Pollay Advertisements
What's The Tobacco Industry Doing To Discourage Youth Smoking?
Abstract
Snapshot of young people from many races.
Fields
- Product Type
- Issue
- Author (Organization)
- Tobacco Institute
- Type
- Issue Ad
Document Images
What's The Tobacco Industry Doing To Discourage Youth Smoking? A Lot.
In fact the tobacco industry has long taken positive steps supporting our commitment that young
people shouldn't smoke. Now we are dedicated to an even more aggressive program. The industry is
launching an additional series of broad based initiatives designed to make it even more difficult
for young people to obtain cigarettes and to address concerns about cigarette marketing: These
initiatives will
*support state laws that would prohibit the sale of cigarettes to those under the age of 18.
*Support state legislation to require supervision of vending machines in locations frequented by
minors.
*require cigarettes ads on billboards to be least 500 ft from any elementary, junior, or senior high
school of children's playground, and
*sharply limit the distribution of product samples and premiums.
We will work with retailers across the country for strict enforcement of state laws prohibiting the
sale of cigarettes to minors. We will work to have you see this sign wherever cigarettes are sold.
And, for families, we are making available a new booklet, "Tobacco Helping Youth Say No," that is
specifically aimed at helping parents help their children resist peer pressure to smoke. This
booklet will be advertised and promoted nationally. By working to restrict access and assisting
families, the tobacco industry is confident that America's Youth will find that smoking is not a
part of grown up. It's The Law
