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Services of Mead Data C.entral, Ina. LEVEL 1- 28 OF 55 STORIES Copyright (c) 1987 The New York Times Company; The New York Times PAGE 103 November 19, 1987, Thursday, Late City Final Edition SECTION: Section A; Page 20, Column 1; National Desk LENGTH: 1175 words HEADLINE: Smokers Hide and Drag Harder As Society Makes Them Outcasts BYLINE: By TRISH HALL BODY: Andrea Green, a marketing and promotion consultant for banks, was on the telephone with a man who helps companies develop programs for employees who want to quit smoking~. She lit a cigarette, quietly, she thought. But she was not quiet enough. "I flicked my Bic and he heard it,'' she said. ''He said, 'What was that sound? I heard you light a cigarette.' " Ms. Green dismissed his comment as ridiculous, insisting she had done no such thing. A few years ago she might have exhibited some bravado, but not now. Smokers are pariahs these days, and they know it. In restaurants they hold'their cigarettes under the table and try to wave the smoke away. At the office they slink into bathrooms, hallways and stairwells. On the streets, they steal a few puffs before downing breath mints. Ms. Green, a longtime smoker, is gratefiul.that she works at home rather than In banks, where she once made her living. When she visits clients, ''there's not an ashtray in sight, 'she said. "fmployees are sent out to the elevator if they want to smoke. " Courage for the Timid Today the American Cancer Society is holding its annual Great American Smokeout In the hope that many smokers will be so fed up with such tactics that they will decide to do without, at least for a day. A 1986 survey by the Bureau of National Affairs, a private research compan y ~ in Washington, showed that 36 percent of the 660 companies surveyed had adopted ~ policies on smoking. ''The policies are spreadinq, and the policies are getti'ng N tougher, " said Robert Rosner of the Seattle-based Smoking Policy Institute. N whi'ch helps companies develop rules. Q~ The rules reflect a growing social consensus that smoke is dangerous to ~ nonsmokers. This has given once-timid objectors new coura e whether at home, at ~ ~ ~ ions among smokers, -Q a ~ work or in restaurants. And it has produced peculiar adap , who themselves seem to finD their habit increasingly gruesome. N Some simply hide. Liz Riecker, who works in a New York brokerage firm where " people look at you " if you light up, smokes In the lavatory. So does a teacher in $oston, who ducks into a lavatory near her classroom for a cigarette. " I have to go in the little stall and keep fanning the air, ".she said. " I ® ~~i~~E KIS " L EKIZ ® 1 ' ID~ii®~~ ~~~~ ~~~

Services of Mead Data Central, Ina (c) 1987 The New. York,Times, November 19, 1987 feel like I`m back in high school. " PAGE . 104 Loading Up When They Can In anticipation of deprivation, many smokers load up on nicotine wherever smoking is permitted. Linda Eskenazi,, a secretary in New York, said she smokes " maybe five in an hour,'' when she goes outside to eat lunch, and "I don't even like smoking:.'' At the New York Telephone Company, the smoking section of the cafeteria Is thick with smoke because employees "are taking four cigarettes ihstead of one'' before they return to their desks, according to Clare Leonard, a secretary. Jeanie Caulk, who works at the Stewart Title Company in Houston, begins smoking earlier in the day, "'right after I get out of the shower,'' she said. With smoking time more precious, some drag harder to get every last bit of nicotine. ''They become much more valuable, like a cup of coffee," said Thomas Tolley, a budget analyst for the General Services Administration in Washington. Mr. Tolley, who has smoked for almost.20 years, said he is less productive because he has to leave his desk every 45 minutes to have a cigarette in the smoking lounge. " It isn't the five minutes that it takes, " he said. "'It's the interruption itself. Before, when you were working with a programming problem, you could lean back and have a cigarette and think about your problem. Now, y ou think about a cigarette.'' Some smokers find that, separated from their cigarettes, they cannot work at all. Callers to The Chicago Sun-Times who ask for William Braden will be transferred to the smoking lounge, where the 32-year veteran of the paper spends much of his working day. Mr. Braden, who smokes as many as five packs a day of nonfiltered cigarettes, goes to his desk to make telephone calls, but he can't write there. Recently he spent nearly all of his time in the smoking room writing a four-part series on infant mortality. Gatherings in Smoking Room Inside the lounge he has become '"good buddies'' with financial and fashion writers he never saw before. ''We've formed new social sets, to he said. .•Mr. TolZey, the budget analyst, said he meets a cross section of the organization in the smoking room, including his boss. At the Hirschfeld Companies in New York, Sean J. Leary says smokers flock to his office because they can indulge their habits there. As a result, ''they end up getting more guidance from the boss than the nonsmokers do.'' Keith Kurz, an administrator at the University of Rochester, finds his tolerance of smoking draws clerical workers into his office more often. ''It's not creating problems,"' he said. ''You find out more about what's going on.'' Some smokers wha once ate lunch at their desk and eschewed taking breaks have changed their ways. ''Every morning now, I take a 15-minute break,'' said Mrs. Leonard, the New York Telephone secretary. . . Objections on the West Coast LEXIGIb5EXIS 0L E la '6 S E"EK68'

Services of Mead Data C.entral, Inc. PAGE • 105 (c) 1987 The New York Times, November 19, 1987 Nonsmokers become jealous of those breaks If they do not get them too. " In. one of my client companies, the nonsmokers got upset, " said Rita Addison, president of Clean Air A'ssociates, a Boston~concern that helps companies set up smoking policies. "'They said, 'How many breaks do I get extra? I want a smoking lounge.' " Because of that, she said, companies have to be diligent about maintaining a fair policy on breaks. At New York Telephone, for instance, Lee Infanti does not smoke but sometimes takes a break in the lounge to join friends who do. Anti-tobacco sentiment is particularly strong on the West Coast. In Del Mar, Calif., voters defeated a proposal last month that would have banned outdoor smoking except in special pens. One Npw Yorker who recently moved to Los Angeles might have been happier had she been in a pen smoking. " I was sitting on a bench In a park,"' she said, " when this woman, way down the way, came up to me and said, 'would you put that out?' It wasn't like we were in an elevator. " Fearful of drawing any hate mail, she asked that her name not be used. Most smokers say they would like to quit, and many of them even have dates set. Gail Kane, who works for the Prudential Life Insurance Company in Minneapolis, plans to stop before the snow falls. Otherwise, she will have to smoke outside. But to some smokers, nothing seems strong enough to counteract a habit they find addicting. Bill Stern, who works for the MCI Telecommunications Corporation, said he can smoke at work, which Is fortunate because he has found it Impossible to stop, even after acupunture and hypnosis. Only in the face of lectures from his young nephews will he desist. " I had them to dinner and I didn't smoke, " he said. But he did sneak into~the bathroom for one cigarette. " I think the only way to get the diehards like myself,'' he said, " is to take the things off the market. If you.can't get them, you won't do it. " GRAPHIC: Photo of designated smoking area of The Chicago Sun-Times (NYT/Steve Kagan) SUBJECT: SMOKING NAME: HALL, TRISH ~ LE22Sk!EXiS ' 'LEXIS'!EXIS W^'