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Philip Morris

Anti Cigaret Campaign Stepped Up

Date: 19620622/P
Length: 1 page
1003537753A
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Type
NEWS, NEWSPAPER ARTICLE
Area
JOHN-WARE,JUDY/SHB FILE ROOM
Site
R22
Named Person
Edwards, R.
Named Organization
American Cancer Society
Request
Stmn/R1-037
Document File
1003537539/1003537961/620000 TI and TIRC Editorial Comments Informational Memorandum Releases
Litigation
Stmn/Produced
Author (Organization)
Chicago News
Master ID
1003537539/7961

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Characteristic
EXTR, EXTRA
MARG, MARGINALIA
Date Loaded
24 May 1999
UCSF Legacy ID
xvb91a00

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Page 1: xvb91a00
NEWSDAY ~'•j•Jf.Si t s June 28, 1962 Film StarriA~ LI " y Jane _ ard he revolted from . .. , _ the trerstertdous. pres- ~°¢'. Mineola-An American Cancer Society sure on teenagers to smoice." Advertise-'m film presenting the arguments against _ ments and commercials particularly, . ini- cigare€ smoking *as :premiered here yes- plied that smoking "is a nice habit, it is terday, with four Long Island teenagers, a mature habit," he said. He was backed cast in starring roles. up by dark-haired Lisa Gruber, 18, of 3 Taking opposite stands on the subject, Bromley Lane, Great Neck, who said her "I kin W Sm rth It?" th e ~chdr ts i t g s o o teenag rs ~_ eta_ Uitwas thesight ofhr pare ' e ns staged an informal debate in the film 1' tled bbl ,srugg an note ae to stop smok- two defending #heir positions as cigaret ing" though 'they have strong witls " . users, two presenting reasons fqr abstain- • 'ng. Hazards Pointed Out 3l The 19 minute c l fil ltich o or m w w~ , Thg film, which is available for show- be distributed this fall for use in schools . ing to local groups and ~o schools, also throughout the country, opens with the emplosttitidild lbt _y sascs, meca anaoraory admission of Kenneth Schlosser, 18, of 43 demonstrations and adult logic to point. Shore Pk., Great Neck,,-tlrat he. began out the health hazards involved in smok- smoking at 13 because all my friends ing at thp high school level. Smoking is were smoking and all " the best athletes given the major cause of a 953 per cent were smokmg. and it was definitely for •_increase in the. death rate from l~ung ean, ' reasons of social pressure that I"thought` cer during the past 30 eara it looked attractive . . Y Did the- film's impressive statistics and Siding with 3chlosser - was Virginia visual arguments convince the.two teen- . Egan, 17, bf 41 Lawrence Ave., Malverne, age pro-smoking panelists to break' the whQ said she enjoys smoking. The daugh-- habit? "I hne_w most of those facts al- ter of regular •smokers, the teenager said ready," said Miss Egan. '"I think. the she does not think it's valid to argue film is principally'aimed at teena ers who g ~. (Newsday Photo by MaguneJ against smoking when;our parents smake haven't yet started to smoke." But ' STARS AND CRITICS. Cigarets in. hand, teenagers Kenneth 9cnlosser and and when they are te)lmg you don t Schlosser, her co-puffer, had a different Yirginia. Egan settle dow smoke' and then light up a cigaret." Post remiere perspective after viewing - the _n yesterday to watch film, in which they appear, on Pe the dangers of smoking. Michael Flug, 17, of 124 Davidson scientific segments of the filqr. Ave., L-grtbrook, said • he • began smoking ' He,was s€ilt.smoking yesterday, but said; at 13, alsi, bat stQnaca principallv because:.. "I guess, I'll give it, upfor the=summet.' n . . . . ~ ~ .. • A ~ N~ (~ . . a r? ~j 9, . . 6 . ~ f.r ~~ ~ba~2~`` oC. ~~~~..e R ° n O h' ~ }o~ 5. a b~~. ~ Cs' '~ C ~' /2 O ~r a~- .-_'•'.L' Nioo' ~.. a p. •- 4 a a 6 -1 t5 •. ., -- . w pr 0 - b 1; -- a- 16 - C;4 E ~ ~- ~j ~• f1 ,~~•'A•~ ~ ~ 1F LL ''r O -0 a 0 F-' H ~ G+ r F.t • //y'•~ tl ~ ~ _ C ~•~7 C %• ~, ~W ~p t' ~ ~g~~•'2 * ~W ~~6 ~ ~ , r ^ O A G•w~ .:ra ..~.1 . . O ^n biI 1•0 p M p `=- S. , n I g r- G:4~.;3 a o.." ~I -I f"A

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