Philip Morris
Plan of Action Expansion of Tan Into the Southeastern States 810000
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- Area
- POLLACK,SHEP/CARLSTADT
- Document File
- 2024077753/2024077901/Washington, D.C. - 800630 Tan Corp. Coord. Meeting - T.I.
- Type
- REPT, REPORT, OTHER
- LIST, LIST
- Author (Organization)
- Tan, Tobacco Action Network
- Named Organization
- Alexandria City Council
- Appropriations Comm
- Arlington County Board
- Athens City Council
- Birmingham City Council
- Branch of SC Lung Assn
- Brentwood City Commissioners
- Cab
- Charlotte City Council
- Chatanooga City Commissioners
- Columbus Transit System
- Court Knox County
- Duke Univ Medical Center
- Fairfax Board of Supervisors
- Farm Bureau Federation
- Farm Bureaus Federation Annual Conventio
- FDA, Food and Drug Administration
- Finance Comm
- Fiscal Court Jefferson Cty
- Ftc, Federal Trade Commission
- Ga House
- Ga Legislature
- Ga Senate
- Gasp
- Homewood City Council
- Jackson City Commissioners
- Knoxville City Council
- Lexington Senate
- Macon City Council
- Memphis City Council
- Montgomery City Council
- Natl Commission on Smoking + Public Poli
- NC Court Appeals
- NC House
- NC Senate
- NC Supreme Court
- Richland County Commission
- SC Dept of Agriculture
- SC Senate
- Selma City Council
- State Farm Bureau Federation
- Superior Court Mecklenberg County
- Tan Advisory Comm
- Tan, Tobacco Action Network
- TI, Tobacco Inst
- Tn Board of Health
- Tn House
- Tn Senate
- Ttc, Tobacco Tax Council
- Univ of Ky
- Univ of Louisville
- Usda, U.S. Dept of Agriculture
- Va Board of Health
- Va Supreme Court
- Agricultural + Natl Resources Comm
- Appropriations Comm
- Site
- N23
- Named Person
- Argo, K.
- Froeb
- Gamble
- Gibson, P.
- Kornegay, H.
- Setters, R.
- Stearns
- White
- Froeb
- Request
- Stmn/R1-148
- Litigation
- Stmn/Produced
- Date Loaded
- 05 Jun 1998
- UCSF Legacy ID
- hgz36e00
Document Images
li. PERSONAL PRESENTATION AND EXPLANATION OF TAN TO KEY
MEMBERS OF ALL TOBACCO-RELATED GROUPS; REQUEST SUPPORT
All tobacco-related groups in each state will be identified,
including both primary and secondary types.
Primary groups are defined as those composed of people
who make their livings directly from the production and
~
the manufacture, distribution and sale of tobacco products.
Secondary groups are defined as those individuals,
companies and supplier organizations that provide
services or products to the primary groups.
Addendum B to thi.s presentation lists key primary group
contacts imthe six tobacco-growing states. The list
also includes key political figures from~each state.
The presentatiomand explanation of TAN to key contacts
will be handled by Horace Kornegay, with support from
other Tobacco Institute and TAN officials. It will be
emphasized' strongly that TAN will not replace or conflict
with any existing organization. TAN's function is to
indentify, enroll, educate, and' activate individuals to
respond~to anti-tobacco legislative or regulatory action
affecting the industry as a whole. Leaders of existing
tobacco organizations recognize a need'o to be more involved
in countering the anti-tobacco movement.

A. State Farm Bureau Federations
The first presentations will be made to the State Farm
Bureau Federations - the groups that most closely represent
the views of the tobacco farmers.
Mr. Kornegay will appear before the tobacco committee of
each Farm Bureau in major states to request a resolution,
inisupport of the TAN program. Mr. Kornegay willl then be
available to appear at the FarmiBureau's Annual Convention
tolexplain the program to the entire organization, if
required.
B. Political Leaders
Having gained the support of the State Farm Bureau Feder-
ations, contact will be made with the state political
leaders to explain the purpose and goals of TAN.
C. State and Regional Tobacco Groups
Representatives of all major tobacco groups in each
state will then be invited to a central location where
Mr. Kornegay and other industry leaders will introduce
TAN. An explanation will be given of how TAN will function
in relation to the existing groups, and how it will
benefit each of them, the state as a:whole, and the
entire national pro=tobacco effort.

With the acceptance of TAN
by tobacco organizations in
a state, the next step in the
implementation process can
proceed.

2. RECRUIT AND HIRE STATE DIRECTORS
Staffing will be on a multi-state basis, with one State
Director for each of the following state combinatioms:
Virginia, West Virginia, Maryland, and D.C.
Georgia, Alabama:, and Mississippi
Kentucky and Tennessee
North Carolina and South Carolina
*
Recruitment'and hiring of the four southeast State
Directors will foll'ow the procedures already established
by TAN.
Each State Director should be in!his or her mid-thirtes
or older, have a thorough knowledge of the tobacco
industry and have an interest in helping to solve our
problem~s.
As each State Director
is selected, an office
will be established.
~ Note - A State Director has been authorizedl to be ~
O
N
hired for Maryland and D.C. during 1980; upon ~]
O
approval of this plan the State Director would ~
be assigned Virginia and West Virginia in January, 1981. ~
~
~

3'. OPEN STATE OFFICES
Recommend'ed office locations and proposed~dates and~
estimated budget for opening are as follows:
- Virginia, West Virginia, Maryland, D.C.- *
Operate from TAN National office
Open January 1'981 - Estimated 1981 Budget -$92,000
Georgia, Alabama, Mississippi -
Operate from TAN Area office in Atlanta,
Georgia
Open April 1981 - Estimated 1981 Budget
--
$8'0,000
Kentucky and Tennessee -
New office in Lexington,, Kentucky
Openi June 1981 - Estimated 1981 Budget
--
$5$,000
N!orth Carolina and South Carolina -
New office in Raleigh, NorthiCarolina
Open October 1981 - Estimated 198'1i Budget -$37,000
Total Estimated 1981 Budget -------------- $267,000
As soon as each office is opened, the next step of
the implementation program can begin.
* See note preceeding page.

4. ORGANIZE STATE TAMADVISORY COMMITTEES
The new State Director in each locale, with assistance
from Washington headquarters, will form a State TAN
Advisory Committee. It is anticipated that the Advisory
Committees in the tobacco-growing states will be larger
than those formed in other staffed~ states. This will
accommodate the greater number of existing t.obacco-related~
organizations and associations that should be represented.
Manufacturers will be rep esented by a high ranking
official from each company. He or she should be well-
connected with headquarters as well as company sales
representatives covering the state.
Thus - individuals with direct knowledge of the excellent
current pro-tobacco efforts and programs already underway
in the area will be available to share their experience
with the new TAN organization, and to provide guidance
in the unified approach.
After each State Advisory
Committee is formed, TAN
membership enrollment will
begin.

5. BEGIN TAN MEMBERSHIP ENROLLLMENT PROCESS
TAN already has an effective enrollment program und'erway
inithe rest of the nation,and it will be put into effect
inithe southeast area.
Much of the effort will be directed at the current
tobacco organizations to achieve group enrollments.
Enrollment procedures will concentrate on personal
contact and presentations throughout, rather than,
indirect methods such as mass mailings.
Addendum C itemizes potential enrollment figures for the
southeastern states.
As the TAN membership
grows, the organization
can be put to work.

6. PUT TAN! T0 WORK
With the enrollees on board, the nationwide TAN orien-
tation, education, and training programs can be inaugurated.
Then the TAN members will be called upon as necessary
to respond to specific anti-tobacco initiatives.
It should be re-emphasized! that TAN was created to respond
to proposed legislation or regulations that affect the
entire tobacco industry, not proposals that affect only
one particular segment of the industry. For example, TAN
could be involved in the on-going legislative effort to
discontinue the price support program. It would not be
involved in proposed.rules by the U. S. Department of
Agriculture regarding a procedure within the price support
program that might evoke different reactions from various
elements of the industry. Nor would it become involved in
tobacco tariff regulations, thie U.S.D.A. Four Leaf program,
regulations on the lease and transfer of leaf across county
lines, or the bal'ed burley program.
TAN'was created to represent the entire tobacco family -
including the Tobacco Tax Council. If the original mandate
for TAN' is to be realized, there should be one total industry
grass-roots program.

The Tobacco~Tax Council will continue to be encouraged to
participate in TAN.
Full cooperatiom between the Tobacco.Tax Council, the
Tobacco Institute, manufacturers, and other pro-tobacco
organizations is vital to the success of TAN in the south-
eastern states. TAN must be clearly defined's as a total
industry organization to avoid the appearance that the
program will usurp the responsibilities of existing
tobacco organizations.

IN SUMMARY
The time has come for TAN to assume the full nationwide
scope that was originally mandated for it, by expanding
to include the heart of the nation's tobacco family -
the southeastern states. Withithese states firmly im
the organization, TAN canitruly act for all of tobacco.
The success that the effort has achieved thus far is
just the beginning! With all the pro-tobacco resources
mobilized under the TAN'banner, the benefits originally
envisioned by the member companies can be more readily
achieved.
Withithe approval of this plan, we will begin to
expand the TAN program into the southeastern states in
1981. The pressures on the industry continue to grow.
With:the entire nation mobilized, the tobacco family
will be in a fa orable position to meet and beat the
ongoing challenges.
We believe TAN is much needed and will be well received
in the Southeastern States.
