Philip Morris
Asian-American Market Study
Fields
- Author
- Cohen, D.
- Type
- MEMO, MEMORANDUM
- CHAR, CHART, GRAPH, TABLE, MAPS
- MRRT, MARKET RESEARCH REPORT
- CHAR, CHART, GRAPH, TABLE, MAPS
- Area
- FERRIN,ROBERT/SEC'Y FILES
- Attachment
- 2045652289/2045652299
- Recipient (Organization)
- PM, Philip Morris
- Document File
- 2045651922/2045652314/930000 100's Research R0120
- Request
- Stmn/R1-093
- Stmn/R1-099
- Recipient
- Henriques, P.
- Named Person
- Fontanez, J.
- Rodriguez, Y.
- Litigation
- Stmn/Produced
- Site
- N567
- Named Organization
- Asian American Journalists Assn
- Asian Week
- Census Bureau
- Chinese Americans
- Chinese American Festival
- Dong A I Bo
- Filipino Americans
- Japanese Americans
- Korean Americans
- Korean Time
- Laotian Americans
- New Korea
- Ny Times
- Pacific Citizen
- Philippine News
- Thai Americans
- US Today
- Vietnamese Americans
- Wall Street Journal
- World Journal
- Asian Americans
- Asian Week
- Author (Organization)
- PM, Philip Morris
- Characteristic
- DRFT, DRAFT
- Date Loaded
- 05 Jun 1998
- Brand
- Benson & Hedges
- Marlboro
- Newport
- Winston
- Marlboro
- UCSF Legacy ID
- dsg36e00
Document Images
Exhibit 5
Exhibit 6
incidence of Smoking Among Asian-American
Adults, by Ethnic Group
Ethnic Group Population 69.60%
18 Years Plus
Chinese 1,645,472 1,145,249
Filipino 1,406,770 979,112
Japanese 847,562 589,903
Asian Indian 815,447 567,551
Korean 798,849 555,999
Vietnamese 614,547 427,725
30%
Smokers
343,575
293,734
176,971
170,265
166,800
128,317
Volume of Smoking Among Asian-American
Adults, by Ethnic Group
Ethnic Group Smokers Cigs./Day
18.5
Chinese 343,575 6,356,138
Filipino 293,734 5,434,079
Japanese 176,971 3,273,964
Asian Indian 170,265 3,149,903
Korean 166,800 3,085,800
Vietnamese 128,317 2,373,865
Cigs./Year
365 days
2,319,990,188
1,983,438,835
1,194,996,678
1,149,714,413
1,126,317,000
866,460,543
