Tobacco Documents Online

Ki 1 2 3 4 5 6 7 11 P1uLfF MORRIS INCORlORATBD 1984 CORPORA,TS A!'1%ZRS WORLD ClBNlrsRSli<+CB RYB BROOK. iaw YORK - SVT=&BR 141 1984 W0RX8$OP s "R0!W TO WORK A RO01[" TITbS Spn= PAAB OPENING RMASlES Z1yITRt~t~C:TZODi FIRST 81CTi' SBCO)s1D SKIT THIRD SKIT FOURTH SKIT FIPTH SKIT GLORt3S i+rFOGDWARD . . . . . . . . . . . JO811t IGOCHlMR . . . . . . . . . . . . . D. >~1ARRZ8 ................. STBp88N BtJLL .............. 2 z SIRTH SKIT 13 ~ E- U) 14 17 18 I z ~ ~ 0 U w a 19 20 21 22 23 24 GENERAL DISCUSSION CLOSING STATEMENT 4 5 9 JZANINB DOWLING. . . . . . . . . . . 13 BBItNIB ROBIIf?8Offi........... 17 SEJAf[Z .f0»t88 ............... 22 MI C8ASL tdROOAK. . . . ........ 26 .......................... 30 GEORGE WOODwP,nD. . . . . . . . . . . 32 ------------ I 25

2 4 5 7 22 23 24 25 aVMS P. W=VAR13a howly enthusiastic response, good morning. ftr those of You who do not recog- Aiae the square damoe king of Milwaukee, my name is George Woodward, with the Miller Brewing Compaay and it's a pleasure this morning to introduce my distinguished colleagues who will be assisting this morning, and starting with lAiss Carolyn Cheney, from Philip Morris' DC office, put your hand up Carolyn, Mr. Wolfgang Arnold, from Philip Morris in Belgium, and'Alr. John Rochevar from philip Morris, USA, D1ew York, Johst This workshop is designed to emphasize the aeed to capitalize on opportunities to meet and talk with people who are or Ao could be important to Philip Morris and to the Philip Morris family. Through the presentations and exercises the participants are exposed to aome of the skills roquired and the pitfalls to be avoided and at our little meeting this morning before the session John Kochevar pointed out so w!ell the Philip Morris family have spent this sumeer one hell of a lot of money on this very thing. NCSL, both of the political conventions, council of state govern- ~ 0 ment meetings and others, and if we members of'the Philip ~ Morris family who by participating or not by participating N make the expenditure of those funds either worthwhile or ~ ~ O a waste of money. we're going to see a video tape now and I would urge you to look at it carefully and urge you to be able

K3 1 2 3 4 22 23 24 25 to pick out the pitfsils and the pluses of Kr. George Doso, who will be presiding orer a room so if we could as they say in So3,lywood, roll tape. (VIDIDO 89OWN) CAROLYN Ci1~Sis We're going to pass out lists to you, we would like for you to put your name on each list and individually ®ske a iist of all the aistakes that pu think George Babbet made or any of the other Philip Morris employees. You will have about 10 minutes for this. WC?LFGAW ARNOLD: Read out the answers of this exercise. No mstebes, no badge, puts badge on wrong side, neglects to straighten badge, clamsy handshake, too vigorous handshake, doesn't introduce himself to guests, fails to get their badges for them, coke on the bar, doesn't ask them what they would like to drink, gives them competi- tors product, fails to give them glasses, takes too much + to drink, ignores guests, spends too much time with colleagues, over familiar with the guests, fails to identify important people, oversel].s legislative position, ignores guests at the bar, camera hog, prevents colteague €rom offering cig- ~ 0 arette to Senator, badgers the senator, gaogs.off in the CA middle of the event, not sufficiently familiar with the ~ ~ company, names wrong brand of beer, makes a chauvinist re- ~ mark, which was, have your girl call my girl, can't close N the c:onversation, neglects to carry business card, neglects to carry pencil, and continues pointless telephone conversa-

X4 1 2 3 4 5 Co C') 6 2) 7 ~ ~ I ~ 8 0 tion neglecting guests. I' avse there are mch more coe can think of, possible mistakes and mistakes aade at the s ite . Thank you. JOHN 2COGB3VARs Okay now in continuation of this frivolity and with everybody having such a grand time wlsat we have done is we have asked sowe of more illustrious people, those that have been around for awhile to assmae certain roles and there are actuaiiy six of these and we're going to give you about 15 minutes and what we•d like to do is have the person who has the assignwent sort of go through a a exercise right now of certain typical prob2ems we run into at cocktail parties, ree:eptions,etc., and atter about- 15 minutes we're going to do a little play acting probably right out here at center stage and we're going to ask you all to suba~it comments and conssent about how you might ~ 22 23 24 25 handle those situations or how you might not handle those situations. So if those with the assignments would please try to organize and just sort of start leading their little discussion within your groups and then we'll act it out for everyone. G. WOODWARD: Two volunteers from his group and then each of the presenters that had a problem will you pick two of the people from your group that will come up with you. So Don, you've got one minute, sir.

KS 2 3 4 5 OD a) 6 ~ 7 DON : How are you? I'm Councilman Harris, good to see you. AMY UUMM: From pbi lip 1lorris . HAW,C J+DMOBs Mr. Harris, I"s Hawk Johnson, Boston Globe. (Li',QQWBR) (APPIAII88) A. biBLltl',>,i: Will you have a seat for a few moments and ta lk with us? 8 o DUt. HAaRIS: Well I just wanted to come by ~4 9 = the 7 UP table, had a few minutes I know you've been calling 5- 10 ~ w z tt ~ 12 ~ ~ 22 23 24 25 I ~ the office about something or other and I just haven't been able to gat back in touch but I did want to know I recognized the caller and wanted to say, hello. HAWK J(HNSONs vE2.1 it's nice of you to come by Mr. Harris, we're glad to meet you and have a chance to talk with you. we understand there's a vote coming up in council and we'd like to talk with~.~you about that if'you've got a few minutes? This may not be the time to do it. MR. gARRIS: You know we have a reception going on here tonight and you know I do want to see a lot of people, just what were you calling about? HAWK JOHNSON: well, it's about your grass we're afraid the cross burning might damage your grass and qet into your shrubbery. (LAUGHTER) MR. HARRIS: I thought I saw you come fibrough the neighborhood the other night in that white sheet.(IaAUGHTBt

lC6 1 2 3 4 22 23 24 HAWK 5018NSt1N: No, as a matter of faat that was my cousin from 8ayonne. (LAt~f~HTER) He was lookinq for your house and he discovered that you have 2.3 children. (IAT1GHTgR) According to this demographics we found out this mcr ning. So we would like to have a chaace to talk with you about this, we'd like to come by your office at your convea- ietlce. MR. HARRIsa Well just tell me what bill were you concerned with? H. JOHNSON: T'he smoking restriction bi l l. MR. HkRRIS: Oh yeah. H. JOFiN8Off: You have heard of it. MR. HARRISa What about it? H. JOHNSON: Well we'd like to talk with you but I'm not sure now is the time ina social setting, your you've busy, we're busy, we'd like to sit down when we've got ti:s in your environment and talk to you about a little matter. MR. HARRIS: Well that would be great, but you know I appreciate all that you and your colleagues have at 7 UP do here in St. Louis, I think you'll look back at the record, you know I supported you on the all the issues affecting the company, and we have good relationship so I don't see what the need to sit down and talk about a smoking bill. 25 II H. JOHNSON: Well we just want to know that you

K9 1 2 3 4 5 ~ ~ 6 00 7 13 14 15 election this year so I know it's going to be important to you to understand what a1ll your constituents are concerned your about and if I'm not mistaken several of the constituents are part of the 7 UP company. As part of the Philip Morris W family they're very concerned about the smoking restriction. 21 ~ MR. HARRIS: What Philip Morris family? Your 22 7 Up aren't you? 23 AMY 1KSL>MANa 7 tTp is part of t2is Philip Morris 24 family of com anies p . 25 MR. HARRIS: YES? And you make beer? in1hat's have full facts and figures before you before you Cat;t a vote because yaa've always ac:ted responsibly in the past we know you'd like to do that an this vote and all votes in the future. MR. HARRIBs Alrig'bt, let me take a>.iiaute wby don't you tell me wbat your ooacerned about? ~ H. JoHNBOM: okay, ~. 0 AMY MBLliADlr I don't know whether you were ~ there earlier this evening wbeQ Willie Brown casw to talk ~. ~y ua z A with us but he discussed a lot about the issues ttet are coming up in the election and only what we have to be careftl ~ about and he wants to be able to protect his own and we're z ~ helping him out in that because he knows really what the F- ~ I ~ corporate citizen we are. One of the issues that are going ~D to come up in this election and I know your running for

RS 1 2 3 4 22 23 24 25 that got to do with saaking? AMY 1iSLMM I Well philiip Morsis is the largest tobacco corpany in tlu vorld... MR. HMtltl8= Is that right? A. b1UMM: See there are many tbli.ngs../ MR. HAItaIS: I thought you al,]l were beverage aoWany. A. nBLaM1&N: There are many things that your going to be enlightened about if you sit down and talk with us in your office and we could come by and bring some of our greatest talents to discuss with you exactly what the ramifications of this... MR. ZARRIS: Listen, you know we get a lot of issues here in St. Louis, and I've got constituents coming in all the time. What Z'ra concerned about and during my tenure on the council I've worked to support all of the beverage issues that have come before us and really worked to make St. Louis the kind of place where 7 UP could grow and prosper and add to the community, which you have done. has Coming to me on an issue that really had no impact on you::: I've gotten some calls, generally the tone and the feeling of my constituents seems to be, we don't need smoke in all over the place we've got to cut it down, restrict it, people are,concerned about the health issue, I think I should go along with that. ,

K9 1 2 3 4 7 Co N H. JMCAffs Well Nr. Barris, we're talking about the matter @f t.irAess, progress, we know from your own podium record that you've always beeo in the forefront of progress, human rigbts, economic rights, and we're talking about an issue of fairness to your ctonsti,tuency and to the whole of St. Louis, we are offering fairness and we want to be fair to all the constituents not just the non-sawkers, o not just the smokers, but all of then. We're talking ec.oa- 9 ~ ~. 10 ~ omics, we're talking c:ost of enforcing in the workplace of z a personal decision whether to do something or not to do some thing. MR. MRRIg: Listen, listen, let's put it ~ down on:= a bread butter leve 2.. an 14 ~ H. JOSNSON s t3ood. 15 ~D MR. BARRIS: I have su pported you right down 16 _z the line. 17 ~ 0 H JOUmSON A : w a e d i t th t w 18 a d 19 p 20 Z oc F 21 z 22 23 24 25 . n e ppr a a a e . MR. HARRIS: I went out on the limb to make the changes.. H. JOHNSON: That's why you got out last tax check, pretty significant. MR. HAI2RYS: Well that may.... G. WOODWARD: Let's give them a big hand. (APpLAUSE) Next we're going to bear from Mr. Steve Bull, and his two volunteers and catuld we make it about 5 minutes.

K1© 1 2 3 4 22 23 24 25 STSP811D DtiLLs RTith the National Council of State Legislators in Doston, tb"e are two Philip llorris, II8A, people, being approached 0 Sxcuse s., your with Philip Morris area't you? : Yes wre are. MR. >la1s8: My name is gass. I'>~ with the Hart- ford Courier, I baw some questions to ask. I ask of you Micbael Jacobsen of Center for Science and the public interest is just told a press conference in 8artford, announcing that some of his supporters are introducing a bill in the Conneti- cut legislature that will ban beer advertising and in the broadcast media. Can Ibave a como.nt onatbat? s Well Mr. bTass... MR. NASS: No, no, call me Ims, ima Diass. Typical reporter. : Okay, Ima. Since I represent Philip Morris USA, not the Miller Brewing company I would prefer that you direct your comments to one of the appropriate Miller representatives. MR. NASS: I've been seeking out Miller rep- resentatives and can't find them. : Well they're here at the conference they just happen not to be in here. MR. NASS: We1.i Philip Morris is part of er, Milter Brewing Company is part of Philip Morris so I