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Product Design

Subject: R&D Weekly Highlights

Date: 31 Mar 1983
Length: 3 pages
500890516-500890518
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Abstract

Recounts discussions at recent meeting, including sections: "Brand R&D (Camel Lights 85; Winston/Camel Filter; [and] VB;); Applied R&D (Flue-cured crop change; [and] New packaging development); Fundamental R&D (Winston development; [and] Reaction flavorants); [and] Technical services R&D (FTC; [and] Analytical services)". Indicates "RJR confidential". Notes "subject of tobacco substitutes got some attention" and incorporation of "International's agricultural needs into our program".

Fields

Author
DiMarco, Gabriel Robert, Ph.D. (RJR Senior VP R&D; CTR Board)
Senior Vice President of Research and Development at R.J. Reynolds; on Council for Tobacco Research (CTR) Board of Directors
Recipient
Long, G.H.
Morse, Roy E., Ph.D. (RJR Director, 1981-1984)
Roy Morse is former research chief of R.J. Reynolds. He says that as soon as Edwin Jacob, who ran the CTR/Special Projects division, funded a scientific study, it was privileged and couldn't be used in court (WSJ 2/11/93). Roy E. Morse was a Director for RJR Tobacco Co. 1981-1984. (Source: R. J. Reynolds Summary - RJR Liability Notebook). He served as Vice President of Research and Development and on the Board of Directors in 1980, as Senior Vice President in 1982, Member of the Board of Directors of the CTR prior to 1984, and as Senior Scientific Advisor in 1985. He worked for RJR Tobacco as Vice President of Research & Development in 1980, served on the Board of Directors from 1980 to the present, and as Senior Vice President from 1982 to the present. (Source: RJR Who's Who NMLRP)
Smith, G. Dee (RJR Director 1970-86; Pres.&CEO RJRI 1976-80)
G. D. Smith was Director for RJR Tobacco Co. 1970-1986 and Executive Vice President & Assistant to the President in 1985. (Source: R. J. Reynolds Summary - RJR Liability Notebook). G. D. Smith worked for RJR Tobacco International Inc. as President & CEO 1976-1980; Accounting Positions in 1955; Manager of Cost Accounting in 1963; Assistant Comptroller in 1968; Comptroller in 1970; Vice President in 1972, Senior Vice President in 1973, Executive Vice President in 1973, and on the Board of Directors in 1983. (Source: RJR Who's Who NMLRP)
Christopher, F. Hundall, Jr. (RJR Director (1982-85, 87-89))
Defense
*Johnston, J. W. (use Johnston, James Wesley)
Chairman & CEO
Witt, S.B.
Myers, G.M.
Dahne, W.D.
Hypothesis
Free Nicotine
Design changes over time
Changes in cigarette design over the past half century.
Introduction of new/unconventional products
Research and development of novel nicotine delivery devices and experimental tobacco designs.
Measuring human smoking behavior
Measuring the effects of changes in human smoking behavior on intake of nicotine and smoke constituents.
Toxicity and consumer intake
Development of scientifically valid procedures for measuring biological activity and neurological effects of nicotine and smoke constituents.
Use of tobacco processing/ blends
Modification of tobacco products through changes in tobacco processing and use of blends, and measuring effects on dependence, behavior, and toxicity.
Keyword
Agriculture
Firmness
Flavor (Taste)
Design Component
Tobacco substitute
Filter tow
VB
Flue-cured tobacco
Named Organization
Philip Morris & Co. Ltd. (Cigarette manufacturer, incorporated in U.S. in 1902)
Philip Morris & Co. Ltd.., was incorporated in New York in April of 1902; half the shares were held by the parent company in London, and the balance by its U.S. distributor and his American associate. Its overall sales in 1903, its first full year of U.S. operation, were a modest seven million cigarettes. Among the brand offered, besides Philip Morris, were Blues, Cambridge, Derby, and a ladies favorite name for the London street where the home companies factory was located - Marlborough.
Federal Trade Commission (Enforcement agency for laws against deceptive advertising)
Enforces laws against false and deceptive advertising, including ads for tobacco products. Ensures proper display of health warnings in ads and on tobacco products;collects and reports to Congress information concerning cigarette and smokeless tobacco advertising, sales expenditures, and the tar, nicotine, and carbon monoxide content of cigarettes.
R.J. Reynolds Tobacco Co. (Cigarette manufacturer (Camel, Winston, Doral))
Cigarette manufacturer (Camel, Winston, Doral)
Technology/Method
NFO testing
Subject
Tobacco Weight (Design)
Smoke pH (Measures)
additives
Test/Consumer Preference (Testing)
Test/Smoke Machine (Testing)
Brand
Winston KS
Camel Lights 85
Camel Filter
Winston Filter
camel 70
Winston 100
Winston Lights 85
Camel Lights 85
Bright 100

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Page 1: usw59d00
4 March 31, 1983 To: Mr. G. 11. Long From: Bob Di Marco Subject: R&D Weekly Highlights Jerry: First, our appreciation to you for taking the time to review our process development program. You will note no highlights in this week's report from that area. The subject of tobacco substitutes got some attention be- cause of the long costly lead time that must be expended prior to their use, not the least of this lead time will be to conduct chronic studies which often take as long as 4-5 years and cost up to 4-5 million dollars. Of course, the wrong time to decide not to use substitutes, for whatever reason, would be after this work had be-en accomplished. There is obviously some very important and exciting work going on in this area. Your perception and kind words were very encouraging to the group. We have just had word back from International through Wolfgang Dahne that Lester Pullen has approved our proposal to incorporate International's agricultural needs into our program. You will remember we discussed this proposal some time ago. If you feel the need for more details on this matter, please let me know. BRAND R&D • CAMEL Lights 85 will This Phase III scheduled for improved product on 5/2. This date allow for depletion of 2.5/44,000 filter tow inventories. completes the transition of our brands from this tow item to 2.7/46,000 or 2.7/48,000 which cost. • WINSTON/CAMEL Filter have increased firmness at reduced Two products have been released for NFO testing which will be tested against both WINSTON KS and CAMEL Filter action stan- dards. Phase II has been signed off for implementation of im- proved WINSTON KS product on April 11.
Page 2: usw59d00
The possibility of a local Marlboro panel is being investi- gated to use for screening prototypes. This should help us to better understand competitive smoker wants. • VB Production proceeding with key specifications being met. Work also proceeding on improved versions as well as 100 mm styles. APPLIED R&D • Flue-Cured Crop Change Remake of the CAMEL 70 is complete, with analyses pending, and is scheduled for internal panel. Four priority brands, WINS- TON 100, WINSTON Lt 85, CAMEL Lt 85, and BRIGHT 100, have been made, with analyses pending, and will be tested internally as soon as possible. • New Packaging Development We are down to two very experienced and highly desirable candidates for the position of program manager of New Packaging Development. A final selection will be made by April 6, 1983. . FUNDAMENTAL R&D • WINSTON Improvement Fundamental R&D personnel are involved in two aspects of the WINSTON improvement: a study of the effect of casing levels on WINSTON smoking quality and a review/assessment of all past work on cigarette smoke pH as it could apply to WINSTON smoking quality. • Reaction Flavorants A cooperative study is underway between Fundamental and Ap- plied R&D to examine competitive brands for reaction flavorants. It is suspected that at least one (PM) of our competitors may be heavily involved in work on this type of flavorant. -2-
Page 3: usw59d00
t TECHNICAL SERVICES R&D • FTC After six months delay, the FTC has released the results of its tests on Market Sample 26 which represents the domestic market of December 1981 to February 1982. Data reported for RJR brands showed excellent agreement with those from our laboratories. • Analytical Services Dave Townsend and Pat Perfetti (Fundamental R&D) made an excellent and much appreciated presentation of their work to An- alytical Services personnel. Their topic was entitled "A Study of How Cigarettes Work or Why Do I Need All These Numbers Anyway". Bob Di Marco /pg cc: Dr. Mr. Mr. Mr. Mr. Mr. Mr. R. G. F. J. S. G. W. E. D. H. W. B. M. D. Morse Smith Christopher, Johnston Witt, III Myers Dahne r. i

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