State and Local Strategies of the Tobacco Industry
PUBLIC AFFAIRS DIVISION PROPOSED 1988 OPERATION PLANS AND BUDGET
Abstract
Itemizes 1988 Public Affairs Division budget by cost center and identifies strategies, goals and tactics, resources and materials for each: media relations, information center, tax issue, product regulation, general coalitions, advertising, public smoking, social cost, and production services.
Fields
- Named Organization
- AMERICAN ASSOCIATION FOR AFFIRMATIVE ACTION
- AMERICAN BAR ASSOCIATION
- BURN CONCERNS
- CAROLYN PERRONI INC
- CITIZENS FOR TAX JUSTICE
- CONGRESSIONAL BLACK CAUCUS
- FEDERAL DOCUMENT RETRIEVAL, INC
- FEDERAL RELATIONS DIVISION
- HEALTH SUBCOMMITTEE ON HEALTH AND THE ENVIRONMENT
- Hill & Knowlton Inc. (Tobacco industry PR firm, 1953-68)Public relations firm for the tobacco industry from 1953 through 1968.
- IABFF
- IAFC
- IAFF
- INFORMATION CENTER
- ISFSI
- MILITARY COALITION
- NASBE
- NATIONAL ACADEMY OF SCIENCES
- NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS
- NATIONAL CANCER INSTITUTE
- NATIONAL COUNCIL OF SENIOR CITIZENS
- NATIONAL TOBACCO COUNCIL
- NEW YORK PUBLIC HEALTH COUNCIL
- NVFC
- OGILVY & MATHER
- PAN EDUCATIONAL INSTITUTE
- PHOENIX TECHNOLOGY
- PUBLIC AFFAIRS DIVISION
- SRC GROUP, INC
- TOBACCO INSTITUTE
- TOBACCO OBSERVER
- TRIDATA
- ZOELLER AND ASSOCIATES
- Named Person
- DUFFIN A
- FOLEY W
- GOSS J
- HALICKI C
- KASTENBAUM M
- KLOEPFER W
- MERRYMAN W
- MILLER M
- MORAN B
- Osborne (ATC Richmond Research Lab)Defense
- PANZER F
- PINKNEY I
- ROBERTSON G
- ROSS
- SIEVERS R
- SMITH J
- SPARBER P
- STARK M
- STUNTZ S
- Region
- Florida
- Illinois
- Iowa
- Kansas
- Massachusetts
- Michigan
- Minnesota
- Missouri
- New Jersey
- New Mexico
- New York
- Ohio
- Oregon
- Pennsylvania
- South Carolina
- Tennessee
- Texas
- Virginia
- Washington
- West Virginia
- California
- Cambridge
- Connecticut
- District of Columbia
- Subject
- Budgets
- Coalitions
- Industry Strategies
- mass media
- Production
- public relations
- Regulations
- Restrictions
- Taxes
- tobacco use
- advertising
Document Images
-~-= CONFIDENTIAL ======
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND 1'lI1S
DOCUMENT .\NI) ITS CONTENTS SIIALL NOT DE IiSED. SVIOWN OR
DIS'IRI6UTliD EXCEPT AS PROVIDED IN i'IVE COUR('S ORDER
PUBLIC AFFAIRS DIVISION
PROPOSED f988 OPERATjpN pyANS AND BUDGET
TI DN 00179$1

-~-= CONFIDENTIAL ======
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND 1'lI1S
DOCUMENT .\NI) ITS CONTENTS SIIALL NOT DE IiSED. SVIOWN OR
DIS'IRI6UTliD EXCEPT AS PROVIDED IN i'IVE COUR('S ORDER
PUBLIC AFFAIRS DIVISION
PROPOSED f988 OPERATjpN pyANS AND BUDGET
TI DN 00179$1

====== CONFIDENTIAL =====
TIIIS DOCUMENT IS SUBJECT TO A COURT ORDER AND TUIS
DOCUMENT AND ITS CONTENTS SIIALL NOT IIE USED. SHOWN OR
DISTRIBUTED EXCEPT AS I'ROVIDED IN TIIE COURT'S ORDER
PART I
TI DN 0017988

====== CONFIDENTIAL =====
TIIIS DOCUMENT IS SUBJECT TO A COURT ORDER AND TUIS
DOCUMENT AND ITS CONTENTS SIIALL NOT IIE USED. SHOWN OR
DISTRIBUTED EXCEPT AS I'ROVIDED IN TIIE COURT'S ORDER
PART I
TI DN 0017988

THE TOBACCO INSTITUTE
1988 BUDGET
PUBLIC AFFAIRS DIVISION
------------------ 1987---------------- ---------- 1988----------
BUDGET
($000)
ESTIMATED
EXPENDITURES
($000)
AUTHORIZED
POSITIONS
PROPOSED
BUDGET
($000)
AUTHORIZED
POSITIONS
REQUESTED X CHANGE
1987 EST
vs 1988
BUDGET
General
Administration
$ 2,768
$ 2,756
31
$ 2,647
30
- 4%
Scientific Affairs 1,473 1,683 - 1,300 - - 23%
r Media
Relations
693
711
-
1,055
+ 48%
Information Center 90 94 - 111 + 18% 0
Excise Issue 1,080 1,155 - 2,253 + 95% pS~ II
~:Tx, II
Fire Prevention Issue
General Coalitions 628
1,241 625
1,449 -
- 895
1,640 + 43%
+ 13%
OXO ~ ~~
n-_
Advertising Issue
668
1
880
-
1,157
+ 31% >c w O
"= z
or
Public Smoking
Issue
Social Costs Issue ,
1.705
0
,152
0
-
,485
1,035
-
-
294%
+100X _'TJ
~Hd ti
~~~ Cr7
=~F z
$11,382 $11,505 31 $20,578 30 + 79%
I

THE TOBACCO INSTITUTE
1988 BUDGET
PUBLIC AFFAIRS DIVISION
------------------ 1987---------------- ---------- 1988----------
BUDGET
($000)
ESTIMATED
EXPENDITURES
($000)
AUTHORIZED
POSITIONS
PROPOSED
BUDGET
($000)
AUTHORIZED
POSITIONS
REQUESTED X CHANGE
1987 EST
vs 1988
BUDGET
General
Administration
$ 2,768
$ 2,756
31
$ 2,647
30
- 4%
Scientific Affairs 1,473 1,683 - 1,300 - - 23%
r Media
Relations
693
711
-
1,055
+ 48%
Information Center 90 94 - 111 + 18% 0
Excise Issue 1,080 1,155 - 2,253 + 95% pS~ II
~:Tx, II
Fire Prevention Issue
General Coalitions 628
1,241 625
1,449 -
- 895
1,640 + 43%
+ 13%
OXO ~ ~~
n-_
Advertising Issue
668
1
880
-
1,157
+ 31% >c w O
"= z
or
Public Smoking
Issue
Social Costs Issue ,
1.705
0
,152
0
-
,485
1,035
-
-
294%
+100X _'TJ
~Hd ti
~~~ Cr7
=~F z
$11,382 $11,505 31 $20,578 30 + 79%
I

===-= CONFIDENTIAL ===_=
THIS DOCUMENT 15 SUBJECT TO A COURT ORDER AND TfIIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHON'N OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
T1iE TOBACCO INSTITUTE
1988 BUDGET
COST CENTER Public Affairs - General Administration No. 1301
Authorized Positions 1987 - 31
Authorized Positions Requested 1988 - 30
1987 1987 1988
Account Page Budget Estimated Budget
Number _ Description Ref. 000 ($000) ($000)
2801 Staff Compensation ................. .... $1,315 $1,373 $1,305
3201 Employee Benefits .................. .... 356 371 353
3901 Travel - General ................... .... 75 100 75
4001 Conferences & Meetings ............. .... 0 6 0
4701 Furniture, Fixtures & Equipment.... .... 0 25 .5
4801 Books & Subscriptions .............. .... * * 0
4901 Equipment Repairs & Maintenance.... .... 0 2 0
5001 Office Supplies .................... .... 4 3 4
01 Postage & Delivery ................. .... 155 125 95
.;201 Reproduction, Printing & Drafting.. .... 208 122 106
5401 Other Office Expense ............... .... ' 4 8 4
55** Membership 6 Staff Training........ .... 8 8 12
5801 Legal Fees - General ............... .... 100 72 100
6201 Advertising Space & Promotion...... .... 5 2 2
6901 Employee Recruit & Reloc. Expense.. .... 0 10 0
7301 Professional Fees .................. .... 145 136 193
7401 Purchased Administrative Services.. .... 3 3 3
9100 Data Processing Allocations........ .... 390 390 390
TOTALS ........................ .... 2 768 $2,756 $2,647
Overall, a slight decrease due primarily to an anticipated reduction in printing
and postage costs for the Tobacco Observer, following the 1987 readership
survey.
2
TI DN 0017990

===-= CONFIDENTIAL ===_=
THIS DOCUMENT 15 SUBJECT TO A COURT ORDER AND TfIIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHON'N OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
T1iE TOBACCO INSTITUTE
1988 BUDGET
COST CENTER Public Affairs - General Administration No. 1301
Authorized Positions 1987 - 31
Authorized Positions Requested 1988 - 30
1987 1987 1988
Account Page Budget Estimated Budget
Number _ Description Ref. 000 ($000) ($000)
2801 Staff Compensation ................. .... $1,315 $1,373 $1,305
3201 Employee Benefits .................. .... 356 371 353
3901 Travel - General ................... .... 75 100 75
4001 Conferences & Meetings ............. .... 0 6 0
4701 Furniture, Fixtures & Equipment.... .... 0 25 .5
4801 Books & Subscriptions .............. .... * * 0
4901 Equipment Repairs & Maintenance.... .... 0 2 0
5001 Office Supplies .................... .... 4 3 4
01 Postage & Delivery ................. .... 155 125 95
.;201 Reproduction, Printing & Drafting.. .... 208 122 106
5401 Other Office Expense ............... .... ' 4 8 4
55** Membership 6 Staff Training........ .... 8 8 12
5801 Legal Fees - General ............... .... 100 72 100
6201 Advertising Space & Promotion...... .... 5 2 2
6901 Employee Recruit & Reloc. Expense.. .... 0 10 0
7301 Professional Fees .................. .... 145 136 193
7401 Purchased Administrative Services.. .... 3 3 3
9100 Data Processing Allocations........ .... 390 390 390
TOTALS ........................ .... 2 768 $2,756 $2,647
Overall, a slight decrease due primarily to an anticipated reduction in printing
and postage costs for the Tobacco Observer, following the 1987 readership
survey.
2
TI DN 0017990

====== CONFIDENTIAL ======
fIIIS DOCUSII:NI' IS SI:6IECT TO A COURT ORDER AND I'IIIS
DOCUMENT.\ND ITS CONTENTS SHALL NUI' UE USI:D. SfiOW'N OR
DISTRIDUTED EXCEPT AS I'RDVIDED IN TIIE CUURT'S ORDER
THE TOBACCO INSTITUTE
1988 BUDGET
COST CENTER Public Affairs - General Administration No. 1301
STAFFING SCHEDULE
Prepared 8/17/87
Months of Employment
Employee Name
Title/Position 1987
Budget 1987 1988
Estimated Budget
W. Kloepfer Senior Vice President 12 12 12
P. Sparber Vice President/Deputy Director 12 12 12
A. Duffin Vice President 12 12 12
F. Panzer Vice President 12 12 12
W. Merryman Vice President 12 12 12
S. Stuntz Vice President 12 12 12
M. Kastenbaum Director of Statistics 12 7 0
Osborne Issues Coordinator 12 12 12
Ross Issues Manager 12 12 12
Vacant Media Relations Director 12 12 12
B. Moran Assistant to President 12 12 12
C. Halicki Assistant to President 12 12- 12
J. Goss Assistant to President 12 12 12
J. Smith Media Relations Coordinator
Edi 12
12 12 12
12 12
R.
W. Sievers
Foley tor
Issues Manager 12 12 12
M. Stark Administrative Assistant 12 12 12
I. Pinkney Secretary 12 12 12
M. Miller Secretary 12 12 12
D. Baumann Secretary 12 12 12
A. Cannell Director, Production Services 12 12 12
N. Nordhal Production Coordinator 12 12 12
L. Davis Secretary/Production Assistant 12 12 12
J. Lyons Director, Information Center 12 12 12
D. Schoonmaker Research Analyst 12 12 12
C. Hrycaj Research Analyst 12 12 12
L. Picciano Reference/Research Librarian 12 12 12
S. Ransome Project Coordinator 12 12 12
J. Rusk Library Technician 12 12 12
C. Myers Secretary 12 12 12
S. Richman Secretary 12 12 12
372 367 360
3
TI DN 0017991

====== CONFIDENTIAL ======
fIIIS DOCUSII:NI' IS SI:6IECT TO A COURT ORDER AND I'IIIS
DOCUMENT.\ND ITS CONTENTS SHALL NUI' UE USI:D. SfiOW'N OR
DISTRIDUTED EXCEPT AS I'RDVIDED IN TIIE CUURT'S ORDER
THE TOBACCO INSTITUTE
1988 BUDGET
COST CENTER Public Affairs - General Administration No. 1301
STAFFING SCHEDULE
Prepared 8/17/87
Months of Employment
Employee Name
Title/Position 1987
Budget 1987 1988
Estimated Budget
W. Kloepfer Senior Vice President 12 12 12
P. Sparber Vice President/Deputy Director 12 12 12
A. Duffin Vice President 12 12 12
F. Panzer Vice President 12 12 12
W. Merryman Vice President 12 12 12
S. Stuntz Vice President 12 12 12
M. Kastenbaum Director of Statistics 12 7 0
Osborne Issues Coordinator 12 12 12
Ross Issues Manager 12 12 12
Vacant Media Relations Director 12 12 12
B. Moran Assistant to President 12 12 12
C. Halicki Assistant to President 12 12- 12
J. Goss Assistant to President 12 12 12
J. Smith Media Relations Coordinator
Edi 12
12 12 12
12 12
R.
W. Sievers
Foley tor
Issues Manager 12 12 12
M. Stark Administrative Assistant 12 12 12
I. Pinkney Secretary 12 12 12
M. Miller Secretary 12 12 12
D. Baumann Secretary 12 12 12
A. Cannell Director, Production Services 12 12 12
N. Nordhal Production Coordinator 12 12 12
L. Davis Secretary/Production Assistant 12 12 12
J. Lyons Director, Information Center 12 12 12
D. Schoonmaker Research Analyst 12 12 12
C. Hrycaj Research Analyst 12 12 12
L. Picciano Reference/Research Librarian 12 12 12
S. Ransome Project Coordinator 12 12 12
J. Rusk Library Technician 12 12 12
C. Myers Secretary 12 12 12
S. Richman Secretary 12 12 12
372 367 360
3
TI DN 0017991
