Tobacco Institute
THE TOBACCO OBSERVER VOLUME THREE, NUMBER FOUR [The Tobacco Observer]
User-Contributed Notes
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- Alias
- TIKU000804-TIKU000815
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- Tobacco Institute 1
- Carter
- Duffin, A.
- Silverman, D.
- Gordon, J.M.
- Us Supreme Court 2
- United Airlines 3
- Delta 4
- American 5
- National 6
- Kornegay, H.R.
- Lincoln, A.
- Knopick, P.
- Wilson, V.
- Kennedy, E.M.
- Chafee, J.H.
- Bellmon, H.L.
- Hart, G.
- Humphrey, M.
- Leahy, P.J.
- Mcgovern, G.
- Pell, C.
- Randolph, J.
- Reigle, D.W.
- Williams, H.A.
- Kerrigan, M.J.
- Ogden Food Services 7
- American Medical Association 8
- Seltzer, C.C.
- Harvard 9
- Gori, G.B.
- Shuping, S.
- Us Department Agriculture 10
- Miller, R.H.
- Hobbs, W.D.
- Rj Reynolds Tobacco 11
- Miller, G.H.
- American Cancer Society 12
- Kastenbaum, M.A.
- Lew, E.A.
- Thomas, L.
- Sontag, S.
- Clarion, V.
- Hew 13
- Cornell University 14
- Obfusca
- Us Chamber Commerce 15
- Bonsack, J.
- Obrien, W.
- Duke, W.
- American Tobacco 16
- Dwyer, W.F.
- Olshavsky, R.W.
- Indiana University 17
- American Lung Association 18
- Afl Cio 19
- Gatov, E.R.
- Schmidt, K.D.
- Waite, C.L.
- Aronow, W.S.
- New England Journal Medicine 20
- Kloepfer, W.
- Philip Morris 21
- Demita, M.A.
- Humphrey, H.H.
- Us House 22
- Us Senate 23
- Talmadge, H.E.
- Dole, R.J.
- Mondale, W.F.
- Kissinger, H.
- University Minnesota Foundatio 24
- Pinney, J.M.
- Califano, J.
- Hew 25
- Hhh Institute 26
- National Council Alcoholism 27
- Duffin, A.
- American Journal Public Health 28
- Us Public Health Services 29
- Boston University 30
- Corday, E.
- American Cancer Society 31
- Mummery, R.
- Surgeon General
- Feinman, J.
- Miller
- Mclean, D.C.
- Hoffstrom, P.J.
- Nicot, J.
- Twain, M.
- Gasp 32
- Lewis, J.
- Muscular Dystrophy Association 33
- Petzall, H.
- Winkler, H.
- Getz, B.
- Carter
- Request
- Mn1-125
- Date Loaded
- 05 Jun 1998
- Characteristic
- NOT PRODUCED
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- Tobacco Institute 34
- Litigation
- Minnesota AG
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- 050
- UCSF Legacy ID
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Annotations
- 1. Tobacco Institute Named Person
- Affiliation:
Tobacco Institute
- Affiliation:
- 2. Us Supreme Court Named Person
- Affiliation:
US Supreme Court
- Affiliation:
- 3. United Airlines Named Person
- Affiliation:
United Airlines
- Affiliation:
- 4. Delta Named Person
- Affiliation:
Delta
- Affiliation:
- 5. American Named Person
- Affiliation:
American
- Affiliation:
- 6. National Named Person
- Affiliation:
National
- Affiliation:
- 7. Ogden Food Services Named Person
- Affiliation:
Ogden Food Services
- Affiliation:
- 8. American Medical Association Named Person
- Affiliation:
American Medical Association
- Affiliation:
- 9. Harvard Named Person
- Affiliation:
Harvard
- Affiliation:
- 10. Us Department Agriculture Named Person
- Affiliation:
US Department Agriculture
- Affiliation:
- 11. Rj Reynolds Tobacco Named Person
- Affiliation:
Rj Reynolds Tobacco
- Affiliation:
- 12. American Cancer Society Named Person
- Affiliation:
American Cancer Society
- Affiliation:
American Cancer Society
- Affiliation:
- 13. Hew Named Person
- Affiliation:
Hew
- Affiliation:
Hew
- Affiliation:
- 14. Cornell University Named Person
- Affiliation:
Cornell University
- Affiliation:
- 15. Us Chamber Commerce Named Person
- Affiliation:
US Chamber Commerce
- Affiliation:
- 16. American Tobacco Named Person
- Affiliation:
American Tobacco
- Affiliation:
- 17. Indiana University Named Person
- Affiliation:
Indiana University
- Affiliation:
- 18. American Lung Association Named Person
- Affiliation:
American Lung Association
- Affiliation:
- 19. Afl Cio Named Person
- Affiliation:
Afl Cio
- Affiliation:
- 20. New England Journal Medicine Named Person
- Affiliation:
New England Journal Medicine
- Affiliation:
- 21. Philip Morris Named Person
- Affiliation:
Philip Morris
- Affiliation:
- 22. Us House Named Person
- Affiliation:
US House
- Affiliation:
- 23. Us Senate Named Person
- Affiliation:
US Senate
- Affiliation:
- 24. University Minnesota Foundatio Named Person
- Affiliation:
University Minnesota Foundation
- Affiliation:
- 25. Hew Named Person
- Affiliation:
Hew
- Affiliation:
Hew
- Affiliation:
- 26. Hhh Institute Named Person
- Affiliation:
Hhh Institute
- Affiliation:
- 27. National Council Alcoholism Named Person
- Affiliation:
National Council Alcoholism
- Affiliation:
- 28. American Journal Public Health Named Person
- Affiliation:
American Journal Public Health
- Affiliation:
- 29. Us Public Health Services Named Person
- Affiliation:
US Public Health Services
- Affiliation:
- 30. Boston University Named Person
- Affiliation:
Boston University
- Affiliation:
- 31. American Cancer Society Named Person
- Affiliation:
American Cancer Society
- Affiliation:
American Cancer Society
- Affiliation:
- 32. Gasp Named Person
- Affiliation:
Gasp
- Affiliation:
- 33. Muscular Dystrophy Association Named Person
- Affiliation:
Muscular Dystrophy Association
- Affiliation:
- 34. Tobacco Institute Author
- Affiliation:
Tobacco Institute
- Affiliation:
Document Images
e mmo
cco C9b
I-6 K STREET. NORTHWEST. WASHINGTON. D. C. '(X10h i?02t 4r..tg73
Lung Cancer
Pres. Carter, on a recent visit to a tobacco warehouse in Wilson. North Carolina. said that "as long
as I'm in the White
House ... ere'll haee a good tnhacco loan prc~¢ram." The Pres'ident also called J'or research "to
make the smohinR
o/'tabacru even more saJ'e than it is todac." ~
Women And Smoking: TI Report
Challenges Popular Claims
In 1895 women were arrested for smoking today accounts for everything Duffin adds that almost all
research
smoking cigarettes in public. Eighty from higher lung cancer death rates to on low-birth-weight
(LBW) babies indi-
years later they are being assailed with an allegedly higher incidence of ulcers. cates that LBW
infants of smokers are
charges that smoking causes heart at- . . . But if the percent of women in the healthier than LBW
babies of non-
tacks, early menopause and damage to general population who smoke is not smokers.
unborn children. larger. and if women smokers are not
Anne Duffin. a Tobacco Institute vice smoking more, then any higher inci-
president. challenges these claims in her dence of disease cannot logically be A major part of "Fact
or Fancy" ad-
report. "Factor Fancy'.?*'While this44- attributed to cigarettes." dresses the question of lung
cancer. It
page documented article does not pro- states that "lung cancer death rates re-
mote women's smoking. it attempts to pre9narcy ported for U.S. women have been rising
dispel myopic allegations with a scien- "Fact or Fancy" answers yes. on the faster year to year than
those in men
tific dialogue on the topic. It is available average, to the question. "Do women since 1961: ' But
the paper continues.
from The Institute. who smoke while they're pregnant have "the proportion of cases of the lung
°Women are now the special target of smaller babies7" cancer cell type that has been related
those who would stamp out smoking:' But an explanation is offered: Dutfin statistically to smoking
has changed
states the introduction. cites Debra Silverman's study in the little in women over the.past 25 years
"And standard. unsubstantiated June 1977 "American Journal of Epi-
charges having failed, these crusaders demiology." Silverman "reasoned that
are now trying to hit women where they if smoking alone causes birth-weight
think them to be most vulnerable-with reduction. the main weight differences
threats to their babies and their good between first and second babies of
looks. and. yes. even their sex lives:' mothers who smoked only during the
Dufiin declares. second pregnancy would be significantly
Written in a question and answer for- greater when compared to those ob-
mat, the paper elaborates on contempo- served where mothers smoked in both
rary studies, often presentingarguments pregnancies, or neither. And the second
that publicized accounts omit. babies of the *changed smokers' would
These explanations posit that while be lighter than the first. Neither suppo-
an increasing numberofadult American sition proved ttve:' Duftin explained.
women are smoking. the percentage of Silverman stressed that. "the critical
female smokers is as low as pre-World issue is whether smoking causes a re-
War II levels. when women began duction in birth weight or whether
smoking in significant numbers. smokers are a self-selected group that
Dutfinthereforeexplains."Someper- differs from non-smokers in ways un-
sons who disapprove of cigarette smok- related to smoking. including the pro-
ing say that the Iargernnmherofwomen duction of lower weight babies."
Cont on Pg. 9
Volume Three. vumber Four. Aueuu. ly'R
CAB Totals Reveal
Few Smoking
Complaints
Further reurtcttng muking on the
n;uwn', ;ummercr,d ,urlme~ recenth
ha., been dtscudd h% the LS C istf
-Nerun:uncs Board tf \Bt. Some peu-
ple are asking tur a total han.
Dues one ,ur passenger e ut ut' ItNt
,~umpiam about ,muking' One out (f
L.f N N)"
Inturmatiun released h} the C-\B
shuw, that une ptn c'rte+'r t+uf +/ rt en
250.000 rvntplctm.i,
CAB records reseal that from Jan. 1.
19'7. through March 19'!t tfifteen
monthst, there were 4.49 letten ufuum-
plaint about smoking. These were writ-
ten either to the CAB or one ut' Amen-
ca's major I I domestic 'trunk carrter"
airlines. (Some of these letters might
even have been complaints from smuk-
ers, who were denied the chance to
smoke.)
During that same penod, upprott-
mately 96.2 million passengers flew
these I I airlines. CAB records show,
CAB does not count passengers. it
counts what it calls "revenue passenger
enplanements." That is. everytime
someone boards a plane. he or she is
counted. For the 15 months. this total
was 216 million.
CAB statisticians divide this figure
by ?4s to obtain a rough estimate of the
number of passengers. Why" CAB as-
sumes that most trips are round trips.
and that on a certain number of trips
plane changes are necessary to reach a
destination.
Compared to revenue passenger en-
planements. the smoking complaint
percentage is 0.00020 percent. Cum-
pared to the passenger total, it is
0.00046 percent.
United Airlines received the lowest
number of complaints, seven. while
flying more than 19 million passengers.
The three airlines with the next fewest
percentage of complaints were Delta.
American and National.
Superdome Smoking Upheld
A panel of three federal ap-
paats courtiudgss has upheks
a
federal district court's decision
dismissing a lawsuit seeking to
prohibit smoking and the salsof
cigarettes at the Nw Orleans
Supsrdoma.
The antlsmoking groups fl1-
ing the suit had sought to use
the U.S. Constkution as a basis
for the smoking ban.
But Federal District Court
Judge Jack M. Gordon ruled
that "to hold that the First, Fifth,
Ninth or Fourteenth Atnend-
msnts racognize as fundamen-
tal the right to be free from cig-
arette smoke would be to mock
th" lofty purposes of such
amendments."
An attorney for the antl-
smokan said he would appeal
to ft U. S. Supreme COurt
TIMN 0127145 TI KU 000000804

.
TI's Statement Analyzes
Kennedy Anti-Smoking Bill
"Infiammatory rhetoric" from the
guvernment about ,mokmg `n an un-
fair and unjutiuded attack on milliuns of
American citizens -farmern. blue collar
wurktrti. manufacturers. wholetialers.
and retailers,
"It iuggests that they are the'enemy'
w ho can and should be punished in good
cunscience."
Horace R. Kurnegay. Tobacco Insti-
tute President, said this in a,tatement
to a Senate subcommittee on health in
Lincoln
Story
A Lie
The following story might be of interest.
I do not recall the source of the story
and it very likely is apocryphal.but I thought
your readers might be amused.
Abraham Lincoln was nding in a passen-
ger train next to a man who was smoking.
He politely asked the man if he would re-
fratn from smoking. The man replied that he
had paid for his seat, and that he was going
to continue smoking. If the smoke drifted
into Lincoln's area. that was too bad.
Lincoln said nothing but pulled a gun out
and aimed it at the man. The man asked him
what he was going to do. Lincoln replied
that he had paid for his seat, and that he was
going to pull the trigger. If the bullet went
go the area where the man was sitting.
at was too bad.
Stewart M. Lee
Beaver Fatts. Pa.
EDITOR'S'4OTE: Youareright. Mr. Lee.
tour story is apocryphal. How cruel your
letter is to the memory of Pres. Lincoln and
to those who enjoy tobacco today.
Lincoln buffs agree (a) that he nevercar-
ried a gun and tbl his tolerance as an ab-
stainer for those who smoked tand drank)
was a mark of his character.
In fact. aside from his prejudice against
the prejudiced. %tr. Lincoln's greatest at-
tribute was malice toward none.
The Tobacco Observer
presents information and comment on
public events of interest to the tobacco
industry. It recognizes that there is
diversity of opinion about tobacco use
and that charges against tobacco are
widely publicized while kss attention
is given to differing views. which are
included in our columns. Its aim is to
aid full. free and informed discussion in
the public interest, in the conviction
that the smoking and health contro-
versy must be resolved by scientific
research.
Published bv The Tobacco Institute
Horace R. KorneRay, President
Paul Knopick. Editor Vicdie Wilson. Circulation Director
2 The Tobacco Observer
connection with a recent une-,lay hear-
ing on the anu-emuktnt portion
t S. ? I I 81 uf Sen. Edw ard ,`l. Kennedv's
tD-~tasti.t omnibus "health" bill. The
statement analyze-, each section of the
enti-,muking proposal.
One portion would establish a pro-
gram to deter children from smoking.
"The tobacco industrv recognizes and
holds to the position that smoking is an
adult custom." The Institute said.
"Its pulicy hab been that smoking
should be deferred until a person is ma-
ture enough to make the decision in the
light of all available information." Tl's
statement said. It detailed the "indus-
try's actions toward voluntary self-
regulation" in this matter.
"Everyone agrees that children
should not smoke, including, as its
record demonstrates, the tobacco in-
dustry. Few people. however. know
why they do smoke." the statement satd.
Taxation
Another portion of the bill would im-
pose a "Health Protection Tax" on
cigarettes, based on "tar" and nicotine
content.
"Millions of tobacco consumers can
walk into hundreds of thousands of re-
tail outlets armed with information
about the 'tar' and nicotine content of
cigarettes and with assurance that a
broad spectrum of brands will he avail-
able for their choice.
"They can express their individual
preferences through the democracy of
the marketplace-without any nudging
from the tax collectors: ' TCs statement
said.
"The results of the free market
mechanism should gratify those who
believe that'the less "tar" and nicotine.
the better."' TI pointed out that "there
is no American brand on the market
with a'tar' and nicotine rating as high
as the average cigarette sold in 1954."
The statement said that if the tax
were enacted. it would set a precedent
for similar taxes on alcohol. automo-
biles. sugar. dairy products. and foods
with high cholesterol content.
"The transformation of our tax sys-
tem from revenue-raising to behavior-
control purposes is indeed hazardous:'
TI said.
PttbNc Srttoldng
Another portion of Kennedy's bill
would forbid smoking in federal facili-
ties. except in special areas.
"This provision could mark the re-
turn engagement to the American scene
of two social tragedies: Prohibition and
Segregation." TI said. "Many physi-
cians and scientists agree that ... there
is no health hazard to the normal non-
smoker from exposure to tobacco
smoke in everyday situations."
"Hanging up 'No Stnoking' signs
and segregating employees who smoke
tobacco products will not improve the
quality of life-environmentally. psy-
Late N ews
The Tobacco Institute
called inconclusive a
'.ridely-publicized Ameri-
can Medical Association
report on smoking and
health. In an unrelated
chulueicalhur,tx:talh."Tl,.ud: development, a govern
Warning ment scientist announced
that a person can smoke
Thebtllcallsfortenalternattngwarn- up to one pack per day
mgs-rather than the current one on of certain low "tar"
cigarette packs and ads-eovenng the cigarettes "without ap-
spectrum of health charges against parent risk."
tobacco. :1n k1IA committee ana-
Tl,aidthat"awarnmgthatlists.pe- lysis said, "The bulk of
ctfic diseases )uppnSedly .t,SUc/ated research sponsored by
with cigarette smoking could he inter- this pro i ect supports
pretedintwodifferentwars bythepub- the contention that cig-
lic: that smoking alone causes these arette smoking plays an
diseasesorthat,mokingalwayscauses important role in the
thesediseases. development of chronic
"Neither interpretation is supported
by scientific evidence. hence the warn-
ings may mislead the public and prompt
skepticism about such government mes-
sages in general."
TI also stressed that these warning
labels "have the potential of becoming
the object of a teenage hobby, like col-
lecting baseball cards or comic books."
Kennedy has told Congress that "few,
if any. self-respecting scientists or phy-
sicians in this country" hold the view
that smoking has not been established
as a cause of human disease.
TI pointed out that "46 eminent sci-
entists or physicians" have either testi-
fied or submitted statements to Con-
gressional committees since 1969
"questioning the theory that smoking is
hazardous to health."
There are ten cosponsors of the
anti-smoking section of the Kennedy
bill: Sens. John H. Chafee 1R-R.L1.
and Henry L. Bellmon (R-Okla.). and
Democrats, Gary Hart (Colo.), Muriel
Humphrey (Minn.). Patrick J. Leahy
( Vt.). George McGovern (S.D.). Clai-
bome Pell tR.I.). Jennings Randolph
( W. Va.). Donald W. Riegle Jr. I Mich.)
and Harrison A. Williams Jr. (NJ.).
More hearings are expected.
~
®
0
Lfichael J. Kerrigan has been named
Director of Field Activities j'or The To-
bacco Instttute's State Activities De-
partment. He a-ill supervise the Public
Affairs Area Nlanagers Program. A
Chicaeo native. Kerrigan comes to TI
Jrom Oeden Food Services Corp.,
trhere lie tras Directorof,Narketin,qr
obstructive pulmonary
diseases and constitutes
a grave danger to indi-
viduals with pre-exist-
ing diseases of the cor-
onary arteries."
TI President Kornegay
called it "a compilation
of abstracts of studies
that are from 6 to 12
years o1d.... Most, if
not all, have already
been published in the
literature or presented
at meetings."
Six tobacco companies
funded the 14-year, $15
million program.
A project grantee,
Dr. Carl C. Seltzer of
Harvard Univ., noted
that the committee did
not say that smoking
causes heart disease in
healthy people.
The 369-page book
made headlines the same
day President Carter
addressed North Carolina
tobacco farmers.
TI said, "The only
real news in the :LsLa
document is the con-
trived timing...to coin-
cide with and discredit
Pres. Carter's trip."
AMA officials denied
this charge.
At the National Can-
cer Institute, Dr. Gio
B. Gori, deputy director
of cancer cause and pre-
vention, released re-
sults of a study on low
"tar" cigarettes,
"We don't want to
call them safe," ex-
plained Gori. "But some
are so low (in 'toxic'
substances) as to cause
no observable hazard."
Gori was rebuked by
some health officials.
TI commented, "We
will be watching with
interest what the scien-
tific community will
have to say."
Sallie Shuping
TIMN 0127146 - TI KU o00ooosos
~

Tobacco Trade Employs 1.3
Sume 1.3 million people are employed
full or part-time in the growing. manu-
factunng and distributing of tobacco
products. They wurlk in every,tate and
earned $I 1 billion in 1977. according
to the l-'.S. Department ut' Agnculture.
These data are part uf "The Econom-
ic ImpcMUnce of the U.S. Tabaccu
Indu,try." a '_"-page paper prepared
h} Ruhert H. Mdler. an agricultural
economist at l. SDA.
"In iv"", the Amertcan public
,pent approrimately ~,I" billion on
tuhacca pr.xtucts. ~.l6 btllion uf which
wa, tur cigarettes." the report ,a},.
"Appruximately ",I out of every ~."5 of
all retail expenditures is spent for
tobacco products." 1liller found.
"These product, account for $I out of
every 's'_" pent on nondurable con-
,umer guud,."
,'.tdler puts the ~It, billion cigarette
expenditure in perspecti%e, he et}, it
equal, .tI percent of the .unount spent
for new autumubde,- and about the
same u the um American, spent for
r. diu,. tele, i,tun en. records. .ind
musical instruments.
CuncemrnE tarm pnklucttun, the
report ,a%, that "although tobacco
requires unly tl.3 percent uf the nattun',
cropland. tobacco sales totaled ~,'.3
billion last year." which is 5 percent of
cash recetpt, from crops.
This put, tobacco fifth in value
among cash crops-behind curn. soy-
hean,. whe.u. and cuttun. Sttller,.tvs.
" ruhuccu ,.de, ere tw ice .is great as
either rtce. putatu. ur citrus fruit sales.
d nd three times larger than peanuts."
Manufacturing
There .ire I'_ large manufactunng
establishments operated by ,tt muiur
:irtns. '.ldler ,a' i,. producing the in-
du,trn', principal prtxlu.:t-.agarettes.
Nu hundred and ,txty-one other estab-
lishments produce cigars. chewing and
Million
pipe tobaccu. and snufi'.
Cigarette manufacturers' gross re-
cetpts in ly"6 were about ~h billion.
Miller says. tThat figure includes i'_.'S
billion passed dtrectl} to the f'ederal
guvertunent fur ta,e,.t `l.mufacturers
of other tobacco products had sales of
>hIN1 mdlton. including s-t5 million in
federal taxes.
"Substantial corporate mcume and
other hu,tne taxes are also lev ied on
cigarette manufacturers," Miller pumts
uut.
T'he cigarette munutitcturmg industry
empluy, .tppru\tmatel} aI.tHNI. as
many people t, k,ud pruduct,. itfice
furnnure urthe prtnttng trade industries.
he notes. 1Nae_e, «ere ?'_1 million in
ly'6. Other tubacLo manufacturer,
employed II.~IXI, pa}mg million
in wages.
Tobacco products are manufactured
in 29 states. Miller ,a~s. Cigarette
factories are in tiurth Carolina, `ir-
ginia. Kentucky. and Georgia. Florida
is the leading state for cigar fuctone,;
other states housing cigar plants tn-
clude Pennsylvanta. Alabama, and In-
diana. Chewing and smoking tobacco
factories are in a number of ;tates.
including Tennessee. New Jersey. and
Missouri.
Exports
Tobacco is among the top five U.S.
agricultural exports in terms of value.
btiller says. Ntore tobacco is exported
as unmanufactured leaf than the
finished product, he explains. While
almost every nation imports some U.S.
tobacco. 60 percent of it is shipped to
Japan and European nations.
Tobacco exports totaled >I.'3=
billion in 1977. Miller says. far exceed-
ing tobacco imports of S373 million.
The U.S. is the leading tobacco export-
ing country. with some 5U companies
involved.
"Tobacco contributed about s1.36
billion toward the nation's balance of
payments" in 1977. Miller says. Also.
"the movement of tobacco from redry-
ing plants and storage warehouses to
ports and then aboard ships employs
many people in transportation. sales.
and traffic departments. as well ;>rs
substantial investment in t'acilities."
"Tobacco is one of the fex crops that can utili,e family labor and still provide a reasonable
income on a small farm."
tlte U. S. Department of Agriculture says. This tobacco farmer is from C<innecticuu.
Tax.s
"The U.S. Government. all 50 states.
and many local governments tax
t;ont on Pg.11
'Pride In Tobacco' Combats Foes
A major cigarette company has
launched a new progtattt. "Pride in
Tobacco." designed to unite the North
Carolina tobacco community.
"The best way to preserve the state's
tobacco economy is for those who rely
on tobacco to take an active role in
supporting the industry." said William
D. Hobbs, chairman of RJ. Reynolds
Tobacco Company.
"Pride in Tobacco" will be "an infor-
mation program geared to the agri-
business community; ' Hobbs said, at a
news conference. "We want to let the
world know we support tobacco and
we're proud of it."
Hobbs told Tarheel media that "our
industry has come under increasingly
vicious attacks.
"Stany of our critics have been very
free with words and loose with facts. If
}ou believe everything that they and
their fellow critics say. tobacco can be
blamed for everything from plague to
poverty " Hobbs said.
The new program, RJ R's tobacco
chairman said, will "combat these
forces pledged to.destroy our tobacco
economy."
The program's symbol is stylized
tobacco leaves, with a "thumbs up"
sign depicting pride. Bumper stickers.
lapel pins, baseball caps. posters.
window decals. commemorative stamps
and brochures featuring the symbol
are being distributed.
The Tobacco Observer 3
TIMN 0127147 TI KU oooooosos

Please ,,Jd ms name tu (he c )hsener +
tree subscription Int. 1 ha,e reJd ~t rserw
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~Editoria4
ACS Magazine Questions
Defective Research
,A ray. Iu,t e hit uf rauunalny. in the
smoking and health contro.er,y from a
publication which is .tn ai,uwed toe of
,moktng' Y e,. perhaps
In the Sprmc Iv-X issue of "«'urld
Smuktng & Health:' puhlished hy the
American (-.tncer Soctetv. t, .tn article
entitled "Do Filters Increase Smukerti
Total Lonee,,tty !" It was written hy
G. H. S111ler. Ph.D.. Edinboro State
College. Pennsvl%ania.
Miller clatms that the death certifi-
cates he studied in a portion of his state.
of persons who smoked non-filter
brands. showed they tended to live a
little loneer than those who smoked
filtered cigarettes.
The Edinboro College public rela-
nuns department churned out news re-
leases. A local Erie paper promoted the
Ntiller "finding." The United Press In-
ternational bureau in Pa. issued a story
that was run in major newspapers. The
Washington Post headlined it: "And the
Filtered Ones are Even Worse."
The fact is that Miller's study is just
not done correctly. The American
Cancer Society's own statistician pub-
tich t:ued that "the,,pproach is vnrpft
,v'.otc."
The iuhaca In,ntute', statistician
Dr. %t,tnin A. l:.t,tenhaum also e\-
pluined to tnqutrtng reporters that
Sliller is eudn f,ume elementan ,ta-
ti,ucul errorc. Sliller. in turn..:ntictred
Tl', hastenhaum for "try mg to confuse
the mas,es.'
Ye+. hut now that ray.
"World Smoking & Health" is a
tightly edited ACS publication: it does
not print what it does not want to about
smoking and health.
In its Summer issue. it has wisely
chosen to seriously question its Spring
publicity on the fatally defective Miller
study. in the form of a published letter
from Edward A. Lew. past president.
Society of Actuaries. U.S.A.
Lew said: "It is regrettable that in so
important an issue as the effect of filters
on the mortality of smokers. Dr. Miller
did not employ the generally accepted
sound methods for making mortality
comparisons: "
Maybe that buries Miller's muddled
work once and for all. But don't count
on it.
10th TTO
This is an anniversary. of sorts-our
tenth Tobacco Observer.
In our first Observer, we explained
that the paper "will in newspaper
sty le. report on government actions. re-
search results industry activities and
other public events of interest to those
whuse li%elihoods are in some way as-
<ociated with tobacco."
There has been plenty to chronicle.
I n the tw o years since The Observer's
birth. we have watched the government
launch a major anti-smoking campaign.
A noted American voluntary health
organization held hearings across the
country in a carefully rehearsed pro-
gram to castigate smoking and smokers.
Anti-smoking legislation continues to
Quote of
`?he obseyter
"The resemblance of current ideas
about caneer's myriad causes to long-
held but nut, disc redited eiexs about
TB suggests the possibility that cancer
may he one disease uJ'ter all and that it
may turn out, as TB did. to have one
principal causal agent and he c ontrol-
lahle by one program of treatment.
Indeed, as Letris Thomas has ohsenerL
all the diseases for trhic h the issue of
cattsation has been settled, and tchich
Thanks!
be considered by municipalities. states
and the federal government. The tiny
band of vocal anti-smokers tas distin-
guished from the many nonsmokers/ are
able to ballyhoo enough attention to get
such bills introduced. and occasionally
passed.
So it would appear that, perhaps even
more than when launched. The To-
bacco Observer is needed, as we said in
our first issue. to enable people "to be
well informed about the problems faced
by tobacco. including the continuing
and wrongful attacks."'
Our mail shows that apparently some
believe we have been successful in that
large and important job. Let us know
what we can do better.
can be pretented and ctved. hate
turned out to hat.e a simple physical
cause-like the pneumococcus for
pneumonia. the tubercle bacillus for
tuberculosis, a single vitamin deficiency
for pellagra-and it is far J'rom unlike%v
that something comparable t,i/l
etentrmlly be isolated for cancer. The
notion that a disease can be explained
only by a variety of causes is precisely
characteristic of thinking about
diseases ,rho.se causation is not
understood."
Susan Sontag, essayist
llbtess as Metaphor
1978, Farrar, Straus and Giroux.
Publishers
T .. ~, nme, .,n
,. e
md i,1 rc,ptm,ic
11L(l~ee~~C~..pL~ti7 cummunicauun th;n n needed in this :rc.,t
.uuntn uf uun Would it he pu,.lhle ru re
to t~e dltor enehuc~l DuranRo
Phoenix. kriz.
1 ou people ure dumg a g,xx/ wb up there
for the people in the tuhattu mdu,try I
will continue to wnteuur( ungremen,tnd
our Senators in getttng all the support pu,-
,thle to help } uu to get across to the people
that our freedom is hemg taken .,w,,y from
us day h~ day,
Percy 4. Tucker
Richmond, Va.
I ha%e read the lies and the prupanandu in
%our diuutiting little publication. sh
,mly wi,h for wu and the people who run
your mdu,try is that I hupe enher m this hte
or the next yuu pend man} huur, utfenng
the same way you have caused others to
,utfer.
Please take your newspaper and flush it
down the toilet with other matenak in the
same classtfication.
Coleen Cook
Cleveland. Ohio
I have just formed the National Smokers
Rights Association. Inc.. in Goldsboro.
North Carolina.
Let me make it perfectly clear, we are not
trying to impose our ideas on either non-
smokers or children. What we are trying to
do is reach a human rights compromise
w here we can coexist in harmony in all areas
of our society.
For all smokers and nonsmokers: Don't
be discourteous when you feel you are
being pushed. Wouldn't it be easier to try an
acceptable compromise than force'!
For. Str. Califano. who is trying to remove
smoking from all federally-funded projects,
either through direct orders if possible or
coercion if necessary, I say. Mr. Califano
you can go to Hell!!
You work for us. the taxpayers. all of the
taxpayers. and not just a portion who hap-
pen to believe as you do.
If the Unthed States can coexist on this
planet with Russia and China, surely we as
law-abiding. senstbk adults can coexist with
each other in harmony.
Rondd L. Fltnt. President
Vatimtal Smokers Rights
Associatton, Inc.
Box 1773
Gokisbao, N.C. 27530
A very interesting paper. It should be
gtven more publicity.
Frank Raynor
St. Petersbttrg, Fta.
Informing.
George F. l Wt
Lyors. Kao.
EDITOR S\t) rF H,tck n,ue, are .,..ul.
,,hle. hs wntmg fhe t.,h,,,.,,, Ilh,cr.er
H,tse re.td etiers un,le and 'h.v, aenl.
emused itn enurets
Syilliam B. t.ine
th% utKs. ttd.
1u Intere,tlne I w.,utd 'Ike ta ,.,nt.ruc
recen ing n
Richard N, Rian
Rutland. 1 t.
fhts is nn kind ut' p,,per
Vichael t.aurente
lice President
Playboy Enterprise,. tnc.
heep up the e,xKi wurk-I keik titrw,,rd
to each issue of rhe fuh,l,w Uh.er,er
You do a goud wh ot pre,entmg the te,t, in
a difficult area.
Jack W. Thompson
BtrminRttam. vtich.
In The Tobacco Ob,erser. yuu cun emu%
some of the greatest hair ,phtting and
fancy straddling m captn «y.,ecund onl} to
the L' S. Congresi in English gymna,u".
Dkk tiothwell. columnist
St. Petersburg /Fla.t Times
We enjoy your publication iery much
and would like for our sales and managenal
staff to also take ,tdvantage of some of the
fine articles you pnnt.
William R. Hagman Jr.
President. Hagflsatt's Inc.
Plttsbttrg, Kac.
1A
This is a photo of the sign we put up. It
attracted a lot of attention from grateful.
persecuted smokers. They asked for small
signs they could place in their place uf work.
The industry needs facts to refute the
hysteria created by the other stde.
S. Taiz
Tafz of Tueson. Ariz.
"Rememher, sir ynu can onlv light up in the Goternment Smokin¢ Camplnutd
jh e hlocks ,rest and fntrr letels doirn."
4 The Tobacco Observer
TIMN 4127148 rI KU 000000807

,
1981 New York `Law' Is Bedlam
'
.iI.BAN1r.V h
..Oct, t".lyRl -The
t>,emhh ttxiay u.eruhclmtngly .tp-
pruted and sent to the Senate .t hdl re-
yutnng everyhudy tu get uut uf' hed on
the left ,rde.
Pruptment, of the measure -arguing
that too man} people are needlely tn-
wred through la~k uf t:untharrty wrth
,dternutt.e paths from twu,tdc, uf thcrr
hcd, when the) rrt,e in thc d,trA-u%er-
rtxle mtnuruy Ohtecttun, ba,ed lurgely
un difficulties cvpccted fur those ahu
,lecp on the right in double hed,.
\emhlt wam,tn \ Ickic Clanun
,Cun,cr%au.e. \t.tnh:ut,tm won a %urcc
%ute on the re,tnctt~e legislation ,il'ter
,in amuttun:Q speech in which she ad-
mitted that the mmunt} uf .tdult, who
still leep in double beds is sizable.
"~utwuMt.tnding:' she declared.
"the n&hn uf the maturity must pre%ad.
Rising
medical care costs resulting from
unnecessary injuries to people who are
disoriented w hen they get up are putting
an intolerable burden on taxpayer, and
limited public health care facrlities."
Clarion said an estimate provtded by
the 1.;. S. Department ut' Heulth. Edu-
,:auun. and Welfare showed federal ex-
penditure, alone for disability related
tu bedroom ;tcctdent, amount to some
1-3 billion annually, up from less than
i million 25 y ears ago w hen mu,t pcu-
ple till had double hed,
Sen. Greeunu Ohfu,ca rD-Butf;dur.
,~hauman of the referral committee rn
the upper huu,e. promised "heartng, in
depth" hefittt tny Senate tctiun un the
mc,t,ure is chedulcd.
" \mung uther things." ( )hfuxa said.
[n rew York City, a,pol.e,man for mrvuner Arthur [. Tanan. head ut he
the United Innkeepers -Va:r,uiun state Bureau uf Ime,ugattun. Reached
promised a renewed effurt to get :m ex- hy telephune. T'anan cunfirmed his tcn-
cmpttun wrttten into the hill, He said tatr%e appearance.
enactment wuuld cut the normal life of
mattrec, in halt' through wcctr-;md-
tcur un une ide onl~.,tnd estimated the
co,t to hotels and mutel, throuchuut
the t,tte at more than '_5 million per
y cttr
OhPu,ca did nut .ee .t date tor his
committee he,trtng, tu hegtn. hut mdt-
,::ued that the tir,t w itne w rll he C-om-
"We'te got to hrtng to the tttenttun uf
the citizens of this l,tte -re6ardle uf
what krnd, ut hed, the} -,e gut-the
~,ruw rng problem ut' cntur~ement pnurt-
uc,." I-,tnun said, " fhen it Ihey ~+ant
us to take time out from .rn-c,ttng p au-
pie fur,muking in puhhc p6t~c,, 'hut',
up to them."
"we're _umg tu inquire into the entitrce-
,,hdity ut this prupu,al. I yue,twn thc
wt,dum of adding une more ,t:uute to
the htwk, if the result t, )u,t going tu he
that marn more CorBuw, out there."
\teanw htle. a report from the C'urnell
l.'niter,ttt :tunpu, indicated that a pe-
tition dtne is underway to exempt dur-
mitory rooms. Student leaders were
quoted as,aying the A,scmbly move is
a thinly teiled "back door trick" by
legislators to enable authorities tu,ntwp
around to see what else is going on in
their rooms.
'We Can't Afford'
Califano Campaign
By a three to one margin, readers of
the magazine "*iation's Business" say
the government should not be conduct-
ing an anti-smoking campaign.
"As a smoker. I find the idea some-
what amusing that I should be required.
through taxes, to help finance an anti-
smoking campaign.
"It would be refreshing if the govern-
ment would show less concern about
my health and welfare and more about
my right to make a choice." wrote a
New Mexico business executive. in his
letter to the publication's editor.
In its May issue, the magazine asked
readers. "Should the federal govern-
me nt co nduc t anti-smo king campaigns'?"
The vote against was 1.490: there were
495 yes votes.
A merchandising vice president wrote
that the governmeni s campaign is "an
intrusion on individual freedom."
"We can't afford Mr. Califano:' he
wrote, in reference to Secretary of
Health. Education. and Welfare.Joseph
A. Califano Jr.
"Mr. Califano has achieved the dream
of every ex-smoker:" wrote another
senior executive. "He gets to tell every-
one in America: 'You really ought to
quit.' And the government underwrites
him to the tune of $30 million."
"Government as a social mechanism
works well when it protects individuals
from each other: conversely, it works
poorly when it tries to protect individ-
uals from themselves:' wrote another
executive.
"Nation's Business" is published by
the U. S. Chamber of Commerce. and
has a circulation of more than one mil-
lion readers.
Other comments from business ex-
ecutives opposed to the campaign in-
cluded:
"Mr. Califano is a typical do-gooder
-interfering in what I think is none of
his business. Tomorrow he will find
some new menace to save me from my-
self. At age 77. I have handled my own
health in a manner satisfactory to my-
self. HEW must have other more seri-
ous problems than smoking."
"[ agree with The Tobacco Insti-
tute that scientific data is lacking to
support HEW's position. Further, this
is not a problem for government regu-
lation."
"We have too many federal agen-
cies now."
"No. and I don't smoke."
"Absolutely not. I am tired of the
government trying to take care uf every-
one. It is up to an individual in our
society to take care of himself."
"Interference in personal matters
is not a function of our government, and
tax money should not be spent for that
purpose."
"Keep the government out of our
private lives as much as possible. Should
the government decide how much TV
you should watch, or how much of any-
thing you should do° No."
"After the government has ade-
quately communicated established haz-
ards, it has completed its proper role.
Anything else is meddling. After all. at
least some of the American people are
as smart as Califano. regardless of what
he thinks."
"1f proof is found that these claims
against smoking are ttue, the findings
should bb publicized through regular
news channels, and let the people make
their choice. (1 am a nonsmoker. t"
In the I RKOs, cigarette manufacturing
entered the industrial era with James
Bunsack'i invention of the cigarette
rolling machine. l: ntil then manufactur-
ers hired hundreds of peuple. called
"rollers." to make cigarettes by hand.
One company. Allen and Ginters of
Richmond, Virginia. employed 500 roll-
ers in 1883. By 1886 the number rose
to 900. This mushrooming growth cre-
ated an unwieldy labor force. making
Adic 1'`
"W" 4_9N,
.a
James 8onsack invented the first prac-
tical ci,Yarerte-makinX machine bef'ore
lte rra.s nvenn' nne.
mechanization essential to satisfy cus-
tomers' demands.
Bonsack had worked on the rolling
machine since his mid-teens. At age 22.
the Virginia planter's son established
a machine company and was eager to
lease his invention to cigarette manu-
facturers.
But mechanized production was not
immediately embraced by tobacco man-
ufacturers. Although each machine pro
duced 120.000 cigarettes per ten-hour
day. equivalent to the production of 50
hand rollers. companies refused to rent
it for they doubted its reliability and be-
lieved that customers preferred hand-
rolled cigarettes.
Bonsack acknowledged that his com-
plicated invention had minordifficulties.
A system of cylinders and belts, the
machine rolled a ribbon of paper and
tobacco into a continuous cigarette: a
circular knrt'e then cut it tu pectfied
lengths. These ciearetteti fell into has-
kets at a rate of 200 to 212 per minute.
But the flow uf,hredded tohactu tu-
ward the rollers often titalled. slowing
production. So Bunsuck offered luw
royalty rates to W. Duke and Sons Cu,
if they would install two ut' hi5 machines
in their Durham. North Carolina. ctga-
rette factory.
He agreed to send his best mechantc.
William O'Brien, to help Duke correct
malfunctions, Duke accepted Bonsack'i
offer, paying a fee of 24 cents per thuu-
sand cigarettes.
Anxiously, Duke and O'Brien worked
to improve the mechanism. On its final
test. April 30. 1884. each machine suc-
cessfully operated for a full working day.
The machine enabled Duke to expand
his tobacco company into the nation's
largest cigarette manufacturer. I n 1881,
his factories produced 9.8 million ctga-
rettes. 1.5 percent of the market total.
But after five years of mechanical oper-
ation. W. Duke and Sons manufactured
744 million ctgarettes. more than the
national total in 1883.
Competttors quickly succumbed to
Duke's mechanization. In 1890. the
four largest firms joined the tobacco
magnate to form American Tobacco Cu.
Duke contracted with Bonsack for
exclusive rights to the leasing of his
invention. Under the agreement. Bon-
sack insured that none of his machines
operated in competing American fac-
tones and that his remained superior to
any cigarette rolling machine. This
contract lasted until 1895 when Bon-
sack lost rights to important parts of
his machine through a court decision.
American Tobacco Co. immediately
purchased the equipment that it had
leased for eleven years.
America's tobacco industry was
changing during the latter years of the
nineteenth century: new tobaccos were
developed and popular preference
turned to cigarettes. But it was Bon-
sack's rolling machine that provided the
necessary charge to boost the industry
into its new age ofcigarette production.
The first tobacco label was printed in
Holland in 1644 bearing the designa-
tion "Orientael Virginais Tuback: '
The Tobacco Observer 5
TIlVIN 0127149 TI Ku 000000808

Dwyer: 'Where The Industry StandsI
*'There is no longer any controversy
among responsible health officials
concerning the health hazards of
cigarette smoking."
With this sentence, Richard W.
Olshavsky. a marketing professor at
Indiana University. begins his essay.
"~tarkeung's Cigarette Scar:' in the
June issue of the prestigious magazine
William F. Dxver
"Business Horizons."
But the Olshavsky piece is refuted
by the article "Smoking: Free Choice."
by William F. Dwyer. a vice president
of The Tobacco Institute. The articles
ran concurrently.
Concerning the charge which begins
Olshavsky's article, Dwyer writes:
"The 1964 Report of the Surgeon
General . . reported a statistical
association between smoking and
increases of such illnesses as lung
cancer, heart disease. and emphysema.
"But the report itself conceded that
'statistical methods cannot establish
proof of a causal relationship in an
association."'
Dwyer writes that "although the
members of the Surgeon General's
advisory committee. who authored the
report. reached a jttdgment that smoking
causes certain diseases. other scientists
do not agree with them."
"Science must be given the room it
needs to investigate the smoking and
health question:" Dwyer writes.
"Science is needed to provide answers
to a series of questions that represent
gaps in knowledge:
-To what extent are genetics
involved in the causation of cancer or
other diseases?
-lf smoking causes cancer. why do
most smokers not develop tt! One
pathologist says. 'Any theory which
claims "A" causes "B" also has to
explain why "a" does not cause "B"
in those in whom it does not happen.'
-Cotn ersely. tf,moking causes lung
cancer, heart disease. and emphyiema.
wh,v do nonsmokers develop these
diseases?
-Which occupational exposures
need to be considered?"
"The scientific commitment of the
tobacco industry is clear:' Dwyer
w rites.
"For nearly twenty-five years cig-
arette manufacturers have been sup-
porting independent research with
nonrestrictive funding. Hundreds of
researchers in medical schools, hospi-
tals, and other scientific institutions in
this country and abroad have received
more than S70 million from the tobacco
industry to support their investigations."
"Conttary to public belief, while the
health groups. certain branches of
government. and some vngle-tssue
advtx:ates are trytng to advance their
own interests by blaming tobacco and
smokers for many modem ills,"
Dwyer says that "a new target" has
emerged-"the product's purchaserc"
"The individual smoker is made to
suffer public disapproval and ridicule.
A former national president of the
American Lung Association told a
new Npaper about his hopes fur this new
approach.
Pnihuble t/re rm/s «ut n e run u in u
tnb.stantial reductiun rin tmulinti tt
if ive c un vumeku« ntake it nunuc cept-
uhle srrctallc. We thuntht tite +rure clf
medical statistirs and upiniun.s tiotdd
prnduce a major reduetiun, lt didn't."
Professor Olshavsky t"a reformed
smoker'l believes "the world would be
better without the cigarette and recom-
mends that this fact be reflected in the
business realm:' says "Business Hori-
zons" editors. The magazine is pub-
lished by the Graduate School of Busi-
ness. Indiana University.
Dwyer. a tobacco industry spokes-
man. points out "where the industry
stands."
"The tobacco controversy is ages
old. Several sociologists suggest the
core of the controversy is an ineluctable
part of human nature in that any
practice or product that provides
pleasure for some will provoke outrage
in uthen."
"The tobacco tnduury long has
been respected for its contribution to
this .:ountry's development." Dwyer
stresses.
"Huwe~er. it has come under
increased attack from tobacco foe~,
The tndutitn will no longer turn the
other cheek.'
"Those adults who choose to he
tobacco consumers, as part ut' their
hentage ut' free chotce. deserve to he
defended."
Dwyerconcludeti "\otunh hecause
their product is enmeshed in .antru-
serey. but also because they are in
control of thetrdetitmy, representanses
ut' the tobacco mdustry are .peahtng
up as nev er before.
"They believe business needs to
exercise its right to be heard. Fur w here
free enterprise does not respond, its
very existence is jeopardized. In
recognition of this realiry, The Tobacco
Institute takes its public stand on the
basis of the following platform:
"I. The question of smoking and
health is still a question.
"2. Tobacco smoke does not imperil
normal nonsmokers.
"3. The tobacco farm program is an
essential part of public policy.
"4. The freedom of choice of the
industry's customers must be pre-
served."
federal government is first in research
expenditures, the tobacco industry is
second." writes Dwyer. "All of the
private health agencies combined rank
a distant third."
"The tobacco industry is convinced
that no cigarette has been proven un-
safe," he continues. "Therefore, they
regard any suggestions of a'safe' or
'safer' cigarette as tortured logic.
"The reduced 'tar' and nicotine
cigarettes represent about 30 percent
of sales and are in the marketplace
because of consumer demand. That
demand obviously reflects the personal
preference of smokers: "
Olshavsky urges readers to contrib-
ute "time, expertise. and money to
those voluntary health organizations
currently engaged in the fight against
cigarette smoking."
But Dwyer writes. "In my opinion.
Catif. Proposition
AFL-C IO Says Vote No
The Executive Council of the 1.8
million member California Labor Fed-
eration. AFL-CIO, is urging a no vote
on Proposition 5, a stringent smoking
prohibitions measure on the state's
November ballot.
If approved by voters. the law would
prohibit smoking in most enclosed pub-
lic places, places of employment and
educational and health facilities. Res-
taurants would be required to establish
nonsmoking sections and state and
local governments must post signs at
each entrance to every building stating
smoking is unlawful. except in desig-
nated areas.
Elizabeth R. Gatov, former U. S.
Treasurer. has joined Californians for
Common Sense. the group opposing the
Proposition. it was announced.
"The smoking prohibitions proposi-
tion. if passed in November. would cost
local and state taxpayers of California
an additional $43 million to comply
during the first year." she said.
"We don't need higher taxes: we need
common sense and consideration for
others."
Also joining the Common Sense or-
ganization is Klaus D. Schmidt. Ph.D..
an authority on international business.
"We already have far too many laws
and proposed laws dreamed up by
somebody to make somebody else do
this or not to do that: ' Schmidt said.
"We're rapidly approaching the point
where a person won't be able to get out
of bed in the morning without breaking
some law controlling his personal con-
duct."
6 The Tobacco Observer
EDITOR'S NOTE: It you have a ques
tion about tobacco, or smokittg and
he>alth, write tts.
Question: Is there such a thing as an
allergy to tobacco smoke?
Answer: Charles L. Waite. M.D.,
Medical Director. The Tobacco
Institute. has reviewed the scientific
research on tobacco smoke and allergy.
He concludes. "The question of
whether tobacco smoke is capable of
producing allergic response in smokers
or nonsmokers is unresolved."
Waite explains that nearly all the
studies for tobacco allergens (foreign
substances which can cause allergic
reactions) used extracts from tobacco
leaf. not tobacco smoke itself.
"Some scientists doubt that any
allergens. which might be present in
leaf, could survive the burning of the
tobacco:" Waite says. Allergens "have
not been scientifically established as
present in tobacco smoke."
"Tobacco smoke can be objection-
able to certain individuals." Waite
writes. While those who have allergies
"may object more than other persons
to smoke, it does not necessarily mean
that they are allergic to smoke."
Waite explains that "'allergic' is
frequently misused by the public at
large to mean anything they don't like
(I'm allergic to the IRS) or flnd per-
sonally offensive or irritating."
A copy of the Waite paper is available
by writing The Tobacco Instttute.
TIMN 0127150 TI KU 000000809

The right to choose
The current favourite for the attention
of such people is the advertising of cigarettes.
Closely followed by that of alcohoL
But the list can be extended to the
advertising of products made from animal fat
Or of products that contain saccharine.
And even of products that pollute, and
collide with each other; and put their drivers
into hospital.
Those who believe in banning the
advertising of such products would extend
the list fiuthec
All they need is time.
But there are others who believe that
the citizen has certain inalienable rights in a
free sociery
The right to exercise free choice
for instance.
And that this, by definition, must
include the right to smoke.
The right to dtink
The right to eat dairy foods.
There are some people who believe And that,providing he exercises those
that the advertising of certain products should rights with a sense of responsibility to the
be banned. society in which he lives, no legisladve
The right to drive.
The right to take the risks he
knowsabout
The right to measure those risks
assembly should seek to deny him access.
If that belief is well-founded, then
the advertising agency, Allen, Brady and
Marsh believes that free and honest trading
of cigarettes, alcohol, dairy foods and motor
c-ars should continue.
That, just as governments should be
free to wam of risks, manulacturers should
be free to advertise their products.
Of course there should be sateguards,
The health of the citizen should be
protected.
But the health of democracy is also
important
President Hoover, in 1928, put it better
than we could hope to do:
"Free speech does not live many hours
after free industry and &ee commerce die"
The advertising launch of State
Express 555 King Size cigarettes started on
24th May 1978.
Allen, Brady &:bfarsh is proud to be
responsible.
against the pleasure he gains. ,aBM House Notwich Street London EC4. Te101-405 3444
This advertisement, run bv the ad agencv which represents British-American Tobacco Co.. Ltd..
recently appeared in the British publicution "Financial Times."
TI Censures Aronow Study
The Tobacco Institute reacted
quickly to "extravagant" media inter-
pretations of a California study in
which ten men with coronary heart dis-
ease were exposed to cigarette smoke.
l; nder the direction of Dr. Wilbert S.
Aronow. the men. each suffering from
angina pectoris. a chest pain brought on
by exertion. sat in an 11-by-12-foot
room for two hours with three people
who smoked five cigarettes apiece.
Aronow said that after sitting in the
"smoke-filled room." the patients could
exercise without chest pains up to ISh
minutes less than when they had sat
two hours in a ventilated room without
smokers.
Press interpretations of the study.
which was published in the "New
England Journal of 4tedicine: ' empha-
sized "new ammunition to cigarette
foes who want to ban or at least segre-
gate smoking in lobbies, restaurants
and other public places."
The Tobacco Institute issued a state-
ment to the wire services the afternoon
the story broke, saying that "popular
interpretations of the smoking experi-
ment . . . are both extravagant and
unfortunate."
Shortly thereafter. TI's Communica-
tions Director William KloepferJr. sent
a letter to editors of the nation's 1 I 1
largest daily newspapers. It said:
This letter is prompted b} national
publicity given to some aspects uJ'the
enclosed article bv a phvsician at a
California Veterans Administration
hospital.
The publicity on this experiment in-
volving ten diseased patients seemed
both extravagant and unfortunate. For
this reason I felt I should provide you
with a copy of the article itself and I
hope that if there is any editorial fol-
low-up it will be a bit more cautious.
For example, one news broadcaster
stated that an estimated million Ameri-
cans who have angina are endangered
by smokers. One major newspaper used
the headline. ",Von-smoker ,Vear a
Ciqaret Smoker Seen Facing Same
Risk as if Puffing Himself."
lt does seem to be a reasonable con-
chcsion thatAronosv's e.rtremely limited
observations do not justifv judgment
that tobacco smoke which might nor-
mallr be encountered bv angina pa-
tients puts them at risk.
It is a fact that the doctor, srho is a
lunetime and outspoken advocate of
prohibitions against tobacco stated in
a neuspaper interview six years ago
that tobacco smoke land freeway traf-
JicI udverseh affects angina patients.
His experiment now reported evidentlv
«as not conducted in the spirit of ob-
jective inquiry into whether it does but
instead to prove that it does.
i Editor s note: Aronow told The To-
bacco Observer in a 1977 Los Angeles
interview that he turns "putple" when
in a smoke-filled room.)
In any erent Aronow almost com-
pletelv skips comment on the eJJ`'ects if
anys ujstress among his ill test subjects.
He does state that he alerted them to
"risks involved" heJ'ore e.rperimentinq
srith them. But sre are nut inlurnted of
what these risl s may hure been. in un
experiment he says was desikned to
learn srhat the risl s mav be.
He sa,ys he did not expose his patients
beJ'orehand to svhat he calls "the psv-
chulugical J'actors related tu the risks"
Again, we are not told sshat these n ere
or nhat implications thec mi4ht have
held fur the outcome uJ'his experiments.
Finallv, none oJ'the news coverage.
to my knoKled.ge, pointed out one riq-
nifccant limitation as stated hv Aronosr
-that his results apply to "the condi-
tions of this experiment."
We mav assume that amang uther
things he referred to the confinement of
his patients, one at a time. Jor ncu hours
in a tiny sealed room with three heas;v
smokers. It is dgicult to imaaine that
any individual, sick or Hell. iruuld en-
counter such a condition in everyday
life.
The Tobacco Observer '
TI KU 000000810
TIMN 0127151

HHH Institute Receives $10,000
i
Philip ,L/urrts' eiR to the Huntphrey
htatt`tute nf' Puhlic .-l i,litirr is presented
ru Sen. tlariel Httntphrey hr .Llit')tuel
A. De.tilita. the compunr's Washington
representative.
HEW 'Not
John M. Pinney, 34, is not nearly as
well known as his boss- the Secretary of
Health, Education, and Welfare. Joseph
A. Califano Jr.
Califano picked Pinney to run his 530
million a year anti-smoking campaign.
Pinney, therefore, has his finger on the
trigger of the government's anti-smoking
effort. He will become well known.
Prior to being chosen director of
HEW's new Office on Smoking and
Health. Pinney was managing director of
the Washington office of the National
Council on Alcoholism. He smoked for
20 years, quitting earlier this year:
Califano is also an ex-smoker.
The Tobacco Observer interviewed
Pinney, and an edited (for space)
version appears here.
Most people who earn their livelihood
from tobacco are not going to find
Pinney's answers satisfactory. We
believe it is important that our readers
know what the government's new top
tobacco man" is thinking.
Q: Mr. Califano said in his speech
announcing the major anti-smoking
campaign that "anyone who denies the
overwhelming evidence about smoking
and health is attacking science and butlt."
Do you feel the same way?
A: I'm no scientist. But I am a rea-
sonably Informed public health pro-
fessional. I am convineed from what I
have read that the burden of scientific
evidence is so overwheYning in its
indictment of tobacco smoking that
anyont who seriottsly questions It,
quesHons the foundation of mtwt of our
knowledge of both human biofogy,
human behavior, and all the other
aspects which are involved, particularly
the statistical connections between
primary hmg cancer and smoking-
Q: Some of the editorial comment
about Nn Caljjano's anti-sttwking
cataapaign has been critical, much of it
eomplaining about too much government.
Do you have any comment?
A: I don't believe that it is too much
8 The Tobacco Observer
A member company of The Tobacco
Instttute has contributed 'S10.t)D0 to-
wards the agricultural program at the
new Hubert H. Humphre} Institute of
Puhlic Atfairs.
The Institute wai concei%ed eark in
19" to recugmze and honor the late
Minnesota Senator.
It wtll he located at the Mhnneapulis
ccunpu<uf the l-'m%er.itn ut Minnesota.
Senator Humphrey's alma mater.
Currentlk. a natiunwide >'ll million
fund-raising effort to finance a building
for the Institute. and to enduw it. is
nearing its goal.
Cuneress donated Si mtlliun: Japan.
iI million. Philip .%Iums is The To-
bacco Institute's member compan}
w hich contributed.
The Humphrey Institute will admin-
ititer programs in technology, human
,ervices. public policy and urhan afI ttrs.
It is an expansion of the l:nt~ertinv's
well-known School of Public Affairs.
founded in lyfiy to appl} academic dir
ciplineti to public poiic} h.ue..
Spectfic public wncerns of the Imtt-
tute ,tre emironmental yu:duy. energy
puhcy. nuclear proliferattun. protection
uf ct%d liherttes. national health tmur-
.tnce and problems of the aging.
°Tu perpetuate the innu%ame. crea-
tt%e and humane approach to public
,ernice eeempltfied hy the :areer of
Senator Hubert H. Humphres, the In-
,utute wdl he formalth dedicated un
J ul v I. 19"8s as a national center fur the
educattun. stimulation and recruitment
of bright young men and women for
pusttions in pubiicandcummumty sern-
ice.'- says a release about the Institute.
Senators Herman E. Talmadge r D-
Ga.) and Robert J. Dole t R-Kan i are
responsible for the agncultural fund-
raising committee. which is attempting
to raise i'_-53 million to fund a prufes-
.unal chatr, an annual lecture ,enes.
fellowships and scholarships. µnrld
ftxxl and agricultural pultcies wtll he
,tudted.
% ice President NWulter F%inndale is
hunurar} chairman of the L m%ersltn nf
~hnnesuta Foundation. which is raising
the fund,. Former 5ecretarn of 1t.tta
Henr} Kissinger has ahu heen .tcu%el}
eneaged in fund-ra»mg.
afI contributions are ta,k-.ieducphle,
and should he sent to Humphre} Inut-
tute. P.O. Bat HHH. \hnneapuhti,
Minn. S5J-li),
Interfering,' Official Says
government for the responsible agency
and responsible Cabinet Department to
try to revitalize the effort to potentially
deter people from taking up a habit that
the Departgnent believes, and the
evidence supports, will significantly
increase their risk of premature death
or disease.
We've avoided picking options where
in any way the Department infringed on
the rights of smokers. But smoking is an
intrusion. You can't ride from an airport
or get on a bus without seeing that maybe
60 percent of the ads are for cigarettes.
Q: That bothers you?
A: I'm saying that smoking is an
intrusion. For the government to.
quote, intrude on the other side of the
question, I think, is highly appropriate.
But this is not "big government-" To
me, that would be massive prohibition.
Secretary Caiifano took a stand on a
health issue that, I think, is in the finest
tradition of what a Cabinet officer ought
to do.
Q: Recent Ga!!up poUs say that 91
percent of Americans believe that smok-
ing is dangerous to their health. Another
study said that more people know about
the "dangers" q/'smoking than the First
Amendment to the Constitution. So why
are we spending $30 million; what are you
trying to teRAmerica's smoking adults?
A: I don't think we have to teU Attter-
ica's stttokittg adults that smoking is
dangerous. We do have to tell America's
smoking aduits who constitute high risk
groups more about the itnnediate risks
they face as smokers.
Q: Lu's talk about a speciftc so-called
hfgh risk group-asbestos workers.
Studies talk about an increased chance
that these workers will contmct lung
cancer if they smoke.
But a scientitt ezmniaiag alnwst 18,000
workers found that death rates fiam
mesothelionta (a caneer of the lung
Gning) were almost twice as prevalent in
nonrnwkers as smokers. Death rates from
non-respiratory cancers were almost
twice as prevalent in nonsmokers as
smokers. When deaths from all cancer
sites, including lung, were cotttbined,
there was no signifuant difference in
death rates between smokers and non-
smokers. But you never hear anything
about that?
John M. Pinney
A: You have to take your best shots.
Q: Why is the CaGfano antf-stnoking
campaign also not an anti-marijuarw
campaign?
A: Two primary reasons. It's the
Secretary's view, pretty well supported
by everyone in the Public Health Service,
that in terms of the evidence of the king-
term consequences of smoking, smoking
is a major cause of preventable ilittesv.
We should try to prevent those things
which are readily preventable.
In establishing priorities for the
Department, I think it is reasonable that
we should pick one which has been a very
specific focus of the Department for a
number of years. For the past several
years. this priority has fallen and has
not been given the visibility and attention
warranted. It is a question of priocitks.
Q: Yet isn't it incredible that the
Secretary can go ahead with a massive
anti-smokfttg campaign insofar as
educating young people, and then com-
plealy avoid marijuana? Tobacco smok-
ing among tlte young is somewhat stable;
there has been a fantastic explosion irt
their use of marfjtrana-perhaps 10
percent of high school teenagers use it
daf[y.
A: Money spent on drug abuse in
recent years has been significantiy higher
than on utwking and health. There is
an agency within HEW with the specific
responsibility for dealing with drug
abuse.
Evidence, while it certainly is not in
favor of smoking ntarijuana, is not
damning in tertns of long-term health
risk, as it is for smoking tobacco.
Cigarette smoking as a health risk has
not had a great deal of visibility over the
past several years unt6 the Secretary's
initiative.
Q: Do you believe that it has been
proven tltat so-calted second-hand smoke,
the smoke frnm the burning end of a
cigarette, is dangerous to the healthy
nonsmoker?
A: I don't believe that there is stdBcient
evidence, particularly of the same
magnitude as there is about the health
risks to the smoker. But there is sufficient
evidence of risks to the healthy non-
smoker that people should become
alarmed.
I think that smokers traditionally
have been totally unaware of how
irritating and offensive their smoke
could be to other people. Healthy non-
smokers have a right to speak up.
As nonsmokers become more assertive,
there Is going to be less and less side-
sttewtt smoke.
Q: But again and again we've shown
that only a very tiny proportion of our
population has any concern with other
people's smoke.
A: The balance has been very much in
favor of smoking. To the extent that
there is an underlying thrust to this
program, it is to try to redress this
itnbalattce,
Q: Rep. Dan Daniel (D-t'a.), speakir+g
about Secntary CaGfano, said: "At
least one Cabinet member of the.4dtainis-
hntfon which professed to want a govern-
menr 'as good as the people' has no faith
whatsoever in the ability of those same
people to Gve their lives without inurv
finnee." Any comment?
A: We're not being intrusive: we're
not Interfering.
T I KU 00000081,
TIMN 0127152

TOBACCO INOUSTRY
PROFILE 1978
V/1ai 1or 19" anba olro.r.Se tutea
Consumption
Total U. S. consumption including
armed forces was about
620 billion cigarettes
overseas
4 95 billion large cigars and cigardtos
1 9 billion little cigars
. 47 million pounds of pipe and roll-your-
own tobacco
88 7 million pounds of chewing tooacco
24.4 million pounds of snuff
Per capita U SS cigarette consumption, oased
on the popu!ation 18 and over was .1064 com-
pared with !he record 4345 in 1963 and the
recent low 3 985 in 1970
Expenditures
U S expenditures for tobacco products were
estimated to total $17 1 billion, a record high
and an increase of about $710 million over 1976.
About 515.8 billion was for cigarettes. S600
mdl on for all cigars and S700 million for pipe
and roll-your-own tobacco, chewing tobacco
and snuff.
Clip and Save
United States Tobacco Production
TOBACCO GROWERS
Tobacco is grown on around 400.000 farms.
There were 537 089 allotments to grow tobacco
Issued by the federal government.' The acreage
harvested was about 965 580 with an average
y eld of 2 003 pounds per acre.
Tobacco growing requires a great deal of
labor There are over a half million farm families
directly and indirectly involved in producing
tobacco in the U. S aided by additional seasonal
workers Between 275 and 300 man-hours of
labor are required to produce and market 1
acre of tobacco, In comparison. it takes about
LOANS
When growers approve marketing quotas lor a
certain type of tobacco.. pnce supports rar it are
mandatory Under the pnce support program the
Commodity Credit Corporation 1CCC) makes
loans to farmers through their associations with
the, tobacco as collateral. The associations
handle and sell the tobacco and repay the loans
as the tobacco is sold The realized Cost of the
price support program stnce ite start in 1933 has
been about 12 percent of the cost for all farm
Commbdity price Support operations
FOREIGN PROGRAMS
Sales of !eaf tobacco abroad on reasonaole
cred t terms under Public Law 480 amounted
to 29 8 million pounds worth 555.725 000
312 man-hours for an acre of food grains wheat Government Receipts From Taxes
and r eel.
TOBACCO SALES TOTAL EXCISES
About 95 percent of the nation s tobacco is sold More than hatf of the proceeds of domestic re-
at auction in 174 markets in 12 states The bal- tail sales of cigarettes to civilians .vent to ted-
ance ssolddirectlyfromthefartnsorbyfarmers eral state and local government treasures :n
cooperatives. the form of cigarette excises, Federal state and
CROP INCOME local governments collected $6 053 853 000 n
direct taxes on tobacco products in F scal Year
Tobacco was the fifth largest cash crop behind 1977 98,7 percent represented taxes on c4ga-
corn soybeans, wheat and cotton, The crop was rettes-some 55,976 765 000, Taxes on other I
World Produetion worth more than $2.33 bdlion. representing 4 tobacco products totaled about S77 088
000, 1
Total world production of tobacco is estimated percent of the total for all cash crops. Since 1863,
when cigarettes were added to the I
at 11.9 billion pounds. about 2.6 percent less Govemment Tobacco Programs tobacco products taxed by
the federal govern.
I
/
than last year s record yield. FARM QUOTAS ment, governments at all levels have collected
)
The Department of Agricu/ture administers laws over $125.2 bd!ion in tobacco taxes, Cigarettes
Malor tobacco-producing nations were: Peo- to stabilize tobacco production and assure fair have
accounted for 93.9 percent of that figure or ~
ple's Republic of China (2.148.900.000). United prices. Most tobacco fartners. through periodic over
$117 5 billion. [
States(1.926.686.108),India1912.896.800).USSR referenda, have continually favored marketing FEDERAL
~
(661.200,000), Brazil (618.222.000). Turkey (492- quotas. Because of the production controls. The
federal govemment s share was $2,321; ;
373.600). Japan (387.932.652). Bulgaria (330.600- less tobacco is produced at higher prices than
641,000 with cigarette taxes, at 8 cents per pack, (
000), Republic of Korea (305.150.412). Greece would be likelywrthoutthemt accounting for 98,2
percent, or almost 52:279r ~
t247.575,320). Italy (241.778.800) and Canada
(227,999,392) ,,,,,o m«r rar. ., umr w r.,.m o.e.w. sam. 246.000. About $42,395.000 in taxes were
col-
,
--------------------------e=ae=a~-R--%- l ~~sm~~~~~~~----- 1-ted=n=the=t-b=C=oproducts_-_--____~
"Fact or
Fancy?"
Cont from Pg.1
and various reports have shown that
from 15 to40 percent of the lung cancer
cases in women occur in those who have
never smoked."
Duffin adds that the use of sputum
smear tests for lung cancer detection
has increased dramatically since 1953,
Many doctors look mainly at a pa-
tieni s smoking habits when diagnosing
lung cancer. asserts the paper: they fail
to observe possible factors such as oc-
cupationalexposures.
A statistician wrote in the "American
Journal of Public Health": "tituch more
significant than changes in women's
smoking habits have been the changes
in their employment." As more women
enter positions formerly held by men.
they expose themselves to greater oc-
cupational hazards.
thus resulting in increased diagnosis for Wdnklas
lung cancer. Does smoking cause skin wrinkles?
HEW's Women Smokers
Claims Called Deceptive
WASHINGTON. D.C.-The To-
bacco Institute reacted immediately to
chatges by a Cabinet officer that women
smokers have come "a long way toward
higher disease and death rates from
bronchitis. emphysema. lung cancer.
certain other cancers, and cardiovascu-
lar disease: '
Department of Health. Education.
and Welfare Secretary Joseph A. Cali-
fano Jr. made the statement at an Amer-
ican Medical Association conference
here.
He announced that HEW had sub-
mitted to Congress the 1977-1978
"Health Consequences of Smoking:'
a major portion of which concemed
women and smoking.
TI told the press:
"Secretarv Califano'r war against
tobacco smokers isn't going to be iton
by continued distortions and decep-
tions. Today's report, given to Congress
as a basis for public policy makin,¢, is a
c lassic ofbias and omission tchile deftly
craj'ted to support Mr. Califano's per-
sonal views about tobacco.
"Law requires the Secretary to report
each year on new information relevant
to the smoking and health controversy.
To the extent that this new report corrt-
pletely ignores published scientiffc crit-
icism of the major studies on which it is
based, including the insurmountable
problems of non-response. selectivity
and inadequate sampling, it is faithless
and of no service at all in the public
interest.
'Yt is paradoxical indeed to hear that
tobacco smoking by women accounts
for their problems of illness and preg-
naney at a time when their longevity is
highest and infant mortality rates low-
est. It's cruel to tell women thev can
solve these problems by putting out their
tobacco cigarettes ithen that advice is at
lrest a monumental orersimplifrcation."
Noting that the California study which
initiated this theory was based on sub-
jective observations only. Duffin cites
scientific datawhich indict sun exposure
as the cause of early wrinkles, not cig-
arettes.
"Anti-smokers. however, continue to
cite what one news service reporter
called 'the latest weapon in the arsenal
of the anti-smoking crusade ... an ap-
peal based on the presumed vanity of
women.' "
Duffin also counters a 1977 study of
hospitalized women. ages 44 to 53, in-
dicating that smoking causes early men-
opause. She adds that a U. S. Public
Health Service report found that meno-
pause occurs earlier in Black women.
women from lower income levels and
leaner women.
The TI official therefore presents the
question. "Is it because they smoke or
because of the type of persons they are?
Is it the smoke or the smoker?"
Heart Dlssasa
"Fact or Fancy" also addresses the
issue of reportedly increased heart dis-
ease and stroke among women who
smoke. This analysis is particularly im-
portant in light of the recent study by
Boston University researcher. Dr. Den-
nis Slone and seven assistants. They
maintain that women under 50. who
smoke 35 cigarettes or more a day,
greatly increase their risk of heart at-
tack.
But Duffin quotes Dr. Eliot Corday,
former member of the National Heart
Advisory Board. He stated. "No direct
proof has been provided to show that
cigarettes are atherogenic [and] we must
question if the increased risk is really
due to tobacco."
Dutfin further notes that one's per-
sonality type may be a factor in heart
disease. Explaining that this coronary-
prone person has been labeled Type Ae she states that "the Type A person is
chronically in a hurry, pushing con-
stantly in a drive for recognition. ad-
vattcement, achievement, . . The
women identified as Type A's had
higher cholesterol levels and blood
pressure.... They smoked more than
their more easygoing Type Bsisters."
Recent studies strengthen this hy-
pothesis. In the "American Journal of
Epidemiology," researchers concluded
that "women ! aged 45 to 64 y ears 1 with
coronary disease scored significantly
higher on the Framingham Type A be-
havior, emotional lability, aging wor-
ries. tension and anger symptoms tcales '
than women free of CHD [coronary
heart diseaseI: '
S.x
Responding to a "favorite attention-
getter of anti-smokers." Duffin ad-
dresses the allegation that smoking dis-
rupts sexual functions.
To dispute this claim, published in a
1974 family health magazine, ihe refers
to "A Critical Review of Reports on
the Effect of Smoking on Sex and Fer-
tility:" printed the following year in
"The Journal of Sex Research." After
examining 41 medical studies, the au-
thors concluded that "existing evidence
does not support the hypothesis that
smoking or tobacco extracts have an
effecton sexual activity orprocreation."
In its conclusion. "Fact or Fancy"
presents areas of agreement between
the tobacco industry and its foes. A
poignant concurrence is with the Amer-
ican Cancer Society's "conviction" that
"adult individuals must make up their
own minds about smoking but it re-
quires that individuals know the facts."
The Tobacco Observer 9
TIMN 0127153 TI KU 000000812
I

4
{
STATE
; State taxes on att tobacco products totaled an
esttmated $3,607,791,000. Of the total over
i 53.573,236.000. or 99 percent. represented c.g-
1 arette taxes and 534,555,01)D were collected
i from sales of other tobacco products.
/ LOCAL
/ 364 ctry and county government tobacco taxes
/ came to $124,421 000. Of that amount. 5124,-
~ 283.000. or 99 9 percent. represented taxes on
' cigarettes. Local governments also collected
Ii $138,000 in taxes on other tobacco products.
/ Manufacturing
FACTORIES
There are about 156 tobacco product factories
with federal pennits to manufacture cigarettes
and cigars. About 32 other facilities, large and
small manufactu(e chewing pipe. and roll-your-
own tobacco and snuff: These factories are lo-
cated in 22 states.
/
i
EMPLOYMENT
Tobacco manufacturers employ about 56,400
productton workers representing hundreds of
millions in payroll dollars. Some 34.700 are em-
ployed by the cigarette manufacturers alone.
Another 8.200 work for cigar manufacturers and
some 12.000 are estimated to be employed in the
stemming and redrying industry. The balance is
employed by chewing. ptpe, and roll-your-own
tobacco and snuff manufacturers.
Distribution and Sales
Clip and Save
WHOLESALE
There are also over 1 720 primary tobacco
wholesalers and another 1 1t)D miscellaneous
wholesalers distributing tobacco products, The
1977 trade estimate of the wholesale value of
tobacco and related products is $11 523.246.343.
Exports and Imports
The United States s the leading exporter of
tobacco and the third largest tobacco importer
Recently about one-thtrd of the U S. tobacco
crop has been exported. In 1977 U S exoorts of
leaf tobacco and manufactured products totaled
some $1 73 bdlton, a record high Imports came
to approximately S365 million The difference
represents a positive net contribution of over
$1 33 billion to the U S, balance of payments in
calendar year 1977.
LEAF
These totals include over 628 million pounds of
exported unmanufactured leaf tobacco. Vatueof
the leaf exported was $1.1 bdhon, compared
with S920,5 million in 1976
Imports of unmanufactured leaf came to a
record 339 million pounds. valued at S326 7 m 1-
I on, The quantity was a 6 percent increase from
the earlier record 320 million pounds in 1975.
Less than half of the leaf imported, about
137,9 million pounds. was oriental and for use
in domestic cigarette manufacture. Turkey con-
tinued to be the mator supplier of this kind of
leaf followed by Greece, Yugoslavia and
Lebanon.
CIGARETTES
Over 66,8 billion cigarettes. 9 percent more than
in 1976, and valued at $615 milhon, up 21 ^er-
cent over the previous year went to aoout 161
countries, The leading importers were Belgium-
Luxembourg: Hong Kong, the Netherlands An-
tdles. Japan. Iran. Saudi Arabia, Spain Federal
Republic of Germany, Kuwait, United Arab
Emtrates. the Canary Islands, Syria. Lebanon
and Panama,
About 361 2 million foreign cigarettes valued
at 53,1 million, were imported.
OTHER PRODUCTS
Cigar exports were 116 7 million untts. and were
valued at about S5 55 md1 on The quantity eo-
resents a 7 percent decrease over '976
About 916 million foreign ctgars and cheroots
were imported w th a value of over$23 million
Exports of pipe and roll-your-own tobacco n
bulk were 98 million pounds and 148 m ihon
pounds in packages. Their value was S14 7 md-
lion and S2.02 million respectively Exports also I
included over 94 750 pounds of snuff and chew-
ing tobacco worth S221 000
Imports of smoking and other manufactured ~
tobaccos came to 12 million pounds valued at I
S20 million,
I
Tobacco and Heafth Research ~
To ensure absolute oblectivity, the tobacco in- I
dustry has supported hundreds of independent
I
research efforts with completely nonrestrict ve I
funding. These studies have resulted in more I
than 2000 pprofessional papers oublished in I
medical and other scientific lournals througnout I
the world. i
RETAIL PRODUCTS The combined commitment by the tobacco in- i
The value of exported manufactured roducts dustry for these prolects is more than $74 mi1- I
There are about 1,35 million retail outlets dis- thanS637million. p lion. In many years the
industrys smoking/ I
trtbuting tobacco products ranging from the in- was more health research funds have exceeded those o
f I
dividual vending machines to the tobacco de- The value of imported manufactured products any
government department. They now surpass i
partments of large cham-opetated stores. Re- was $46 million compared with $46.7 million in the
combined grants of the malor voluntary i
lated employment numbers in the millions. 1976. health organizations.
1},
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
- - - - - - - - - - - - - - - - r
Commentar''y'
"When the airlines first started sep-
arating the sheep from the goats. ask-
ing. 'Smoking or nonsmoking?' for seat
reservations. I honestly answered.
'Nonsmoking.' I took my seat in the
best part of the plane while the un-
touchables were herded to the tail.
That's how I learned."
"The thing. I think, that really turned
me off the non-smoking section is the
high ratio of evangelists. ... Among the
smokers, you see, one can be at ease."
"At least among the smokers I won't
find myself sitting by Secretary Cali-
fano. On second thought. I wouldti t
find myself sitting by him anyway. He's
a billion-budget expense account man.
He flies first class."
Frances Hallem Hurt
Free-lance column
Richmond Times-Dispatch
4/2/78
"Many eminent persons,committees.
and commissions have unanimously
concluded that lung cancer 'is almost
entirely due to cigarette smoking.' I
once shared that view, but having now
studied the evidence in more detail
and from new angles I feel unable to
reach a definitive conclusion .... 'The
data so far do not wartant the con-
clusions based on them: "
Prof. Philip R.J. Burch
Dept. of Medical Physics
The Universiry of Leeds, England
In an address before:
The Royal Statistical Societv
S117/78
10 The Tobacco Observer
"As a non-driver [ resent people who
drive automobiles. Why should they be
permitted to pollute my air? One auto-
mobile driven one mile pollutes the air
more than fifty smokers can in one
month! Why doesn't the government
protect me by banning automobiles?
And aircraft? And powerboats?
"But there is an even more immediate
and prevalent danger. It has been
proved scientifically beyond any room
for doubt. It is a filthy practice that has
spread disease which has killed millions
in epidemics. People, when they breathe,
exhale sometimes deadly germs into my
air. What right have they got to en-
danger me like that?
"And when they inhale they use up
oxygen that I might need. If we had any
people in government with any guts at
~~ HOW COME TN15
CALIFANO FELLOW ONLY
SEES SiMO/YE WHEN HE
LOOKS AT ME?"
all they would pass a law forbidding
people from breathing in my atmos-
phere."
Andrew L. Meyer
Eatontown.:VJ.
Letter in Asbury Park Press
4/27178
+ + «
"The role of government must
necessarily be limited when we ap-
proach a problem that deals with
private lives and private behavior."
Department o}'Health. Education, and
Welfare Secretary Joseph A. Califuno
Jr.
Testlfi,ing on birth control
BeJ'ore the Senate Human Resources
Committee
6/14178
TIMN 0127154
A restaurant in Montreal thought it
had a great idea-a spectal meal at bar-
gain prices on Wednesday for people
who refrained from smoking. But, re-
ports the Montreal Gazette, it didn't
work.
The cafe's owner said "it wasn't much
of a success, frankly. We lost business,"
Why? He told the paper that nonsmok-
ers may be healthier, but they aren't
big spenders or big ttppers-and the
staffof his restaurant resented it.
So, after 12 disastrous weeks he
abandonedtheidea,the papersatdr rhe ,btuntreal Gazette
1/18t78
"Anti-smoking forces claim that
people in cigarette advertising are
attractive. sexy. young, well-dressed,
and healthy. What do they erpect-
Quasimodo sucking on a bent water-
stained roach'?"
Wheelinq, W. 6 a., ,b'eu s-Ret i ster
Editorial
S122/78
+ . .
"[ should like to inject two facts into
this situation:
1. In Japan, the consumption of ciga-
rettes per capita is roughly twice that in
the United States, yet the incidence of
cancer in Japan is only one-fifth that in
this country.
2. Assume a set of identical twins.
one a smoker and the other a non-
smoker. Statistics show that their
chances of having cancer are identical."
J. H, Mallory
Letter in:
The Long Beach rCulif.)
Press-Telegram
2/3/78
TI KU 000000813
