Philip Morris
Establishing A Nicotine Threshold for Addiction
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- Benowitz, N.L.
- Henningfield, J.E.
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SOCNDI`G HOARD 123
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ESTABLISHING A NICOTINE THRESHOLD
FOR ADDICTION
The Implications for Tobacco Regulation
ON February 25, 1994, the Food and Drug Adminis-
tration (FDA) released a letter to the Coalition on
Smoking or Health announcing its intention to consid-
er regulating cigarettes. The agency's premises were
that the vast majority of tobacco users self-administer
the product for the drug effects of nicotine and to
sustain addiction and that cigarette manufacturers
control the levels of nicotine in cigarettes to maintain
this addiction. The FDA further raised the possibility
of regulating cigarettes on the basis of their nicotine
content to prevent addiction.
On February 28, 1994, the ABC news program Dav
One presented evidence that tobacco manufacturers
manipulate the nicotine content of cigarettes. One
way thev do this is by removing nicotine from tobacco
and then adding it back in controlled amounts, using
tobacco extracts containing nicotine. It was suggested
on the news program that the amount of nicotine in
tobacco was controlled to ensure that the level was
adequate to maintain nicotine addiction. In support
of this idea the program quoted an internal memoran-
dum from a Philip Morris Tobacco Company scientist
that had been discovered in recent litigation: "The
cigarette should be conceived not as a product but as a
package. The product is nicotine. . . . Smoke is be-
yond question the most optimized vehicle of nicotine
and the cigarette the most optimized dispenser of
smoke." ' That the pharmacologic actions of nicotine
are important determinants of why people smoke is
supported by studies conducted by the tobacco indus-
try2-3 and by nonindustry researchers.}
That nicotine addiction sustains tobacco use for
most smokers is well established.' Once a person is
addicted to nicotine, quitting smoking is difficult, and
more than 90 percent of the smokers who try to quit
each year fail.' An important, if not the most impor-
tant, component of a policy to reduce tobacco use in
the population is to prevent the development of nico-
tine addiction in young people.6 Young people do not
start to smoke because they are addicted, but rather
because of psychosocial and environmental influ-
ences, particularly peer influences, psychological fac-
tors, and advertising. Young people generally under-
estimate the addictiveness of nicotine, and most of
them at first intend to smoke only for a few years.6
However, once they begin to smoke, many become
addicted to nicotine, and this addiction sustains the
self-injurious behavior into adulthood. The result of
nicotine addiction is a 40 percent probability of pre-
mature death from illness caused by tobacco.7 It is
difficult to prevent adolescents from experimenting
with cigarettes. However, by regulating the availabil-
ity of nicotine in tobacco products, it may be possible
to prevent the transition from experimental or ocr,a-
sional smoking to addiction. This paper examines the
proposition that the level of nicotine likely to produce
addiction can be estimated and that mandating a nico-
tine content below that level is a feasible approach to
tobacco regulation.
Is THERE A THRESHOLD LEVEL OF NICOTINE
INTAKE ASSOCIATED wITH ADDICTION?
We define addiction according to the Surgeon Gen-
eral's 1988 Report on Nicotine Addiction: it is the
compulsive use of a drug that has psychoactivity and
that may be associated with tolerance and physical
dependence (i.e., may be associated with withdrawal
symptoms after the cessation of drug use).' For smok-
ers, addiction is assumed to involve daily smoking of
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124
THE NEW ENGI i\D JOL;R-\AL OF %IEDICINE
cigarettes. difficulty in not smoking every day, and a
high likelihood of withdrawal symptoms after cessa-
tion of smoking.
Most American smokers are believed to be addicted
according to these criteria.8 However, approximately
10 percent of current smokers (a group sometimes
called tobacco "chippers") regularly smoke five or
fewer cigarettes per day and appear not to be addict-
ed.9 Most do not have withdrawal symptoms when
they stop. Typically, such people smoke in specific
situations, can skip smoking for one or more days, and
can quit smoking without great personal distress.
The daily intake of nicotine from tobacco can be
estimated from the level of cotinine, the principal me-
tabolite of nicotine, in blood or saliva.!0 The average
blood cotinine concentration in addicted smokers is
about 300 ng per milliliter.",12 Smokers of 5 or fewer
cigarettes per day have average serum cotinine levels
of 54 ng per milliliter and an average consumption of
3.9 cigarettes per day." The cotinine level normalized
for cigarette consumption is 14 ng per milliliter per
cigarette, or 70 ng per milliliter for a person who
smokes five cigarettes per day. Thus, it is reasonable
to estimate a level of 50 to 70 ng of cotinine per millili-
ter as a cutoff point for the addictive threshold. Of
course, there is no sharply demarcated threshold level,
and there are some people who smoke fewer than five
cigarettes per day and have great difficulty in quitting
and others who can smoke more than five cigarettes
per day and quit with ease.
Studies involving the infusion of nicotine and coti-
nine into smokers indicate that the daily intake of
nicotine can be estimated as 0.08 times the blood coti-
nine concentration. `0 A level of 50 to 70 ng of cotinine
per milliliter corresponds to a daily intake of 4 to 6 mg
of nicotine. Thus, 5 mg of nicotine per day is proposed
as a threshold level that can readilv establish and sus-
tain addiction.
DELIVERY OF NICOTINE FROM CIGARETTES
On average, an American cigarette contains 8 to
9 mg of nicotine." The concentration of nicotine in
tobacco ranges from 1.5 to 2.5 percent.
Typically, the cigarette delivers about 1 mg of nico-
tine to the circulation of the smoker,'{ representing an
absolute bioavailability of about 12 percent. The vari-
ation in intake per cigarette is considerable, how-
ever, ranging from 0.3 to 3.2 mg, representing a bio-
availability of 3 to 40 percent, depending on how
the cigarette is smoked.'t.1S The daily intake of nico-
tine is poorly correlated with machine-determined
yields."1z36 This is because smoking machines smoke
cigarettes in a standardized way, whereas people can
take more puffs, puff more intensively, and occlude
ventilation holes in the filter or on the cigarette in
order to obtain the desired dose of nicotine from most
cigarettes. When the number of cigarettes available to
an individual smoker is reduced from an average of 38
July 14, 1994
I
to 5 per day, the intake of nicotine per cigarette in-
creases an average of threefold," a figure consistent
with the maximal absolute bioavailability cited, 40
percent. N`'e emphasize that this absolute bioavailabil-
ity is the percentage of the nicotine contained in the
cigarette that can be absorbed systemically by the
smoker; it is unrelated to the smoking-machine yield.
If the design of cigarettes were to change, bioavaila-
bility would need to be reassessed in people smoking
the redesigned cigarettes.
THRESHOLD T.EVEIS OF IVICOTINE IN CIGAItETrFS
AS A WAY TO AVERT ADDICTION
Although machine-measured cigarette yields are
not useful in predicting a smoker's intake of nicotine,
the absolute level of nicotine in a cigarette could be
regulated to limit the maximal obtainable dose. Stud-
ies using cigarettes developed for research purposes to
be low in nicotine have demonstrated that intake can
be limited by restricting the amount of nicotine in the
tobacco.`'a
Assuming that the estimated target daily dose of
nicotine should be 5 mg or less to avert addiction and
that a young person may smoke up to 30 cigarettes per
day, one can conclude that a maximal available (i.e.,
systemic) dose of 0.17 mg of nicotine per cigarette is
the threshold level for a less-addictive cigarette. As-
suming a maximal bioavailability of 40 percent with
intensive smoking, an absolute limit of 0.4 to 0.5 mg of
nicotine per cigarette should be adequate to prevent or
limit the development of addiction in most young peo-
ple. At the same time. it mav provide enough nicotine
for taste and sen59_r-ystimulation.
A POSSIBLE STRATEGY FOR REGULATION
The rationale behind the strategy for regulating the
nicotine content of cigarettes is to prevent the develop-
ment of nicotine addiction in young people. To mini-
mize the hardship to already addicted adult smokers,
the level of nicotine in tobacco could be reduced
gradually, with a goal of reaching a target nicotine
level over perhaps 10 to 15 years. The intended result
of such a strategy would be that cigarettes cr,uld stiU
be sold, but the number of addicted smokers would be
markedly reduced. In the absence of addiction, levels
of tobacco consumption should decline sharply, caus-
ing a substantial reduction in the rates of tobacco-
caused illnesses.
There are, of course, a number of caveats. A thresh-
old level for nicotine addiction is a theoretical concept
based on observations in current smokers and studies
of the bioavailability of nicotine during smoking r0-
striction. That restricting levels of nicotine would pre-
vent addiction needs to be verified empirically. There
is concern that for already addicted adult smokers,
reducing the nicotine level in tobacco might result in
more intensive compensatory smoking, with increased
exposure to toxic combustion products such as carbon
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2046398998
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Vol. 331 No. 2 SOUNDING BOARD 125
monoxide and tar. Switching from higher-yield to
lower-yield cigarettes has been shown to result in
smoking more cigarettes or smoking more intensive-
ly, both of which are associated with increased ex-
posure to carbon monoxide and other toxins.18!9
Overcompensation (i.e., inhaling more smoke from
low-nicotine cigarettes than from higher-yield brands)
appears, however, to persist only for days or weeks. In
long-term studies of carbon monoxide exposure after
subjects switched to low-yield cigarettes, compensa-
tory oversmoking appears not to persist.20,1t It is also
conceivable that cigarettes could be manufactured to
reduce the delivery of tar and carbon monoxide as
well as the nicotine content. Even if there is some
element of overcompensation and smokers are ex-
posed to increased levels of toxins, their short-term
(10 year) risk may be offset by the long-term benefit of
a greater likelihood that they will stop smoking (as
cigarettes become less satisfying) and by the enormous
benefit of preventing nicotine addiction in future gen-
erations.
It should be noted that other researchers have pro-
posed the introduction of "safer" cigarettes that are
enriched with nicotine in order to reduce the ratio of
tar to nicotine.' The rationale for such cigarettes is
that smokers would need to inhale less smoke to obtain
the desired dose of nicotine, and exposure to toxins
would thus be reduced. A strategy involving nicotine-
enriched cigarettes might reduce morbidity and mor-
tality from cigarette smoking, but the reduction would
probably be limited, because even at reduced doses,
tobacco smoke is highly toxic. The goal of that ap-
proach - producing a safer cigarette for those who
cannot stop smoking - is the diametric opposite of
ours. Our goal is the prevention of nicotine addiction
and a reduction in the prevalence of cigarette smok-
ing, which in the long term would eliminate exposure
to the toxins in tobacco smoke and reduce tobacco-
induced morbidity and mortality much more.
The measures described in this proposal may seem
drastic to some. However, the problem of one quarter
of a billion premature deaths caused by tobacco use in
developed countries' calls for drastic action. Tobacco
use is motivated by nicotine addiction. We offer a
strategy for the prevention of nicotine addiction based
on recent scientific data. This approach deserves
study by the regulatory authorities.
University of California, San Ftaneiseo
San Francisco, CA 964110 NEAL L. BE,rowrrz, M.D.
National Institute on Drug Abuse
Balumotc. MD 21224 JACK E. HENNINGFIELD, PH.D.
We are indebted to Dr. Charles R. Schuster, former director of
the National Institute on Drug Abuse, and Dr. John Slade, Univer-
sity of Medicine and Dentistry of New Jersey, Robert Wood John-
son Medical School, for their helpful comments; and to Nis. Kaye
Welch for assistance in the preparation of the manuscript.
Address reprint requests to Dr. Benowitz at San Francisco Gener-
al Hospital, Bldg. 30, Rm. 3220, 1001 Potrero Ave., San Francisco,
CA 94110.
Supported in part by grants (DA02277 and DA01696) from the
National Institute on Drug Abuse.
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