosponsored a symposium entitled
Cigarette Smoking as a Dependence Process, the
V
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proceedings of which were published in 1979 as NIDA
Research Monograph No. 23.
The committee members who participated in the symposium
were especially interested in the hypothesis that habitual
smoking reflects an addictive process involving the bio-
logical and behavioral effects of nicotine. Experimental
studies of the quantity of smoking in relation to the
nicotine content of cigarettes form a growing body of
evidence suggesting that smokers who are given cigarettes
yielding less nicotine (in standard mechanized assays
that simulate smoking) than their usual ones smoke more
of them. Such experimental findings might be especially
important for persistent smokers in light of some major
changes in the cigarette marketplace. First, measures of
the average tar and nicotine yields of commercial cigar-
ettes have declined dramatically since 1955. Second,
some investigators have argued, with considerable support
in public health circles and attendant publicity, that
these lower yields represent a lessening of the health
hazards of cigarette smoking (in short, that they amount
to "less hazardous cigarettes"). Third, "light" and
"low"-yield brands have been heavily promoted by cigarette
manufacturers. This confluence of factors led the
committee to form a subgroup to study the question of how
tobacco products with reduced yields of nicotine, tar, or
other components affect the health of those smokers who
continue to use tobacco products.
The first draft of this study was discussed by the
full committee and a number of consultants in a small
conference in 1979. Initially the study sought to place
equal emphasis on a range of alternatives to cessation of
cigarette smoking, including pipes, cigars, "smokeless"
tobacco for chewing or snuffing, and nicotine-bearing
gum. However, the scarcity of useful epidemiological
data on these alternatives to cigarettes and the com-
mercial growth in demand for decreased-yield cigarettes,
persuaded us to place the major emphasis of the study on
cigarette smoking. The committee ended up synthesizing
and drawing inferences from evidence on nicotine as the
key addictive component of cigarette smoke, on the
behavioral and health effects of reducing the standard
yields of tar and nicotine in cigarettes, and on the
consequences likely to result from the interaction
between these two factors (addiction and yield
reduction). In its survey of epidemiological studies,
the committee was struck by the growtrh in death rates
vi
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from respiratory system cancer in the same period when
tar and nicotine yields were falling, leading us to
undertake a new analysis of these data.
The committee is grateful to a number of individuals
and institutions for help given during the preparation of
this report. The comments of our consultants Lynn
Kozlowski, Lee Fredericksen, and Dan Beauchamp on an early
draft were very helpful in setting its final direction.
Unpublished and prepublication materials supplied to us
by Lawrence Garfinkel, Frank Godley, G.-H. Miller, Carl
Pieper, and Eugene Rogot were most useful. The biblio-
graphic services of the library of the National Academy
of Sciences and the Technical Information Service of the
Office on Smoking and Health, U.S. Department of Health
and Human Services, were very valuable. I would also
like to acknowledge the advice of John Bailar, Robert
Enstrom, E. Cuyler Hammond, Daniel Horn, Zdenek Hrubec,
Morton Levin, Abraham Lilienfeld, and Marvin Schneiderman.
The committee subgroup, comprised of Louis Lasagna
(chairman), Jerome Jaffe, Stanley Schachter, Thomas
Schelling, and Albert Stunkard, was responsible for
overseeing this report through many rounds of criticism
and redrafting; they deserve a large share of the credit
for its completion. This report was also the beneficiary
of constructive criticism by individual reviewers of the
Assembly of Behavioral and Social Sciences and the Report
Review Committee of the National Academy of Sciences.
Gardner Lindzey chaired the Committee on Substance Abuse
and Habitual Behavior during the larger part o: the study.
I would also like to acknowledge the role of Christine
L. McShane, editor of the Commission on Beha, rioral and
Social Sciences and Education, who polished rhe report
and prepared it for publication, and of Deborah Maloff,
research associate for the committee, who tracked down
and organized much of the data used in the epidemio-
logical analysis. Finally, the committee has relied on
Dean Gerstein and Peter Levison, the committee's senior
research associate and study director, resnectively, who
designed and executed the analysis of respiratory system
cancer data, organized the research recommendations, and
in general shared primary staff responsibility for the
report.
Louis Lasagna, Chair
Committee on Substance Abuse
and Habitual Behavior
vii
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INTRODUCTION AND CONCLUSIONS
Habitual cigarette smoking is hazardous to health.
This is not only a scientific finding widely accepted
by the biomedical research community; it has also become
accepted as fact by a large majority of cigarette
smokers. Mainly for this reason, more than 30 million
of the 60 million habitual smokers in this country
report having made serious but unsuccessful attempts to
quit smoking. And more than 30 million others have in
fact quit smoking since 1964 (U.S. Department of Health.
Education, and Welfare, 1980; U.S. Department of Health
and Human Services, 1981). Nonsmokers, especially young
ones, are also aware of the hazards of cigarettes, and
since ].975 fewer young people have started smoking them
(U.S. Department of Health, Education, and Welfare,
1980).
Nevertheless, many people do not want to give up
smoking cigarettes, and many people who want.to quit
still do not. Further complicating matters, tobacco
has been an economic staple of a large region of the=
country for more than 250 years. Finally, cigarettes
have acquired firm cultural associations, at times with
social sophistication, individuality, or maturity, and
such associations remain attractive to many people.
From this mixture of motives has come a movement for
"reducing the risk" for those who continue to use
, tobacco. People can attempt such reductions in three
principal ways. The first is by reducing the number of
cigarettes smoked. The second is by taking tobacco in
a different way than cigarettes--such as pipes, cigars,
chewing tobacco, or snuff. The third is by smoking
"less hazardous cigarettes." Although we comment on
the first two methods, the focus of this report is on
the third: first, because there are adequate scientific
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reports to evaluate this method as a health strategy
for smokers; second, because it has unquestionably been
the major direction of consumer interest, commercial
development, and governmental activity in this country
in the past 25 years; and finally, because experiments
with different types of cigarettes have provided the
opportunity to assess the role of nicotine in the
motivation to continue smoking.
The assumptions that have guided development of the
less hazardous cigarette were outlined by Hammond et
al. (1977:105):
(1) Death rates from lung cancer, cancer of
several other sites, coronary heart disease, and
several other diseases increase with degree of
exposure to cigarette smoke. (2) Many experi-
mental studies have shown that material condensed
from cigarette smoke (usually called "tar") is
carcinogenic when applied to animals. (3) The
known acute effects of nicotine uponthe heart
and circulatory system suggest that the nicotine
content of cigarette smoke is partly, if not
entirely, responsible for the fact that age-
specific death rates are higher among cigarette
smokers than among nonsmokers. (4) Therefore, it
seems reasonable to suppose that if the tar and
nicotine content of cigarette smoke were reduced,
then the harm done per cigarette smoked would be
correspondingly reduced.
Due in part to this kind of reasoning, the tar and
nicotine (T/N) yields of commercially available cigar-
ettes in the United States have declined markedly over
the past 25 years. In 1955 the average cigarette sold
in the United States yielded 43 mg. of tar and 2.8 mg.
of nicotine (43/2.8) in standard tests. Almost no
cigarettes yielded less than 30/2.0; the highest-yield
brands were considerably higher; and virtually all
cigarettes were unfiltered. In 1979 the average
cigarette yielded about 15 mg. of tar and 1.0 mg. of
nicotine; almost no cigarette yielded more than 30/1.8;
and the tar and nicotine yields o.: readily available
cigarettes ranged down to 0.5/0.01. The overall
reduction has been achieved both by smokers' choosing
the new, lower T/N brands and the steady reduction by
cigarette companies of the T/N ratings of already
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established brands (Owen, 1976; Gori, 1980; U.S.
Department of Health and Human Services, 1981).
The less hazardous cigarette would seem to be the
solution to a number of dilemmas. For the smoker who
is both strongly attracted or habituated to continued
smoking but also desires to reduce the hazard to his or
her health, it offers the promise of compromise. For.
the manufacturers, reducing T/N has proved an important
marketing tool to-reach an increasingly health-conscious
public and to reduce criticism in the biomedical
community, without serious economic loss to interests
dependent on tobacco sales. The less hazardous cigar-
ette might be a compromise between the statutory
commitments of the federal government to public health
(and thus antismoking efforts) on one hand and to
agriculture and-other economic activity on the other.
The logic that lower T/N yields equal less harmful
smoking seems simple and persuasive. But there are two'
ways in which this logic may be misleading. First, the
measurements of T/N are performed, in the laboratories
of the Federal'Trade Commission (FTC) and others, by
analyzing batches of smoke drawn by a machine that
simulates smoking with a simple and unchanging program
(Kozlowski et al., 1980; RKozlowski, 1981). Human
smokers and their cigarettes, however, are neither
simple nor unchanging. If lowering the T/N of
cigarettes typically results in people's smoking more
of them or smoking them differently, then the machine
results may not predict the human results.
Second, there is the complexity of the product
itself. Tobacco smoke contains several thousand
distinct compounds (Guerin, 1980). While the particu-
late condensate we call tar is clearly carcinogenic,
and pure nicotine has well-demonstrated effects on the
cardiovascular system, the rated quantities of these
two components (that is, the T/N yields given by the
Federal Trade Commission and related methods) cannot
give all the information relevant to the potential
toxicity of cigarettes. In particular, these rating s
do not take into account the yield of gases--such as
carbon monoxide, hydrogen cyanide, and acrolein--in
cigarette smoke, which may not parallel T/N yields as
the cigarette is smoked. Ir. addition, flavorings are
added to tobacco to modify the taste for consumer
satisfaction. As a rule these additives are not under
the purview of federal regulation and are held as
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industrial secrets. It is possible that some flavorings
designed to offset reduced T/N taste may prove to be
added risk factors.
A variety of studies has been published regarding
the toxicity of cigarette smoke, the different ways
smokers puff on cigarettes, and the effects in human
subjects of smoking lowerversus higher T/N cigarettes.
Our report was undertaken largely to address the results
of these studies, to tryto distill from them some
up-to-date advice to smokers, to the government, and to
researchers concerning the degree to which alternatives
to smoking cessation--prinicipally the use of less
hazardous cigarettes-are protective of health. The
body of this report is an examination of relevant
findings and theories and recommendations for a
research agenda.
From our review of data and concepts we have formu-
lated some summary conclusions for smokers and for the
government.
Despite the adverse consequences for some
people of quitting cigarette smoking, such as
weight gain and psychological distress, we
are convinced by the evidence that habitual
cigarette smoking is unequivocally hazardous
to health and that longevity can be enhanced
by stopping. Smokers who want to reduce the
health hazards from their cigarettes are best
advised to auit smoking entirely.
Short of cessation, reducing the intake of
hazardous combustion products of cigarette
smoking should reduce the health hazard.
Switching to a lower tar and nicotine brand
or cutting down the number of cigarettes e
smoked of the same brand could achieve this
reduction, but the effects of changing the
brand or the number of cigarettes smoked are
complicated. For continuing smokers,
exposure to the constituents of smoke and
attendant risks depend not only on the
content, construction, and number of
cigarettes but also on the way they are
smoked.
, Smokers have not been educated about the
meaning of the T/N information that appears
on packages of most "light" and "low"- yield
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T/N brands as well as in advertising. These
numbers derive from standard measurements on
a calibrated smoking machine. The machine is
set to smoke in a uniform way, whereas smokers
exhibit many different patterns. There is no
easy way to represent the variability of a
smoking population when making such measure-
ments. In addition to nicotine and tar,
cigarette smoking delivers carbon monoxide
and other toxic gases to the body, which are
not currently measured. Therefore, the T/N
yields may or may not coriespond well to the
actual hazard exposure of different smokers.
There is evidence that many smokers respond
to switching to lower-yield brands, at least
in the short term, by altering their smoking
patterns; they may increase their depth of
inhalation, puff frequency, duration of
holding smoke in the lungs, and/or number of
cigarettes consumed. These char.ges tend to
offset to some degree the expected reductions
in nicotine and tar delivered by the new
brands; the changes may also be difficult for
the smoker to detect. Experimental evidence
indicates that when such increases occur,
smokers still may not absorb from the lower-
yield brands all of the T/N previously
absorbed from higher-yield brands. However,
exposure to carbon monoxide and, by implica-
tion, to other gaseous components generally
seems to stay about the same. While some
large-scale studies have suggested small
gains in health due to using lower T/N (or
filter rather than nonfilter) cigarettes,
other population-wide studies do not support
this view. Thus, the evidence for switching
to lower T/N cigarettes is doubtful.
Many smokers may switch brands rather than
quit smoking in the belief that their health
gains will be essentially proportional to the
reduction in rated TIN yield; or will be
substantial; or that the lower-yield brand of
their choice is virtually safe. In our
;udament, the degree of benefit most smokers
can expect from switching to lower T/N
brands, if any, is small compared with the
benefit of stopvina smoking comoletelv.
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Finally, the attempt to make cigarettes less
hazardous by reducing their tar and nicotine
yield is necessarily a crude approach, corres-
ponding to the uncertainty of knowledge about
the differential effects of the thousands of
components of cigarette smoke and the
difficulties in independently manipulating
them. The weight of recent studies that we
have reviewed supports the idea that nicotine
dependence is a very important component of
smoking behavior and that most heavy cigarette
smokers, regardless of brand, tend to maintain
high nicotine levels. For such smokers,
studies should be conducted on the relative
risks and benefits of tobacco products that
deliver nicotine less encumbered by additional
toxic compounds.
The basis for these conclusions is an assessment of
two related bodies of f indings, which are presented
below: (1) epidemiological studies on the health
consequences of cigarette smoking and.(2).laboratory
and field studies of smoking behavior involving detailed
analyses of the quantity, frequency, and mechanisms of
tobacco smoke inhalation. The epidemiological studies
strongly support a monotonic dose/response relationship
between the number of cigarettes smoked and the
emergence of serious cardiovascular, pulmonary, and
other diseases (U.S. Department of Health, Education,
and Welfare, 1979). However, the studies do not as a
whole substantiate the equation of lower TIN with
healthier smokers. The laboratory and field studies of
smoking generally but not uniformly show that a
significant proportion of smokers who switch to lower
T/N cigarettes change the way they smoke them so as to
compensate partially for the reductions in T/N yields,
thus making the reduction in actual T/N absorption by
smokers less substantial than the reduction in TIN
ratings based on the FTC smoking machine method. These
studies also indicate that yields of other possibly
harmful components of inhaled smoke, such as carbon
monoxide, are not reflected by T/N ratings.
The review of these studies is followed by an
assessment of current research needs on alternatives to
smoking cessation.
TIM~ 3og0'1'1

THE HEALTH EFFECTS OF CIGARETTE SMOKING
EARLIER STUDIES
Habitual cigarette smoking is hazardous to health.
Morbidity and mortality data from epidemiological
studies have shown convincingly that there is a strong
relationship between smoking and increased death rates,
particularly fromlung and other cancers and cardio-
vascular disease. The health prognoses for smokers and
nonsmokers are so different that a middle-aged, male,
pack-and-a-half-a-day cigarette smoker who began
smoking in his teens has a life expectancy roughly one
decade less than a man matched on a variety of relevant
characteristics who has never smoked. Ex-smokers also
gain a mortality advantage over continuing smokers: it
begins soon after quitting and increases with years of
abstinence up to 20 years, when the mortality of
ex-smokers is indistinguishable from lifetime nonsmokers
(U.S. Department of Flealth, Education, and Welfare,
1979).
It is more difficult to draw conclusions about the
health differences between different sorts of smokers,
beyond the well-confirmed proposition that smoking few
cigarettes, other things being equal, is less harmful
than smoking many. This has been demonstrated for the
overall risk of death, the risk of death from cardio-
vascular diseases, and for the risk of developing and
dying from neoplastic diseases of the respiratory
system (U.S. Department of Health, Education, and
Welfare, 1979). '
In the largest prospective study, which initially
enrolled 847,825 subjects, Hammond et al. report that,
after statistically matching subgroups of smokers in
their sample, "the adjusted number of (lung cancer]
7
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deaths in low T/N smokers ranged from 81% to 88% of the
adjusted number of deaths in high T/N smokers"
(1977:107-108). The matching procedure was designed to
hold the number of cigarettes smoked daily, among other
variables, constant. Wynder and Stellman (1979), in a
matched case/control study of patients with lung and
larynx cancer, also reported statistically significant
differences in favor of smokers of filter versus
nonfilter cigarettes, with the number smoked daily held
constant. Auerbach et al. (1979) examined sections of
lung tissue from postmortem.examinations of more than
200 smokers who died between 1955 and 1959 (deaths
other than lung cancer) and a comparison group who died
between 1970 and 1977. The number of cell anomalies,
some of which the authors hypothesize could be
precancerous, was far lower among those smoking similar
numbers of cigarettes in the 1970-1977 group than the
1955-1959 group. The authors attribute this to the
trend toward lower-yield commercial cigarettes.
A large prospective study in Scotland reported
.filter cigarettes and lower T/N yields to be associated
with lower prevalence of respiratory illness but not
with decreased death rates (Hawthorne and Fry, 1978).
Another prospective study in Great Britain (Higgenbottam
et al., 1980) found only small differences in lung
function across varying T/N yields, differences that
nearly vanished among smokers of more than one pack
daily. A third British study (Wald, 1976) reported
lower T/N levels to be correlated with reductions in
pulmonary but not cardiovascular diseases. A recent
report from the Framingham study (Castelli et al.,
1981) found that smokers of nonfilter cigarettes had
slightly lower coronary heart disease morbidity than
smokers of filter cigarettes, which are generally lower
in T/N yield.
Lee and Garfinkel reviewed these (except for
Castelli et al.) and other epidemiological studies and
concluded nevertheless that "smokers of filter (or low
T/N) cigarettes have lower mortality than smokers of
plain (or high T/N) cigarettes for those diseases most
strongly associated with smoking . . ." (Lee and
Garfinkel, 1980:23). This result occurs principally in
studies in which the number of cigarettes smoked daily
is statistically controlled, i.e., when smokers of
10-19 filter cigarettes daily are compared only with
smokers of 10-19 nonfilter cigarettes; smokers of 20-29
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9
filter cigarettes with smokers of 20-29 nonfilters; and
so forth. Lee and Garfinkel note that this result would
be somewhat misleading if in fact smokers of low T/N or
f ilter cigarettes tended as a rule to smoke more cigar-
ettes daily than smokers of high T/N or nonfilter
cigarettes. To counter this difficulty, they cite
Garfinkel's analysis of data that led him to conclude
that "over a long period of time, people tend to smoke
the same number of cigarettes a day regardless of tar
and nicotine level" (Garfinkel, 1980:24). However, in
this analysis, only one-third of continuing smokers
said that they smoked the same number after 13 years,
and small but consistent differences were seen in
changes in the number of cigarettes smoked across time
depending on T/N, even when the changes in T/N and the
number of cigarettes smoked were collapsed into broad
categories.
The overall consumption of T/N per capita among
U.S. adults, based on the total numbers of cigarettes
sold, their FTC machine-measured T/N ratings, and census
population figures, is calculated to have declined by
about half between 1955 and 1975, and most of this '
reduction occurred by 1966 (Wakeham, 1976). It seems
to us that this reduction provides a natural experiment
for evaluating the health effects of reduced-yield
cigarettes on the adult U.S. population. Because of
the long period needed for the development of morbidity
and mortality differences, it may be too early to
determine whether these changes in T/N yields were
favorable for those who have smoked cigarettes only
since 1965, i.e., principally smokers born after 1945.
In addition, since 1975 there has been a notable
increase in the sales of "ultra-low" T/N brands, i.e.,
those yielding less than 5 mg. of tar and 0.5 of
nicotine. However, we should be able to detect the
impact of the newer cigarette;products through 1975 on
smokers born before 1945, by analyzing appropriate
trends in U.S. health statistics relative to available
data on smoking patterns.
The largest share of morbidity and mortality
attributable to smoking is due to its elevation of the
risk of cardiovascular illness, including athero-
sclerosis, myocardial infarction, coronary heart
disease, sudden cardiac death, and peripheral vascular
disease (U.S. Department of Health, Education, and
Welfare, 1979). Smoking is one of several major cardio-
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10
vascular risk factors, which include such behavioral
patterns as exercise, stress, and diet. The plurality
of attributable risk factors complicates the detection
of differences in risk among smokers of cigarettes with
differing T/N. Moreover, the chances of dying from many
of these disease have been reduced in recent years by
declines in the incidence of several of the risk factors
as well as better medical care.
A more easily analyzed health effect from the point
of view of evaluating reduced T/N yield is cancer of the
lungs and bronchi. There is no widespread behavioral
risk factor for these cancers that is comparable, in
either relative or absolute effect, to smoking cigar-
ettes. Although the total burden of illness due to
cardiovascular disease is many times larger, the loss
due to these cancers is considerable--more than 100,000
.new cases annually in the United States. Most of these
cancers are attributable to cigarette smoking and most
still lie beyond the reach of lifesaving medical
intervention.
The following analysis, undertaken for this report,
addresses the effect of reduced T/N yields on
respiratory system cancer.
CHANGES IN DEATH RATES FROM RESPIRATORY SYSTEM
CANCER IN THE UNITED STATES SINCE 1940
Among men between ages 25 and 65 in a given year, there
has been a notable decline since 1955 in the proportion
who are currently smoking. As of 1975 (the latest year
that complete data for this analysis were available),
there were about a fourth fewer cigarette smokers in
each five-year age bracket than had been the case for
men at the same ages 20 years before (see Figure 1).
However; the proportion of the overall male population
who were current heavy smokers (defined as more than a
pack of cigarettes daily) did not decline during these
years. Most of the drop-off has been due to the
replacement of light smokers in the male population by
nonsmokers. The proportion of current smokers who
smoke heavily has therefore increased, while by 1975
nonsmokers had become the majority of men at every age.
The risk of death from lung cancer is 10 to 20
times greater among current heavy smokers than for
their nonsmoking age-mates, accounting for between
TIMN 308081

11
Smok.rf of mort than ont
pack daily
AGE
FIGURE 1 Estimated Prevalence of Current Cigarette
Smoking by U.S. Men, 1955, 1965, 1975
Sources: Haenszel et al. (1956); Ahmed and Gleason
(1970); USDHEW (1976, 1980).
one-half and two-thirds of all male lung cancer deaths
(lighter smokers account for most of the remaining lung
cancer-deaths). Since heavy smokers have maintained
their overall proportion of about one in six in the
male population ages 25-65 and since these smokers
account for the bulk of lung cancer deaths, we can use
the annual age-specific death rates to see whether a
discernible improvement in lung cancer mortality has
occurred, as might be anticipated with the lower T/N
cigarettes that have become available since 1955. It
should be kept in mind that this is the one category of
health effect for which the 1981 report of the Surgeon
TIMN 308082

12
General held open the possibility that lower T/N
cigarettes might be relatively less hazardous (U.S.
Department of Health and Human Sirvices, 1981).
We have analyzed a data series on deaths due to
respiratory system cancers (RSC), categories 160-165 in
the ninth revision of the International Classification
of Diseases. Most of the deaths in the data series are
due to lung cancer (see Wynder et al., 1970; Enstrom
and Godley, 1980). A small fraction of RSC deaths
cannot be attributed to the effects of cigarette
smokingt these data are, however, the best general
indicator of changes in smoking-related health damage
that is available across the periods of time necessary
to this inquiry. We return to the difficulties of
interpreting these data below.
Despite the stability in the proportions of the
adult male population who are current heavy smokers in
each age category and despite the substantial reductions
in the proportions of lighter smokers, there have been
large increases in death rates from respiratory system
;ancer since 1955 among men ages 35-65, and the rates
among younger men-begin to level off or fall slightly
only after 1970 (see Figure 2). The overall increase
has been on the order of 70 percent more RSC deaths per
capita (males, age-specific) in 1975 than in 1955.
These increases are at least partially attributable to
two complicating factors: the steady rise in the
prevalence of heavy smoking among these men prior to
1955 (Horn, 1977) and the fact that development of the
more serious health effects of smoking generally
requires periods of time. The conjunction of these
factors makes the use of current or recent smoking
patterns insufficient to sort out the RSC effects of
cigarettes (Burch, 1980).
Based on surveys from the National Clearinghouse
for Smoking and Health and others, Horn (1977) has
published estimates of accumulated c;garettes smoked
per capita in terms of total lifetime cigarette packs
for virtually the same male age cohorts. Using these
figures it is possible to construct an inc',ex of the
relationship between lifetime cigarettes smoked and RSC
deaths. The results of this calculation, reported in
Table 1, can be thought of as roughly tracking the
carcinogenicity of cigarettes as smoked by American
men, controlling for the aggregate, lifetime numbers of
TIMN 308083

13
I I I
SO 55 60 65 70 i5 7977
YEAR
FIGURE 2 Male Respiratory System Car.cer Death Rates
per 100,000, 1940-1977
Source: U.S. Vital and Health Statistics (annual).
TIMN 308084

14
TABLE 1 Estimated U.S. Male Respiratory System Cancer
Deaths Related to Accumulated Exposure to Cigarettes
per One Billion Packs, by 5-Year Age Groups (35-64),
1955-1975
Age Group 1955 19610 1965 1970 1975
35-39 12 14 19 20 19
40-44 23 28 34 46 45
45-49 52 52 61 73 85
50-54 90 97 102 118 130
55-59 139 152 160 183 186
b0-64 201 220 225 249 270
Sources: Death rates from U.S. Vital and Health
Statistics for years shown; cigarette exposure
estimates adapted from Horn (1977).
cigarettes they have smoked. The numbers in the
"cells" result from computing the frequency of RSC
deaths per 100,000 for the age groups and year (row and
column) of each cell, then dividing this frequency by
the average total lifetime cigarettes smoked by the men
in that age group as of that year (Horn, 1977). The
decimal points are uniformly adjusted to show the
number of deaths that year per billion packs smoked up
to that year.1 The results of this set of calcula-
=Estimates of lifetime cigarette exposure like those
compiled by Horn for men are not available for women,
so a comparable analysis and resulting table cannot be
offered. However, figures for female smoking prevalence
and RSC death rates are reported in the appendix.
TIMN 308085

15
tions suggest that men died appreciably more often of
RSC, pack for lifetime pack, in 1975 than in 1955,
despite the massive switch during this intervening
period from nonfilter to filter cigarettes and sub-
stantially lower T/N. There is a steady increase in
RSC death rates from 1955 to 1970, which levels off for
the youngest groups after.1970.
In interpreting the significance of Table 1, several
caveats need to be introduced. (1) The estimates by
Horn give equal weight to cigarettes smoked far in the
past and ones smoked recently. (2) These estimates do
not discriminate between alternative types of frequency
distributions of cigarette smoking in the base
population-that is, a hypothetical group of 100, all
of whom smoked 10 cigarettes daily, would be counted
the same as a group comprised of 50 nonsmokers and 50
smokers of 20 cigarettes daily. Our calculations thus
assume a roughly linear dose-response relation, were
other things held equal, between the number of cigar-
ettes smoked and exposure risk for RSC death, when both
are summed across the whole population (U.S. Department
of Health and Human Services, 1982). (3) Roughly 20
percent of male RSC deaths in this period are probably
not attributable to cigarette smoking.
In our judgment, the cumulative possible errors that-
might result from these complications are not very large
across the ranges in the table and should affect the
younger age-groups (below 50) little if at all. A more
serious concern is that environmental factors other
than cigarette smoking (Selikoff and Hammond, 1975;
National Research Council, 1980) might have been
increasing during the period covered, causing more RSC
deaths among both smokers and nonsmokers, thus masking
any decline due to reduced T/N yields. Although one
study of trends in RSC mortality among nonsmokers
(Enstrom, 1979) found evidence of an increase between
1958 and 1966-1968 among older men (but not among
younger men or among women), other analyses (Doll and
Peto, 1981; Garfinkel, 1981) discern no such trend.
We are left with the conclusion that, at least
through 1975, cigarettes had not become appreciably
less hazardous for men with respect to the aggregate
risk of death from RSC between ages 35 and 65. There
has in fact been a substantial and unexpected increase
in RSC deaths per cigarette smoked, especially in the
upper age brackets. we offer two main explanations for
these results. One possibility that is consistent with
TIlVIN 308086

16
the inflections in the age-specific mortality trends is
that packs of cigarettes were steadily increasing in
carcinogenic risk until the 1956s, and since then they
have maintained the same or a very slightly lower
hazard. We might still be seeing the effects of the
earlier increases due to decades-long delays in the
process of carcinogene'sis (though there is a counter-
trend indicated by the steady reductions in relative
RSC risk after quitting). Smokers who began smoking
before 1950 would then still show increasing cancer
mortality, while younger smokers would show a leveling
off or a slight decline in per-pack cancer mortality in
recent years. The second plausible inference from these
data is that, in direct contradiction to the hopes of
their proponents, the.lower T/N cigarettes may have
been more rather than less hazardous with respect to
RSC for the millions of smokers who were accustomed to
the earlier varieties, although no worse--or marginally
better-for those who have no experience with the
earlier high T/N brands. 'A third but much less
persuasive (Doll and Peto, 1981) possibility is synergy
between cigarette effects and something else, such as
ambient air,pollution, that may have been increasing
during this period.
Whatever reasoning might explain the particular
contours of Table 1, this analysis clearly shows that,
with the data now available on trends in RSC mortality
in the United States, it is not possible to credit
lower T/N cigarettes up to 1975 with significantly
improving the dismal picture of male RSC mortality.
SilMMAFtY
It was expected that the shift toward filter cigarettes
and reduced T/N yields would be associated in the
aggregate with reductions in disease and death, but an
examination of respiratory system cancer trends in the
general population does not confirm such an expectation
through 1975. Older smokers (45+) are showing steadily
higher RSC death rates, and there is at best a
stabilization or a small decline among middle-aged or
younger male populations in RSC per pack smoked. There
are-simply no data as yet relevant to smokers born
since 1945.
TIMN 308087

17
While recent cigarette products may yield less
weight of certain toxic materials per unit, the data do
not as yet indicate that smoking these cigarettes has
become generally or substantially less hazardous, at
least as regards RSC mortality. This evidence supports
the conclusion that smoking behavior is hazardous to
health and that apparent changes in the
machine-measured yields of T/N have not, in practice,
turned out so far to hold notably less hazard:
TIMN 308088

SMOKING BEHAVIOR
Most of the studies mentioned in the previous section
considered cigarettes along very simple lines. The
number smoked and their relative T/N yield were taken
as the sole independent variables relevant to the
effects of smoking on the body. Most of the existing
data on smoking and health are cast in the form of
number and brand of cigarettes smoked and/or purchased.
These data alone provide a rather puzzling picture,
with matched-case studies pointing one way and general
population studies pointing the other. In order to
make sense of the situation, it is necessary to
recognize some additional complexities of cigarettes
and the smoking process.
The cigarette is a complex device with a variety of
properties affecting the end product-smoke. The
tobacco in different cigarettes may vary, among other
ways, by variety, growing conditions, curing process,
cut, and packing density. The tobacco may include
varying proportions of stems, leaves, and resin, and an
assortment of "flavoring" agents that are legally
protected trade secrets. The properties of the paper
(especially its porosity), the size and shape of the
cigarette, and the type of filter all have a bearing on
cigarette smoke. Filters can remove some portion of
the particles and gases from the smoke; the porosity of
the filter and the paper together determine how much
air dilutes the smoke in each puff.
The public has become familiar with the labels on
some cigarette packages and all cigarette advertising,
which routinely specify the T/N yield of each cigarette.
These index numbers represent quantities delivered into
a smoking simulator. The labelled quantities are
18
TIMN 308089

19
averages per cigarette for batches of smoke "inhaled"
by the machine, which is programmed to draw a 35-cc.
volume of smoke in two seconds once a minute, until a
certain point on each cigarette is reached. The machine
takes from 8 to 13 "puffs" per cigarette, depending on
the cigarette's length and burning rate (Kozlowski et
al., 1980; Kozlowski, 1981).
Large differences are possible in the smoke that
different smokers get from the same cigarette, or that
one smoker gets at different times. Subtle changes in
the velocity and depth of the puff affect the amount,
temperatu' ta, and composition of the smoke delivered.
Holding the type of cigarette constant, the amount of
smoke going to the lungs depends on the depth of inhala-
tion and the duration, number, and strength of the puffs
taken.,-For example, Rawbone et al. (1978) found a low
_ and nonsignificant correlation of 0.28 between amounts
of smoke.presented to the mouth and material absorbed
into the lungs. These types of behavioral manipulation
mean that smokers can draw roughly similar amounts of
smoke from cigarettes with quite different T/N yields.
The T/N ratings can be likened to the estimates of
gasoline mileage published by the Environmental Protec-
tion Agency as predictions of automobile performance.
The exact exposure one gets from cigarettes depends on
many individual factors.
There are additional considerations. In contrast
to nicotine, which is a single compound, tar is a very
complicated mixture of chemicals. The quantity (in
milligrams) of this mixture of liquid particles, which
collects in the smoking chamber (or the lungs), is a
useful but imperfect measure of its toxicity. Broadly
speaking, a monotonic relation is well established ;
between the total quantity of tar deposited on living
~tissue and the likelihood of tumors developing on the
site (U.S. Department of Health and Human Services,
-_:j_9_82). This general relationship includes considerable
variation, both in individual response and in specific
differences in tar content.
The acute pharmacological properties of nicotine
are well established (Jaffe, 1980). It produces, among
other actions, vasoconstriction, increased heart rate,
and elevated blood pressure. Some degree of tolerance
develops within a few hours to the effects on the heart;
however, it remains possible, but not oroven, that some
cardiac disease is related to acut` nicotine effects
TIMN 308090

20
.
r
(Wald et al., 1981). It is also possible but not,
established that chronic exposure migMcontribute to
C ovascular~disorders such as peripheral artery
disease. There has been at least ne report (Bock,
ncreasing the
1980) that nicotine is a cocarai Dogen TIM
effects of other agents) when tested in laboratory
.tissue assays. Epidemiological.,studies have not
satisfactorily isolated ~he..effects.ofachronic nicotine
inhalation fromath.e_ ~ffec.ts.._of...other toxic constituents
of tobacco.
TTi`e-T/N ratings measure filterable, solid residues,
but smoke also contains gases and volatile liquids.
The best-known gaseous component is carbon monoxide
(CO), and there is evidence implicating CO in promoting
and aggravating cardiovascular disease (U.S. Department
of Health and Human Services, 1981; National Research
Council, 1977a). The gaseous phase contains a host of
other toxic compounds as well, including potent
carcinogens such as acrolein and benzo(a)pyrene (U.S.
Department of Health and Human'Services, 1981).
While nicotine and tar are highly correlated with
each other, both residing in the particulate fraction
of cigarette smoke, CO has a more variable relationship
to either. Gori and Lynch (1976) have reported the
highest correlations between CO and tar (r-.73) and
nicotine (r=.50), respectively, using the smoking
machine method. Jenkins et al. (1979) also found that
CO levels decrease as T/N yields decrease on smoking
machines. Taken as a whole, the smoking machine
results indicate that when T/N deliveries are reduced
by the method of more effective f iltration, special
blending of tobaccos, or related approaches that are
directed toward the particulate phase, CO levels are
not reduced and in some cases are increased. Diluting
the smoke, by increasing the porosity of the cigarette
paper or perforating the filter covering, affects both
phases (Robinson and Forbes, 1975; Guerin, 1980). But
these CO reductions can be at least partially reversed
by increasing total puff volume, which correlates
strongly with CO level (Fredericksen and Martin, 1979)
In some short-term experimental studies with small
numbers of subjects, CO levels tend to decrease when
smokers are given cigarettes with markedly lower T/N
yields or with filters that dilute the smoke with air
drawn through perforations in the paper (Turner et al.,
1974; Ashton et al., 1979) This was not found to be
Tolls 3080
1

21
the case, however, in a field study by Jaffe et al.
(1981). In comparing 196 daily smokers of cigarettes
with widely different T/N yields, they found, except
among the few smokers using "ultra-low" T/N cigarettes
(0.1-0.2 mg. nicotine), that although CO levels were
roughly but significantly correlated with daily
cigarette consumption, there were no significant '
differences in expired CO relative to T/N content.
Jaffe et al. (forthcoming) have replicated the CO
result in a prospective study.
There are many other toxic constituents of cigarette
smoke in both the gas and particulate phases, such as
methane, hydrogen cyanide, and nitrosamines. It is,
however, beyond the scope of this report to review them
in further detail, especially since their relation to
smoking behavior has not been studied. We can simply
conclude-that T/N yields, and even the number of cigar-
~'W ettes smoked, do not provide suffic3ent data_a~out+
~m~~ o behavioz. While we need research to understand
more fully the toxicological properties of cigarette
smoke, we also need studies to understand more fully
the factors that govern the behavior of smokers. To
date, much of this research has involved a model of
smoking that derives from the literature on drug
dependence, focusing on nicotine.
THE NICOTINE COMPENSATION HYPOTHESIS
Cigarette smoking qualifies as a habit with most
smokers-especially with heavy (20 cigarettes or more
per day) ones. It has been proposed (Russell, 1976;
Schachter, 1978) that such smokers can be called
addicted and that one component of cigarette smoke,
nicotine, is the critical element in this addiction.
The case for nicotine as the primary substance that
tobacco smokers seek is not proven, but the evidence is
quite persuasive (e.g., Herning et al., 1981). There
is as yet no evidence for a central role for any other
component of cigarette smoke. Whether the term addic-
tion is appropriate._or not (see J'e`, ~ 80; Gerstein,
1975; Levine, 1978), it is certainly worthwhile to
investigate_how smokers respond to changes in the compo-
sition,of _their usual tobacco 'smoke. One important
model of such changes depends on the concept of
compensation.
,TIMIS 308092

k
22
I
The compensation hypothesis proposes a control
mechanism that, when it senses that the pharmacological
level or effect of a constituent of smoke exceeds some
limit, calls for no further intake. Conversely, when
the pharmacological level or drug effect at some site
in the body falls below some minimum, the mechanism
impels intake. In the first instance the smoker puff s
less or stops, and in the second,lights up or puffs
more. As a result, smokers may maintain a relatively
stable range or diurnal pattern of smoking. Intake may
be adjusted by any or all of the features of smoking
behavior, such as depth of inhalation, puff length,
puff frequency, or number of cigarettes. This form of
internal control of behavior may compete or coexist
with other sources of control such as stimulus or
schedule factors. The har_Jgo ical effects of
~Qtine have thus far been the lead ni g'candidate for
the internal control mechanism, though the hypo-
thetical possibility of effects of other cbacco
constituents has not een thoroughly ruled out.
If the nicot;i,ne..hypQt,hgg-s correct,,the
pharmacology of nicotine helps to e,xpla,in,_m_uch of the
bFalLLn,, or_..,obse=ped in th_e_heavY cigarette smoker.
F1.ue-cured tobacco, the kind principally used in cigar-
ettes, yields relatively acidic smoke, in contrast to
the more alkaline smoke from pipe and cigar tobaccos.
Nicotine in an acidic medium is not well absorbed'via
the membranes of the mouth; it must be inhaled to be
absorbed. Cigarette smoke is mild enough so that, with
practice, the smoker usually tolerates the mild respira-
tory irritation. Once in the lung, nicotine passes
very rapidly into the bloodstream, then to the heart,
an_d a significant proportion is then sent relatively
ur.diluted to the brain, where it moves quickly across
the blood-brain barrier, being highly lipid-soluble.
Nicotine absorbed from the lungs reaches the brain in
about half the time and at a higher concentration than
an intravenous dose in the arm (Russell, 1976). The
process of transfer from lip to brain requires less
than 10 seconds (Jaffe, 1980).
Nicotine is one of the shortest-acting of the common
psychoactive drugs. It is destroyed rapidly in the
liver. After repeated doses about half the nicotine in
the blood is metabolized within 80 to 100 minutes. A
very small percentage is excreted unchanged by the
kidney, a percentage that increases significantly when
TIMN 308093

23
.
,
the urine is made acidic, as it often is under stressful
conditions (see Schachter, 1978; Rosenberg et al.,
1980).
Given the sharp and immediate transport of nicotine
to the brain following each puff, it is not surprising
that smokers are able to adjust the depth of puffing
and inhalation to get the amount of nicotine that feels
"right" even when the nominal nicotine content of the
cigarette is radically altered. Nor is it surprising
that, given the rapid destruction of nicotine in the
body, most smokers who become dependent on its presence
smoke at least one every hour during the waking day.
Adjustment for nicotine effects may not be very
precise but may keep the effects within a range:
between an upper boundary, where unpleasant "overdose"
effects begin to occur, and a lower boundary, where
pleasurable effects are not sufficient.or withdrawal
occurs (Herman and Kozlowski, 1979). Crossing either
boundary does not necessarily mean that smoking always
stops or starts; rather, the probability of an adjust-
ment in smoking behavior increases. These probabili-
ties are clearly affected by factors such as social
setting, time of day, and access to cigarettes.
The term compensation has been used in the scien-
tific literature on smoking to mean both the process by
which smokers adjust their behavior to body levels of
nicotine and the end state reached, i.e., the recovery
of specif ic preferred or previous levels of smoke intake
or of body nicotine levels. We use the term compensa-
tion to describe the tendency to adjust and the term
recovery to mean that a former level has been reached.
Experiments have been designed to test the hypo-
thesis that smoking can be thought of as a nicotine
compensation process. The methods used include manipu-
lating plasma nicotine by administering various doses
of pure nicotine, by administering a nicotine antagon-
ist, or by having subjects smoke cigarettes of differing
nicotine yields and observing any consequent changes in
smoking behavior. Most experimental studies to date
(U.S. Department of Health and Human Services, 1981)
support the existence of some degree of compensatory
smoking for nicotine (and/or tobacco constituents
correlated with it). In studies in which heavy smoker
subjects are supplied on a blind basis with high versus
low nicotine cigarettes, they generally smoke more of
the low than of the high nicotine cigarettes; how many
34$094

24
more varies from study to study (Schachter, 1978).
When subjects were "preloaded" with nicotine chewing
gum or capsules, they smoked less than with placebo
preloading (Kozlowski et al., 1975). Administration of
a nicotine antagonist has been shown (Stolerman et al.,
1973) to increase cigarette smoking; when nicotine
excretion was increased by lowering urinary pH, smoking
rates increased (Schachter et al., 1977); and intra-
venous nicotine tends to depress smoking rates
(Lucchesi et al., 1967).
A few studies (Finnegan et al., 1945; Rumar et al.,
1 ave not supported the compensation hypothesis,
--tutr a ~§e ma ority_do. It is important to note that
most of~the supporting studies demonstrate incomplete_
comcensat~oa, at least over te a ew weeks or
less. For example, in a crossover study with "low" T/N
yield cigarettes rated at less than one-fourth as much
nicotine as "high" ones, subjects on the average smoked
only 25 percent more of the "low" cigarettes (Schachter,
1977). It is possible that this discrepancy may be
partially explained by variations in the number of puffs
and the depth and duration of inhalation. Large incre-
ments in nicotine delivery may be achieved by altering
puffing behavior, even when the number of cigarettes
remains constant. in arecent study Ashton et al.
(1979) showed that smokers compensated so that their
plasma nicotine was within two-thirds of the level
yielded by their usual cigarettes when they switched to
weaker brands. Learning to compensate efficiently may
also require more time than most laboratory compensation
studies provide.
Some epidemiological support for the nicotine
compensation model can be drawn from consumption data
for the smoking population. In recent decades, the
nicotine content of individual brands of cigarettes in
the United States has declined. One would expect at
least a mild compensatory increase in the average
number of cigarettes smoked, at least by long-term
heavy smokers. In fact, such an increase can be seen
for the years 1964-1975. As Figure 3 shows, the time
series of average cigarette consumption per smoker for
this period looks like an inverse function of the
average nicotine yield of U.S. cigarettes. In other
words, as nicotine yield per cigarette moved up or
down, the number of cigarettes sold per smoker moved in
the opposite direction, so that the total nicotine
TIMN 308095

25
34
N
1.0
Saies weighted Mean
Nicotin. Content
28
01 I I t I I t 1
1964 66 68 70 , 72 74
YEAR
FIGURE 3 Average Weighted Nicotine Delivery and Mean
Number of Cigarettes Smoked Per Smoker Per Day in the
U.S., 1965-1976
Source: Schachter (1981).
yield stayed at roughly the same level. However, the
selective drop-off in the proportion of lighter smokers
affects these trends, so it is not warranted to relate
these shifts exclusively to changes in nicotine levels.
Individual smokers exhibit wide differences in
nicotine levels resulting from smoking. It can be
presumed that individuals differ biologically, prior to
significant use, in their sensitivity to nicotine
effects, as with all other pharmacological agents; more-
over, relative sensitivities may differ for different
effects. New smokers may require some time to develop
stable nicotine levels.
Stabilization of smoking patterns also depends on
the extent to which increasing amounts of nicotine and
probably other tobacco components are tolerated (Jaffe
I1~s 3®g096
T

26
I
1980). This process occurs in new smokers and perhaps
in abstainers who have resumed smoking. Increases may
stop when levels are reached that consistently result
in unpleasant effects. There is no simple pharmaco-
I ical answer to the question of why a smoke= stabil-
izes at some relative y cons s ent eve .. "
n pr nc p e ju t""3~ncreasrng tFi"e"daily dose of
tobacco probably increases the tolerance for unpleasant
effects, so decreasing it might in time increase sensi-
tivity to low doses of nicotine. Freedman and Fletcher
(1976) found in a longitudinal study of smoking in
natural situations that nicotine levels (determined by
analyzing cigarette butts) stabilized at proportionally
lower values when subjects switched to a lower-yield
cigarette. However, from studies of people who are
seeking to stop, it appears that at least some habitual
smokers have lower limits of acceptable nicotine levels,
below which they refuse to use*milder cigarettes
(Shapiro et al., 1971). 'It is commonly observed that
habitual smokers often quickly return to their previous
patterns following periods--even long ones--in which
they have quit smoking but then resumed.
The value to an individual of lower T/N cigarettes
and of other modes of reducing the dose of tobacco
depends partially on how fleXible the smoker's limits
are. If the lower limit yields easily to downward
adjustments, it should be practical to establish stable
smoking at lower values. However, environmental
factors-familiar situations, advertising, peer
behavior, etc.-may be powerful obstacles or facili-
tators of change in concert with resistant biological
mechanisms.
A NOTE ON CUTTING DOWN AND NEW SMOKERS
There has been l_ittle_ studY .of._xhe _psychological and
~hysiological effects of simply cutting down without
~__changiDg ybrands, although many individuals have adopted
this control method and many clinical methods for
smoking cessation use this technique as a transition to
quitting altogether. In one experiment (Perlick,
1977), a group of heavy smokers was matched with a
group composed mostly of formerly heavy smokers who
were deliberately cutting down ("restrained smokers").
A control group of nonsmokers was also tested. In a
TIMN 308097

n
27
mock-experimental study of aircraft noise, these
subjects rated the level of annoyance caused by
simulated overflights while watching a television
drama. The subjects had free access to either LOW T/N
cigarettes, HIGH TIN cigarettes, or had NO cigarettes.
The heavy smokers supplied with HIGH T/N and the
nonsmokers recorded only half the annoyance levels of
the "restrained smokers" and the heavy smokers supplied
with LOW T/N. In a parallel finding, smoker subjects
in the NO or LOW T/N condition ate twice as many jelly
beans from a nearby jar as did HIGH T/N and nonsmoker
subjects. In other studies, when compared either with
continuing smokers or nonsmokers, deprived smokers have
e and 9_~Y~o~s~and;less
proven to be more irritab]
efficient at tasks requiring concentration, such as
s mu a e dfivino---te`sis '(Heiinstra et al. , 1967;
Nesbitt, 1973; Silverstein, 1976).
--___._.... _.
minimized.by _belief in.the relative safety of lighter
We have little information about the population
that may be most affected by the availability of
"light" and "low"-yield T/N cigarette brands: new
smokers, especially adolescents and young adults. The
perceived risks of entering,_a smoking career .may be _
cigarettes. Yet there is virtually"ao evidence on how
initial selectionrom am§t~_~rands tEiat 'va=y widely in
n~icottne`~-ffd o er constituents a~fect~~3ong-te=m"'"'
smoTcing pateerns oF!EfieirF-eR'fects_:Qn,_ ea th. There is
also little evidence regarding the distribution of
minimally acceptable strength of cigarettes in the new
sm~ Ioce=-po'ulation; amquestion that in part must relate
to in-ivfduVZ.'""ffe~hstt-ivi'ties to th'e `components of
tobacco smoke. In short, ~,ittle ~s is knowa ab~.~he
_~ynmi_c_s of smoking in established populations, even
less is known about new smo'ker"s~ ~` ~
TIMN 308098

TOWARD A RESEARCH PROGRAM ON ALTERNATIVES
INTRODUCTION
The preceding sections of this report consider the
problems facing the determined smoker whose dilemma is
how to continue the habit with less risk. Unfortun-
ately, we cannot advise the persistent smoker except to
quit smoking entirely. More information on the relative
toxicities of different constituents of tobacco smoking,
the role of nicotine in promoting and maintaining
smoking, the nature and consequences of compensatory
smoking practices, and the relationship of these issues
to rates of tobacco-associated diseases would be useful.
We propose a research agenda designed to clarify
the effects of different tobacco-using alternatives, an
agenda that can be put into effect without having to
develop radical new technologies. By following existing
research leads, standardizing methods and materials,
and emphasizing questions related to alternatives to
cessation, a focused research program should yield a
clearer set of choices for the persistent smoker. This
program does not directly address the basic questions
of why people smoke and how smoking is a part of our
social fabric; for these questions the time perspective
may be decades. What we propose here is more short-
range and focused in application.
This discussion of research begins with the cigar-
ette, proceeds to smoking behavior and other forms of
tobacco use, and ends with health effects. Following
the narrative, there is a summary of the research
recommendations annotated to reflect our judgments
about their relative priority.
28
TIMN 308099

29
CIGARETTE RESEARCF3 AND DEVELOPMENT
Most studies on smoking have utilized the cigarettes
available in the matketplace. Brands differ from
country to country and manufacturers periodically
change their composition, making comparisons between
studies difficult. Chemical purity and the capacity to
hpecify the doses used in an experiment are essential
for research; it is crucial that studies of smoking
have reproducible cigarette specifications. it is well
within existing technical capacities to develop stan-
dardized cigarettes for research. A conference on
needed research materials convening the major active
investigators could outline specifications for these
products. Once such cigarettes aie available,
scientists will be quick to employ them in research.
It is especially important to uncouple the nicotine
and tar,yields of cigarettes. In existing commercial
brands the two are correlated at approximately 0.9, but
there is no reason why nicotine cannot be varied
independently of tar for research purposes. The degree
to which particular smokers specifically seek nicotine
could be clarified more readily if cigarettes with high
or medium nicotine levels and low levels of "everything
else" were standardized and used in appropriate studies.
Increasing the nicotine content2 (while holding the
other toxins low) could result in the smoking of fewer
cigarettes and perhaps less intensive puffing by
nicotine-seeking smokers, so that the persistent smoker
might receive less exposure to most of the other
hazardous constituents in cigarettes (Russell, 1980).
Possibly, however, with a reduction in the other noxious
zThere seem to be no legal obstacles to adding
nicotine to tobacco products. In the past, Jarvik and
associates (Goldfarb et al., 1970) added nicotine to
, available tobaccos for experiments under an investiga-
tional drug license from the Food and Drug Administra-
tion. Our inquiries revealed that the Food and Drug
Administration has no current jurisdiction over tobacco
' or nicotine; relevant authority lies with the Bureau of
Alcohol, Tobacco, and Firearms of the Treasury Depart-
ment, which has no restrictions on adding nicotine to
tobacco products.
TIMN 308100

30
components, smokers might-take in more nicotine than
before. More information on the chronic effects of the
doses of nicotine and other compounds delivered by such
cigarettes is needed before any scientific judgment can
be rendered on the health hazards of medium-nicotine,
low-tar cigarettes. ^
Carbon monoxide appears to play a significant role
in health effects and may even contribute-to the main-
tenance of smoking behavior. Experimental cigarettes
in which CO yield varies independently of nicotine and
tar should also be developed.
An account of cigarette sales and composition of
the products could be an important adjunct for epidemio-
logical studies based on smoking in earlier periods.
Most epidemiological analyses of smoking have included
rather inadequate information about what was in the
cigarettes people smoked. Intact samples of old cigar-
ette brands by tobacco companies or private individuals
might be obtained to expand this information (see Wald
et al., 1981). Research to organize this information
and make it available should be relatively inexpensive
and valuable for illuminating existing findings or for
new studies of the older smoking population.
DELIVERY AND ABSORPTION OF TOBACCO PRODUCTS
Research on the role of nicotine in the development and
maintenance of smoking would be considerably advanced
by the development of a quick and economical method for
measuring plasma levels of nicotine and its metabolites.
Most studies to date to assess the reinforcing proper-
ties of smoking have relied on such indirect measures
as reports of the number of cigarettes smoked or obser-
vation of daily smoking patterns. Measuring nicotine
effects within the brains of smoking subjects might be
preferable, but measuring body levels of nicotine is
the only practical method.
There are adequate analytic methods for determining
the body level of carbon monoxide in expired air or as
carboxyhemoglobin in the blood. However, more convenient
methods of measuring body levels of other constituents
of tobacco believed to be toxic in the doses present
(e.g., acrolein, oxides of nitrogen) are needed.
The taste of cigarettes, a result of the natural
constituents in tobacco smoke and of added flavors,
TIMIS 308101

31
might be important in building preferences for different
brands of cigarettes. Studies that manipulate
olfactory and taste factors could help in the develop-
ment ment of cigarettes that are low in toxicity but highly
acceptable for taste-related reasons.
~ Individual differences in what people seek in
smoking should be examined. One plausible hypothesis
is that most heavy users (defined by number of cigar-
ettes smoked) are addicted to nicotine and that many
light users are primarily under the control of non-
pharmacological reinforcers (Kozlowski, 1979). Among
the latter, social approval, oral gratification,
conditioned relaxation, and adjunctive behaviors have
been proposed. Results of a pilot study (Russell and
Peyerabend, 1978) suggest that individuals differ in
their patterns of`nicotine levels: there appear to be
peak enhancers, who maximize brief, pleasurableepisodes
of fast nicotine absorption, and trough maintainers,
who try to keep just above a minimum :evel of blood
nicotine to avoid withdrawal effects. (A similar
dichotomy was proposed for heroin addicce by McAuliffe
and Gordon, 1974). The study of nicotine levels across
patterns of smoking would help to establish a typology
of smokers and identify the relative importance of
nicotine in maintaining the habit (itsel= one dimension
of the typology). .
STANDARDIZED MEASURES OF SMOKING BEHAVIOR
The ways in which people smoke deter*r,ine how much of
the potentially hazardous contents os a cigarette
actually reach them. Studies on smoking have often
used the number of cigarettes consumed as the principal
dependent variable. More recent studies of compensation
include measures of a number of components of smoking
behavior, such as puff intensity, voLume, and duration,
that affect what is finally absorbed into the lungs.
However, studies vary widely in the measures and
instrumentation used. It would be useful to establish
working conventions on measures of smoking behavior and
to develop relatively standard procedures and devices
that could be efficiently used by investigators. There
is sufficient agreement on the important segments of
the smoking process to encourage some standardization
of variables and methods.
TIMN 308102

32
!
It should be emphasized that measurement of body
levels of smoke constituents will not serve as substi-
tutes for measurements of smoking behavior. Smoking
behavior patterns are unlikely to be strictly or
perfectly dependent on body levels of nicotine, for
example. Social conditions, previous habit patterns,
taste, toxic side effects, etc. are all likely to
contribute to smoking behavior and thus mediate between
tobacco products and nicotine-related demand in smokers.
Data about "spontaneous" smoking behavior that is
not strongly affected by situations calling forth
attempts at control (e.g., clinical settings) or by
elaborate measurement procedures are necessary in order
to assess the validity of laboratory studies. Smoking
behavior could be recorded in samples of smokers in
natural settings, some of whom could also be laboratory
subjects for comparison. Miniaturized instrumentation
would be required for field studies because valid
comparisons call for a minimum of intrusiveness to the
subject. Miniaturized equipment might be installed,
for example, in cigarette holders (Henningfield et al.,
1980).
~ In the United States, the FTC's standard pattern
for how a smoking machine puffs on a cigarette governs
the current estimates of what brands of cigarettes
deliver. As we have seen, any setting used to establish
a single standard is more rigid than the behaviors of
individual smokers. Reference standards that display
how deliveries of different constituents change when
smoking machine parameters change are needed for
research (Rozlowski, 1981).
Dose-response experiments, in which the smoker uses
a range of cigarettes from high-nicotine/low-tar to
low-nicotine/high-tar, should demonstrate predictable
changes in smoking behavior, tracking levels of
nicotine, if the nicotine addiction hypothesis is
correct. Also, anecdotal reports that very low
cigarettes "aren't worth the effort" may suggest why
compensation is not a completely orderly process
(Russell, 1980); this conjecture should be tested.
Dose-response studies should include attempts to
uncouple taste from nicotine and to reveal whether
substances other than nicotine are also functioning as
reinforcers.
It is not known whether knowledge about compensation
can help brand-switching smokers control their
TIMN 308103

33
tendencies to compensate. Inhibition of compensatory
puffing may require such constant vigilance as to be
impractical for most smokers. Self-control of smoking
behavior may vary in response to situational factors.
Highly focused activities like reading and problem
solving may reduce awareness for the smoker attempting
to control compensation; however, appropriate training
may enable some smokers to achieve control. These
questions should be investigated; they are amenable to
testing using existing methods, in both.the laboratory
and the field.
STUDIES OF ALTERNATIVES
What are the prospects for commercial tobacco alter-
natives other than cigarettes? Pipes and cigars are
older forms of smoking tobacco leaf than-are cigar-
ettes. There is evidence that inhalation of cigar
smoke into the lungs bears risks comparable to
inhalation of cigarette smoke. Most pipe and cigar
smokers do not inhale, however, and have substantially
lower health risks than cigarette smokers. Neverthe-
less, habitual cigarette users who adopt pipe or cigar
smoking as an alternative to quitting may run continued
higher risks from these alternatives because they find
it difficult to suppress their habitual pattern of
inhaling. Studies of inhalation among pipe and cigar
smokers show uniformly higher smoke inhalation among
those who are former or concurrent cigarette smokers
than those who are not (U.S. Department of Health,
Education, and Welfare, 1979).
Tobacco chewing and the use of snuff and nicotine
chewing gum are possible alternatives for achieving
some of the effects of tobacco by supplying nicotine
while eliminating the numerous combustion products
associated with smoking. Russell et al. have demon-
strated that pinches of dry snuff can produce the same
peak levels of plasma nicotine as do cigarettes. They
have suggested that "snuff could save more lives and
avoid more ill health than any other preventive measure
likely to be available to developed nations, well into
the twenty-first century" (Russell et al., 1980:475).
While this statement is quite speculative (see Winn et
al., 1981), the advantages and disadvantages of non-
TIM--S 3US104

34
smoking tobacco alternatives deserve serious attention.
Study of these alternatives, including their health
effects, their introduction in smoking cessation
programs, and their relative nicotine delivery, should
be initiated.
SMOKERS' RESPONSES TO EXISTING ALTERNATIVES
,
The research strategies discussed so far emphasize the
analysis of the smoking process and the kinds of control
required in the laboratory and the field. However,
millions of smokers have already switched to lower T/N
cigarettes, and significant numbers have switched to
other forms of tobacco. It is important to find out
what has guided these choices, how stable selections
are, how new smokers are affected by the wider range of
alternatives now available to them, and whether there
are any patterns of switching that regularly lead to
progressively less hazardous tobacco use or to
cessation.
What people believe about the health risks associ-
ated with their choices of alternatives is important
for understanding brand switching or adoption of other
forms of tobacco ingestion. Careful surveys can provide
much of this information. Questions should include to
what extent switchers to "light" or "low"-yield brands
or to pipes or cigars believe that their health is made
more secure by their choice; whether they think that
gains in health are proportional to the advertised T/N
ratings of the lower-yield brands; how satisfying the
alternatives they have selected are; and how much
additional switching occurs after the initial choice,
including reverting to their original brand preference.
As noted above, studies of clinic-based smoking
cessation suggesti that for many smokers there is a
minimum nicotine level cigarette that is acceptable,
below which they prefer no cigarette at all to a lower-
strength alternative (Kozlowski, 1979). Survey data
can reveal the extent of this effect outside the clinic.
There has been much discussion of peer pressures on
adolescents and other determinants of the choice to
smoke (e.g., U.S. Department of Health, Education, and
Welfare, 1979), yet we know little about how particular
brands are selected. Smokers who take up the habit
today are faced with a quite different array of brand
TIMN 308105

35
choices from that available to the new smoker of two
decades ago. We would like to know in what ways the
merchandizing of modern cigarettes affects the induction
of new smokers. For many smokers health warnings may
have been effectively counteracted by beliefs that
'light' or "low"-yield cigarettes are safe--not because
such claims are found in cigarette advertising, but
because the buyer concludes that a manufacturer who
emphasizeslower levels of T/N must believe that such
levels are safer. Conversely, the promotion of lower-
yield cigarettes may be an effective warning to many
people of the toxic, health-threatening nature of
smoking.
Doubtless more individuals experiment with smoking
in their childhood than become habitual users. There
are many anecdotal reports of an early sickness experi-
ence in which an overdose of tobacco inhibited further
'interest in smoking. The legendary father who admin-
istered a five-cent cigar to the child caught smoking
and required that it be smoked to the end possibly
produced an effect that has been described in animal
studies: conditioned taste aversions (Garcia et al.,
1975). These reports give credence to the speculation
that one extreme illness experience may produce a life-
long nonsmoker (Garcia et al., 1955). Assuming that in
the past these reactions have accounted for some people
being nonsmokers, what are the effects of lower T/N on
adoption of the habit in children today? It would be
valuable to know whether initial experience with lower-
rather than higher-yield cigarettes changes the
likelihood of continued smoking by children.
The number of studies on the possibly harmful
effects of attempts to reduce smoking should to be
expanded. While the quitter usually experiences a
period of intense craving for cigarettes, sometimes
accompanied by physical withdrawal distress, the smoker
who switches or cuts down may experience chronic absti-
nence effects. It is possible that these phenomena are
more significant for the health and behavior of smokers
than has ceen suspected. As noted above, preliminary
evidence indicates that irritability, concentration,
and eating patterns may be significantly affected. .
Individuals whose life patterns subject them to unusual
levels of stress may be especially vulnerable to with-
drawal effects. These possibilities are firm enough to
call for laboratory and field studies.
TIMN 308106

36
Is the decision to switch to a lower strength brand
the first step on the road to quitting? Encouraging or
discouraging brand switching ought to be based in part
on the relationship of switching to quitting. If it
were true that all switchers soon quit, then we need
not be concerned about the incidence or strength of '
compensation. However, it is likely that the more
cigarettes smoked daily, the lower the probability of
quitting. It is possible that the availablity of lower
T/N cigarettes has encouraged continued smoking by some
who might otherwise have quit. Epidemiological methods
are available for providing contingent probabilities on
the major alternative outcomes, but thus far investi-
gators have not conducted the appropriate studies.
The use of pipes, cigars, chewing tobacco, snuff,
and--when available-nicotine chewing gum probably
differs according to smoking history. Research on
heavy, moderate, and occasional cigarette smokers can
assess the utility of noncigarette alternatives for
reducing the user's cumulative dose from tobacco
products. Natural histories of switching to these
alternatives would seem to be a good starting point.
Social and economic factors--acceptability, symbolism
(e.g., pipe smoker - professor; tobacco chewer -
cowboy), availability, and price--appear to play an
important part in the current prevalence of each of
these alternatives. Greatly increased use might occur
if the health outcomes of switching to these options
prove favorable relative to lighter cigarette alter-
natives and if the information is effectively
communicated.
HEALTH EFFECTS
A major consideration in weighing the value of alter-
native tobacco products and uses is their effects on
health. The kinds of epidemiological studies that have
revealed risks of cancer, cardiovascular disease, and
lung disorders have to be continued with specific
attention to the smokers who are selecting various
alternatives, including shifting cigarette brands.
While shifts that actually reduce the absorption of
nicotine, tar, and carbon monoxide are presumably
desirable, the extent to which natural compensatory
behaviors maintain previous levels of these substances
TIMN 308107

37
in the body, and hence diminish or eliminate the health
gains, needs assessment, not only in the laboratory but
also in naturalistic field studies.
Prospective and retrospective studies are necessary
to track the symptom formation, morbidity, and mortality
of different kinds of tobacco users. One approach is
to compose panels of subjects whose health status is
periodically measured in relation to what kinds of
tobacco products they are consuming. Alternatives
other than cigarettes should be included in these
studies. Pipes and cigars may be as hazardous as
cigarettes to the former cigarette smoker who continues
to inhale the smoke; chewing tobacco and snuff may
entail specific risks of mouth or nose cancers and
other diseases. Nicotine chewing gum is now available
on prescription in Canada; we should at least keep a
close eye on Canadian studies.
Finally, data on sample populations to monitor
absolute changes in morbidity and mortality across time
are a critical element in the construction of scientific
knowledge and public policy on smoking. Analyses of
epidemiological data bases to assess changes over time
in absolute rates of morbidity and mortality among types
of smokers and among nonsmokers are very important. The
major prospective and repeated time series mortality
studies have not been updated since the early 1970s
(Enstrom and Godley, 1980; Rogot and Murray, 1980;
Garfinkel, 1981).
a
TIMN 308108

SPECIFIC RESEARCH RECOMMENDATIONS
This section is a summary list of the studies and
development efforts we recommend in each of the
categories we have discussed above. The recom-
mendatioas are ordered by priority within each
' category. Asterisks are-used to denote the studies
with highest priority overall.
CIGARETTE RESEARCH AND DEVELOPMENT
*We recommenddevelopmental engineering to
producg standardized experimental cigarettes for
research. Such cigarettes should cover a range
of different alternatives from high-nicotine/
low-tar to low-nicotine/high-tar and should
include the capacity to vary tastes (using
standardized flavorings) and carbon monoxide
independently of nicotine and tar.
Historical studies should be undertaken to
describe the construction and composition of
cigarettes that were formerly available
commercially. These findings and associated
sales data would improve the interpretation of
retrospective epidemiological studies on
smoking.
DELIVERY AND ABSORPTION OF TOBACCO PRODUCTS
° *We recommend the refinement of techniques for
measuring body levels of nicotine, gases, and
other key residues of tobacco use. An
38
TIMN 308109

39
emphasis on economy, speed, and efficiency will
encourage the use of such assays in most smoking
experiments.
*We recommend that studies test behavioral
typologies of smokers (e.g., "peak enhancers"
versus "trough maintainers") by measuring body
levels of nicotine or other key components of
smoke.
Methods for more precise measurement of "taste"
need to be developed.'
STANDARDIZED MBASiJRES OF SMOKING BEHAVIOR
I
*We recommend the standardization of apparatuses
and procedures for measuring smoking behavior.
This can be encouraged by convening a technical
conference of major investigators.
*We recommend that pas.:tmetric studies on smoking
machines be initiated tc: measure the delivery of
nicotine, tar, and carbon monoxide so as to
reflect a variety of puffing patterns rather
than one arbitrary standard. It should be
possible to develop standard tables displaying
the data from these parzaaetric studies for the
entire range of available brands and, when they
are available, experimer.cal cigarettes.
Improvements should be encouraged in both
miniaturized equipmen: for f ield recording of
smoking behavior, e.c_r., packaging instrumenta-
tion in cigarette holders, and in reliable,
unobtrusive methods for recording smoking
behavior, which have the same purposes as
miniaturized instrumentation but trade off
precision for flexibility.
TESTING THE ADDICTION MODEL
*We recommend investigation of individual
differences in what the smoker is seeking,
especially in relation to nicotine reinforcement
versus nonnicotine reinforcers. This includes
studies to uncouple "taste" from nicotine and to
determine whether taste preferences are
conditioned reinforcers, i.e., they extinguish
when not associated with nicotine.
TIMN 308110

40
*We recommend continued studies on compensation
for nicotine, using standardized experimental
cigarettes with varied tar/nicotine ratios, and
measuring changes in smoking behavior in relation
to nicotine. Research should focus on the
utility of cybernetic models of nicotine demand,
with an emphasis on conditions for resetting the
demand levels, such as prolonged intake of lower
levels of nicotine. If other cigarette constitu-
ents prove to be significant reinforcers, studies
of these factors should be encouraged as well.
Researchers have yet to study whether and how
knowledge of compensation and its health conse-
quences can be used by the smoker (or by others
in conjunction with the smoker) to inhibit
compensatory smoking, and, conversely, what
factors enhance "automatic° compensation.
Research should beinitiated to study the distri-
bution of individual differences in sensitivity
to nicotine's reinforcing and toxic effects in
smokers and nonsmokers.
Studies should be conducted of response cost
factors (i.e., relatively unrewarded effort)
that may lead to the extinction of smoking with
very low nicotine-yielding cigarettes.
The addiction model should be tested with tobacco
products other than cigarettes, considering
alternatives to delivery via the lungs for
satisfying nicotine demand.
SMOKERS' RESPONSES TO EXISTING ALTERNATIVES
*We recommend research to determine whether and
how switching is a gateway to quitting or
inhibits quitting.
*We recommend studies on how beliefs about health
risks associated with different alternatives
affect choices, and on factors that shape these
beliefs. This research ought to include surveys
of attitudes toward "light" and "low"-yield
cigarettes, pipes, cigars, and other alter-
natives; surveys to determine the role of T/N
labels on perceptions of health risks, including
the initial choices of new smokers; and natural
history studies of brand switching.
1~ 3®g111
~1~

1
41
Studies of acute and chronic abstinence effects
in nicotine withdrawal should be undertaken,
including an assessment of the range of human
actions that may be affected.
The relative role of toxic side effects in
discouraging the adoption of the smoking habit
should be studied in relation to "low"-yield
cigarettes.
Natural histories of the adoption and use of
pipes; cigars, chewing tobacco, and snuff as
alternatives to cigarette smoking should be
recorded.
HEALTH EFFECTS
*We recommend the continued prospective and
retrospective epidemiological study.of the
health effects of brand switching and yield
reduction in cigarettes and other tobacco
alternatives.

APPENDIX
Among women over 25, heavy smoking has increased dramat-
ically since 1955, reaching at least double the 1955
levels in all age groups 25 years and older (see Figure
.4). Concomitantly, respiratory system cancer death
rates have increased two to four times the earlier
levels (Figure 5). Thus, even if the minimum number of
men (given the overall sales figures) were smoking the
newer cigarettes, which have brought down the average
T/N yield', the women who would then have been using
them almost exclusively have shown no discernible
improvement in this index. Figures 4 and 5 are
strictly parallel to Figures 1 and 2 in the text, which
describe trends in current cigarette smoking and
respiratory system cancer among men. However, there
are no available estimates of lifetime smoking exposure
among women, as Horn (1977) has supplied for men, so we
are unable to construct a parallel of Table 1 for women.
TIMN 308113

43
50
0
Tow sTOk«1
m
40
35
~ _ 30
W
CW 15
6
20
i5
10
©
0
43
41
Q S~kMf I hCk/dM1V
10
~ w ^ ~e ~n ^ ~o u+ a ~n ~n w in m in
'
LN C5 ^ ~ c~ ^ ^ ~ ~ ~ :: W
2534 35-as 4554
AGE
5564
65+
FIGURE 4 Estimated Prevalence of Current Cigarette
Smoking by U.S. Women, 1955, 1965, 1975
Sources: Haenszel et al. (1956); Ahmed and Gleason
(1970)f USDHEW (1976, 1980).
37
TI~-N
3~8114

44
I-
1960 1965
YEAR
1970
1975 1977
FIGURE 5 Female Respiratory System Cancer Death Rates
per 100,000, 1940-1977
Source: U.S. Vital and Health Statistics (annual).
TIN1IV 308115

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t
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