Philip Morris
Philip Morris Incorporated Annual Report 830000
Fields
- Author
- Goldsmith, C.H.
- Millhiser, R.R.
- Weissman, G.
- Millhiser, R.R.
- Area
- GONZALEZ,AURORA/CARLSTADT
- Type
- REPT, REPORT, OTHER
- Site
- G13
- Master ID
- 2500010448/1454
Related Documents:- 2500010448 Annual Reports 710000 - 870000
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- Request
- Stmn/R1-004
- Named Organization
- Benson Hedges Canada
- Coopers Lybrand
- Financial Accounting Standards Board
- Lehman Brothers Kuhn
- Maxwell Report
- Ny Stock Exchange
- PM Board of Directors
- PM Credit
- Rothmans Intl
- Audit Comm
- Coopers Lybrand
- Author (Organization)
- PM, Philip Morris
- Characteristic
- ILLE, ILLEGIBLE
- Litigation
- Stmn/Produced
- Date Loaded
- 05 Jun 1998
- Brand
- Astor
- Baronet
- Belvedere
- Benson & Hedges
- Colorado
- Diana
- Fortuna
- Galaxy
- K 2
- L&M
- Lark
- Lider
- Mark Ten
- Marlboro
- Merit
- Monterey
- Multifilter
- Muratti Ambassador
- Parliament
- Peter Jackson
- Philip Morris
- Players
- Red & White
- Virginia Slims
- Baronet
- UCSF Legacy ID
- rbb19e00
Document Images
On the ®@ver.
The cover of this report is a graphic
ret3resentation cf the growth of
P97ilip f.torns Pncarpsarated trons 1974
tto 1983.
PPrimary Earnings Psr Share
Primary earnings per common share
have increased to $7,17, an average
annual compounded growth rate
of i8.F6?o during this ten-+Fear period.
Net Eam"Ss
Net earnings have increased to
$903.5 rnilEisn, an average annual
compounded yrowth rate of t9.$%
during this tenyear peti<.d.
Operatfe+g Rave+tves
Operating revenues have increased
to $1 3 ,0 bsit6on, an average annual
crampnunded growth rate of tT4%
during this tean-ye&tr periczr,4.
Philip Morris Incorporated
is a leading company in three large indus-
tries-cigarettes, beer, and soft drinks-
that provide simple pleasures to millions
of people every day. In 1983, the company
registered its 30th consecutive year of
growth in operating revenues, net earn-
ings, and earnings per share.
Founded more than a century ago and
incorporated in Virginia in 1919, the cam--
paFiy has long been a major cigarette
manufacture.r. Today, it is the largest U.S.-
based international cigarette company.
The corporation acquired full control of
the Miller Brewing Company in 1970. At
that time, Miller was the seventh-largest
brewer in the United States. Today, Miller.
is the seCand-latgest.;
The Seven-LTp. Company, acquired in
1978, is the third-largest soft drink martn._
Philip Morris has also diversified ii
facturer in the wo.rid;;;
provide financing for customers of Philip
In addition, I'Isilip: Nlorris Cref it Corpo-
ration commenced operations in 1982 to
>
Group Inc.
The Seven-Up t:.ompany, Philip Morris
In.dustrial, and; Mission Viejo Realty
national, Miller Brewing Compariy,
six operating companiest
Philip Morris U:.S;A_; Philip Morris
tissues, and packaging materia.Es; as well.l
as into community development.
These businesses are conducted by
`
the manufacture of specialty papers.;..
Morris Incorporated's ctpe:
companies.
Table of Contents:
1 Financial Highlights
2 Highlights of 1983
3 Review of the Year
4 Philip Morris U.S.A.
6 Philip Morris International
8 Miller Brewing Company
10 The Seven-Up Gcampany'
12 Philip Morris Industrial
14 Mission Viejo Realty Group Inc.
20 Financial Review
22 Selected Financial Data
23 Management Discussion and
Analysis of Financial Condition and
Results of Operations
26 Fiteen Year Financial Review
28 Consolidated Financial Statements
44 Board of Directors
46 Officers
48 General Corporate Information

~ ph;(ip Morris incorporated Financial Highlights
ti_n_millions of dollars _except per share amounts) _ ' 1983 _ 1982 1981 1980 1979
Operating Revenues ~_ _~_ $12,975.9 $11,586.0 $10,722.3 $9,649.5 $8,149.1
Net Earnings 903.5 781.8 659.71"' 549.11"' 507.9
Earnings Per Common Share 7.17 6.23 5.28(A) 4.41("' 4.08
Dividends Declared Per Common Share 2.90 2.40 `2.00 1.60 1.25
Funds From Operations Per Common Share 9 0.70 9.24 7.81 6.29 5.65
percent Increase Over Prior Year
Operating Revenues 12.0% 8.1% 11.1% 18.4% 22.9%
Net Earnings 15.6% 18.5% 20.1%I"' 8.1%I"' 24.3%
Earnings Per Common Share 15.1% 18.0% 19.7%(^' 8.1%("' 20.7%
Dividends Declared Per Common Share 20.8% 20.0% 25.0% 28.0% 22.0%
Operating Revenues _
Philip Morris U.S.A. $ 5,519.9 $ 4,330.1 $ 3,761.6 $3,272.1 $2,767.0
Philip Morris International 3,646.7 3,563.7 3,400.3 3,205.4 2,581.3
Miller Brewing Company
2,922.1 2,928.7 2,837.2 2,542.3 2,236.5
The Seven-Up Company 649.9 530.6 432.1 353.2 295.5
Philip Morris Industrial 237.3 232.9 291.1 276.5 268.8
Consolidated Operating Revenues $12,975.9 $11,586.0 $10,722.3 $9,649.5 $8,149.1
Operating Income
Philip Morris U.S.A. $ 1,337.8 $ 1,101.6 $ 905.7 $ 786.1 $ 701.3
Philip Morris International
Miller Brewing Company
The Seven-Up Company
Philip Morris Industrial
366.0 446.0 396.6 318.0 260.6
227.3 158.8 115.6 144.8 181.0
(10.8) (1.2) (1.7) (7.1) 7.0
13.6 . 7.6 18.9 16.9 18.3
Mission Viejo Realty Group Inc. *
P.M. Credit Corporation*
Consolidated Operating Income
Compounded Average Annual Growth Rate
. Operating Revenues
Net Earnings
Primary Earnings Per Share
During 1983, the company's real estate operations were reorganized under
Mission Viejo Realty Group Inc., and are accounted for on the equity method.
Rea1 estate operations were previously consolidated. Prior-year amounts have
been restated, where applicable. The company believes the equity method of
accounting for the reorganized real estate operations provides a more meaning-
ful presentation of financial results.
. Operating companies' income is income before corporate expense, interest,
and other non-operating income and deductions. The amortization of previously
capitalized interest is included in operating companies' income.
19.8 2.0 11.1 14.7 11.2
4.5 0.9
$ 1,958.0 $ 1,715.7 $ 1,446.2 $1,273.4 $1,179.4
1983-1978 1983-1973 1983-1968 1983-1958
14.4% 17.4% 18.5% 14.2%
17.2% 19.8% 21.5% 16.8%
16.2% 18.2% 18.7% 15.4%
(A) Effective in 1980, the company adopted the last-in, first-out (LIFO) method
of costing the leaf tobacco components of inventories used in its U.S. and U.S.
export operations. Effective in 1981, use of the LIFO method was extended to
cover additional inventories. The 1980 change to LIFO decreased 1980 net earn-
ings and earnings per share by $61.8 million and $.49 per share, respectively,
and in 1981 by $14.4 million and $.12 per share, respectively.
*Represents equity in net earnings of these unconsolidated subsidiaries. N
cn
O
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#

Highlights of 1983
Among the highlights of 1983:
Operating revenues increased 12.0% to $13.0 billion.
Operating income increased 14.1% to $2.0 billion.
Pre-tax income increased 21.9% to $1.6 billion.
Net earnings increased 15.6% to $903.5 million.
Earnings per share increased 15.1% to $7.17.
Declared dividends increased 20.8% to $2.90 a share.
Cash flow per share increased 15.8%.
Our debt to equity ratio at 0.76 to 1 reached its lowest level
in 17 years.
0 Philip Morris U.S.A. increased its market share for the
21st consecutive yean
`
~ Philip Morris International achieved gains in most of its
_ major markets.
For the seventh consecutive year, Philip Morris was
the leading exporter of cigarettes from the United States.
1Vlarlboro's worldwide sales exceeded 235 billion units.
Milier Brewing increased its operating income 43.1%.
n Seven-Up gained market share for the second straight year:
~ Mission Viejo had its best year in history.
Plans for an-orderly succession in top management were
announced.
a oa,er
Beer
t ToGacco
Operatlnq Ravenu.s by
Product LIn.

Reviev+ of the lrear .
Nineteen eighty-three was the 30th con-
secutive year Philip Morris reported
record operating revenues and profits.
Philip Morris continued to perform well
even as each of our major industries was
beset by problems.
These are difficult times. Increased
excise taxes worldwide coupled with the
strength of the U.S. dollar affected our
ability to increase cigarette sales. Anti-
smoking and anti-drinking campaigns and
restrictions are on the rise.
In 1983, consumption patterns in our
major industries did not mirror those of
the 1970s-a decade of greater than ordi-
nary growth for us. In the United States,
unit sales of the cigarette industry were
down, the brewing industry's shipments
were flat, and soft drinks were up by a
lesser percentage than in the past.
In spite of these conditions, we con-
tinue to do well. Our earning power flows
from an array of strengths that begins
with our well-positioned quality products
and includes a solid share of most key
markets, plus the creativity of our people.
For the last five years, Philip Morris
earnings have increased at a compound
rate of 17.2% annually. For the last ten
years, the compound rate of increase was
19.8%; for the last 30 years, 15.7%.
We have paid dividends for 56 consecu-
tive years and increased dividends:18
times in the last 16 years. Over the past
ten years, our dividends have increased at
a compounded annual rate of 24.0%.
In 1983, a substantial increase in Philip
Morris' strong cash flow enabled us to re-
duce total outstanding debt by $671 mil-
lion during the year. As a result, our
debt/equity ratio reached its lowest level
in 17 years, improving to 0.76 to 1 at year-
end 1983, compared with 1.02 to 1 in
1982 and an average of 0.99 to 1 over the
last five years.
In November, the Board of Directors
authorized the repurchase of up to 4
million common shares. The acquired
shares will be used in connection with
the exercise of options and stock units
and for other corporate purposes. The
repurchase program was completed in
February of1984:
We have invested nearly $3.9 billion in
capital expenditures duringg the five-year
period 1979 through 1983, of which
$566.2 million was spent in 1983.
A full report on financial activities
begins on page.20:
N.t Famfngs

In a market disrupted by the effects of
sharp tax increases, Philip Morris U.S.A.
increased its unit volume marginally and
its share of the market significantly. Sales
reached. 204.7 billion units, compared
with 204.4 billion in 1982.
Philip Morris U.S.A.'s market share
grew from 32.8% Iastyear to 34.4% in
1983. According to The Maxwell Report
issued by Lehman Brothers Kuhn Loeb,
Philip Morris U.S.A. became the leading
cigarette company in the U.S. market
in 1983.
Industry volume dropped 4.5%, largely
as a result of actions related to the federal.
excise tax being doubled from 8 cents to
16 cents per pack at the beginning of the
year. Cigarette taxes also were raised in a
number of states and localities.
Largely as a result of tax increases in
1983, the nationwide average retail price
of a pack of cigarettes increased by more
than 28% to 93 cents.
Additionally, the year-to-year unit sales
comparison was distorted by competitive
moves during 1982 that were related to
the then pending excise tax increase.
These actions resulted in heavy loading at
the wholesale and retail levels during
1982's last quarter. Thus, some of the in-~
began in the Cabarrus County, North
Carolina, plant, the world's newest and
Over the fastten
most technologically advanced cigarette rs Ph;,,P Morr,$
in ~s.AS °Parat'"g
manufactu
facilit
r
g
y
- revenues hava
In Louisville, the first phase of the- increased at an
t
Phlltp Morrls U.S.A.
OpAratlny R.vonuos
4500
average annua
214,000-square-foot primary tobacco pro- ~~~ ded rate 37~
cessing plant expansion was completed 3000
on schedule. This expansion is expected
to be operational in early 1985. 2250
The supply of U.S. leaf tobacco-the ,5W
.
cornerstone of our quality products-was
adversely affected by severe drought 750
during the tobacco-growing season. How- o
'
- ever, Philip Morris was able to obta121: 74 75 7s 7778 79 80 818283
adequate amounts of quality U.S. leaf to-
bacco from the 1983 crop and from farmer
cooperatives" inventories of earlier crops. oPn"';,
0
To ensure tbe future availability of Pn,ip MorFis u.s.At r ~ ' operaGngincome Mdlionsof Dollars
U.S.-gI'ow22 leaf tobacco-the'world s has nsen at an aver- ,
best--Phili p Morris U.S.A. continued last agean"ual°°`n- pounded rate of 1200
ear to und educational and research- 'g-4°° far u,e'ast
y . - tenyears; t~p
i
ral
oll
d`ext
t
fo
g
lt
a
gran
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r
eges
n
en~
s.
cu
u
c
sion services in the tobacco-growing
states._
dustry's sales apparently lost in 1983 irt. -=
fact had been already recorded in 1982.-
IVlarlboro, the largest-selling cigarette,
in the United States, and the world,
led the industry with 120 billion units in
the United States, while increasing its
market share to 20.1%a.
Demand for full-flavor and low-tar
brands has stabilized. Into this market
Philip Morris U.S.A. introduced Players,
elegantly packaged in black and gold, `
following up our successful launch in 1982
of Benson & Hedges 100's Deluxe=
Ultra Lights.
~
Advertising for Merit, the leading free-
standing low-tar brand, was repositioned
to appeal more to smokers seeking rich
flavor and low tar.
Philip Morris U.S.A. continues to ex
pand and improve its manufacturing ca-
pacity. In January 1983, initial production
150
30
It I I -I a 111 =a a
74 75 7877 78 79 80 5182 ~_'
-
u. CTpa..tts Indusiry
_ unlt SaNs -
In 1983. totsi U.S
- - clgaratia"rndustry Bi_l,'on UFtih3 .
unitsatesd~lined =
4.5%.6ur market
--~--_ :
sharaincreased `~
`..=_to34.d°lain1983.._
45Q..
~ 1J.S: Cigarette~ Indushyunitsates-3~
a Philip Mords Share
Q ' ofU.S.lnd"Ttrv(° ~ 270
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600
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TotaE unit sates of
PhdfRMOrrisu.8.a . -61llionUdds- .
grewmodestty in
5983_ 180
- _
74 75-787?78798^~8182 Pa.. . .
,I
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Inmilions Operating
Revenues Operating
Income
1983 $5,519.9 .$f,337.8
1982 $4,330.1 $1,101.6
1981 $3,781.8 $ 905.7
1980 $3,272.1 $ 786.1
1979 $2,767.0 $ 701.3
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LIGHTS
LOWEREOTARL1ICOTINE __
MERIT
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Facing difficult conditions in almost all of
its markets, Philip Morris International
succeeded in increasing total unit volume
to 244.8 billion units. Excluding the
United States, Philip Morris International
has a 6.2% share of the world market.
For the seventh consecutive year,
Lights, increasing substantially. Our mar-
ket share is now above 14%.
Elsewhere in Europe, we increased
our share of several markets, including
Switzerland, Spain, the Benelux coun-
tries, Finland, and Greece.
In total, in Western Europe we are now
Philip Morris was America's leading ciga- the largest cigarette manufacturer, and
rette exporter. Although the volume of our newly expanded plants in Bergen op .
export sales dipped in 1983, we main-
tained our 58% share of this market.
Although we showed market share
gains in most of the world's largest mar-
kets, Philip Morris International's re-
ported operating revenues were up only
2.3% and operating income declined by
18.0%. This decline was basically due to
intense pricee competition irr a number of
markets, import restrictions, price con-
trols combined with inflation-particularly
in Latin America-andd the strength of
the U.S. dollar.
The continuing buoyancy of the dollar
affects Philip Morris International in two
ways. It reduces the dollar value of sales
Zoom, the Netherlands, and West Berlin
rank among the most efficient in the world.
In the large Japanese market, we ex-
panded sales of our Lark and Parliament
brands, the two leaders in the import seg-
ment. After inter_ government negotia-
tions, the state monopoly expanded
distribution of foreign products. Imports,
however, stilt account for only 2% of
this market. We continue active negotia:--s tions to eliminate the remaining tariff and
non-tariff barriers that restrict penetra- ,
tion of the Japanese_ market.
In both Singapore and Hong Kong, _
two important export markets, Marlboro
reached aa market share at year-erid
priced. in foreign currencies and makes in excess of 18%: This was despite atetn--
our dollar-priced exports less competi- porary disruption in Hong I£ong caused
tive. Even so, Philip Morris increased by a large duty increase and competitive
its share in several key export markets, price cutting.
. ~,__a. ,_ . __,~ ,
notably in the Middle East, Africa, In Brazil, the largest market in Latin
and Asia. America, we; gained market share, with
In the important West German market, Galaxy, a low-tar, higher-priced brand, .
a price war erupted following a sharp in- improving its position. This was agamst .
crease in the government excise tax the dominant trend toward the lower
which had reduced consumption in 1982. ' priced, Iower-margin brands which'all-a-
~
Philip Morris successfullyiaunched its manufacturers introdhced in response to
-
L&M brand as a high-quality international the sharp decline in consumer spend-
brand to supplement. Marlboro, our major ing power.
brand in the German market. By yeai- Philip Morris (rlustsalia`, Limited intro-
end; Philip Morris had the best market- ducedits Ieading Peter Jaci~son brand
place performance of the five major in a new 3Q s packmg with encouragr~tg-
competitors with our share up by almost
two points to an all-time high. However, _
the general reduction in margins pIus in-
cremental marketing expenses sharply
reduced our operating income.
In Italy, with five of the country's
seven leading brands, Philip Morris ac-
counts for every fourth cigarette sold.
Last year, our share of the foreign brand
segment increased with Merit and Multi-
filter 100's showing good growth.
Pricing was also a problem in France
where manufacturers' price increases,
fixed by the government, have badly
lagged inflation while, as in Italy, the ex- '
cise tax system creates a pricing dispar-
ity between local and international
products. Still, our French sales were:
good with unit volume of our principal
brands, Marlboro and Philip Morris Super
Phltip Mort{s~ Int.m.Honai
. Opertttng Ravenues
Total operafing rev-
enues (consolidated
and unconsolidated)
of Phdip Mortis-
International have
increased at an. .
averageannua6
compounded rate
of 23.00so over
the pastten years. 6000
a
Consolidated
Phfl(p Mor# Inbmatlontt
Op.raUny Incom.
Philip Morris Inter-
national'soperating , Millionsoi©olfars
income:dedined ~ . . - - _. . .
. .
18.0% in 1983.
390
:
results. The affiliate's wine company,
Lindeman (Holduigs) Limited, increased ,,
volume in an environment marked by
overcapacity an3.price cutting. Our Atis- '
trahan affiliate announced a net profit
growth af 43 3°l~'at the end of its June 30,
~,_ ,__ .~.
WoddCtqarattstr.dastry
1983 fiscal year_
,
~_. _ unn~rs~ ,u.sa.
Beiison& Hedges (Ganada) Inc. I ;;,9M;,,orkt,te
increased, market share and improved ~~; ~~ ear~ unir
profitability: ,sazs.o f~rte< .
share of 6:256 3600 .
Philip Morris Internatiorial's continuing ~~~
3000
, ssz
success is based upon i~nprovements, in
market share, in;_tttis respect;I983 was ',o~dc 2o
an outstanding year. We expect profitabil- tn~, ~u~ es
(Exctuqina us.n.) 7 saa
ity to improve as'the world's economies
Phai Mo~~are
recover and currencies stabilize.. ~d Market t%Y

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in n,pqrs Operating Operating
Revenues Income
1983 $3,646.7 $366.0
1982 $3,563.7 $446.0
1981 $3,400.3 $396.6
19g0 $3,205.4 $318.0
1979 $2,581.3 $260.6

Mtller Brarring Company
OpAnrting Inoams
Miller's operating -~ - - - -
income increased- MiGions of Dollars
43.145fn1983
- follo,vinga37.336 -
. irraease the year . 180 .- - .
before.
- - Fc=t~ s_zcond
;ea~ ':n a rav, the
ccr.nes~6rewing
r~ rdvstrywasunabfe
to shav artyeappre~
: - _
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Harre! SFipments
`~' . Mfi'sr8.hafeaf 75 .
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U.S Brerlndustry
Barr.! Shipmsnts Ind4Wg lmccas
MilCwn of Barrqs
1
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74 7576 77 78 79 E.~ 81 8283
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For the second year in a row, the domes-
tic brewing industry was unable to show
any appreciable gain in volume.
Although Miller Brewing's operating
revenues were down. 0. 2%, our operating
income rose substantially, up more than
43.1%. This gain reflected selling price
increases, lower material costs, and
improved operating efficiencies and cost
controls. As a result, Miller was able
to increase its marketing effort even as it
improved profitability.
Miller Brewing is the second-largest
brewer in the United States with fine
products in all market segments. Lite im- '
proved, Lowenbrau maintained its seg-
ment share, Meister Srau is performing
well, and Miller High Life declined.
Miller's barrel shipments were down
for much of the year. During the year,
it was decided to delay the planned
opening date of our,new brewery in '
Trenton, Ohio.
Price-discounting in the brewing indus-
-
try try continues to be widespread, and '
competition is at its fiercest level since -
Philip Morris first entered the brewing
`
industry in 1969.
With the popular-price category show-
ing growth, Miller-introduced Meister_
Brau nationwide in October to capitalize
on this opportunity.
Sales of Lite beer from Miller continue
to grow. Lite is by far the number one
low-calorie beer. This category is one of
the few within the total industry show- 4
ing continued growth. For the second con-
secutive year, viewers voted Lite beer ;
commercials the outstanding television
campaign -
Lowenbrau maintained market share in
the super-premium segment, which
declined overall, in an economic environ-
ment that was not conducive to sales
of higher-priced beers.
Magnum Malt Liquor is being distrib-
uted in a number of markets, while
Miller's Special Reserve was reintroduced
in test markets as a super premium.
In 1983, Miller further expanded its
product line by introducing into test mar-
kets Calgary Beer from Canada: At the
same time, Miller High Life is now being
brewed and sold under license in Canada,
where it has quickly gathered a 10%
market share.
Mlll.r Brewing Company
Operating Revenues
1140
760
Mftl.r Bnnving Gampatry
Barrst Sl~ipm.nts
~
-- -- -~ - - --
:_ Miiler'sdec~nein--
6anet shipments in Mill`ions of Harrefs
1associated 983 wasprimanly
wHh .
. the_Milter Higti Life 3fi _

bLl/ENB1Z-AU
IOILBL4IM~
m
a
Inmill'rors Operating Operating
Revenues Income
1983 $2,922.1 $227.3
1982 - $2,928.7 $158.8
1981 $2,837.2 $115.6
1980 $2,542.3 $144.8
1979 $2,236.5 $181.0

The Seven-Up Company achieved an all-
time record in revenues and unit volume
sales in 1983. This was achieved in the
face of strong product and pricing compe-
tition within the industry.
Qperating revenues were the strongest
in its history; climbing 22.5% to $649.9
million, a compounded average annual in-
crease of 18-.8% in the last five years. As
we have stated previously, we are invest-
ing in Seven-Up for future growth-a
strategy similar to that employed in build--
ing our cigarette and beer brands on a
world basis.
In 1983, both 7UP and Diet 7UP con-
tinued to increase volume. 7UP was the
only regular major soft drink to increase
its market share, while Diet 7UP was the
only established diet soft drink brand to
gain market share. LIKE Cola and Sugar
Free'LIKE are now in distribution in
approximately 50% ofthe~ United States.
LIKE has'establisheda beachhead in
the cola category despite the introduction
of no-caffeine products by every other
major competitor.
We moved quickly to enhance the
taste of our diet drinks by introducing
NutraSweet into both Diet 7UP and
Sugar Free LIKE after this new artificial
sweetene.r. was approved for soft drinks
by the Food and Drug Administration.
In consumer taste tests, our new prod-
ucts performed well.
During the year, Seven-Up success-
fully expanded its original no-caffeine ad-
vertising by introducing the "Freedom of
Choice" campaign. This campaign iux-
formed consumers that 7CIPt unlike most
other soft drinks, does not contain artifc- :
cial flavors or artifcial colors:
The company-owned bottling opera-
'
tions completed plans for regional
-
operation. and successfully integrated
acquisitions in Ottawa, Toronto, and Bos-
ton. Unit volume of our company-owned
plants grew faster than Seven-Up's
aggregate volume growth rate.
The Foods Group had a sizable in-
crease in its operating revenues during-
1983. Oregon Freeze Dry Foods gained a
substantial-new private-label order for'
individually packaged diet entrees, while
continuing to experiment with a wide
variety of new products.
In the citrus business, Ventura Coastal
Corporation reported higher operating '
revenues, but an abundant lemon crop,
the third in a row, and increased competi-
tion from regional frozen juice packers
The SevenUp Corn-
pany's operating
revenues have
grown at an aver-
ageannuatcorn-pounded rate
of S7.t% over the
past ten years.. ..
The Sav.n-Up CompanY
Operating Fiwenu.s
MAlions of doltars
540
reduced
ar
ins and
ofits
io;°~"`~
"
~
m
g
pr
c
~
°
.nn. ~ ~w
Seven-Up International, which.is under com,nued-neavy
the direction of Philip Morris International, fn ~ MitionsoEDo ars
showed some unit sales growth in 1983. ~~'a"ng'°~ for
3s
~-se~ uw~R~sas
,
~
We are now selling in 85 countries around f
the world and continue to- open new 2T
markets. , a
The expansions made in recent years ,
by Seven-Up in countries such as Italy
and the United Kingdom-indicate a strong °
potential for our beverages outside
the United States. Seven-Up is an interna-
tional franchisewith an_-internationally -
, recognized brand narne,
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Operating Operating
Revenues 9ncome
5649.9 $(10.8)
$530.6 $ (1.2)
$432.1 $ (1.7)
$353.2 S (7.1)
$299.5 $ 7.0

Philip Morris Industrial had operating
revenues of $237.3 million and operating
income of $13.6 million. Our income grew
79.0% over that of 1982, which had been
adversely affected by start-up costs of a
new tissue machine at Wisconsin Tissue
Mills, the completion of a paper machine
rebuild at Plainwell Paper Company, and
the impact of the recession, particularly
on our paper business.
Wisconsin Tissue Mills Incorporated
dedicated its new Number Three ma-
chine, which produces 6,000 feet of paper
per minute, and automated warehouse
in June. Moreover, we have added state-
of-the-art converting machines and ware-
housing and shipping facilities. These
investments enabled Wisconsin Tissue
Milfs to expand beyond its traditional
high-.quality, specialty printed and non-
printed napkirtlines and enter the tissue'
and towel segments of the industry, mak-
ing us a full-lineindustrial tissue supplier.
The penetration of these segments
proceeded according to our plans. In ad-
dition, record levels were obtained in the
sale of napkins to restaurants and fast
food chains, and to other customers for
our specialty printed and non-printed
napkins.
Nicolet Paper Company, which pro- -
duces glassine, greaseproof, and release
backing papers, achieved improved
results through leadership in its market
segments and by realizing more efficient
production schedules. Plainwell Paper
Company, producer of fine printing pa-
pers, release backing papers, and techni-
cal specialties, also reported improved
results through product improvements
and a broad product mix, as did Koch La-
bel Company, a producer of quality labels
and beverage carriers.
Photo Captions:
1 Plainwell Paper Company's Kashmir printing
paper is used in the Philip Morris and other annual
reports.
2 Koch Label Company makes carriers for many
different beers, including Meister Brau, Miller
Brewing Company's newest brand.
3 Wisconsin Tissue Mills produces a fiill line of
branded tissue, towels, and napkins.
4 NicoIet Paper Company uses the latest
computerized process controls in operating its
supercalender.
Philip Morris Indus-
trial's operating
revenuesincraased
1.9% over 1982.
Phlllp Morrls Indaatriat
Opaating Rswnuos
M0lions of Dolfars
240

For our real estate operations, 1983 was a
year of recovery. Housing starts, sales,
and profits were all up strongly. Operating
revenues at $258.5 million and operating
income at $40.5 million were the highest
in the company's history.
During the year, Philip Morris made a
number of strategic changes in its real
estate operations designed to expand prof-
its in both the short and the long term by
forming Mission Viejo Realty Group Inc.
("Realty Group"), a wholly-owned sub-
sidiary of Philip Morris Incorporated.
Realty Group will have its own subsidi-
aries: Mission Viejo Company, which
will continue to be responsible for devel-
opment, residential construction, and-
sales at Mission Viejo and Aliso Viejo in
California, and Mission Viejo. and High-
lands Ranch in Colorado; and Continental
Equity Investments Inc., a new corpora=
tion responsible for the development and
operation of investment properties.
When mortgage rates declined and
buyers returned to the marketplace in
1983, the Realty Group had homes that `_;
were ready to be occupied. Residentia2 -.
closings were strong throughout the year.
The Realty Group continues to meet
community that will eventually supply
some 30,000 housing units on 22,000
acres for the burgeoning Denver market.
In Colorado, as in Southern California,
we offer a total living environment where
families can take-advantage of planned '
communities built around high-quality
housing, schools, parks, recreational
facilities, andcommercial and industrial
parks.The Realty Group continues to be a
leader in building-communities that are in
balance with the environmental;, social,
and economic needs of our society.
Photo Captions:_
1 Olympic Swim Team Coach, Mar'~i Schubert,
prepares Mission Viejo swimmers for 1984. The
U.S. National Swim Team will train at Mission Viejo,
which will also be the site of the first Olympic
event: Iong-distance cycling road races.
2 The new Stratton,Ridge homes in Highlands _
Ranch,-Cotorado; offer elegant, spacious living.. '
3 Residents gather for the anaual HighIands
Ranch Spring Roundup and barbecue.
4 Lake Mission Viejo, California.
the changing needs of the housing market
with a variety of new housing plans. In.-re-
cent years, dramatic shifts have occurred
in the housing market. As interestt rates
climbed, demand shifted.from larger too
smaller houses. The Realty Group re-
sponded by offering new houses designed
to appeal to first-time home buyers.
For example, Mission Viejo, California,
opened its Evergreen program, which
featured moderately priced, single-family,
detached homes-designed for young faini-
lies. At nearby Aliso Viejo, there are now_
four lower-priced programs, while_ t our
Highlands Ranch just south of F3eFiver
Colorado, we are offering competitively
priced housing in. all of the major market
segments. Highlands Ranch is a: planned
14 " .
MVRG Opsratinq R.vsnuss
105
70
35
747578 7778 79 8E1-8182 S'
MYRG O p. ratln¢ lncomt
MVR(z7ecarded a._.. --.
t00+%gair,in' 'Mr~ccso4Ddlars - operating income-
25
20
.,'6r,'s79eo3'9233

I,fr;uwS ®perat9ng Operating
Revenues Income
$258.5 $40.6
$i30:2, ~ 6.0

Corporate
Management Succession
In November, George Weissman, who will
step aside on August 1, 1984, as Chair-
man and Chief Executive Officer upon
reaching age 65, announced that at that
time the Board of Directors intends for
tively and smoothly. Almost the entire
senior management team has worked
closely together for 20 years or more.
Board of Directors
At the annual meeting in 1983, Dr. Harold .
him to be succeeded in. those positions by Brown, Visiting Professor at The Johns>
Hamish Maxwell, age 57, formerly Presi- Hopkins University, was elected a mem-
dent of Philip Morris International. ber of our Board of Directors. Dr. Brown
As the first in several moves to imple- has ann outstanding background in busi-
ment the plan of orderly succession, the ness, government, and education, includ-
Board elected Mr. Maxwell President and ing service as Secretary of Defense and
Chief Operating Officer of Philip: Morris President of the California Institute of '
Incorporated effective December 1, 1983.
The Board also stated its intention to
elect as of the August 1, 1984, date John `
Technology.
H. Robert Marschalk, a director of
Richardson-Vicks Inc., has retired after
A. Murphy, age 54, President and Chief serving as a director for 17 years. We
Operating Officer of the Corporation with deeply appreciate the value of his counsel
all operating companies reporting to him. and guidance, and are pleased that he
rphy will. continue ; continues as a Director Emeritus.
Until August, Mr. Mu
as Group Executive Vice President with __
the Miller Brewing Company, The Seven- The Public Interest
Up Company, and the Mission Viejo As the leading I7:Sr exporterof tobacco
Realty Group Inc. reporting to him. _
The Board also plans to elect Hugh
Cullman; age 61, as a Vice Chairman
effective August 1,1984. Mr. Culhnanis
Group Executive Vice President and _ChairmanC and Chief Executive Offrcer of
Philip Morris U.S.A.
To facilitate the transition, the Board
elected Clifford H. Goldsmith, President,
since 1978, Vice Chairman and Chairman
of the Corporate Products Committee.
Ross R. Millhiser continues as Vice
Chairman and Chairman of the Finance
products, and with interests in the inter-
national-beer and soft drink industries,
Committee.
Philip Morris supports policies designed
to promote free`and-fair trade.
In.1983; Phdip Niorris made a'net posi-
tive contribution of $1 ljbillion to the U.S.
balance of trade through. the export. af
cigarettes; tobacco, beer, soft drink ex-
tract, and other products: ,--
Our products are inanufactured and
marketed abroaii bymore+than300 affili-~
ates, licensees, and franchised bottlers<-
Phihp Morris cofttributes positively to the
economies of the countries in which we
The Offce.of the ChiefExecuti.ve now operate by purchasmg-materials and ser-
consists of George Weissman, Chairman vices localIs- and by generating large tax
of the Board and Chief Executive Offtcer; revenues, and by_ training thousands of
Hamish Maxwell, President and Chief employees.
Operating Officer; and John A. Murphy,
Group Executive Vice President. -
It was also announced that the.Board
_-..
intends to elect Mr. Weissman, who has
been Chairman and Chief Executive Offi-
cer cer since 1978, Chairman of the Execu-
tive Committee of the Boardon_Apri125,
'
man 3rd,
1984, succeeding Joseph F. Cull
who in turn will become Chairman
Emeritus of the company. -
Another major promotion was that of
R. William Murray,, formerlyExecutive
Vice President of Philip Morris Fnterna
tional, to President and Chief Executive
Officer, Philip Morris International; _s
replacing Mr. Maxwell.
.
The new management team, which in-
cludes other management promotions on
both corporate staff and operating com-
pany levels, is moving into place effec-
16
Together, Philip Morris and its affiliatess
employ nearly 28,000 people abroad. Our
involvement overseas significantly helps
the I7 S. economy in addition to the local
economies in which we operate. About
17% of all the jobs in our domestic ciga-
rette operations are directly linked. to our~
foreign business. Moreover, our exports
increase employment among our domes-
tic suppliers.
At Philip Morris, good corporate citi-
zenship is not an afterthought but an
active concern in everything we do. Our
achievements grow out of a corporate
philosophy that values quality people and
quality products, individual excellence
and achievement, efficient use of re-
sources,, and a sense of social responsibil-
ity. At all times, our business activities
must make social sense, and our social'
activities must make business sense.
~ek teie
W maehisconunitmnt for-a -var
of reasons: We want others to think welF

of us as a company and of all our employ.-
ees. We believe a company should return
somethmg to the society which gives
it so much. Uitimately, we beIieve any
corporanon-to survive-must interact in
a 1esponsible manner with the society
from which it draws its charter and
strengths.
The primary focus of our philanthropic
giving historically has been in the area
of education, which in 1983 accounted for
over a third of our overall contributions
budget.
We donate money to various indepen-
dent coltege funds and make direct-grants
to educational institutions located in
those communities in which we maintain
major operations. In addition, we have an
active and extensive program of matching
emplopee gifts to institutions through-
out the country. In other words, our em-
ployees helped shape our overall contriba-
_- . _ tions policy..
We-also establish and fund innovative
programs that address the specialized
needs of both the traditional and non-
traditional student. Children of our em-
ployees benefit both from our College
Scholarship Program and our ten-year-old
Vocational/TechnicaI Scholarship Award
Program which provides scholarship
grants to post-secondary students.
In major plant communities, our
Career Scholarship Program for men
and women returning to: college and our
-Vocational/Technical Career Scholarship
Program for adults completing high
school or vocational training have been
successful. '
In April, `Agriculture in the Twenty-First
Century," the third symposium inaseries
funded by Philip Morris, was held at the
Manufacturing Center in Richmond, Vir-
ginia. ginia. Arturo R. Tanco, Jr., Minister of
--- Agriculture for the Republic of the PhiIip-
pines, was the keynote speaker at the
two-day event.
The national tour of "The Vatican Collec-
-tions: The Papacy and'Art;" sponsored by
Phdip Morris, was a major event as it
moved from New York to Chicago and San-
Fi'ancisco. By the end of the tour in Feb-
ruary 1984; more than 2 million people .
had; seen.the exhibition.
- Our involvement with the arts cort-
tinues to be eclectic, ranging from "The
Precious Legacy: Judaic Treasures From
e Czechoslovak State Collections." to
"Painting in the South," a comprehensive
study of Southern painting, to "Dimen-
sion IV," a competition for young West
German artists, to an exhibition of Guate-
malan Indian textiles.
We renewed a five-year grant to sup-
port innovative Australian artists, and
helped fund the Alvin Ailey 25th Anniver-
sary National Tour, the Joffrey Ballet
National Tour, and a 28-city tour for
chamber music groups from the Marlboro
School of Music in Vermont.
In April, we opened the Whitney
Museum of American Art at Philip Morris
in our New York World Headquarters.
Philip Morris received The Architectural
League's award for our 25-year support of
the arts and architecture. Too date, in ex-
cess of 300,000 people have visited the"
Museum.
Our social commitment is equally broad.
As leadd company for the New York City
Partnership's Summer Jobs '83 Program,
we helped find work in the private sector
for 19,798 disadvantaged youngsters. -
Alongside these activities, Philip_;
Morris continued to deposit funds in '
minority-owned banks, award numerous :
contracts to minority-owned businesses,
and underwrite and publish directories
and. other aids for black, Hispanic, and
women's organizations.
Psrenntal~ Problems
_
Government taxation and restrictions
designed to limit consumer usage of our _
main products continue to increase.
In 1983, consumers in our most-impor-
tant cigarette marke.t;=the United States,
faced the largest federal cigarette tax in-
crease in the history of the country. In
addition, some 27 states, cities, and
counties also increased their cigarette
taxes. Taxes have also increased in many
of our major international-markets.
Since 1979, taxes imposed by alI levels
-
of government have risen over 50%. To-
day, nearly half of the price of a pack of
cigarettes in major localities such as New
York and Chicago is attributable to taxa-
tion. These are regressive taxes which
unfairly penalize consumers with lower in-
comes. All told, federal, state, and Iocal,
governments in the United States collect
about $10 billion annually from smokers.
The 1983 federal excise tax increase
is due to be rescinded in October1985
under a sunset provision enacted by :
Congress.
In the past, governments facing un-
funded budgets have imposed taxes with
relative ease on the products we produce.
Today, however, governments that heavily

tax cigarettes and beer are finding that
extra taxes do not yield as much revenue
as anticipated.
Governments abroad, too, are begin-
ning to reconsider the efficacy of sky-high
taxation.
In Uruguay, the fiscal authorities re-
duced the excise tax on a trial basis in an
effort both to stimulatee sales and. increase
government revenues. Similarly in Argen-
tina, the government agreed to eliminate
a 5% cigarette excise tax surcharge. In
two of Canada's provinces, Ontario and
New Brunswick, taxes have been reduced.
homes, businesses, and throughout our
communities about drinking.
entific studies; Philip Morris, working directly and
There through its trade associations, will con-
tinue to urge governments, wherever we
healthy non-smoker is harmed by his
neighbor' do business, to lower the unfair and dis-
s smoking;
criminatory tax burden on our products,
Only further research can provide valid
and reduce unnecessary and restrictive
answers about the effects of smoking. has contributed
The tobacco industry legislation.
The political action committee of the
almost $111 million to fund independent
research people of Philip Morris is PHIL-PAC. Our
on smoking and health. We will to fund such research.
continue nonpartisan, issue-oriented PAC con-
tinues to play an important role in our
Government issues also affect our bever- Voter Involvement Program and an impor-
United States alone;, nearly 400 pieces of Seven-Up have encouraged recycling is no scientific proof
that the
At the same time, anti-smoking forces are age operations. There has been an in- tant role in our
ongoing government rela-
gaining in influence. Virtually everywhere crease at the state level in forced-deposit tions.
PHIL-PAC's theme is "Democracy
we do is not a spectator sport:' In 1983, more_
business, we are challenged by legislation, and the possibility exists of a
than 2,000 employees and stockholders
restrictive legislation. Last year in the federal forced-deposit law. Miller and
agreed with that message and supported
by
anti-smoking legislation were proposed choice. Miller distributors operate alumi- corporate
PHIL-PAC. A survey showed
at the state and local levels, however, num reclamation centers, which last year _ that our
contributors are better citizens-
most were defeated when logic prevailed. paid the public more than $11.4 million for they register,
they vote, and they give of
More are ex 1384. 46 million pounds of aluminum cans. We their personal time to civic interests. '
~' In stralia, legislation to an clga- also support "Keep America Beautiful:' a'
rette advertising and sports promotion non-profit organization devoted to educat-
~ failed to pass in Western Australia follow- ing the public about fitter problems:
f ing an intense media campaign publicizing The problems associated with alcohol -:
the detriment re ere ssions the bill abuse at all ages are gaining national at=
( Id cause. The rights of smokers to tention. For many years, Miller has sup-
smoke ' vernment offices in Canada ported a number of alcohol education
were defended by;the industry through programs and works closely with.
research which illustrated the unfeasibil- BACCHUS (Boost Alcohol Consciousness
ity and costliness of such restrictions. Concerning the Health of University Stu-
Smoking aboard aircraft is yet another dents). AIM (Alcohol Information from
area subject to government intrusion,. Miller) is the latest extension of the
The Civil Aeronautics Board is currently Miller Brewing Company's commitment
seeking a complete ban on smoking, on to alcohol education and to the promotion
flights lasting two hours or less. Nearly of responsible use of its products. We can
one-third of all U.S. airline passengers help solve the problems of alcohol abuse'
_ will be affected. Yet an independent study by fostering; responsible attitudes in-our
shows that 83%a of surveyed airhne pas-
sengers are satisfied with_the present
smoking regulations.
The Scandinavian Airlines System
abandoned its trial non-smoking flights
between Oslo and Stockholm after a pas-
senger survey showed that smoking on
aircraft was not a serious- enough matter
of public concern to warrant such a ban.
Philip Morris continues to challenge the
assertion that there is conclusive proof of
a cause-and-effect relationship between
cigarette smoking and chronic diseases
We remind ouratockholders that:
No one knoars what causes cancer or
other chronic diseases_ claimed to be
~ related to smoking; ;
'' Numerous factors, including,occupa-
ional environments,-industrial pollution,-
toxic waste, heredity, and stress, seem to
affect the frequency of occurrence of
these complex diseases, according to sci-

George Weissman, chairman of the board and chief
executive officer (front), meets with other members
of the Office of the Chairman Qeft to right): John A.
Murphy, group executive vice president; Hugh
Cullman, group executive vice president; Hamish
Maxwell, president and chief operating officer; Ross
R. Millhiser, vice chairman of the board; Clifford H.
Goldsmith, vice chairman of the board.
~. The OutEook But our greatest resource is our peo--
~_ We operate in highly competitive indus- ple. Thanks to the skill, productivity,
~ tries-as we have historically-at a time dedication, and continued loyalty of our
:_ when_manyof the world's economies are 68,000 employees around the world, we: .
G.^. . . . . .. .
°= still struggling out of recession. We make have produced an unbroken record of 30.
, years of growth and can face the future
products whose use gives pleasure to 90
~
million people every day. with optimism.
~' It is evident that our cigarettes and;
y= beverages serve_ a basic need acknowl-
edged ' r
edged bymankind for thousands of years:
The record is clear. The people who
enjoysmoking-and drinking have prevailed George Weissman
over those who oppose these customs. Chairman of the Board and
The industries whichh serve them have_._ Chief-EXecutive Officer
grown and prospered. ' _
We are realistic about the problems our
industries face;, but we look forward to - !_
the continued growth of our companies x~
~
~; within those industries. The challenges
F are° opportunities:
~= From a strong domestic market where Ross R.;Millhiser
we face little foreign competition, we . Vice Chairman of the Board
~ reach out into I70 countries and territo- _
ries. Outside the United States, our`
`share of the world's cigarette market is
stil only 6.2°Id; and we are only just start-
ing to tap many of the major foreign mar-
bets for our beverages. Clifford-_IH. Goldsm.ii h.
Rinanciallp and physically, Philip Vice Chairman of the Board -
Morris has never been in better shape.
-4ur current and projected cash flow; is
`nfficient to meet our needs and to main-
nurr plants as the most efficient
the world.

Financiai Review 1983
_~M
Nineteen eighty-three marked the 30th consecutive year of
growth for Philip Morris. Operating revenues were $13.0 billion,
an increase of 12.0% from 1982. Net earnings rose 15.6% to
$903.5 million. Earnings per share reached $7.17, a gain of 15.1%
(Chart 1).
During 1983, the company's real estate operations were
reorganized under Mission Viejo Realty Group Inc., and are
accounted for on the equity method. Real estate operations were
previously consolidated. Prior-year amounts have been restated,
where applicable.
In February, 1983, the Board of Directors declared a 20.8%
increase in the common stock dividend to an annual rate of $2.90
per share. This represented the 16th consecutive year of increase
and our 56th consecutive year of dividend payments. Over the
last decade, dividends per share increased 24.0% annually, while
net earnings per share increased 18.2% (Chart 2).
In 1983, capital expenditures totaled $566 million. Over the
past five years, we have spent nearly $3.9 billion on additions to
our fixed assets compared to $1.5 billion spent during the previous
five years. A third of the amount spent over the past five years was
for Miller Brewing and most of the remainder for our domestic
and international tobacco operations. At year-end 1983, approxi-
mately 90% of our fixed assets were less than ten years old.
We estimate capital expenditures of $500 million in 1984 and
approximately $2.1 billion in the five-year period 1984 through
1988. Over 80% of these expenditures will be for forecasted
capacity needs and productivity improvements. They will be con-
tinually monitored to insure high returns and a close correlation
with demand for our products.
In 1983, our funds from operations increased 16.3% to $1.3 bil-
lion (Chart 3). Over the last ten years, internal funds generation
increased 22.4% annually. During the same period, net earnings
advanced 19.807o annually (Chart 4). Approximately 35% of 1983
funds from operations are represented by depreciation and
deferred income taxes which are primarily related to our fixed-
asset base.
Total assets were $9.7 billion at year-end 1983. This was
nearly five times greater than our asset base ten years earlier.
Our net return on average total assets was 10.6%, which was the
highest in the company's history (Chart 5).
Stockholders' equity has increased nearly five times during
the past decade, reaching $4.0 billion at the end of 1983. Our net
return on average stockholders' equrty was 23.5% in 1983, up
from 22.7% in 1982 and set a new high (Chart 6).
Total debt at year-end 1983 was $3.1 billion, a $671 million
decrease from a year earlier. Our debt-to-equity ratio improved to
.76 to 1, compared with 1.02 to 1 in 1982 and an average 1.05 to 1
over the last ten years (Chart 7).
During the year, we prepaid three Swiss franc loans amounting
to $132 million, and repurchased $56 million of 14%, 141/s%, and
.151/ao7o notes. We expect a further decline in our debt over the
next five years.
On December 9, 1983, Philip Morris began a 4,000,000 share
common stock repurchase program. By year-end, approximately
Chart 1
!
Operating Revenues
Net Earnings
Chart 2
s
Primary Earnings
Per Share
Dividends Declared
Per Share
Operating Revenues Nat Earnings
Billions of Dollars
12
Primary Earnings Per Share
Dividends Declared
Per Share
Dollars
Funds from Operations
Capital Expenditures
Millions of Dollars
Chart 3
0 1200
Funds from p
Operations 1000
7Capital Expenditures 800
600
400
74 75 76 77 78 79 80 81 82 83
Funds from Operations
Not Earnings
Millions of Dollars
Chart 4
. 1200
Funds from
Operations
Net Earnings
1000
800
600
74 75 76 77 78 79 80 81 82 83
20

1.4 million shares were accumulated. The repurchase program
was completed in February, 1984. The reacquired shares are to
be used for the exercise of employee stock options and for other
corporate purposes.
At year-end 1983, fixed-rate obligations were approximately
87°Io of total debt compared with 68% in 1978. The fixed-interest
portion of our debt, totaling $2.7 billion at year-end, carries an
average annual interest rate of approximately 9.5%.
Currently, Philip Morris has short-term credit facilities with a
number of financial institutions totaling approximately $1.4 billion.
Of this amount, approximately $350 million is in revolving credit
agreements and other arrangements with both U.S. and Euro-
pean banks. These facilities, which comfortably exceed our
expected needs in 1984, provide support for our commercial
paper borrowings and other credit activities. Philip Morris con-
tinues to maintain the highest ratings in the commercial paper
market and a solid `tY' credit rating for longer-term obligations.
Interest expense in 1983 totaled $233.9 million, compared
with $267.2 million in 1982 (Chart 8). The decrease was due prin-
cipally to lower outstanding debt. Interest capitalized in 1983 was
$128.8 million compared with $162.6 million in 1982. The reduc-.
tion of interest capitalized in 1983 was attributable to lower inter-
est rates and reduced plant construction. Earnings coverage of
interest expense continued to improve during the past year
reaching 7.78 times interest expense for 1983 compared with
5.87 for 1982.
Our effective income tax rate was 43.0% in 1983 and 39.9% in
1982. Lower investment tax credits during 1983 were the primary
reason for the higher effective tax rate.
In summary, 1983 was a good year for Philip Morris. Strong
earnings gains and cash flow momentum provide a solid basis for
continued growth. We believe this growth can be accommodated
through internal cash generation and prudent use of credit facili-
ties. Our financial condition is stronger than ever and is expected
to remain strong in 1984 and beyond.
Total Assets (Year-End)
Net Return on
Average Total Assets
_ _____Billions of Dollars __
~
Chart 5
9.0
Total Assets
(Year-End) 7 5
Net Return
2%
(Before Net Interest) 6.0 _ 8
on Average
Total Assets (%) 6
0 4
s ?0
:iitiii
74 75 76 77 78 79 80 81 82 83
Stockholders' Equity (Year-End)
Net Return on
Average Stockholders' Equity
Billions of Dollars
Chart 6
.
Stockholders' Equity
(Year°End)
Net Return on
Average
Stockholders'
Equity (%)
Chart 7
f
Total Debt
(Year-End)
Ratio of Total Debt
to Stockholders'
Equity (YearEnd)
Chart 8
i
Interest Expense
Interest Coverage
(Earnings Before
Interest and Taxes
Divided by Interest)
s./b N~ 20
3.00 - 16 ------
2.25 12
1.50 8
OS LJl ~_ 0
Total Debt(Year-End)
Ratio of Total Debt
to Stockholders' Equity
Billions of Dollars
Ratio
74 75 76 77 78 79 80 81 82 83
Interest Expense
Interest Coverage
74 75 76 77 78 79 80 81 82 83
.

Seiected Financial Data
(in millions of dollars, except per share data)
for years ended December 31 1983 1982 1981 1980 19791
4.
Operating Revenues $12,975.9 $11,586.0 $10,722.3 $9,649.5 $8,149.1 J
--------------
United States Export Sales 969.5 978.0 833.5 702.4 521.2 '
Interest Expense 233.9 267.2 258.5 215.0 205.5
Depreciation Expense 293.8 249.9 210.5 178.0 132.6
Net Earnings 903.5 781.8 659.7 549.1 507.9
Earnings Per Common Share 7.17 6.23 5.28 4.41 4.08
Total Assets 9,667.0 9,622.1 9,115.1 7,301.7 6,322.1
Long-Term Debt 2,514.7 3,745.8 3,498.2 2,597.2 2,446.7
Total Debt 3,074.9 3,745.8 3,804.2 2,800.1 2,507.1
Deferred Income Taxes .6
737.3 564.5 411.3 302.9 219.6
Equity 4,033.7 3,662.9 3,233.7 2,837.0 2,471.0
Dividends Declared Per Common Share 2.90 2.40 2.00 1.60 1.25
Funds From Operations 1,348.4 1,159.8 976.3 784.2 702.9
Capital Expenditures 566.2 918.2 1,018.5 750.8 629.4
The above selected financial data of the company and consolidated subsidiaries tobacco-related
products, soft drink ingredients and beer, and subsidiaries and
for the five years ended December 31, 1983, should be read in conjunction with affiliates purchase
tobacco grown in the United States. In 1983, the value of
the consolidated financial statements and notes thereto included in this report.
by Philip Morris International amounted to
all exports from the United States
During 1983 the company's real estate operations were reorganized under
$1.084 billion.
Mission Viejo Realty Group Inc., and are accounted for on the equity method.
Effective in 1980, the company adopted the last-in, first-out (LIFO) method of
Real estate operations were previously consolidated. Prior-year amounts have
costing the leaf tobacco components of inventories used in its U.S. and U.S.
been restated, where applicable. The company believes the equity method of
operations. Effective in 1981, use of the LIFO method was extended to
export
accounting for the reorganized real estate operations provides a more meaning-
additional inventories. The 1980 change to LIFO decreased 1980 net earn-
cover
ful presentation of financial results.
ings and earnings per share by $61.8 million and $.49 per share, respectively,
In addition to cigarettes, Philip Morris International exports tobacco and
nd in 1981 by $14.4 million and $.12 per share, respectively.
t
1
~
22

`aW-.
14anagernent Discussion and Analysis of
Fenancial Condition and Results of Operations
General i_
In 1983, funds from operations of $1.3 billion exceeded total funds
used by $179.5 million. This compares with a funds requirement
after funds from operations of $156.3 million and $1.3 billion for
1982 and 1981, respectively. The increase in funds from opera-
tions of $188.6 million (16.3%) in 1983 over 1982 was due to
higher earnings coupled with increases in depreciation and
deferred taxes.
Of the total funds used, capital expenditures accounted for
approximately 48% in 1983, compared with 70% in 1982 and 44%
in 1981. Capital expenditures of $566 million for 1983 were below
the previous two years and are estimated at $500 million in 1984
and $2.1 billion for the years 1984 through 1988.
Total debt at December 31, 1983, was $3.1 billion, a $671 mil-
lion decrease from a year earlier. At year-end 1983, the com-
pany's debt-to-equity ratio was .76 to 1, compared with 1.02 to 1
at December 31, 1982. The decrease was mainly attributable
to increased earnings for 1983 coupled with a reduction in capital
expenditures and working capital.
The company anticipates that funds from operations will
exceed the needs of the business in 1984. However, credit facili-
ties maintained through revolving credit agreements and bank
lines of credit will provide extensive credit should the need arise.
Longer-term financing needs are expected to be met through
long-term debt and other financing as required.
During 1983, the company prepaid three Swiss franc loans
aggregating $132 million and repurchased $56 million of bank
term notes bearing interest at 14% to 151/4%. After these and
other transactions, fixed-interest debt at December 31, 1983,
was 87% of total debt compared with 78% and 71% at December
31, 1982 and 1981, respectively. This debt had an average interest
rate of approximately 9.5% at December 31, 1983.
In December, 1983, the company purchased 1.4 million shares
of its common stock under an announced program to reacquire up
to 4 million shares for treasury. The repurchase program was
completed in February, 1984. The treasury shares are to be used
for the exercise of employee stock options and other corporate
purposes.
In 1983, interest expense was $233.9 million, a decrease of
$33.3 million (12.5%) over 1982 due principally to a decrease in
average borrowings resulting from lower capital expenditures
and an increase in internally generated funds. Interest capitalized
in 1983 was $128.8 million, compared with $162.6 million and
$110.0 million for 1982 and 1981, respectively. The reduction of
interest capitalized in 1983 was attributable to lower interest
excise taxes and selling prices reduced by $179 million due to cur-
rency translation; cigarette unit volume of both Philip Morris
U.S.A. and Philip Morris International was virtually unchanged
from 1982. The decrease in beer revenues was attributable to a
decrease in volume partially offset by price increases. As a result
of lack of growth in the beer industry, Miller has delayed produc-
tion at its Trenton, Ohio, brewery.
In 1983, operating income of consolidated companies was $231
million (14.0%) higher than in 1982, due mainly to domestic
tobacco products. Tobacco products operating income increased
$171 million (11.6%) from 1982 due to price increases offset by
currency translation of $59 million. Philip Morris U.S.A. operat-
ing income was up $236 million (21.4%) while Philip Morris Inter-
national was down $65 million (17.3%). Despite a reported 4.5%
domestic cigarette industry decline, Philip Morris U.S.A.
increased its unit volume marginally and its market share signifi-
cantly. In addition to the adverse effect of currency translation,
Philip Morris International operating income was affected by
price competition in a number of markets and reduced exports
due to a stronger U.S. dollar. Beer operating income increased
$68 million (42.9%) over 1982 due to price increases and cost
savings. Seven-Up's 1983 operating loss of $10.8 million was
attributable to increased marketing expenditures. Tobacco prod-
ucts contributed 88% and beer 12% of consolidated operating
income for 1983.
Equity in net earnings of unconsolidated subsidiaries and affili-
ates in 1983 increased $11.4 million over 1982. The increase
was attributable principally to increased earnings from real estate
operations.
In 1982, consolidated operating revenues were $864 million
(8.1%) higher than in 1981, attributable principally to increased
revenues of $740 million from tobacco, $91 million from beer, and
$99 million from Seven-Up. The increase in tobacco revenues was
attributable to increases in selling prices and cigarette unit vol-
ume, reduced by $230 million attributable to currency translation.
The increase in beer revenues was attributable to price increases,
partially offset by a decrease in volume.
In 1982, operating income of consolidated companies was $256
million (18.5%) higher than in 1981, due principally to tobacco
products. Tobacco products operating income increased $221
rates and reduced plant construction.
During 1983, the company's real estate operations were
reorganized under Mission Viejo Realty Group Inc., and are
accounted for on the equity method. Real estate operations were
r
1
previously consolidated. Prior-year amounts have been restated, ,
~
where applicable. 0
Operating revenues
net earnings and earnings per share for 0
,
1983 increased 12.0%, 15.6%, and 15.1%, respectively, over 1982. O
~
In 1983, consolidated operating revenues of $13.0 billion were 10
$1.4 billion or 12.0% higher than in 1982
attributable principally ~
, 0
to increased revenues of $1.3 billion from tobacco, and $119 mil-
lion from Seven-Up. Beer revenues decreased by $6 million.
The increase in tobacco revenues was attributable to increases in

million (17.6%) from 1981 due to volume and price increases off-
set by unfavorable currency translation of $60 million. Beer
operating income increased $45 million (39.2%) over 1981 due to
price increases and cost savings. Seven-Up's 1982 operating loss
of $1.2 million was principally attributable to increased marketing
expenditures. Tobacco products contributed 90% and beer 10%
InflationAdjusted Information
The following current cost information is presented in accordance
with the requirements of the Financial Accounting Standards
Board (FASB).
The current cost method reflects the effect of changes in the
specific prices of the resources used in the company's operations.
This method measures the resources and their consumption
based on the current cost of replacing them with like resources,
rather than in terms of the historical cost amounts actually ex-
pended to acquire them. These values do not consider technolog-
ical improvements and efficiencies associated with the normal
replacement of productive capacity. Adjustments for changes in
specific prices of property, plant, and equipment are principally
based on external price indexes specifically or closely related to
the resources being measured, or internally developed indexes
and, in the case of inventories and cost of sales, on recent
purchases and production costs. The U.S. Consumer Price
Index is used to measure the effects of general inflation for the
Schedule I
(in millions of dollars, except per share data)
Operating revenues
Deductions from operating revenues:
Cost of sales, excluding depreciation expense
Depreciation expense
Other, net
Earnings before income taxes
Provision for income taxes«' - -
Net earnings
Earnings per common share
Gain from decline in purchasing power of net amounts owed
Inventories and property, plant, and equipment:
Increase in specific prices (current cost)"'
Increase in general price level
of consolidated operating income for the year.
Equity in net earnings of unconsolidated subsidiaries and
affiliates in 1982 increased $13.1 million over 1981. The increase
was attributable principally to increased earnings from the
Rothmans investment offset by profit declines incurred by real
estate operations.
translated current cost information.
The current cost method involves the use of assumptions, ap-
proximations, and estimates and, therefore, the resulting mea-
surements should be viewed in that context and not as precise
indicators of the effects of inflation. The results do not necessar-
ily represent amounts for which the assets could be sold or costs
which will be incurred in future periods, or the manner in which
actual replacement of assets will occur.
Schedule I presents earnings and other data for 1983 as re-
ported and as adjusted for current cost. Schedule II covers the
five-year period to show the trends in key financial data
restated in terms of average 1983 constant dollars measured by
the U.S. Consumer Price Index. During 1983, the company's real
estate operations were reorganized and are accounted for on the
equity method. Real estate operations were previously consolida-
ted. Prior-year amounts have been restated, where applicable.
As Reported in the
Primary Statements
(Historical Cost) Adjusted for Changes '
in Specific Prices
(Current Cost)
$12,975.9 $12,975.9 :
8,599.3 8,633.3 :
293.8 392.3 ~
2,498.0 2,498.0 ~.`
1,584.8 1,452.3
681.3 681.3 ~
e
771.0
$ 7.17 r1l) $ 6.12 t .
~ $ 173.9
a
~
~ $ 430.4
a 356
3
~ .
$ 74
1
.
~
$ (69.4)
$ 4,033.7 $ 5,826.4
Excess of increase in specific prices over increase in general price level
Translation adjustment
Stockholders' equity
(A) In accordance with FASB requirements, inflation-adjusted amounts do
not reflect any adjustments in the provision for income taxes. Consequently,
effective tax rates are:
As reported in the Primary Statements 43.0%
Current Cost 46.9%
(B) At December 31, 1983, the current cost of inventories was $3,460.6
million, and the current cost of property, plant, and equipment, net of
accumulated depreciation, was $5,412.1 million.

Sche
(in millions of dollars, except per share data)
1983 19821^' 19811"' 1980"' 19791"'
pperating revenues $12,975.9 $11,958.7 $11,745.7 $11,667.0 $11,185.4
Current cost information:
Earnings before income taxes $ 1,452.3 $ 1,219.6 $ 1,043.6 $ 1,036.2 $ 1,037.9
Net earnings 771.0 684.5 596.1 582.4 507.1
Earnings per common share 6.12 5.45 4.77 4.67 4.07
Gain from decline in purchasing power
of net amounts owed 173.9 186.1 371.6 450.0 477.6
Excess of increase in specific prices over
increase in general price level 74.1 50.8 (25.8) (38.1) (312.8)
Translation adjustment (69.4) (75.6) (44.8) (75.3)
Stockholders' equity at year-end 5,826.4 5,641.9 5,111.5 4,741.3 4,288.4
Cash dividends declared per common share $ 2.90 $ 2.477 $ 2.191 $ 1.935 $ 1.716
1Viarket price per common share at year-end $ 7011z(`) $ 611/4 $ 515/s $ 50 $ 463/a
Average Consumer Price Index 298.4 289.1 272.4 246.8 217.4
(A) Restated in average 1983 constant dollars.
In arriving at current cost net earnings for 1983, depreciation
expense and the raw materials and supplies components of cost
of sales are the only amounts reported in the primary statements
that have been adjusted into average 1983 dollars. Revenues,
labor, and other costs and expenses are considered to reflect
average price levels for the year, and accordingly have not been
adjusted.
The cost of sales adjustment for 1983 decreased earnings
before income taxes by $34.0 million, reflecting the fact that infla-
tion has exceeded the overall rate of increase in the historical cost
of the company's raw materials and supplies. The company uses
the last-in, first-out (LIFO) method of costing inventories used in
its U.S. and U.S. export tobacco operations, and beer operations.
This reduces the disparity in reported earnings with inflation-
adjusted information since a more effective matching of current
costs with current revenues results. The depreciation adjustment
decreased earnings before income taxes by $98.5 million. This
adjustment reflects the increase in the valuation of the company's
property, plant, and equipment measured under the current cost
method over historical dollar cost amounts. The result of both
inflation adjustments is a decrease in earnings before income
taxes of 8.4%.
The increase in stockholders' equity of $1.8 billion as com-
pared with the amount reported in the primary statements is
attributable mainly to the appreciation of inventories and prop-
erty, plant, and equipment due to inflation. Additionally, stock-
holders' equity is increased by gains resulting from the decline in
the purchasing power of net amounts owed.
rQ
0
a
0
~
0
`0
0
rIJ
k

Fifteen-Year Financial Review
,
(in millions of dollars, except per share amounts)
1983 1982 1981 1980 1979 ~
Sumr~ary of operations: -
- -
Operating revenues $12,975.9 11,586.0 10,722.3 -
9,649.5 8,149.1
Cost of sales: ~
Cost of products sold 5,342.8 5,315.4 5,024.2 4,446.7 3,655.5
Federal excise taxes 1,983.3 1,180.0 1,168.5 1,105 3 1,036.8
Foreign excise taxes 1,527.0 1,434.5 1,410.8 1,388.7 1,122.0 .
Operating income - 1,958.0 1,715.7 1,446.2, 1,273.4 1,179.4
Interest expense 233.9 267.2 258.5 215.0 205.5
Earnings before income taxes 1,584.8 1,300.2 1,068.1 924.4 894.5
Pre-tax profit margins 12.2% 11.2% 10.0% 9.6% 11.0%o-
Provision for income taxes $ 681.3 518.4 408.4 375.3 386.6
Net earnings - 903.5 781.8 659.7 549.1 507.9
Primary earnings per common share 7.17 = 6.23 5.28 4.41 4.08
Fully diluted earnings per common share 7.17 6.23 5.28 4.41 4.08
Dividends declared per common share 2.90 T 2.40 2.00 1.60 1.25
Weighted average shares-primary 126.0 125.6 124.9 124.6 124.5
Weighted average shares-fully diluted 126.0 125.6 124.9 124.6 124.5
Capital expenditures $ 566.2 918.2 1,018.5 750.8 629.4
Annual depreciation 293.8 249.9 210.5 178.0 132.6
Property, plant, and equipment (gross) 5,698.7 5,284.2 4,513.6 3,573.8 2,803.9
Property, plant, and equipment (net) 4,381.2 4,178.1 3,583.2 2,806.4 2,214.0 ~
Inventories 2,599.2 2,833.8 2,921.8 2,499.2 2,234.8 1
Current assets 452.8
3 3
598.8 733.1
3 189.3
3 2
881.3 1
Working capital 1,116.5 1,989.2 1,797.5 1,662.0 1,727.7
Total assets 9,667.0 9,622.1 9,115.1 7,301.7 6,322.1
Total debt 3,074.9 3,745.8 3,804.2 2,800.1 2,507.1
. Stockholders' equity 4,033.7 3,662.9 3,233.7 2,837.0 2,471.0
Net earnings reinvested 538.1 480.3 407.8 350.3 352.3
Common dividends declared as % of net earnings 40.5% 38.6% 37.9% 36.3% 30.6%
Book value per common share $ 32.27 29.10 25.79 22.74 19.84
Market price of common share high-low 723/a-54 673/a-441/s 551/s-42 481/a-291/s 385/s-311/s
Closing price year-end 71314 60 483/a 431/4 36
Price/earnings ratio year-end 10 9 9 9 8
Number of common shares-actual year-end 126.4 125.9 125.4 124.8. 124.5
During 1983, the company's real estate operations were reorganized under Operating companies' income
is income before corporate expense, interest,
Mission Viejo Realty Group Inc., and are accounted for on the equity method. and other non-operating
income and deductions. The amortization of previously
Real estate operations were previously consolidated. Prior-year amounts capitalized interest is
included in operating companies' income.
have been restated, where applicable. The company believes the equity method
of accounting for the reorganized real estate operations provides a more
meaningful presentation of financial results.
2.50001 0g d3
26

Philip Morris Incorporated and Consolidated Subsidiaries
1978 1977 1976 1975 1974 1973 1972 1971 1970 1969
632.5
6 5,202.0 4,293.8 3,642.4 3,011.0 2,602.5 2,131.2 1,852.5 1,509.5 1,142.4
,
2,401.7 1,966.9 1,656.8 1
290.3 1
060.8 832
9 700
0 577
1 454
7
3 , , . . . .
960.8 862.1 778.2 686.3 619.5 558.9 494.8 441.1 372.1 319.1
7E 8 490.4 381.1 392.1 349.4 334.5 228.2 201.4 147.1 54.2
- g816 782.7 634.5 492.8 403.6 329.5 287.5 241.1 203.2 153.2
41 98 101.6 102.8 99.0 82.7 51.0 37.9 35.5 35.4 28.6
5 625.5 471.9 360.8 297.5 255.6 229.6 189.8 150.0 115.6
~ - ,207, 12.0% 11.0% 9.9% 9.9% 9.8% 10.8% 10.2% 9.9% 10.1%
336.9 290.6 206.2 149.2 122.0 107.0 105.1 88.3 72.5 57.3
408.6 334.9 265.7 211.6 175.5 148.6 124.5 101.5 77.5 58.3
3.38 2.80 2.24 1.81 1.58 1.35 1.17 1.00 .84 .64
3.38 2.80 2.24 1.81 1.53 1.30 1.09 .91 .71 .60
1.025 .781 .575 .463 .388 .337 ` .316 .303 .263 .244
120.7 119.6 118.8 116.9 111.3 109.6 106.0 100.3 91.2 89.1
120.7 119.6 118.8 116.9 114.7 114.6 114.5 113.1 113.2 99.1
566.2 279.8 220.2 244.5 215.8 174.7 120.0 68.0 39.6 23.6
105.5 78.5 64.9 49.9 38.0 30.2 26.6 21.5 17.7 13.5
2,217.3 1,594.9 1,323.9 1,129.8 899.8 728.7 571.1 447.1 394.1 237.0
1,737.6 1,202.4 993.9 851.1 659.5 510.3 373.4 274.1 236.7 147.4
2,188.6 1,817.6 1,657.5 1,448.4 1,269.2 1,009.4 801.1 670.2 568.4 447.3
2,756.8 2,221.0 2,005.7 1,788.1 1,557.9 1,245.9 989.7 826.5 728.8 575.0
1,585.1 1,415.9 1,202.2 890.8 725.0 515.3 524.8 417.6 347.7 315.9
5,608.2 4,048.0 3,582.2 3,134.3 2,653.3 2,108.4 1,701.5 1,392.0 1,239.4 976.5
2,372.2 1,563.5 1,525.6 1,443.3 1,239.3 947.4 681.0 553.9 557.7 490.4
2,114.7 1,690.1 1,430.0 1,227.8 974.7 815.0 695.5 579.1 452.8 355.8
283.8 253.7 197.2-- 157.1 131.9 111.4 89.9 69.7 52.2 35.7
30.6% 27.9% 25.7% 25.7% 24.8% 25.0% _ 27. 2% 30.6% 31.6% 37.4%
17.00 14.08 12.00 10.32 8.48 7.33 6.28 5.36 4.47 3.70
383/8-28 321/2-253/4 315/8-247/8 295/8-201/2 303/4-171/s 341/4-243/8 295/s-17 173/4-113/4 125/8-7 91
/s-61/4
351/4 31 307/s 261/2 24 283/4 295/s 175/s 123/s 9
10 11 13 14 15 21 25 17 14 13
124.3 119.8 119.0 118.7 114.5 110.8 108.9 104.7 96.6 90.3
cn
~
0
0
O
G

Consolidated Balance Sheets
(in millions of dollars)
December 31, 1983 and 1982
1983
Assets
Cash and cash equivalents $ 29.8
Receivables, net 781.8
Inventories:
Leaf tobacco 1,775.0
Other raw materials 331.2
Finished goods and work in process 493.0
2,599.2
Prepaid expenses 42.0
Total current assets 3,452.8
Property, plant, and equipment, at cost:
Land and land improvements 250.1
Buildings and building equipment 1,590.3
Machinery and equipment 3,036.1
Construction in progress 822.2
5,698.7
Less, accumulated depreciation 1,317.5
Investments in unconsolidated subsidiaries and affiliates
Brands, trademarks, patents, and goodwill, at cost, net
Other assets
See notes to consolidated fmancial-statements.
559.9
89.0
$9,667.0
1982 i
(Restate
~$
2,052 p:
~
313.8
468,0 ~
2,833.8ti
34,8 j
3,598.8 --
~
214.8 ~
1,276.6
2,612.5
1,180.3
-_~
5,284.2
1,106.1
28

Philip Morris Incorporated and Consolidated Subsidiaries
1983 1982
_ _ (Restated)
_
Liabilities
Notes payable $ 293.9 $ -
Current portion of long-term debt 266.3
Accounts payable 437.3 416.4
Accrued liabilities:
Taxes, except income taxes 368.8 300.2
Employees' retirement and profit-sharing plans 130.7 120.5
Other 430.7 387.7
Income taxes payable 317.0 309.3
Dividends payable 91.6 75.5
Total current liabilities 2,336.3 1,609.6
Long-term debt 2,514.7 3,745.8
Deferred income taxes - 737.3 564.5
Other liabilities 45.0 39.3
Totalliabilities .5,633.3 5,959.2
Stockholders' Equity
Common stock, par value $1 per share ----- 126.4 125.9
Additional paid-in capital 446.0 435.9
Earnings reinvested in the business 3,737.8 3,199.7
Currency translation adjustments (176.7) (98.6)
4,133.5 3,662.9
Less, cost of treasury stock 99.8 -
Total stockholders' equity 4,033.7 3,662.9
$9,667.0 $9,622.1
k

Consolidated Statements of Earnings
(in millions of dollars, except per share data)
for the years ended December 31
1983
1982
(Restated)
Operating revenues $12,975.9 $11,586.0
Cost of sales:
Cost of products sold 5,342.8 5,315.4
Excise taxes on products sold 3,510.3 2,614.5
Gross profit
- 4,122.8 3,656.1
Marketing, administration, and research costs 2,247.4 2,011.6
Operating income of consolidated companies 1,875.4 1,644.5
Equity in net earnings of unconsolidated subsidiaries and affiliates 82.6 71.2
Operating income of operating companies I 958.0 1,715.7
Corporate expense - 128.8 112.8
Interest expense 233.9 267.2
Other deductions, net 10.5 35.5
Earnings before income taxes 1,584.8 . 1,300.2
Provision for income taxes 681.3 518.4
Net earnings 903.5 $ 781.8
Earnings per common share 7.17 $ 6.23
See notes to consolidated financial statements.
1981 $
(Restated) j
$10,722.3 ~
5,024
2,579.3 F
3,118.8 f-.
~,
1,730.7 Y
1,388.1
258.5
16.1
1,068.1
408.4
$ 659.7
$ 5.28
30

Consolddated Statements of Stockholders' Equity
(~ millions of dollars, except per share data)
for the years ended December 31 -- -
Common
Stock
Additional
Paid-in
Capital Earnings
Reinvested
in the
Business Currency
Translation
Adjust-
ments
Cost of
Treasury
Stock Total
Stock-
holders'
Equity
Balance, January 1, 1981 $124.8 $389.0 $2,311.6 $ 11.6 $2,837.0
Net earnings 659.7 _ 659.7
Exercise of stock options and stock units 0.1 3.2 - 3.3
Issued.for acquisitions 0.2 5.9 (1.9) 4.2
Issued in exchange for debentures reacquired 0.3 17.6 17,9
Cash dividends declared on _
common stock, $2.00 per share - (250.0) (250.0)
Currency translation adjustments
_ (38.4) _
(38.4)
Balance, December 31, 1981 125.4 415.7 2,719.4 (26.8) 3,233.7
Net earnings 781.8 - - 781.8
Exercise of stock options and stock units _ 0.2 4.0 $ 0.9 5.1
Issued in exchange for debentures reacquired 0.3 16.2 16.5
Adjustment of prior-year acquisition (0.9) (0.9)
Cash dividends declared on
common stock, $2.40 per share (301.5) (301.5)
Currency translation adjustments (71.8) (71.8)
Balance, December31, 1982 125.9 435.9 3,199.7 (98.6) - - 3,662.9
Net earnings - 903.5 903.5
Exercise of stock options and stock units 0.4 10.0 0.6 11.0
Issued for acquisition 0.1 0.1 0.4 0.6
Adjustment of prior-year acquisition (0.2) (0.2)
Cash dividends declared on _
common stock, $2.90 per share (365.8) (365.8)
Currency translation adjustments (78.1) (78.1)
Common stock purchased (100.2) (100.2)
Balance, December 31, 1983 $126.4 $446.0 $3 737.8 $(1 76.7 $(99.8) $4 ,033.7
( ) Denotes deduction .---. '
See notes to consolidated financial statements.
I

Consolidated Statements of Changes in Financial Position
(in millions of dollars)
for the years ended December 31 1983 1982 119811
(Restated) (Restated)
Funds Provided By
Operations: -
Net earnings
-
Depreciation and amortization -----
327.0
281.0 ~~.~
237,3
Deferred income taxes 173.5 146.2 125,6'
Equity in undistributed net earnings of unconsolidated subsidiaries and affiliates
. (55.6) (49.2) (46,3)'
Funds from operations 1,348.4 1,159.8 976,3
Increases (decreases) in accrued liabilities and other payables - 166.5 (20.0) 305.2~
Decreases (increases) in inventories 234.6 88.0 (422.6
Other, net _ 34.6 (26.2) (136.1).
Total funds provided 1,784.1 1,201.6 722.8-
Funds Used For -
Increases (decreases) in: -
Cash and receivables _ 81.4 (47.7) 109.1
Prepaid expenses 7.2 1.4 12.1
Rothmans investment - - 346.4
Capital expenditures 566.2 918.2 1,018.5
Dividends declared 365.8 301.5 250.0'
Currency translation adjustments affecting working capital 48.1 48.8 1.3
Purchase of treasury stock 100.2 -
Total funds usqd 1,168.9 1,222.2 1,737.4
Net funds provided (required) $ 615.2 $ (20.6) $(1,014.6
Financing
Increases (decreases) in current notes payable $ 560.2 $ (306.0) $ 103.1 ~
Long-term debt issued 91.1 437.8 1,004.9 4,
Long-term debt retired (1,277.5) (132.8) (114.6)~
Sale of shares 11.0 21.6 21.2 1
(Decreases) increases in funds fromfmancing $(615.2) $ 20.6 $ 1,014.6
(Decreases) Increases in Working Capital $ (872.7) $ 191.7 $ 135.5
Working Capital at Year-end $1,116.5 $1,989.2 $ 1,797.5
( ) Denotes deduction
See notes to consolidated financial statements. ~
a
ro t
10 (
32

Notes to Consolidated Fanaracial Statements
gpmmary of Significant Accounting Policies:
Consolidation:
The consolidated financial statements include the accounts of the com-
pany and all wholly-owned subsidiaries except for real estate operations
which were deconsolidated during 1983 and a credit corporation formed
in 1982. Investments in unconsolidated subsidiaries and affiliates, includ-
ing the real estate operations and the credit corporation, are stated at
cost adjusted for equity in undistributed net earnings since the dates of
acquisition.
Inventories: -
Inventories are stated at the lower of cost or market. The company uses
the last-in, first-out (LIFO) method to cost inventories used in its U.S.
and U.S. export tobacco operations, and beer operations. The cost of in-
ventories used in tobacco manufacturing outside the United States is de-
termined by the average cost method and, in general, the cost of other
inventories is determined by the first-in, first-out (FIFO) method. It is a
generally recognized industry practice to classify the total amount of leaf
tobacco inventory as a current asset although part of such inventory, be-
cause of the duration of the aging process, ordinarily would not be uti-
lized within one year.
Change in Accounting Method:
During 1983, the company's real estate operations were reorganized un-
der Mission Viejo Realty Group Inc. and are accounted for on the equity
method. Real estate operations were previously consolidated. Prior-year
Income taxes
Certain items of income and expense included in the financial state-
ments, principally depreciation, are reported in different years in the tax
returns in accordance with applicable income tax laws. The resulting dif-
ference between the financial statement income tax provision and in-
come taxes currently payable is reported in the financial statements as
deferred income taxes. Investment tax credits are recognized currently
as a reduction in the provision for income taxes. Provision is also made
for federal income taxes on the portion of undistributed earnings of sub-
sidiaries and affiliates expected to be remitted.
Property, plant, and equipment:
Maintenance and repairs are charged against income, and expenditures
for renewals and improvements are capitalized. The capitalized cost of
facilities includes interest and real estate taxes incurred during the con-
struction period. Industrial development incentive grants are included in
income as realized.
Provision for depreciation of assets is recorded by a charge against
income at rates considered adequate to amortize the cost of such assets
over their useful lives computed on the straight-line method.
amounts have been restated, where applicable. The company believes
the equity method of accounting for the reorganized real estate opera-
tions provides a more meaningful presentation of financial results.
inventories:
At December 31, 1983, the cost of approximately 72% of inventories
was determined by the LIFO method compared with 71% at December
31, 1982. The stated LIFO value of inventory was $803 million and
$680 million lower than the current cost of inventory at December 31,
1983 and 1982, respectively.
4

Notes continued
Subsidiaries and Affiliates Located Outside the United States:
Principal financial data of subsidiaries and affiliates located outside the
United States are as follows:
Consolidated (Wholly-Owned) Unconsolidated (Partially-Owned) Unconsolidated (Partially-Owned)
Greater than 50% ownership 50% ownership or less
(in millions) 1983 1982 1981 1983 1982 1981 1983 1982 1981
Assets $1,359.7 $1,472.0 $1,481.9
-current $291.7 $ 345.3 $ 414.9 $1,829.6 $1,953.2 $1,978.5
-noncurrent 234.5 214.6 203.2 961.3 842.8 881.6
Liabilities 721.8 868.3 811.7
-current 181.2 202.8 255.1 1,160.4 1,353.6 1,357.7
-noncurrent 21.6 10.7 33.7 922.9 784.3 878.3
Net assets 637.9 603.7 670.2 323.4 346.4 329.3 707.6 658.1 624.1
Company's equity 637.9 603.7 670.2 244.8 260.1 245.4 278.9 276.5 268.0
Operating revenues 2,703.3 2,600.3 2,576.9 869.8 1,105.6 1,492.3 6,144.6 5,963.3 2,553.3
Gross profit 123.7 136.5 175.8 1,198.9 1,093.3 462.5
Pre-tax earnings 37.8 57.2 49.2 196.1 206.6 99.5
Net earnings 30.1 63.9 84.0 19.9 38.2 36.8 136.4 126.8 64.7
Company's equity 30.1 63.9 84.0 18.1 27.9 22.6 40.3 40.4 24.4
At December 31, 1983, investments in unconsolidated subsidiaries and
affiliates located outside the United States exceeded equity in net assets
by approximately $153 million, of which $148 million is being amortized.
Unconsolidated financial data include the accounts of Rothmans In-
ternational plc (RI). In 1981, the company obtained an approximate 22%
indirect equity interest in RI.
Consolidated earnings reinvested in the business at December 31,
1983 include the company's equity of approximately $230 million in un-
distributed earnings of unconsolidated subsidiaries and affiliates located
outside the United States.
Federal income tax has not been provided on approximately $905
million of accumulated earnings of subsidiaries and affiliates located out-
side the United States, which is expected to be permanently invested
abroad.
Philip Morris Credit Corporation:
Philip Morris Credit Corporation (PMCC), a wholly-owned unconsolida-
ted subsidiary of the company, was incorporated in February 1982
primarily to provide financing for customers of the company and its
operating companies.
The company's investment in PMCC is accounted for by the equity
method, and PMCC's earnings are included in equity in net earnings of
unconsolidated subsidiaries and affiliates in the consolidated statements
of earnings. Pursuant to a Support" Kgreement between the company
and PMCC, the company has agreed to retain ownership of 100% of the
voting stock of PMCC and to make periodic payments to PMCC to the
extent necessary to ensure that its quarterly earnings available for fixed
charges equal at least 1.25 times its fixed charges. No such payments
were required in 1983.
Condensed financial statements of PMCC at December 31, 1983, in
millions of dollars, follow:
Financing revenues - = S 24.1 Assets
Expenses 15.4 Receivables $223.1
Earnings before income taxes 8.7 Investments 48.4
Provision for income taxes - _ _ 4.2 Deferred charges and other assets 4.6
Net earnings $ 4.5 Total assets $276.1
Liabilities and stockholder's equity
r\)
Notes payable r-n $ 84.4
Deferred taxes and other accruals 17.4
G
Long-term debt 54.1
Capital notes due parent 87.1
Stockholder's equity 33.1
Total liabilities and stockholder's equity $276.1
34

I
Reai Estate Operations:
~-.
lylission Vielo Realty Group Inc. ("MVRG"), a wholly-owned unconsoli-
dated subsidiary of the company, was incorporated in 1983 when the
company reorganized its real estate operations. MVRG comprises two
subsidianes: Mission Viejo Company, engaged in community develop-
ment, and the newly-formed Continental Equity Investments Inc.,
engaged in commercial and industrial development activities.
The company's investment in MVRG is accounted for by the equity
method, and at December 31, 1983, exceeded equity in net assets by
approximately $44 million, of which $19 million is being amortized.
MVRG's earnings are included in equity in net earnings of unconsolidated
subsidiaries and affiliates in the consolidated statements of earnings.
Condensed financial statements of MVRG at December 31, 1983, in
millions of dollars, follow:
operating revenues $258.5 Assets
Costs and expenses 218.4 Real estate held for sale and investment $225.3
Earnings before income taxes 40.1 Land and offtract improvements 170.2
provision for_ income taxes 20.5 Other assets 55.0
Netearnings S 19.6 Total assets $450.5
Liabilities and stockholder's equity
Payable to parent $121.7
Deferred income taxes 81.0
Other liabilities 25.3
Stockholder's equity 222.5
Total liabilities and stockholder's equity $450.5
Brands, Trademarks, Patents, and Goodwill:
At December 31, 1983, this account included approximately $399
million which is being amortized on a straight-line basis, principally over
40 years. Cost in excess of net assets of companies acquired prior
to November 1, 1970, is not being amortized because, in the opinion of
Short Term Borrowing Arrangements:
management, the related investments have not experienced any diminu-
tion in value. Accumulated amortization was $68.3 million and $56.6 mil-
lion at December 31, 1983 and 1982, respectively.
At December 31, the company's short-term borrowings and related average
interest rates consist of the following:
I
(in millions of dollars)
Bank loans .
Commercial paper obligations
Amount reclassified to long-term debt
The company has credit facilities with a number of lending institutions
amounting to approximately $1.4 billion at December 31, 1983. Approxi-
mately $1.2 billion of these facilities remained unused at December 31,
1983. These facilities are primarily maintained to support the company's
commercial paper borrowings. The company maintains bank balances of
approximately $60 million to support $300 million of the unused facilities
and compensate the banks for ser.vices. Commitment fees, ranging from
1/4 to 3/a of 1 percent, are paid to the banks as compensation for $400
million of the unused facilities.
1983 1982
Amount
Outstanding Average
Interest Rate Amount
Outstanding Average
Interest Rate
$199.7 8.9% $193.6 10.4%
160.1 _ 10.0% 596.8 9.3%
(65.9) (790.4)
$293.9 $ -
The company's credit facilities include revolving credit agreements
and other arrangements which mature after 12 months and enable the
company to refinance short-term borrowings on a long-term basis.
Accordingly, $65.9 million of short-term borrowings at December 31,
1983, and $850.2 million of short-term borrowings and current portio;
of long-term debt at December 31, 1982, intended to be refinanced,
have been reclassified to long-term debt.
N
Ln
O
0
0
N
0
~
N
ti

Notes continued
Long Term ®ebt: ^- -
At December 31, the company's long-term borrowings, exclusive of
amounts due within one year, consist of the following:
(in millions) 1983 1982
Short-term debt, reclassified $ 65.9 $ 850.2
Notes:
-
14%-151/a%, payable through 1991 319.5 400.0
9.55%, payable 1986 250.0 250.0
8.65%, payable 1984 - 200.0
81/a%-87/s%, payable through 1998 386.7 393.3
5.15%, payable through 1989 26.4 29.0
Bank term loan agreement:
Interest at 81/2% unti11985 and at a fluctuating rate thereafter, payable 1985 to 1988 160.0 160.0
Debentures:
Sinking fund, interest from 65/s% to 91/s%, payable through 2004 300.5 302.0
$250 million (original issue discount), interest at 6%, payable 2001 110.5 108.9
$200 million (original issue discount), interest at 6%, payable 1999 98.1 96.4
Other currencies:
700 million Swiss franc loans, interest from 51/4% to 63/4%, payable 1987 to 1994 318.2 475.6
430 million Deutsche mark loans, interest from 67/s% to 91/2%, payable 1984 to 1990 155.2 181.5
Purchase money obligations:
Interest principally from 6% to 71/z%, payable through 2014 184.2 174.7
Other
139.5 124.2
$2,514.7 $3, 745.8
Original issue discounts relating to the $250 million 6% debentures and Aggregate maturities of
long-term debt, excluding short-term debt
$200 million 6% debentures are being amortized over the lives of the classified as long-term debt,
in each of the following periods are: 1984,
issues using the interest method, which results in effective interest $266.3 million; 1985, $238.5
million; 1986, $362.3 million; 1987,
rates of 15.2% and 14.1%, respectively. $102.5 million; 1988, $199.6 million; 1989-1993, $836.7
million; and
Total interest incurred on long-term debt, excluding interest on short- 1994-1998, $261.2 million.
term debt classified as long-term debt, was $257 million, $263 million,
and $210 million for the years 1983, 1982, and 1981, respectively.
Restrictions:
Certain agreements covering long-term debt contain restrictions with Other debt agreements specify
minimum amounts of working capital
respect to payment of cash dividends on common stock and purchase, and limit the amount of senior
debt which may be issued. At December
redemption or retirement of capital shares. At December 31, 1983, ap- 31, 1983, the company was in
compliance with these agreements.
proximately $2.7 billion of consolidated earnings reinvested in the
business was free of such restrictions.
Intereat: N)
(in millions)
Interest expensed
Interest capitalized
Interest incurred
~
0
1983
1982
1981
0
p $233.9 $267.2 $258.5
N
a
128.8
162.6
110.0
NO
$362.7 $4 9~ $368
5
W .
36

apital5toc9c:
Sh es of common stock authorized, issued and outstanding were:
Authorized Issued Treasury Outstanding
Balance,lanuary 1,1981 200,000,000 124,753,051 ^ 124,753,051
Exercise of stock options and stock units 118,517_ 118,517
Issued for acquisitions 190,466 190,466
issued in exchange for debentures reacquired
339,316
339,316
Balance, December 31, 1981 200,000,000 125,401,350
125,401,350
Adjustment of prior-year acquisition
(16,401) (16,401)
Exercise of stock options and stock units 148,348 16,401 164,749
issued in exchange for debentures reacquired
345,552
345,552
Balance, December 31, 1982 200,000,000 125,895,250 - 125,895,250
Adjustment of prior-year acquisition (4,340) (4,340)
Exercise of stock options and stock units 423,786 11,890 435,676
Issued for acquisition 52,738 - 52,738
Purchased (1,396,600) (1,396,600)
Balance, December 31, 1983 200,000,000 126,371,774 (1,389,050) 124,982,724
At December 31, 1983, 3,699,128 shares of common stock were re-
served for stock options and stock units, and 10,000,000 shares of Serial
Preferred Stock were authorized, none of which have been issued.
Currency Translation Adjustments:
Currency translation adjustments include translation losses as follows:
~ (in millions) 1983 1982 1981
~ Translation adjustments $60.1 $46.6 $32.2
Related income taxes 18.0 25.2 6.2
Net change $78.1 $71.8 $38.4
~7

Notes continued
Stock Plans:
Under stockholder-approved stock option and unit plans, 1,279,295
shares of common stock of the company remain available to be granted
to employees. Under the option plans, common stock of the company
has been made available for purchase, by employees at market prices on
dates of grant. Under the unit plan, a holder may elect to purchase
shares of common stock at market prices on dates of grant or to receive
1983:
the appreciation value (the excess of the market price at the date of
exercise over the market price at the date of grant) in the form of stock ~
or stock and cash. Appreciation value may be received with respect ~
to the equivalent of 50% of the units granted. At December 31, 1983, ~
- options and units for 1,882,911 shares were exercisable.
Per Share Under Option, Per Share
Exercised Price Range End of Year Price Range
$30.03-$51.81 1,429,989 $30.03-$51.81 ~'
$22.22-$51.44 989,844 $22.22-$58,Og ~
Units 324,801
Options 204,021
1982:
Units 121,542
Options 51,450
1981:
Units 33,808
Options 89,966
Earnings per Share:
Earnings per common share are calculated on the weighted average
number of shares of common stock outstanding for each year, which was
Pre Tax Earnings and Provision for Income Taxes:
(in millions)
Pre-tax earnings:
United States
Outside United States
Total
Provision for income taxes:
United States federal:
Current
Deferred
State and local
Total United States
Outside United States:
$30.03-$51.81 1,754,790 $30.03-$51,81
$22.22-$30.97 806,083 $22.22-$51.44
$30.03-$32.56 1,902,685 $30.03-$51.81
$25.25-$30.97 526,210 $22.22-$30.97
126,044,770, 125,565,555, and 124,924,608 for the years 1983, 1982,
and 1981, respectively.
Current 31.4 19.4
Deferred 2.7 23.0
Total outside United States 34.1 42.4
Total provision for income taxes $ 681.3 $ 518.4
38
1

Deferred tax expense is primarily attributable to the tax benefit
derived from the excess of tax over book depreciation; The effective income tax rate on consolidated
pre-tax earnings differs
from the U.S. federal statutory rate for the following reasons:
1983 1982 1981
(in millions of dollars)
Amount %to
Pre-tax
Amount %to
Pre-tax .
Amount - %to
Pre-tax
Provision computed at U.S. federal statutory rate
of reported pre-tax earnings $729.0 46.0% $598.1 46.0% $491.3 46.0%
Increases (decreases) in the provision resulting from: __
Investmenttax credit (39.5) (2.5) (70.3) (5.4) (66.3) (6.2)
Inclusion of equity in net earnings of unconsolidated
subsidiaries and affiliates in pre-tax earnings (38.0) (2.4) (32.8) (2.5) (26.7) (2.5)
Income taxed at other than U.S. federal statutory
rate and not expected to be subject to U.S. tax in
the foreseeable future 1.8 0.1 (12.0) (0.9) (22.0) (2.1)
State and local income taxes, net of
federal tax benefit 32.6 2.1 33.1 2.5 23.5 2.2
Other (4.6) (0.3) 2.3 0.2 8.6 0.8
Provision as reported $681.3 43.0% $518.4 39.9% $408.4 38.2%
~
~
~
~
~
3

Notes continued
-----
- _ Segment ReportLng: -
Worldwide tobacco and domestic beer represent the primary segments
of the company's operations. Other products include soft drinks and in-
dustrial products. The company's operations outside the United States,
which are predominantly in the tobacco business, are organized into
geographical regions for management responsibility, with Europe being
the most significant. Intersegment transactions are not reported sepa-
rately since they are not material.
Operating profit calculated for purposes of segment reporting is
Data by Product Line for the years ended December 31
(in millions)
Operating revenues:
Tobacco
Beer
Other
Operating profit:
Tobacco
Beer
Other
Reconciliation:
Equity in net earnings of unconsolidated subsidiaries and-affiliates
Amortization of goodwill and trademarks
Operating income of operating companies
Depreciation expense:
Tobacco
Beer
Identifiable assets:
Tobacco
Beer
Other
Investments in unconsolidated subsidiaries and affiliates
Corporate assets
Tota1 assets --
Capital additions:
Tobacco
Beer
operating income of operating companies less equity in net earnings of
unconsolidated subsidiaries and affiliates and reduced by the amounts
of amortization of goodwill and trademarks included in other deductions,
net in the consolidated statements of earnings.
Identifiable assets by segment are those assets that are used in the
company's operations in each segment. Reportable segment data recon-
ciled to the consolidated financial statements are presented below.
1983 1982 1981
$ 9,094.9 $ 7,821.8 $ 7,082.3
2,935.5 2,941.3 2,850.2
945.5 822.9 789.8
$12,975.9 $11,586.0 $10,722.3
$ 1,647.0 $ 1,475.7 $ 1,254.6
227.1 159.0 114.1
(10.9) (2.4) 7.2
1,863.2 1,632.3 1,375.9
82.6 71.2 58.1
12.2 12.2 12.2
$ 1,958.0 $ 1,715.7 $ 1,446.2
124.7 $ 97.7 $ 78.3
130.5 122.3 108.4
$ 5,114.3 $ 5,070.7 $ 4,781.1
2,138.9 2,113.7 2,022.1
1,007.3 979.4 958.1
8,260.5 8,163.8 7,761.3
1,184.1 1,197.1 1,138.8
222.4 261.2 215.0 ~
$ 9,667.0 $ 9,622.1 $ 9,115.1 ~
$ 319.9 $ 498.9 $ 556.6
174.6 286.3 304.7
U1
0
40

Data by Geographical Region for the years ended December 91
~~ millions) 1983 1982 1981
Operating revenues:
United States
-Domestic
~--
-Export
Europe -
Other
Operating profit:
United States
$ 9,303.1
969.5
2,170.7
$ 8,007.7
978.0
2,033.6
$ 7,311.9
833.5
2,056.4
532.6
$12,975.9
$ 1,804.2
566.7
$11
586.0
$ 1,513.4
520.5
$10,722.3
$ 1,241.9
Europe
Other
Reconciliation:
Equity in net earnings of unconsolidated
subsidiaries and affiliates
Amortization of goodwill and trademarks
Operating income of operating companies
Identifiable assets:
United States
Europe
Other
Investments in unconsolidated subsidiaries and affiliates
Corporate assets
Total assets
67.3 125.0 137.9
(8.3) (6.1) (3.9)
1,863.2 1,632.3 1,375.9
82.6 71.2 58.1
12.2 12.2 12.2
$ 1,958.0 $ 1,715.7 $ 1,446.2
$ 6,928.5 $ 6,678.3 $ 6,311.4
1,162.1 1,304.2 1,271.5
169.9 181.3 178.4
8,260.5 8,163.8 7,761.3
1,184.1 1,197.1 1,138.8
222.4 261.2 215.0
$ 9,667.0 $ 9,622.1 $ 9,115.1
cn
a
a
a
~
0
~0
~
m

Notes continued
Pension Pians:
The company and certain of its subsidiaries have pension plans covering
substantially all their employees, including certain employees in coun-
tries outside the United States. Total pension expense for 1983, 1982,
and 1981 was $94.0 million, $88.1 million, and $75.6 million, respec-
tively, including amortization of prior service costs over periods of up
- F'
to 30 years. The company makes annual contributions to the plans equ~ '
to the amounts accrued for pension expense. The plans are generally ~
funded with independent trustees. A comparison of accumulated plan
benefits with net assets for defined benefit plans follows: ~
(in millions) January 1, January 1,
_ 1983 1982
Actuarial present value of accumulated plan benefits:
Vested $388.9 $331.4
Nonvested 74.3 65.3
$463.2
Net assets available for benefits $614.8
The assumed rate of return used in determining the actuarial present
value of accumulated plan benefits was principally 7.5% for both 1983
and 1982. -
Additional Information:
$396.7
$487.7
(in millions) 1983 1982 1981
Depreciation expense $293.8 $249.9 $210.5
Rental expense
Commitments for property, plant, and equipment
Quarterly Financial Results (Unaudited):
(in millions, except per share amounts)
$ 64.4
$ 59.4
$ 50.6
$160.0
For quarter ended: Mar. 31 June 30 Sept._ 30 Dec. 31 Year
1983
Operating revenues $3,021.3 $3,399.6 $3,464.1 $3,090.9 $12,975.9
Gross profit 907.8 1,065.6 1,147.7 1,001.7 4,122.8
Net earnings
186.0 220.2 285.9 211.4
Per share:
Earnings (A)
Dividends paid
1.48 1.75 2.27 1.68
.600 .725 .725 .725
Market price high-low 6431.-54 673/.-557/a 671h-571h 7231a-6631s
1982
903.5
Operating revenues $2,773.6 $3,023.5 $3,096.3 $2,692.6 $11,586.0
Gross profit 838.8 937.6 984.6 895.1 3,656.1
Net earnings 167.7 189.4 250.0 174.7 781.8
Per share: -
Earnings
Dividends paid
Market price high-low
1.34 1.51 1.99 1.39
.500 .600 .600 .600
503/s-44i/s 535/s-47 59-441/2 673/4-535/s
The principal stock exchange on which the company's common stock (A) The sum of quarterly amounts
does not equal the yearly amount
(par value $1 per share) is listed is the New York Stock Exchange. At due to rounding.
January 31, 1984, there were 30,783 holders of record of the company's 2500010919
common stock.
42

Aeport of independent Certified Public Accountants:
To the Board of Directors and Stockholders of
philip Morris Incorporated:
We have examined the consolidated balance sheets of PHILIP MORRIS
INCORPORATED and Consolidated Subsidiaries as of December 31,
1983 and 1982, and the related consolidated statements of earnings,
stockholders' equity and changes in financial position for each of the
three years in the period ended December 31, 1983. Our examinations
were made in accordance with generally accepted auditing standards
and, accordingly, included such tests of the accounting records and
such other auditing procedures as we considered necessary in the
circumstances.
In our opinion, the financial statements mentioned above present
fairly the financial position of Philip Morris Incorporated and consolida-
ted subsidiaries at December 31, 1983 and 1982, and the results of their
operations and the changes in their financial position for each of the
three years in the period ended December 31, 1983, in conformity with
generally accepted accounting principles applied on a consistent basis
after restatement for the change, with which we concur, in the method
of accounting for real estate operations as discussed in the notes to
consolidated financial statements.
Coopers & Lybrand
New York, New York
January 24, 1984
Company Report on Financial Statements:
The consolidated financial statements and all related financial informa-
tion herein are the responsibility of the company. The financial state-
ments, which include amounts based on judgments, have been prepared
in accordance with generally accepted accounting principles. These
principles have been consistently applied except for the change in the
method of accounting for real estate operations as described in the
notes to consolidated financial statements. Other financial information
in the annual report is consistent with that in the financial statements.
The company maintains a system of internal controls which it
believes provides reasonable assurance that transactions are executed in
accordance with management's authorization and properly recorded,
that assets are safeguarded, and that accountability for assets is main-
tained. The system of internal controls is characterized by a control-
oriented environment within the company which includes written
policies and procedures, careful selection and training of personnel,
and examinations by a professional staff of internal auditors.
Coopers & Lybrand, independent certified public accountants, have
examined and reported on the company's consolidated financial state-
ments. Their examinations were performed in accordance with generally
accepted auditing standards and included studies and evaluations of
internal accounting controls to the extent deemed necessary by them.
The Audit Committee of the Board of Directors, composed of five
non-management directors, meets periodically with Coopers & Lybrand,
the company's internal auditors and management representatives to
review internal accounting control; auditing and financial reporting mat-
ters. Both Coopers & Lybrand and the internal auditors have unre-
stricted access to the Audit Committee and may meet with it without
management representatives being present.
43

Board of Directors
Thomas F. Ahrensfeld 4
Senior Vice President and
General Counsel
James C. Bowling4
Senior Vice President, Assistantt
to the Chairman of the Board,
and Director of Corporate Affairs
Alfred Brittain III
Chairman of Bankers Trust
Company, New York, NY
Dr. Harold Brown
Visiting Professor
of National Security Affairs,
The Johns Hopkins University
School of Advanced
Tnternational Studies, '
Washington, DC . Shepard P. Pollack 4
John'£ Landry4
Senior Vice President and
Director of Marketing_
Jacques G. Maisonrouge 34 -
Senior Vice President of
IBM Corporation, Armonk, NY
Hamish Maxwell 1,2,4,5,6
President and Chief Operating
Officer
=
Ross R. Millhiser i,ti,s
Vice Chairman of the Board
T. Justin Moore, Jr. 1,2,4
Chairman of Dominion Resources,
Inc., Richmond, VA
.
John A: Murphy 1,2,5,6
Group Executive Vice President
and Chairman and Chief Executive
Officer, Miller Brewing Company
Dr. Jose Antonio Cordido-Freytes 4 Vice President and President
Member of Betancourt; Cordida and Chief Operating Officer,
and Associates Caracas, - Philip Morris U.S.A.
, Venezuela, Attorneys, and - John S. Reed-??,3
President of C.A. Tabacalera Vice Chairman of '
Nacional Citicorp and Citibank, N.A_
Hugh Cullman Iz,' New York, NY _
ident -
Group Executive Vice Pres Hans G, Storr z__ __.
and Chairman and Chief Executive Vice President and '
Officer, Philip Morris U.S.A. Chief Financial Officer
s~`~
Joseph-F. Cullman3rdrz George Wetssmanr s-
Chairman of the Executive Chairman of the-Board and _-_ _
Committee ChieExecutive Officer `_
_ William H. Donaldson 1.2.3 Margaret B. Young 34 ~-
Chairman and Chief Executiye Chairman of the WhitneyM.
Officer of Donaldson Enterprises Young, Jr. Memorial Foundation,
Incorporated, New York, NY New York, NY
Paul W. Douglas 1' --- ,- George V. Comfort
Chairman and Chief Executive Director Emeritus
-
Officer of The Pittston Company
__, H. I{obert Marschalk 2,3
Greenwich, CT Director_Emeritus
Jane Evans Richard W. Damniann-
Executive Vice President, Mem6er,-Advisory Board
Fashion of General Mills, Inc.,
New York, NY _-- = Edward ~asker - -
Clifford H. Goldsmith F,z,s Member, Advisory Board
Vice Chairman of the Board -
Robert E.R. Huntleyz,3=4 1 Member of Executtve Committee
Executive Vice President of Joseph E Cullman 3rd Chan-marr.v_
Best Products Co., Inc., --_ZMember of Finance Committee
_ _
Richmond, VA - Ross R. Millhiser, Chairman
3 Member of Audit Committee ii Ross R. M'illhiser
Robert E. R. Huntfey, Chan man
4 Member of Committee on Public
Affairs and Social.Resgonsibility
James C. Bowling, Chairman
5 Member of Office of the Chairman
George Weissman, Chairman
- -
° Member of
Office of the Chief Executive

- - -- > -
A3fred BrittaiaIII Dr. Jose Antonio Cordido-Freptes _. James C. Bowling Margaret B: Youn
John T.Landry T. Justin Moore, Jr.
h
Jacques G. Maisonrouge Rohert-E.R Huntley William R Do~aIdson _Shepard P: Pollaek
r
0
O
O
~
N
Paul-W_.:DouBlas Jane Evans -Hans G. Storr Dr. Harold &rown
John S. Reed Thomas F. Ahrensfel
®
®

Officers
Officers of the Carparatioa
George Weissman Shepard P. Pollack
Chairman of the Board and Vice President
Chief Executive Officer F. Harrison Poole
Clifford H. Goldsmith Vice President and Treasurer
Vice Chairman of the Board Philip J. Reilly
Ross R. Millhiser Vice President
Vice Chairman of the Board James A. Remington
Hamish Maxwell Vice President
President and Frank E
Resnik
Chief Operating Officer .
Vice President
Hugh Cullman Carlos E. Saiguero
Group Executive Vice President Vice President
John A. 1L~l~urphg: Shropshire
Thomas B
Group Executive Vice President .
Vice President
Thomas F. Ahrensfeld William C. Smiy
Senior Vice President and Vice President and Controller
General Counsel
Richard L. Snyder
James C. Bowling Vice President
Senior Vice President, Assistant
to the Chairman of the Board, Hans G. Storr
and Director of Corporate Affairs Vice President and Chief
Financial Officer
John T. Landry
Senior Vice President and Lauren S. Williams
Director of Marketing Vice President
William 1. Campbell Alexander .Holtzman
Vice President Associate General Counsel
Robert H. Cremin George P. Hibbard
Vice President Deputy Treasurer
Eugene J.T. Flanagan Herbert Mi.llington_
Vice President, Secretary, and Deputy Treasurer
Associate General Counsel Norman J. Treisman
Edward W. Frantel Deputy Treasurer
Vice President Eric G. Dairpmple
William K. Howell Assistant Treasurex
Vice President Edward G.-Silcdck.:
Jetson E. Lincoln Assistant Treasurer
Vice President, Planning John G< Lino
William D. McCoy Assistant Controller
Vice President Harace W. Pierpoint
R. William Murray Assistant Controller
Vice President :If: Sou[her
W&lha2n J. O'Connor t CcYnttYrller
Vice President, Administration Robert A
and Human Resources Assistant- ntroller
James T. Breedlove
Assistant Secretary
Bernadette T. Fee
Assista.nt Secretary
Officers of the Corporate
Staff and of the
Tobacco 'ti'chnoIogy Group
Bruce S. Brown
Staff Vice President and
Director, Taxes
Michael A. DeMita
Staff Vice President,
Washington Relations
Wallace G. Lloyd
Senior Vice President and
Technical Director,
Tobacco Technology Group
Donal P. O'Brien
Vice President,
International Services,
Tobacco Technology Group
Arthur R. Pasquine
Executive Vice President,
Tobacco Technology Group
Frank E. Resnilt
President,
'Ibbacco Technology Group
Frank A. Saunders
Staff Vice President;
Corporate Relations and.
CtllnmuniCation9 -
Dr. Robert B. Seligman
Vice Presidentg
Research and. D,evelopment,
Tobacco 'I~chnology Group
William K. Tr.ansue
Staff Vfce President,
Personnel .,
John.van Flarn
Vice President, Leaf,
Tobacco Technology Group-
Philip Morris U.S.A.
Hugh Cultman
Chairman and
Chief Executive Officer
Shepard P. Pollack
President and
Chief Operating Officer
Williarn I. Campbell
Executive Vice President,
Marketing
James A. Remington
Executive Vice President,
Operations
R. Nelson Beane
Senior Vice President,
Finance and Administration
Fred J. Laux
Senior Vice President,
Personnel
Albert J. Bissmeyer III
Vice President, Merchandising
Vincent J. Buccellato
Vice President, Sales
W. John Campbell
Vice President, Plant 4perations,
Hawes B. Coleman
Vice President, Field Sales
0. Witcher Dudley
Vice President, Leaf
Robert A. Fitzmaurice
Vice President,
Brand and Promotion
John J. Gillis
Vice President, National ,Accour
Dr. Max Hausermann.
Vice President,
Research and Development
Alexander Holtzman
Vice President and
General Counsel
J. Paul Jeb LeeVice President;
Marketing Services
F: Robert Kurfmsky
Vice President,
Information Services
Stanley S. Scott -
Vice President, Public Affairs
George W. I3;. Taylor
Vice President;
Engineering and Pianninq
James L. Thompson, Jr.-
Vice President, Media ,:
Douglas H.. Nelson
Treasurer and
Director of Finance
Harry G. Steele
Controller

Philip Morris International
R. William Murray
President and
Chief Executive Officer
Geoffrey C. Bible
Executive Vice President
Carlos B. Salguero
Executive Vice President
Richard L. Snyder
Executive Vice President
Aleardo G. Buzzi
Vice President
Mary fF: Covington
Vice President
Andreas Gembler
President,
Seven-Up International
John G. Gibson
Vice President
Marc Goldberg
Vice President
Staffan Gunnarsson
Vice President
Ehud Haunainer
Vice President
Richard A. Hutchinson, Jr.
Vice President
Thomas M. Kearns
Vice President, Finance
Lee Pollak
Vice President
George D. Riemer
Vice President, Personnel
Walter Thoma
Vice President
Josd de la Torriente
Vice President
Williarn H. Webb
Vice President
Andrew Whist
Vice President.
Corporate Affairs
Paul Tiller
Controller
Miller Brewing Company
John A. Murphy
Chairman and
Chief Executive Officer
William K. Howell
President and
Chief Operating Officer
Lauren S. Williams
Executive Vice President
Thomas B. Shropshire
Senior Vice President and
Treasurer
Dr. Vincent S. Bavisotto
Vice President,
Brewing and Research
William W. Catlin
Vice President,
Brand Management
Warren H. Dunn
Vice President and
General Counsel
Alan G. Easton
Vice President,
Corporate Affairs
Thomas A. Puirath
Vice President,
Personnel
Leonard J. Galdstein..
Vice President, Sales
Larry K. Neuman
Vice President, Material Flow
William A. Saupe.
Vice President, Planning
and Development
Allen A. Schumet'.
Vice President,_
Plant Ctperations
Ronald R. Sfirain'
Vice President and::.
Contrmller
Georgy rit. ',Parala .
Vice President, Engineeri
Charles A. Whippte
--Vice President, t3irecttrr af
National Retail Sales
Raymond E. Jones, Jr.
Associate General Counsel.
and Secretary
Carroll A. Bodie
Assistant Secretary'
William G. Schmus
Assistant Secretary
The Seven-Up Company
Edward W. Frantel
President and
Chief Executive Officer
Gerard J. Martin
Executive Vice President,
Foods Group
Charles W. Schmid
Executive Vice President,
Soft Drink Group
Edward P. Callahan
Senior Vice President,
Administration
J. Stewart Bakula
Vice President,
General Counsel and Secretary
Arnold F. Larson
Vice President,
Packaged Beverage Division
George R. Lewis
Vice President, Finance
Guy L. Smith IV
Vice President,
Corporate Affairs
s Industrial
William D. McCoy
President and
Chief Executive f)
Alan G. Wernick
Senior Vice President
Thomas J= Contrucci
.
Controller
Mission Viejo Realty Group Inc.
Philip J. Reilly
President and
Chief Executive Officer
James G. Gilleran
Executive Vice President
Jack G. Raub
Executive Vice President
James G. Toepfer
Executive Vice President
James L. Huesman
Senior Vice President and
Treasurer
William K. Smith
Vice President and Secretary
Robert P. Swank
Vice President
Danette S. Fenstermacher
Controller
Philip Morris Credit Corporation
Hans G. Storr
President
Norman J. Treisman
Senior Vice President
James T Breedlovu
Vice President and Secretary
George P. Hibbard
Vice President
Dennis J. Ploam
Director of Finance
Eric G. I7alrymple
Treasurer-Credit
Edward G. Silcack-
Treasurer-Finance
Katherine P: Wickham
Controller

4116'enera! Corporate Information
Corporate Headquarters:
Philip Morris Incorporated
120 Park Avenue
New York, New York 10017
(212) 830-5000
Operating Company
Headquarters:
Philip Morris LF.S.A.
120 Park Avenue
New York, New York 10017
Phiiip Morris International
120 Park Avenue
New York, New York 10017
Regional Headquarters:
Philip Morris EEC
Brillancourt
1006 Lausanne
Switzerland
Philip Morris EFTA, Eastern
Europe, the Middle East & Africa
Place Chauderon 4
1010 Lausanne 9
Switzerland
Philip Morris Latin America/Iberia
Centro Colon
Marques de a Ensenada, 16
Madrid 4
Spain
Philip Morris Asia, Inc.
25th Floor,l.Tnited Centre
95 Queensway, Central
Hong Kong
Philip Morris (Australia) Limited
One Little Collins Street
Melbourne, Victoria 3000
Australia
Benson & Hedges (Canada) Inc.
600 Rue de Lagauchetiere, West
Suite 2800
Montreal, Quebec H3B 4M1
Canada
Seven-Up International
120 Park Avenue
New York, New York 10017
Miller Brewing Company
3939 West Highland Boulevard
Milwaukee, Wisconsin 53201
The_Seven-Up Company
121 South Meramec
St. Louis, Missouri 63105
Philip Morris Industrial
100 Park Avenue
New York, New York 10017
Mission Viejo Realty Group Inc.
26137 La Paz Road
Mission Viejo, California 92691
Philip Morris Credit Corporation
100 Park Avenue
New York. New York 10017
Annual Meeting:
The annual meeting of stock-
holders of Philip Morris Incor-
porated will be held on April 25,
1984, at the Philip Morris
Manufacturing Center, 3601 Com-
merce Road, Richmond, Virginia.
Form 90K®
The company's annual report on
Form 10-K, which will be filed
with the Securities and Exchange
Commission, will be available
to stockholders in April upon
written request to:
Eugene J.T. Flanagan, Secretary
Philip Morria lncorporat.ed
120 Park Avenue
New York, New York 10017
'ifranster Agents and
Registrars:
Morgan Guaranty Trust
Company of New York
30 West Broadway
New York, New York 10015
United Virginia Bank
Box 26665
Richmond, Virginia 23261
Dividend Reinvestment
Agent:
Morgan Guaranty Trust
Company of New York
Dividend Reinvestment Plan
P. f?. Box 3506
Church Street Station
New York, New York 10008
Stock Exchange Ustingss
New York
Amsterdam
Basel
Frankfurt
Geneva
Lausanne
Paris
Zurich
NY Stock Exchange
Symbol: IviO
Auditors:
Coopers & Lybrand
1251 Avenue of the Americas
New York, New York 10020
Annual Report Paper:
Paper stock used in this report
is made by Plainwell Paper
Company, a division of Philip
Morris Industrial.
Cover: Kashmir Gloss 80#
Text: Kashmir Gloss 100#
Design: Chermayeff & Grasmar Associates
Principal Photngraphyr
Carofe Cvtner, Peter Kane, Bill Kelly.
Printeet in CF.S.A. by Case-Hrryt.

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