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RJ Reynolds

City of Chicago Black Sampling Opportunities.

Date: 23 Jan 1984
Length: 43 pages
503894184-503894226
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Fields

Type
REPORT
Named Person
List, O.F. Names
Lesur, D.
29th Ward Peoples Organization
Davis, A.
Chicago Park District
Chicago Board, O.F. Education
Promotion Resources
Sanders, J.
Black Womens Bowling League
May, D.
Black Mens Bowling League
Harris, L.
List, O.F. Bowling Alley Contacts
Afro American Touch Football League
List, O.F. Blue Color Contacts
Phillips, R.
Spann, R.
Davis, C.
Aretha Franklin Review
Michaelson, J.
Wjpc
Wgci
Modtry, C.
Dyson, M.
Reilley, C.
Billiken, B.
Kenner, T.
Henry, A.W.
Miller, D.
Johnson, E.
Lewis, C.
Crumley, D.
Cotton, L.
Simpson, N.
Smith, I.
List, O.F. Professional Contacts
Brent, R.
List, O.F. Disco Contacts
Moore, M.
Collins, A.
Bofill, A.
Crusaders
Mtume
James Brown Review
Weather Report
Alvin Alley Dance Troupe, O.F. Harlem
Preservation Hall Jazz Band New Orl
Univ, O.F. Il Pavillion
Daisy Productions
Spann, P.
Wxol
Delta Promotion
Hill, Z.Z.
Latimore, B.
Chilities
Dells
20th Century Fox
Jam Productions
Tyner, M.
Geraldine Dehaas Productions
List, O.F. Banks
Natl Guard
Roach, M.
Carter, B.
List, O.F. Mall Shopping Center Contac
Barrett, T.L. Jr
Barrett, C.
Moreland, R.
Daniels, W.
Waller, A.
Jackson, J.
Ferguson
Barnett Rjr
Site
Bartlett Ch
Mgr
Marketing
Promotion
Attachment
4183 -4226
Author
Promotion Resources
Box
Rjr2504
Request
Minnesota
1rfp93
Date Loaded
27 Feb 1998
Brand
Salem
UCSF Legacy ID
xxt75d00

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pR01110TI0N RESOURCES INC. CITY OF CHICAGQ BLACK SAMPLING OPPORTUNITIES PRESENTED BY: 0 PROMOTION RESOURCES, INC. ~ JANUARY 23, 1984 ~ r ~ co r
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PROMOTION RESOURCES INC. I. DA~,EGRQUND PAGE 1 P.R.I. INITIALLY PROVIDED RJRT WITH A PRELIMINARY AUDIT OF THE CHICAGO MARKET WHICH PROVIDED INFORMATION ON OPPORTUNITIES FOR SALEM PARTICIPATION IN VARIOUS ACTIVITIES IN THE BLACK COMMUNITY. WE OFFERED EIGHT CATEGORIES OF ACTIVITIES F,'-iF: PARTICIPATION FROM WHICH RJRT CHOSE FOUR AND ADDED ONf". THESE CATEGORIES INCLUDEs • SPORTS AND RECREATION • NIGHTCLUBS • CONCERTS MALL/STREET INTERCEPT • OPPORTUNISTIC
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?ROMOTION RESOURCES INC. II. 9-Vl-f' W PAGE 2 IN THE FOLLOWING REPORT, WE PROVIDE INFORMATION, BY CATE:GORY, ON TIMING, RECOMMENDED PARTICIPATION, CONTACTS, AND FEES REQUIRED (IF KNOWN) FOR PARTICIPATION IN EACH RECOMMENDED ACTIVITY. THI:; REPORT IS DIVIDED INTO TWO SECTIONS. IN SECTION I, WE PROVIDE INFORMATION ON THOSE FIVE CATEGORIES LISTED IN THE BACKGROUND. IN SECTION II, WE PROVIDE INFORMATION ON TWO ADDITIONAL CATEGORIES - CHURCH AND POLITICS. WE HAVE'INCLUDED SECTION II IN OUR REPORT BECAUSE WE STRONGLY RECOMMEND THAT RJRT RE-CONSIDER PARTICIPATION IN 1HESE CATEGORIES. OUR RATIONALE FOR THIS RECOMMENDATION WILL BE DETAILED IN THAT SECTION.
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?ROMOTION RESOURCES INC. SECTIQN I • SPORTS AND RECREATION • NIGHTCLUBS • CONCERTS • MALL/STREET INTERCEPT SAMPLING • OPPORTUNISTIC PAGE 3
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'ROAi0TI0N RESOURCES INC. A. PAGE 4 SP T,S ANn BFCREATION 1 , ,C,O,F'[ElALL LEAGUF.~, P.R.I.'s INVESTIGATIONS BEGAN BY CONTACTING SEVERAL BLACK SOFTBALL TEAMS TO DETERMINE OVERALL INTERESTS IN CORPORATE PARTICIPATION THROUGH SPONSORSHIP AND/OR SAMPLING AND PREMIUM DISTRIBUTION AT THE GAMES. ALTHOUGH SEVERAL OF THE TEAMS WERE INTERESTED, THEY COULD NOT PROVIDE INFORMATION ON 1984 PARTICIPATION AND SCHEDULES AS PLANS FOR THE RE-ORGANIZATION OF THESE TEAMS USUALLY DO NOT BEGIN UNTIL LATE MARCH OR EARLY APRIL. hE THEN CONTACTED THE CHICAGO PARK DISTRICT TO DETERMINE IF THAT DEPARTMENT MIGHT PROVIDE INFORMATION ON OTHER AVENUES FOR INVESTIGATION. _THE PARK DISTRICT WAS ONLY ABLE TO PROVIDE US WITH LAST YEAR'S SCHEDULE AND WARNED US THAT IT WOULD PROBABLY NOT BE THE SAME FOR 1984. CUR CONTACTS WITH SOME OF THE NAMES ON THE SCHEDULE CONFIRMED THAT PLANNING FOR PARTICIPATION AT THESE ACTIVITIES WOULD NOT BEGIN UNTIL LATER IN THE YEAR. IN ADDITION, ALMOST ALL SOFTBALL LEAGUE GAMES ARE PLAYED ON PARK DISTRICT OR CHICAGO BOARD OF EDUCATION GROUNDS. F:JRT's OWN POLICIES PROHIBIT SAMPLING ON SCHOOL GROUNDS. IN ADDITION, AT PRESENT, CHICAGO PARK DISTRICT REGULATIONS PROHIBIT THE SAMPLING OF CIGARETTES ON PARK DISTRICT C,ROUNDS. HOWEVER, OUR CONTACTS TO VARIOUS POLITICAL F:EPRESENTATIVES ON BOTH THE SOUTH AND WEST SIDES OF C:HICAGO (AREAS WITH A PREDOMINATELY BLACK POPULATION)
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Et0M0TI0N RESOURCES INC. PAGE 5 LEAD US TO BELIEVE WE COULD RECEIVE SOME SUPPORT/ ASSISTANCE FROM LOCAL BLACK POLITICIANS IN OBTAINING PERMISSION TO SAMPLE AT_THESE ACTIVITIES. THIS IS DUE, 114 PART, TO SALEM'S PRESENT ACTIVITY IN AND SUPPORT OF CHICAGO'S BLACK COMMUNITY THROUGH PARTICIPATION IN BUD BILLIKEN DAY ACTIVITIES. f,RMIAC?S s - TYRONE KENNER 3RD WARD COMMITTEEMAN 312-268-4200 - ALDERMAN.WILLIAM HENRY 24TH WARD 312-522-2445 INFORMATION ON SOFTBALL TEAMS AND ACTIVITIES AT EACH OF THE TWO MAIN PARKS IS DETAILED BELOW. A. WASHINGTON PARK (SOUTH SIDE) 5531 S. KING DRIVE 312-684-6530 CONTACT: MR. JOSEPH SANDERS t SOFTBALL SEASON BEGINS THE THIRD WEEK IN APRIL AND ENDS THE THIRD WEEK IN AUGUST. AT WASHINGTON PARK, THERE WERE 31 MENS' TEAMS REGISTERED AND 19 WOMENS' TEAMS FOR THE SUMMER OF 1983. THE PARK HAS 20 DIAMONDS. ON WEEKENDS, THE DIAMONDS ARE IN USE ALMOST CONSTANTLY WITH GAMES BEGINNING AT 8:30 A.M. AND ENDING AT DUSK. (THERE ARE NO LIGHTS ON THE DIAMONDS.) ALL TEAMS SEEK LOCAL BUSINESS PEOPLE TO SPONSOR THEM. THEIR FINANCIAL ASSISTANCE HELPS COVER THE $180.00 ENTRANCE FEE AS WELL AS PURCHASES OF
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ROMOTION RESOURCES INC. EQUIPMENT, SUPPLIES, AND UNIFORMS. AT THE END OF THE SEASON, THE WINNING TEAMS COMPETE WITH OTHER PARKS' WINNING TEAMS. THE FINAL WINNER IS NAMED " THE CHICAGO ALL STARS. PAGE 6 Et. GARFIELD PARK (WEST SIDE) 100 N. CENTRAL PARK ~ 312-826-3175 CONTACTs MR. DANNY MILLER - Ms. EVELYN JOHNSON GARFIELD PARK HAD 29 MENS' TEAMS REGISTERED AND 15 WOMENS' TEAMS FOR 1983. THEIR SEASON ALSO BEGINS THE THIRD WEEK IN APRIL AND ENDS THE THIRD WEEK IN AUGUST. THERE ARE 16 DIAMONDS IN THIS WEST SIDE PARK. GAMES ARE USUALLY SCHEDULED ON WEEKENDS AND WEEKDAY EVENINGS. THERE ARE NO LIGHTS ON THE DIAMONDS, THEREFORE, MOST ACTIVITIES CEASE AT DUSK. THE ENTRANCE FEE IS $150.00 PER TEAM. THEY ALSO SEEK THE AID OF SPONSORS TO PAY THIS FEE AS WELL AS PURCHASE SUPPLIES AND EQUIPMENT. THE CHICAGO PARK DISTRICT ONLY PROVIDES THE DIAMOND. LITTLE EQUIPMENT IS AVAILABLE. BOTH CONTACT PEOPLE (WHO ARE ALSO THE ATHLETIC DIRECTORS FOR THE PARKS) FELT THAT SPONSORSHIP OF TEAMS WAS POSSIBLE. THEY ARE WILLING TO ASSIST US IN THIS EFFORT.
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ZObi0TI0N RESOURCES INC. PAGE 7 2. BOWLI G LEAGUES THERE ARE-SEVERAL BOWLING ALLEYS IN THE BLACK COMMUNITY THAT PROVIDE FACILITIES-FOR BOWLING LEAGUES. LEAGUE GAMES ARE PLAYED EVERY DAY OF THE WEEK AND EACH LEAGUE PARTICIPATES IN VARIOUS CHAMPIONSHIP TOURNAMENTS SCHEDULED THROUGHOUT THE YEAR. OUR CONTACTS TO LEAGUE REPRESENTATIVES REVEALED A STRONG INTEREST IN SALEM'S PARTICIPATION AT BOTH THEIR REGULAR AND CHAMPIONSHIP GAMES. THE LEAGUE REPRESENTATIVES EXPRESSED AN INTEREST IN DISCUSSING DIFFERING LEVELS OF PARTICIPATION INCLUDINGs A. SAMPLING AND PREMIUM DISTRIBUTION AT THE GAMES (REGULAR AND CHAMPIONSHIP) WHICH WOULD NOT REQUIRE A FEE. B. SPONSORSHIP OR CO-SPONSORSHIP OF A PARTICULAR LEAGUE. (SPONSORSHIP FEES ARE NEGOTIABLE.) C. SPONSORSHIP OR CO-SPONSORSHIP OF THE ANNUAL CITYWIDE TOURNAMENT HELD IN THE FALL. (SPONSORSHIP FEES ARE NEGOTIABLE.) D. WHEREVER SPONSORSHIP FEES WOULD BE REQUIRED, A DONATION OF EQUIPMENT COULD BE CONSIDERED AS FULL OR PARTIAL PAYMENT OF THE FEE. '
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,01M0TI0N R13SOURCES INC. -PAGE 8 E. CHUCK LEWIS OF THE SALES DEPARTMENT HAS BEEN VERY ACTIVE IN ARRANGING RJRT SPONSORSHIPS OF BLACK BOWLING LEAGUES FOR THE PAST SEVERAL YEARS. WE RECOMMEND THAT CONTACT BE MADE WITH CHUCK WHO CAN PROVIDE BOTH INSIGHT AND ASSISTANCE ON THE OPPORTUNITIES AVAILABLE IN BLACK BOWLING. BOWLING SEASON USUALLY ENDS IN APRIL, BUT STARTS AGAIN THE FOLLOWING MONTH. CHAMPIONSHIP GAMES ARE ALSO HELD IN LATE APRIL, THUS BOWLING ACTIVITIES ARE TAKING PLACE YEAR 'ROUND. BOWLING LEAGUE CONTACTSs BLACK WOMEN'S BOWLING LEAGUE Ms. DELORES MAY 312-660-1522 BLACK MEN'S BOWLING LEAGUE MR. LEONARD HARRIS 312-568-6524 BOWLING ALLEY CONTACTSs SKYWAY LANES 9915 S. TORRANCE AVE. 312-731-4535 CONTACTs JACKIE YOUNG 30 LEAGUES/36 LANES CEDAR PARK LANES 12345 S. HALSTED 312=928-818i----- CONTACTs HANK HARDY 20 LEAGUES/18 LANES CHATHAM BOWL 757 E. 79TH ST. 312-483-0505 CONTACT: GERALD FITZPATRICK 20 LEAGUES/20 LANES
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;0ii0TI0N RESOURCES INC. KING BOWL 8010 S. KING DRIVE 312-488-3000 CONTACTi Ms. GILL (COORDINATOR) 18 LEAGUES/16 LANES PARK MANOR BOWLING CENTER 100 E. 75TH STREET 312-224-4141 CONTACT: HELEN BECKTON 20 LEAGUES/16 LANES STARLITE BOWLING CENTER 734 E. 87TH STREET 312-483-8500 CONTACT: MRS. LEWIS (COORDINATOR) 30 LEAGUES/24 LANES CASCADE BOWLING CENTER 3825 W. MADISON AVENUE 312-826-1161 CONTACT: JAMES LIGGONS 21 LEAGUES/18 LANES CARROLL ROSE BOWLING ALLEY (FORMERLY THE ROSELAND BOWLING ALLEY) 11517 S. MICHIGAN AVENUE 312-785-4131 CONTACT: BOYCE HOLMES 17 LEAGUES/28 LANES PALISADES BOWL 11550 S. HALSTED 312-264-3355 CONTACT: LOSSIE GARDNER 31 LEAGUES/34 LANES FREEMAN BOWLING RECREATION 6630 S. KING DRIVE 312-955-1000 CONTACT: HELEN FREEMAN 24 LEAGUES/16 LANES PAGE 9-
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. .a . ..12k,&bt. . 1A..;.:__ .ONMOTION RESOURCES INC. PAGE 10 FOQTBALL LEAGUES REPRESENTATIVES FROM THE AFRO-AMERICAN TOUCH FOOTBALL LEAGUE DISCUSSED THE POSSIBILITY OF SALEM'S SPONSORSHIP OF THE ENTIRE LEAGUE OR INDIVIDUAL TEAMS WITHIN THE LEAGUE. THEY FELT SALEM COULD BEST PARTICIPATE THROUGHo ~ A. B. DONATION OF FOOTBALL EQUIPMENT TO THE LEAGUE. DISTRIBUTION OF PREMIUM ITEMS AT THE GAMES. C. D. SAMPLING OF CIGARETTES AT THE GAMES. SPONSORSHIP OF AWARDS BANQUET HELD IN DECEMBER. As MENTIONED IN OUR PREVIOUS DOCUMENT, GAMES ARE PLAYED FROM AUGUST THROUGH THE END OF OCTOBER. S0, THE LEAGUE REPRESENTATIVES WOULD NOT BE IN A POSITION TO SERIOUSLY DISCUSS SALEM'S PARTICIPATION UNTIL LATE MAY OR EARLY JUNE WHEN THEY BEGIN SCHEDULING GAMES AND RECRUITMENT OF PLAYERS. AS IN THE CASE OF SOFTBALL LEAGUES, MOST TOUCH FOOTBALL GAMES ARE PLAYED ON PARK DISTRICT GROUNDS. ADDITIONALLY, THIS LEAGUE IS NOT AS ORGANIZED AS SC_IFTR,A,I_L LEAf:I1F=S _ T,N, FA('T _ T,H,F_ LE,A,rI_1F_ Sf_)MF-T IME-S HAS TROUBLE FINDING ENOUGH PARTICIPANTS TO FORM TWO TEAMS. SINCE THERE SEEMS TO BE VERY LITTLE INTEREST IN FOOTBALL, WE BELIEVE THE FOOTBALL LEAGUE DOES NOT REPRESENT AS GOOD AN OPPORTUNITY
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~. ~ ~ ,. . , ...... .....r. . ~.~... ~ . ..., w. ro. . OMOTION RESOURCES INC. FOR SAMPLING OR SPONSORSHIP AS SOFTBALL LEAGUES. N A T: - MR. DONALD CRUMLEY SOUTH SHORE COALITION 312-667-0790 4. BOLLER SKATING CHICAGO'S YOUNG BLACK ADULT POPULATION CAN OFTEN BE FOUND AT ROLLER RINKS. SKATING IS NOT AS POPULAR AS IT WAS IN THE 1950'S, BUT APPARENTLY IS GROWING IN POPULARITY FOR THE 21 THROUGH 28 YEAR OLD AGE GROUP. THE ROLLER RINKS HAVE DESIGNATED SPECIFIC DAYS AND TIMES WHICH ARE FOR ADULTS ONLY. THESE ARE SHOWN BELOW. CONTACTS: HOT WHEELS 3935 W. CHICAGO AVENUE 312-722-9699 CONTACT: LAVERN COTTON TUESDAY - 8 P.M. TO MIDNIGHT (ADULTS ONLY) ATTENDANCE: 250 THE RINK 8920 S. ASHLAND 312-239-7800 CONTACT: NATE SIMPSON TUESDAY & THURSDAY - 8 ATTENDANCE: 350-400 PAGE 11 P.M. - 11:30 P.M. (ADULTS ONLY) THE LOOP 426 , till ~ OSTH 0,TREFT 312-483-0095 CONTACT: ISHIAH SMITH TUESDAY THRU SATURDAY - 7 P.M. - 11 P.M. (ADULTS ONLY) FRIDAY - MIDNIGHT TO 4 A.M. ATTENDANCE: 150-250 ~
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'bMOTION RESOURCES INC. B. PAGE 12 NIGHTCLUBS CHICAGO BLACK NIGHTCLUBS CAN BE SEPARATED INTO THREE CATEGORIES ACCORDING TO THE SPECIFIC GROUP OF PEOPLE THEY ATTRACT. THESE CATEGORIES AREi PROFESSIONAL AFTER WORK/WEEKEND SET 2, BLUE COLLAR AFTER WORK/WEEKEND SET . 3. DISCO/SINGLES BAR THE INCOME CLASS OF THE PEOPLE PATRONIZING THE NIGHTCLUB IS USUALLY DETERMINED BY THE LOCATION OF THE CLUB AND THE TYPE OF NEIGHBORHOOD IN THE AREA. ALL OF THE NIGHTCLUBS WE CONTACTED WERE INTERESTED IN PARTICIPATING IN A SALEM PROGRAM. MOST HAVE BEEN INVOLVED IN THIS TYPE OF PROMOTION BEFORE AND WERE PLEASED WITH THE SUCCESS OF'THE ACTIVITY. THEY SUGGESTED AT LEAST ONE MONTH OF LEAD TIME BEFORE THE ACTUAL PROMOTION. IN ALL CASES, THE NIGHTCLUB OWNERS REQUESTED THAT IN RETURN FOR SAMPLING, PREMIUM DISTRIBUTION AND SIGNAGE PRIVILEGES, SALEM PURCHASE THE FIRST DRINK FOR EACH CUSTOMER THAT PATRONIZES THE CLUB THAT NIGHT. THE MAJORITY OF BLACK NIGHTCLUBS HAVE A COVER CHARGE AT THE DOOR, BUT MOST OWNERS ARE WILLING TO FOREGO THAT CHARGE ON THE NIGHT OF SALEM'S PROMOTION IF THE DRINK PURCHASE IS MADE. IN ADDITION, THEY SUGGESTED THE USE OF FLYERS, PASTERS, !:EWSPAPER ADS AND, IF POSSIBLE, RADIO ANNOUNCEMENTS TO PROMOTE THE NIGHTCLUB ACTIVITY.
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OMOTI4N RESOURCES INC. PAGE 13 ADDITIONAL SUPPORT MATERIALS SUCH AS TABLE TENTS, NAPKINS AND MATCHES COULD BE USED. ALSO, NIGHTCLUB EMPLOYEES COULD WEAR SALEM T-SHIRTS AND CAPS IN CLUBS WHERE APPROPRIATE. (SOME CLUBS HAVE STRICT DRESS CODES AND REQUIRE THAT EMPLOYEES WEAR TUXEDOS OR SPECIAL CLUB UNIFORMS.) THE FOLLOWING IS A BRIEF DESCRIPTION OF EACH NIGHTCLUB CATEGORY, P.R.I.'S RECOMMENDATION FOR SALEM PARTICIPATION AND A LIST OF CLUBS IN THAT CATEGORY. PROFESSIONAL/BLUE COLLAR AFTER WORK/WEEKEND SET ALTHOUGH THE PROFESSIONAL AND BLUE COLLAR AFTER WORK/WEEKEND SET ARE TWO DISTINCTLY DIFFERENT GROUPS IN THE BLACK COMMUNITY, THE CLUB ATMOSPHERE AND OUR RECOMMENDATIONS FOR PARTICIPATION IN THE TWO TYPES OF CLUBS ARE THE SAME. FOR THIS REASON, WE HAVE GROUPED THE TWO TOGETHER IN DISCUSSING SALEM'S INVOLVEMENT IN THE CLUB. PATRONS ARE GENERALLY YOUNG ADULT (25-40 YEARS OLD), WHITE OR BLUE COLLAR WORKERS THAT MEET AFTER WORK OR ON THE WEEKEND FOR DRINKS AND CONVERSATION IN A SOFT, QUIET ATMOSPHERE. SOME OF THE CLUBS PROVIDE LIVE SHOWS (USUALLY JAZZ MUSICIANS OR SINGERS). IN SOME CASES, THE CLUB MAY ALSO HAVE A DISCO DANCE FLOOR OR A SPECIAL DISCO ROOM AND A CLUB DISC JOCKEY. CLUB CAPACITY IS USUALLY AROUND 500 AND DRINK PRICES RANGE FROM $1.75 TO $3.00. IN THESE TYPES OF CLUBS, WE RECOMMEND LOW-KEY
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OMOTION RESOURCES INC. SAMPLING AND SIGNAGE. IF THE CLUB HAS A DISCO, SALEM ACTIVITIES COULD BE INCREASED TO INCLUDE ADDITIONAL SIGNAGE PLACEMENT IN THE DISCO AREA AND CONSUMER-INVOLVING CONTESTS WITH PREMIUM GIVEAWAYS. PROFESSIONAL CONTACTS: - CHIC RICK'S 2512 S. MICHIGAN AVENUE 312-326-1515 CONTACT: MR. RICKY ATTENDANCE: 1,000 WEEKDAYS; GODFATHER II 1514 E. 87TH STREET 312-731-3000 CONTACT: CLARENCE LUDD ATTENDANCE: 150 WEEKDAYS; PAGE 14 2,000 WEEKEND EVENINGS 400 WEEKEND EVENINGS FANTASY NITE CLUB 1630 W. 79TH STREET - 312-994-4797 CONTACT: TOM CAIN - FRED MARBARRY ATTENDANCE: 500 WEEKDAYS; 800 WEEKEND EVENINGS L AND L LOUNGE 4458 W. 16TH STREET 312-762-9243 CDNTACT: ELIZABETH BRADLEY ATTENDANCE: 300 WEEKDAYS; 600 WEEKEND EVENINGS THE CLIMAX LOUNGE 10240 S. HALSTED 312-881-9346 CONTACT: LEROY HENDERSON ATTENDANCE: 250 WEEKDAYS; 500 WEEKEND THE KNOTTY PINE LOUNGE 714 W. 115TH STREET 312-995-9742 CONTACT: JOE MAXS ATTENDANCE: 150 WEEKDAYS; EVENINGS 250 WEEKEND EVENINGS JACK'S LOUNGE 12707 S. HALSTED 312-785-8670 CONTACT: JACK GILBERT ATTENDANCE: 150 WEEKDAYS; 250 WEEKEND EVENINGS ---•-s~ ., ,. .. .,, . .. . .. ~...a.
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D;1i0TI0N RESOURCES INC. THE SUPERIOR LOUNGE 12001 S. HALSTED 312-995-6739 CONTACT: CHESTER COLE ATTENDANCE: 300 WEEKDAYS; 600 ON FRIDAY RUMOnS INC. OF CHICAGO 1~521 S. MICHIGAN AVENUE 312-922-2170 CONTACT: KEN DALEY OR OSCAR WEBB ATTFNDANCE: 200 EVERYDAY EXCEPT SUNDAYSi 600 PER EVENING PAGE 15 M<:F:G-ARET' S LOUNGE 62' E. CERMAK ROAD ,12--226-9328 CC)N -iA.CT : MARGARET COOK ATTE.NDANCE: 150 WEEKDAYS= 300 ON FRIDAY EVENINGS CANDY'S PALACE 3855 W. OGDEN 312-522-0651 OR 312-762-9805 CONTACT: MOLLY YOUNG ATTENDANCE: 150 WEEKDAYSi 300 WEEKEND EVENINGS EREh,A' S LOUNGE 4000 W. TAYLOR 312-638-4466 CONTACT: JEAN LEWIS ATTENDANCE: 100 WEEKDAYS; 300 WEEKEND EVENINGS CATFISH DIGBY RESTAURANT & LOUNGE 68 E. CERMAK 7:2- 842-7142 CGNiACT: BILL DIGBY ATTENDANCE: 150 WEEKDAYSt 800 FRIDAY EVENINGS CHATEAU LOUNGE 51 00 Ih' . MAD I SON AVENUE 312-626-0400 CONTACT: GLENN HAYES ATTENDANCE: 200 WEEKDAYS; 500 WEEKEND EVENINGS END OF THE RAINBOW 3126 E. 79TH STREET 312-374-1222 CONTACT: FATE JONES ATTENDANCE: 400 WEEKDAYSi 1,000 FRIDAYS THE NEW APARTMENT LOUNGE 504 E. 75TH STREET 312-483-7728 CONTACT: JOHN KIMMONS ATTENDANCE, 200 WEEKDAYS: 500 WEEKEND EVENINGS .,....,,__
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011i0TI0N RESOURCES INC. PAGE 16 THE CT HER PLACE 377 E. 75TH STREET 312-874-5476 CONTACT: MACEO JONES ATTENDANCE: 200 WEEKDAYS; 600 WEEKEND EVENINGS Di TIFFANY'S LOUNGE 600 N. CICERO AVENUE 312-287-4559 CONTACT: CHARLES BECKMAN OR DOROTHY JONES ATTENDANCE: 600 - 1,200 ON WEDNESDAY EVENINGS FAROUK'S LOUNGE 1355 S. MICHIGAN AVENUE 312-786-0150 CONTACT: TOMMY BRISCOE ATTENDANCE: 200 WEEKDAYS; 600 THURSDAY EVENINGS FRANK'S 113 CLUB 113 E. 47TH STREET 312-373-3338 CONTACT: FRANK WILLIAMS ATTENDANCE: 150 WEEKDAYS; 300 WEEKEND EVENINGS CHECKERBOARD LOUNGE 423 E. 43RD STREET 312-373-5948 CONTACT: TY KENNER (312-268-4200) ATTENDANCE: 150 WEEKDAYS; 500 WEEKEND EVENINGS MADGE'S LOUNGE 2000 S. PULASKI ROAD 312-277-1161 CONTACT: MADGE POWELL ATTENDANCE: 200 WEEKDAYS; 400 WEEKEND EVENINGS CLAYTON'S PLACE 5040 W. MADISON 312-921-1450 CONTACT: WILLIAM CLAYTON ATTENDANCE: 150 WEEKDAYS; 400 WEEKEND EVENINGS BLUE COLLAR CONTACTS: -- ELOISE COCKTAIL LOUNGE 5940 W. CHICAGO AVENUE 312-287-1400 CONTACT: ELOISE BEASLEY HENRY ATTENDANCE: 300 WEEKDAYS; 600 WEEKEND EVENINGS
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01M0TI0N RESOURCES INC. PAGE 17 - -1 v!O BELOW LOUNGE 4711 W. MADISON 312-261-1492 CONTACT: TOM OR THELMA LEWIS ATTENDANCE: 500 WEEKDAYSi 1,000 WEEKEND EVENINGS ROBERTS LOUNGE 301 E. 63RD STREET 312-955-8800 CONTACTs CURLY SYMES ATTENDANCE: 150 WEEKDAYSi 600 WEEKEND EVENINGS BLAZING SADDLES 12200 S. MICHIGAN AVENUE 312-955-5890 CONTACT: ALMER TIBB HENDERSON ATTENDANCEs 150 WEEKDAYSi 300 WEEKEND EVENINGS REESE'S LOUNGE 1827 W. 87TH STREET 312-238-1993 CONTACT: MELVIN BURNSIDE ATT"ENDANCE: 250 WEEKDAYS; 500 FRIDAY EVENINGS QUEEN'S LOUNGE 213 E. 115TH STREET 312-995-9857 - CONTACT: QUEEN GASS OR BLONDELL ATlENDANCE: 100 WEEKDAYSi 300 WEEKEND EVENINGS FRANKLIN'S PLACE 3709 W. CHICAGO AVENUE 312-638-9291 CONTACT: FRANKLIN WILLIAMS ATTENDANCE: 300 WEEKDAYSi 600 THE GRAND TERRACE 200 E. 35TH STREET 312-842-9054 CONTACTs JAMES LEATHERWOOD ATTENDANCE: 300 WEEKDAYSi 600 THE FAMILY DEN 8942 S. STONY ISLAND 312-734-8545. CONTACT: CHRISTINE WADE ATTENDANCEs 250 WEEKDAYSi STEWART'S 113 CLUB 113 E. 51ST STREET 312-268-5600 CONTACT: TY KENNER ATTENDANCE: 150 WEEKDAYSi WEEKEND EVENINGS WEEKEND EVENINGS 500 WEEKEND EVENINGS 300 WEEKEND EVENINGS
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- ~t~TjpN RESOURCES INC. PAGE 18 THE TWO LOUNGES BELOW ARE CURRENTLY CLOSED FOR REMODELING AND ENLARGING. BOTH WERE VERY POPULAR WITH THE AFTER WORK PEOPLE AND WEEKEND CROWD. WE MAY CONTACT TY KENNER AT 312-268-4200 FOR MORE INFORMATION AFTER MARCH 1, 1984. - JUANITA'S 503 E. 47TH STREET No TELEPHONE NUMBER MANAGER: BOB BRENT (WILL OPEN MARCH 1, 1984) CAPACITY: 200 - MR. RICKY'S SILVER SHADOW 339 E. 55TH STREET No TELEPHONE NUMBER No MANAGER (WILL OPEN MARCH 15, 1984) CAPACITY: 500 2. pIZCO/SINGLES BARS THE DISCOS AND SINGLES.BARS USUALLY CATER TO A YOUNGER CROWD, 21-35 YEARS OLD (THE LEGAL DRINKING AGE IN ILLINOIS IS 21). MOST DISCOS ARE ACTUALLY LARGE SHOW LOUNGES WITH AS MANY AS FOUR ROOMS WHICH DIFFER IN ATMOSPHERE AND DECOR. THESE SHOW LOUNGES CAN SIMULTANEOUSLY PROVIDE LIVE MUSICAL ENTERTAINMENT, A DANCE FLOOR AREA WITH SEATING, A JAZZ ENSEMBLE, AND A OUIET BAR DEPENDENT UPON WHICH ROOM YOU ARE IN. RATHER THAN STAY IN ONE ROOM, MOST PEOPLE MILL ABOUT FROM ROOM TO ROOM. THE SINGLES BARS ARE GENERALLY SMALLER AND CONFINED_ TO ONE ROOM. NORMALLY THE BARS HAVE LARGE DANCE FLOORS AND SOMETIMES PROVIDE LIVE MUSICAL ENTERTAIN- MENT.
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,,4oTIpN RESOURCES INC. _ PAGE 19 THE PARTY-TYPE ATMOSPHERE AND A RESIDENT DISC JOCKEY IN BOTH THE DISCOS AND SINGLES BARS MAKE THESE NIGHTCLUBS APPROPRIATE LOCATIONS FOR PROMOTIONAL SAMPLING ACTIVITY. P.R.I. RECOMMENDS THAT, IN ADDITION TO SAMPLING AND SIGNAGE PLACE- MENT, CONSUMER-INVOLVING SALEM CONTESTS BE CONDUCTED BY THE RESIDENT DISC JOCKEY. (IN SOME CASES, THE RESIDENT DISC JOCKEY IS ALSO A WELL-KNOWN RADIO PERSONALITY.) SALEM PREMIUMS COULD BE DISTRIBUTED TO CONTEST PARTICIPANTS AND WINNERS. CLUB CAPACITY RANGES FROM 300 - 500 IN SINGLES BARS AND 1,000 - 3,000 IN DISCOS. DRINK PRICES RANGE IN COST FROM $2.00 TO $3.50. MANY OF THE CLUB OWNERS SUGGESTED THAT SALEM SPONSOR A DANCE CONTEST IN THE CLUB AND PROVIDE CASH AND PREMIUMS AS PRIZES. QISCO CONTACTS: COPHER Box II 11730 S. HALSTED 312-264-2100 CONTACT: CHARLES FORD ATTENDANCE: 1,000 WEEKDAYS; 2,000 WEEKEND EVENINGS TASTE ENTERTAINMENT CENTER 6337 S. LOWE 312-873-6700 CONTACT: LARRY OR DON SIMMONS ATTENDANCE: 1,000 WEEKDAYSi 500 WEEKNIGHTS (ONLY ONE SIDE IS OPEN WEEKNIGHTS) (CLOSED FOR PRIVATE PARTIES ON WEEKENDS)
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OTIpN REc'OURCES . 41 J( PAGE 20 DYNASTY LOUNGE 3149 W. CH I CAGO AVENUE 312-826-6022 CONTACT: OTIS WRIGHT ATTENDANCE: 500 WEEKDAYSi 1,000 WEEKEND EVENINGS NIMBUS 154TH & CALUMET EXPRESSWAY, DOLTON 312-841-1991 CONTACT: GREG NORWOOD ATTENDANCE: 700 WEEKDAYS; 3,000 WEEKEND EVENINGS SING,Lf~!Z ~AR CONTACTS: TIT'S COCKTAIL LOUNGE 1456 S. PULASKI ROAD 312-762-9120 CONTACT: DIANE GRIFFIN ATTENDANCE: 300 WEEKDAYS; 600 WEEKEND EVENINGS BERMUDA TRIANGLE 5131 W. MADISON 312-921-1500 CONTACT: JOHN SMITH ATTENDANCE: 300 WEEKDAYS; 600 WEEKEND EVENINGS UNIVERSE LOUNGE 15 S. KILPATRICK 312-378-6547 CONTACT: HOWARD SCOTT ATTENDANCE: 500 WEEKDAYS; 1,000 WEEKEND EVENINGS DINGBAT LOUNGE 622 N. FAIRBANK COURT 312-944-0488 CONTACT: RON BRISKMAN ATTENDANCE: 700 WEEKDAYSi 350 WEEKEND EVENINGS (POPULAR AFTER WORK PARTY FOR LOOP EMPLOYEES) C. LON E T CONCERT ACTIVITIES REPRESENT AN IDEAL WAY IN WHICH TO REACH THE TARGET BLACK CONSUMER IN AN EFFECTIVE, ENVIRONMENTAL ATMOSPHERE. BY SELECTING APPROPRIATE HEADLINERS, SALEM MAY SIGNIFICANTLY REINFORCE ITS IMAGE AMONG ACTIVE BLACK SMOKERS. BECAUSE MOST PERFORMERS ARE CURRENTLY WINDING DOWN
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r ,1~rpTION RESOURCES INC. ~ ~ PAGE 21 T'HE:IR WINTER TOURS (AND BOOKING THEIR SUMMER SCHEDULES), A COMPLETE LIST OF SPECIFIC DATES FOR SPECIFIC GROUPS IS NOT YET AVAILABLE. THIS INFORMATION SHOULD BE AVAILABLE IN LATE FEBRUARY. 4E HAVE LISTED LIKELY SOURCES FROM WHICH CONCERT OPPORTUNITIES WILL BE AVAILABLE BEGINNING IN FEBRUARY. THESE INCLUDE CONCERT VENUES, CONCERT PROMOTERS AND PREDOMINATELY BLACK RADIO STATIONS. IN ADDITION, Iti'E HAVE LISTED TWO CONCERT ACTIVITIES WHICH APPEAR 'TO BE FIRM AT THIS TIME. 1. CONCERT VENUES LARGE-SIZED CONCERT VENUES AND THE CONCERTS KNOWN TO DATE IN CHICAGO INCLUDE: A. PARK WEST 722 W. ARMITAGE CAPACITY: 750 JAM PRODUCTIONS FEBRUARY 5 - MELBA MOORE - 2 SHOWS .10 - ALBERT COLLINS 17 - ANGELA BOFILL - 2 SHOWS 19 - THE CRUSADERS - 2 SHOWS 24 - THE JAMES BROWN REVIEW - 2 SHOWS MARCH 30 - THE WEATHER REPORT APRIL 6 - MTUME B. CHICAGO AUDITORIUM THEATER 430 S. MICHIGAN AVENUE 312-922-4046 CAPACITY: 4,000 FINE ARTS PRODUCTION MARCH 24 - PRESERVATION HALL .IAZZ,BAND OF NEW ORLEANS, LA. MARCH 27 THRU APRIL 1- ALVIN ALLEY DANCE TROUPE OF HARLEM
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PAGE 22 c. ARIE CROWN THEATER MCCORMICK PLACE CAPACITY: 5,500 * D. ROSEMONT HORIZON * UNIVERSITY OF ILLINOIS PAVILLION CAPACITYe 10,500 *NO CONTRACTS EXECUTED AT THIS TIME THAT HAS A BLACK COMMUNITY DRAW. CONCERTS APPEALING TO BLACKS ARE EXPECTED LATER IN THE YEAR AT ARIE CROWN AND ROSEMONT HORIZON. E. IN ADDITION, A VERY LARGE VENUE WHICH FREQUENTLY BOOKS BIG NAME PERFORMERS IS THE HOLIDAY STAR THEATER, LOCATED JUST OVER THE STATE LINE IN INDIANA. SPECIAL ARRANGEMENTS WOULD HAVE TO BE MADE FOR SAMPLING THIS LOCATION SINCE IT IS OUT OF STATE. HOLIDAY STAR THEATER HOLIDAY INN MERRILLVILLE, INDIANA 312-734-7266 CAPACITY: 10,000 INFORMATION ON CONCERTS WOULD BE AVAILABLE FROM THE PROMOTERS. BLACK PROMOTION COMPANIES BELOW ARE THE THREE MAJOR BLACK PROMOTION COMPANIES. THEY EACH HAVE THE RESOURCES TO PRODUCE LOCAL AS WELL AS NATIONAL TALENT. THEY GENERALLY DO NOT HAVE THE FINANCIAL BACKING TO SPONSOR LARGE CONCERTS.
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ro~ ~---- --- ,M0T10N RES(IURCES INC. I A. ROGER PHILLIPS DAISY PRODUCTIONS 4800 S. CHICAGO BEACH DRIVE 312-924-8563 PAGE 23 MR. PHILLIPS HAS PROMOTED THE POPULAR GROUP ''HEAVEN AND EARTH.'' B. PURVIS SPANN (OWNER OF WXOL RADIO STATION) DELTA PROMOTION 3350 S. KEDZIE 312-247-6200 MR. SPANN HAS PROMOTED ALL SHOWS AT THE OLD DALLAS SHOW LOUNGE ON STONY ISLAND. ADDITIONALLY, HE USES HIS RADIO STATION FOR THE PR FOR HIS SHOWS. MR. SPANN IS CURRENTLY PLANNING TWO MAJOR SHOWS (NO CONTRACTS YET)i MARCH 31 - ARIE CROWN THEATER ZZ HILL AND BENNIE LATIMORE (ZZ HILL IS THE HOTEST BLUES ENTERTAINER IN THE COUNIRY.) HE ALSO HAS ON HOLD THE ARETHA FRANKLIN REVIEW - DATES AVAILABLE, APRIL 27, 28 AND 29 OR MAY 4, 5 AND 6, 1984. C. CARL DAVIS CHI-SOUND 8 E. CHESTNUT STREET 312-943-0305 MR. DAVIS PROMOTES ''THE CHILITES," " MAGNUM FORCE," ''SUPERIOR MOVEMENT" AND ''THE DELLS. " THE DELLS ARE UNDER CONTRACT BY 20TH CENTURY Fox.
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01I0N RESOURCES INC. WHILE THEY ARE NOT BLACK-OWNED, JAM PRODUCTIONS IS THE LARGEST PRODUCER OF CONCERTS IN THE MIDWEST AND FREQUENTLY PRODUCES BLACK-ORIENTED CONCERTS. CONTACT: JERRY MICHAELSON 312-726-6262 . kjA~.K_rF.AD 10 S T A T 10 NS A. WJPC RADIO 82=- S. MICHIGAN AVENUE 312-3 22-9400 CCNT ACT : CHARLES MOOTRY B. WGCI/FM RADIO 6 N. MICHIGAN AVENUE 312-984-1450 CONTACT: MARVIN DYSON C. AM 1390 6 N. MICHIGAN AVENUE 312-984-1400 CONTACT: CHARLES REILLEY 4. 1THER ,OhC&RTS A. Jr.?Z ALIVE SOUTH SHORE COUNTRY CLUB 71ST STREET AND THE LAKE GERALDINE DEHAAS PRODUCTIONS PAGE 24 MS. DEHAAS HAS REQUESTED PERMITS TO PRODUCE CONCERTS IN THE PARK THE FIRST THREE WEEKENDS IN AUGUST, 1984. THE PARK DISTRICT HAS NOT APPROVED THE PERMIT REQUEST TO DATE. LAST YEAR, THIS FESTIVAL ATTRACTED 30,000 - 40,000 PEOPLE OVER ONE WEEKEND. B. THE_ UNDERGROUND JAZZ FESTIVAL SAUER'S 311 E. 23RD STREET JULY 1-3, 1984 ATTENDANCE: 6,000 - 8,000 CONTACT: KAHIL EL-ZABAR 312-538-1538 4~.
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1110 RESOURCES INC. IN i11S FOURTH YEAR, THIS FESTIVAL FEATURES JAZ= MUSIC AS WELL AS AVANT-GARDE AND 'NEW'. MUSIC. THIS YEAR, WITH ARTISTS SUCH AS MCCOY TYNER, MAX ROACH AND BETTY CARTER BOOKED, ATTENDANCE MAY BE GREATER. PAGE 25 D, MA / TREFT INTERCEPT SAMPL,ING SAMPLING ACTIVITY COULD BE CONDUCTED AT KEY STREET I'vTE:RSECTIONS AND IN MALLS AND SHOPPING CENTERS WITH A HEAVY FL.UW OF BLACK PEDESTRIAN TRAFFIC. IN ADDITION TO GRATIS, SAMPLERS COULD DISTRIBUTE SCHEDULE CARDS THAT OUTLINED SALEM'S ACTIVITIES FOR THE MONTH. NO FEES OF: PERMITS ARE REQUIRED FOR SAMPLING ON PUBLIC PROPERTY. PERMISSION FROM THE MALL OWNER/ MANAGER IS REQUIRED AT LEAST 2-4 WEEKS IN ADVANCE OF THE ACTIVITY. MOST OWNERS/MANAGERS ARE WILLING TO ASSIST IN OBTAINING PLACEMENT OF SALEM MONTHLY SCHEDULE CARDS IN APPROPRIATE RETAIL OUTLETS IN THE MALL DURING THE ENTIRE SALEM PROMOTION PERIOD. P.R.I. ESTIMATES THAT FROM 5,000 - 7,500 SAMPLES COULD EE DISTRIBUTED PER SAMPLING OCCASION. 1. MALL.%SHO=NG CENTER CON,jACTSs 51ST & STATE SHOPPING CENTER 51ST & STATE STREETS 312-536-4729 CONTACT: DR. RUSSELL HARPER SHOPPING CENTER 63RD & HARPER AVENUE 312-288-5820 CONTACTs LEON FINNEY OR CAROL MILLICENT
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/ RESOURCES INC. - ENGLEWOOD SHOPPING CENTER 63RD & HALSTED - 312-846-5123 CONTACT: SQUIRE LANCE PAGE 26 - LAKE MEADOWS SHOPPING CENTER• 35TH & KING DRIVE 312-326-4064 CONTACT: SIDNEY HOWELL (MANAGER-WALGREEN'S) - KIMBAREK SHOPPING CENTER 53RD & LAKE PARK 312-752-3407 CONTACT: JOHN SWAIN ADDITIONAL HEAVILY TRAFFICKED SHOPPING AREAS ARE LISTED UNDER STREET INTERCEPT LOCATIONS. 2. STREET INTERCEPT LOCATIONS: THERE ARE SEVERAL KEY LOCATIONS IN THE BLACK COMMUNITY WITH A HEAVY FLOW OF PEDESTRIAN TRAFFIC. THESE LOCATIONS INCLUDE PUBLIC TRANSPORTATION STOPS, SHOPPING AREAS, BANKS, CURRENCY EXCHANGES, AND OFFICES. BECAUSE THE PLACEMENT OF SAMPLERS AT THESE LOCATIONS WOULD BE ON PUBLIC PROPERTY, NO FEES OR PERMITS ARE REQUIRED. A. PQQLI C TRANSPORTATION ROUTES SOUT SIDE: 111TH ST. & MICHIGAN AVENUE 103RD ST. & MICHIGAN AVENUE 119TH ST. & MICHIGAN AVENUE 95TH ST. & STONY ISLAND 95TH ST. b THE DAN RYAN EL 87TH ST. b STONY ISLAND 87TH ST. 6 COTTAGE GROVE AVENUE 87TH ST. b JEFFREY 79TH ST. b STONY ISLAND 79TH ST. b COTTAGE GROVE AVENUE 75TH ST. b STONY ISLAND 75TH ST. ~ JEFFREY 75TH ST. b COTTAGE GROVE AVENUE 71ST ST. b JEFFREY 63RD ST. 6 COTTAGE GROVE AVENUE
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rjpN RES()URCES INC. 63RD ST. & KING DRIVE 55TH ST. & LAKE PARK 55TH ST. & KING DRIVE 51ST ST. 6 PRAIRIE AVENUE (EL STOP) 51ST ST. & STATE STREET 47TH ST. & INDIANA AVENUE 47TH ST. & KING DRIVE 47TH ST. & COTTAGE GROVE AVENUE 43TH ST. & PRAIRIE AVENUE (EL STOP) 43RD ST. b KING DRIVE 35TH ST. S KING DRIVE 35TH ST. b STATE STREET 29TH ST. b KING DRIVE PAGE 27 ROOSEVELT ROAD (12TH ST.) & STATE STREET WE5T SIDE: 9 I MADISON & PULASKI JACKSON & PULASKI 16TH ST. & PULASKI ROOSEVELT & PULASKI CHICAGO & CICERO PULASKI & 21ST STREET (EL STOP) PULASKI & HARRISON (EL STOP) KEDZIE & HARRISON (EL STOP) CALIFORNIA & ROOSEVELT LAKE & PULASKI (EL STOP) CENTRAL & LAKE (EL STOP) MP.D I SON & KEDZ I E KEDZIE & LAKE (EL STOP) MADISON & KARLOV ROOSEVELT & HOMAN HOMAN & LAKE (EL STOP) CENTRAL & MADISON CHICAGO & CENTRAL PULASKI & CHICAGO KEDZIE & CERMAK CENTRAL PARK & ROOSEVELT KEDZIE & 19TH ST. (EL STOP) KEDZIE & ROOSEVELT 26TH ST. & PULASKI HARRISON b CALIFORNIA HALSTED b ROOSEVELT (12TH ST.) 1300 S. HALSTED B. EA_V_Y TRAFF I C SKOPP I NG AREAS sS2STH _5ID. E_ - 115TH & MICHIGAN AVENUE PRIMARY STORE: HORIZON FOOD 114TH & HALSTED STREET PRIMARY.STORE: JEWEL'S FOOD
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t -,IgpTION RESOURCES INC. 47TH ST. & COTTAGE GROVE AVENUE PRIMARY STORE: ALMAY'S FOOD 51ST ST. & LAKE PARK AVENUE PRIMARY STORE: VILLAGE FOOD MART 76TH ST. & STONY ISLAND AVENUE PRIMARY STORE: ZAYRE'S 47TH ST. b HALSTED AVENUE PRIMARY STORE: ZAYRE'S 55TH ST. & LAKE PARK AVENUE PRIMARY STORE: WALGREEN'S 43RD ST. & LAKE PARK AVENUE F'RIMARY STORE: ONE STOP GROCERIES 111TH ST. & MICHIGAN AVENUE ONE FULL CITY BLOCK OF STORES 87TH ST. & DAN RYAN EXPRESSWAY PRIMARY STORE: JEWEL'S GRAND BAZAAR 4000 W. MADISON AT PULASKI ROAD PRIMARY STORE: THREE SISTERS CLOTHING 2600 W. PULASKI ROAD PRIMARY STORE: WALGREEN'S 3100 W. 26TH ST. AT ALBANY AVENUE PRIMARY STORE: ZAYRE'S C. BAUKa PAGE 28 THERE ARE 7 BANKS THAT RECEIVE A HEAVY'FLOW OF TRAFFIC (500 TO 1,000 PEOPLE) ON MONDAY AND SATURDAY BETWEEN THE HOURS OF 9 A.M. AND 1 P.M. - FIRST FEDERAL OF CHICAGO 87TH & STONY ISLAND - SEAWAY NATIONAL BANK 87TH & ST. LAWRENCE - SOUTH SHORE NATIONAL BANK 71ST & JEFFREY
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IpN RIaOURCES INC. :;~LINOIS/SERVICE FEDERAL SAVINGS & LOAN ASSOCIATION 871H ST. & CALUMET INDEPENDENCE BANK OF CHICAGO 79TH ST. & COTTAGE GROVE AVENUE HERITAGE PULLMAN BANK iooo E. 111TH STREET DREXEL NATIONAL BANK 3400 S. KING DRIVE PAGE 29 D. FUSY CURRENCY EXCHANGES HEAVY TRANSACTION OF BUSINESS USUALLY OCCURS ON FRIDAY AND SATURDAY. HOWEVER, BECAUSE OF PUBLIC AID CHECKS BEING DELIVERED DAILY FOR PICK-UP BY RECIPIENTS, TRANSACTIONS MAY BE t-;EF.VY DURING THE WEEK AT SOME LOCATIONS. BUSINESS IS PROBABLY HEAVIEST FROM THE 25TH THROUGH THE 31ST OF THE MONTH (WHEN FOOD S'iAMPS ARRIVE) AND THE IST THROUGH THE 5TH OF 1HE MONTH (WHEN SOCIAL SECURITY CHECKS AND PAY CHECKS ARRIVE). } OUTx~S~I„DE: 51ST & STATE STREET 5105 S. STATE STREET 312-373-3346 NEW 6311 COTTAGE GROVE 6311 S. COTTAGE GROVE AVENUE 312-667-1300 63RD & HALSTED 743 W. 63RD STREET 312-873-1100 39TH & KING DRIVE 339 E. PERSHING 312-373-0203
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i ,1TYpN RESOURCES INC. ,V, - STONY ISLAND 6700 S. STONY ISLAND 312-363-0207 - ABC CURRENCY EXCHANGE 4125 S. SIATE STREET 312-373-5070 - 5E,TH & ASHLAND 1601 W. GARFIELD BLVD. 312-737-3957 - 47TH & STATE 4709 S. STATE 312-924-7272 51ST & KING DRIVE 5050 S. KING DRIVE 312-373-3322 HARPER COURT CURRENCY 320 E. 61ST STREET 312-752-3156 LAYTON CURRENCY 432 E. 47TH 312-268-4363 63RD & HALSTED CURRENCY 743 W. 63RD 312-873-1100 79TH & ASHLAND 1548 W. 79TH AVENUE 312-874-2439 75TH & STONY ISLAND 1611 E. 75TH 312-684-5821 WRITE ON CURRENCY 305-1/2 E. GARFIELD 312-667-3211 TOWER'S CURRENCY 5907 S. WENTWORTH 312-667-4252 39TH & STATE CURRENCY 3900 S. STATE STREET 312-268-8953 PAGE 30
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- 35TH & KING DRIVE 329 E. 35TH STREET 312-842-5516 No. 30 CHECK EXCHANGE 201 E. 71ST STREET 312-224-4445 HGF CURRENCY 301 E. 47TH STREET 312-268-3656 AEST SIDE: - OGDEN COURTS CURRENCY 2707 W. OGDEN 312-277-3566 GGG CURRENCY 1601 S. PULASKI 312-762-3597 ADAMS-PULASKI CURRENCY EXCHANGE 3958 W. JACKSON 312-638-1178 CHICAGO-AUSTIN 5958 W. CHICAGO 312-261-4918 - KEDZIE-MADISON 11 S. KEDZIE 312-638-5400 16TH & HOMAN CURRENCY 1559 S. HOMAN 312-762-3968 ROOSEVELT & PULASKI 4003 W. ROOSEVELT 312-521-5700 ROOSEVELT & MOZART 2806 W. ROOSEVELT 312-533-0600 PULASKI-HARRISON CURRENCY 600 S. PULASKI 312-632-2927 OGDEN-ST. LOUIS CURRENCY 3444 W. OGDEN 312-522-1797 PAGE 31 I
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PAGE 32 - CENTRAL PARK & 16TH STREET 3616 W. 16TH STREET 312-522-0752 - KED-LAKE 3204 W. LAKE 312-638-0226 INDEPENDENCE-ROOSEVELT 3717 W. ROOSEVELT 312-521-2206 CHICAGO-CICERO 752 N. CICERO 312-261-6849 NEW CENTRAL LAKE CURRENCY 338-1/2 N. CENTRAL 312-378-6060 MADISON-PULASKI CURRENCY 3938 W. MADISON 312-722-6100 MADISON-LARAMIE 5156 W. MADISON 312-261-0340 KOSTNER & 16TH STREET 4356 W. 16TH STREET 312-762-3800 E. OFFICES & BUILDINGS UNEMPLOYMENT OFFIC,ES: THERE ARE 7 UNEMPLOYMENT INSURANCE DIVISION OFFICES IN BLACK NEIGHBORHOODS OF CHICAGO. DEPENDENT UPON THE NEIGHBORHOOD, AN ESTIMATED 2,000 - 4,000 PEOPLE ARE SERVED EACH WEDNESDAY. 6220 S. DAMEN AVENUE 6325 S. MARYLAND AVENUE 1514 W. DIVISION 5050 S. STATE STREET 8750 S. STONY ISLAND 1024 S. WABASH AVENUE 1644 S. VINCENNES AVE., CHICAGO HEIGHTS
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PAGE 33 TRAFFIC CQURT (DOWNTOWN OFFICE) TRAFFIC COURT HAS A HEAVY FLOW OF PEDESTRIAN TRAFFIC DURING WEEKDAYS, 75% OF WHICH IS BLACK. NATIONAL GUARD ARMORY (57TH & COTTAGE GROVE) THE NATIONAL GUARD MEETS ON WEEKENDS EACH MONTH AND THIS PARTICULAR ARMORY HOUSES A PREDOMINANTLY BLACK NATIONAL GUARD UNIT. 500 - 1,000 MEN ATTEND EACH WEEKEND AND A DIFFERENT NATIONAL GUARD UNIT.MEETS EACH WEEKEND OF THE MONTH. E. DPPQRTUNIST,IC DESPITE OUR EFFORTS TO INCLUDE ALL APPROPRIATE POSSIBILITIES FOR SALEM'S PARTICIPATION IN THE BLACK COMMUNITY OF CHICAGO, IN A CITY THIS LARGE, THERE ARE CERTAIN TO BE SOME SAMPLING OPPORTUNITIES WHICH WE HAVE BEEN UNABLE TO LOCATE. IN ADDITION, MANY APPROPRIATE SAMPLING OPPORTUNITIES MAY BE DEVELOPED SUBSEOUENT TO THE SUBMISSION OF THIS DOCUMENT. FOR THESE REASONS, WE WOULD RECOMMEND THAT FUNDS BE SET ASIDE IN THE BUDGET FOR THE POSSIBLE INCLUSION OF SUCH EVENTS AS THEY ARISE. IN THIS WAY, SALEM CAN BE ASSURED OF MAKING THE MAXIMUM IMPACT ON THE CHICAGO BLACK COMMUNITY.
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PAGE 34 ION RESOURCES INC.
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,jOTION RESOURCES INC. A. CHURCH P-AGE 35 IN THE BLACK COMMUNITY, THE CHURCH PLAYS AN IMPORTANT ROLE IN THE LIFESTYLE OF THE PEOPLE. NOT ONLY IS IT CONSIDERED A PLACE OF WORSHIP, BUT ALSO A PLACE TO SOCIALIZE WITH FRIENDS, AND A WAY TO PARTICIPATE IN SERVING THE COMMUNITY. MANY BLACKS VISIT THE CHURCH AS MANY AS 3-5 DAYS OUT OF THE WEEK FOR CHOIR REHEARSALS, COMMUNITY ORGANIZATION MEETINGS, ASSISTANCE AT THE CH1LD CARE CENTER OR FOOD DISTRIBUTION PROGRAMS, OR SPECIAL CONTINUING EDUCATION PROGRAMS. WANY BLACK CHURCHES OWN APARTMENT BUILDINGS (WHICH THEY LEASE TO MEMBERS OF THE CONGREGATION AT LOWER THAN NORMAL RENTS), AND GROCERY STORES AND OTHER i3USINESS OPERATIONS THAT PROVIDE SERVICES FOR THE COMMUNITY. MOST OF THESE CHURCHES HOLD ANNUAL BANQUETS, FUNDRAISERS AND PICNICS FOR THE CONGREGATION AND THE COMMUNITY. 13ECAUSE THE CHURCH DOES REPRESENT AN IMPORTANT PART OF THE BLACK LIFESTYLE, WE BELIEVE THAT SALEM'S PARTICIPATION AT APPROPRIATE CHURCH FUNCTIONS WOULD :3ERVE TO ENHANCE THE IMAGE OF THE BRAND -WITHIN THE 13LACK COMMUNITY. IT ALLOWS SALEM TO REACH THEM WHEN 'THEY ARE MOST COMFORTABLE AND AT EASE. THEY WILL, IN TURN, ASSOCIATE A PLEASURABLE EXPERIENCE WITH SALEM'S PARTICIPATION AT THE ACTIVITIES AND RECOGNIZE SALEM AS AN ACTIVE PARTICIPANT IN THE BLACK COMMUNITY.
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~,~,~~pTION REl;Ot1RCES INC. . PAGE 36 THERE ARE THREE BLACK CHURCHES THAT APPEAR TO BE HORE INVOLVED IN THE COMMUNITY THAN OTHERS. THESE CHURCHES ACTIVELY PARTICIPATE IN THE COMMUNITY YEAR 'ROUND AND HOLD SEVERAL EVENTS ANNUALLY THAT WOULD BE APPROPRIATE FOR SALEM PARTICIPATION. WE HAVE LISTED THESE THREE AS EXAMPLES. LIFE CENTER CHURCH OF UNIVERSAL AWARENESS 5500 S. INDIANA AVENUE 312-288-1700 T. L. BARRETT, JR. PASTOR CONGREGATIONs 4,000 A. 9NNUAL BANQUET LOCATION: CONDESA DEL MAR 12220 S. CICERO AVENUE DATE: MARCH 16, 1984 ATTENDANCE: 1,500 THE ANNUAL BANQUET IS HELD AS THE CULMINATING ACTIVITY IN THE ANNIVERSARY CELEBRATION OF THE CHURCH. THE FORMAT INCLUDES DINNER, DANCING, AND A KEYNOTE SPEAKER. THE ANNIVERSARY COMMITTEE IS ORGANIZED IN EARLY DECEMBER AND CONSISTS OF 7 PEOPLE. THE COMMITTEE MEETS ONCE WEEKLY UNTIL THE ANNIVERSARY WEEK. LOW-KEY SAMPLING OF SALEM COULD BE CONDUCTED AT THIS EVENT IN RETURN FOR A DONATION TO THE BUILDING FUND. CONTACT: CLEO BARRETT 312-288-1700 ..,«-
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~lpTION RESOURCES INC. Et. ANNUAL ATHcRIS~ DAY BA$H LOCATIONi TASTE ENTERTAINMENT CENTER 6331 S. LOWE AVENUE DATE: JUNE 17, 1984 ATTENDANCE: 500 THIS ANNUAL EVENT IS SPONSORED BY THE PAGE 37 BROTHERHOOD OF MEN OF THE CHURCH. TICKET COST IS $12.00 AND ENTITLES THE TICKET HOLDER TO A BUFFET-STYLE BRUNCH AND UNLIMITED CHAMPAGNE. ENTERTAINMENT IS PROVIDED BY THE MEN IN THE CHURCH. THE PLANNING COMMITTEE IS ORGANIZED IN MARCH AND CONSISTS OF THE OFFICERS OF THE BROTHERHOOD OF MEN. THE PARTY-TYPE ATMOSPHERE AT THE BASH AND ITS LOCATION IS CONDUCIVE TO PROMOTIONAL SAMPLING ACTIVITY. WE RECOMMEND SAMPLING AND PREMIUM ITEM DISTRIBUTION. IF SALEM DISTRIBUTES PREMIUMS, THERE WILL BE NO FEE FOR PARTICIPATION. TACTc RON MORELAND CLEO BARRETT 312-288-1700 2. ANT I OCFt M U:,SI ONARY BAPT I ST CHUR H 415 W. ENGLEWOOD 312-873-4433 WILBUR DANIELS, PASTOR CONGREGATIONs 3,000
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ION RESOURCES INC. A. LjLagH ANN I VERSARY I.OCATIONs CONRAD HILTON 720 S. MICHIGAN AVENUE DATEs MAY 1984 ATTENDANCEs 3,000 PAGE 38 ANTIOCH IS ONE OF THE LARGEST BAPTIST CHURCHES IN THE COUNTRY. THE AVERAGE ATTENDANCE AT SUNDAY SERVICES IS13,000. IN ADDITION TO THE LARGE CHURCH FACILITY, THE CHURCH OWNS 460 UNITS OF HOUSING INCLUDING EDEN GREENS (A BLACK LOW INCOME HOUSING DEVELOPMENT). THE CHURCH IS ALSO HEAVILY INVOLVED IN COMMUNITY DEVELOPMENT AND PRESERVING THE SURROUNDING NEIGHBORHOOD. THE ANNUAL CHURCH ANNIVERSARY ATTRACTS MANY BLACK CHICAGO POLITICIANS, BUSINESSMEN AND CIVIC LEADERS. THE PROGRAM INCLUDES DINNER, DANCING, CASH BAR, ENTERTAINMENT AND SPEECHES. THE COST OF TICKETS WILL BE FROM $10 - $12. THE ORGANIZING COMMITTEE BEGINS PLANNING IN JANUARY. IN ADDITION TO PLANNING AND COORDINATING THE EVENT AND TICKET SALES, THEY ALSO PRODUCE AN AD BOOK FOR THE EVENT. THE PASTOR SUGGESTED THAT AS A FEE, IN RETURN FOR SAMPLING PRIVILEGES, SALEM COULD PURCHASE TICKETS FOR A SET NUMBER OF CONGREGATION MEMBERS THAT CANNOT AFFORD TO ATTEND.
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, TION RESOURCES INC. P AG E 3 9 ,~,n MER:y- :,t,.~.T BAPT I Sj C}jURCH 4015 W. ROOSEVELT ROAD 312-826-5599 OR 312-626-4729 REV. AMOS WALLER, PASTOR i THE MERCY SEAT BAPTIST CHURCH HAS AN APPROXIMATE MEME3ERSH I P OF 2,000. A,CJ I VE MEMBERS NUMBER ABOUT 1,000. THEIR ANNUAL HOMECOMING BANQUET IS HELD IN JUNE AND USUALLY DRAWS ABOUT 1,800 MEMBERS AND FRIENDS. B . PCiL IT~~ .[NTEREST IN POLITICS HAS INCREASED IN THE BLACK COMMUNITY OF CHICAGO OVER THE PAST 5 YEARS. THAT INTEREST CAN BE DIRECTLY ATTRIBUTED TO 4 ELEMENTS. 1. THE LACK OF AVAILABLE JOB OPPORTUNITIES IN THE CITY. (PARTICULARLY IN CHICAGO, WHERE THE AVAILABILITY OF PATRONAGE JOBS CAN EI?HER MAKE OR BREAK A POLITICIAN.) 2. A NEW BLACK MAYOR. 3. THE NE=N THRUST OF JESSE JACKSON TO INCREASE VOTER REGISTRATION IN THE BLACK COMMUNITY. 4. AND, AS IMPORTANT AS THE ABOVE, THE OPPORTUNITY TO SOCIALIZE WITH OTHER PEOPLE IN A POSITIVE ATMOSPHERE. BLACK PEOPLE THAT PARTICIPATE AND ARE INVOLVED IN THE POLITICAL SCENE IN CHICAGO ARE VIEWED AS ACTIVE, COMMUNITY SERVICE-MINDED INDIVIDUALS, AND IT IS A GOAL OF MANY BLACKS TO BE INCLUDED IN THAT GROUP.
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A ,~,OT1():ti RF.~~OURCES INC. EiE:aU`~E_7 OF THIS NEW INTEREST IN POLITICS, MANY POLITICAL ORGANIZATIONS HOLD EVENTS TARGETED DIRECILY TO THE BLACK COMMUNITY. THESE EVENTS INCLUDE DINNERS, PICNICS, PARADES AND BANQUETS. SOME EXAMPLES ARE GIVEN BELOW. 1. 2ND WARD Z_EMOCRAT I C ORcGAN I ZAT I ON A. ANNUAL B6NQUET PAGE 40 LOCATION: MCCORMICK INN E. 23RD ST. & S. LAKE SHORE DRIVE DP.TE: 3RD WEEK IN SEPTEMBER ATTENDANCE: 2,000 THE ANNUAL BANQUET IS HELD TO HONOR RESIDENTS IN THE WARD WHO HAVE PROVEN TO BE " GOOD NEIGHBORS " IN THE COMMUNITY. THE EVENT IS ATTENDED BY LOCAL POLITICIANS, AND CIVIC AND COMMUNITY LEADERS. THE TICKET COST IS $75.00. EVENT ACTIVITIES ;NCLUDE DINNER, DANCING, OPEN BAR AND SPEECHES. WE RECOMMEND LOW-KEY SAMPLING AT THIS EVENT. h0 FEE IS INVOLVED. f-ONTACT: MR. FERGUSON WILLIAM BARNETT, COMMITTEEMAN 312-225-7073 2. h~A.r~t_. F'ICNICS THEF:E ARE SEVERAL WARD PICNICS HELD ANNUALLY DURING THE SUMMER. THE PICNICS ARE HELD IN A LOCAL PARK AND CONSISTS OF A VARIETY OF ACTIVITIES AND ENTERTAINMENT INCLUDING FREE FOOD AND SOFT DRINKS, GAMES, SENIOR CITIZEN
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,Rp1i0TI0N RESOURCES INC. AND CHILDREN AREAS, CARNIVAL RIDES, SPORTS ACTIVITIES, LIVE ENTERTAINMENT, PARADES, AND SPECIAL GUEST APPEARANCES BY WELL-KNOWN CITY DIGNITARIES. SALEM COULD BE SAMPLED AT THE ENTRANCEWAYS TO THE PARKS AND PREMIUM ITEMS COULD BE DISTRIBUTED AT THE EVENT. IN RETURN FOR DISTR IE'>UTION OF PREMIUMS, NO FEE WOULD BE INVOLVED. BELOW IS A LISTING OF SEVERAL HEAVILY ATTENDED WARD PICNICS. A. EVENT: 3RD WARD PICNIC (TYRONE LOCATION: WASHINGTON PARK DATE: ATTENDANCE: CONTACT: B . C VENT : LOCATION: DATE: ATTENDANCE: CONTACT: C. EVENT: LOCATION: DATE: ATTENDANCE: CONTACT: 55TH ST. & KING AUGUST 7, 1984 9,000 SKIP BURRIELL 312-268-4200 DRIVE PAGE 41 KENNER DAY) 16TH WARD PARADE & PICNIC OGDEN PARK 6500 S. RACINE AVENUE AUGUST 25, 1984 6,000 JAMES C. TAYLOR 312-925-3000 17TH WARD FAMILY PICNIC HAMILTON PARK 7200 S. NORMAL JULY 1984 (SATURDAY) 1,000 WILLIAM PARKER MR. O'BRIEN. 312-224-1400 D. EVENT: 21ST WARD ANNUAL PICNIC LOCATION: DAN RYAN WOODS (FOREST PRESERVE) 87TH ST. & WESTERN AVENUE DATE: AUGUST 1984 ATTENDANCE: 2,000 CONTACT: MARCUS JEFFERSON 312-881-7405
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9ROhi0T10N RESOURCES INC. E. EVENT: 24TH WARD PICNIC LOCATIONs FRANKLIN PARK 4220 W. 15TH STREET DATEs 2ND WEEKEND IN SEPTEMBER ATTENDANCE: 6,000 CONTACTs DEBBIE LESUR ALDERMAN WILLIAM HENRY 312-522-2445 3. 29TH WARD PEOPLES ORGAjJIZATION 211 S. CICERO AVENUE 312-626-2700 CONTACTs DANNY K. DAVIS, ALDERMAN A. EVENT: ANNUAL BASKETBALL TOURNAMENT BANQUET LOCATIONs NOT CONFIRMED DATE: MAY 19, 1984 CONTACT: ALDERMAN DAVIS 312-626-2700 B. EVENT: 29TH WARD PEOPLES ORGANIZATION DINNER LOCATION: CONRAD HILTON 720 S. MICHIGAN AVENUE DATEs JULY 17, 1984 CONTACT: ALDERMAN DAVIS 312-626-2700 PAGE 42 WE RECOMMEND SAMPLING - NO FEE.

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