Philip Morris
Taking Money From the Devil
Fields
- Area
- WORLDWIDE REG AFFAIRS/LIBRARY
- Attachment
- 2048252199/2048252525
- 2048252419/2048252421
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- PSCI, PUBLICATION SCIENTIFIC
- Site
- N403
- Request
- Stmn/R1-048
- Master ID
- 2048252379/2524
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- Document File
- 2048252198/2048252525/Bero Barnes (Ciar)
- Author (Organization)
- British Medical Journal
- Litigation
- Stmn/Produced
- Characteristic
- ILLE, ILLEGIBLE
- MARG, MARGINALIA
- Date Loaded
- 05 Jun 1998
- UCSF Legacy ID
- gjs65e00
Document Images
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BRITISH
LONDON, SATURDAY 21-28 DECEMBER 1985
MEDICAL
JOURNAL
Taking money from the devil
General Booth, the founder of the Salvation Army, said that
he would take money from the devil if he could use it to help
we poor. He was perhaps so saintly as to be beyond
mnvption even by the devii, but would he have been right to
ake money from arms manufacturers, bootleg*cra, brothel
mdtmes, or those who sent children down the mines or up
chimnrys? Were these people not creating the very condi-
tions s&aiast which General Booth was :truggling? Was he
qot iti as*,milar gredicament to modera health educators,
who have been accused of wasting their time pulling people
out of the river without paying enough attention to who is
throwing them in?
The difficult choice of General Booth has not gone away.
roday health researchars must decide whether they are
riliiug to take money from the tobacco industry, its creature
he Health Promotion Research Trust, the drink trade,
,
artous food manufacturing concerns, or, indeed, from other.
rganisations that make their money from manufacturing
roducts that may seriously hsrm health. There are also
romes about taking money from commercial concerns that
n not primarily concerned with advancing knowledge or
ith increasing the health of the people but rather with
,aking money from particular products, and this might
clude the drug industry. Furthermore, it is not only those
~o want research funds who must think through the '
iplications of the source of their funding but also those who
iflt to write reports on, say, "diet" or "alcohol," and those
io want to organise postgraduate meetings for doctors. Nor
: journalsists, a group who should set independence above
else, immune from these pressures. The Medical Jour-
lists Association earlier this year debated reducing its
>cndence on drug company sponsorship, and narrowly
xted the proposal.
The case against taking money from the tobacco industry
5e easiest to make because only those with vested interests
deny the harm done to health by tobacco. The latest
mate suggests that more than 77000 people in E
Wales die prematurely from smoking and that t}se~d
to
National Health Service alone is more than £I l im. The
4ure on the tobacco indusny is rising rapidly in Britain,
te a Swedish court has ruled that lung cancer contracted
+ugh passive smoking is a disease that qualifies for
istrial compensadon. lbieanwhile, in the United States a
cco company is being sued by the relatives of a man
mtx MLDtC.u. 1ovRxAt. 1985. All rtproduconn rigbts resmmed,
alkged to have been killed by smokiag. Yf th+ay win then otlur
cases will follow and the cost to the industry will be
incalculable.
As the industry comes to be seen as an international persah
so its need for respectability bacomes more desperate.
Putting £11Sm over three yra.rs into the Health Promotion
Research Trust is one ebap way of trying to buy it-~
because £5m may be spent on advertising in one campaign for
one brand of cigarettes. Even so the uustnes inrisred that the
tnist should not sponsor research into illness associated with
smoking, which the Lamast memorably oompared to the
meSa sponsoting research into organised crime on the
conditson that it was not investigxtcd. Sooa after the trust
was set up three years ago Dr Jonathaa Miller, one of the
original trustees, had the coutxge to resign once he under-
stood where its money camie from, and Professor Eva
AlbermaaLt.er followed suit. The only two 'medically
qualified members of the board kft are the chairman, Sir
John Butterfield, and Professor Arthur Buller.
Thc first and most important argument.against taking
money from this trust is that undeserved respectability is
given to the industry. Professor Hilary Ro.e of Bradford
University recogaisai this and recently sent back to the trust
the £3Q 000 that she had been granted for researching into the
alcohol probkms of wotnen, an under-researched sub jcct for
which she has had great difficulty finding alternative fund-
ing. Yet some of the most em.inent of British medical
rescanchers (including those who have dflae important
research into alcohol addiction and tobacco smoking) con-
rinue to rake money from the trust and must have thought
through the implications.
The second argument is that money from the trust may
buy off an influential and articulate opponent. The trust does
not put any constraints on publication, but a suoce invidious
worry is that researchers may be constrained in what they say
generally and publicly about health and smoking-if nothing
else, it is impolite to "bite ttaehaad that feeds." A11 those who
cake money from the trust will be confident that they ur not
so constrained, but the world is full of people who arc
confident that they are not in the least in$uenced by
advertising. But they are.
The third argument is that this dirty money will influence
the research. Few sponsoring organisations are so unsubtk as
voi.UME 291 Na 6511 PticE 1743
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