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What Distinguished Doctors Found__On Comparing Cigarettes
Abstract
Text with pack. From The Saturday Evening Post. Date Stamped SEP 25 1943.
User-Contributed Notes
Fields
- Product Type
- Cigarette
- Author (Organization)
- Philip Morris
- Type
- Advertisement
- Brand
- Philip Morris
Document Images
What Distinguished Doctors Found__On Comparing Cigarettes
Many thousands of America's physicians already possesses the authoritative reference material on the
leading cigarettes regularly smoked in America. For the public, findings may be summed up as
follows: Laboratory Comparisons: The four other leading brands were found to average more than
three times as irritant. . .with irritant effects lasting more than four times as long. . .as the
strikingly contrasted Philip Morris. Clinical Tests (actual smokers) When smokers changed to
Philip Morris, every case of irritation of nose or throat due to smoking--either cleared up or
completely, or definitely improved. To Physicians: A set of reports (registered) available upon
request. Please write on professional letterhead---addressing: Research Division, Philip Morris &
Co., 119 Fifth Avenue, New York, N.Y. Scientific proof that this finer-flavored cigarette is far
less irritating therefore safer--for the smoker's nose and throat! Call For Philip Morris America's
Finest Cigarette
Full reports in medical journals by men high in their profession--regularly offered to physicians on
request.
