Philip Morris
Abc News / Minyard and Tilden
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- 2060533154/3262
- 2060533154-3156 New Smoking System: Media Coverage - Fourth Report
- 2060533157-3159 Philip Morris Gears Up to Do Healthy Business in Tougher Regulatory Environment Cigarette-Makers Join the Race for A Safer Smoke
- 2060533160 Philip Morris Tries Smokeless Accord Tobacco Marketer, Cautions About Brand, Doing 'consumer Research'
- 2060533161 Joke of A Butt
- 2060533162 Secondhand, Meet Firsthand
- 2060533163 Smoking Nicotine Goes Electronic
- 2060533164 Philip Morris Will Market Smokeless, Ashless Cigarette
- 2060533165-3166 Philip Morris to Test 'smoking System' Device Holds Special Cigarette That Burns Only When Puffed
- 2060533167 Morris Takes Smoke Out of Cigarettes Biggest U.S. Manufacturer Launches Electronic System That Exposes Only the Filter
- 2060533168 Tobacco
- 2060533169 Philip Morris Unveils High-Tech Cigarettes Company's Goal Is to Make Smoking Seem Less Offensive
- 2060533170-3171 Philip Morris Testing Device to Cut Smoke Health : Electronic Cigarette-Holder Doesn't Emit Smoke Unless A Smoker Puffs on It.
- 2060533172-3173 Philip Morris Unveils 'cigarette in A Box' Philip Morris Is Developing A Low-Smoke Cigarette That Could Make Matches and Ashtrays Obsolete, But Industry Analysts Doubt A Smoking Revolution Is at Hand.
- 2060533174 Philip Morris to Test Smokeless Tobacco System in U.S., Japan Unit Designed to Reduce Odor
- 2060533175 State to Hold Hearings on Highmark Rate Hike
- 2060533176 Smokeless Cigarette Holder to Be Tested
- 2060533177 Electronic Cigarette Holder to Make Debut
- 2060533178 Philip Morris to Test Device That Cuts Second-Hand Smoke
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Transcript
DATE October 23, 1997
TIP2~ 5: fl0-9 : 00 AM
STATION ABC-Radio/KABC-AM (ABC)
LOCATION Network/Los Angeles
PROQRAM ABC News/Minyard and Tilden
John Belmont, anchor:
imagine smoking a beeper. That's what,it'll look like
when smokers test a new smokeless cigarette system from
Philip Morris. It's called Accord and the idea is to all
but eliminate the second-hand smoke that bothers others in
a carpool or at home.
Richard Danard (Anti-Smoking Activist): It certainly
indicates what- what smoking has come to. The leading
tobacco company, which does everything it can to glamorize
smoking for kids- get 'em to think it's cool and so forth-
produces a- a contraption like this.
Belmont: Anti-smoking activist Richard Danard.reacting to
this morning's New York Times story..
Carol Ramos, anchor:
Well, talking about technology and science and all of
that, a beeper-like device that removes smoke and ashes
from the end of a cigarette is now being tested by some
smokers.
Danard: Somebody who uses this thing has to be somebody
who, I think, understands that he's hooked. He wants to-
cause as little harm to the rest of the world as he can.
Ramos: That's anti-tobacco advocate Richard Danard. The
battery-operated device from Philip Morris would eliminate
most second-hand smoke, but it would not cut down on the
amount of tar and nicotine that the smoker inhales.
Ken Minyard, co-host:
What the smoker inhales, but the point about this is
it would protect other people_
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V(OEO MONITORING SERVICES OF AMERICA. LP Pagec 2
Ramos: Yeah, and so you've got all that smoke that's
always coming off the cigarette. This would only allow the
tobacco to burn when the smoker inhales.
Peter Tilden, co-host:
You know, I had a friend in high school-
Minyard: What- when you inhale. In other words,
inhales, he takes- he sucks on it,...
Ramos: When he's sucking on it,...
Minyard: ...takes a drag-
Ramos: ...then it starts to burn, but when-
Minyard: But does- does the smoke-
Ramos: It doesn't come out.
when he
Minyard: Well, then that's our problem. Then we can
eliminate all these laws_ We don't have- we can- we don't
have to worry about people smoking next to us.
Tilden: I can still smell it escaping from your nose.
Minyard: You- you and Jackie.
Tilden: You know what I'm thinking? Remember the kid in
high school who could always shotgun it the other way, that
puts the lit end in his mouth? That's how everybody should
be forced to smoke a cigarette.
Minyard: No, this is the answer to all of the squabbles
that we're having right now. Absolutely. Well, let's get
somebody from Sacramento on the line. Would this satisfy you?
Ramos: Yeah, January 1st is coming up, and that's when.all.l
the bars and all the taverns are gonna have to eliminate
smoking under the new state law.
Minyard: I want some more on that.
Ramos: And on the subject of smoking, Philip Morris is ON
testing a smokeless cigarette. It actually has a (VN
beeper-like device on it that removes smoke and ashes from ®
the end of the cigarette and cuts down on second-hand smoke. w
N
O
Minyard: I just wanted to bring up- this was- this was N
mentioned on Carol's news earlier this morning. They now
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VIDEO MONITORING SERVICES OF AMERICA, LP
,
Page: 3 .
have- they being the Philip Morris people-...
Captain Jorge, traffic reporter:
Yes.
Minyard: ...a smokeless cigarette.
Jorge: Yeah, I heard that.
Minyard: The New York Times is saying it ought to be
available to smokers pretty soon actually. it has- it
comes with a microelectronic holder. Unlike.regular
cigarettes, the tobacco in the smokeless version, called
the Accord, burns only when it is puffed.
Jorge: Huh.
Minyard: Now, do you light it? Did you get that you light
it, Peter, or is it- burns when it's puffed-
Tilden: Sounds like it. I don't know. I don't know.
Minyard: But the Times says smokers must lift the entire
device to their lips when they inhale. I need to see this
thing before I can understand it.
Tilden: it sounds like a hooded maybe- or.you get into an
environment where you smoke.
Minyard: You ride it, I don't know. Philip Morris says it
will be great for smokers who now restrict their habit at
home or in cars. It's not gonna help, by the way, the
smoker at all. It.doesn't do a thing for you to help your
health or anything like that.
What it does do is prevent about ninety percent of the
second-hand smoke, and I think that if the cigarette
itself pleases the consumer, and therefore you can sell
it, then it might really do the trick. I would, however,
pass- then there's where you can go. You can pass a law
saying those are the only types of cigarettes that are allowed
in restaurants and bars and public buildings. Simp- and
then you don't have to worry about it. If you want to
smoke one of those, fine, you can smoke it here 'cause it's
not gonna affect me.
Tilden: And I say you should be able to smoke any
cigarette you want, but just- remember how those kids showed
up at school, they put the lit end in their mouth and
shotgun it that way, they inhaled to show off?
Minyard: That's the way your gonna do it just to keep it
all inside.
Tilden: It's all inside your mouth_ You get all the
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VIDEO MONITORING SERVICES OF AMERICA, I.P Page: 4
smoke.
Minyard: I just wonder if anybody would be offended even
at that? I suspect probably there would be, but I want to
know why_ Does this work for you, if they could perfect
this, would that be OK with you then...
Tilden: It better.
Minyard: _..if you were sitting next door- next booth to
someone who was smoking?
Tilden: No, I don't want any smoke.
Minyard: Well, you don't have any smoke.
Tilden: There's some smoke.
Minyard: Oh, barely.
Tilden: When the guy goes (breathes out) and it comes back
out his nose,...
Minyard: No.
Tilden: ...that's smoke, even though it's filtered by his
head_
Minyard: I don't know what happens to that smoke once he
inhales it.
Tilden: See, there's gonna be- you need to get a devi.ce
for your nose.
Minyard: I'm just reading what they say here. They say
it removes ninety percent of the second-hand' smoke.
Tilden: See,'well,. let's work on that other ten. it
escapes through orifices- we need orifice filters.
Minyard: See, you're a smoking Nazi. You.are a smoking
Nazi.
Tilden: Yes, I am. I quit and I just don't.wanna be
bothered anymore_
Minyard: Yeah.
Tilden: I quit 'cause my lungs are clean and I don't need
my lungs filled up with your- it's- the crap that comes out
of your nose.
Minyard: No, that's the old argument- the old argument. You
cannot- you can't use that. Once you remove the second-hand
argument, *you have nothing to say about it.
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VIDEO MONITORING SERVICES OF AMERICA, LP Pag3: 5
Tilden: Ninety. Ninety percent.
Minyard: That's enough.
Tilden: If you- see, I'd like to see a guy inhale and
then stuff clamps down on all orifices until the stuff is
absorbed in his body, then it opens.again and then he takes
another puff, so nothing comes out.
Minyard: That's it. Peter is a smoking Nazi.
Tilden: Don't use a Nazi reference.
# # #
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