Philip Morris
Untitled Document 2074143986
Fields
- Type
- NELE, NEWSLETTER
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- EXTR, EXTRA
- MARG, MARGINALIA
- Site
- N925
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- GOVT AFFAIRS/CARLSTADT
- Master ID
- 2074143969/4221
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'tI-1$sI IM E:S SXTUFCD .Al`i FE's4~'.[aJA R:Y . i f 99 -;
Alexander Chancellor
~ in New YOrk
Behind every seemingly futile piece
of medical research lurks some vested
commercial interest
t makes no sense to me.
Why should a man
with a bald patch on
the top of his head be any
more likely to have a heart
anack than anybtrdy else?
Nesirthel= research pub-
lished this week in the
Journal of the Amerixn
Medical Association wnufld
have us believe that men
under 55 suffering from
"vertex baldness", which
means baldness on top rath-
er than at the front of the
head (where you can be
hairless vdth impunity), run
~ an unusually high risk of
heart disease. The balder
you ar, the greater the aick.
Ifyou at2 only moderately
bald, like the Prince of
Wales, the risk is about 40
per cent greater than if you
have a full head of hair.
But if you are really vtry
bald indeed. the risk can be
as much as 340 per cent
higher. To help you wxtrk
out how much you axe at
tisk, the Journat of the
American Medical Associ-
ation published a table
showing the Hamiiton
Baldness Scale, a collection
of 24 numbered drawings
showing different kinds and
degrees of hair lo.r.w.
As health scares go, this
one is particularly
unpleasant. Not
only is it cruel to
bald people, who
may already be
slightly depressed
about theiraandi-
tion. partiasiariy
in the middte of a
freezing winter, it
also describes a
risk which no-
body can do any-
thing to prevent.
If you accept the
studies that haat
linked heart r.its-
`1`his most
recent
health
scare is
especially
cruel to
balding
people
~ ease to high blood prz..oure,
~ tobauxo, or choles-tevl, you
' can at teast give up drinking
or eating or amokinp if you
so desire. But you can't gi+re
up being bald, at least nat at
the drop of a hat Baldness
is a tnrtdition for which
there is still no certain .Itre.
So one is bound to wonder
why anybody should want
to publish such findings,
and to wonder evert more
what could have made any-
body want to embark in the
first place on such a welyd
and apparently futile piece
of researclt.
The answer to that qurs-
[ion is that behind almast
every medicd study of this
nature theae can be found
lurking some commercial
intesest The research link-
ing baldness to heart attark;
was carried out by the
Boston C7nivessity School of
Public Health, but it ^.vas
paid for by the Upjohn
Company of Kalamazoo,
Miehigan. And what dces
the Upjohn Company doT it
manufactures a hair-growth
stimulant r:cllcd minoxidfl,
which it markets under the
name of Rogaine.
.1coording to 'Ihe New
York Times, "Upjohn was
concerned about the poss'i-
bihty of reports of adverse
effects like heart attacks
anrons; minosidil users, and
then [tried{ to determine
whether such cardiac pmir
le'ms reflected use of the
rnedication ora gene.ral risk
factor." Why the company
ghrynld have ncen con-
cemed atunat non-existcnt
r:;pc,rt> was nut explamrcd,
hut aynr gcts tiv: Eenesnl
idea. T'he aint of the nr
searr-h s3wnsorevi by l.tp-
ji-ahn was tn prove, if
{xx~cibte, that if minoxiaii
users wrre by any chance
more likely to get heart
attacks than people who
didn't use it. this would not
he IxK_ause the medicine
it.,eif had harmful sideeffects, but because the
people who used it wero
bald. So in order to prntert
the reputation of mirtozidil
(a reputation which nobody
has ehatllengexE), people
with bald patches on their
iaead.s have been needlessly
alarmed.
The opposite nf this situa-
tion wa.s described two
weeks aga an The Wall
Street lournal in an amc3e
a ut eCounc or'1 n-
lts headquarters in New
York 'Chis was a long
invcstigative piece about the
skill and tenacity wittt
which, for almost 40 yeasc
this research organisation,
heavily funded by the to-
baceo ctrmpanies, has
sought to cast doubt on
every bit of evidence linking
_ smoking to ill
health.
The Wat(
Street Journal
described Che
work of the o.^.'¢en-
sibly indepen-
dent council as
"the longest-run-
ning mLsintor-
ination cam-
paign in LJS
busenc.^su history".
Although staffed
by reputabEe,
even illustrious
saenusts. [he
Kr!urnal said, it had iung
hx'En closely unked to
a public rclaionl tsrm
C.,11leeF 1101 and (';nowltr,n.
whictt had published such
neKVS itesn.s as "Lung can-
ce.ts found in non-smr,king
nuns", and hetpr.l authors
preiduce ;rooks with tidc`,
like ,tirrsaka ti'ithatL.. Feac
and {Gzr ,1 heud and ,4m,o.ke.
Dcspite the Journal's
harsh condemnation of the
Couracil ft:rr Tobacco F?e-
sean:h. I feel almost sorry
for it. It has spent hundreds
of millions of dollars in the .
search for good nevs about
smoking, and yet it has
completely lost the pn:pa.
ganda war.
Although then: are stilf
people who wdil tell you that
tlte air in New York is ra
polluted that simply living
hene is eluivalent to smok-
ing three pacF:ets of ;;ga-
rettes a dav, it is now vir-
tually impossible to find
anybody who does not
beiieve that smoking is very
bad for you.
However questionable
sonte of i9s assertions, the
Council for Tobacco Re
search does at least offer
some support and comfon
to the unfortunate Ameri-
can smoker who is other-
wise constantly hara.sjYsrd
and abused. Anxiety, after
all, is bad for you ttur, and
the asuna3 ie at leas2 wagsng
war against that particular
ailment Isn't that Fxr-
haps more virtuous than
terrorising the bald?
