Tobacco Institute
Statement of R.J. Reynolds Tobacco Company Before the U.S. House of Representatives / Committee on Energy and Commerce / Subcommittee on Health and the Environment / Concerning Whether the Food and Drug Administration Has Jursisdiction to Regulate and Therefore Ban Cigarettes
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- 2. Committee Energy Commerce Recipient
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- 3. Subcommittee Health Environmen Recipient
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Statement of R. J. Reynolds Tobacco Company
Before the U.S. House of Representatives
Committee on Energy and Commerce
Subcommittee on Health and the Environment
Concerning Whether the Food and
Drug Administration Has Jurisdiction to
Regulate And Therefore Ban Cigarettes
April 14, 1994
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RJ. Reynolds Tobacco Company ("Reynolds Tobacco") welcomes this opportunity
to respond to the inaccdrate and misleading attacks that have precipitated these hearings.
For the past several weeks, Reynolds Tobacco and the rest of the tobacco industry have
been bombarded with spurious and inflammatory claims. Our responses to these charges
are simple and straightforward:
. Does Reynolds Tobacco add nicotine to its products? No.
. Does Reynolds Tobacco manipulate nicotine yields to create, maintain,
or satisfy "addiction"? Again, the answer is no.
. Does Reynolds Tobacco hold patents for technology that relates to
modification of nicotine yields independent of "tar" yields? Yes. In
fact, for years some governments, smoking and health critics, and
international public health scientists have encouraged such
developments in cigarette design.
. Is Reynolds Tobacco using such technology commercially? No.
. Is cigarette smoking an "addiction"? No, cigarette smoking is not an
"addiction" under any meaningful definition of the term, including the
new definition presented by Dr. Kessler before this Subcommittee.
There is no factual or policy basis to regulate or ban cigarettes as drugs simply because they
contain nicotine or simply because cigarette manufacturers have the ability to reduce the
nicotine yields of their products. This company is not engaged in some sinister plot to
deceive the American smoker.
Progress or Prohibition
If this Subcommittee fairly and objectively evaluates the true facts about cigarette
design, it must find that the efforts of Reynolds Tobacco and others in the industry
demonstrate a remarkable record of achievement and progress. This company is justifiably
proud of those accomplishments and of the dedicated and talented employees who have
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contributed and now contribute to them. We regret that others seek to advance an agenda
of prohibition over progress.
Today, we are here to discuss whether there is a basis for FDA regulation of
cigarettes as drugs. Contrary to many reports, this issue is not novel. In fact, the question
has been advanced and rejected many times before. For example, twenty-two years ago, the
Commissioner of the Food and Drug Administration (FDA), Dr. Charles C. Edwards,
testified at a hearing similar to this one before the Consumer Subcommittee of the Senate
Committee on Commerce. Dr. Edwards stated, "Cigarettes and other tobacco products
would be drugs subject to the Federal Food, Drug and Cosmetic Act if medical claims are
made for the product .... However, cigarettes recommended for smoking pleasure are
beyond the Federal Food, Drug, and Cosmetic Act."' Dr. Edwards was echoing a conclusion
that has been consistently reached - both by FDA and the courts prior to and after his
statement Z
Three weeks ago, FDA Commissioner Dr. David Kessler appeared before this
Subcommittee and testified extensively concerning the "task facing the FDA," which he
characterized as "to determine whether nicotine-containing cigarettes are 'drugs' within the
I
2
e The
Federal Trade Commission to Establish Acceptable Levels of Tar and Nicotine
Content of Cig,arettes 1972: Hearinp,s on S 1454 Before the Consumer Subcomm
of the Senate Comm, on Commerce. 92nd Cong., 2d Sess. 239 (1972) (statement of
Charles C Edwards, Comm., FDA).
4gg, g,& FT . v. .iegett and Myers Tobacco Co., 108 F.Supp. 573 (S.D.N.Y. 1952),
afPd on oR, below. 203 F.2d 955 (2d Cir. 1953); Letter from Donald Kennedy,
Commissioner of Food and Drugs, to John F. Banzhaf, III, Dkt. No. 77P-0185
(December 5, 1977); Action on Smokine & Health v. Harris. 655 F.2d 236 (D.C. Cir.
1980).
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meaning of the Federal Food, Drug, and Cosmetic Act." All cigarettes sold are "nicotine-
containing cigarettes," and indeed the tobacco plant is known as nicotiana tabacum in
recognition of the fact that it naturally contains nicotine. Moreover, the facts relevant to
whether FDA has jurisdiction over cigarettes today are substantially the same as when Dr.
Edwards testified in 1972 and when the FDA rejected petitions to regulate cigarettes in 1977
and on other occasions. At those times, as is the case today, a variety of cigarette brands
was available to consumers which yielded a variety of "tar" and nicotine levels. Through
advances in cigarette design and in response to consumer preferences, however, the average
cigarette sold today yields one-third less "tar" and nicotine than when Dr. Edwards testified.
Cigarette Desi¢n
How and why have these reductions in "tar" and nicotine yields come about? To
evaluate these questions completely, it is imperative to consider the evolution in the design
of cigarettes over the last forty years - an evolution that, in its purpose and effect, differs
significantly from the grossly inaccurate allegations and misrepresentations by our critics in
these proceedings and recently in the press. In short, Reynolds Tobacco designs cigarettes
to respond to consumer demand and to attempt to address the many scientific and other
criticisms that have been leveled at our products for more than forty years. Today's
cigarettes reflect the enormous efforts to respond directly to consumer demand and those
criticisms and suggestions. A very brief discussion of the history of cigarette design will
illustrate why these recent claims are misguided.
Early cigarettes were primarily cut tobacco (much like pipe tobacco) wrapped in
paper, with flavorings such as the oil of citrus peels. The quality of a cigarette depended
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primarily on the single type of tobacco it contained -- Turkish tobacco was used in premium
cigarettes and domestic air-cured or flue-cured tobacco was used in less expensive cigarettes.
The first American blend cigarette, which combined both Turkish and domestic tobacco, was
Reynolds Tobacco's Camel brand, introduced in 1913. Although slightly different blends
and different materials were used in cigarette manufacturing, cigarettes remained largely
unchanged until the early 1950s.
At that time, most cigarettes produced in the United States were made from flue-
cured, burley and Turkish tobaccos. They were 70 mm long and unfiltered. When smoked,
these cigarettes yielded an average of 40 mg of "tar" and 2.8 mg of nicotine by methods
comparable to those used by the United States Federal Trade Commission (FTC). (The
FTC methods became official in 1969).
A number of watershed developments in the early 1950s led to another evolution in
cigarette design. Several epidemiologic studies published during the early 1950s reported
that there was a statistical association between cigarette smoking and lung cancer. Also, in
1953, Dr. Ernst Wynder and others published the results of a mouse skin painting
experiment in which the researchers observed skin tumors on the backs of mice exposed to
cigarette smoke condensate. All these studies were widely publicized in the general
media and the media coverage affected consumer demand. Reynolds Tobacco in turn has
made extensive efforts to respond to these scientific theories and demands and the tastes
of its consumers to produce a broad array of products.
Since the 1950s, Reynolds Tobacco, among many other lines of research, has pursued
two basic lines of research and development in this area: (i) identification of individual
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constituents in tobacco smoke and development of technology to attempt to reduce or
remove those of potential concern, and (ii) development of new technologies to reduce
yields of "tar" and nicotine generally. The first line of research has had limited success; the
second line of research has been remarkably successful.
Selective Reduction
During the 1950s and early 1960s, many researchers focused on one chemical
constituent of smoke (or a family of constituents) in the search for a "cancer-causing" agent
that would explain the epidemiologic and skin painting results. This focus turned to
disappointment, as reflected in the 1964 Report of the Advisory Committee to the Surgeon
General ("Surgeon General's Report"). From the mid-1950s until today, a succession of
constituents has been targeted by the biomedical community. Even today, however, the
biomedical community has been unable to agree on which, if any, of those constituents is
responsible for the reported association between cigarette smoking and lung cancer.
Cigarette manufacturers and others explored and published numerous methods to
reduce or eliminate individual constituents (or a family of constituents) in cigarette smoke,
14. reducing the temperature at which the cigarettes burned, breeding tobacco plants to
change the chemical composition of the tobacco, and adding different types of filters or
other filtration mechanisms to the cigarette. Unfortunately, manufacturers faced a moving
target as the focus changed from constituent to constituent. Constituents of concern at one
point in time were later determined by the scientific community to be of no significance.
Moreover, techniques that might have selectively reduced a constituent in the laboratory
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commonly increased another constituent. In general, efforts to reduce individual
constituents have not been successful.
General Redii tc ion
During the same period, Reynolds Tobacco and other cigarette manufacturers also
directed their research to attempt to reduce levels of all constituents. This approach, also
advocated by reseaLchers such as Dr. Ernst Wynder, offered advantages over selective
reduction because it led to the reduction of total smoke yields and the levels of individual
compounds more or less proportionately.
To understand the concept of general reduction, it is essential to understand what
smoke is. Smoke is a complex mixture -- it consists of a particulate or "tar" phase as well
as a vapor or gas 3hase. Since the mid-1950s, cigarette manufacturers have devoted
extensive resources io achieve a general reduction in "tar" and the vapor phase components
of cigarette smoke. Techniques incorporated in cigarettes over the last 40 years which
reduce "tar" include°
Filtration
Reconstituted tobacco
Paper porosity
.
Redu- ed tobacco
Expanded tobacco
Filter ventilation
Design chan~-;es such as the development of more porous cigarette paper, improved
filtration, and the l>;e of expanded (or "puffed") tobacco and reconstituted tobacco made
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general reduction po:;sible. By utilizing one or more of these techniques, cigarette
manufacturers can off rr smokers a variety of cigarettes with a range of "tar" and nicotine
levels. Cigarette desig iers have been so successful in their efforts to respond to the demand
for these reductions ti tat today there are commercially available cigarettes that yield "tar"
and nicotine at levels so low they cannot be measured reliably by the FTC's standard
procedure 3 In 1979, the Surgeon General listed more than 25 different design techniques
that reduce yields of "tar" and nicotine 4 Each of these techniques has been well-publicized
and known to the gov=;rnment, public health, scientific and even lay communities. A brief
analysis of these design achievements demonstrates the effectiveness of general reduction
methods to achieve lo wer yields of "tar" and other smoke constituents.
The earliest de-ielopments included the cellulose acetate filter, use of porous paper,
and use of reconstitu_t-:d tobacco. Each of these developments was in place by 1965, and
"tar" and nicotine yields had been reduced dramatically. After 1965, the principal design
35gg, g,g<, FedeLal Trade Commission, 'Tar," Nicotine and Carbon Monoxide in the
Smokeo_f_207 `Jarieties of Domestic Cigarettes 2-3 (1985).
4 Public Health Service, U.S. Department of Health, Educa.tion, and Welfare, m kin
and Health: _ A Report of the Surgeon General 14:110 (1979) ("1979 Surgeon
General's Reptirt"). The techniques identified in the 1979 Surgeon General's Report
were genetics = nd breeding of tobacco plants, planting density, nitrate fertilization,
applying agricu ltural chemicals, topping the tobacco plant at different stages, altering
the type of tob acco, altering the position of the stalk, changing the nitrate content,
selecting tobacco with specific constituents (gg,, proteins, carbohydrates, resins),
curing, homogcnized leaf curing, grading, fermentation, solvent extraction, tobacco
expansion (fre-me-drying), additives, blending, changing the amount of tobacco,
changing the amount of tobacco stems, utilizing varying amounts of reconstituted
tobacco, using expanded tobacco, varying the tobacco cut, using porous cigarette
paper, perforat ing the cigarette paper, smoke filtration, and perforating the filter tips.
id. at 14:108-1 ~.
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breakthroughs were cxpanded tobacco and air dilution through perforation of cigarette
filters. Expanded tobacco resulted from the search for ways to reduce the volume of
tobacco in each cigaLette in order to reduce "tar" and nicotine yields. The tobacco is
"puffed" or expanded in order to allow the same amount of tobacco to occupy more space,
much like popping popcorn. As a result, each cigarette is filled with less tobacco, there is
less tobacco availablo to be burned, and the yields of "tar" and nicotine are therefore
reduced. Reynolds Tobacco developed expanded tobacco and was the first to introduce it
commercially, in 196-L In fact, Reynolds Tobacco licensed this process to others in the
industry for commercial use throughout the world.
0
In the late 190s, scientists discovered that perforating the cigarette filter allows air
to mix with the mainsi:ream smoke, thereby diluting the smoke and reducing the total yields
of "tar," and nicotine. Air dilution also reduces the burning temperature of tobacco and
causes less tobacco w be burned per puf~ thereby further reducing the "tar" and nicotine
yields. Perforated filters were first sold commercially in about 1972. By 1981,
approximately 50% o F all cigarette brands sold had perforated filters 5
By 1981, the tobacco content by weight of the average cigarette had declined by
23.8% through the u:;e of expanded tobacco 6 In some ultra low-"tar" brands, expanded
5 Public Health Service, U.S. Department of Health and Human Services, The Health
Conseauences_ of Smoking: The Changing Cigarette. A Report of the Surgeon
n r 1209-10 (1981) ("1981 Surgeon General's Report").
6 id. at 209-10.
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tobacco was used to a much greater extent to reduce the weight even more dramatically.'
Thus, as part of the design techniques to achieve lower yields of "tar" and other smoke
constituents, the amount of tobacco in cigarettes has been reduced, with the corresponding
result that the smoke nicotine has also been reduced dramatically.
The cigarette d --sign efforts discussed above have been reviewed and commended by
government and other scientists. For example, from 1966 through 1978, the National Cancer
Institute supported a program to develop a "less hazardous cigarette". This effort involved
government, tobacco i 1dustry, public health groups, and universities. Reynolds Tobacco and
other cigarette manutacturers participated in this program. The NCI program evaluated
G
over 100 different ci~;arette designs -- many of which had already been incorporated in
commercial cigarettes by the major manufacturers. The results of this program indicated
that the general redu-;tion approach as described above was the best approach to respond
to the scientific critici:;ms of cigarettes. Importantly, virtually every design variable that was
evaluated by the NCI group had been developed by the United States tobacco industry and
utilized in a commerc:ial brand.
In 1979, scientists involved in the field of smoking and health came together at the
Banbury conference. This conference reviewed virtually all work that had been done to
modify cigarettes du-ing the previous twenty-five years in response to the smoking and
-health- controversy. ,"11 of the papers presented at the Banbury conference were published,.
7
This point is ~specially significant because it addresses Dr. Kessler's "surprise" at
finding that, for some brands in the ultra low-"tar" category, the percent nicotine in
the tobacco it;elf might be the same or slightly higher than the percent nicotine in
the tobacco u-,ed in higher-yield cigarettes. Reducing the amount of tobacco has a
major influen,;e on the nicotine yield to the smoker.
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