Philip Morris
Recidivism and Self-Cure of Smoking and Obesity
Fields
- Author
- Schachter, S.
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- PSCI, PUBLICATION SCIENTIFIC
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- CHAR, CHART, GRAPH, TABLE, MAPS
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- Columbia Univ
- NIH, Natl Inst of Health
- Named Person
- Gerin, W.
- Hood, D.
- Krauss, R.
- Rennert, M.
- Schachter, S.
- Stunkard, A.
- Request
- Stmn/R1-036
- Stmn/R1-072
- Stmn/R1-073
- Stmn/R4-005
- Author (Organization)
- American Psychological Assn
- American Psychologist
- Columbia Univ
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- 2046398862/0490
- 2046398862-8874 Submission of Phillip Morris Usa and the American Tobacco Company to the Drug Abuse Advisory Committee in Connection with Iots Meeting on 940802 Volume 3.01
- 2046398875 2
- 2046398876-8886 Diagnostic and Statistical Manual of Mental Disorders Fourth Edition Dsm-IV
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- 2046398893 4
- 2046398894-8897 Diagnostic and Statistical Manual of Mental Disorders ( Third Edition)
- 2046398898 5
- 2046398899-8901 What Makes US Run?
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- 2046398903-8931 Chapter 5 the Neurochemical Mechanisms Underlying Nicotine Tolerance and Dependence
- 2046398932 7
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- 2046399292 21 Andrews Office Products Capitol Heights, Md (K)
- 2046399293-9300 Running Addiction: Measurement and Associated Psychological Characteristics
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- 2046399427 31 Andrews Office Products Capitol Heights, Md (K)
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Recidivism and Self-Cure of Smoking
and Obesity
STANLEY SCHACHTER Columbia University
ABSTRACT: There is probably overwhelming profes-
sional consensus that addictive-appetitive disorders
such as obesity, opiate use, and cigarette smoking are
markedly resistant to long-term modifiea' tion. Data are
presented which indicate that this is not the case, and
it is suggested that this is a conclusion based largely on
the results of numerous studies of single therapeutic
interventions with populations of self-selected subjeets
who had actively sought help. Studies of nontherapeutic
populations indicate that long-term self-cure of smok-
ing, obesity, and drug use are relatively common events.
It is generally accepted that smoking and over-
eating are extraordinarily difficult conditions to
correct. About obesity, Stunkard (1958) has con-
cluded: "Most obese persons will not stay in treat-
ment of obesity. Of those who stay in treatment
most will not lose weight and of those who do lose
weight, most will regain it" (p. 79).
This depressing overview is based on Stunkard
and McLaren-Hume's (1959) analysis of numerous
studies of treatment of obesity and of the weight
histories of 100 obese patients. After two years only
two people had managed to maintain a weight loss
of 20 pounds. This dismal state of affairs appears
still to be the case 20 years after Stunkard's review,
f or though there have been occasional reports of
success, Wing and Jeffery (1979) summarized the
results of 145 studies of treatment of obesity pub-
lished between 1966 and 1977 as follows: "There
has been little improvement in the clinical effec-
tiveness of weight reduction therapy since
Stunkard and McLaren-Hume's (1959) review"
(p. 261).
This pessimism is shared by those who have re-
viewed the literature on treatment of cigarette
of 87 studies (Hunt, Barnett, & Branch, 1971), they
noted the startling resemblance of studies of smok-
ing to studies of treatment of heroin addiction and
alcoholism. In all three conditions, roughly 65% of
successfully treated patients relapse within three
months of termination of therapy, and within one
year 80% of all patients are recidivists. Leventhal
and Cleary (Note 1), in their more recent review,
noted that after behavior therapy, "while most
backsliding occurs within six months, it continues
with inexorable force for 12 months till we arrive
at a residual of quitters and smoking reducers of
10 to 25 percent of the pretherapy base level"
(p. 22).
Obviously there is much basis for pessimism, and
there is probably overwhelming professional con-
sensus that addictive-appetitive behaviors are
markedly resistant to long-term modification. Yet
despite this general consensus, something is curi-
ously awry. Though therapists may find smoking
notoriously difficult to cure, Horn's (1972) data
'indicate that literally millions of Americans have
dropped the habit. Even the cachet of scientifically
collected evidence seems unnecessary to mike the'
~
point, for virtually everyone knows large numberi
of people who have quit smoking, apparently per-:
manently.
For narcotics addiction, too, there is evidenee:
that it may not be the intractable condition that'
has long been believed. Robins's (1974) study o(
returned Vietnam veteran drug users indicate3
"a surprisingly high remission rate for heroin ad=i
diction" (p. viii) without benefit of treatment. ,1
For both nicotine and heroin addiction, then;'
there are indications that successful cure may be'
smoking. Thus Leventhal and Cleary (Note 1) sum- ?
maiized the situation in smoking therapy as fol-
lows: "That so many people who are motivated to
seek therapy drop out of treatment, and that so
many people eventually return to the habit un-
derscores the scope of the task that one is faced
with in dealing with the smoking problem" (p.
23). Hunt and Matarazzo (1973) drew these same
somber conclusions, and on the basis of an analysis
This resarch was supported by National Institutes of HaUf<r+
Grant 1 RO1 HD 12910-Q2. Albert Stunkard was particul~
generous with his time and ideas in discussions of the interprel
tation of these data. I am grateful to Don Hood and Robeet
ICrauss for critical readings of early versions of the manuscd$
and to William Ger{n and Michael Rennert for their ae10,
en.ble help in the preparation of this paper.
Requests for reprints should be wnt to Stanley Schacktrr
400 ~
Department of Prychology
Columbia University
,
,
rnerhorn Hall, New York, New York 10027.
436 APRIL 1982 AMERICAN PSYCHOLOGIST - . Vol. 37, No. 4,
Copyri& 1982 by t6e xp, abebdol A~so 'a.timY!
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far more common than heretofore anticipated.
Though one can devise more exotic hypotheses,
explanations for the discrepancy between profes-
sional opinion and apparent fact may be embar-
rassingly simple. First, people who cure themselves
do not go to the therapists. Our view of the in-
tractability of the addictive states has been molded
largely by that self-selected, hard-core group of
people who, unable or unwilling to help them-
selves, go to therapists for help, thereby becoming
the only easily available subjects for studies of re-
cidivism and addiction.
Second, the inferences drawn from studies of
therapeutic effectiveness are based on single at-
tempts to cure some addictive state or other. In
fact, people do try to quit repeatedly. It may be
that with or without professional help, success rates
with multiple attempts to quit are greater than
with single attempts to do so.
Though I know of no related evidence on obe-
sity, common sense suggests that the same in-
terpretive problems may well hold for this con-
dition. People who cure themselves without
therapeutic intervention do not become part of the
data, and the reputation of this condition for in-
tractability may also be grossly exaggerated be-
cause of this fact.
The study described here was designed to ex-
amine' the intractability of cigarette smoking and
obesity in a non-self-selected population.
Method
The study involved interviews with 161 people on
their smoking and weight histories. I conducted
the interviews myself, and using a strategy similar
to that of Kinsey, Pomeroy, and Martin (1948), 1
attempted to interview the entire membership of
a number of carefully selected groups, rather than
attempting to interview a randomly selected pop-
ulation. Given the rationale of this study, it seemed
crucial to minimize subject self-selection. Possibly
those who try and fail to lose weight or to quit
cigarettes are less willing to talk about their ex-
periences or are the sort of people who do not care
for interviews. The current best estimate from
the National Opinion Research Center (NORC) is
that some 25%-3095 of a national probability sam-
ple with predesignated respondents will not yield
completed interviews.
The groups interviewed were:
1. The Psychology Department at Columbia
University. The membership of this group was
defined as everyone listed under Psychology in the
university catalog and everyone listed in the de-
partment's own directory in the fall of 1977. There
were 89 such people. Interviews were conducted
in the spring of 1978, by which time terminating
and quitting school had reduced this number to
84. Of these, 83 agreed to be interviewed. Twenty-
eight were faculty members, 43 were graduate stu-
dents, and 12 were secretaries and technicians.
There were 46 men and 37 women, and they
ranged in age from 20 to 64 years old.
2. A substantial portion of the entrepreneurial
and working population of Amagansett, a small
town in eastern Long Island, New York. As with
the Columbia population, this is a group I know
well, for I have summered in this town for 20 years.
Amagansett is a seaside resort community with a
permanent population of about 1,500 people and
an additional summer population estimated to be
between 1,500 and 2,000 people. The group to be
interviewed was chosen by designating all shops
and enterprises fronting on a 750-foot stretch of
the main street of the town as the source of the
sample. There are 19 shops and miscellaneous en-
terprises, such as hardware stores, liquor stores,
and barber shops, located along this stretch. Since
I meant this sample to consist largely of lifelong,
year-round residents of the area, I interviewed all
of the personnel working in only those enterprises
that remained open throughout the year and that
had been in business for at least a year. This elim-
inated four enterprises designed to serve the sum-
mer people and staffed largely by outsiders or new-
comers to the area. All told, in midtown Amagansett
48 people worked in the 14 enterprises that made
up the sample. Of these, 47 agreed to be inter-
viewed during the late spring of 1980.
An additional group of subjects came from the
outskirts of the town, along which strings an ad-
ditional nine enterprises. Of these, I interviewed
the personnel of the two largest shops satisfying
the open-all-year criterion, a supermarket with 26
employees and an automobile agency with 5 em-
ployees. These 31 people were interviewed during
the late spring of 1979 and 1980. All told, 78 of
a possible 79 people in this small-town sample
agreed to be interviewed. There were 44 men and
34 women, ranging in age from 16 to 79.
There are, then, two distinct populations of sub-
jects-the Columbia group, largely academic,
completely urban, ethnically diverse with a large
number of Jews and Hispanics; the Amzgansett
group, largely entrepreneurial and blue collar,
mostly small-town born and bred. To the extent
AMERICAN PSYCHOLOGIST APRIL 1982 437
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that these two populations are similar in the vari-
ables under study, we can begin to make guesses
about the generalizability of the phenomena under
study.
The Interview
The instrument for data collection was a stan-
dardized, open-ended interview designed to get
the individual's smoking and weight history. After
initial explanations and obtaining the subject's es-
timates of his or her weight and height, the ques-
tioning proceeded by determining, first, whether
the interviewee had ever been a smoker. If so, the
interview continued as follows: "Now I'd like to
go from the time of your first cigarette to the pres-
ent. As well as you're able, I'd like you to tell me
your smoking history. From the time of your first
serious cigarettes to now, I'd like to know roughly
how much you smoked per day and what brand.
If at any point along the way you stopped smoking
or cut down, I'd like to know about that." During
the subject's narrative, I probed constantly to make
sure that throughout his or her life, I knew his or
her smoking habits including detailed descriptions
of any attempts to quit.
Smoking history completed, the interview turned
to weight, beginning:
1. "How would you have described your build
as a child?" If the answer was chubby or any syn-
onym for overweight, I attempted to get a rough
estimate of height and weight during various times
of childhood, and the interview continued.
2. "At what age roughly did you reach full
height?"
3. "What was your weight at that time?"
4. "Now let's go from your age of full height
to the present. Again tell me your weight history
in such a way that throughout your life I know
what you weighed. At any point along the way
that you tried to lose weight or dieted, we'll stop
and talk about that." Then just as with smoking,
I probed throughout the subject's narrative to make
sure that I knew exactly what he or she weighed
TABLE 1
CharGctertSttcs of the SfrtolCi7tg Population
when and was familiar with the details of any at ~
tempts to lose weight.
SMOKINC
There were 94 people in these two popuiation=
with a history of cigarette smoking. Some of their
characteristics as smokers are presented in Table
1, in which smokers are characterized as either
(1) heavy smokers-those who presently or for-
merly smoked at least three quarters of a pack a
day and had smoked for at least a year-or (2)
light smokers-those who smoked less than three
quarters of a pack a day and had smoked for at
least a year.
It is obvious that these are or were smokers of
substance. Heavy smokers smoked over 1V2 packs
a day and, on the average, were smokers for more
than 17 years. Even the light smokers had been
regular smokers for an average of more than 8
years.
The categorization of every person in these
groups according to present and former smoking
status is presented in Table 2. The various column
headings are defined as follows:
1. Cured smoker: Those who tried to quit smok-
ing one or more times and are presently non-
smokers. These people describe themselves as suc-
cessful quitters, and the large majority are complete
abstainers. A few admit to taking an occasional
cigarette at a party or some such occasion.
2. Failed smoker: Those who have tried to quit
smoking one or more times and are presently
smokers.
3. Indifferent smoker: People who have never
tried to stop. Most say that they enjoy smoking and
have no intention of quitting.
4. Switched to cigar or pipe: Former cigarette,
smokers who now smoke only cigars or a pipe, oc'
both. 1
5. Cigar or pipe smokers: Those who have never
smoked cigarettes but do or have smoked cigars
or pipes.
Table 3 summarizes the success of those who
attempted to quit in these two populations. In tb~
Type aF'
- smoker
N
M aa yr.
smoked
Raote of yr.
smoked M no.
ut~cduly Raaaa of cigarettes
amoicdtily
Heavy 73 17.4 2-90 32.9 17-90
Light 21 8.2 1.5-32 6.8 1-12
438 APRIL 1982 AMERICAN PSYCHOLOGISr
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TABLE 2
Current Smoking Status of All Past and Present Cigarette Smokers
n cured
n failed
n indifferent n switched to cigars
or pipe
Type of smoker Male Female Male Female Male Female Male Female
prychology department'
Heavy
13
5
6
2
1
3
3
0
Light 0 7 2 3 3 0 1 0
Amagansett"
Heavy
13
7
7
7
3
6
1
0
Light 2 2 1 0 1 0 0 0
Combined populations
Heavy
26
12
13
9
4
9
4
0
Light 2 9 3 3 4 0 1 0
' No. of nonsmokers in department: 13 males. 17 females. No. of lifelong cigar or pipe smokers: 4
males,
' No. of nonsmokers in Amagansett: 15 males. 12 females. No. of lifelong cigar smokers: 1 male.
respect the two populations are similar, and over-
all, 63.6% of those who attempted to quit smoking
had succeeded at the time of the interview. On
the average, successful quitters had been off smok-
ing for 7.4 years. Some 87.8% of these quitters had
been nonsmokers for a year or more and 98.0% for
three or more months. Comparing these figures to
the roughly 10%-25% of the therapeutic popula-
tion who remain quitters one year after therapy,
it is clear that in two populations (one urban and
academic, the other small town and largely entre-
preneurial and working class), those who at-
tempted to quit were at least two to three times
more successful than were those self-selected sub-
jects who in other studies went for professional
help. The fact that the successful quitting rate is
similar in these two very different populations does
indicate that a high success rate is not a charac-
teristic of one particular kind of group.
Do these data indicate that giving up smoking
is less difficult than heretofore suspected? Unsur-
prisingly, the answer appears to be-for some peo-
ple, yes, and for others, no. Answers to the ques-
tion, "Was it hard (to give up)?" and related probes
were coded to assess the difficulty of quitting. For
light smokers, whether they succeeded or failed,
giving up appears to have been virtually painless.
Only two people reported any difficulties, and
88.235 of all light smokers who attempted to quit
insisted that there was nothing to it-no with-
drawal symptoms, no craving, no problems.
For heavy smokers giving up was considerably
more difficult: 45.8% of heavy quitters reported
major difficulties such as marked irritability, sleep-
lessness, intense cravings, fevers, cold sweats, and
the like; 25.4% noted minor difficulties; and 28.8%
of heavy quitters reported no problems. Despite
these differences it can be seen in Table 2 that
light smokers are no more successful at giving up
than are heavy smokers, for 64.7% of all light
smokers who tried to quit succeeded and 63.3% of
heavy smokers did so.
To summarize, these data suggest that a consid-
erably larger portion of the general population
may have given up smoking for long periods of
time than has heretofore been suspected from es-
timates based on studies of therapeutic success. The
process of giving up appears to be relatively pain-
less for light smokers and painful for many heavy
smokers, but the two groups are equally successful
at quitting.
OBESITY
Since weight data are self-reports, a brief note on
the probable accuracy of these reports is in order.
Interviewees were asked their weight early in the
interview. In the Psychology Department popu-
lation, it was possible to weigh 59.5% of the group
after the interview. Self-report was close to scale
weight, the two differing by an algebraic average
of only 3.8 pounds, or 2.5% of scale weight (range
0-8.77c). This replicates Stunkard and Albaum's
TABLE 3
Proportion of Successful Quitters in the
Amagansett and Psychology Department
Populations
% oi
Group n wbo ttiod
to quit smoiting staccessful
quitters
Amagansett 39 61,5
Prychology department 38 65.8
AMERICAN PSYCHOLOCIST APRIL 1982 9 439

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TABLE 4
Current Weight Status of People With a
History of O6esity Who Attempted to
Lose Weight
Cured Partial Partial Failed
Population N fat cured fat failed fat fat
Psychology
department 18 72.0 0 16.7 11.1
Amagansett 22 54.5 18.2 9.1 18.2
Note. Current weight status is given as percentage,
(in press) finding that self-reports of weight are
extremely accurate. As for the reports of weight
history, there is no simple way of checking their
accuracy. I have known roughly 30% of these peo-
ple for 10 or more years, however, and nothing
reported about body size (or smoking behavior)
jarred with memory.
Of the 161 people in these two populations, 46
had a history of obesity and 40 of these had made
an active attempt to lose weight. Table 4 presents
the distribution of these 40 according to weight
status at the time of the interview. Obesity is de-
fined as 15% or more overweight, as calculated
from the table of average weight, published by the
Soeiety of Actuaries (1959). The categories in Ta-
bles 4 and 5 are defined as follows:
1. Cured fat: people who at some time in their
lives had been obese and (a) whose present weight
was at least 10% less than their weight immediately
before dieting, and (b) who were no longer obese,
that is, were now less than 10% overweight. Such
people can be considered complete cures. They
have lost substantial amounts of weight and are no
longer fat.
2. Partially cured fat: people who had been
obese and (a) whose present absolute weight was
at least 109ro less than their weight before dieting,
but (b) who were still obese, that is, were presently
15% or more overweight. Such people are consid-
ered only partial cures. Though they have lost con-
siderable weight, they are still, in statistical terms
(as well as to the interviewer's eye), fat. As will be
seen in Table 5, however, in terms of sheer pound-
age lost, they are even more successful than are
cured fats.
3. Partially failed fat: people who had been
obese and (a) who had lost less than 10% of their
maximum predieting weight, but (b) who were no
longer obese, that is, were now less than 15% over-
- weight. People in this category should probably be
considered failures. They had not lost very much
weight over the years, but since average weight
440 APRIL 1982 AMERICAN PSYCHOLOGIST
I
increases with age, a weight that in youth would'
be classified as obese could, by the actuarial tables,
be classified as normal in later years.
4. Failed fat: people who had been fat and who,
despite past or present efforts to lose weight, were
at the time of the interview still fat by the follow-
ing criteria: (a) They had lost less than 10% of their
maximum prediet weight, and (b) in terms of de-
viation from the norm, they were at present more
than 15% overweight.
5. Indifferent fat: obese people who maintained
that their weight was of no concern to them and
that they had never undertaken either a diet or an
exercise program. At most, they admitted to some
token gesture such as substituting Sweet-N-Low for
sugar.
6. Normal: people who had never in their adult
lives been as much as 15% or more overweight.
Included in this group are three people who re-
ported marked juvenile obesity but who had been
normal throughout their adult lives.
The following conventions were used to cope
with special problems of categorization: (a) Weights
during or in the months immediately following
pregnancy were never used in assigning subjects
to category. (b) People who, when interviewed,
were on medication known to affect weight (e.g.,
diuretics, cortisone, etc.) were eliminated from the
data. There were three such subjects. By the cri-
teria for categorization, two of them would have
been classified as cured fat and one was a lifelong
normal who, on cortisone, had, to his bewilder-
ment, fattened up in the months preceding the
interview. (c) One subject, an athlete, was elimi-
nated on common sense grounds. During college,
he had deliberately built up his weight by weight
lifting and following college promptly returned to
normal weight. Following our rules, he would have
been classified as a cured fat.
In Table 4 it can be seen that of those inter--s viewees with a history of obesity who had actively
attempted to lose weight, 62.5% had succeeded.
They had lost substantial amounts of weight and
were no longer fat. An additional 10%, though still
obese in terms of deviation f rom an actuarial norm, :
had lost and kept off large amounts of weight. The ,
Psychology Department population was more suc-';
cessful than the Amagansett group, but the succesa:
rate in both of these populations was so much
greater than the success rates reported in the ther-
apeutic literature that there seems no need to dwell
on possible reasons for the relatively trivial differ=
ences between these urban and small-town popu-:
lations. The medical literature (Stunkard ~
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McLaren-Hume, 1959) indicates that only 2540 of
obese people in treatment will lose as much as 20
pounds, and only 5% will lose as much as 40
pounds.
Details of the weight histories of the erstwhile
and currently obese members of the combined
psychology Department and Amagansett popula-
tions are presented in Table 5. It is evident that
the majority of these people have lost formidable
amounts of weight and have kept it off for many
years. Among men, 67% of those who tried to lose
weight are classified as cured fats and, after an
average of 13.4 years, are 39.1 pounds lighter than
when they began whatever weight-loss regimen
they favored. Among women, members of the
cured fat group make up some 58% of the popu-
lation and are on the average 29.0 pounds lighter
than when they started dieting some 8.3 years ear-
lier.
The extent to which the members of these two
populations outdo therapeutic populations be-
comes evident on examination of studies of ther-
apeutic outcomes. Stunkard and Penick (1979) re-
ported that behavior modification has proven to
be by far the most effective of all nonsurgical treat-
ments for weight loss. They reviewed 10 studies
employing-behavior therapy, and their tables in-
dicate that in :a one-year follow-up, the average
weight loss in the behavior therapy conditions of
these studies was 10.9 pounds. By contrast, in the
entire population of Amagansett and Psychology
Department obese (all of the people in Table 5,
excepting the six indifferent fats), the males have
kept off an average of 26.8 pounds in the mean
9.7 years since inception of their own weight loss
procedures and females an average of 24.8 pounds
in 7.5 years. It does appear that the obese members
of these non-self-selected populations are markedly
more able to lose and to keep off weight than are
the obese patients in studies of therapeutic effec-
tiveness.
Since the patients in studies of therapy tend to
be heavier than the obese of Amagansett and Co-
lumbia University, it is conceivable that this fact
could account for the relative success of these two
populations. Therefore, a separate analysis was
made of the heaviest members of these groups-
those exceeding 30% overweight. There were 11
such people; six men, five women. They ranged
from 32.6% to 75.2% overweight and averaged
56.1% overweight immediately preceding what-
ever weight-loss regimen they favored. Obviously
these were formidably heavy people. Of this
group, 63.6% were classified as cured fat, 27.3%
as partially cured fat, and 9.9% as failed fat. They
had lost an average of 46.7 pounds and had been
within a few pounds of their present weight for
an average of 8.6 years. If anything, the once
grossly obese members of these non-self-selected
populations were even more successful at losing
weight than were the modestly obese.
Discussirm.
It is the case that in nontherapeutic populations,
the rates of successful self-cure of cigarette smok-
TABLE 5
Weight Histories of All Erstwhile and Currently Obese Members of the Combined Psychology
Department and Amagansett Populations
Pat Pre~eat
Category
N
Ase at
iAftview
Prediet
wViok
orer- ti at
weisht iaterview
cver-
weia4k No. yr. since beoncift
weiaht las
rcEimeo
Ma1C
Cured fat
14
43.1
214.4
29.4
175.3
1.2
13.4
Partially cured fat 0 -
Partially failed fat 2 51 ~ 179.5 11.9 168.5 4.6 3.6
Failed fat 5 23.0 190.4 31.8 191.9 30.2 1.6
Indifferent fat 6 39.7 - 200.7 21.9 -
Femak ~
Cured fat 11 34.0 158.5 27.3 129.5 -.6 8.3 ~
Partially cured fat 4 26.8 191.5 57.8 153.3 24.1 2.3
Partially failed fat 3 27.0 156 16.8 148.3 8.6 5.7
Failed fat 1 55.0 185 23.3 198 26.9 25.0
Indifferent fat 0 - - ~
AMEx1cAN PsYcxoLoclsr AP[tll. 1982 441' ~
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ing and of obesity are considerably higher than
anything yet reported in the therapeutic literature.
This conclusion is based on virtual-100% samples
of two different populations-an urban university
psychology department and a geographically de-
fined portion of the entrepreneurial and working
population of a very small town. The fact that the
rates of self-cure are so similar in these two pop-
ulations is taken as evidence that these findings are
generalizable beyond any single demographic
group. Obviously the obtained rates of cure are at
best gross estimates of national trends and, for ci-
garette smoking at least, are probably somewhat
high. In the two populations interviewed, the well-
educated are overrepresented, laborers underrep-
resented, and farmers not represented at all. Since
it is known (Hammond & Garfinkel, 1971) that for
smoking, quit rates tend to be relatively high for
the educated and low for the working classes, it
seems likely that the obtained rate of 63.6% suc-
cessful quitters is on the high side. Evidence that
this is the case can be found in the results of a
Public Health Service (1979) study of a national
sample of approximately 12,000 people. Of this
group, 54% were present or former cigarette smok-
ers. Some 74.8% of present and former smokers
hzd tried to quit and of these 50.4% had suc-
ceeded--a figure lower than that obtained in the
Amagansett and Columbia University populations
but still markedly higher than almost anything
reported in the therapeutic literature. Those who
quit had been off cigarettes for an average (roughly
estimated) of seven years, a figure closely in line
with the 7.4 years of the Amagansett-Columbia
University populations.
The apparent fact that cure rates in non-self-
selected populations are markedly higher than in
therapeutic populations appears also to be the case
for heroin and opiate addiction. Lee Robins (1974)
examined the histories of a randomly selected
group of present or former narcotics users among
the population of Vietnam veterans. As standard
procedure when a soldier completed his tour of
duty, before being shipped home he submitted a
urine sample. If narcotics were detected, he was
detoxified and then sent back to the States. Thanks
in part to this procedure, Robins was able to select
a random sample of 495 known drug users. Eight
to 12 months after these soldiers returned to the
States, Robins's staff, in a remarkable effort, was
able to locate and interview 95% of this group and
to collect urine specimens from 92% of these men.
From this sample, Robins identified a group of 134
men who were heavily addicted before returning
to the States. For this group 'she notes:
Half of these men, all of whom were certainly psycho
logically dependent on narcotics and mcst of whom were
probably physiologically dependent used no narcotics at
all after their return to the States, and only 14% became
readdicted. While 14% is a readdiction rate twice as high
as that for all men detected as drug users in Vietnam,
it is still remarkably low compared to remission rates in
the States for men identified as actively addicted in hos-
pitals and clinics. Not only did few become readdicted
to narcotics after return, but 72% said they were having
no problems at follow-up attributable to drug use.
(p. 63)
These appear to have been long-lasting cures,
for in a follow-up study, Robins, Heizer, Hessel-
brock, and Wish (1980) found that, "of all the men
addicted in Vietnam, only 12 percent have re-
lapsed to addiction at any time since their return,
that is, at any time in the last three years" (p. 220).
One could interpret this extraordinary cure rate,
in sociopsychological terms, as attributable to the
change in setting from the Vietnam war scene to
a presumably less stressful home setting or, as I am
inclined to do, in sampling terms as one more in-
stance of the effect of evaluating cure rate in a
non-self-selected population. Whichever explana-
tion one favors, it is dramatically clear that as for
obesity and cigarette smoking, the rate of recidi-
vism in opiate and heroin addiction may be as-
tonishingly lower than anything suggested in the
literature on therapeutic effectiveness.
It does appear that the generally accepted
professional and public impression that nicotine
addiction, heroin addiction, and obesity are almost
hopelessly difficult conditions to correct is flatly ;
wrong. People can and do cure themselves oF
smoking, obesity, and heroin addiction. They do'4
so in large numbers and for long periods of time,':
in many cases apparently permanently.
The reputation of the addictive and appetitive+
disorders for intractability is undoubtedly tbe
product of the huge number of studies that hav e
demonstrated the ineffectiveness of therapy. H°~
is the fact that the rates of therapeutic success aaa~
generally so pitiable when compared to the ra
of self-cure in a non-self-selected population to
explained? Certainly the most obvious explana
must be in terms of self-selection--Only the m
difficult cases seek help; people who cure th
selves do not go to therapists. Though this was
original hypothesis, I suspect now that there is
siderably more involved than one more em
rassing demonstration that grossly distorted
'1
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pies lead to grossly distorted conclusions. The
inferences- that have been drawn from studies of
therapeutic effectiveness are curiously misleading.
They correctly describe the results of a single at-
tempt to quit smoking or lose weight or what have
you, but from such results nothing can or should
be inferred about the probable success of a lifetime
of effort to quit smoking or lose weight. Yet these
are precisely the inferences that have been drawn
again and again. Because literally hundreds of
studies of single attempts to cure some addictive
disorder or other have repeatedly reported pa-
thetic rates of success, we have concluded that the
addictive behaviors are unyielding, almost hopeless
disorders.
The logical difficulties involved in such a con-
clusion become evident on consideration of the
nature of the data gathered in interviews such as
those conducted with the Amagansett-Psychology
Department populations. These were retrospective
self-reports-{iescriptions of a lifetime of effort to
control weight or smoking, a lifetime that may
have involved one or many attempts to lose weight
or quit smoking. If it is assumed that the proportion
of successful quitters cumulatively increases with
successive attempts, it becomes clear why the gen-
eralizations that have been made from the results
of single therapeutic attempts to cure are probably
unwarranted. For example, assume that for any
single attempt to quit, 104b of those who try suc-
ceed permanently-a figure in line with cure rates
reported in most therapeutic studies. Assume fur-
ther that at a later time, all of those who failed try
again. Again, 10% succeed. Cumulatively, then,
19% of those who have tried twice will have suc-
ceeded. A third attempt to quit, again assuming
a 10% success rate, would yield a cumulative total
of 27% success. And so on. Obviously, depending
on the exact parameters assumed for rate of success
per attempt, rate of recidivism, and the proportion
of people who try repeatedly, one could derive
virtually any cumulative success rate. However,
the general line of reasoning makes it seem likely
that retrospective interviews with people who have
at some time sought help will yield higher cure
rates than those reported in studies of one-shot
therapeutic intervention. There are too few such
people in the Amagansett-Psychology Department
populations to permit any firm conclusions, but for
these few, the data indicate that this is the case.
There were 14 people who at some time during
their lives had sought help, 2 for smoking, 12 for
obesity.l Their "helpers" included psychothera-
pists, physicians, hypnotists, and groups such as
Weight Watchers. Of these 14 people, 42.9% were
categorized as either cured fat or cured smoker-
a cure rate greater than almost anything reported
in the therapeutic literature and, to me, an indi-
cation that the reputation of these conditions for
hopeless intractability may, in part, be an unfor-
tunate by-product of the fact that almost all tests
of the matter have involved evaluation of a single
attempt to quit.
Encouraging though these cure rates are, they
still do not match the rates for those in the Ama-
gansett-Psychology Department populations who
had never sought help. Of these, 69.2% of the 26
such fat people were classified as cured fats and
65.3% of the 75 such smokers as cured smokers.
Obviously there are still far too few cases to permit
solidly based speculation, but the fact that the cure
rates for those who had never had help are higher
than for those who had, does suggest that there
remain differences still to be explained. If in future
research such differences persist, it seems that the
explanation must be either, as I have repeatedly
suggested, in terms of the perversity of those who
seek help or, alternatively, in terms of the per-
versity of the therapeutic process proper-an in-
triguing guess certainly, for if correct it opens up
the exciting possibility that clinical psychology and
psychiatry are even now as capable of inadvertent
mischief as are the proven medical specialties. We
may yet take professional as well as etymological
pride in the neologism-psychiatrogenics.
Two men who were under medical supervision are elimi-
nated from the data. They had both gone to physicians because
of cardiovascular difficulties, not because of obesity, and both
had been advised that if they enjoyed living, they had better
lose weight. One of these men was classified as a cured fat and
the other as a partially failed fat.
REFERENCE NOTE
1. Leventhal, H., & Cleary, P. D. The smoking problevn: A
review of the research, theory, and research policies in lie-
haaioral risk modification (Research rep.). Madison: Uni-
versity of Wisconsin, Center for Medical Sociology and
Health Services Research, 1977.
REFERENCES
Hammond, E. C., & Carfinkel, L. Smoking habits in men and
women. Jour?al of National Caruxr Ingtttute,1971, 27, 419-
432.
Horn, D. Determinants of change. In R. C. Richardson (Ed.),
The second world conference on smoking and health. Lon-
don: Pitman Medical, 1972.
Hunt, W. A., Barnett, L. W., & branch, L. C. Relapse rates in
AMERICAN PSYCHOI.OCIST APRIL 1982 443

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addiction programs. Journal of Clinical Psychology, 1971.
27, 455-459.
Hunt, W. A., & Matarazzo, J. D. Recent developments in the
expe-imental modification of smoking behavior. journal of
Abnormal Psychology, 1973. 81, 107-114.
Kinsey, A. C., Pomeroy, W. B., & Martin, C. E. Sexual behatnor
in the human male. Philadelphia: Saunders. 1948.
Public Health Service. Change in cigarette smoking and current
smoking practices among adults: United States, 1978. Ad-
vance Data, 1979, 52, 1-16.
Robins, L. The Vietnam drug user returns. Special Action Of-
fice Monograph, May 1974 (Series A, No. 2).
RobinsL. N., Helzer, J. E., Hesselbrock, M., & Wish, E. Viet-
nam veterans three years after Vietnam. In L. Brill & C.
Winick (Eds.). The yearbook of subnance use and abuse
(Vol. 11). New York: Human Sciences Press, 1980.
I
Society of Actuaries. New weight standards for men and
women. Statistical Bulletin, Metropolitan Life Insurancs
Company, 1959, 40, 1-4.
Stunkard, A. J. The results of treatment for obesity. New Yorlr
State Journal of Medicine, 1958, 58, 79-87.
Stunkard, A. J., & Albaum, J. M. The accuracy of self-reported
weights. American Journal of Clinical Nutrition, in press.
Stunkard, A. J., & McLaren-Hume, M. The results of treatment
for obesity. Archives of Internal Medicine, 1959. 103. 79-85.
Stunkard, A. J., & Penick. S. B. Behavior modification in the
treatment of obesity. Archives of Cerural Psychiatry, 1979,
36, 801-806.
Wing, R. R., & Jeffery, R. W. Outpatient treatments of obesity:
A comparison of methodology and clinical results. Interna.
tional Journal of Obesity, 1979, 3, 261-279.
- -, 444 - AML 1982 MaEIttCArr PsYCHOr.OCtsr : --. -. = -----
