Tobacco Documents Online

1 ,~el~?1 i-i~:F:f{"~;'"r , A~~sf}f. S~l#YG t the tine of this report , only first returns vere available on release of the ~4?< ~'iadustry's pamphlet "Tobacco and the Health of a Nation," released on July 20. "~d ~'- s~ . r. . t tThe followirng'dispatch .. sras carried as an advance on the United Press InfernationaL `res i.; ' ( RELEI~SE AT '6: 30 P. M. ) "( TOBACCO ) July 19, 1960 j..'~ .. fj MyS,--:~?, THE TOBACCO INSTIT[JTE ANNOUNCED PUBLICATION' OF A PAMPHLET "TOBACCO AND THE aft'e s,, t,FREALTTi OF A NATION" WHICH "GIVES FACTS AND FIGURES FROM U.S. GOVERI'R4EN'T AND OTHER ~ ~ } SOURC~' S SHOWING HEALTH ADVANCES OVER THE LAST SIXTY YEARS ,. ~ sl.v, - ~ * w ]t , 1 _t! , 4v ,y.s,.. ~IT SASD. a ~ti; .. , --'AMERICANS TODAY CAN EXPECT TO LIVE 23 YEARS LONGER'TFIAN IN 1900 . -~`~EEATES' FROM IiJNG CANCER' AND 2dAJOR' LUNG AILMENTS TODAY ARE 86 PER CENT LESS THAN IN 1900. F"~ ' DEATHS FROM HEART DISEASE ARE 20 PER CENT LESS THAN 1928. MEN ARE TALLER AND HEAVIER TODAY t •) ) / ."THOSE WHO ARE AGAINSTTOBACCO WILL PROBABLY CONTINUE TO TRY TO'SCARE THE LIFE OUT OF THOSE WHO'"' EDWARD LIItE TO USE TOBACCO -- REGARDLESS OF THE FACTS, F & ;. ;; : ,,;_ RAGLAND, VICE PRESIDENT OF TRE TOBACCO' INSTITUTE SAID. 1x C S. n3 i I 1, ci'' .~ ' p Y I .. . .. : f' - -. . i , . . . . . . . ... . . ~:. . . . .. . . . ~ . . . ~ 425 obacc© Institute Cites Official ~EviderKe . On Nation's Health Gains h,nue to t~ /!+', atitute. Inc. today cTed oE[icial~~ Major points shown in tfie leafle0 ,ll l to scare the life out of those whc llke to use tobacco - regardlesE fiyures on the improving healthl 1. More Americans ara living lco W and longevity of the American!longer today than ever before, of the fact.s•" Mr, Ragland added. The pocketsizedsixpage folder -.,- -,__people as a challenge to "healthlwi~ ~eexpectancy higlier for g seares" attackingthe use ottobac~ every' age group~ The average.~being distributed byThe.TObaa , Ico lnstitute 1nc9l0~SeventeentF ~•. ......- . _ - • -'lengthh of life in4he t.'.S..hasrisen...,. A pemphlett enlilled"TObaccoi~.ab'out 47 . years to nearlyTO ~~ rvW-,' W~gt°'n 6, D:C: and the Healtti of a Nation" {'Me Institute notes years in this century. is an organiratioo ot that ever sina•etotiacco began.tc p. Death'rates from major lungimsnufacturersofcigarettes.,smot- --':be enjoyed by' people throughout~aiLnenta in 1900 were.700 percentlmg tobacco. chewing tobacco and ~ s ttie world, its opponents have al•'IhiSher than theyarey taday: withh o'~: { ways attempted to make extremelung cancer ihcluded. These rates charges.against its use. have dropped from about -W in announciug publication~.of the deatlis per 100,U0o~ in 1900: to !..-pamphlet. Fdward F. Ragland, round,60'per, 100000todYy, , `, viee president at the Tobacco in• 3. Since 1928• age•adjusted death ~ stitute• said, "This leaflet gives.rates for major heart diseases. ~ "facLs and figures from U. S. Gov.lwhich allow, for more peop6ee liv`, . ernment and other sources show.' ~ng into older agee breckets, have ~_ ~"I:g the tremendous advances madeljetlilled irom over 500per 100•000 1~\1 te.t`.e health of our people since ,,opufation to slightly over 400 per ._thee beginning.of this ttntury. Tri-I100,Ooo today, and now are lower huleshould' certainly go to the •han at~ any other period in this. .edlln and ~9e ddug' .. mca professio ~tury: .. -~•~ry• as~d ~~~~~g' 4. The average height and weight 'standarda.atnulntion„lor.heFping ~f.young men have shown a steady to gi4e us a longen healthier life . ;ncrease since 1900. The • - "'Plose who attack ci¢arettes physical ' by blaFning them for all kindso[ measurements of freshmen ~record- . . health ~~ problems seem to overlAot °d at annual enrollments byy one the{actlhat these health nrprovt• najor university have gone up =re than two inches in lieight ments have akooccyreed . during and'more than 20 ~pounds in weight ~ thesama Deriodthat thecigarene'e sinae.the turn ofthef century. was constanltygaining widespread "Those who are a¢ainst toDac- tavor as the most popular form of tobacco use." ?RINTERS II'IK New York, New York July 22, 1960 The alleged link between heavy cigarette smoking and balefull disease still is being built up disturbingly by a considerable body of research. How is the tobacco industry re- acting to it? Cenerall~,,it has been content to deny out-of-hand evidence purporting to show thah smoking causes cancer or heart ail- ments. Nbw,, though, in an unusual move, the Tobacco Institute, industry public rela- tions arm,, as come out flhtly with "official evidence" that America is making health gains. In a booklet, "Tobacco and the Health of the Nation," TI offers figures to show that major lung ailments and heart diseases are on the decline. The conclusion by TI: This challenges the "health scares" attacking the ' use of tobacco. Safe assumption: The give- and-take on this topic will continue indhffn- itely: