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Philip Morris

Royal College of Physicians Report

Date: 08 Mar 1962
Length: 1 page
1003537608
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Fields

Type
MEMO, MEMORANDUM
Area
JOHN-WARE,JUDY/SHB FILE ROOM
Site
R22
Named Person
Allen, G.V.
Neuberger, M.
Named Organization
Abc Tv
American Cancer Society
Ny Herald Tribune
Ny Times
Royal College of Physicians
TI, Tobacco Inst
United Press Intl
Wa Post
Abc
Request
Stmn/R1-037
Document File
1003537539/1003537961/620000 TI and TIRC Editorial Comments Informational Memorandum Releases
Litigation
Stmn/Produced
Author (Organization)
Hill + Knowlton
Master ID
1003537539/7961
Related Documents:
Characteristic
CONF, CONFIDENTIAL
EXTR, EXTRA
Date Loaded
24 May 1999
UCSF Legacy ID
mib91a00

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w a r i 1 l t . ` :~f C 7 .. . .F' }-F~ . :i e of Physicians Report . ! Y' cc:l Members Public Relations Representatives Legal Representatives l ! i e M1 ;On the basis of the Royal College of Physicians report, Senator Maurine s' Neuberger (D., Ore. )i, srho has sponsored anti-eigarette legislation in ~-57 ;i '''the United States Congress previously, on the Senate floor Thursday r''• IIi.ade a short talk c" ~alling for U.S. government action against cigar.ettes~ `(text of Senator Neuberger's remarks attachedi).•.T'his prompted a United ,~ ~;'Press International story on her remarks late in the afternoon 'It also prompted ABC-TV to request comment on the R.C.P. report Fxcm, George V. Allen of the Tobacco Institute. '•'His comments (previou~~sly ,r~ filmed) were made avadlable for the /,1BC-TV' news show at 11 P.M., ~March 8, on the provision that ABC make it clear that Mr. Allen was ` coffinenting on the Eanglish report, not on Senator Neuberger "s reauexks'. , ' Ne'wspaper coverage'across the country on the'R,C.P. report waa spotty with very few papers giving it front page attention. .t sr-t !u ~ ;.The New York Times began the story on the front page of the"second -'` section and gave lengthy attention to the report, ~fith comments from i the American Cancer Society andi also from M'r. 1~.Ilen. ;< s,.:.The Washington Post carried no story in the editions'checked. .The New York Herald Tribune carried a combination story on'page S©, All ; `.'Chicago papers used relatively short stories on inside pages. West Coast reports indicatedy very little press use in that area. ro r 1 5 > . J_ . !' 7. . A }y. _ ":.+ r 1 Hill and Knowlton, Inc ` 1 t `:;` Publie Relations Counsel 150 East 42nd Street NewYork 17, N.Y. ... _.., _. . .. ~ .. ' .. . . , . . .. . . '~~- ~~'.1:~.,4~.:... 2 1 t ~ ~ w3' y s P ,. , w

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