Tobacco Documents Online

+S' ti4 4 , . s.. _ ; . -.~ ~._ ~ _ .. "' , f` ° NEW SNPtfC T'INSE3 ew York', New York November 10, 1962 vPirrr>r;;:.r } )EN'TS' URGPR STOP ROKING ~ y f t; it:} Cancer Unit Finds (ts Film ;:fffecti ve in Schoo,l•5 Here F~si,atr,, , [ An intensive drive by the New York City Cancer Committee: of' '; the American Cancer Society to r discourage cigarette smoking - ,'; •: among high school and college r"; students has had a preliminary ,' success. •- Almost half of severaI hun• : ,:.'dred students polled at Morris High School in the Bronx said they were impressed by a film and a recording outlining the cancer danger in, cigarette 'smoking and said they would consider abandoning the habit. . So far the program has beenl~em answeredi a questionnaire. shown only at' Morris I3i h g School andi at Manhattan Co1- lege, which Is in the Bronx. Eventually it wiili be presented, the committee hopes, in all New York City colleges and universities and in, the more than 200 junior and senior high schools. Reactioa of Audience, -Samuel Shenberg, director of science for the Board' of Educa- tien,, termed the effort "h very welcome program." •. ,. `'•Smoking among teen-agers+ especially because of the oNer- whelming statistical' evidence that heavy smokers have a high inciflence of' lung cancer, is be-~ eoming, ani inereasing concer..," he said. - He and Dr. Charles Tanzer, ohairman of I the New York City Cancer Committee's public Ed'- ucation committee, attended the showing at Morris High• and were impressed by the response of't'he s,tudents., There were 'audible gasps from~ many of the students, both boys and girls, when they saw the film. About 1,100 of The questionnaires have not', been fully tabulatedj but a pre• liminary run-through yesterday indicated about 75: per cent said they smoked i and almost half, of them said they were plhnning, to decrease their smoking os, abandon it. Dr. Tanzer characterized l teen-age smoking as "something, so,phisticated„an in-thing," "We want to change it to an, out-thing to do; " he said. • - The film being shown is titied, i'Is Smoking Worth It?" Amongg bther things, it depicts the de- posits of tar in the lungs caused by cigarette smoking and the effects of cigarette smoke on rats. 1 Wlburn K. Wright, education director, of the local cancer corn- mittee, said the program al'- ready had been seheduledl at New York University and Co - li,lmbia University and at two other city high schools. Board of Education authori- ties said they had received no complaints from tobacco com- panies and the eancer committee had heard!of none. l ~v 3~3T~o l 1 NEW YORK JOURNAL-AMERICAN New York, New york - November 10,.1962 -x. • Lx1A':F o-Smoke Drive . Pushed 1~r'?ee~Ii.t {~. y The New York Cit Cancer Committee of the American Cancer Society has opened an anti-cigaret campaign among, , the city's teeii+a!gers, a spokes, man revealed today. Initial re• ' sults were described as en• couraging, . . ; The committee has launched a series of programs in city high schools and colleges. _The objective is "to make available new medical evidence-mount- ing almost daily and not av,ail- abie until recently-to help t ~ ~ teen-agers decide w h e t h e r smoking is worth the ri'sk," w~ the committee's announcementt said.. A model program was held recenti.,v at Morris High, School in the Bronx. Dr. Samuel Sc.heabnrg. director of science for tC)p criuv's Boardi of Educa. t6on. haiterl the project, and de- cls^edl '•Smoking among teen•ageYs, espeeially because of the oser- u.helming statistical evidence that heavy smokers have aa high incidhnce of lung cancer„ is becoming a problem of' in creasinm concern."' St p ~ •') i The committee said many :youn smokers at Morris HS ,iad : <<i(l uiiry would either cut w ?o r; orr quit smoking alto- hethot ;1t~,r the program. Lrtrt F 4.