Tobacco Documents Online

SMOKING IS- NOT A CHOICE IT IS AN ADDICTION! Let's Stop Tobacco Companies from Sponsoring Tennis and All Other Sports Tobacco companies need 3,000 new smokers per day in the United States to replace those who die from smoking diseases or the smart people who quit cigarettes. - The fastest growing group of new smokers are teenaaed girls. This is the reason Phillip Morris targets the Virginia Slims Tennis Tournaments. Phillip Morris will tell you they sponsor it to get aduits to change brands. "Most people who attend. tennis matches are non-smokers" - this is a direct quote from Sheila Banks, Director of Media Affairs at Phillip Morris Company. The statement was made on August 28, 1991 so the statement regarding changing brands doesn't make sense. Neither do death and sickness warnings on ads for sports events. [Note the ad on reverse side.] Again, the reason for the Virginia Slims sponsorship of women's tennis is that these players become models for our teenaged girls. Especially a successful black player like Zina Garrison. Predominately black areas have 10 or more cigarette billboards per few blocks; many advertising Virginia Slims. Why doesn't the Marlboro Man sponsor men's tennis? Look at your Marlboro ads and you'll know. He is at the auto racetrack. Kraft Foods does Olympic ads. Why not use Kraft for women's tennis? Easy. Cigarettes have a higher profit margin than macaroni and macaroni is not addictive. . Now, a message to the players in all sports sponsored by tobacco firms: As groups torm (ana tney are torming) sucn as victims ot i onacco, i onacco ~ Victims Association, and others, the possibiiity of players being named as ? I I re'; defendants will be a powerful possibiiity. Even as y u~i"' rea'd this e earch , is being done to name sports figures as agents of this dangerouss product. - i f m o sa P ayers or years to come couid find the seives in litigation, t y nothing of the loss of fans by lending their names to tobacco.,~, )' ~T ° Please join with us to stop tobacco f;rms from, sponsoring VOrts events Volunteer as few as two hours to protest November 4 through 10 at the ' Oakland Coliseum Virginia Slims event. Chiidren are welcome. Any and all ~. donations welcome to defray costs. .; -~- ~~. Call 510-370-2031 ~ ~ SMOKE FREE U.S.A. _ 1125B Arnold Drive, #220,.Martinez, CA 94553 rn e/o Nancy Andrews