Media Action Network (MAN)
(PM program to influence media coverage of tobacco issues) Philip Morris' Meda Action Network program started in 1995 and is comprised of 18 public relations firms located in the top 25 media markets in PM's "plant communities."MAN public relations consultants were on the local level, and were used to disseminate PM commentary and stories favorable about PM to local media outlets around the country. MAN members would pitch the story and conduct follow up. MAN would refer all media inquiries back to PM. All MAN activity was coordinated by PM Media Affairs office. ( http://tobaccodocuments.org/pm/2078223445.html)