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BRITISH AMERICAN
TOBACCO
Copy Request Form Request Number:
Organization: Physicians for a smoke free Canada
14
I
Request Details
Request Date: ........ :. '..~...'-.~...~.. ............... .........
............... .
File Number:..~.~....~.. J..~.~. ..... Box Number: ...~...~...~..~..~.~. ....
Page Range:
First Page ~ ~) (
Last Page ~ ~
Requested By: (Print Name)
Details below will be filled in by Depository. Staff Only
II
Copy Details
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Date: ......~7.L/Z~J/~. ........ Time:. ~3~ ~~. ............
Copy Checked By: ......................
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Date: ............................... .. ... Time: ........................... .
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Delivery Details
Checked By: .................................... Date: ....................
Sent By: .......................................... Date: ......................
BATCo document for PFSFC 1 March 1999

.
(
B.A.T [U.K. and Export) Limited
vB/~
20~h March 18~2
Fax To: Mr Joe
Imperial Tobacco, ..Montreal
F~x No: 0101 514 932 9~86
From: Vivien Becher
Export House Woking SurreyGU21 lYE Enid
Telephone 0483 757555
Telex 859101 8ATUKE G
Fax 0483 756100
Telegraphic Address EXPORT WOKING
rf
Further to our discussions a couple of weeks ago, I would be grateful for
some further advice.
We were hoping to use a design for the shelf strip and price arrow
containing an element which would, in the e~_nt that sometime in the futur~
branded items were no longer able to be used, continue to ser%~ as a brand
identifier. Howe~n~r, for .~ n~nber of reasons, this is proving difficult to
resolve in the shor~ term. During our conversation you mentioned that any
design, once used, could not be subsr.~nti~llT altered, and therefore we are
anxious zo get this 'right' from the ou%set.
What I would like further clarification on is:-
[. W~at in detail are the re~%tlations with regard to P08 designs/changes?
2. If we produced separate designs for the ~˘o items of PJ~, ~uld ~ at
later d~te be able to change the d~sign of one of the items to
reflect the design of the other?
I would be interested in Imperiai's views on the probability of only non-
brunded POS being used in the future.
[ did try. to c~l! you yesterday, I will he back in the office on Tuesday
if you wish to discuss this further,
~iany thanks for your help.
Regards
A Member of the B.A.T. Industr~˘-~ (~rouo
Regd. Office: Mill~nk. Knowie Green. Statues TVV18 1DY. Incoq3oraEed in London No. 239762
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BATCo document for PFSFC 1 March 1999

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B.A~I" |U.K.and Export~ Limited
Woking
VB/sh
18th March 1992
To: See Distribution
From: Vivien Becher
~°
Ref: Project naniels
Ple~se find attached an upda%ed time~ble for %he above project.
?
Distribution:
Eric
S E Facey
C Figueiredo v/
R Brantnall
L Pre~iati
R Kimber
A R Cousins
A Higgins
C Fripp
J Beck
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BATCo document for PFSFC 1 March 1999

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At:t.i v i ty
SI,Yr approval
IPh4 approve/ of pa~:lmging deaigns
(20Os only) 13/12
200a outer art,~ork 16/12
r~ciuiun oŁ BTL auiterials required w/c 6/1
ConfinnaLion of tar/nit figures w/c 13/1
200a artt~rk revised t.o incorporate 20/I
tar/nic
Revised visual of 20s pack due from Sttulio -
Approval from ITL of 200a arti4orlc
]PkI approval of 20.s design
Revised 20s az't~ork
Approval frola TTL of 20s artwork
Vol figure fat" first, order and 1992
i~Jw~r D~W.I~ - TIHETAB .LE
Or_.jgi hal I)at.e Revi aed Date
30/1
31/1
,~/c 3/2
~/c 10/2
I~/c 17/2
Approved
Received
Items/quaatitiea confirmed
Confirmed
Completed and ~ith printer
Received
Completed
Recei veal
Received 18/2
Received 19/2
RB to confirm urgently - liaiaing eith ITI,
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Confinmtion of case size
Proof of 20s pack
Proof of 200s outer
Date/brand code position
Designs for BTI, itenm to he agreed
Special TOrt delivered Lo factory
~ckaging print run sUl='ts
Pa˘'haging delivered to factor}'
ProdLletion rim
Shilxnent ex UK
ETA Can,'~la
1 ,at mr.h
I
J
*:/c 9/3
End ,Tzm
End Feb
Hid Feb
End Feb
2nd/3rd biar~h
6/a
3/4
TBA
-2-
3/3
12/3
20/3
End Harch
End Hatch
End April
t/5
Beg Ma),
Hid Hay
Bid June
June
Received - still to he 5 mille case
Received and approved
Factory have confirmed revised position - to
he finalised on production :~n
Items to he produced by ITh - initial designs
ret-cived are] uith ItS! for approval
Date TBC - sufficient for 8 mn to be printed
Shipment to Hontreal or Vancouver to be
confirm~l
ITL to confirm exact date

{V.K.and Exp.) Lhnit~
Woking
v~/~h
12th March t992
To : Wa~i~ A.I.~=.
IBM BAT Co
From: Vivien Becher
B~F: SEFK FOR CANADA (PROJECT DANIELS)
Due to legal constraints, we are very limited in the R3S items ava/lable
for use on the Domestic market. On Imperial Tobacco's advice, we will he
utilising d/splay units (unbranded), shelf strips and shelf arro~. The
l~st two items can currently be branded, however we are anxious to
incorporate within the branded design an element which could still he used
if these items had to Be non-branded but would continue as a brand
identifie~.
Although in some Middle East markets the "sunburst" has been used for a
number of years on non-brmnded material (see atrmched), we feel that the
Branded version of the design laclts strength. A copy of our preferred
d~sign - in both branded and non-brmnded versions - is attached and we
would he grateful for your approval of this as soon ~s possible.
Regards
VIVIEN ~XX~R
cc: S E Facet
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Woki~
Rs / Jvc
11 Harch 1992
Note to: Susan Osborne
Canadian Border Trade
Thank you for your fax dated lOth March regarding above.
The situation is as follows:-
BIT havebeen in distrTbution to all major local distributors who
supply the Indian reservations for a number of years.
- Attea Brothers - Buffalo. NY supply to St. Regis - the ~ain
reservation with a border of 300 miles to Canada
- Capitol Condy - ~ermont
- Bluewater Tobacco - Detroit/Michigan
- Small distribution - gisconsin
- Point Marketing Inc - Washington State
Historically sales have totalled 2 million of a national total of
18 million monthly. Sales have been made to Vietnamese livin˘ on
the border.
With the Canadian Government raising duty on Canadian exports on
February 12th, the situation has rapidly chan~ed.
Through the same distribution network sales are increasing due
to Canadians showing interest in our product. Short term estimate
are for volume to increase incrementally to 6 to 8 million
monthly.
We will keep our finger on this opportunity.
Regards.
pp R. Brentnall
cc: L.Previati
C.Figueiredo
S.E.Facey
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BATCo document for PFSFC 1 March 1999

B~T (UI~andExpo~] Untied
Woking
Marketing Dept Fax:
(483) 759645
SMO/sr
FAX TO : Dick Brentnall - BIT
FAX NO.: (305) 760-4358
FROM : S M Osborne
DATE : 10 March 1992
(
Dear Dick
I am dropping you a note in Tony's absence regarding an opportunity
th&t has been brought to Nick Brooke's attention by Touy $andefur,
President of B&W.
Tommy has advised Nick that there is a high demand for 555 on the
Indian reservations which border Canada. Unfortunately, I do not know
w-~lndians or where on the border! However, Indian reservations
cigarette sales are exempt from State tax and operate as large retail
outlets which sell to consumers at excellent prices. Tony has asked
that you investigate this opportunity without delay.
Bare a good trip to Orlando and please phone if [ can provide any
information.
Best regards.
Susan Osborne
cc: L Previati C Eigueiredo
S E Fscey
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BATCo document for PFSFC 1 March 1999

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B.A.T (U.X.and Export} Limited
Woking
VB/sh
5th March 1992
Fax To: Richard Ward
Imperial Tobacco, Montreal
Fax No: OlOL 514 939 0432
From: Vivien Becher
MarketinE Department
REF: PROJECT DANIELS
I understand from Dick Brentnall that you are acting as a "co-ord/nator"
for Imperial on this project. As I did not know from whom to request the
following information, I would be grateful if you could pass this on to
whoever can help.
We are looking for information on the following:-
I.
2.
3,
Up-to-date retail prices and market sharm for the top 15/20 brands in
Canada both nationally and, if possible, for British Colombia.
Is there any information (either statistical or more "anc~cdotal,) on
the Asian seEment? We are interested in demographic/consumer
profiles, brands smoked etc.
Is there any evidence oŁ 555 arriv~ in Canada from the Far East? We
would be grateful for any information you could provide.
Many thar~
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VIVIEN E~mR
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BATCo document for PFSFC 1 March 1999

s.~ (U.K. and Exportl Limited
Woking
W/sh
5tb ~ 1992
To: See Distribution
From: Vivien Becher
Ref: Project Dsniels
Please find attached an u~ted timetable for the above project.
$
=
Vivien Becher
Distribution:
~nc
S E Facet
C FiEue~/
R Brentnall
L ~iati
R Kimber
A R Cousins
A HiEgins
C Fripp
J Beck
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BATCo document for PFSFC 1 March 1999

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Activity
SET approval
II~ approval of packaging designs
(200s only) 13/12
200s outer art~ork 16/12
Decision of BTL materials required w/c 6/1
Confirllmtion of tar/nic figures w/c 13/l
200s artt˘ork revised to incorporate 20/1
tar/nic
Revised visual of 20s pack due frvm Studio -
Approval from ITL of 200s artwork
IBH approval of 20a design
Revised 20s artwork
Approval from ITL of 20s artwork
Vol figure for first order and 1992
DANIEI~ - T/NET,aBLE
Original Date
Revised Date
30/1
3t/l
w/c 3/2
w/c |012
w/c 17/2
C ,vmme,nts/Status
Received
Approved
Received
Items/quantities confirmed
Confirmed
Completed and with printer
Received
Completed
Received
Received 18/2
Received 19/2
RB to confirm urgently - liaising with ITL
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Confirmation of case size
Proofs of 200s outer
Proof of 20a pack
Date/brand code position
Designs for BTL items to be agreed
Special TOR delivered to factory
Packaging print run starts
Packaging delivered to factory
Prodt~tion run
Shipment ex UK
ETA Canada
Launch
End Jan
End Feb
Mid Feb
End Feb
2nd/3rd Hatch
613
3/4
TBA
-2-
313
wlc 9/3
wit i613
Mid March
End March
Beg April
Beg April
Hid April
End April
End May
Hid June
Received - still to be 5 mille case
Factory have confirmed revised position - to
be finalised on production run
Items to beproduced by ITh - initial designs
received
Date ~ - sufficient for 8 mn to be printed
Shipment to Montreal or Vancouver to be
confirmed
ITL to confirm exact date
vn/sh
5/3/92
c3cz ZLCZ9 10CZ

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VB/sh
27th February 1992
Fax To:
Fax No:
From:
B.A.T [U.K. and Export] Limited
Export House Woking SurreyGU21 lYB England
Telephone 0483 757555
Telex 859101 BATUKE G
Fax 0483 756100
Tdegraphic Addre~ EXPORT WOKING
Mr Samuel Koj~a
Imperial Tobacco, Montreal
0101 514 932 3721
Vivien Becher
HEF: ~ BANIELS
On 12th February I sent a fax to Mr Sanders regarding use of a 5 or I0
mille case. I would be grateful for ~ reply by the middle of n~cc
week as we are anxious to ensure sufficient stocks for production.
One further point regarding the case: in my fax of 28th January I
advised that we would use a hand ~pplied sticker on all four sides to
show the bar code numbers. We are proposing to use a sticker
approximate size 6 x I I/2. Please could you confirm tha~ this would
be acceptable.
Many r.hanks for your help.
Regards
VIVIEN 8~R
PS Hope you enjoyed your course.
A Member of the BA.T. Industries Group
Re~d. Office: Millbank. Knowle Green. S~ines TWl 8 1DY. Incorporated in London No. 239762
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BATCo document for PFSFC 1 March 1999

~and Export) Limited
Woking
VS/sh
25th February 1992
Fax To: R l~_ntrmll
c/o RA'~.I~ Barbados
Fr~n: Vivien Becher
REF: PROJECT DANIELfl
Please find attached a ccp~ of a memo f~ Customer Services detailing
information required. I know that you are chasing Imperial for some
of these details and also trying to finalise a contract.
Cr~e you have the information, please could you copy it to both Judy
and myself.
Z~n7 ~mnks
~ BSCHER
cc: Judy Beck
Eric
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BATCo document for PFSFC 1 March 1999

TO
KA.T [UX. and Export) Limited
Woking
v t~_~ke r
FROM
DATE
~"s J Beck
• 21 Fehmm.z7 1992
RE: ~ DANIE~
I note that first production is due mid April.
Customer Services will need to set up:-
Customer File
Shilmnent Estimate
Place Orders
In order to do this we need. the following information:-
Customer name and address
Shipment method - port of delivery
Customer "mrd~ details
Pricing - authorised form
Product Codes --- ~..,
Voltme estimates
Terms of Trade
Payment terms etc..
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BATCo document for PFSFC 1 March 1999

[~a_~.Export) Limited
Wokir~
VB/~
19th February 1992
To: See Disurihuti~
From: Vivien Becher
J" ,
Ref: PToject Da./els
Please find attached an u~x~ated timetable for the shove project.
Vivien Becher
Distribution:
S E Facey /
C FiEueiredo ~
R Br~ntnall
L Previati
R Kimbar
A R Cousins
A HiEEins
C Fripp
J Beck
J
/
Eric
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BATCo document for PFSFC 1 March 1999

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to
to
to
Activity
SET approval
IBM approval of paclmging dealgns
(200s only} 13/12
200s outer artwork 16/12
Decision of BTL mteriala required w/c 611
t'~anfiru~tion of tar/nit figures I~Ic 1311
200a artwork revised to incorporate 20/I
tar/nic
Revised visual of 20s pack due from Studio -
Approval from ITL of 200s artwork
IB~i approval of 20s design
Revised 20s artwork
Approval from ITL of 20s artwork
Vol figure for first ordeP and 1992
DANIEIB - ~ABLE
Original Date
Revised Date
30/t
@
w/o 3/2
w/o 10/2
w/o 1712
Commnts/S.~.bm
Received ~/
Approved V/
Received /
Item/quantities confirmed
Confirmed V
Completed and with printer
Received t/
Completed J
Received J
Received 18/2 J
/
J
RB to confirm urgently
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to
to
Confirmation of case size
['roofs of 200s outer
Date/brand code position
Designs for BTL items agreed
Packaging print run starts
Packaging delivered to factory
Special TOR delivered to factory
Production run
Shipment ex IIK
ETA Canada
Launch
VB/sh
19/2192
P~
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End Jan
Hid Feb
End Feb
End Feb
2nd/3~I [,4.arch
6/3
-2-
w/c 24/2
w/c 24/2
Beg April
Hid Harch~
Beg April,
Beg April
]hzl Hatch
Hid April
End April
Following BATUKE recommendation ITL to
reconfirm if 5/10 mille case
Factory to confirm preferred revised position
mwt run trials
Items to be produced by ITL
Date TBC - sufficient for 8 mn to be printed
]hi Hay Shipment to Hontreal or Vancouver to be
confirmed
ITL to confirm exact date
IP L ZglO

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B.A.T [U.K. and Export) Limited
Export House Woldng $utreyGU21 1YB England
Telephone 0483 757555
Telex 859101 BATUKE G
Fax 0483 756100
Telegraphic Address EXPORT WOKING
VB/sh
19th February 1992
Fax To:
Fax No:
Mr J Dy~r~
Display AdvertisinE Mm~Eer
I.~Ix~rial Tolmcco, Hontreal
0101 5A4 932 3721
~" °
From: Vivien Becher
~l~t~ De~t
Mmny thanks for forwarding to Stuart Facey the two display units which
we received in January - I apolozise for not acknowledging receipt
e~rlier.
I would be grateful if you could clarify a few points:-
~m
Am I correct in assuming tha: the smaller unit with the vacuum
formed inser~ is a cash register unit? Does this sit on top of
the cash r~Eistsr?
2.
With regard to the counter unit, please could you advise how the
mit "works"/is used. Is it Ixtrel7 for display and therefore the
clear semi-rigid PVC stops the pecks from fallinE over? Or, is
it used as a dispenser? Also is there any branding element e.E.
header card, sticker etc?
As discussed during Dick Brentnall's visit to Canada, we will be
preparing desiZns/artwork for all the branded ite~ ~nd will forward
them to enable you to produce these on our behalf.
~ BECHER
C)
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A Member of the 8.A.T. Industnes Group
Regal. CF, c~': t~dibar~. Knowle Creen. Sl:aines TW18 1D'Ł Incorporated in London No. 239762
BATCo document for PFSFC 1 March 1999

B A.T (U.K. and Export) Limited
Expcwt House Woking Surrey GU21 lYE Es~l~amd
Telephone 0483 757555
TeJex 859101 BATUKE G
Fax 0483 756100
Telegraphic Address EXPORTWOKING
VB/sh
18thFebrtmz'T 1992
Fax To:
Mr J F Ryan
Y.IR~,ri~ Tobacco, Non~
Fax No: 0101 514 932 3721
From: Vivien Becher
~: RKATSCr
P1~e find at~hed a copy of cur artwork for the 20s HLC. I would
a~ia~ your confirmation that this is correct before we go aheml
with prod~ci~ printing cylinders.
Your prompt response on this matter would be greatly appreciated.
Man7 thanks for all your help.
f
VIVIEN B~O~R
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A Member of the 8A.T. lndustnes Group
ReEd. Office: Millbank. Knowle Green. Staines TW18 1DY. Incorporatc~l in London No. 239762
BATCo document for PFSFC 1 March 1999

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L'usage du tabac
rdduit l'espdrance
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L'usage du tabac est
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L'usage du tabac dumnt
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