Tobacco Documents Online

The Americsn Csncer 9oci'lety's antii-smotting efforts con intled. `THE„WkSAINGTON POST Waahi!ngtoft, ID.C. June 23, 1962 ancer Group Attacks Colleg+e S~rno, :ki.ng Drives ' OHICA'GO;- June' 22, ([IPI) }egea to increase, the, sale of ~he Americea Cancer Society imgarettes tb college students!".' ideeided~today to urge oollepe I The proposal said the spon• ' ' presidents,' and the Federal posiag of televised college de Commisston : to 1 help athletic events by tobacco afrb the prmnotion, of aatok• bompan9as 'resttlted in adver. ;ipg among college studetYts: tisiltg appeal' to the very age The SotietyA 714menatier group which the Society is bnard of'directors voted uaau- ®ost anxious to prevent from imously for a proposal' aimed being subject tn. the pesua• 'st•"the apparently intenssified slon to smoke."' boardi autliorized Its. f staff' to send, letters to the ' presidents of' abaut 100 out- ) ~ ~ID ~ h IXLL Few York,, New York PlY 3, 1962 . Parents Set Teen T'i end standing universities telling them that "in view of the evi• dence of the deleterious e3ects of' smoking on health, jhe propriety of supporting athletic events in colleges by such means be eonscientiously' considered." A'lthough the boardi made; t '~ no ot8cial change in its cau. lnl StnioAi'1.~ tiously stt2ed•oplnSon of two. yeazs ago in tlie cigarette- Surve3! F1nds YOtd!b5 .eanaer dispute, it' did endotse tlte recent.report of'theRoyil ;, Follow Falniil yly kIabir college of anyse;ans in Eng- land. The boardicalled the re• ;aVa.u.d r.e„ rate.a.uo.ar port 'the outstanding event" WASHINGTON. :since the last meeting of'the Parents who don't wanttheir, board and'said it'admired the children to smoke had bett : ooilegeis "tmequivo>:al. post- gfve.upthe.habit themsel+res. !tdon."' This stertt and widely-unwel- The oollege urged the Brit- come advice comes from the ish government to warn its, American Cancer Society.,ivfo t •people that there is "covvinc, accurately, it stands out in the ing evidence" linking cigar- THE NE°d YbRIC' TINIPaS New YGrky New York, JUne 23, 1962; Cancer Society Calls on Col'legies To Curb Cigarette Advertixing; r . CHICAGO. June 22 (x7PI)- The American Cancer Society decided todly to urge eollege presidenta and the Federal Trade , Commission to help curb the promotion of smoking among college atudents:. The society's seventy-four- member board of directors voted unanimously forar pro- posal aimed at 'the apparently intensified promotionalcam- m ln colleges to increase the , of' cigarettes to college students."' The proposall said that' the sponsoring ct televised college athlettc events by tobacco com-, panies 'resultedinadvertising appeal to the very, age group which~ ttie society is most anx-tons to prevent from being sub-~ ject.' to the persuasion to, smoke." The board authorized lts ataffl to send letters.to the presidents of about 1i1Q major universlties telling, them tliat. "In vleww of th'e evidence ofthe.deleteNouseffects of' smokingg on health, the propriety of suppor[ingg athletic: eventsin. eollegess by, such meana . be eonscientiously, eonstderedl" .. I - The staff was - ordered too write the trade commiseton too ask: whether It 'approved of campus promotlon of cigarettes and whetherit'had any'juuis- diction in the matter. { . Atthoueh.theboardmade.no• 'that tb'erefs. "Convincingevi•dence'• linking cigarette smok-g ing, with lung eancer. Dr. Howard C• Taylor Jn of New York, chairman . of thee so+ etety's committee ow tobacco and cancer, said that his group believed i that cigarette . smoking . was "s major cause" of lung cancer. He said that the . Btit- ish studywaa especially, im- portanU because it came form "a conservative,organiyation."' Dr. E.Cuyler Hammond. dt., reetor.of'the society's statisti+ eal reseanchsection„ saidd that tiiss studies forther last ten years had . convinced him that theotilye causeof.e onee of the eommon forms of liutg cancerr was inhaling irritants suelt, . ass cigarette smoke,uranium, dust or asbestos dust. Smokers, account forr most , of, the deaths from that type of lung cancer, hesaid,e sinuemorePeoplesmoke than work with uranium of asbestos. AL studiess have sh'ownn ex- actly the same results: non-s smokers havet.he lowest death rate;, pipe and cigar smokers not much higher, cigarette smokers a muchh higher death rate, and heavy clgarette'smokersthe highestt death rate," Dr. Hammond satd. "Ctig- arettesmokingmore tkan dou- bles the death ir te." Of'the increaaed death ratee official cFisnge~~.fn~its~caut:0uslyilamong smokers,, he~ sald.~~ lungg stated ~. opinion ~. of ~~ two ~. years ago1cancerr accounts for anly 133 per ln theclgarette-cancerdispute,: It'didendorse the recent report of' the Roy~. College , of Physi- cians in Itaf.h. The board called thereport..•'the.e cf:tatand- ing eveat^ si.n..ce the lastt meet- ing of thee board and, said it admit•edd the college's"unequiv- ocal position." . The college urged the. Brltish Government to warn its people cent . of ~ the . inereasee while heartdiseaseaecounts for more than hal!:.Oth'ercausesarecancers of the mouth and tnrcatt and vano.,a.'r,mg, ailments. . Industry ?s,SQeot The Tobacco Institute with- held.comment last'night on the actionn ofthef cancer society'ft board of Airectors.. ~ the boys ere smoking. Girls arc from "a very conservative or• of the same t cne^al nai. . ^ -`' slightlyy lbss liketqtoy smo9eei ,>'aniisation." th(,Y add up to, sai . Dr: ; ,) but~ 29 per centof them arei3that 'chlldren s. smo.~.3u,i- light:ng, up, befmxe they'=e out tusos !t:-aot brea-ir.g: it Bi1 ._ . . , lsr~ely dependzut on - of high school. he was appalled by the sight ahcthar a o r• er r.' s example."' Takingal7 gradess andd bochof so.manyyoungsters deliber .Dr`{" r lo ,d, ia t_.."r or D,~ Hormhopesthatthisfind-texesitlton account, appro8l-, not }hL•t nnJ nt4' o-:ItokC" e.telydeveloping..thesame.hsz-In..stausu:ate~rms, a yoi.tngmayaerveu, "apowerful, matelp one-thirdof our high m'dous addictioni Through tocl'to.themoditiaatlanof adultt school poungsters are regular'carefullyoonstruoted questions, Is ing In twiee.ashi,h~like;y,toschool ifbegin both smo hi ;- ~oking~behavior." ` cigarette smokerr. 1ihe sought to determine what He says, "the fact that pa- `` Rfiydo they do lt'?THisj'motivatod them to smoke. parents smoke. rental smoking is.an~important, questionInterestedi Dr. Daniel tvarntitgTo Parents Parental Eaamplefactorinteenage.smoking poses. Horn, a Cancer Soctetyy seien., '1'he flndings can only be dis+ "What is most reveeling," say_ to each parent' the question: tistwhohelpedtomakeone.oiiquietdng.to.anyparent.who.hasDr..Horn,"isthatifone.ortloth`Do. I, want ntychlldren~.to the pioneeringstudiesg lihicmg, elungto the nouonthat'he.can parents have given.up smoking, amoke?"" urokingto lung eaneer. warn his.ehildren oE cigarettes, thee rate of' atudentt smokhr¢He suspecta thatt some par- Dr,Horneould understand while eontinufngtog usee them drops dbam'to aboutthe.samet ents, who wouldn't give upcig- findings of a survey conductec ette smoking with lung can- among.high~school students. cpr; , T4resurrey showed thatt mil- IDr. Howard C.. Taylor. Jr.; lions of.teen-naers.arecultivat= New~ York, chalrm.ah of' the :fngthecrgarettehabit,.despite Society"s committeee onto- medical warnings of recern bacco and caneer„ saidi his years that it may contribute ta group believed that cigarette lung cancer or heart disease. smoking was "amaQor cause" One boy out of . fii•ebegirv of lung cancer. He said the smoking by the time he's initt- ~~h, study was especially 9th grade. By the senior y~ of high sehoo1 tt r cenV o* important because it came ' how adults, hooked to theo himselfL level as among chilarar.- whose arettea for their own health's .habitL mlgntfindendless es- The "mostimportant'•'sinr;le parents have never smokcd."' sake;,mspr do so.for their chil-' btfluence: in determining There are a, lot moree figures dren's sake.