Philip Morris
Cigarette Smoking in China Prevalence, Characteristics, and Attitudes in Minhang District
Fields
- Author
- Chen, Chc
- Harris, J.R.
- Koplan, J.P.
- Ping, Z.
- Wei, F.
- You, L.G.
- Harris, J.R.
- Area
- ELLIS,CATHY/OFFICE
- Type
- PSCI, PUBLICATION SCIENTIFIC
- ABST, ABSTRACT
- BIBL, BIBLIOGRAPHY
- ABST, ABSTRACT
- Attachment
- 2050235873/2050235877
- Site
- R461
- Request
- Stmn/R1-143
- Named Organization
- Centers for Disease Control + Prevention
- Minhang District Bureau of Health
- Prudential Center for Health Care Resear
- Shanghai Medical Univ
- Amed, American Medical Association
- Jama
- Center for Chronic Disease Preventi
- Minhang District Bureau of Health
- Named Person
- Chen, Chc
- Feng
- Gong
- Harris
- Koplan, J.P.
- Feng
- Author (Organization)
- Jama
- Litigation
- Stmn/Produced
- Characteristic
- MARG, MARGINALIA
- Date Loaded
- 05 Jun 1998
- UCSF Legacy ID
- xwn86e00
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Cigarette Smoking in China °"° °r"FR PFN"'TrFS.
Prevalence, Characteristics, and Attitudes in Minhang District
You Long Gong, MD; Jeffrey P. Koplan, MD, MPH; Wei Feng, MD; Charles H. C. Chen, PhD;
Ping Zheng, MD; Jeffrey R. Harris, MD, MPH
Objective.-To determine the prevalence, pattern, and financial implications of
cigarette smoking and the attitudes toward and knowledge of the health effects of
tobacco use in a population in China.
Design.-A two-stage, stratified cluster survey using door-to-door interviews.
Setting.-Minhang District, China (near Shanghai), with a population of 506 000.
Participants.-A total of 3423 males and 3593 females aged 15 years and older.
Main Outcome Measures.-Smoking prevalence, age of initiation of smoking,
reasons for smoking, knowledge of tobacco hazards, and costs of smoking.
Results.-A total of 2279 males (67%) but only 72 females (2%) smoke. Many
males initiate smoking in adulthood. A total of 1156 males (50.7%) began smoking
between 20 and 24 years of age, and 666 (29.2%) began between 25 and 39 years
of age. Among all respondents, 6202 (88.4%) believe smoking is harmful for both
the smoker and those exposed passively to the smoke. Only 332 (14.1 %) of all male
smokers reported a desire to quit smoking. Current smokers spent an average of
3.65 yuan daily on cigarettes or 1332 yuan yearly (8.5 yuan per US dollar), which
represents 60% of personal income and 17% of household income.
Conclusions.-The survey reveals a dangerous health situation that in all like-
lihood will worsen. More than two thirds of men smoke, and people in successive
age cohorts start smoking at earlier ages. Smokers spend a substantial proportion
of their income on cigarettes. There is a low rate of quitting and a low desire to quit
despite high awareness of the health hazards. Tobacco control measures need to
be implemented urgently in China.
(JAMA. 1995;274:1232-1234)
I now give you my assurance that we mean to
cut off this harmful drug forever. What it is
forbidden to consume, your dependencies must
be forbidden to manufacture.
Commissioner Liu Tse-hsu, Governor-General
of Hupei and Hunan, to Queen Victoria, regard-
ing opium, March 1839'
TOBACCO use is a growing health con-
cern in the developing world, particu-
larly in places where disposable income
is increasing and cigarette smoking is
promoted by national agricultural inter-
ests and multinational manufacturers?
China has a huge existing market for
tobacco products and also is the world's
leading grower of tobacco 3'
China is in the midst of significant and
substantial economic reform. Changes are
From the Shanghai Medical University (Drs Gong and
Feng) and Minhang District Bureau of Health (DrZheng),
Shanghai, People's Republic of China, and The Pruden-
tial Center for Health Care Research (Dr Koplan) and
National Center for Chronic Disease Preventionn and
Health Promotion, Centers for Disease Control and Pre-
vention (Drs Chen and Harris), Atlanta, Ga.
Reprints requests to National Center for Chronic
Disease Prevention and Health Promotion, Centers for
Disease Control and Prevention, Mailstop K-40, At-
lanta, GA 30333 (Dr Harris).
occurring that could prove influential in
determining the future directions of to-
bacco use and health outcomes: the local
establishment by transnational tobacco
companies of large-scale cigarette pro-
duction facilities with state-of-the-art
equipment5; the restructuring and up-
-grading of Chinese-owned cigarette pro-
duction facilities; a proliferation of adver-
tising as a means of promoting product
sales in general and cigarettes in particu-
lar (Philip Moiris w-ith its Marlboro brand
is the leading source of advertising rev-
enue in China)6; a desire among the young
to emulate the West and appear "sophis-
ticated" by adopting perceived Western
styles'; and collapse of many components
of the cooperative health care system,
leaving many individuals with financial
responsibility for their own health care $
Shanghai Medical University, the Min-
hang District (formerly Shanghai County)
Bureau of Health, the People's Republic
of China, and the Centers for Disease Con-
trol and Prevention (CDC) have collabo-
rated since 1980 in studying health care
delivery, health outcomes, and health be-
haviors in the population of Minhang Dis-
trict,1,10 a suburban area with a population
of approximately 506 000 near Shanghai
Municipality. In this study, we describe
the prevalence, pattern, and familial finan-
cial implications of smoking and the atti-
tudes toward and knowledge of the health
effects of tobacco use in Minhang in 1993.
Methods
Door-to-door interviews were con-
ducted from October through December
1993 by 60 staff members of the Minhang
District Health Bureau and students of
Shanghai Medical University. The inter-
viewers received 3 days of training. Su-
pervisors oversaw conduct of the survey
and reviewed completed responses. Data
entry of each questionnaire was per-
formed separately by two persons.
We used a two-stage, stratified cluster
method. First, 20 sample villages/urban
units were randomly selected from the
280 villages in Minhang. Second, 52 sample
neighborhoods were randomly selected
from the 208 neighborhoods in those vil-
lages/urban units. The further random se-
lection process gave every household and
resident in Miuihang an opportunity of be-
ing sampled. The overall sample size was
1.8% (1/56) of the population. All house-
hold members aged 15 years or older were
interviewed. Parents provided informa-
tion on children younger than 15 years.
Information was obtained from the in-
terviewees using open-ended questions
on smoking status (current, former, or
nonsmoker), age of initiation, use of do-
mestic vs imported cigarettes, reasons for
smoking, the effect of advertising, beliefs
about tobacco and health, attitude toward
quitting smoking, and individual expen-
ditures on tobacco. Current smokers were
persons who had smoked more than 100
cigarettes in their lifetimes and who were
still smoking daily at the time of the in-
terview. Former smokers were persons
who had smoked more than 100 cigarettes
in their lifetimes but were not smoking at
the time of the interview. Never smokers
were persons who had never smoked or
had smoked no more than 100 cigarettes
in their lifetimes.
All estimations in this survey were per-
formed using a survey statistical analysis
1232 JAMA, October 18, 1995-Vol 274, No. 15 Cigarette Smoking in China-Gong et al

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et al 1231

pacKage, SUDAAN, to account for intra-
class correlations within the primary sam-
pling units (households)." The X2 test was
used to determine the significance of dif-
ferences in proportions. Statistical signifi-
cance was defined by a two-sided cx level
less than or equal to .05.
Results
A total of 2821 households were se-
lected for study, and of these, 2716 house-
holds participated (96.3% rate of house-
hold participation). The 2716 households
were inhabited by 8876 individuals of
whom 8552 participated in the survey
and provided a completed survey instru-
ment (96.3% rate of individual partici-
pation). Among the 8552 persons who
completed the questionnaire, 7016 were
15 years of age or older and were in-
terviewed for the risk factor section of
the questionnaire. Of the 7016 partici-
pants, there were 3423 males (48.8%)
and 3593 females (51.2%). For males,
the mean age was 41.9 years (range, 15
to 90 years), and for females, the mean
age was 43.2 years (range, 15 to 93 years).
A total of 2279 males (67%) but only 72
females (2%) smoke cigarettes currently,
yielding a population prevalence of 33%.
Smoking prevalence peaked at 81% for
men aged 30 through 39 years (Table 1).
Only 62 men (1.8%) were former smokers.
Differences in rates of smoking by edu-
cation, income, and location of residence
were not statistically significant (Table 2).
Most of the subsequent results are given
for male smokers only, who constitute 96%
of smokers in the study group.
Men in Minhang continue to initiate
smoking well into adulthood (Table 3). For
example, 228 men (10%) began smoking
between 30 and 39 years of age. Men in
Minhang have initiated smoking in suc-
cessively earlier age cohorts. The propor-
tion who initiated smoking between 20
and 24 years of age was 55.1% for those
who were aged 25 through 29 years, 44.6%
for those aged 30 through 39 years, 31.1%
for those aged 40 through 59 years, and
20.3% for those aged 60 years and older.
Although "the expectation of enjoyment"
was the most common reason for initiat-
ing smoking among 1460 (64.1%) of 2279
male smokers, 157 (39.7%) of 395 males in
the younger age groups (15 through 29
years) listed "social asset" as a reason.
More younger males, 217 (28.4%) of
the 763 males aged 15 through 29 years,
than older males, 279 (10.5%) of 2660 aged
30 years and older, stated a preference
for imported cigarettes. Among male
smokers, 74 (18.7%) of 395 younger smok-
ers (aged 15 through 29 years) and 158
(8.4%) of 1884 older smokers (aged 30
years and older) smoked imported ciga-
rettes. Males were more likely to smoke
imported brands if they were more edu-
Table 1.-Smoking Prevalence by Sex and Age for All Adult Residents, Minhang District, China"
Proportion of Current Smokers, No. (%)
Age Group, y Males Females Total
Total 3423 (66.6) 3593 (1.7) 7016 (33.3)
15-19 192 (7.8) 189(0.0)_ 381 (3.9)
20-24 219 (49.8) 278(1.1) 497(22.5)
25-29 352 (77.0) 362 (0.8) 714 (38.4)
30-39 996 (81.1) 898 (0.8) -- - 1894 (43.0)
40-49 635 (74.8) 647 (1.2) 1282(37.7)
50-59 472 (64.6) 543(l.8) _ 1015 (31.0)
60-69 385 (56.6) 395 (4.3) 780 (30.1)
?70 172 (45.3) 281 (4.3) 453 (19.9)
* For males, P=.05; for females, P=.10; for total, P=.01. P values are derived from x2 tests of the
association
between smoking prevalence and age among males, females, and the total population. Figures not in
parentheses
are the number of residents on which the proportion is based.
Table 2.-Distribution of Current Smokers, Former Smokers, and Never Smokers for Males 15 Years of
Age
and Older by Selected Socioeconomic Variables, Minhang District, China* -
Characteristic
Total
No. Current
Smokers,
No. (%) Former
Smokers,
No. (%) Never
Smokers,
No. (%)
Total 3423 2279 (66.6) 61 (1.8) 1083 (31.6)
Education
Illiterate
210
119
(56.7)
15(7.1)
76
(36.2)
Primary 837 606 (72.4) 26(3.1) 205 (24.5)
Middle school 1758 1234 (70.2) 19(1.1) 505 (28.7)
Junior college 380 220 (57.9) 0 (0.0) 160 (42.1)
College and higher 238 100 (42.0) -1 (0.4) 137 (57.6)
Household income, yuan per yeart
<5000
563
359
(63.8)
18 (3.2)
--
186
(33.0)
5000-6999 722 505 (69.9) -15 (2.1) 202 (28.0)
7000-9999 . . . 949 655 (69.0) 16(1.7) 278 (29.3)
10 000-14 999 738 .466 (63.1) 6 (0.8) 266 (36.0)
? 15 000 451 294 (65.2) 6 (1.3) 151 (33.5)
Place of residence
Rural
2314
1636
(70.7)
51 (2.2)
627
(27.1)
Suburban 1109 643 (57.9) 10(1.0) 456 (41.1)
*For education, P=.08; for household income, P=.23; for place of residence, P=.10. P values are
derived from the
X2 tests of the association between education, income, and place of residence vs smoking status.
tThe currency exchange rate is approximately 8.5 yuan per US dollar.
cated, had higher incomes, and were ur-
ban residents. For the 2279 current male
smokers, the choice of brands was based
on cost (45.5%), taste (27.3%), social sta-
tus (18.0%), brand reputation (6.3%), and
other reasons (3.0%). Among 2046 male
smokers who usually smoked domestic
brands, cost (48.7%) and taste (26.4%)
were the most common reasons for brand
selection, whereas for 119 male smokers
of impar-ted brands, taste (38.7%), social
status (23.5%), and cost (23.5%) were the
most common reasons.
Of all 7016 male and female respon-
dents, 6202 (88.4%) believed that smok-
ing is harmful for the smoker and 6195
(88.3%) believed smoking is also harm-
ful to those passively exposed to ciga-
rette smoke. Among 2279 current male
smokers, 1869 (82%) believed that ciga-
rette smoking was a health hazard.
Almost half (48.6%) of 2279 male smok-
ers acknowledge their awareness of ciga-
rette advertisements. The rates of this
awareness were directly correlated with
educational level: 25.2% of 119 illiterate
males were aware of cigarette adver-
tising compared with 75.0% of the 100
college-educated males. Of those 1108
male current smokers who were aware
of advertising, television was the most
common source at 80.6%
A total of 332 (14.1%) of all 2279 male
current smokers wished to quit smoking.
However, of those 322, only 26 (8%) ac-
tually had quit smoking for 1 day or longer
in the previous 12 months. The most com-
mon reasons for wanting to quit were
concern about their own health (72.4%),
economic considerations (27.6%), objec-
tions of family members (12.9%), and con-
cerns about the health of others (9.6%).
Health concerns increased with age.
The average number of cigarettes
smoked daily was 16.5 (range, one to 60;
16.6 for males and 13.4 for females). Smok-
ers younger than 20 years smoked be-
tween 5.5 (those aged 15 years) and 9.8
(those aged 19 years) cigarettes per day.
Average daily cigarette consumption did
not vary by income. Current smokers
spent an average of 3.65 yuan (range, 0.25
JAMA, October 18, 1995-Vol 274, No. 15 2050235676 Cigarette Smoking in China-Gong et al 1233

Table 3.-Proportion of Current Male Smokers by
Age of Initiation of Smoking, Minhang District, China
Age, y No. %
10-14 15 0.7
15-19 378 16.6
20-24 1156 50.7
25-29 438 19.2
30-39 228 10.0
40-49 41 1.8
50-59 19 0.8
? 60 4 0.2
Total 2279 100.0
to 15.00 yuan) daily on cigarettes, or ap-
proximately 1332 yuan yearly. (The ex-
change rate has been approximately 8.5
yuan per US dollar from 1993 through
1995.) This expenditure represents an av-
erage of 60% of personal income and 17%
of household income. The proportion of
individual and household income consumed
by cigarette expenditures increased with
successively lower income levels.
Comment
This survey reveals a dangerous health
situation that in all likelihood will worsen.
More than two thirds of males in Minhang
District smoke, a rate comparable with
those found in other parts of China (57%
to 80%) 4,12-1' People in successive age co-
horts seem to start smoking at earlier
ages. Younger smokers prefer and more
often smoke imported brands. Smokers
are willing to spend a substantial propor-
tion of their income on supporting their
habit. There is a low rate of quitting smok-
ing and a low desir e to quit despite high
awareness of the detrimental health con-
sequences of tobacco use. In addition, ciga-
rettes sold in China have higher tar con-
tent and are more likely to be unfiltered
than those sold in the United Statesls and
thus present a greater health risk.
Future prospects could be even grim-
mer. Females, most of whom generate
their own income, represent an untapped
market for tobacco interests. Only 2% of
females smoke in Minhang. Other studies
from China show similarly low prevalence
rates for smoking among females (7% to
14%):', tz,13 The lower smoking prevalence
in Minhang compared with other Chinese
areas studied may be due to the more lu-
ral nature of Minhang. Rural society is as-
sociated with more traditional values such
as lower acceptability of smoking by fe-
males. The higher rate of smoking (4%) re-
ported by the older females may reflect
the initiation of smoking in preliberation
China, when social norms were different.
The emulation of the West, particularly in
perceived style and fashion, creates a fer-
tile background for the advertising of
transnational tobacco companies. In some
areas of China, increased rates of smoking
among females are already being seen.
For the entire population of China, lung
cancer rates are increasing by 4.5% per
year.'7 It is estimated that there will be a
huge increase in lung cancer deaths, esti-
mated to reach 900 000 annually by 2025.11
The proportion of individual and fam-
ily income spent on tobacco is striking.
Even if our survey underestimates in-
comes by 50%, the amount spent on smok-
ing would still be substantial. Beyond
the personal economic costs of smoking,
in China as well as the United States,
tobacco as a profitable crop and com-
modity creates a conflict of interest for a
government also responsible for improv-
ing its people's health. Nonetheless, the
economic costs of smoking to both the
individual and society appear to outweigh
its perceived benefits.t9,2o
Warnings have been issued previously
in the medical literature on the health
crisis in China due to tobacco use;21 and
some reassurance has been found in
regulations imposing controls and re-
strictions on the tobacco industly.' How-
ever, the warnings have provoked little
organized local governmental or inter-
national action, and the regulations have
been inconsistently enforced.
Control measures that have been ef-
fective in many parts of the world should
be effective in China as well?1 Regular
and routine surveillance of behavioral risk
factors, including smoking, on a represen-
tative sample of the Chinese population
would provide a baseline for prevention
and control efforts and permit program
evaluation. While taxation is beyond the
responsibility of the Ministry of Health,
increases in cigarette prices have been
shown to decrease use.' Thus, an increase
in taxes would be expected to further
tobacco control efforts.19 The ban on ciga-
rette sales to schoolchildren should be en-
forced. There needs to be a massive in-
crease in investment in and application of
health education, particularly in schools
for all age levels. Particular effort is nec-
essary to make health care workers and
teachers community models of a nonsmok-
ing lifestyle. The ban on cigarette adver-
tising needs to be rigorously enforced by
prohibiting the depiction of brand names
and the use of logos, not just the act of
smoking itself. Tobacco companies should
not be allowed to sponsor sports events.
The 10th World Conference on To-
bacco and Health to be held in Beijing in
1997 will provide a highly visible forum
for a broader discussion of the hazards
of tobacco use in-China and the oppor-
tunities for prevention and control.
Because cigarette smoking in China is
a public health emergency, immediate
control measures are needed to reduce
what could become a health disaster. Per-
sistent international interest in the prob-
lem of tobacco use in China is needed, and
steps must be taken to control and pre-
vent tobacco use. In a country that em-
braced the doctrine of "prevention first"
for many conditions and health risks to im-
prove the health and longevity of its popu-
lation, there is an urgent need to maintain
this approach to do away with a current
"pest" and continue to "serve the people."
We thank Judith Mackay, FRCP, Asian Consul-
tancy on Tobacco or Health; Howard Barnum, PhD,
The World Bank; and Michael Eriksen, ScD,Office
of Smoking and Health, Centers for Disease Con-
trol and Prevention, for their helpful reviews of the
manuscript.
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