Philip Morris
Insurer Offers Discounts to Non-Smoking Groups. Some Companies Holding Out on Smoking Policies.
Fields
- Author
- Bruzzese, A.
- Marois, D.
- Type
- NELE, NEWSLETTER
- Area
- PARRISH,STEVE/OFFICE
- Litigation
- Okag/Privilege Withdrawn
- Okag/Produced
- Characteristic
- EXTR, EXTRA
- Site
- N326
- Named Organization
- Coalition on Smoking or Health
- Corporate Health Policies Group
- Epa, Environmental Protection Agency
- Fortune
- Harvard Univ
- King County Medical Blue Shield
- Smoking Policy Inst
- Blue Cross + Blue Shield Assn
- Corporate Health Policies Group
- Author (Organization)
- Employee Benefit News
- Named Person
- Myers, M.
- Pickering, W.
- Pinney, J.
- Rosner, R.A.
- Surgeon General
- Zacharias, T.
- Pickering, W.
- Master ID
- 2022875166/5504
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- Date Loaded
- 24 May 1999
- UCSF Legacy ID
- mjb02a00
Document Images
1
rAUt 14
Catastrophic
(Con7inuedfrom page 12)
(at approval) "
In a separate but somewhat related
effort, Rep. Edward Roybal ~(D-CA) is
leading a charge to increase regulation of
Medicare supplementalor "'Medigap"'
insurance.
House subcomminee staffers work-
ing for Roybal recently surveyed 35 state
regulators and found that'an expected
EMPLOYEE BENEFIT NEWS
decrease in Medigap rates due to rata-
strophiccam coverage never materialized.
Iet fatt, more than half reponed rates were
increasing by aC least 35% for 1989-
before the Medicare benefits were re-
pealed: Maximum increases ranged from
10% in Massachusetts to 133% in Ari-
mna..
In response, a new bill'from Roybal
would:
-Require govcrnmentapproval for all
Medigap rate increases which exceed
those expected for Medicare.
Women more willing to get
cancer screenings at work
Women who were offered' low-cost,
breasi x-taays at the work site were more
Ih'an twice as wiliing to have the exams
than those who were not, a radiologist
says.
Dr. Howard B. lt:esster of the Fox
Chase CancerCenter inphitadelphia, said
tliat by taking a 32-foot mobilc mammog-
raphyvanto 53 work sites ibPennsylvania
and Delaware, women were more willing
to undergo theancu-screening.
"There is a tremendous amount of
avoidance to mammograpbies." Kessler
said."W omrn wouldratbernotthinkabotts
it."
However, with the support of co-
workasa.dtheconvenienceofthescreen-
ings at 14e workplace, more female em-
ployees were wi4dtg to undergo tlie screen-
ing for the cancerihat killed 40.354 U.S.
women in 1986.
Specifically. the exams were offered'
to female employees and'male workers'
spouses at a cost of S30 each, with the
companyy picking up ~the remaining 530'
tab, Kessler said.
Results then were sent to radiologists
for diagnosis and the woman and her doc-
tor werenotiftedof the results inabout five
days, he said,
Duringthe firstyear, 3,b'27women-
more than a third of the some 10,OOD eti-
gible- received mammograms a their
workplace. From that group, 63 biopsies
were recommended. Of those, nine w.
cers were Lfent'tfied - all in the early
atages, Kessles said.
Kessler noted the importance of such
numbers si nce federal researchers have ea-
timated119% of the deaths from breast
cancer could have been prevented with
recommended Inammogrrans.
Doctors agree that women between
the agesof33aod39abould havean initial
exam;a saDsequatt x-ray every two years
from ages 40 to 49; and annttally fhertaf-
ter.
'The problem you have is a reluctana
by women toparticipate in the absence of
symptoms." Kessler said.
However, despite interest byemploy-
ers in work site exams, many areas do not
offersuch mobile units. KesslQr said.
"It tends to be very expensive - Ilie
van and equipment alone cost 3250.000,"
Kesslereaplained."We havebeen offering
il for about four years, and we just break
even. It's a very expensive and ume con-
suming venture-butofcourse the payotf
comeswhenwedeuctcancerearly."
Create a minimum national prior
review process that would require the
insuren to document the need'for a rate
increase.
Provide seniors, upon request, a
wrieten justification for the proposed rate
hike.
Increase the federal minimum loss
ratio for the policies from 60% to 70% for
individual plansand 75% to S0%for group
coverage. The loss ratios for all plans
would be available to consumers through
the state insurance departments.
,
In the Senate, Minrtesota Republican
Dave Durenberger said he wants to bring
"drastic clunge'to the prSvate health in-surance industry: At abearingoa Medigap
policies lie announced, "I will be seeking
improvements such ashigher loss-ratio
standirds, standardizations of benefit
packagu, increased 'kveling' of com-
mi3sions paid to saksagents and improved
enforcement by sute insurance regula-
tora.."
McArdle says employers could indi-
MammoinphysereentnTwould beeoveM
t,ndert6e revised eaustrophkc certe bilL
rectly benefit from expanded oversight.
given that some firms are starting to fund
the purchase of such policies for retirees
"In an election year, this is probably an
issue dqu's got a lot of steam behind it,"he
observed.
Insurer offers discounts
to non-smoking groups
By Anita Bruszese
A Seattle-based bealthcare service
tontrzetor afriliated with tha naticaal Blue
Cross and Bluc ShieldAssociation huan.
' nounced itwig begin to oHer smokers and
tlieii employers new financial irrcentives
to kick the habil:
Although it is tat:believed to be the
first such program in thecountry, the King
County Medicat B I ue S hield's new bene fit
is important becauu if successful. Blues
nationwide may consider offering the
benefd:/ttthesame time, King Coanntyhas
agreed to sponsor a massive educational
campaign in the state designed to inform
, the public about the dangers of not only
smoking, but passive smoking.
WHERE WILL YOU BE OCTOBER 9th?
If you need to stay up-to-date onthe most recent4rends, ideas and
challenges affecting benefits today, you should be in Nashville, Tennessee!
Thats where you'll find'The Only Nattonal Conference and Exposition
Designed Exclusively for Benefit Management - your best opportunity to
confer with the leading experts in the field; network with yourpeers
and investigate first hand the range of products and services available.
Make your plans now to attend!
By taking advantage of our Early Bird rate, you save over 25%a!
For details on the program and registration card, see pages 56 and 57 of this issue.
See you at Opryland!
' BENEFIrS
NO I l'Ct
S MATERiAL MAY BE PROTECTED BY EX/
PYRI'cHT LAW (TITLE 17 U.S. cODE1
Specificafly, the program for groups
with at least five employees includes the
following:
Pays75%of amokingcessation costs
with a lifctimemaximum of 5500: (Ihis is
considered astandard benefit and will be
added iteeof charge as groups renew this
year):.
Discounts ranging from 1017. to l5'b
for group health pians to companies that
are smoke-free and have a substantial
majority of nonsmokers.
An area-wide educ:ational campaign
that urges people to call an "S00" number
or maII in coupons to receive free bro-
chures to stop smoking and an explanation.
of the dangen of passive smoking. C2llers
receive counona rnr a an% discount~until
theend of this month on materials from the
SmokmY Pohcv ns~n~gat e.
the discoum is available from 12 other
vendars m Was ngton.
__Spai tfealfy thismajorpubliceduca-
tion initiativowillcost more than 5100,000
and is expected toreach 2.2 million people
in the Puget Sound region.
Funher, small groups witli two to four
employees whomees therequirements will
have a 10% discount factored in at their
renewal in October. Largergroups that are
merit or expttience-ratedwill have the
smoke-free discount.f8ctored along with
expertence todetermineraees.TAe 2%-3%
.
discount will be available only for the first
year the:group qualifles.
Win Pick'ering, president of King
County MedicalL notedtfiarthe olkr "is
partof our continuing commitment to hold
down the cost of healthcaoe insurance by
encouraging people to choose a healthier
lifestyle."
=.. Smoking costs -
While individual rate cuts have been
available to non-smokers for years. only a
handful of group plans are believed to
offer such discounts currently.
"1 think this (King County)',is a very
big deal; " noted Robert A. Rosner, execu-
(Conrinued on pogr.16)

PAGE 16
APRIL 1990
Some companies holding out on smoking policies
By Denise fNarois
Ask most corporate execu-
tives whether they'tielieve smok-
ing in the workplace is a health
threat and they,will bvcrwhelm-
ingly say it is.
Yet statistically, 40% of
American companies have no
stnoktng policy at all. And while
60% of wrporations have some
type of poltcy, expats agcee that
figure is a smokescreen.
In fact,the smokingpolicy In
manycompanies is so inadequate
ii does little topratect non-smok-
ers from tobacco toxins, the ex-
perts say. Despite the fact that
people who work alongside
smoken reportedly run a high
risk of contracting disease fran
passive smoke inhalation, many
companiesaredragging their fea
on establishing an effective
tfua,gh rhw/targk dmn
ehie Onss aod eAte
Aoamyanya 6rtteepripped rogtdde)oa
EMPLOYEE BENEFIT NEWS
smoking policy, either out of
concern for the cost ar fear of
losing key persomeL
"Smaller companies ate re-
luctant because of conditions
unique to smallcompanies. They
have fewer places fordesignated
smoking areas," said John Pin-
ney, a Washington, D.C.-based
expert on workplace smoking.
"In smallercompanks, Utere
are fewerexecutivesand if any of
Tlmm 6 ao biqgptmphyte benNitt decirioa
lacingdnpfoJps mAay fAan Ntest&elica olheallA
cerecanrmge
EaAitiond 'uwwoance lfunnged avt MAIf)k
pP0l. tltifirariat /mina Darpu ofchoitet foo of
omhnitvtX n rtotiyb a junqk out thac
s~`r~~aw~aA~..rr
,
~
r
~ ek
9eidAofNmlosey ll't
U.
pierteaed MebeatA tar iiidnury LArory/l pmvida
cathucYiqg un7imfim wiaoad cottnraotimtent
them smoke, they may block
movement toward this."
Pinney, who has been in-
volved in workplace smoking
issuerfor 12 years, is head of the
Corponte Health Policies Group
and'director of the Harvard Uni-
versity Institute fotthe Study of
Smoking Behavior and Policy. He
said whatcattcemshim morethan
companies with no smoking pol-
icy are those with policies that
acoesr ond crat elhaiaantt
Ag af tahidt Aarmadr aR Dy faS dre farqisf AemTll
aveiauoernA4Fakrxx
Sdax tte offb rlroicef oFpwnt sLUbfepmOrdd
aeatoib-baA bgr admd -nlum atem am{
duioraaPo noe dtpmdtdlraar nditaprQamamk
INrbr dha rrraoedAX+ao afana,anent ?taan to
BJtie Cross eaye tec,* eaetr
$lue Sh;W po®'ma Av Jea aat Fw
dli.d~wrd7dl(nr(~dtfnntrdl[MJialD
tda stqpart rAnrt tat6 semice pn caamvntan.
glr Reme rt oamt ertomJh jeat ta getahead fa tlx
;iNM
ALIH ~ARRJ
1l
N
MrafNl carr indusoY so tork oSangitg to
star ahaod
Cagpevdclnnpreravatioe toCay
MaoaxkoeatuyMano,ftdCenrpntptrttsm andkttaDrlowjuidetlaougAUtth'edtle
gia Jav Ne ptupa badanes of auali[y om~ qooida tarejwr*
aqineM.avLL n.. Q.a W nxsli4NMneW1l.
Clrolr i112 on Rqdw Savlb Card
don't adequately protect non-
smokers.
Policiesallowing smoken to
designate their own offices as
smoking areas, for example.
serve little purpose. Cafcterias or
employee lounges where smok-
en are separated from non,smok-
en by a table don't keep tobacco
toxins out of a non-smoker's
lungs3ays Pinney. Yet, bah.are
situations commonly found in
large corporations that claim to
have smoking policies
Acording to the Surgeon
General's «port, a substantial
number of lumg cancer deaths in
aoo-sa.okns havebeea liokedto
involuntary tau3iag. The Bavi-
ronmental Protection Agency'
(EPA): also noted passive smok-
itg mcreases respitatory ilhtess
in children.
An EPA report on environ-
Smoking
(Continued franpage 14)
tive director of the ranprofn
Snwkiwg Poticy Institute.
`ihey're reaNy throwing down
the gauntlet to other insurers."
Rosner added that each
smoker can cost a company
51,000 a year in lowerproducdv-
ity, illhess, accidents, oice up-
keep and higher insumnce premi'-
ums. "Data from individuals
shows th'atnonsmokers are bet-
ter risks," he said. "But insurers
know that iflhey want this ftom
groups, they're going to have to
offeran incenpive."
However, convincing
colleagues to go "smoke free" is
not without its problems,
admitted Tracy 7ac harias, se nior
public relations coordinator for
Kiat Couocy..
We have one group where
the only two who smoke are the
two top guys," Zacharias said. "1
think dtiswboleidea of gettfng an
entire group tostop smoking is
going to sociologically be very
imemsting."
7xharias added, that thenatlonal Blue Cross aod Blue
Shield Association has beenttoti'-
fled of the program. "They te6 us
they're going to be watching,"
she said'"fLey're very interested
to see how it works."

mental tobaceosmoke issued last
sttmmer ttoted cigarette smoke
t:ontains more than 4,700 chemi-
cal compounds, 43 of them car-
cinogenic and some mutaganie
which means they can causeper-
nanent changes togenetic mate-
ria1. The 1PA study found that
nicbtine is a widesprcad air con-
tatninant in buildings where
smoking oceun, and concentra-
tions of nicotine's break-down .
element, cotinine, have tieen
found in the body fluids of tton-
smokers exposed to environ-
mental tobaeeo smoke.
What tnakes one company
implement a successful srttoking
policy, while another just gives
lipservice? Matthew hlyers, staff
director for the Coalition on
Smoking or Health in Washing-
ton. D.C., points to progtessive
cotporate leadership aa the keyto
a succusful smoking poficy.
He addcd tliat progressive
leadership oftcn cxtcnds beyond
a tob'acco polic~y. l'hoso compa-
nics aro often at thc forefront of
othcn c~alth' issucs as well.
Anti- moking,tdvnr,~P nob
Rosncn belie~es compani~l
to tmp emeno smoktng pstltctes
for seveiafTreasons: thov see
smoking u a cantroversial iswQ
tlut may distupt co~y_mo
c,rT--someaie in powcr smokes
a[Sfidoesn' t wani a smoktng pol-
icy, ~ sa unrealistk goals and
see te luocelu s,s as et~ier totaR
stm~~- QO t n:. ~n ma.n.
age, or ust d't w
~ocn the monc .
ls ca acit as d'ere t r of
: Seatt e, az in n. ased
Smo ingPolicyInstitttte;Rosner
has n wo tnt eia t vears m
get companies to start up smok-
ing po tctcs an c s nust
about eve excuse for not doin ~
t; e Is one Fortune 500 ~
company that considered his
psoposa6 to spcnd S 1,700 to stan
a smoking policy, but decided it
was too costly.
He likened the corporate
mentalityand tAe struggle to geta
smoking policy set up to seating
childrcn and adults at separau
tables onThanksgiving. "One of
the big problems is thanmany of
thc pcople who are really inter-
estcd in smokingpolleics, such as
the medical directors, arc sitting
at tAe childsen's table...they have
to sell to people who are most
powerful in the t~mpaation and'
diat's difficult."
Another problem Rosner
ettcottnters is ttttreal i stic expecta-
tions of what it will uke to get a
policy suned. Ottc enthusiastic
executive thoughrit would be a
'piece of t:ake," Rosner teecal led.
His plan tnet with so many ob-
stacles die executive "got shot
oul of the wateL" ~
In other usea, eompanies
will see itas jus[toobigaproject.
'"iltey`Il!say, t:all ns back in 10
-vs.l justdon't seethis hapf~-
in our carporate culture,".
.sner said.
Not all companies are be-
hind the smoking eight ball. In
fact;, some industries are way
ahead of the game. as are some
paru of the country. '
Rosner said that in his expe-
rience, the west coatt is leading
th b
f
h
sota passetl restrictive smoking While Rosner noted the health' cessation product, several to-
kgistationin 1475,manycompa- andinsuranceindustrieswerethe bacco companies that tiad'~been
nies there began implementing first to implement Pinney buyingfertilizerfromahecorpo-
sttwkingpoli¢ies.Thesametrend pointed to the retail'and'aervice rationcancelled'the'trorders.The
er
ewaymt
enum o compa- `
nies' setting smoking policies,
followedbytheeancoastandthe hey'11 say,eall tu tyack in 10 years. I just don't
mid west. The south t'is bringing
ttp the rear; ' he said.
. Myers said he fmds a come-
lation between those atates with occutred in New York and New
public smoking polieies and ihe )ersey, he noted.
numbu of companies that adopt Nor is every industry as
smoking policies: Af'ter hfmne- quick lo adopt smoking poGcies.
en
reliabil'tty and safetyo/ Direct `+~~ i~o ~ wr N,,,,m rt,.,y s~,xn
Devosit.Nowisthetimetooffer 1 tw~m..v+m~.zmio.
,
eompanyma~tyourempbyeea DEFOSIT ~I cwiwnn ~
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d~NKHA
'' f
depos~t their ~pay, reci Depos~t is kss expensive than eradiuonal I N.we _
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And
whikyou're aaving your ~ l v~ ~
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and eventually the tobaeco com-
panies renewed their orden for
fertiliur.
Nonetheless, Rosner said'
that in ~ his opinion corporate
America has done a poor job in
industries as being slowest. protecting its workers fiom to-
Rosner noted dtat when a bacco smoke.
ehemical corporation several "Peoplejustliaveahardtime
yean ago uutrodttced a smoking wiih controversy; ' he said. ^
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