Tobacco Documents Online

The hour-long "CBS Reports" television show titled "The Teen-Age Smoker" September 20, 1962 1b'0 -1) .IAS AMGELES TIMES 1if' ' igeles,. ~ 3 Ca Los, A which led•..off:the Associated' Press story. ;presvdent Frank Stanton,,Al, .len eaid: , "if1Ve were told that the - gmld ba iprora woue att o jeetive report on smoking an d hea lth. I nstea d, , it a f do rd'- (` ed a vehicle for venting of 1r„~ ''I~~,,, !~ ~ J ~ eaotreme opinions and preju- .d4ces without any reali effort NEW YORK UR - George to explore . the facts and to 'V. Allen, president of' the Idetermitte the merits of these Zblia+oco Institute, Inc., com- ., positions. . plained Wednesday night Richand S; Salanf, that his 'perticipatiort in a pro~' dent of CBS news replied: Y s` g p l sh tl th b f t He i s s u e d his protes The ro ram called "The televi~on program - about I~~W,e've checked into Mr. Al- teen+age anwkers "was ob- len's charges and we deny .Uained by mRSrepnesenta- them. The tion~" , . ~~ program speaks for itself or y ore f. e e prograan ;( ..-"CBS Reports"' - was feen-Age Smoker; present. tuoadcast ~ationally. led spokesmen~ for both sides ' ln A t~L'1t'xra[YL to CBS of the smoking=health con- _ trovercy was widely reviewed. Many reviewers noted the protest of George V. Allen,. !r; 808 WILLIAMS _ "CBS Reports"' filtered most blends of opinion on the burn- {~ "0 Ing issue over, the health hazards of cigaretg but managed to ~ stay a clean quarter-ineh.or so away-lrom urgittg that anybody really kick the habit. t~ That wasn't far enough, however, for George V. A11enl presi, dent of the Tobacco Institute, Inc., who branded the program less than "ob3ecti ve"' and complglned' that' his own participation had been "obtained by misrepresentation." ~ He hadn't been told, he said, that the program would be S " ' " " The Teea,AgR, moker. oriented" to Q r... .w~ .....o. ..e.. .~ \ long survey reviewed the much; publicized statistical data, co' piled in the U.. Si and Grea ~ NEW YORK POST NeM York, New York September 201, 1962 Britain, linking smoking to;lun cancer. RRebuttals were pr °A I rn man. hidden persuasion" and a con- sultant to the tobacco industry, who visualized the cigaret as "a symbol of life,"'aa well as an in- dispensable "crutch" to. jittery smacw I uraging to any deepdown ~oking enjnyment, particularly ~!'lie program i was non Unilversity's Schoolof' Medicine, aented' from • the: Tobacco Re- search, Center ahd Dr. Harry S. N. Greene, chairman of the dJe- partment of pathology at Yale Ein full viecv n1' Agoei{Oap _(f,tlfq_,{r iety " slides purporting to how the effects of cigarets on ng tissue. Equally disturbing the testimony of Dr. Ernest i'chter, so-called! "high priest of It THEE'VENING' STAIi Washington, D.C. September 2C', 1962. . Allen Protests CBS NaW' YORR. Sept. 20 (AP). --tJeorge V. Allen, president of l the Tobsced,Irutitute, Inc.. oons tenda that he was quoted "bady out of context" in a taped tel~- evislbn prograan entitled "the Teen-Age Smoker." Mr. Allen lodgedi his protest shortly before the show, pres- ented, by "+CBS Reporta," pastelecaat nationally last night. i In a telel[ram to CBS Preat. dent Frank Stanton. Mr, Allen sa.td: "We were told that the pro• i gram would be an oblectiive ret port on smoking and health. Instead, it affords a vehide'I for venting of extreme opinions and pres udieea without any real ..effort to explore the facts and' determine the merits o( thesem positions." . i Charges AtMe Denied IRichard 8. Balisnt, president' •of' CSl9!' news, replied: "We've checked3nto Mr. Allen's charees l and we deny themL The pro- gram speaks for itself ° The program presented bot'h sides of the smoking-health controvsrsy, particularly aa it relates to lqng cancer. Testimony was presented by ter, and Dr. Harry PJiN. atreene. ctiaimnan of the department of ;~ pathology at the Ysle IIniaer ,_ sity School of Medicine. main- tatnedlthat It vras not clearly esitablistied! that tobacco caused cancer in aian:' During the interviev. with, Mr. Allen, a portion of' which appeared briefly toward the end of the hour-lons' program, CBB' reporter Harry' Reasoner asked Mr. Allen about charaes that cigarette advert'istng i# "slanted to start young people smoking"-with ldr. Reasoner not'ing' that Mr. Allen does not think it is. Erand Shift. Pnsbei Mr. Allen rrplied' that ad- vertisina policies are deter- Imtned by individual companies. not by the industry-wide or- ganitatiow he representa; and ladded:- I•`The treat msliority of the advertising. I must say in all trankness„ is on the part of companies rvhich are tryina to persuade people .r'bo are al- ready smokers to change their Ibrand from one company to another " The program discussed Jirnerican cigarette advertising the Royal College of Phyeicianslon television and its possible In E3raat Brit.in. the IInitedI .ffects of Inducing young States Public Health, 8ervice;jpeople to take up smokina, and the American Cancer 8o- clcty, concerning posaibie links between emoktng and lung can- oer: In rebuttal. Dr. Clarence The program noted that British cigarette companies have agreed not to advertise on TV before 9 o'clock at nlQ ;t in a move to limit what could Cook Little, scientific director' be appealR to~ teen*agera tflo of the .'I'obacco Research Cen-Jadopt the citrarette habit. ageous venture, considering, the influential status of the tobaeoo indiistry as a multi-million-dollar commercial TV customer. was a commendkblt begin. by "CBS Reports" of Its Qurth seasona as well as a cour-