Tobacco Institute
Comments Peter G Sparber. Comprehensive Public Smoking Issue Plan
Fields
- Named Organization
- Tobacco Industry Labor Management Committee
- A Phillip Randolph Institute
- National Energy Management Institute
- American Trucking Association
- Named Person
- Rjr
- Ti
- American Society For Personnel Administration
- American Civil Liberties Union
- Cb
- Mi Bell
- Hhs
- Robertson, G.
- Koop
- Aflcio
- Kirkland, L. 1
- Dc City Council
- Ma State Labor Federation
- Coalition, O.F. Labor Union Women
- Labor Council For Latin American Advancements
- Carlough, E.
- Sheet Metal Workers International Union
- Ti
- Epa
- National Council For Clean Indoor Air
- Acs
- Pm
- Kloepfer, B.
- Tan
- National Tobacco Council
- Osdene, T.
- Roger
- Mozingo
- Des Moines Register
- Washingtonian
- Northwest
- David
- Service Employees Union
- Box
- 352
- Site
- TI Storage Box 1393
- Type
- SPEECH
- Author
- Sparber, P.G.
- Litigation
- Doj Civil
- Request
- Dojrfpiiih2c
- Date Loaded
- 14 Jun 2002
- UCSF Legacy ID
- dhs30c00
Annotations
- 1. Kirkland, L. Named Person
- Affiliation:
Aflcio
- Affiliation:
Document Images
COMMENTS
Peter G. Sparber
Comprehensive
Public Smoking Issue Plan
2
THE PUBLIC SMOKING ISSUE ...
IS ... IN FACT ... FOUR ISSUES.
o FIRST ... AND FOREMOST ...
IT I NVOLVES TH E H EALTH OF
PEOPLE WHO CHOOSE NOT TO
SMOKE.
o IT IS A SOCIAL ISSUE ...
o IT IS AN ECONOMIC ISSUE ...
o AND ... IN MANY WAYS ... IT
IS A POLITICAL ISSUE.
(pause)
3
PERHAPS THE MOST TELLING
STATISTIC I HAVE READ ... ON
THIS ISSUE ... IN THE PAST
EIGHT YEARS ... IS FROM A
SURVEY COMMISSIONED BY YOUR
COM PANY.
49 PERCENT OF THE NON-SMOKERS
POLLED SAID THEY WOULD STILL
OBJECT TO CIGARETTE SMOKE ...
EVEN IF THE SURGEON GENERAL
HIMSELF TOLD THEM THAT ETS
COULD NOT HARM THEM.
4
WHETHER PEOPLE OBJECT TO ETS AS
A HEALTH HAZARD ... OR AS
ANNOYANCE ... WE STILL HAVE A
BATTLE ON OUR HANDS.
(pause)
IS THERE ONE "RIGHT" WAY TO
DEAL WITH THE PUBLIC SMOKING
ISSUE?
IN OUR VIEW ... MANY OF THE
ELEMENTS OF "OPERATION
DOWNUNDER" MAKE PERFECT SENSE.
R.J. REYNOLDS HAS PROPOSED AN
APPROACH WHICH IS
THOUGHTFUL ... IN ITS OWN WAY.
5
OTHER MEMBERS ... AND OUR OWN
STAFF ... HAVE HAD SOME
EXCELLENT IDEAS ...
RIGHT NOW ... WHAT THE
INSTITUTE IS DOING IS A
COM PI LATION OF THOSE I DEAS ...
DEVELOPED AND REFINED OVER
TI M E.
THE FACT IS ... WE ALL AGREE ON
AT LEAST 75 PERCENT OF WHAT HAS
BEEN PROPOSED ... AND WHAT IS
UNDER WAY:
o ALL OF US AGREE ... WE
NEED SCIENCE ... AND WE NEED
IT NOW.
6
o WE ALL AGREE THAT WE
BROADEN THE ISSUE TO OVERALL
AIR QUALITY ... AND PROMOTE
THE USE OF VENTILATION.
o ... THAT PUBLIC SMOKING
LAWS ARE U N N ECESSARY ...
THAT BUSINESSES AND
INDIVIDUALS ARE CAPABLE OF
RESOLVING THESE ISSUES FOR
THEMSELVES.
o WE AGREE THAT INDIVIDUAL
SMOKERS SHOULD BE
MOBILIZED ... AND POSITIONED
HEAD-TO-HEAD AGAINST THE
ANTI-SMOKERS.
7
o... THAT WE SHOULD DRAW
ATTENTION TO THE ZEALOUS ...
RADICAL BEHAVIOR OF THE
ANTI-SMOKERS.
o ... THAT WE SHOULD FIGHT
FOR SMOKERS RIGHTS ... IN
THE LEGISLATURES ...
COURTS ... IN GRIEVANCE
HEARINGS ... WHEREVER ...
o WE ALL AGREE THAT WE MUST
TAKE A MORE AGGRESSIVE ...
LESS DEFENSIVE POSTURE.
8
o AND ... TRADITIONALLY ...
WE HAVE AGREED THAT THE
INSTITUTE IS THE MOST
EFFECTIVE ... ECONOMICAL ...
.AND APPROPRIATE ... HOME FOR
MOST OF THESE ACTIVITIES.
T.I. SHOU LD BE TH E LIGHTN I NG
ROD.
(pause)
WHERE ARE THE DISAGREEMENTS?
o SOME ARGUE WE SHOULD
FOCUS ON SMOKERS ... OTHERS
SAY WE SHOULD TARGET
NON-SMOKERS.
9
OUR VIEW ... IS. THAT EACH
AUDIENCE REQUIRES DIFFERENT
MESSAGES ... BOTH SHOULD BE
HIT ..: AND HIT HARD.
o A SECOND AREA OF
DISAGREEMENT INVOLVES MEDIA
STRATEGY ... BROAD, NATIONAL
ADVERTISING VERSUS DIRECT
MAIL.
WE THINK BOTH APPROACHES
MAKE SENSE IN THE RIGHT
CIRCUMSTANCES.
o THE THIRD AREA OF
DISAGREEMENT IS CLEARLY THE
MOST PROFOUND.
10
IT HAS TO DO WITH THE
INSTITUTE'S POLICY AGAINST
SEPARATE SECTIONS.
THIS QUESTION HAS BEEN FULLY
DEBATED ... IN THREE
DIFFERENT INSTITUTE
COMMITTEES ... THIS PAST
WINTER.
INSTITUTE STAFF SET FORTH
THE PROS AND CONS ...
I ARGUED IN FAVOR OF THE
POLICY CHANGE. ROGER ARGUED
AGAINST IT.
