Pollay Advertisements
There's more to choosing a low tar-cigarette than just picking a number.
Abstract
Drawing of people walking through maze of three dimensional numbers; diagram of cigarette filter comparison.
Fields
- Product Type
- Cigarette
- Author (Organization)
- Philip Morris
- Type
- Advertisement
- Brand
- Parliament
Document Images
There's more to choosing a low--tar cigarette than just picking a number.
Any low tar cigarette will give you a low tar number. But there's something else that you should
consider. We call it "filter feedback." As you smoke, tar builds up on the tip of your cigarette
filter. That's "filter feedback." Ordinary flush--tipped filter put that tar buildup flat against
your lips. And that's where low tar Parliament has the advantage. Parliament's filter is recessed
to keep tar buildup from touching your lips. So there's not "filter feedback." All you get is that
smooth Parliament taste.
More than just a low--tar number. Parliament. 10mg Kings, 12mg 100's
