Tobacco Documents Online

i ADDENDA , o„~,, f4 ~ ~ Sullivan Urges Agencies To Drop Tobacco Clients The Secretary of Health and Human Services, Dr. Louis W. Sulli- van, called on advertising agencies yesterday to drop their tobacco clients. "1 have asked advertising agencies to reassess the impact of their own work and to voltuttariiy withdraw from the blood money o8ered by the tobacco industry," Dr. Sullivan said at the b[etrono ' L Life lncigranrp Comoanv's ea th issues conference in New Y c. "It seems obvious that any e ca approach to business would factor the source of money and the consequences of the use of the product." Hal Shoup, executive vice president of the American Association of Ad- vertising Agencies and director of itW Washington office, respondedc "I'm not familiar with any specific re- quests that Dr. Sullivan has made to withdraw from any blood money. "I would doubt very much that our representatives would feel that they are operating in an unethical fashion by truthfully advertising legal prod- ucts." Dr. Sullivan has been a strong critic of the tobacco industry, particularly of~ R. J. Reynolds, which tried to mar- ket Uptown cigarettes to blacks earlier this year. RJR Nabisco Inc., which owns the nation's second-largest tobacco com- pany, spent approximately $172 mil- lion last year on cigarette advertis- ing. Philip Morris, the largest tobacco company, spent about $277 million. I tr .