Tobacco Institute
Equitable Announces Non Smoker Discounts
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- 1. Atlanta Daily World Author
- Affiliation:
Atlanta Daily World
- Affiliation:
- 2. Equitable Life Assurance Socie Named Person
- Affiliation:
Equitable Life Assurance Society United
- Affiliation:
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Equitable Announces
Non Smoker Discounts
Non-smokers - not only
ei~oy better health, they .
aaioY . paying less for
their life insurance,
according to Collier W. St.
statements attesting to the
face that they have not
smoked cigarettes within
the past Year.
Elair, agency manager here r-
for The Equitable Life
A.ssurance Society of the
Vnited States.
~The Equitable, the
ution's tbkd largest life
Insurer, becomes the
kading life insurer to offer'
discounts to non-smokers.
- "There is clear evidence ~
fhat life insurance should ~
begin differentiating
between policyowners who
smoke and those who do
ipt," St. Clair said.
"' Non-smokers discounts
itre now available on new
Individual life policies of
$100.000 'or more. To
eligible, applicants must
of have smoked any
IDigarette in the past 12
Wonths, must qualify for
¢andard rates and must
Sheet slightly morestrin;ent
Equitable, said that. "The
~quitable is it leader in the
creasingly ' comoetitive
iimd chief executive of The
physical build require-
Ments. The discounts range
from three to five percent.
" Coy Eklund, president
"%rea of pricing our
take progressive steps in the
we're going to continue to
insurance industry, and
ezampie of pricing innova
'Zdlscount is an importan
~qroducts. The non-smoker
~ The Equitable will
I
~
aon-smoker discount to sign
uire spptkants ior tne
mt
TIMN 0247973
