Asserts "an explosion of anti-smoking legislation was introduced at both the state and local levels" as a result of "the 1986 Surgeon General and National Academy of Sciences reports on environmental tobacco smoke." States "midway through the year it was apparent that the budget for public smoking was not adequate to meet the legislative support and public communication challenges these reports presented." Indicates additional funds were "made available in August," allowing implementation of "plans to encourage the hospitality industry to recognize smokers as a significant portion of their clientele, with development of ETS and indoor air quality advertising, and with plans to increase significantly the number of experts on the road bringing the workplace/ETS/indoor air quality issues to the public via media tours." Includes objectives, strategies and tactics, and budget itemization of public smoking issue plans.
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
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PUBLIC SMOKING ISSUE
I. Background
As a result of the 1986 Surgeon General and National Academy
of Sciences reports on. environmental tobacco smoke, an
explosion of anti-smoking legislation was introduced at both
the state and local levels. Midway through the year it was
apparent that the'budget for public smoking was not adequate
to meet the legislative support and public communication
challenges these reports presented.
in part because of more aggressive marketing of our
resources, in part because of the increased pub lic awareness
of the ETS issue, we were able once again to meet our goals
for mailings, and corporate and indoor air quality briefings
by midyear, despite our having quadrupled most goals from
1986. These accom plishments also occurred with one less
staff member assigned to the issue. We continued to expand
the broader issue of indoor air quality with media tours
involving ventilation experts. We also have com pleted
production of three workplace and indoor air quality videos
for use in private as well as legislative briefings.
With-additional funds :made available in August, we moved
forward with plans to encourage the hospitality industry to
109
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
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DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
PUBLIC SMOKING ISSUE
I. Background
As a result of the 1986 Surgeon General and National Academy
of Sciences reports on. environmental tobacco smoke, an
explosion of anti-smoking legislation was introduced at both
the state and local levels. Midway through the year it was
apparent that the'budget for public smoking was not adequate
to meet the legislative support and public communication
challenges these reports presented.
in part because of more aggressive marketing of our
resources, in part because of the increased pub lic awareness
of the ETS issue, we were able once again to meet our goals
for mailings, and corporate and indoor air quality briefings
by midyear, despite our having quadrupled most goals from
1986. These accom plishments also occurred with one less
staff member assigned to the issue. We continued to expand
the broader issue of indoor air quality with media tours
involving ventilation experts. We also have com pleted
production of three workplace and indoor air quality videos
for use in private as well as legislative briefings.
With-additional funds :made available in August, we moved
forward with plans to encourage the hospitality industry to
109
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recognize smokers as a significant portion of their
clientele, with development of ETS and indoor air quality
advertising, and with plans to increase significantly the
number of experts on the road bringing the
workplace/ETS/indoor air quality issues to the public via
media tours.
II. Assumptions
o Most smoking restrictions and smoking restriction
legislation are based on the alleged health effects of
environmental tobacco smoke on the nonsmoker; proponents are
strongly motivated by annoyance. The 1986 Surgeon General's
and NAS reports provided additional ammunition for
legislative activity.
o Although other viewpoints exist, it has been difficult
for scientists with these viewpoints to express themselves
within the scientific community. A network of anti-smokers
in leadership positions effectively muzzles opposing views;
publication of articles with these views is difficult.
o Federal, state and local public smoking activity
continues to increase. As of June, 1987, 5 bills were
pending at the federal level; 189 state and 178 local bills
have been introduced. Eighteen state proposals have been
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recognize smokers as a significant portion of their
clientele, with development of ETS and indoor air quality
advertising, and with plans to increase significantly the
number of experts on the road bringing the
workplace/ETS/indoor air quality issues to the public via
media tours.
II. Assumptions
o Most smoking restrictions and smoking restriction
legislation are based on the alleged health effects of
environmental tobacco smoke on the nonsmoker; proponents are
strongly motivated by annoyance. The 1986 Surgeon General's
and NAS reports provided additional ammunition for
legislative activity.
o Although other viewpoints exist, it has been difficult
for scientists with these viewpoints to express themselves
within the scientific community. A network of anti-smokers
in leadership positions effectively muzzles opposing views;
publication of articles with these views is difficult.
o Federal, state and local public smoking activity
continues to increase. As of June, 1987, 5 bills were
pending at the federal level; 189 state and 178 local bills
have been introduced. Eighteen state proposals have been
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enacted; however, local legislation has a greater chance of
passage - - 53 bills (30 percent) have been approved so far
this year. Since the first public smoking legislation was
passed in 1973, some 42 states and 198 localities have
restricted smoking in public places. Of these, 12 states
restrict smoking in the private workplace and 23 states
address smoking in government facilities. In addition 167
localities restrict smoking in the workplace.
o Although many private employers who regulate smoking
attempt to accommodate smokers and nonsmokers, some implement
smoking bans and discr9:minatory hiring policies. The public,
the business community and the news media perceive a growing
trend toward severe restriction.
o Employers and restaurateurs are receiving substantiall
pressure from anti-smoking organizations to severely restrict
smoking to protect the public's health, reduce overhead
expenses and thereby increase profits.
o Although the Public Affairs Division has caused
increased focus on the broader issue of indoor air quality,
environmental smoke is still viewed as a separate and
distinct issue, and smoking restrictions continue to be
viewed as the only way to improve indoor air quality.
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enacted; however, local legislation has a greater chance of
passage - - 53 bills (30 percent) have been approved so far
this year. Since the first public smoking legislation was
passed in 1973, some 42 states and 198 localities have
restricted smoking in public places. Of these, 12 states
restrict smoking in the private workplace and 23 states
address smoking in government facilities. In addition 167
localities restrict smoking in the workplace.
o Although many private employers who regulate smoking
attempt to accommodate smokers and nonsmokers, some implement
smoking bans and discr9:minatory hiring policies. The public,
the business community and the news media perceive a growing
trend toward severe restriction.
o Employers and restaurateurs are receiving substantiall
pressure from anti-smoking organizations to severely restrict
smoking to protect the public's health, reduce overhead
expenses and thereby increase profits.
o Although the Public Affairs Division has caused
increased focus on the broader issue of indoor air quality,
environmental smoke is still viewed as a separate and
distinct issue, and smoking restrictions continue to be
viewed as the only way to improve indoor air quality.
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0 over the past year, several jurisdictions have taken
preliminary steps to address the problem of indoor air
quality, either as a free standing proposal to address
ventilation standards or as a companion bill to a smoking
restriction proposal.
o Most employers and restaurateurs would prefer to develop
their own responses to the issue rather than respond to
specific legislation or to anti-smoker demands; however, we
are seeing a growing trend toward support of legislation
and/or total bans as easy ways out of dealing with a
potentially difficult issue.
o The Institute can and does call upon considerable
resources to broaden the issue to the greater problem of
indoor air quality and to assist employers and others in
dealing with the public smoking issue in a responsive and
reasonable manner. Although the Institute has provided
assistance to a number of institutions, many continue to be
unaware of our resources and willingness to provide
assistance.
III. Obj ective
To increase public policy makers' awareness of the need for
proper ventilation as the one effective means of dealing with
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0 over the past year, several jurisdictions have taken
preliminary steps to address the problem of indoor air
quality, either as a free standing proposal to address
ventilation standards or as a companion bill to a smoking
restriction proposal.
o Most employers and restaurateurs would prefer to develop
their own responses to the issue rather than respond to
specific legislation or to anti-smoker demands; however, we
are seeing a growing trend toward support of legislation
and/or total bans as easy ways out of dealing with a
potentially difficult issue.
o The Institute can and does call upon considerable
resources to broaden the issue to the greater problem of
indoor air quality and to assist employers and others in
dealing with the public smoking issue in a responsive and
reasonable manner. Although the Institute has provided
assistance to a number of institutions, many continue to be
unaware of our resources and willingness to provide
assistance.
III. Obj ective
To increase public policy makers' awareness of the need for
proper ventilation as the one effective means of dealing with
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most or all of the components of indoor air pollution in the
workplace and public places; and to discourage legislators
and organizations from unfairly discriminating against
employees and others who smoke.
IV. Strategies, Goals and Tactics
Strategy I: Focus greater attention on the broader issue of
indoor air quality and the need for imp-roved ventilation
systems or more efficient use of existing systems.
Goals:
1) Conduct at least 500 briefings on the broader
issue with officials from labor, industry, trade,
environmental groups and the media throughout 1988.2
2) Continue ACVA media tours, conducting at least
17 in targeted communities throughout the year.2
3) -Cont-inue Truth Squad (lay and scientific spokesman
teams) media tours, focusing on indoor air quality
issues. Conduct at least 24 (two per month).1
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nost or all of the components of indoor air pollution in the
workplace and public places; and to discourage legislators
and organizations from unfairly discriminating against
employees and others who smoke.
IV. Strategies, Goals and Tactics
Strategy I: Focus greater attention on the broader issue of
indoor air quality and the need for imp-roved ventilation
systems or more efficient use of existing systems.
Goals:
1) Conduct at least 500 briefings on the broader
issue with officials from labor, industry, trade,
environmental groups and the media throughout 1988.2
2) Continue ACVA media tours, conducting at least
17 in targeted communities throughout the year.2
3) -Cont-inue Truth Squad (lay and scientific spokesman
teams) media tours, focusing on indoor air quality
issues. Conduct at least 24 (two per month).1
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4) Continue medi.a tours by Alan Katzenstein, a lay
expert on environmental questions, sponsoring at least
two per month.2
5) Identify by June 1, 1988, a spokesperson for the
National Energy Management Institute, capable of
carrying NEMI's message regarding ventilation adequacy
to the press. Conduct at least one media tour a month
once spokesperson is identified and trained.1
6) Assist the tobacco industry funded Center for
TnAnnr h9 r T2 rnh i n nn 4 - -'""{ 1
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DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
4) Continue medi.a tours by Alan Katzenstein, a lay
expert on environmental questions, sponsoring at least
two per month.2
5) Identify by June 1, 1988, a spokesperson for the
National Energy Management Institute, capable of
carrying NEMI's message regarding ventilation adequacy
to the press. Conduct at least one media tour a month
once spokesperson is identified and trained.1
6) Assist the tobacco industry funded Center for
TnAnnr h9 r T2 rnh i n nn 4 - -'""{ 1
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DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
scientific consultants on committees of organizations
studying indoor air quality.2
3) Through the State Activities Division and the
Center for Indoor Air Research, identify localities in
which.portable air sampling system (PASS) tests might be
conducted, with credible third party support and
sponsorship. Assist sponsors in promoting results via
news conferences, media releases. As additional studies
are conducted, summarize cumulative results and release
to media in jurisdictions considering restrictions.1
4) Continue to assist the Federal Relations and State
Activities divisions in opposing unnecessary smoking
restriction legislation and regulation, emphasizing the
need to examine the broader issue of indoor air quality.
Provide scientific, economic, ventilation, and other
expert testimony as requested.
5) Point to smoking restrictions/bans as an
ineffective response to poor indoor air quality.
Identify, prepare and promote positive case studies
where indoor air quality was improved without
restricting smoking.
6) In conjunction with ACVA (a company devoted to the
identification and control of internal pollution
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DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
scientific consultants on committees of organizations
studying indoor air quality.2
3) Through the State Activities Division and the
Center for Indoor Air Research, identify localities in
which.portable air sampling system (PASS) tests might be
conducted, with credible third party support and
sponsorship. Assist sponsors in promoting results via
news conferences, media releases. As additional studies
are conducted, summarize cumulative results and release
to media in jurisdictions considering restrictions.1
4) Continue to assist the Federal Relations and State
Activities divisions in opposing unnecessary smoking
restriction legislation and regulation, emphasizing the
need to examine the broader issue of indoor air quality.
Provide scientific, economic, ventilation, and other
expert testimony as requested.
5) Point to smoking restrictions/bans as an
ineffective response to poor indoor air quality.
Identify, prepare and promote positive case studies
where indoor air quality was improved without
restricting smoking.
6) In conjunction with ACVA (a company devoted to the
identification and control of internal pollution
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problems in public and commercial buildings) media
tours, sponsor ACVA indoor air quality issue ads in
newspapers in medi& tour cities.1
7) Identify opportunities to use ACVA indoor air
quality corporate video in legislative, media and issue
briefings. Update video as appropriate.2
8) Continue support of National Energy Management
Institute indoor air quality project, through the
Tobacco Industry Labor Management Committee. Identify
appropriate NEMI spokespersons ; promote the proj ect as
appropriate.1
9) Continue to identify additional ventilation experts
who also are qualified to conduct media, corporate and
legislative briefings.2
10) In consultation with the State Activities division,
identify legislation/ordinances that have been
introduced, passed or are pending that impose smoking
restrictions as a means of improving indoor 'air quality.
With third party (i.e. labor) support, shift the focus
from smoking restrictions to ventilation standards.
Seek to repeal existing smoking restrictions.2
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problems in public and commercial buildings) media
tours, sponsor ACVA indoor air quality issue ads in
newspapers in medi& tour cities.1
7) Identify opportunities to use ACVA indoor air
quality corporate video in legislative, media and issue
briefings. Update video as appropriate.2
8) Continue support of National Energy Management
Institute indoor air quality project, through the
Tobacco Industry Labor Management Committee. Identify
appropriate NEMI spokespersons ; promote the proj ect as
appropriate.1
9) Continue to identify additional ventilation experts
who also are qualified to conduct media, corporate and
legislative briefings.2
10) In consultation with the State Activities division,
identify legislation/ordinances that have been
introduced, passed or are pending that impose smoking
restrictions as a means of improving indoor 'air quality.
With third party (i.e. labor) support, shift the focus
from smoking restrictions to ventilation standards.
Seek to repeal existing smoking restrictions.2
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11) Through Tobacco Industry Labor Management Committee
and the National Energy Management Institute, identify
opportunities to conduct building ventilation studies in
areas or among empLoyers.considering smoking
restrictions.2
12) Develop and implement nationwide ETS/Indoor Air
Quality advertising campaign.
support.1
Seek third party
Strategy II: Work with employers and business organizations
to increase awareness and credibility of the Institute's
workplace programs. Encourage reasonable employer response
to employee demand for smoking restrictions or to state and
local legislation.
Goals :
1) Conduct in 1988 at least 500 workplace smoking
issue briefings with institutions that are facing the
issue. A briefing shall consist of either an on-site
visit by an Institute representative, possibly
accompanied by a specialty consultant, or a detailed
phone/correspondence briefing. Follow up all briefings
as needed.2
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11) Through Tobacco Industry Labor Management Committee
and the National Energy Management Institute, identify
opportunities to conduct building ventilation studies in
areas or among empLoyers.considering smoking
restrictions.2
12) Develop and implement nationwide ETS/Indoor Air
Quality advertising campaign.
support.1
Seek third party
Strategy II: Work with employers and business organizations
to increase awareness and credibility of the Institute's
workplace programs. Encourage reasonable employer response
to employee demand for smoking restrictions or to state and
local legislation.
Goals :
1) Conduct in 1988 at least 500 workplace smoking
issue briefings with institutions that are facing the
issue. A briefing shall consist of either an on-site
visit by an Institute representative, possibly
accompanied by a specialty consultant, or a detailed
phone/correspondence briefing. Follow up all briefings
as needed.2
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2) Make workplace presentations before 25 meetings of
professional associations (i.e., American Society for
Personnel Administration, Association of Legal
Administrators, American Management Association) by the
end of 1988. These workplace presentations will be done
by an Institute representative or specialty consultant.2
3) Provide workplace written issue briefing materials
to 200,000 employers during 1988. Briefing materials
include Institute resource guides, workplace kits and
materials produced by state and local chambers of
commerce. Follow up as needed.2
4) Respond, within two days, - - via letter or
telephone call - - to all requests for assistance
and/or information. Follow up all responses as needed.
Tactics:
1) Continue targeted mailings establishing the
Institute's expertise and willingness to provide
assistance- In consultation with State Activities
Division, mailings will be prioritized according to
states and localities that are facing workplace smoking
legisiation.2
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2) Make workplace presentations before 25 meetings of
professional associations (i.e., American Society for
Personnel Administration, Association of Legal
Administrators, American Management Association) by the
end of 1988. These workplace presentations will be done
by an Institute representative or specialty consultant.2
3) Provide workplace written issue briefing materials
to 200,000 employers during 1988. Briefing materials
include Institute resource guides, workplace kits and
materials produced by state and local chambers of
commerce. Follow up as needed.2
4) Respond, within two days, - - via letter or
telephone call - - to all requests for assistance
and/or information. Follow up all responses as needed.
Tactics:
1) Continue targeted mailings establishing the
Institute's expertise and willingness to provide
assistance- In consultation with State Activities
Division, mailings will be prioritized according to
states and localities that are facing workplace smoking
legisiation.2
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2) Promote reasonable policies to employers who are
considering policies or responding to state or local
legislation. Maintain samples of reasonable policies to
incorporate into package: Reasonable responses will
accommodate smokers and nonsmokers without allowing an
individual or a group of individuals to dictate
preferences.
3) Identify opportunities for corporate briefings as
follows:
a) Companies with which we have already
established contact but have not yet requested a
briefing.
b) As a follow-up to targeted mailings and phone
calls.
c) Leads from state and local chambers of commerce
with which we have established a relationship.
4) Briefings will be conducted by Institute staff.
Specialty consultants may include: legal counsel, union
specialists, ventilation expert and management
consultant.
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2) Promote reasonable policies to employers who are
considering policies or responding to state or local
legislation. Maintain samples of reasonable policies to
incorporate into package: Reasonable responses will
accommodate smokers and nonsmokers without allowing an
individual or a group of individuals to dictate
preferences.
3) Identify opportunities for corporate briefings as
follows:
a) Companies with which we have already
established contact but have not yet requested a
briefing.
b) As a follow-up to targeted mailings and phone
calls.
c) Leads from state and local chambers of commerce
with which we have established a relationship.
4) Briefings will be conducted by Institute staff.
Specialty consultants may include: legal counsel, union
specialists, ventilation expert and management
consultant.
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5) Continue promotion of expert legal, labor, science
and ventilation consultants in briefings with print and
broadcast media, and in corporate briefings.2
6) With third party assistance, promote effective
ventilation, air filtration/cleaning technology as a
viable alternative for employers/restaurateurs facing
the issue. Develop materials outlining low-cost
approaches to improved ventilation system, use in
communications with employers and restaurant groups.2
7) As appropriate, offer generic workplace
smoking video and corporate indoor air quality
video to employers considering restrictions.
Videos may be used in instances where in-person
briefings are not possible.2
8) Encourage publication in the general media of
articles giving examples of reasonable responses.
(Consultants who are adept on the issue will respond to
articles which suggest unreasonable and unfair solutions
to workplace smoking issues.)
9) Conduct at least two legal expert media tours per
month; focusing ort reasonable employer response and
legal issues relat:ing to smoking in the workplace.2
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5) Continue promotion of expert legal, labor, science
and ventilation consultants in briefings with print and
broadcast media, and in corporate briefings.2
6) With third party assistance, promote effective
ventilation, air filtration/cleaning technology as a
viable alternative for employers/restaurateurs facing
the issue. Develop materials outlining low-cost
approaches to improved ventilation system, use in
communications with employers and restaurant groups.2
7) As appropriate, offer generic workplace
smoking video and corporate indoor air quality
video to employers considering restrictions.
Videos may be used in instances where in-person
briefings are not possible.2
8) Encourage publication in the general media of
articles giving examples of reasonable responses.
(Consultants who are adept on the issue will respond to
articles which suggest unreasonable and unfair solutions
to workplace smoking issues.)
9) Conduct at least two legal expert media tours per
month; focusing ort reasonable employer response and
legal issues relat:ing to smoking in the workplace.2
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Strategy III: Increase the hospitality and travel industry's
understanding that smokers choose services that are gracious
to all customers; and that smokers comprise a significant
segment of their markets. Increase smoker awareness of
hotels, airlines, rental car companies and restaurants that
treat smokers graciously.2
Goals:
1) Complete attitudinal survey of smokers' opinions of
nonsmoker promotional efforts in the hospitality
industry by March 1, 1988.1
2) Have all materials developed and available for use
by June 1, 1988.1
3) Develop by June i a plan for briefing
representatives from the various hospitality industries
on findings from the survey, and providing them with
mateYials.1
4) Through the remainder of the year, brief at least
75 officials from the hospitality industry and its trade
associations.1
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Strategy III: Increase the hospitality and travel industry's
understanding that smokers choose services that are gracious
to all customers; and that smokers comprise a significant
segment of their markets. Increase smoker awareness of
hotels, airlines, rental car companies and restaurants that
treat smokers graciously.2
Goals:
1) Complete attitudinal survey of smokers' opinions of
nonsmoker promotional efforts in the hospitality
industry by March 1, 1988.1
2) Have all materials developed and available for use
by June 1, 1988.1
3) Develop by June i a plan for briefing
representatives from the various hospitality industries
on findings from the survey, and providing them with
mateYials.1
4) Through the remainder of the year, brief at least
75 officials from the hospitality industry and its trade
associations.1
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Tactics:
1) Commission a survey of smoker's attitudes towards
discrimination in the hospitality and travel industry.
Promote the results via news conferences and releases.i
2) Communicate results of survey in briefings with the
trade associations and major companies within the
hospitality and travel industries.1
3) Complete survey of major hotel, restaurant,
airline, rental car and other industry chains, for
attitudes toward smokers and awareness of smokers'
attitudes.1
4) Develop background information and materials
resulting from the industry survey to member companies
for use in their smoker communications programs;
communicate with smokers by providing materials (based
on both surveys) for use by hospitality and travel
groups supportive of smokers; and through the news
media.1
5) Continue to promote "smokers are welcome here" tent
cards and hospitality materials for restaurants. Offer
similar materials for hotels and motels and airlines.2
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DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
Tactics:
1) Commission a survey of smoker's attitudes towards
discrimination in the hospitality and travel industry.
Promote the results via news conferences and releases.i
2) Communicate results of survey in briefings with the
trade associations and major companies within the
hospitality and travel industries.1
3) Complete survey of major hotel, restaurant,
airline, rental car and other industry chains, for
attitudes toward smokers and awareness of smokers'
attitudes.1
4) Develop background information and materials
.
resulting from the industry survey to member companies
for use in their smoker communications programs;
communicate with smokers by providing materials (based
on both surveys) for use by hospitality and travel
groups supportive of smokers; and through the news
media.1
5) Continue to promote "smokers are welcome here" tent
cards and hospitality materials for restaurants. Offer
similar materials for hotels and motels and airlines.2
122 TI DN 0015720
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
6) Identify opportunities for the Center on Indoor Air
Research to conduct portable air sampling system tests
in restaurants and, airlines. With third party support,
promote results to news media and to travel and
hospitality indust:ries.1
Strategy IV: Continue to broaden political and professional
relationships with organizations and individuals heavily
affected by restrictions and/or concerned with the issue of
indoor air quality.
Goals:
1) Conduct briefings before at least 20 state/local
labor councils on workplace smoking issues, using the
"Indoor Air Quality: A Labor Perspective" video and
labor consultants.2
2) Conduct at least one media tour per month in
unionized regions of the country, featuring labor
consultants. Target the labor press, central labor
councils and union audiences. Utilize existing labor
video as appropriate.2
123 TI DN 0015721
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
6) Identify opportunities for the Center on Indoor Air
Research to conduct portable air sampling system tests
in restaurants and, airlines. With third party support,
promote results to news media and to travel and
hospitality indust:ries.1
Strategy IV: Continue to broaden political and professional
relationships with organizations and individuals heavily
affected by restrictions and/or concerned with the issue of
indoor air quality.
Goals:
1) Conduct briefings before at least 20 state/local
labor councils on workplace smoking issues, using the
"Indoor Air Quality: A Labor Perspective" video and
labor consultants.2
2) Conduct at least one media tour per month in
unionized regions of the country, featuring labor
consultants. Target the labor press, central labor
councils and union audiences. Utilize existing labor
video as appropriate.2
123 TI DN 0015721
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
3) If appropriate, produce by June 1 a second labor
video featuring the president of a union representing
pink/white collar employees.1
4) By March 1, have completed and available for
inclusion in the existing workplace guide for labor a
brochure outlining; legal aspects of the issue.1
Tactics:
1) Expand or est:ablish and maintain personal and
professional contacts with state, local and national
organizations, i.e., unions, civil libertarian groups,
minority groups, veterans' groups, personnel management
associations and environmental groups.2
2) Attend and/or appear on the program of conferences
sponsored by such organizations.2
3) Assist interested organizations in preparing
statements opposing smoking restriction legislation
utilizing research/materials described in Strategy 1.
Publicize as appropriate.
4) 'Utilize materials prepared for organized labor to
encourage state and local labor councils/international
124
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
3) If appropriate, produce by June 1 a second labor
video featuring the president of a union representing
pink/white collar employees.1
4) By March 1, have completed and available for
inclusion in the existing workplace guide for labor a
brochure outlining; legal aspects of the issue.1
Tactics:
1) Expand or est:ablish and maintain personal and
professional contacts with state, local and national
organizations, i.e., unions, civil libertarian groups,
minority groups, veterans' groups, personnel management
associations and environmental groups.2
2) Attend and/or appear on the program of conferences
sponsored by such organizations.2
3) Assist interested organizations in preparing
statements opposing smoking restriction legislation
utilizing research/materials described in Strategy 1.
Publicize as appropriate.
4) 'Utilize materials prepared for organized labor to
encourage state and local labor councils/international
124
'I'g DN 0015722
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DISTRIBUTE'D EXCEPT AS PROVIDED IN THE COURT'S ORDER
unions to reasonably accommodate all members in their
bargaining confer:ences.
5) Assess feasibility of producing a video to promote
NEMI's ventilation program, and, if affirmative, produce
it.1
6) Promote availability of existing "Labor Guide to
Collective Bargaining on Workplace Issues," to unionized
employees. Updat:e and add to materials as appropriate.2
7) Identify opportunities to place the existing
five-union ETS ad in unionized cities hosting workplace
seminars and/or considering legislation.j
8) Via Labor MELnagement Committee, support efforts of
local unions to promote indoor air quality awareness.2
9) Promote opportunities for ACVA ventilation studies,
funded by Labor Management Committee but done at the
request of affected unions.2
10) Support, as appropriate, labor requests for help in
grievances as related to workplace smoking. Maintain a
current file of grievance decisions; update Labor
Management Committee legal assessment as appropriate.~
125
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTE'D EXCEPT AS PROVIDED IN THE COURT'S ORDER
unions to reasonably accommodate all members in their
bargaining confer:ences.
5) Assess feasibility of producing a video to promote
NEMI's ventilation program, and, if affirmative, produce
it.1
6) Promote availability of existing "Labor Guide to
Collective Bargaining on Workplace Issues," to unionized
employees. Updat:e and add to materials as appropriate.2
7) Identify opportunities to place the existing
five-union ETS ad in unionized cities hosting workplace
seminars and/or considering legislation.j
8) Via Labor MELnagement Committee, support efforts of
local unions to promote indoor air quality awareness.2
9) Promote opportunities for ACVA ventilation studies,
funded by Labor Management Committee but done at the
request of affected unions.2
10) Support, as appropriate, labor requests for help in
grievances as related to workplace smoking. Maintain a
current file of grievance decisions; update Labor
Management Committee legal assessment as appropriate.~
125
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT ANI) ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
11) Broaden relationships within AFL-CIO to include
councils representing Hispanic, Black and women trade
unionists. Seek positions on indoor air quality as
appropriate.2
12) Encourage neutrality on tobacco issues among
organizations for which such issues are not a priority.
13) Brief civil libertarians on employer practices that
discriminate against smokers. Encourage opposition to
employee screening, programs that may attempt to
discriminate against smokers.
14) Encourage and support presentations of the
existing American Association for Affirmative Action
(AAAA) paper, "Tourard a Civil Rights Approach to
Smoking" to select audiences. These presentations
should be conducted by the authors, Dr. Robert Ethridge,
President of AAAA and John Fox.2
15) Identify legislation of interest to our allies and
offer our support where feasible.
16) Where appropriate, assist third parties in legal
efforts to overturn workplace smoking restrictions.
TI DN 0015724
126
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT ANI) ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
11) Broaden relationships within AFL-CIO to include
councils representing Hispanic, Black and women trade
unionists. Seek positions on indoor air quality as
appropriate.2
12) Encourage neutrality on tobacco issues among
organizations for which such issues are not a priority.
13) Brief civil libertarians on employer practices that
discriminate against smokers. Encourage opposition to
employee screening, programs that may attempt to
discriminate against smokers.
14) Encourage and support presentations of the
existing American Association for Affirmative Action
(AAAA) paper, "Tourard a Civil Rights Approach to
Smoking" to select audiences. These presentations
should be conducted by the authors, Dr. Robert Ethridge,
President of AAAA and John Fox.2
15) Identify legislation of interest to our allies and
offer our support where feasible.
16) Where appropriate, assist third parties in legal
efforts to overturn workplace smoking restrictions.
TI DN 0015724
126
a
=____= CONFIDENTIAL
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOWN OR .
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
V. Resources
A. Staff
1) Public Affairs: Stuntz, Foley, Osborne,
Ransome, Media Relations, Information Center,
Production Services
2) State activities: Woodson, appropriate field
staff and legislative counsel
3) Federal R,elations : White, Walters
B. Consultants
1) Legal (John Fox, Dennis Vaughn)
2) Labor experts (Mike Forscey, James Savarese and
Associates)
3) Public relations counsel (Ogilvy & Mather,
Fleishman-Hi.llard, Hill & Knowlton Inc.)
4) Management consultants to be identified
5) Scientif9c c consultants (Indoor Ai.r Pollution
Advisory Group, Scientific Witness Team)
127 TI DN 0015725
a
=____= CONFIDENTIAL
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOWN OR .
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
V. Resources
A. Staff
1) Public Affairs: Stuntz, Foley, Osborne,
Ransome, Media Relations, Information Center,
Production Services
2) State activities: Woodson, appropriate field
staff and legislative counsel
3) Federal R,elations : White, Walters
B. Consultants
1) Legal (John Fox, Dennis Vaughn)
2) Labor experts (Mike Forscey, James Savarese and
Associates)
3) Public relations counsel (Ogilvy & Mather,
Fleishman-Hi.llard, Hill & Knowlton Inc.)
4) Management consultants to be identified
5) Scientif9c c consultants (Indoor Ai.r Pollution
Advisory Group, Scientific Witness Team)
127 TI DN 0015725
_-==== CONFIDENTIAL =_____
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOt~L?v OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
6) Commercia:l air quality inspection firms (ACVA
Atlantic, National Energy Management Institute)
7) Survey firms (Hamilton, Frederick & Schneiders
and regional firms identified on an as-needed
basis)
8) Economists (supervised by James Savarese and
Associates)
9) Labor Management Committee
C. Materials
t) Backgrounders on indoor air quality and other
issues of concern to third parties
2) Examples of reasonable workplace smoking
policies
3) Chamber issue brochures
4) "Some Considerations" workplace kit, economic,
productivity, legal, design, health and other
publications
5) Workplace: Smoking : A Resource Guide
128
'I'I DN 0015726
_-==== CONFIDENTIAL =_____
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOt~L?v OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
6) Commercia:l air quality inspection firms (ACVA
Atlantic, National Energy Management Institute)
7) Survey firms (Hamilton, Frederick & Schneiders
and regional firms identified on an as-needed
basis)
8) Economists (supervised by James Savarese and
Associates)
9) Labor Management Committee
C. Materials
t) Backgrounders on indoor air quality and other
issues of concern to third parties
2) Examples of reasonable workplace smoking
policies
3) Chamber issue brochures
4) "Some Considerations" workplace kit, economic,
productivity, legal, design, health and other
publications
5) Workplace: Smoking : A Resource Guide
128
'I'I DN 0015726
_____= CONFIDENTIAL
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
6) Workplace materials for organized labor
7) Workplace video
8) Corporate and labor Gray Robertson videos
9) Hospitality and travel industry materials
including tent cards, policy certificates,
program brochures, window and door decals
10) Summaries of economic, voter and other surveys
and research
129 'I`I DN 0015727
_____= CONFIDENTIAL
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED, SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
6) Workplace materials for organized labor
7) Workplace video
8) Corporate and labor Gray Robertson videos
9) Hospitality and travel industry materials
including tent cards, policy certificates,
program brochures, window and door decals
10) Summaries of economic, voter and other surveys
and research
129 'I`I DN 0015727
_____= CONFIDENTIAL =__
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
THE TOBACCO INSTITUTE
1988 BUDGET
COST CENTER Public Affairs - Public Smoking Issue No. 1309
Account Page
Number Descri pt.ion Ref.
4701
4801
5101
5201
6201
7.301
7501
8030
9100
Furniture, Fixtures & Equipment....
....
Books & Subscriptions .............. ....
Postage & Delivery................. ....
Reproduction, Printing & Drafting.. ....
Advertising Space & Promotion...... ....
Professional Fees .................. ....
Support of Tob./Other Organizations ....
Outside Data Bases.................
Data Processing Alloca.tions........
TOTALS ........................
...
....
1987 1987 1988
Budget Estimated Budget
($000) ($000) ($000
$ - $ 7 $ 0
- * 0
- 8 35
165 281 485
5,750
1,105 1,371 1,484
430 430 561
5 5 0
- 50 -
.... $1,705 $2,152 $8,315
The impact this year of the Surgeon General and National Academy of Sciences
reports on environmental tobacco smoke required special additional budget
authorizations. The foregoing pages identify the new or expanded Division
activities which require additional funding in 1988. The project to disabuse
public and policymaker misconceptions of this issue through advertising is
-mentioned on page 117, and its development is to be monitored in stages by the
Communications Committee.
130
TI iDrl 0015728
_____= CONFIDENTIAL =__
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
THE TOBACCO INSTITUTE
1988 BUDGET
COST CENTER Public Affairs - Public Smoking Issue No. 1309
Account Page
Number Descri pt.ion Ref.
4701
4801
5101
5201
6201
7.301
7501
8030
9100
Furniture, Fixtures & Equipment....
....
Books & Subscriptions .............. ....
Postage & Delivery................. ....
Reproduction, Printing & Drafting.. ....
Advertising Space & Promotion...... ....
Professional Fees .................. ....
Support of Tob./Other Organizations ....
Outside Data Bases.................
Data Processing Alloca.tions........
TOTALS ........................
...
....
1987 1987 1988
Budget Estimated Budget
($000) ($000) ($000
$ - $ 7 $ 0
- * 0
- 8 35
165 281 485
5,750
1,105 1,371 1,484
430 430 561
5 5 0
- 50 -
.... $1,705 $2,152 $8,315
The impact this year of the Surgeon General and National Academy of Sciences
reports on environmental tobacco smoke required special additional budget
authorizations. The foregoing pages identify the new or expanded Division
activities which require additional funding in 1988. The project to disabuse
public and policymaker misconceptions of this issue through advertising is
-mentioned on page 117, and its development is to be monitored in stages by the
Communications Committee.
130
TI iDrl 0015728
_____== CONFIDENTIAL =_____
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
THE TOBACCO INSTITUTE
1988 BUDGET
COST CENTER Public Affairs - Public Smoking.Issue
No. 1309
1987 1987 1988
Budget Estimated Budget
Q0o ($000) ($000)
Account #5101 - Postage & Deliver9
Workplace Resource Guide (4 @ $7,700)* $ - $ 8 $ 35
Account #5201 - Re roduction Printing
& Dra t ng
Smoking in the workplace kit:
. production
$ 10
$ 12
$ 25
. printing 40 20 160
. reprints of articles 5 5 20
Other public smoking publications/
reproductions
5Q
50
100
Video
. Workplace*
30
90
50
(1987 actual high due to demand from
State Activities, coalitions)
. 30-minute ACVA (Per Philip Morris
for use overseas)
-
4
0
Restaurant* 30 - 75
Corporate air quality* - 45 20
Workplace resource guide (200,000)* - 15 35
165 $281 $485
Account #6201 - Advertising S~aP ce
& Promotion
ETS issue ads - - 5,000
:VA issue ads* 750
- - $5,750
131
TI DN 0015729
_____== CONFIDENTIAL =_____
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
THE TOBACCO INSTITUTE
1988 BUDGET
COST CENTER Public Affairs - Public Smoking.Issue
No. 1309
1987 1987 1988
Budget Estimated Budget
Q0o ($000) ($000)
Account #5101 - Postage & Deliver9
Workplace Resource Guide (4 @ $7,700)* $ - $ 8 $ 35
Account #5201 - Re roduction Printing
& Dra t ng
Smoking in the workplace kit:
. production
$ 10
$ 12
$ 25
. printing 40 20 160
. reprints of articles 5 5 20
Other public smoking publications/
reproductions
5Q
50
100
Video
. Workplace*
30
90
50
(1987 actual high due to demand from
State Activities, coalitions)
. 30-minute ACVA (Per Philip Morris
for use overseas)
-
4
0
Restaurant* 30 - 75
Corporate air quality* - 45 20
Workplace resource guide (200,000)* - 15 35
165 $281 $485
Account #6201 - Advertising S~aP ce
& Promotion
ETS issue ads - - 5,000
:VA issue ads* 750
- - $5,750
131
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THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
C T CENTER Public Affairs -:Public Smoking Issue Page 3 No. 1309
1987 1987 1988
Budget Estimated Budget
c 000 ($000) ($000)
Account #7501 - Su rt of Tobacco &
Ot er Organ zations
Grants to assist in im plementation of
voluntary policies*
Workplace $ 40 $ 30 $ 40
Restaurant 40 10 40
Hospitality - - 30
American Assn. for Affirmative Action 10 10 10
Grants to conduct building studies* 300
Building studies per PAD request - 80 80
Building studies perSAD request - 0 20
Support to National Energy Management
Institute (NEMI)*
. Grant to develop IAQ protocol - 180 100
. Spokesperson to represent NEMI
in testimony, media work - - 50
. Video - - 50
Labor Managem ent Committee*
Workplace smoking materia:Ls 15 30 30
. ETS ads - 40 -
Labor spokesperson media tour - - 66
(12 @ $5,500)
Indoor Air Quality Video - 25 20
Miscellaneous - 25 25
Air quality seminar 25 0 0
$430 $430 $561
TOTALS ......................... $1,705 $2,T52 $8,315
133
TI DN 0015731
__-=== CONFIDENTIAL =__
THIS DOCUMENT IS SUBJECT TO A COURT ORDER AND THIS
DOCUMENT AND ITS CONTENTS SHALL NOT BE USED. SHOWN OR
DISTRIBUTED EXCEPT AS PROVIDED IN THE COURT'S ORDER
C T CENTER Public Affairs -:Public Smoking Issue Page 3 No. 1309
1987 1987 1988
Budget Estimated Budget
c 000 ($000) ($000)
Account #7501 - Su rt of Tobacco &
Ot er Organ zations
Grants to assist in im plementation of
voluntary policies*
Workplace $ 40 $ 30 $ 40
Restaurant 40 10 40
Hospitality - - 30
American Assn. for Affirmative Action 10 10 10
Grants to conduct building studies* 300
Building studies per PAD request - 80 80
Building studies perSAD request - 0 20
Support to National Energy Management
Institute (NEMI)*
. Grant to develop IAQ protocol - 180 100
. Spokesperson to represent NEMI
in testimony, media work - - 50
. Video - - 50
Labor Managem ent Committee*
Workplace smoking materia:Ls 15 30 30
. ETS ads - 40 -
Labor spokesperson media tour - - 66
(12 @ $5,500)
Indoor Air Quality Video - 25 20
Miscellaneous - 25 25
Air quality seminar 25 0 0
$430 $430 $561
TOTALS ......................... $1,705 $2,T52 $8,315
133
TI DN 0015731