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Philip Morris

Philip Morris to Test Smokeless Tobacco System in U.S., Japan Unit Designed to Reduce Odor

Date: 19971024/P
Length: 1 page
2060533174
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Area
ELLIS,CATHY/OFFICE
Site
R461
Type
NEWS, NEWS ARTICLE
Document File
2060532784/2060533263/Beta
Characteristic
MARG, MARGINALIA
Master ID
2060533154/3262

Related Documents:
Named Organization
American Cancer Society
Ash, Action on Smoking & Health
Associated Press
FDA, Food and Drug Administration
Named Person
Banzhaf, J.F.
Daragan, K.
Nelson, J.R.
Todd, R.
Author (Organization)
Associated Press
Pittsburgh Tribune Review
Litigation
Iwoh/Produced
Date Loaded
17 Apr 1999
Brand
Accord
UCSF Legacy ID
hnk13e00

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Page 1: hnk13e00
BhJ_ \,I~EYiIE'S A&7#=Eb%wxs ,.. Oct 24 '97 I3:57 PITTSBURGH TRIBUNE REVIEW ' Philip Morris- to :t~ sm&eies~ :~tobacco . ; systeM RICHMOND; va: (.4P) ;-Smoliere will tsk,e lzirt in i- ust of,a itdW_ imakeless.tobaccus~staso. desagaed..to :t reduce the odor and secondhand smoke of ciaaree rph~; pj3otj7s:~ig. announced 1`hut~dap 'fie 2qw-tar, c~~'igaret #he pager-sized device _ ihat will envel; as it is:smoked wfll lie . distributed to about 190 . se7~ted :consutners:Sn fhe : • Unifed. SYates and .3apan in about a:monffi, the comp®r• ny said. ! • "Niany smokers liave tolfl Whey.wopld like to have : a a cigarette that offets less ambient smoke, less iinger='. DATE: P. 09 W2. .41-997 ia ; odoz and Iess ashtray mecs," said John~ R•Nela~. : . . . ~.ad P~ . senior vice president of busiiaess 1'h3lip Morris US]L - ' . • ' .' . 3`he companY.pl3~ns to decide a8e~ the preiimin.uy.: TheY witl be made~oza fbreign and Li.S:-growm t,obac test whether to test market Its electronically con-~ ;m And4illbe•a bif-shortw~than Xng-size fiiter.ciga- trotlei Accord 1iBtrter• : . . rettea --8'bnm instead »f•85min.. ; • . Nelson referred to surveys showing people want td .'.. ° T~ ?!' c~'~'Wou1d deli.ver about 3 mg of tar cut bwk on amoking In the home or car bec3luse..t8eir .Am0zm8.otu=luwad oe• demgn?maan nlts'a~]a ' ederal Drng Adminiatration fMndards. s uses don't }ike • - • nnder P Ron.Todd, iiirector of to i~~ntrol lviflf'the Monda Woa't ola4m.that the cigarette lssafer than American Cancer- Socisty inw t1 said the. tobacc0- '. otlse~ ldw-tar, bw•aioot2ne cigat+e~ea;she said: industcy has acknowledged-that Veopls;afe beoomiDg . °':.: s aaotbet choioe for adIIlf smo~ who at+e look ]e83 to~erant of ci$8rette smo~l@. At t~10• s2t71E t37ner he; -]ng fo;' inslta[L3tlVQ,'Ddk9'n S3i(L'. . said, "they don't-want disy opportanity to 1.oee Wse of .. John F'. Bansbaf,.ezedative, director df Action on cigarettes „ . : . : . Smoktng-s~nd Health, said:thff smoheless' clgatette.is ~'o uee the Accord, smbkers would insert a-cig~ueetfe.* "dp~IIY deceptive, dt#mb and an'$ct of despemtion." , into the lighter, leaving oaly its filter tipeYposed Tbe : He eaid~iis group wiII p~eti~ion tbe FDA.to.bdd it to the tobacco is heated Inside the lighter, and the only .•so mestmWords ?u?tbeTimcal ~7!er5'sle9lces: smoke that escapes is.when someone sucks.on'the :: "ClAWY. this is nbta.c#~ette, it's adevice. That'a eMosed fip, said Karen Daragan wikli-Philip I~QorrL4 .: -. _ esai~lY what the FDA regdlate's -=- devices that admia- Smok.ers svitl have to 1~'t the four-ounce pack-'to " ister dro&s•" :: their li~s to take •a pufF; she said. The tobacco ttmns =:.: Banzhaf predictsd Philip Morria:would ~dump the o~y ~n ~, : : amokelesi dgenette systinil'before' federal :regvlstors A pack of smokeless smok.es wouta cost-about i2:75 : could rule on it: Theie is danger; however. •to maldng ettes; she-said:GnoMng-m6Fa-SOCisi~l~ ~ - comparable to other premiwn-,~'. : ' . - - : . • - -...._.:. . . . • . .

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