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Pollay Advertisements

OLD GOLD The Smoother and Better Cigarette . . . . not a cough in a carload

Date: 1927
Length: 1 page

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pollay_ads Oldg02.11

Abstract

B+W cartoon strip about cigarette manufacturer threatened by new Old Gold brand on marker. Make health claim.

Fields

Product Type
Cigarette
Author (Organization)
Lorillard
Type
Cartoon
Brand
Old Gold

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Page 1: oldg02.11
And So the Day Is Utterly Ruined By Briggs OLD GOLD The Smoother and Better Cigarette . . . . not a cough in a carload 15c [caption] Pioneering in humorous cartoon-strip advertising, Old Gold tickled the public's funny bone with these amusing campaigns in 1927 and 1928. Drawn by the late Clare Briggs, world-famous cartoonist, they sold cigarettes with a smile. And So the Day Is Utterly Ruined By Briggs When you're sittin on top of the world as the maker of one of the three "old line" 15c cigarettes--- And you have a right to feel a bit chesty the way orders keep rollin' in---And then one day you hear about a new cigarette called "Old Gold" with better tobacco, better blending and "not a cough in a carload"---And a few weeks later they tell you Old Gold has had to buy a new factory to keep up with the demand----And your so 'Het up' you just can't help wiltin' your collar. And so the day is utterly ruined Boo Hoo, he never swore at me before and he usta be the nicest man

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