Philip Morris
Cigarette Labeling and Advertising Hearings Before the Committee on Commerce United States Senate Eighty-Ninth Congress First Session on S.559 and S.547 Bills to Regulate Labeling of Cigarettes and for Other Purposes Held on 650322, 650323, 650324, 650325, 650329, 650330, 650401, and 650402 Part 2 - Appendix Serial 89-6
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- 1002696096/6374
- 1002696096-6374 Cigarette Labeling and Advertising Hearings Before the Committee on Commerce United States Senate Eighty-Ninth Congress First Session on S.559 and S.547 Bills to Regulate Labeling of Cigarettes and for Other Purposes Held on 650322, 650323, 650324, 650325, 650329, 650330, 650401, and 650402 Part 2 - Appendix Serial 89-6
- 1002696259-6374 Cigarette Labeling and Advertising Hearings Before the Committee on Commerce United States Senate Eighty-Ninth Congress First Session on S.559 and S.547 Bills to Regulate Labeling of Cigarettes and for Other Purposes Held on 650322, 650323, 650324, 650325, 650329, 650330, 650401, and 650402 Part 2 - Appendix Serial 89-6
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80
CIGARETTE LABELING AND ADVERTffiING
REPORT OF A TEN-YEAR FOLLOW-UP STUDY OF THE
SAN FRANCISCO LONGSHOREM
MORTAIITY FROM CORONARY HEART DISEASE AND FROM
ALL CAUSES
NesuT O. BoaDxtn, M.D., M.P.H., HYSUN H. HECtftnR, MY.HL and LFSTSa BRE6LOw. MD.. M.P.H.
The Hean Direue Contrd Proar+m, Bureau of Qironie Diwsr+, Cllifomia Stah Deyanmem .
of Public Hwlth.2151 Bertel.y Way, Berkelay 4. CaWomia
(Reeeiv<d 30 T... rm6o 1962) .
IN 1951, a multiphasic smeening examin..iion was conducted among members of
the Intemational Longshommen's and Warehousemens Union (ILWU) in San
Francisco. California. A total of 3994 longshoremen, comprising two-thirds of the _
ILWU membership- participated. The details of the examination, the dexription' .
of the population and the results of the screening teata, as well aa follow-up",
diagnosu, have been previously published [11.
The 1951 examination of this populalion has served as the base point for a
longitudinal study including: 1. Ten-year mortality follow-up for the group examined in 1951.
2. Ten-year morbidity follow-up of thox examined in 1951.
3. Arepeat multiphasic screening examination performed in 1961. .'
4. A study of health. vslue patterns among respondents and non-respondents ~
- to the 1951 and 1961 examinations.
The present communication reports the results of the 10-year mortality foilow-upp
of those longshoremen who were examined in 1951. It deals with mortality from'
all. causes, but particularly mortality from coronary and artatioederotlc heart
-
dilLase (International Statistical Classification Codea of 420.0. 420.1 and 420.2).
BtiCKGROUND INFORMATION
Participation in the 1951 multiphasic acreening examination progmm was volun-
tary. It was offered to all longshoremen in the San Francisco Bay Area who were
eligible for bencfits under the Welfare Plan of the Union. To qualify, a man had
to be a member of one of the ILWI7loml unions in 1951, with a record of working not less than 800
hours during the preceding'year-1950. All such eligible long-
shoremen- a total of 5503, were requested topartidpate. Close control, however.
was not kept on the eligibility of the longshoremen participating in the tost, and
over 100 noa-eBgible men were actually eaamined. The age rlistribution of the
gMsszooi
CIGARETTE LABELING AND ADVERTISING
81
3994 participants in the 1951 multiphasic screening examination is presented in
Table I. For comparison, the age diptributions of a11 employed males and of all
employed longshoremen in the San Francisco Bay Area, according to the 1950
census, are also presented in Table 1. •
Tnma 1. Nuweu .rm raacxrarAoe os t.oponaMrwen ~ rn 1951, arn.oreo w.r,es a>re
ror.u. tnrrosnoaeNU+w M Suv Fiuaasm Btr .ae. 1950, ev ,we ..
t
1950 Cwuus. , _
1950 Cenaus-
Ase
group t.unsehorennn
acnened .
1951 EmDloyW
loneshu,emm
and Total Lun®hommm
emptared creened
mNea 1951 F.mPloyed
lonphoremen
and TotN
employed
nuln
Neyedorn
Nu. No. No.
Tohl ' 3994
, 922
4, 59386
,1 100
100
Iro
1a24 2 70 60,8t7 t 1 10
25-34 331 762 156,516 9 IS 26
35-4 1,096 1" 132,839 27 31 26
45-l4 1,385 tp80 121.163 33 30 20
55-64
973
688
77,235 22
IB I
13
65 d o.er ` 297 213 23,244 7 4 4
Mcdian a
e
4g '
o -
a 46 4
-
'In San Francito.0ealand Mehopolitan Ana. ~ ._
-}Ia than 0. S per caat. .. . ~ ... ,
, Notes Pereent.ps ue rounded Indeeendeoqy and the todl. on addltino, may not yve IOD per oent
It is important to emphaeize the uniqueness of this population for the purpose
off epidenuological inveatigatfon, particularly a longitudinal study of 10 years or
Ionger. Some of the characteristic featurea of this population relevant to the
. present study arec
- I. Age distnbution. Table I comparns the age distribution of those longshore-
men who took the test in 1951 with that of the whole employed mate population
and with the total group of employed longshoremen and stevedores -in the San
: Francisco Bay Area in 1950. As can be seen from this table, the median age of
the longshoremen examined in 1951 was almost ten years above the median age
of the employed male population in the San Francisco Bay Area. 2. Prepaid medfcaf eme. A prepaid,
comprehensive medical care program has
- provided medical care for the members of the International Longshoremen's and
Warehousemen's Union since 1950. The medical cara program,-cunuacted es s
'service plan' with the Kaiser Foundation Health Plan on the Pacific Coast, has
provided hospital and out-patient eare for this population throughout the San
Francisco Bay Area. The Kaiser Foundation Hospitala and the Permanent
I

82
CIOAItETTE LABELING AND ADVERTISING
Medical Clinics, located at several places in the Bay Atea, am convenient for
.
prompt utilization by the Union membership. I
3. Availability of medical records. Due in large part to the nature of this
medical care program, practically all of the men examined have been under medical
surveillance since 1951. Complete records of medical care, including hospital admis-
sionx and clinic visits, are available for review. In addition to these records, the
Union and the Welfare Fund have maintained up-to-0ate records on each indivi-
dual's houn of work, retirement, death and disability insurances of various types,
and places of residence.
This population presents, therefore, a somewhat unusual combination of indivi-
duals in the relatively older age brackets, with prepaid medical care recorded under
a unified system, andwith complete records of employment, retirement and current
whereabouts available for investigation. In interpreting the results of this study, one
should note that this population by no means tepresents the general population of
the San Francisco Bay Area.
. I METHODS AND MATERIALS
As was mentioned above, the examined longshoremen population has been under
medical surveillance since 1951, with complete medical and other records available.
Review of these records through 30 June 1961, disclosed that among the 3994
longshoremen examined in 1951, there were 655 deaths. Death certificates for all
the 655 decedents were obtained through.the facilities of the California State
Department of Public Health. Causes of death were determined and coded aa.^ord-
ing to the 7th Revision of the Intemational Classification of Diseases [2]. Table 2
presents the distribution of various causes of death by age at time of death.
Because the whereabouts of 30 men, most of them non-eligible in 1951, could not
be determined in 1961, they were considered lost to follow-up. Thus. by 1961, the
follow-up status of more than 99 per cent of the total eligible and non-eligible men
. originally examined in 1951 was known. Since the numbers of withdrawals from
the study.(i.e., lost to follow-up) were so few, they were considered for the purpose
of this mortality analysis to be alive in 1961. -
The, 1951 examination provided information on systolic and diastolic blood
pressure, electrocardiographic abnormalities, chest X-ray findings, height and weight
and cigarette smoking in this population. The association between these findings
and the risk.of dying from coronary heart disease and other causea of death was
determined.
To facilitate the ,computations, a program based an the general principles of the
life table was written for the IBM 7090 computer.' Two important factors were
incorporated into this program: I ' I. Aging. , An individual ages as he proceeds through the
follow-up period and
his risk of dying changes accordingly. '
2. Competing risks. An individual is subject to various causes of death.
To allow for_ the aging factor, each of the ten years of observation was considered
separately. •As an individual survived each year, he was reapportioned into the
~The authon erc anmfut to professor Faum MNSev snd Mr. R¢u.an Kwausut, of the
UCLA School of Public Health for wvidns the computer praaram. Aeknowladpasat is also
extended to the Weetern Data Protessiog Center for providing computer facigties.
6Ct969200i
CIqARETTE LABELING AND ADVERTISING
]J~I~~
7. i r
g
59
°$
rR
A
E
ss

84
CIOARETTE LABELING AND ADVERTISING
next higher agc. For example, a survivor of the entire follow-up petiod, who was
38 years of age at entry. was considered to havc contributed one person-year of
observation to the cohorts corresponding to ages 38. 39 .... and 47. Similarly,
a deredent of the same age, who died 3.7 years a(ter entry, contributed one person-
year of observation to the cohorts of ages 38, 39. 40 and 0.7 person-years to the
cohort o?age 41. .
The procedure for dealing with the problem of competing risks can be, perhaps,
most readily illustrated by the following sketch:
_._.. . N, N,-d.
I I' I' I 1 I I I I I Ir
0 l
The horizontal line represents the unit interval of observation and is denoted by t.
N, rafers to a cohort of individuals of age x alive at the beginning of the year
interval, d, the total number of deaths occurting in the cohort, and N,-d, the
number of survivors at the end of the year interval. The marks above the line
denote the time during the year interval when death wa: due to one particular cause
(e.g., coronary heart diseast) and those beldw the lint the time of death from all
other causcs. For each age x, it was assumed that t;te instanteneous risk (force
of mortality) associated with each cause of death was constant over the unit interval
and that these risks were independent. For simplicily we shall consider only two
causu of death, namely coronary heart disease and all other causes. Let A: denote
the net risk of death associated with coronary heart disease and A, denote the
net risk of death from all other causes. Under the model of constant and indepen-
dent risks (31, the net annual probability of dying (na coronary heart disease is
given byt " '
t/,=I-uP(-A,1 . . . . (I)
where rf,'refers to the annual probability of death if coronary heart disease were
the only cause operating.
Thereare two common procedures for estimating A;: one is based on a frequency
interpretation and the other on the time when each death occurred.
For the frequency estimate, only the number of individuals beginning the interval,
Ne the number surviving the interval, N,-d, and the number dying from
coronary htart disease, d'„ are required. The esfimati of A~ in this caae is given by:
. a In N N'dI . . . (2) For the time estimate, the time when each death occurs is required. Like the
frequency estimate Equalion (2), the time estimate can be derived by the method
of maximum likelihood. Tbe estimate of A.in this case is given by:
d: (3)
: (N,-dJ+It
where Bt refers to the total length of time which all decedents, d„ lived during
the interval.. In other worda. the denominator in this formula corresponds to the
ODt9692'00T
CIBARETTE LABELING AND ADVERTISING
'85
total length of time lived by all individuals of age x, those who died and those who
survived Ihe interval. In this report, Equation (3) was used to estimate the net
risk of dying.
RESULTS
. Based on the above-mentioned equation, calculations were made for each single
age, but for simplicity in presentation, the findings werp consolidated into 10-year
age groups. Table 3 summarius the mortality expcrience in this population during
the period 1951-1961. It presents person-years of observation apportioned to each
age group and number of deaths and death rates from all causes as well s,s from
coronary heart disease. The rates are expressed as per 10,000 person-years of
observation. For the total group, the death rate from all causes of death was 176
per 10,000 person-years of observation. The death rate from coronary heart
disease was 53 per 10-000 person-years of observation. It can be men from Table 3
that the risk of dying from all causes, as well as from coronary heart disease,
increases markedly with age. Also, as can be seen from Table 3, there was no
death from coronary heart disease below the age of 35 yr in this population.
, Taatl 3. Surr.uaY or uotrum axseatenee:
ILWU roRTAUry STUDY, 1951-1961- . Causes of Death
Age group ' Pmaon-mra of AII muea
ohzrvatian Coronary heart dinease• '
(I) (2) (3) ~(4)1 No. Ralct
(5) (6)
Total
37,249 655 - L
176 -
197 53
Under 35 1,344 `
€ 7 0 0
. 35-14 7,736 ' ' 44 57 9 12
45-54 12,544 132 ]o5 37
29
55-64 10,452 219 ~ .
209 70 67
65-74 4,672 207 ' .
443 60 128
75 @ over 501 33 1,058 21 419 .
•Intemational Statlulcal CIaulBration Codes 420.0, 420.1 and 420.2.
tl4rto,000pppn-ynn . Martnfity Jrotn tvrnnay heart disease By mortality from 'coronary heart distaae
is meant all deaths attributed, on
death certificates, to arteriosclerotic heart disaese, including coronary disease (Inter-
national Statistical Classification Code of 420). Of the 3994 mtn tested in 1951.
197 died from this cause during the p.riod of 1951-1961. Cigmette smokin8 turd cornrray henrr dinase
mortaliry
The questionnaire administeted ip the 1951 multiphasio screening examination
provided enough information to unalyae Ihe longshoremen's mortality data in t
i
i

86
CIOARETTF. LABELING AND ADVERTI6IN0
relationship to cigarette smoking, Based on the answen given to the questions
asked in 1951, those longshoremen who took the test,were divided into two groups.
those who smoked morc than a pack of cigarettes a day-called 'smokors'.-and
those who either did not smoke or smoked less than a pack of cigarettes a day-
called 'nonsmokers. The repeat multiphasic screening examination conducted in
thir, population in 1961 revealed that among the survivors of the original cohort,
the changes in smoking pattern were insignificant. Among those who were classified
as 'nonsmokers' in 1951, the¢ were morc who, in 1961, were classified as smokers
than vice-versa. On the basis of the results of the 1961 examination, therefore, it
is safe to assume that any change which did occur between 1951 and the time of
death among those longshoremen who died in the interim would tend to dilute the
association between cigarette smoking and mortality observed in the present study.
It complete data were available, the observed difference in mortality between
smokers and 'nonsmokers' in this study would probably have been greater than
what is found.'
TAacc 4.
I3rATH nATEe rnUM CDanNARY HEART DISGS M NFN WInpVI AnlpWArlrOA R6A7ID
To CARn10PurMONA1IY D15V.ara IN 1951, 9Y AGE AND aY sYOSMD:
` -ILWUNORTALnvarwY,1951-1961
smnken Nonsmoken
Aae arouD
35-M
45-54 •
5563
67-74 .
Person-yean
ofobservation
2,553
3,787
2;347
590
Death Pnaon-years . Death
rate'ofobservation nte'
4 3,275 12
26 4,746 6
72 3,826 16
152 1,561 77
Ce,onery hurt diserse u classified under ISC Code 420
.
'R.te per 10,000 perwn-ynn of observation
The 'true' mortality gradient, if any, associated wiL't cigarette smoking and
mortality from coronary heart disease might be maskd if ascertained in the
presence of other important variables believed to be auoiated_ with increased risk
of dying from this disease, such as age, blood pressure, and electrocardiographic
abnormalities. To ascertain the possible association between cigarette smoking
alone and' coronary heart disease mortality, we selected those longshoremen
- who, in1951, revealed no abnormalities related to cardiopulmonary d'tseasea,
: i.e., persons with diastolic blood pressure below 90 mm Hg, systolic blood pressure
below 140 mm Hg,no electrocardiographic abnomluli es, and no chest X-ray
abnormalities:' We then grouped these 'normal' individn:-lsinto smokers and'non-
smokers: Table 4 presents the association of cigarette ~noking with the net risk
of dying from coronary heart disease. It can be secn lr. t. over the age of 45 yr.
in each age group the smokers of one or more packs of cigarettes a day experienced
a much higher death tate from coronary heart disease than did the 'nonsnsokers'.
Too few deaths occurnd before the age of 45 yr for reliable estimates. Further-
more, other factors associated with increased risk of mortality from coronary heart
disease are so common in the age group of 65 yr and over that they may interfere
with the identification and measurement of an association which might exist
iDtssszooi
CICARETfE LABELING AND ADVERTIeINQ
87
between cigarette smokinS and coronary heart disease mortality. Therefore. for
the purpose of this report, the analysis was limited to the age groups 45-54 and
55-64. As can bc en from Table 4, for both age groups 45-54 and 55-64, a
significant (P<O.OI)sediRerence in mortality tar each age group existed between
smokers and 'nonsmokers: For the age group 45-54, the mortality ratio amonc
smokers vs. 'nonsmokers' was 3.2. For the age group 55-64, this ratio was 4S.
Blood pressure in 1951 and coronary heart diseare mortality 1951-1961
Grouping the individuals according to their 1951 systolic blood pressure readings•
and associating it with mortality from coronary heart disease during the ensuinc
10 years, we found a consistent and positive association between coronary heart
disease mortality and elevated systolic blood pressure, Such positive mortality
gradient was observed both among smokers and among 'nonsmokers : Table 5 prc-
sents rates from coronary heart disease for persons in each 1951 ssystolic blood pms-
surc interval, smokers and'nonsmokers' being shown separately. This table indicalcs
that for both smokers and 'nonsmokers', the higher the systolic blood pressure in
1951. the greater.was the risk of dying from coronary heart disease during the
ensuing 10 years. Among smokers aged 45-54, in those with a systolic blood
pressure below 130 mm Hg in 1951, the death rate was 27 per 10,0_0Dperson-yeun
of observation; those with a systolic blood pressure over 170 mm Hg had a death
rate of 109 per 10.001) peraon-years of observation, a mortality diHerence of 82 and
a ratio of 4.0. Similar results, as can be seen from Table 5, were found amonc
'nonsmokers', a diBerenee of 37 (P C 0.01) and a ratio of 5.6. ~
• TAarE 5. DGTH aATE] rRON Lp1oNARY HEART DnFAra, aY ayeHale aLUpD emStDa[.
' ' ILWUHnar -
.
_-
urY arwY 1931-1961
~.yds 1.1..,.1
p,,.qy.• w L•'y
4% 54
Snwkcn
1\s.
„1 ,.10.•1,.,,4t.1 ,.,,.
S)7 _7
\Mn 14
N,mm,o4v
,q n.lu•.a. an
11? $
11" •s
r.-. .,
.t... .. . ........ . . - t t~ 1 . • •. ~ ,., i
tlax.cs uf
~rod W, w. ln cach [l,us of syslolrc bluud prww[• anJ h:
both age gmupa, thc roron., y heart disease death ate was subsWntially higfia
among smokers as eompared t,.'nonsmokers', - Table 6 presents similar results in regard to diastolic
blood pressure. By and
large, the higher the 1951 diasiolic blood pressure reading the greater waa the risk ef ,
~

88
CIGARETTE LABELING AND ADVERTISING
T.ULL6. DCAlH_ MIDeROAtCORONARYlrtARTmrGae,lYntAfIOYCnIpODrRr9rn~a~
1t.WUrAORTAUTYaIVOY.1951-7961
Smokers Nommokeo
. Diastolic blood
Age group pressurc in b951
: <g0
-3{ - g0-89
43
90-99
> 100
55-64
<gll
g0-89
90-99
a1g0
Parson-yean Death Person-yean Death
of ubaeMticn rate' of observation nte•
1527 26 1700
2115 47 2947 17
961 52 1507 33
445 69 1020 20
1059 761 1447 21
1521 59 2704 15
669 194 1521 I6
369 163 954 147
Coronary heart disease af clasihed under ISC Code 420
•aate per 10.000 pctson-yean of observetion
dying from coronary heart disease. However, the gradient for diastolic blood pressure
was not as steep as for systolic blood pressure.' As can be seen from Table 6, for
smokers aged 45-54, death rate increased from 26 per 10,000 person-years of
observation among those with diastolic blood pressure of less than 80 mm Hg to
89 among those with diastolic blood pressure of.over 100 mm H8. a difference of
63 (P < 0.01) and a ratio of 3.4. Among nonsmokers similar results were obscrvcd.
Death rates increased from 6 per 10,000 person-years of observation among those
with diastolic blood prcssum of less than 80 mm Hg to 20 among those with diastolic
blood pressure of over 100 mm Hg. Furthermore, for each diastolic blood pressure
interval, in both age groups, the risk of mortality from coronary heart disease was
higher for smokers than for'nonsmokers' (P <0.01).
Using the World Health Organiration's criteria' 4or diagnosis of arterial hyper-
tension [4] we classified these men, according to their bl.xid pressure readings in
1951, into two groups: 'hypertensives' and'nonhypertewives'. Table 7 presents
mortality rates front coronary heart disease in these two groups. It clearly indi-
cates the diRerence in mortality from coronary heart disea.e between hypertensives
and nonhypertensives (P<0.01). It also indicates the dilfercnce in mortality rate
between smokers and nonsmokers in each of these two grcups. Table 7 also illus-
tmtes the interaction between smoking and blood pressurc and their compounded
effect upon mortality from coronary heart disease. Tproughout the age range
45fi4, the mortality from coronary heart disease among ': vperfenrive smokels was approximately-9-10
times as high as that of 'nonhyperter::ve nonsmoked.
EiecbocardiographFc findings in 1951 and coronary hr•+r' - ~sease ntortafiry 1951-61
The results of the 1951 multiphasic screening examina; on indicated that, of all
longshoremen who took the test. 666 individuals had 'abnormal electroeardio-
•According to the WHO recommendation, the following sut-oR points arc secommended for
ihe de5nitlon of hypcrtension: (1) Nonnotenslon-below 140)90 mm Hg; (2) Hypertension-
systolic blood pressure 160 mm Hg of over, or diastolic 95 mm He or ovtt, ur both; (3)
Bordedine-the residual e:tegory. In thia analysis Normotensivea and Bordadines were
combined and the population was grouped into Nonhypertehs(ve! (I and 3) and
Hypertensives (2). -
CIGARETTE LABELING AND ADVERTISING
89
7Aarr 7.
DuTx RATn rROw CIMONAR'( HGRT otesAde. AMONp NyeaRTRNIIVn
ILWU MuRTAUrr aruoY, 1951-1961
AND NoNrMlFRlErntvn:
Smoken Nommoken
Aaegroup Bloodpeessure
status' person-Years
ofobservation Death
ratct Persun-yeaq
ofotiservation Death
ntet
45-54 Hypertensives
Nonhypertensives $83
4,169 125
29
1,871
5,303
32 -
Il
55-64 HYPe^ensi`Ta
Nonhypenenaives 931
2.697 ISO
93 2.219 -
4,407 95
16
Coronary heart disease as dassiaed under ISC Code 420 -
•According to the WHO recommendadon, the following autpfl poin0_ are recommendcd fnr
the dc5nitian of hypertension; (1) Normotensior-helow 140/90 mm Hg; (2) Hyperknsion-
fyetolic blood prcssurc 160 mm Hg or over, or diastolic 95 mm Hg or over, or both;
(3) Burderline-the residwl cetegory. In ahis anslysis Normotensives and Borderlines were
, combined and the populaoion waa aroupcd inte 'Nonh-'HYp~rtensives' (2). Ypartensivei (I and 3) and
tRate per IO,OOD person_years orobeervation
grams'. The other 3328 me't had electrocardiogram fsndings'within normal Iimils'.
Tab1e $ presents coronary h,art disease mortality raGa according to the 1951
°tectrocardtogrephtc findings. Both for smokers and 'nonsmokers', and in each
age group, the men Who had abnormal eleetrocardiograms in 1951 had a death
rate approximately three times as high as those who did not have abnormal
electrocardiograms. It is also of interest to note that smokers with abnomtal
eledtrocardiogrsm had a coronary heart disease death rate almost three times Rs
high as 'nonsmokers' with abnormal electrocardiogram. Similarly, among permm
with normal electrocardiogram, smokers' mortality from coronary heart disease
was also more than twice as great as for'nonsmokerg'.
Height and wright in 1951 mrd coronary heart dirtase mortality 1951-1961
In the 1951 screening examiuatioh. height and weight were measured for all
longshoremen participating in the test. Body weight for height was graded ec'rord-
3ng to Metropolitan Life Inaurance Company standards for 'medium' frame. The
examined longshoremen were, on the average, 17 per cent above this standard.
Using the MetropoGtan tablea of weight for height, the examined longshtnemen who.
DGTn t1ATp raoy CVnoNARY rnART npEV[ ~ry EIECntOCARn1naRAlHrC rlNptNm IN 1951:
._ _ ILWUYdtTArmarrmY,1931-1961
Electrocardiographic Smnker. -_
Nonsmokers 4c
Age group findings in 1951 petaon-yean
f DeathPtrrson-
ye an
yean
Drslh
o
observation rate• ofobxrvalion rate'
45~54 AbnomW .
Normal 586
4454 102
38 1020
6134 79
152
556c
Abnormal
3n3 -
223
049 ...
96
. Normal 3031 96 5479 31
. Coronary heen disease ae classified under ISC Code 420
Rate per 10,000 perwn-yeen of observation
-
7fiZ9692A0Z

90
CIUARETTE LABELING AND ADVERTISING
in 1951, revealed no abnormalities related to cardiopulmonary diseases, were
grouped into four classes, referred to as follows:
1. Not overweight. Those who were less than 10 per cent above the standard
weight for their height, as well as those individuals who were at or below this
standard. .
2. Slighrly overweighL Those men who were 10-19 per cent above standard
weight for their height.
3. Moderately overweight. Those individuals who were 20-29 per cent above
standard ard weight for height.
4. Markedly overweight. Those individuals who were more than 30 per cent
above standard weight for height. '
TASLE 9. DEATN RATrS FROM LVRONANY NE.tRT D15EASE AMONG MEN WRNOUr ASNORMALmFS
RLLAI£D TO CARDIOPULMOXARY DISEA5E5 9Y WE1GtrT CLASOnCAT1ON IN 1951:
ILWU MoRTAUtt nvnr, 1951-1961
- Smoken Nonsmokers
Age group Weight
classification• Pcnun-years
ufolnervation . Death
ralet Pe1Mm-ycaa
ofobservntion 13eath
reiet
Not overweight 389 . 21 279
6 7
0
43-54 Slighfly uver.rsight
. Moderately dverweight 962
1383 28
28 109
1574
' 28
Markedly overweigM1t 1055 22 1797 0
' Not overweight 222 43 247 0
. . Slightly overweight 536 75 605 36
55-64 Moderately overweight 955 .109 1320 11 '
.
'Markedly averweight 735 88 1653 12
CoronaryheartdiseaseasclassifiedunderISCC.ude420,
b .
'The rour claues are defined in the test a
ove tRate per 10.OOD Penon-yaars of observation -
Table,9 presents the mortality rates from coronary heart disease, in the two age
groups; 45-54 and 55-64. according to the above classification of weight for both
smokers and 'nonsmokcrs'. The•mortality ntes, both among smokers and 'non-
smokers and,in each age group- varied only slightly and irregularly with the
above-mentioned weight classifications. For example, among smokers aged 45-54,
the mortality rate was 21 for those who were 'not overweighP, and 22 for those
who were 'markedly overweight'. Among 'nonsmokers' aged 45-54 who were
'markedly overweight', the coronary heart disease mortality during 1797 person- years was 0: and
among markedly overweight 'nonsmokers' aged 55-64 the rate
was only. 12 per 10,000 person-yean. By and large, considering all the sbove-
menlioned weight classifications, there was no indication of a steady gradient
between coronary heart disease mortality and degree of overweight in this popula-
tion. In most categories of weight classification the mortality from coronary heart
disease was higher among smokers than among'nonsmokers'.
To ascertain the association of obesity-in terms of excess body fat-and
mortality from coronary heartt disease, it may be neL'essary to use more refined
insuuments fof measurement and for classification than merely placing people into
Utissszooi
CiUARE1TE LABELING AND ADVERTIQINO
91
categories of overweight. The Metropolitan standard tables used in this study may be too ctude a
measure of obesity for epidemiological studies. The rcpeat
~multiphasic screeni
n
g examma(ton conducted in 1961 included a series of anthro-
pometric measurements. These measurements may allow a morc accumte assess-
men[ of obesity in each individual. Thcy will be used to study the relationship of
body weight and coronary heart disease mortality in this population in future sludies,
Mortality }ronL all eauses and dg arette sntokin
g
_ Using the above-mentioned classification of longshoremen into smokers and
'nonsmokers; we determined the relationship between mortality from all causes
and cigarette smoking among men whose tests in 1951 revealed no abnormalilies.
Table 10 presents death rates from all causes among men without findings'of hyper-
tension, electrocardiographic and chest X-my abnormalities in 1951, for smokers
and 'nonsmokers'. It can be seen from this table that in the age groups 45fi4.
TAlts 10. DEATN aA7ta noM Au c.usce IN MeN wlrnour AaNOaalArltM.f R_aulEO TD
CArI33110PUG1oNAaY DIIIAaES aN I951 ,aY AO[ AND RY SMOnrNO: -
ILWU MnaTASm SniuY
1951-1961
,
Smokers Nonsmoken
Aae arouP Person-yran
of observation Deam
• Persnn-5'ean Death
35-44
u33 rale
- of obM:rvation rate•
45-54
3787 35
9 7275 40 -
55-64 ' 2
i47 2 . 4746 51
65-74 590 226 3926 97
' ]561 327
,.
Rale per 11 ,000 perwn-yean
amokers of one or more packs of cigarettes'a day experienced a much higher
mortality than did 'nonsmokers'. It should be noted that Table 10 describes 1he
inrelatio1951nshipnot
didbetweenrevealmortality and cigarette smoking among those individuals who.
, any zbnormalities of cardiopulmonary disease. Examination
of the relationship of smoking to general mortality among all those who took the
test in 1951, irrespective of the results of the tests, discloses that the differcnm in
mortality between smokers and'nonsmokens' ia even greater. -
TA6La 1. DEArN RArEa axOM ALL CAUlrS, nY sYaroLtC aLOeO PREIIURC:
_ _ ILWUEroRTAUrvnvDY, I9S7-1%1
__
S
moken NonSmoken
Age grouP Systolic blood
Pressurcin 1951 Person-yean
ofobaervatfon Death .
rate• Person-yean
ofobscrration Dcath
rarc•
<uo
45-54 130-149 I57
7
~6 91 2413 46
150-169
7 131 2912 72
> 170 40 189 1177 76
369 353 672 223
<130
I3
'/ 1067 159 (S30 71
0.14
55-64 1380 290
/50.16':
> 17G
647
524
324
534 2401
1558 125
IGO
'gate per 10,000 person-years of ubwnan
on 1117 304
t

I
92
CIUARETTI•: LABELING AND ADVERTISING
Mortaltry Irom all causes and blood pressure
Table 11. presents the relationship of 1951 systolid blood pressure readings and
1951-1961 generaL mortality for the two age groups. 45-54 and 55-64. Thc higher
the systolic blood pressure, the greater was the risk of dying, not only from
coronary heart disease (Table 5), but from all causes as well (Table 11). Similar
results were observed in all age groups. Note also the difference (P<0•.01) in
mortality in each systolic blood pressuri level and in each age group between
smokers and 'nonsmokers'. Table 12 presents the relationship between general
mortality from all causes and diastolic blood pressure. Iierc again the positive
and consistent association between the level of 1951 diastolic blood pressure and
subsequent 1951-1961 mortality is evident. Also the difference in mortality between
smokers and 'nonsmokcrs' in each diastolic class and within each age group is
apparent.
TaatY 12. DrATt aAIS! iaqa A1.c C.USn-!r ntaSroue elAOU )aatluag:
ILWUsroxr4un'anror,1951-1961
Smokert Nonamoken
Age group Ointnlicblood
pressuecin1951 Person-years
a[observation Death
raie• Person-yeen
ofobservation Death
rate•
<80 1527 79 1700 <7
80-89 2115 128 2947 54
45-34 . 90-99 961 133 1501 119
>100 di8 424 102D 137
S8a0 1059 1?v 1447 104
80-89 1521 243 2704 118
55-64 90.99 669 403 1521 145
>100 . 369 623 954 325
•Rate per 10,00o penun-yean of obserntion
i
. T4sre TI. Durn a6r[s raorn ALL cwusn awono san wtraour aervo.u.unaa
- .[ulrn ro c.xoarus.sroH6ar pnvass ev svcturrr cuuamcwran+ m 1951:
. ' ILWU NoareLm' eruar 1951-1961
Smokers
Nonsmoken
Aso groap Weight dassification Pknon-yean Death Person-yean Death
I in195t• ofobrerruion ratet ort>b+eraWOn ntet .
Noto.erweight 388 117 279 70
hdy orer..eight
Sli 962 93 1096 26
45-54 g
hloderately owr..elght 1383 . 56 1574 55
Markedly o•erweight 1055 66 1797 52
Not o•e.weight 222 196 247
605 102
99
35-64 . Slightly o Yrweight
Modcraiel overweight 536
855 241
218 1320 1~
•Markedly overweight 735 234 1653
•The four classes are defined in the teab p. 1261
tRato per 10,000 prrson-yean orobserqtion
VVI969700T
CIQARETTE LABELING AND ADVERTISING
' 93
Mortality from all causes and height and weight in 1951
Table 13 presents mortality from all causes among men without findings of
hypertension, electrocardiographic and chest X-ray abnormalities in 1951, and
weight classification described prcvious)y. It can be seen that there is no consistent
gradient between degree of overweight and mortality in this population. If any-
thing, it appears that those who were lighter in 1951 may have experienced higher
mortality rates during the ensuing 10 years. .
DISCUSSION ~
Perhaps the most significant finding in the present study is the positive and
sustained association between cigaretle smoking and increased risk of mortality
from coronary heart disease and all causes. irrespective of other factors'such as
hypertension and electrocardiographic abnormalities, which are also associated with
higher mortality. Cigarette smoking has been shown to be associated not only
with increased risk of dying from lung caneer- but also with mortality from coronary
heart disease and other causes [5-7]. In the present study, smokers of one or
more packs of cigarettes a day experienced higher mortality than 'nonsmoken',
irrespective of other factors which arc associated with increased risk in mortality.
Other epidemiological studies of the general population [5] have also indicated
that cigarette smoking is associated with increased mortality rate- Although many
explanations have been suggested in the recent medical and scientific literature as
to why cigarette smoking increases the death rate from eoronary heart disease and
all causes. the meehanism by which cigarette smoking affectsmortality not only
from coronary heart disease. but many other causes as well, remains obscure. More
research, particularly prospective studies in the general population and perhaps in
younger people are needed to shed light on this issue.
Whatever the mechanism. the fact remains that cigarette smokers experience a
much higher death rate than'nonsmokers'. For the purpose of prevention of pre-
mature death in the general population, these epidemiological findings may be
helpful in planning programs in the community. Curtailment of cigarette smoking
would be likely to reduce substantially the mortality from coronary heart disease
as wdl as from other chronic diseases.
Early detection of the chronic diseases has been advocated for a long time as
a means of preventing premature death and disability. Ideally, the best way to
detect most of the chronic diseases would be for every person to have a periodic,
thorough health examination. Obviously this is an impractical solution to the probr, lem, at least
at the present time. One practical alternative is the multiphasic
scteening examination.
It should be emphasized that multiphasic screening examination.does not provide
diagnosis. It is the use of two or more laboratory tests, examinations or praadures,
applied rapidly and on a mass basp. to determine presumptive evidence of unrecog-
nized or incipient disease. It must be followed, for those with positive screening
results, by thorough clinical and laboratory examination for the determination of
final diagnosis. The advantage of multiphasic screening examination lics in the,
fact that it is simple to administcr, it is relatively inexpensive and, in most cases. ~
acceptable to the community. .117ove all, as shown in the present study, it can be
a reliable indicator of the need for action to prevent prema[um mortality. A
45-979 0-63-pt. 2-7
a ~ -

94
CIGARETTE LABELING AND ADVERTISIitd
simple, so-called 'casual', blood pressure determination in 1951 in this population
showed strong relationship with mortality during the ensuing ten years. A simple
three-lead electrocardiogram taken in 1951 also revealed useful information as to
the subsequent mortality of this population. And simple, crude questions provided
enough information on this population to differentiate the mortality experience
of the respondents in regard to cigarette smoking. Obviously, one can apply these
tests to the general population for the purpose of finding those conditions which
rcquire early attention. The results of thq present study indicate that multiphasic
screening examinations should be encouraged as an effective casefinding tool. AI- though we do not
know the etiology of many of the chronic diseases. such as
coronary heart disease, we can, by means of a multiphasic screening examination,
detect the susceptible individuals in a population. By instituting early medical care
and)or by advocating changes in some of the factors and personal habits associated
with increased risk of mortality (such as cigarette smoking) we may alter the course
of many of fhese diseases in our population.
SUMMARY
I. The results of a ten-yesr follow-up on mortality from coronary heart disease
and from all causes, in a previously-examined population are presented.
2. The association between cigarette smoking and mortality from Coronary heart
disease and from all causes among those men who, in 1951, revealed no abnormaG-
ties related to cardiopulmonary diseases, was ascertained. It was found that over
the,age of 45, those men,who smoked more than a pxk of eigarettes a day
esperienced a much higher death raJe than did the'nonsmokers'.
3. Grouping the individuals according to their 1951 systolic and diastolic blood
pressure readings, and associating it with mortality from coronary heart disease
and from all wuses. it was found that the higher the systolic or diastolic blood
pressure in 1951, the greater was the risk of mortdity during the enming ten years.
Howevcr, the gradient for diastolic blood pressure was not as steep as for systolic
blood p{xssttre.
Thrbughou,t the age range 45-64, the mortality among hypertensive gmokerg was
approximarely 9-10 (imes as high mr that ot'nonhyperlen.rive nansmoker.f.
4. Both for smokers and'nonsmokers, and in each age group, the men who had
abmormai eir.•etrocardiograms In 1951 had a death rate approstmareiy three times
asfiigh as thore who did not have abnormal electroemdiograms.
5. Using the Metropolitau tables of'weight for height, the examined men were
grouped'into four classes referred to as 'not overweight'. 'slightly overweight'.
'moderately overweight' and 'markedly-.overweight'. The mortality rates, both
among smokers and'nonsntokers' and in eacb age group, varied only slightly with
the above-inentioned weight classification. We found no indication of a steady
gradient between mortality and degree of overweight in this population.
6. The value of multiphasic screening examination as an effective ease-6nding
tool for early dctection of chronic diseases has been indicated.
CIGARETTE LABELIN6 AND ADVERTISING
95
1- WrJwcasr.n, E R., B REFERENCES
aev.ow, I_, BrJi,oc, N. B.. W.ntm, A. and Mnxwa, B. K:
Multiphauc screening of lonphoamep with or{anittd medical tollow•uP• Amer. J. pu6l.
JJlrh 42, 1572, 1952 .
2. Manuat ot the Inlemational Statistial Clefsificetion of Diseafee, Injuries and Cauaea p(
DeaN, World Health Organiaaslon, 71h Rerision, 1957.
3. Besrsor., 1. and Er-veaant, L: Competing and eaponential risks, with panicuLr refertnee
to the smdy of smoking aad lung nneer, l. Amea.rratbe. Arr. SS, 415, 196p, 4. Hypenanaion and.
coronary heart disnse das.ifimtioo,,and oriteria tar epidemiologiol
ntudies, WJd HJrh Org. Teehn Rry. Srr. Na. 168, 1959.
S. emok n 1. T., Daweej, T, R.. Ku.nmq W. B.. HESUn, A. 3, and Kun; H. A,: Cigarette
8 and eoronary heart diaeme, New EngJ. J. Med. 266, 796.1962. 6. Dogu, H- F.: Tobacco comumpdoa and
monality from canoer and other diaeiyes, pa6(
HIM Rep., Waalt 74,581, 1959.
7• Dott., R. and Hnc, A. B.: Long eancer and mher alures of death in rtla4op to amoking,
- Brir. med l,2,1071.1956.
SVT969200I

BI
pAWpAU AND CANCER
491.Irmnn. 1TOmnn pnrfuy A." Fwnd+tlm
ot $mos.r..fldBmsmobsre-R.fold r. Durn, N.Unlul Slutltna. of RWW
1be aormllq
dsw.n7oo-Grl E. UWMAII/ Uvl.era4 ut Ore`on µedleal &Ilod
qxa.aon-i Cu7inr Bammml4 AmI"Inan Cutf:.r 9oclatr
Dlsalw/ue-Bobert C. Rorlrolt< To6tcen Ie01.47 1VssrcE Cnmmllte.
Dil,w~,wn-nnu ra.r< Uslm V4 of Celeqo
Reprinted with Pernissitm by the
B. S. D~ARTHF2fI[ OF HFJILTH, EDUCATIRIi ~~<PARB
Public Hsalth ServSca
Proceedings
Asr19i3as BtWtistie.3 y ASsoeisEiaa
of tM
06
CIGARETTE LABELING AND ADYERTI$ING
97
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RI
i
Ookte6 E1.tory
7A67E S. MQALIIY 09 lEW)dR StlWaq b7 C00.1EItr ANOVNf SNOYED
Ittio of observed to eap.eted oumber af deetbs (ell ceuse.) by trye of amekin6
history and curreot emaont mked, July 1936-Decmber 1936
9ltfo of ebse
d
tV eYleeLe
ber of el s
Ctprette ody .96 1.29 1.K 1.77
Ciprette and ether 1.09 .9S 1.37 1.72
Ctprette and cigar 1.09 .90 1.30 1.73
Cigarette and ptpt 1.00 1.03 1.36 1.88
Ci6erette.cipr,yiye 1.14 .K 1.41 - 1.46
3-4 e usbe
-6
Cips euly 1.05 .71 1.00 .99
C16ar eed pipe .93 1.14 .99 ,67
les. tWo f
pipe bel7 •K .96 1.12 .98
f
'OW*c
t
beerved de
ethe
tt keG ~.r d
lete tbeo 40 or
1.99 25 205 1019 663 137
1.79 72 159 492 319 39
2.71 13 35 91 36 19 '
1.40 27 71 232 180 21
1.73 32 53 149 83 19
f er e er d
900 9 or
ene c.' -2 d -6 r
1.44 20 62 .97 79 26
1.33
- 40
- 101 47 32 6
fu t em k de
20 or
e '
leee tb.n
33
10 -
•20
or
re
1.21 ' 6 44 73 45 29
G
r oeeths - covDutW b
y m
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l
y
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f
e6 t
h
t
e euoAer of per.w ye.rs etpoevre 1e each a6e iroop for eech amokfn6
t
history r.ior7 by the ap-specitic deeth retes of per.ooe vhobad ve.er ameked.

112
CIGARETTE LABELING AND ADVERTISING
xA6L8 6. --Itl8L1LITY Oy 88 .f OMAR SM010119 8Y AI/DOMI 81101PL
Racio of observed to eapected soeb.r of daatbs (all
causes)-by mckin8 bistory, curraet aod trriree aauuot
woked for peraona smoking 10 1954.
- ILrnnt Raxivm
Smnkf 81 t .na.ne -mked emamt enoked
Cigarette only
me pack or lase
ncre than a pack
C18aretta and cigar
me pack or lese
mnre than a pack
Cigarette and pipe
one pack or less
moie tbaa e pack
Cigarecte, eigar, pipe
1.59
1.81
1.16
1.92
1.27
1.81
me pack nr 1e.. 1.22
enea than a pack 1.50
Cigar only ,
leee than 5 '
5 or more
Clgar and pipe
less than 5 oigart
.86
1.07
1.08
5 or mce efgar. ' .93
Yipa only
1.48
1.75
1.12
1.76
1.15
1.72
1.12
1.54
.83
1.11
less thoo 10 1.05 1.06
10 Y 1.06 1.11
grpeetad number of deatha besed on t6e deatb ratea of peroons
oho had cover s.uked.
?A812 7. --ROR7ALI7Y 0r g2-8tp102RS BY R62D88t NCIOR 898R BROIQD
Ratio of observed to expected oumbar of deaths (all eaoeea)
by .mking hietory end .uftev amw,ot oobed.
--MortQity Auaber of
Snoki A1 t t1 observed deathe
Cigarette only
me pack or ltes 1.27 417
•
enre tban e pack 1.52 304
CfBarette and oigar
me pack or less 1.26
rpre ckan a peck 1.27
CfBarette and pipe
one pack or iese 1.21
woretb.n a pack 1.31
Ciprette, eigar, ptpo
one pack or lus .97
nnre than a peck 1.50
Cigar only
laoe thea 5
5 or more
Ciger an.d pipe
lees tben S cigars
S or rore cigaro
lips only
1.59
1.33
1.29
1.19
107
42
173
81
144
81
94
56
62
31
1eu than 10 1.14 50
10 or more 1.3] 29
e'speetad meber of deKM 1wM a tlr drth wto. af Mrew
1AO Ctd Mroi tikad.
vST9G9Z00Z
~x: A«a -x axa
- -- - -e.: ...... ~°~ ~~~
xaS sgm $sR Siti aS.Z . An7t 73:,2
.i.iN . .iw .yw.; rw.. rOw ..r wiOw
»SS $R: xxs aax a-~ ~
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,,, 444
113

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116
CiGARETTE LABELING AND ADVERTI9ING
CIGARETTE LABELING AND ADVERTISING
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118
CICARETTE LAHELINC AND ADVERTISING
wY 14. tnali[II 6r COIW CI9taT4 w0¢I161'[Oll f1K2/IC CAOYt n.IC012 O®
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OC nrte« MO WO rtw4eiNShe~rta vtw ee13
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Ot•r/« b. `2 4[IS ef
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AraM[r 1956.
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m CIOARETTE LABELING AND ADVERTISING
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CIGARETTE LABELING AND ADVERTISING
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CIGARETTE LABELING AND ADVERTISING
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130
CIdARE1TE LABELINO_ AND ADVERTISING
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g<n - Ltl - f theae .ILet
te p tetn lep.- mite et Levele nf
n1 81 1 O~ 4 lna eeerth fa~ t~a
_•f e pe uea f< 1<ne t
hbaa yf an cvy nle iL"e~ti8^tnn md vlth
eme.mrrt ttmtmq.i beo
lmfce Oelleee le ;ttely tMt bin mYe
ct eq etpl/ Cectt dl <t
or opeeYrt< c gE for Euoa tl .es. 19e
1 tail ~ `~atd ec!
L Lm]ml! M eLmlv te Lt:<n
n'Sa'o:cee 4h1! Ybt a: eiev. X.my lu-
veeaq.tere nw eepeet :u f/M tUt Lt
tahacce eea.< r- e eqy etCOiflemt erfeet
th the eemLe.eerccm ~ etf<tuey It vtt\
m te or e ow-:eicclfN• \ca:..<t,
<e~QenLl oF lyi4rstetl< eL-t•eter Iv
.omLwfm .vm w otb:e. /y tee
elucfmtlm ef oym e'feete md m t}e
ur<'n far! wtlshct0[yp t ~a'eeaal
cul. the :c ucY cLial.
e~t.]nlp b p-L®.ry nreYe nr
aCibay hco=c:ortL.
It eeem te .< reey mf<:Nn.b tmt
[ L LOpyL . 6ar1Pe! fSeleee
y'- . !1L<Le tee . cuopn-
.uh<we .e <-y ptme lyy <i(prnyelr ma eee»tlmtl~• ee te <wb
trtne e.hllc Ce.nna [u mppn!^!"y
~eadte2 v ••ei<p ^<! ecemay e[ e
rholly wcert.:nle..l.eey.
lv q ep(vtm• t?e <lue twt mv mlf
nee.~, ua eetto~ay .eem b m awtimee
a-~h /.ae,ar~fe. f3r<y~ tv v.b:c.
AL inte•sttm te!]ltnL• tee m c~~t
henlen ejwcue mvl. ee. _ Fatlrely
CICARE7TE LABELINQ AND ADVERTIBINQ
Lerge <wler ot l.me cmce: cs - I_~
°'t~ a :mltr ~rlu t- r -a <
tRe utuL ena ttrero-•1 43 rl<. er tble
mt~ [ rr eaue:~eL r e<y cun-~n
e.~e(~ltmt be . r lee S ~ r
ma o 9neum 9 re(lyj y,ya
41raeQy eay fcu1V..] lpPemcte. LLmy
c[ ifoee. Pte. alo<owr/ n[ eqyv el.e.
a oemd 1.uC cejter vfctlm ehpltd pecl(le ~L~1 Lyu [m tlet etl v lu t!e lfule ma luenaat<~y
toce e f t in the <euml
V Ye11 pm ae LpL eM e[f~tlwwe.
thry nf <mtrvl <r pmventim.
einli
rolLUyetyole.. . p.
3. Ccvplnpc. t.9.. Gnnm~ C.A.r !ca
Yynaee. c.L. ~=j p.cAU<tlea
ee hcci u~
r
Picee:~lea~ea[c~• -~u~
J• LittLe, C<.C. 3S~• ~ep,,K uS -
~entlrf mc.aoi STqp xmma .
.ave ccmtstm Yav 1¢t~~'
\. Cc>vveee. D.~ maDeveie. P}'.
Leeyni!`Le~cP.v-.calta-- ]'fttoie /e W
~~T
~ ro~ 9
mMC. em L"."' 13• !}l'-(I§jE 4)-.
S•tla, n.P. •Ibb<co Lau[sciurty
ty- Cnm1•be` H m~•~
St~:
• 94t~a e. of gi<t~y
rim
S- 9uth, C.V. Dlftereate get.le. 9myn
~ A'~ . A.X.A.lArc Lvo! of -
6• fk.wur~ c. tl.lann. e. em Dlett..m<
J. 1Nme eYOlcs nf 9mttv/. ..
~ TA
t• Pftbr. R.•t. v~
9.`w. l~. J'°t~r..mr-'----'
Pbbr', A.A. Cemle ma W
~. 596 (1y56~ .. • b -
e• ~, e.e. Le.111l1 eµ
~cm o.C°mJ~ p[!um
9.
_a s+fdnt,
t ' P.e~ - ~.~a<
~. 1 1 .
CwAx' P., 9Celn' B.L...S
wt~pa•lo< ;YTv_pe:
S
C , eate. M.. ppttavax. y:
~ b te -p. Eft.. t f L
v.+[rm ~-
~~T'S4 195'!7.
n:sbv_ mrr
ma 9_ri G v .EO e o.L.'I.
.ya 1. t ~-
Pt~~
Ll. YaeL e ulte D.g.aLytlm, igyye[
6mnLCltLm. cmer! fl9fel.~
L/. /iye, Y CLrtpic Nlwr . Ofeeean
iu Petimt. vtth f~c..ec. yy
9tv4 . ictve 959)-~.
~. C<Ox! C. /<!t H<toc! fe }ybl
BYW Iema C...
131

132
CIGARETTE LABELING AND ADVERTISING
Dleeueeion
faul tMier, Dniverelty or Chicago
Ine Re_e situeHnn
Ther exiaE reporte of e number
or l.r6e. eeele etedlee dealing with the
aedetetlon of emoking erA mnrtality.
Stsrtln6 elth the obeereetlen that the
reported death rate for luog < r hed
Increesed e.rkedly Sn recent yaeu, Doll
:ndClll conducted f rotroape[tleeetudy
vhl=h s nnd to Intlcate a nlatlenehlp
betueen anoYing eM Cencer of the L.me•
The epeclal dlfflcultlee In the lnterpre-
tetlon of the resultd ot retnepeeti[e
iiudiee 1ed Doll enE H111, and 1.6Ne.w+.u.nd and Ilern. teo do aepanEe Vnewe-
liv. etual... aM a5e1n eeukini .aened to
b. SepllceE[d.
xw'>veT, eerleve questions v
refeed eaout tEe vMerpreculon of thee!
proapecsl.e etudlu a1ee. Plret ... the
qu=etlen of aemplhfg technique. In the
v:_ ond-x atvdy the . bJ 2te .ereru;lyd ~ y :Clunteen E the pepua
tton r'.lea t difficult to d.rlne
at any rae, to study. In tn. Dou-x1i1
study ihe populetlen--ell 9rltlah
pnyarcton.--vu 4a11 defined, nut the
propertlon of nonreepcn<enY ue a4nuE as
IerCe a= the prepertlen f mkara
ena f elnce nothing u.e km.an aeut the
nenreepnaente, tberd eVVearoa-tob..d eFCeeefoni. pe.emllleaa. for bl.aea
.aeouon n.r..
9econd vu the queetlon of poaelble
blu.et sa in~LCUrdalee In-reaponsutq
the r+lled qr tlonneln end In tM
d1a[nesea cf cause of death.
^91rd, as 9erkeon nu evpnutteE,
thn r•euite of butEprotpeetue ituave.
< :u 1Jleete thee only a minor par-
ueon oe < of tn. Inerc. e 1. death rete eeen5
ceken In attributed to lung center. It
e of death
-wro tnnt e maet .ll U
he elevatud i e,W elnoat txe-
thtrde~of the tnenau Se attributed to
ncry arten liieate, rather tT.n to
ionC = ekeun eacnete that this
n
pNovonevon rn ^_ceke u
'Mt be tet.en ef eviLance
tnnt t ro SnAnmtn•iC fisnyln tfism~tAOfelcn or, at least, that the efrett
trg fa e fen tal one end net ape-
o r: nilv thct or cmc r prnducer.
Cthvre, cotle cpetrtr) deeM SntCepdt-
Ibll;:; vneen-tM g.n.ra1 and the e.
[P.o nnlC ereet. in ant e ent, hw
e do e n to te §eteing enre Men u. had
e[leineil, terb'ained for. ~ At thle pe:nt it nay be ell to
` wn yeeJurlete. I suapeet that
^ok_nC eally ls bad foe ww a Melth,
x
ena tbet peole not elnadf elerea tn the
habl: ought to M edtlsed ne.t to take St
D9t969Z00Z
np. an the other hend, I tbink that
m of the queetlone Nieed abeut the
Inte.prc6atlon efttie Dcll-xill-tna~
xannorA-Y.rtrn etudle. .1. ntrlrial. I
don't [ noider ttP quealo nron trlrial
.n settled
beyond r nebie doubt, e~ I.wld
like to . nora n luelr. idenc. on
the euLJe[t, If St tep be lud.
The problen
xw St •® to ee <hat ve <m
profitably dlade the preblee a Sntee-
pntatlon Snto two qris.
Pint, Sa the ueecletlen betneen .
meking ani mrtallty (lmg cepoer ud
-a11) fo,nd In the aiudy ppyuletlene
e eampling ertifeet due to nen-
ren::oe..laafion} "Seeend, euppesing that the cbeereed
a=Sat1 in tLe 5smple fnn the aNJI
ycpuletlan 1. not e Canyling.rtifect,
does it lndinte causation? It night be,
for ea.nple, tb.t factoq verbre n
aubJect to Snduatrtal na=arde which eane
e end other lllve.eea ind, at the
se et1M, but for quite independent
reasons, they tend to be Meey e®kera.
A populatlon eVna]ating of factory meek-
end otnere nignt Enen anou n eci-
a3ev betwau amkleC .nd m>rtellt}-.61tn
aoer not-iegetePlE-bausetion. Indeed,
x. A. PSehek u:gee u nnt to orerlook the
poee1b111Ny that ean[er oa aea mekln(
in the that peopl t N Mrlr e.~
S11nuelelg`~toaaekntTeaelld n rcutle=
effeet produe>a by ee.qkln5. F1na11), •
fer ea lunC < nune le < rned, by
nay h. erlona dwEtM.bout the
3nEeyee Menee oi . lung c r dle/nosls
frmsnuklng filetory. Alung vancer
nlnQ In e emokqr y MVe eppn-
ctabl~better chame of beln~dl/1 aptroaed
tben e oeeurring In e nun. ker.
Ca+trib.tinn of the V. . St
Se fnr e the ampltng yteblem Sa
rned, tne V.A.eeeudp peyuletinn bae
outstanding advanteges ne r the pop-
vletiee+ ! veti6eted in the yresleua
p'_oc9?Et1.eetualCa. ITe pdwlet!en ta
=eia]ie or precise derLtlCen, and e.n)
hnract f tt . t SncCle fnr It
wttneu n fng cnt s ch lnal.IduaL
tne-eeCn 1 for laalning ebont Lu event of dnth ee almst
foolproof nM, altMUgh tne n reepen-
dcnta beve untnwn sroklns hlatoelee,
tnely deethe e kell telleked uy .
O,e of the eeepoMents. If the e
.n LTO,envantagee een[erped by os of this
CIGARETTE LABELING AND ADYE8TI8ING
133

134
CIGARETTE LABELING AND ADVERTISING
VOL e0 1476
:f tudy of Iturg rancer cases and controls disclosed a number o/occupations
drd appearrvl to Aaue an increased risk of pulmonary cancer. To examine
tLis possibility a prospectine study was undertaken. The results of a
prcfiminary analysis arc Irrest•rrterf here, and some of the sources
nj aneertainty are rliscuased.
a ~G CL.NC=:2 tJ.OR":.LITY EXPERIC.7CE OF MEN IN
CERT.a-v OCC::?ATIONS IN CALIFORNIA
M7•n E. Duun, Jr.. M.I)_ MS.PJl. £.AP.II.A.; Geuqe Llnden, MPJL; .nd Wter 8rnlmu,
11D, MP.II., £.dP.N.A.
D runq'ftlu: man°u 1949-1952 a case-
rontrol sludy ammig male lung cur-
rrr ca.ca mul matehed controls in 11
taliforni° hoepil°l% yi,•Ided data on oc-
.npation aud tobacco use as principal
,ariaLla,. The findiitg,s in regard to
o-,lwaro o.o snplorled the now well
olahlished positive arsoeiatiqn of cig-
arrlte smoking and liability to death
frnm lung cuncer.
In considcrtng the distribution of oc-
, nlmtione 1 elwecn can-, and controls, it
xa> arbitrarily deeided that any case or
,'ontrol would Iro a:>igned to a xpecihe
,.rupation if he had worked at least
lire yearm in the occupation. Interest
was further limited to thoue occupations
to which at least five casen or five con-
trola had been assigned.
This study' dixlosed a number of
occupations to be more frequent among
the lung cancer cases than among the
controla. For one of these. welders,
the excese among cases as compared
to controls was statistically significant;
for a number of othera, the excessive
frequency among casea as compared to
controls bordered on significance.
On the basis of these- findings, we
undertook a prospective study in which
populations of workers engaged in the
suspect occupations were meeehtbled and
their lung cancer experience observed
during auxeeding yeara through a
CIGARETTE LABELING AND ADV$RTIBING
135_
sc,vcL of doalh records. T
Legan in 19j1, hc atudY fn arldilimt to tbc sp
on death .°po lhis report is based grou
ezpermnce lhrough 1958. I++, ILv sludy incfu,lnl a, - group
rcpreM•nling workers frome::..
Plan of Study Public utiliq• doctric enmpan;,.,. this group the few workcry ,y~,
.
The populations ussembled for stud any of th° suspect occu -'
wcre limited to y excludcd Tbe remaimler
3~64
men in the age range ycnra. pounger ° broad spcctrum of
cluded because their lung men cancer were ex. ex. occup:n6.,,. „
one might expcc[ in ILc
perienm wuuld contribute little to th¢ maintenancq and power
study while their mtmbers would add large pohfic utilit or.a considerably to lLe . Y f, ni:ation,'
Popul°tion lista The qnestfonnai.ex used (or being searched for matcl,ing with re• lecuon from the
mcmben of thc
corded dcaths. Older workers were ex- ~c~r -
pa[ional greups werc os amtl I
eluded becouse of thcir small numbera brief as pos,ihle in the inlerest of t i,p~
and the uncenainty of the ap
death ratea plicable 6esiJrororslallah ngtnge andfnnn,
. l:vtimates
populalians ranging Lctween indicated that milted sulncquent death
len Ihousand would provide reasonoble 9atchin
g. The Social Security
mm~i,.r
assuranco of idcntifying o°cu extremely u~eful for ehis puri,,,,•;
haring as littlc as Patians Smoking practice was
ri.k of lun~ ° t'volold incrensed confined tu , i_,,.
cancer. An ex teu° usq years of smoking, and rurm,.;
her of at least 14 hmg ca~etrd deatha °r last avem~
(when s e daily con,umpiim,, 'fi„twofold risk would r respondent identified hinuelf in LG ,..
a significant obr,erved P oride cupation and the Icngth of time hr
cases or number of 21 been in the occupation. Question., 0.93) has been slmw A
Probability of each specific oecupation u( inlcroi
fill these n aceeus°ry to (ul. tablished the specific nature of tl„~
conditiaru? A populetion of work. IVelders, for examplo,
the sise heing sought would prodnce asked as to kinds of welding equip,u,i,:.
such an expected number within five
' observation.
Years of welding rods, and metals with vhi,l,
Exploration as to the best muns of they worked- Some sheet
eollectin do weldin metal wod,•r,
study led g to a d ~Pula'eion tolable for the the culinary tredo, coo~ not. prid,i„
unian work through tin uiah ks had to be di.~
otgani:etiom, Local union offic g ed ifOqj °thSS kitahen worken
pmvided namea and c's such as pantrymen, kitchen
workere in addresees of wsite hellxY,,
Ihe uccup°tions of interro ~ end othera, I{rspondcma thn.
and questionnaires were l. identified thnmselves
a covering letter u fled with only in the e aa belonging nol
ing of idenlif in ~-roting the furnish- P~ific occupationa beiug ,
Y g data and infor studied but dao in bro.d subelnws as to length of time rnation wilhin each occu
ti
ex r'ence fn the and nature a of work examination. P° on for sepama•
pe r particulr
Cigareue smoking experience~av® taleo
requested. Resulfs
Eunher detafls es to the meehanf
the data es of Table 1 gives the number of mru
were gfven elsew here.^cropection he phre.^ -ase S of the stud
y collected (nr-each of the stud
say hero that the na ~ it to tfons within th y I'OpOI-
P°nse rate avera d' a e age span Leing sutdirJ.
ahour 85 per cent after th $e nd rheir percente
rea mailin 8e diseribulfon by tcu.
8a- year age groups. Tha welder, and
ssi9sszooi

136
CICAREITE LABELINC AND ADVERTISING
„. rcprGOnt IhC nvo Citrcme•s in EO IIIeW1 Ix?PUlatlonY o\'er a period of time,
to a~c df.tribulion-the former it is naceaxaary lo calculate tile man-
,~ lhp youngc>t asd Ihe latter the ycars of expopure to ri.k of mortalily
Tbc rontrola lie near the middle nnd a1,0 to allow for the aging ol tile
. t.
,~ in respect so age. pnpulazions. 11re renrrna Erom mailed
\;,t all pt: occupations shown in qucslionnairca for any particular occu-
tLlr I 'cre su=penacd of incrcased pation came in over many months. To
ram:,•r risk frniu the original casc• simplify corrttlion fnr aging (and not
.,,nu f twly. ~umc r:nne into tile introduce an appreciable error), we con-
pn-rnt tudulatimtsP.oyucts fcf h'ucrstatedaug ncthhe persontisnr nthnro-
;uc tile 1'op Pat ocmP ~ g and are inclndcd bceuuae o[ thuir maimng of the calendar year after the
.isiLlc numbera aml fnr such hclp date the questionnaire was eompleted•
mipht lunvida in nndcr,:tanding 11c was counted one year ulder for each
e rhararterisGrs and Liasta Iserv6ar euceeeding person-year (ealend¢r). This
II -tudy. Thc sheet mctal workers prncedure led to tile accumulation of
o,t ,I mg welding are one such group; person-years by each study pop,slation,
yhunL,:rs not working with asLcaos at the end of calendar year 1958, shown
al:cr. Two su.pect groups-clectric in column (2) of Tablo 2. We did not
nn,l,r.c.rnne uluraton and marine engi- correct for person-yean lost aa a result
.n.l 6rcmen-f:otdd not Ite found of generaufRlonglthavc ub n followed.
lu .od!icient numhem for atudy Lut are these pop would in
'a:1Lid,~d Lucause they were auspect in Such a correction, however,
tl.! uriginal cascrontrol study. lsrinturs volve a pereon-ycar'e reduction in the
a,:ra inrlnded because it was poseible order of 2 per cent for any group at
•, rnlhxt an adequate population easily, the end of 19 . g. The txpce~ lung
.nd Ihcy have been reported to have cancer deaths, discuaaed further on,
increased lung cancer risk.r would be reduced by about half a use
'tv datcrmine the significance of tile for the palnters, who have the largeqt
:,a•,; rancerrrartalily experience in eapected numiser, aad something less
T.blu 1 Hale. 86-64 Yaar• of Age in rhe Oecatsas:ana( >»udy poPulati°°a
pccupationalGroup Tmd
Number
Welder. 10''']5
Palntcg 12,512
Gook. 9$98
.A.bo-to..orker. 7Jr16
Printare
.llarine en:,incen i,ta
Ia110
Elcctric inidae cune
opcrmnr.
318
Plumbera (no
asbexor) 7
~
Sheet metal workem 3.O13
Cootrol. 8$69
99Z969~00T
Per cenl 01 Total in Age Group,
3544 - 4S'S4 WOs
58.0 32.6 9.4
36.0 37.4 26.6
301 42.1 27.7
382 37.3 23.8
3&3 39.6 T1•1
39.7 35.1 75.2
41.8 39.6 18.6
45.1 3;J 19.5
47
8 33.0 19.1
. ~$ 2~
41.7 .
CIOARETPE LABELING AND ADVERTIrfIN(;
137
T„hlu of :{.,,.riencu rnr &ui, fMr,n.,t;un Tbn.,rah 19:.L•, pml oa•,.r,,,;
end E.J~ss.d Luna nnd All (:,necr Dc:,dr. for Thi. r•eriod
U ....,
W. I d c.. I l.l l// l 19 16.9 1
12 n ~-
98
.
.I l,mrn .37,x70 hI I:
:z 891
45 1
. 1..26 SI
Cnuk. 26,IIW 27 ]6.tl 1.37 1.41 'SY
v„rAcra 'L'I,hu7 19 13.7
13'
1 1
'
I
rinu.re
-22 :ul al.a
1lorinc ' 7.7 Offi 0.75 lh 19.1.
5.757 ;
41ect 3.7 ~ 1'3" I'~ 8 y,p
c.onc
uperataq l,llh0 . 0.5 _
1'Inmbera 2d,908 16 12.9 11 Ls
SBrµmnal 1•p 1.07 Yf :f8_i
wnrken 11,767 3 h.x O.Ia ..
Co:ttrole :1aJV4.1 0.411 LS Li.R
17 I9N 0.86
O,xy 3l
'rnml. r25U3 ±v5
139 vvu 113 -
.
axl 307
•x... ~„ rmw, n. w un. n.ss. aw, w aw
1'lf.>, fr rW.o Pl Jr.•. lya, last. •.a p7J. Rv. v... l.. M.s. PI • n
a
,b,)
nX. .•
than tbis for 11,c nthrr groups• (Fur' specifie rates for men a5-61 vear...i
inlcra~rupaliunal frroup romparir.ons
m ag., for olher rancet murtuliq
ba. Lr„
x•b rorreclion is of little importanrn.) sliglu. For Ihis preliminarp~ aunh.i•.
(:ahimns (7) and (3) of Table 2' then, and until the 191i0 Ceruus nuuu-
imlicnte the ranrer deaths for all but oration is availahle. Ibe 19a/1
Iling cenrer death,
(hereafler referred specific other cancer ran•s yirld t1nlo an oWer rancer), aml thc lung csncer
expected numbec+ in column (31 „i
deatb» (f.S.C. ralex 162-163) that have Table 2. The ratio of ohservnl lo r..
occurred in Ihe arrupmioual
tral Iwpulatiuns. An fmmediale and con• pected other cancer deaths is 1:4r.ILun
prfuh~o.
arises aa to the ralra to uae f qor com~uestion Th one e for all controls study grmtps puting
expxted numbere of lung re exrepl most dr•ficiem in udn•r
cancer
ot eancer, having only about Iwolhinl-
anrl her cancrr' rlcaths lo compare of the expected numbrr, and rar a8
witb these oLnervrd numhrrs. California +roups taken together the olaenvJ num-
h~ undcrgone tremendous population Iser u fii per rxnt of Ihe expny.vl num.
!; wth since 1950 and population cali• her, Thie apparent defirfl in u16,~r
mmt9 hy age and sex are uncertain. eancer deaths will be disrmaf•d laler,
Such estimates as are available for the Cali(ornia male Any uncertainly about the prnfmr
populalin in recent yesn indicate that any ch.n in a -
Se ge- ago-epecific other canttr rates to u.
ia minor compared to finding
,uil:WLlr
,

138
CIGARETTE LABELINO AND ADVERTISING
agc•ryrrific lung cancer rates for cum•
pWimg, expecled numbers. Lung can-
cer mortality rat s for male> have con•
tinued to climb since 1950 but how fast
und whrlhrr the rate of asccnl is differ-
'ent fur digerent age groups is nncer-
tain. T6e estimates of-increase for the
lotul l.nited States seemed more rcli-
aLlr thnn California data becanso of
California's rapid population change.
TLr eslimated increaue, based on United
States data, from 1950 to 1956 for tLe
male agc-slxzifrc respiralory canaa
rates were as follows; 35-M1 yearw 22
per cent; rl5-5M1 years, 23 pcr cent;
55-41 years, 40 per cent; (rLfi9 years,
65 per ttnt. The corresponding Cali-
fornia 1950 age-sPeoifrc lung cancer
rates w re increaued Ly these pereenb
aoes mtd used to compute the expected
numbers of column (h).
Inspcctian of dte ohlerved and ex-
pected lung canarr deaths in lhe various
occupatimwl groups indicates ahat the
ratios are all greater than 1.0, cxcapt
for the sheel metal workers, dte printers,
and the control population. The only
signtficant deviations from the exp:cid
number are an exeea's of observed
lung cancer deatlu among painters
(10.9>2 V'1rF1• ) and asignificant de-
ficicncy in lung cancer dealhs among
printers. As noted above, this latter
occupational group had an excess of
other cancer deatha.
An important factor to be consid-
ered in tLe lung cancer experience uf
a population is its smoking practices
which will be conridered next.
Cigarette Smoking Habits
The informa(ion collected on smoking
praclices was limited lo cigarelln smak-
ing, since the association of this hubit
waL increased risk of lung cancer is
f,rmfy established and quantificd. Ci,",a-
reue smokers included anyone smukjng
cigatettrs regularly for at lenst one
year. The majority of regular cigarette
CICARETTE LABELINO AND ADVERTISING
smuk.•rs apparcnlly think oI
f I'
139
rm
e'onsumption in trrnt. r da,ly To dmermiue thc ot:rr.; .
rrtles of puak., of c,ga- of a - dl r I rn,~ ri.k
(or a rough fractiou ur multi.lc 1'ohulation for Lm r.u.
tLcrrof), Lut :Gcn an of it.
1 result omoking In:uiun.
os~.g g oplwrtmtity to necessary to havr rclulivc ri.k. ' il i,
t n them.elves amuml a modol poinl to vprious ,mntilit~
the . :"'~
) ma Y Le p..ycLolo icall q uf .muking. to underslale t4eir g Y molivated huve dcvrlu (l:i:, ~r.
con.amrplion• TLe Ia•d rurh relaii,i~ ri,k.. „r
park-a.da smuke they ran Lu cum mterl
Y c psked wLelLer lie lwdies of 1 fru,n .ar.~u.
srnukax rnurc or Iras tlran lhis n dala'~•-° .liucc lhr can rnroncile ILe I thismm,n[ tive aeolc
of .mukiuh ill lh
arom dex[ties his eon>riense Ly LrLeving P°'ses is somcwhm diRen~ut from ih u
a tngc Irs, ratLer 1io "rnokes most Americnn nprdi,.•.,
little than u pnek or a were uSf the prutlyd J.n.r
more. Our categori.., ihen, f d to develop
ILc relmitr
daily consumption were less than fire tdue ud to rigarelte mrkiup rid
cigareurs: y Populutroo
one pack; alwut ont• and ~ n ru . t:rr
ebout half a lwck; about lrJLulion of thc canhmn In- P"d
n tu ru 1-r
. I'..
- -
and about two parks a halL
. Thie w Packs; lelions by ,..mokrn c g nl nar
as to be of lung cancer d alh.itn• each n
answered as of present practice
last smoking for thox who lmd qor wnit. Len and computud relatrve ri.k., pr,. ,lunrrr
Lulalion helow
TnLle 3 aLows thc cigatetle smokin in ihe ta
pallern for the various study Vopulas smDiffrrencaa in uge . rlistriLuti,pr ,r
tiona. It is Immcdimely apparent that tnken~r y populationa n. i„i
tLe control into acrount in tLis computaii•ma
purlion of uo amokersltlun larger, pro- (men over 55 years hav,• mure u,ur.
occupational groups any of the smnkers and fr•.wrc Ireav-
. ) nr.kr '
In consider,ng Table 2 we noted that thewrclal
prin[ers, ah ect ive risk,rforttheavJer
all the occupaliunal groula except the categories mnrferaleJ
metal wnrker& and run. „'ktctrols had ex Pational comparisons o(Frcfativr•r r,r~~
perienced more lung cancer from smoking the eRect is Jm.un,r-
Celi orniaamalegh~ 1i exPecterl of the quentiel -
be e: eineJ, POPulatiou, This might
The rclative risks in the carnru,
eoviec
h ~ smoking lofs[the part, by the smoking cnlegorirs hrre are .wrru.wlrn
occu mtionaf her th
V°Puluions. 1 h'g an have usually been fmunl
from other data. (This -
is not the rr.
_ Amaum.of Ci••arene Smnking
I'oyulanun
di.tribmlm,
^e <5
21.2
l.uuacmc.ra .
Relatire r:xl:• 7
29
1'/
' 6et Po-pcrcrnta6e of Populaiam m'wnokeo, -
- n'°'aeq . h uf [he corrqp"ndm5 smokrng cateaonm ~
Le[ pr, ej. P,. ... eta. r<Pre.rm We
C lung unrer d,•nrh. ,o and
denhr i^ n, h of 1Le enr nun.mokerr, end Cs, Cl, ...... te ., tt
r?twnding.mnklna rawgorin. Pre :m lune r.m,r
Rehti.e rlak.~Ce/p.~,Co/PO.- °=_C' P_Ct pnCr
PsCa . ~PIC. ; mca , anq so fnrm.
?4 peck I I•eck 1'/~ 1'scke 2 Yark. ti au~,l
~.g 12 141 41.5 ]3.5 Ll
4.8
'S 32 13
g ?
'
19
-
25
4sTss9zooZ

140
CIGARETTE LABELING AND ADVERTI$H•f6
cuil of du• poncfblc operation of othcr
_ i i t genu- lactorv in ad lition to and
i I p n Irnt of snmkutg in +omc of these
a: ipat o wl mufu•; such a factnr
nuhl acui II) 1 ironse the ~radicnt )
U'it6 unit relative risk based on onl)
t h..g c n rr dcaths umung nan-
m k r.>, it r; obtioua that these deter-
nuoatron.. ar ,+ubject to large sampling
error. llawever, as will be shown later,
in corranu„ t]re lung eancur eapect-
anry Of a iven population, the popu-
lalimi s smoking pauem is a more im-
p„rlant e arnble titan is the relative
r',ek ~inokr g •radwnt.
If tbv total weighted relative risk
31 dAenuined for lbe study groups by
mulnpl)ing the appropriate I>Lrcenlages
af Tnhlc 3 with tlm smoking weighting
iartors as dctcrmme.l above from the
LmIrJ data, and the total weighted
rrlallce r1=k for each populution divided
Ly that for the controls, the contribu•
tion to relative risk provided by smok-
ing pallerna will be aa follows:
Controls
\Pelden
1'.Inreo
Cooks
l'IUmIMn
A.In:+tmworker.
Uarinaengineers
I'rinten
5h.ct metel aorkere
Elactric bridge
cr.neopentorr
1
1.14
1.15
0.97
1.16
1.14
1.2S
1.05
1.01
1.09
As pointed out earlier, the excess of
uluerved lung cancer cases as compared
to the expected number might result,
iu part, from the smaller proportion
uf nommokcrs in the specific occupa-
tional populations as compared to the
,:nntrol population and presumably Of
Ihv general population of men in Calf-
lornia. The observed to expected ratios
of Talrlc 2 were divided by the rela-
tire riek smoking factors above to ob•
tain tlm lung cancer relative risks cor-
esTssszooi
rrrte_d for cigarette smoking in column
(6) ofTahle 2. Only the crcr•ss lung
caneer draths for cookL would actually
be .hghtly increased. The excess Inng
ancer dradte for painters would lose
atnnaical +ignihcance with the ex-
perled oumlkr becoming 27.7 when
correctcd for smoking pattern olpainters
(2t.1 X 1.15-.27.7). .
This correclion for expected lung
cancer deatlv.' in the study populations
aesumes the appropriatencv of the lung
canaer relative risk assignments for
smoking categories; and tim smoking
pattern or the control study population
ts rrpn•.entative of that for all men
in California. As noted above, the
total weighted lung cancer relative risk
resulting from the smoking pattern of a
population is rather insensitive to the
relative risk gradient used. For ex-
ample, relative risks were adapted from
Hacnsacl and Shimkin° as follows; non-
>mokers-1; lere than a pack-6; one
pack-10; more than a pack-13; and
not smled-l0. Grouping the smoking
distributions of Table 3 appropriately
and using these relative risks, and again
giving lhe total weighted relative risk
of the control population a value of
'unity, the lung cancer relative risks
change little from those last calculated
and derived from the weighting factors
provided by the pooled data from all
study groups. The maximum change
was for marine engineers, now 1.21
instead of 1.25. Other changes were
limited to differences of 0,01 or 0.02.
Resulta of two other California studies
permit a test of the second assumption,
f.e., regarding the smoking pattern of
all California maln. The first is a
study Of urban air pollution effects
on lung cancer experience of about
70,000 Cali fomia men, respondents f rom
the California Division of the American
Legion. They replied to the same smok•.
ing questionnaire as that used for the
occupational populations, with results
by age groups, and compared to the
CIOARETTE LABELING AND ADVERTI9INp
141
rnulrol+ of Ihc pr.,ynt sludc, a+ vbuwn samc inrroaw•d frryurm)' n( bnir
bl w,
There n ohqou I' cer dcaths. N,trt of r.:m~
lalwr ~) ^uod ngreemrn[ lcus Ilu csre,,. at
..n Ihrs, h o n di,•. of Ihe re. t• ia apparrntly Ib, r. uh Of
Ila•
port,d smnkir fiucures, Dp more univerwl and
Al.r, agegroupss uonsum ' hra,:ier ri¢arcu,~
Ihe Cahfornia Hrnhh ptron by the urrupal t nal
of 19iSurvey Ixing studi Kroup..
. 0- I'a'.rd on liousr•hold interviews trol _ ad °x eompared to Ille r.m.
of a probubilily wmnplr of [hc California P^pulation, and Cubinrma
I'apulaumt vul inrlnding generally. After rrmaving t~t~~
on informnlion attributahle
~moking prnt+Imwed close to sruoking prauirt..
a n•em nl ill Ih,, ru ro excess lun ~one.
1 I rtions of non- g cancer morl dtlt ~
+mokrrs with Ih,. G ulings from in most ofthe s1udY poPr Imr m,,, Iwl eiun .lud Y the air Several )
poprduion au I Ibr other cnnsidcral un.
palrnml +ludy w"" affect the results of 'ould
eonlrols. Tbr Califprnia is the amly.rs Ibr
HrJI[h lnnxy rpmnliGed.makingrliffar- rcliability of the a t~nl
rndy from nc- Inlh•r tw male cancer death `I makea lh o+ludu•y; llus rules u.d for rnm.
e compirison of distrih Puting lhe expected lun8 nll,-r
amokm raleg ution by cancer deadis ' an`I
o ca nuyati.factory. m Ihe stud •
I[ .eema rcasonoble Seeond. I ) PoPula......
-
lo say that the P°re'r could result from failnr,~
a•igarclle smoking pattem of to identify oll raneec drath., tha
pational romrol. I+ tlm occu- have occurred I 1O1!'
more like that o( in lhe sturly pnp,Jation.
a11 Colifornia mcn Ihan is that of an through ovtrqight during of the npccific occulyr[ional grou>s
Y out-ofslale migration• cte.rlc~lnrl~II ud•
the 1 with is the delcit one would exp,•.ot /an,l
possible exceptiot.of the caoks,
generally fotmd in other +,m;h,r pm
Ofher Comiderefiont ' '•Peotive studies) in the carly Ix.rmd nf
follow-op of a working populu/ior,
To aummorixe the anal ' °r+mhled for study becaure tliase in,a.
at Ihia poiny it a t o~ ys's of data pacitated and dying of disrasc at iLr
pational f fu' that Ihe occu- time the population wa.. gmups now under study have • would most
likely be oss„mLh.l
_ missed.
- Smdy Crouq
3.5-4J -
45-54
55-61
pol6ntnn StuJ
r Air
PolL
l - -
Air ~
- JtudY
_ Conrroh U
on
gn,J
Y Stud
Y
Cnntrole pollmion $rudy
Study Cnnuolr
Nenomokerr 26
2B
1.cnx Wnn . 24 25 30 31
oncMck 14 16
1
One peek 37 39 5 15 17 20
lfurethan 37 39 30 31
one psck 22 ra
Ammmt not 20 17
+uted t
1
2
1
_ _ 2 (
7otal 1Dp 10) 100 10D )oo I00
4$-9f9 O_63-pi, t-IU
i

142
CIOAffETTE LABELING AND ADVERTISING
Tlu- Gn., rmu.idrratiol. has alrradl.
L•cn di.ru>rell. \\'c lu:.:e no way of
knnxin¢ w'hal prolwrtinn of our >tudy
Iwpulalion,. mrJ the dvatb> tlral nup•
b:nr oreurrvd :unun;; tlmm, hacc lucn
i-l Ly outmikration. A rorrph c+li•
c:alr front looking at fragmcnt, of data
In. lir.uv. thal tlri, may rmt bc more
;Lrn 2 Iwr rrnl per yrar. Some of these
n:Al hCromC .uhpnluvPl inmigranlN.
•1'L•• lo.. from mrnight on death srarrh-
inp wc luaiare is inron>rquculi:J. Indc-
prn~Lut •urchrm with tbr smnc r.crtiG-
caba L.nq. rr~uhcd 1n near perfect dupli-
rotioat of findings.
To czarninc the tlilrd quc>fion, we
&urminrd for all rmtccr dcatb, in
onr I"'p°Imion wheaher deadt had nc•
rurred within the first year starting
wilh the date the questionnaire was
romplcted, or aftcr the hrst year. The
. FnxtPrrwn-Yeer
Ape
Group
\nmhar Lungfnnrer
Deptlw- Ilote OlherCanrer
Deutlu Rau
35-
J5-
55-
65-
Tord ^_:•717
't;NB
13,599
66,i/4 i 1YA
18 57.2
2U
123.3
43 10 36.1
20 81.7
3'I 294.5
3
- - I'enr•mYnnAfurFlre t
Age LmyC orrr OtharGncer
Group A•nmLrr, ncaWn Rue Ilenth. Ilme
Tuhlu f-Dcath tt+uea Icr ]00,000 fur l.mrg Grnuer ond Othee Grnee+
During hlra I'rrwn•Yr:or ard After Fira 1'eraon•Yenr for A11 grudy
Gruup. C mLimd
35-
45-
55-
65-
Tutal
50.167
61•003
38.222
6?95
155,709
1
43
70
f5
129
popululion for eomputnlion of rolea for
thc firat poqomlrnr was tlrc number
In the occupatioual study group, and
diereafu~r the total pcr.,on-yeare minus
tltc numhcr in the audy group. The
t~lung canrcrn and other canccrs found
in these two periods in all study groups
eomhinrd and Ihe eorreslwnding rates
ore gicen iu '1'able -0.
Conlrary to the 6ndings of other
eimilar pru.l'rctivc snidics, there is no
rvidrnre of a large Jchcit of Imrg r•an-
rrr and other canrer draths during the
Gmt pcr.on-year of follow-up a eom-
porrd to the perioJ after the ftrstpcrson-
year. The fnpulation is moving up out of
a^c group 3541 and up in16 t6c age
group mcr 65 years as it uges, uusing
constantly changing ago distribution pal•
lerns in thev+ agc groups• Age groupa
45-54 and •a5-61 are best suited, therer
20
60.6
138.7
192.5
18
62
84
22
I86
3.5.9
107.5
219.8
368.9
ln.
F
- I
r
• n .
. ..t lo. ~ .m„ , a.ne..t
nr
4 .r
• ,.'Y m~f i
.n..
ssarm.anir,.. JeW
rl 65
.r. ~
.
n
.n . . 11•,.. rr., .re L.Ivl.d .1\ 4nlw
091969z00z
CIQARETPE LABELING AND ADVERTISING
forr, for examininS Ihi, qur.tiou. Por
the.c two age group,. therr is eume irr-
creane in tho aM •-.Lr.vific rme: aflr•r the
Grrst person.ycar excrpl for other cancer
fur agc group 55-61.
tt ik not unlikcIy Ihat somc warkers
nirk or ailing at Ihe time lhey rcreived
their qmsliommires were dixlwsed lo
respond since the slnJe was concerned
with heallh aspPL'1F aI their occnpJholls.
This was evidencerl by a numLer of
death rrscorda within tbe first mordh
fnllowing completion of the quration•
nnires. An exlrrme example is one
prinler's qur.tionnairc (whiclr was
eliminated) submi«ed ..ubsequent to hia
143
16.3; rle.) The rr=ulling oh.vnr(l ot,.r
ecpecled ratio will tben Lc os :bown, '
or..i..re„a
4m,.y
SV.ddrm
Palnic .
6'nnke
A.Lrans workere
Pnntere
.tlar~aenAine[rs
F.lenric Lridge
rune operaan
PlumLcrr
SMr•t mrtd
.orkrr.
Conuclu
recent draih by his rridow. Lnn can•
cer deaths ocrurring during S Under the.re condilioo,, lhr pa{ne.n
the first ~ and cooka would have significant
rv.
pecon-year were sqltrrcd fairly evenly cessrs of lun
- S cancer.
over tlre 12 monlhs foll
i
ow
ng
esponse.
Deaths from other caneors w,eru some-
what more frequcrv iu tbe midJl d
Direussion
latcr monlhs
than in the oI lbe first non- ear
earlier montlu:. ~ y The analysis of the dnla from lhi.
Earlier it was poinlcd out in Table study is far from definite at this Ilne..
2 Ihat ull study groups eambined showed perheps not until the 1960 Cen..u.. Jala
make possible the computation of a;,,.,
a 15 per cent deficit of ather cancer specific cancer mortality rates for tLr
deaths (Obaerved/Exltected=0.g5). The inlercen.al years in California will i6r
]wx{blo soumes of deficit that have been final analysis Ile possible. AI.o this
examined make it seem likcly that thia will allow time for all the sbldp f'oPu~a'
may he an adequate approximation of tions to accumulate ftve yvara of nwr
whal the deficit may prove to be. Using tality esperience.
this as a mcanure of dle probahle deficit It is clear that ovrcall inrrrav,l
in luqg cancer JralLs as well, we cod relative ri.k,y such as lung camrr in
arrive at some revised cslimutes of the certain occulmtions being inve.ligatrd
olucn•ed and expected lung cancer here, can be miaradiqg whrn a poavr
demhs in the various occupational study ful and almost universally arling furmr
groniks. In the following toble, the is operaling. Cigarette smoking is onv
observed lung cancer dcatlw of Table such factor in lung cancer. The idemili-
2 have becn increased to eliminate the cation of a second variahle po.itivvly
estimated deficit hy dividing each L
0.85. The empected lung caucer deaths a ndentofwamokfng ram'er Lul indr.•.
are cornxted for smoking practice by This swamping effeot waemwcllrltd mnn.
multiplying the expected numher for etrated by Stocks and Camph,:ll."' 7•h.-c
each occupational group in Table 2 found that a ninefold increased riek
by the smoking factor as determined for lung cancer among urban uon:
for that occulwtion. (Thus, expected smokers as compared lo rural nun•
lung cancer deaths for weldrrs are smokers all but disappeared when
16.9X1.1M1=19.3; for paimers-2M1.1X urban•rural comparisons were made he•
1.15=27.7; for r.ooka-16$X0.97= tween heavy emok<rs.
- 0.5J
19 15.0 I.J;
4 6.3 O.n3
20 19.8 I.nl

144
CIGARETTE LABELING AND ADVERTI8INl7
'Ib ilhi.tr:ur the puinL let m asmne
m,• hatc a t pnhllinn of 100,000
.mn :mwng u.hom 30 P,•r cent arc nrnn-
.n k rIlLlh. 5). A.tlmc alw that
IL Illn, em -rr rate for nonsmokcrs
m u n Ix•r 100,000 and for all calegorie.
(:Inokers tu~,elber it is ten timea
r.xtcq or 100per 100,000. In sueh a
~,upnlatiun of men, thrn, Ihe annual
h.ng canrer rate will bc 73 per 100,000
f10 X 3f1000 + 100 X 70,000)
( 100,000 100,000
) A...+ulne now wr have a er•rond (wpu•
I:nion of mrn Ibat is identical to the
fir*l ezerpl Iha men in the second papu-
lulion are cafwsed to a pulmonary car-
cino4rn 5hat acls indcpende.ntly from
IoLarro no'r; mtd a>wme Ihat the
lu Ig canr,•r rate for 4he second poPn•
Intlon is 110 per 1f10,000 (1.5 times that
of the firA poptdation). The excess
o( 37 cuae, per 100,000 over the rate
for t1LC hr+t poptdation (110-73) is
indrpcndcnt of tobacco usc and would
In• found in smokrrs mld non.mokers
with equal frequellcy. We wmdd ezlxrt
Ihe lung rmtcer rate among nonsmsker,
in lhe second population would he 47
per 100,000 (10+37) and 137 ammtg
smokern (1011+37). The relative risks
between tbe two populaiiorls for non-
smokec., then, would he 47/10 or 4.7
and 1371100 or 1.4 for smokers.
cet of Srunking Farror for Inrlependently
'fnlA. S---Ilh..rr., I+rnssurru Elarerdr
Arring Oeeupctionul s6
Wh.re Orcupulimral Fartar Incrrn.es I.onu C.ncer
Rate 15 Over That .1 General Papulatiun
- LungQnrer
LungCuncer DcmhRsle
De:al Rate - Per
_
im.kina
1'ateeory .
Po_pnl„rion
It) /81
Sonunok.en 30,000
N,okers 70,000
Allreuperin 100,000
Pe/IOq000 Total'
100,n00 Frnm Lung(aneer
Cenerd lkrv,pntional Ikath R<Inire
Pepulation Puaor Rate Risk
1b) (S)+(31
(3) (4)
10 37 47 ~- 4.7
100 37 ' 1.^.7 1.4
73 37 117 1.5
R'L•re 0ceupnionsl Fnetor innre.;es Lung Gneer Rale Twntnld '
N.nsmoke_rs 30p00 10 770'• gJ
tilnokrre 7Up110 100 77 , 17h . 1.7
Allretesodn 100,000 . 73 - 73 Ir,S - 2.0
R'here Occuyetinnd Fartur Incmuu Lung Gncer Risk Twufold lo Abee.rce of Smoking
Nonrmnken 30,000 . 10 10 23 2.0
5moken 70,000 100 10 110 1.1
83 1.1 /41
,{Ilraegorin lOD,O(10 73 10
.he. ,M' IMFI•Ir~.°,IA J,..Lr rn. el,l,r .1
'rl. t°.
. rMr nru. ,..~.. o, J.•:..»Id h:y,l w ,4
.w h. Y nrn., a.r.a..i . .u. .
o4Z9s9zooZ
CIGAREITE LABELING AND ADVERTIRING
145
In a similar manner, if a ula-
tion cngag P°P _ eralion of sourcra of dcftr It of ,m.,.r
cd in an dccupalion Las trvlcc deaths in tbc tud '
the ratc of lung cancer [ban would be t ° Y I!opldullo c t I hrllr.
ezpecled from eneral fQ la pcr cenldcficit aalwlupd h,r
6 Population ez- deaths other than 41111" cancer lo hu
pericnce, this may actually rn rese t
d
an eightfold increesed risk if itcould an a
equate approzlmation. be examined in the absence f h Most of the study occupatiun+ hn
l
o t
e
effect of the smoking factor.
The final illustration is eoncerned'
with an occupatimlal factor that would
doul.le the risk of Inng cancer if there
were no smoking factor operating. The
donbling cffect would only be evident
among nonsmokers, and for the whole
occupational Population this hazard
would be difficult to identify since it
would increase the lung cancer risk only
14 per cent (Table 5, 83--' -73=1,14),
If it turns out that some of the nccu-
pations being studied do show a signifi•
cant excess of lung cancer in the range
of 1.5- to 2-fold, it is of.interest to
' realize that this could repreacnt a car•
cinogenic factor of considerable im•.
portance in its own right• The convenx
of this must also be kept in mind as
a p°subility, w'{th occupational expo•
sure enhancing the effect of smoking.
Summary
a
arger proportion of cigarutc nl
"
:
.
o
,
r
and heavier consumption than Is Iru,.
for the control population. Thc
appear to be quite representul:.c „i
California males generally in rc,ry•,.t
to cigarette smoking. Relative ri-k' fnr
each occupationn as tomparcd to Il:c
conlrol Population are cromputed, ron-
sidering the smoking distribniion of tbe
controls aa representing unit rclatite
risk.
Correcting the observed lung eanrrr
deaths for the apparent deficit in our
study conditions and the expected lnou
cancer deaths for smqkfng pmctf,.,.
leavea at least two occupations wilh
tentative ezcesero of lung.cancer ri.•k.
These are cooks and paintero.
The order of magnitude of orer-aII
incmaxd lung cancer risk we can o,.
peer in these populations now apfxwr.
in the 1.5-fold to 2-fold range. Tlli>
would represent an incnosed rink frum
the occupational exposure in Ihc ran_,•
of S• to 9-fold f
or nonsmokem, if tle.
A rase-control study of lung cancer oceupation's factor were acting in.(n
caseq and matched controls disclosed pendently from the smoking factor,
a number of occupations to have an apparently increased risk of lung cancer., REFERENCES
To ezamine thesa u: x,..rua r..:
Possibilides further
a Prospective study is now under wel .rJ.e.ll. uilsLl
Populations of inen engaged in these a cal.;,'s iu rM c.:..n c...,4,,...,
and mher specific oecupatione, includin ;`'' s'-'Inuu o,.e.,.,u„ /s ,4, w.e,
a group serving as a centrol populstion, 1~: °rer 1. I,e„,n• nu. unlsrnu
were assembled and we are now follow. s x n L' L1e°a e•/ a,,,.
ing their lung cancer ex rience r, s a• n. u.. •r ° nen'. Q"" 'rr rw
Pe by. arie. - Ivtr.l n°.r. /r. rrew..u.,J -
searching these populations for mate a. c,,.n°r 1• nor.'
he5 wo,4„y ala ch.n n'erryµ, Irrx
with all mele lung catmer deaths of a u."I• w., ,.e saw.• R, a. awl.r r.,.
California residents. '.r. •.e xru.,.uivr °r t„r n,.Onl a miw s,,s„ e„ rwr c..wn.r r. re,.
Q,,.,
Y Preliminary analysis is 1• r-'- rr'lur-lµr ()°,o. ars.
61e at this time P0'° 'a b o,n, R., w xln A- 1. r.v r.ere, „e o,s.,
eraaeE a( aneerlmn C.r. Rel.nse u a.,41y. A rr•+~•I
postcerlsal agerapecific cancer rnone °r Mn4 I•
lit ^r°n °• '4, ...nuw °1 amu
rates and the Y w. 1. nJmlalm IN... lol. Iqs.
need for additional follow• r. ara x. r, nh,,,, c,,,,~s,w. .r x..,.u~r .
up time-at least five yean. Cuasid- rr" c°'^° •°e o,h„ x/.,,,y r.A ae.n4 a.e.
. reMl-rrr tr.lr). IrIR

146
CIGARETTE LABELING AND ADVERTISING
e.a. Lafi.a twam-ua: L'ss. w.
............................... .
++an 1'...,,J C+mp4.11. /. )I. Luna C.sa, U<Yb
nma\.,..nJ 1.I LiranN,
'fhc vah,.n crc n so,5nrd with tlm Durreu ol Chronic Di,caas, Smm D.PUrP
PeLllc IIeaL6. Urrkrln,, Calif. . p. . nrc ut.d L.forr a Solnt Sexien of Thu Amcdun In,ha.~'ial
Thc InJu.vlal \Icdiral A.,nciatlnn. and the Occupmlonal
IL-IiL ti,ninn of tIw Aoreriran Pnhlin Ileahh A...oriation at the EiehtPxventh
A„noal \(rninq in Atlontic City, N. 1.. Octohcc 20, 1959.
Smoking in Relation to Mortality and Mor_
6idity. Findinas In First Thirty_Four Months
ot Follow.Up in a
In 1959 1. a Prospsct(ro Stud
9 Started
6. CUYLEB HAMMOND, Se,D.; S4Wtlwl R....rr:/J
Se°tlun, 1f.dle.i .{ff.b~ Departrw.ns q/ tA. ,4..yNaw
Q.we~/ Sscbty, /ne.r N.y Yri, Nw. Yari ..
nepriuted from the
JOURNAL OF TIIB NATIONAL CANCER INSTITUTE
U.S. DEPABTMENp OF HEALTH, EDUCATION, AND WELFAItE
ro°uc esu.'ru asa.ICs
parlOL.c INi]'nvrps or nL...Tn
147
i4issszooi

148
CICARETTE LABELING AND ADVERTISING
Smoking In Relation to Mortality and Mor-
bidity. Findings in First Thirty-Four Months
of Follow-Up in a Prospastive Study Started
In 1959••t
E. CUYLER IIAMMOND, Sc.D,t Statistical Raeeorch
Seotton• Madleal AQetn Depnrtmane of the Amerfnn
Gnwr Socfetyr Ine., Nev York. New Yori
SUMMARY
1) After aneweriog detailed questioe
442,094 men. agad 4g-E9, wero
tmeed for ao avemge of 34.3 monthe
2) Death rates were far higher in elge-
rette .mokere than in nonemoken,
higher in those who started cigarette
smoking at a young ege than in those
who started at an older age, and higher
in cunenteigarettesmokere thm iu et-
cigamtte emokera who hed quit far a
year arlunger.-Death vatee increased
with amomt of <igamtae omoking and
degree of inhalation. 3) Death ratee
from the following diseases were much
higher in eigarette •mnken thao Io
oovemakem e.neer of the lung, buwl
e..eity, pft•rynr, laryn., eeophagua.
bledder. and panereesi gastric ulmrt
emphyeeruat und aortia aneurysm.
Coronary artery disease death rates
were highly rdated to cigarette smok-
iog among mcn io the miqale-ege
groupa but lees highly related among
men In the old-aga groups. 1. age
gmup 40-59• the coronary ertery diweaee
deeth.ate wae 1.95 tima. o high amnng
light cigarette amokers as among uou-
amoken aad 3.00 timu aa high among
beaey eigarttte emoken o among oon-
amokera. 4) Death ratea of eigamtte
emokeo and oonunokeo were studied
In relatiun m many other factora, ench
as bngerity of parents and `randpen-
eaa, e.ueer In pareuY mud eibRngs,
height, eremire, aleep• ram. raDgfoo,
education, marital stp.tu nerrous ten.
nd prior hietory of eertain die-
e sn. W ithin er<ry group eu.died, the
death mte of mao who emoked 20 or
mare cignr<ttce a day was considerably
higher than that of nonoNokeq. 5)
Nonemokem were motchod inditidually
with men who emoked 20 or mum ciga-
mttcs per day, the 2 men io each
matched peir being s milar tu ege,
height, r.ee, nativity, religion, mar:ml
etntus, reridence (urbeo or rueal), eer-
taio occupational exposures, education,
drinking habite, nervous teneion, uea of
tranqu0ir<m, sleep, erereiee, health at
time of enrollmenq and past history of
cancer, beert ditetee, stmke, and higL
blood ptcesure. Altogether 36,975 such
pain wem found. During the st•.dy,
1,395 of the 36•975 cigarette amakere
died, while only 662 of the nonunoken
died. Of the cigarette emokem, 110
died with lung uncerand 656 with cor
onary arterf disease, whik', of the oon-
smoken, 12 died with lung r.neer and
306 with eoronnry arterr disease. Ern-
phyeema caused the death of 15 eigae rette amokem but only 2 nonemoken.
6 T'he proportion of inen hosp:talimd
during the first 2 ycaa of the atudr was
considerably higher amona cigarette
o•ookem th.n ameeg nonemoken and
Inctesed with amount of elg•mtta
smoking and degree of iahatatioo: )
Nat Caseer luet 02. 1161-11ag,1966..
. aealr•n D.mmks n. ttN.
• vnrena u mr mexnu ei ta Amedm ueEUa A.wwi.c rntheE, On., D..mt.e 41tn.
• TWt Yaay wre m.Ee p^eleie ai tht w^WUfm at a. reei•eu~ ~efinew wrrtar etar Awtwe n•neer
aneHr, tnt~ ate mtmWs af Y AnWm aea nuol amlr min N tin AmMan Cnaar emetf~ taP. tlrtr
MYik erputmNn raPPtrmr a.pr ol drte aounNr, utl mu) Petdeiror wEO taa0k•C uitomJi•° re
el•mm• ef sumt of dr.la. Lanm eveobi. N.A, wr• M prY •t•elm m wlrtlng th• d•1. Alea
Haa rop~rY•a tM mdleg sf entabeml•~ rW b1Yeq ntlYY laeoni ML kLA, reM kep, tN
Httr 9eqvs u+rh0.nt u..npdw wr!
z4Z9sszooZ
CICARETTE LABELING AND ADVERTISING
149
PREVIOUS PROSPECI•IVE studies of inen (1-B) showed that death
ratesc 1) are far higher in cigarette amokets than in nongmokera, 2) in-
creuae with amount of cigarette smoking, and 3) ore lower in ea-cigarette
gmokels thnn in cuxrent cigarette smokers.
Certain diseases, such gg
cancer of the )ung, buccal cavity, and egophagus, and gggtrio dcme, were
highly aseociated with cigarette smoking, but about ha)t the excess deaths
aegociated
easu. with cigarette smoking were attributed to coronory nrtery dis-
The present study is gimilor in generaj degign to the Preceding progpgc-
tive studies but includeg a great mnny lnctorg pty.iong)y not, or only par~
tislly, covered . Since it fully confirmg the esrlier 6ndingg, I will concen-
trate on new materialwhich includeg an analysis of; 1) death rates in
relation to degree,of inhalation of tobacco smoke, 2) death rates in relation
to the amoking habile of inen over the age of 70, 3) death rates among
nonemokerg and cigaretta emokere alike in maqy charactgristicg other
than their emoking h.bitg, and 4) hogpiGligatioa and the occurrence of
certain digggegg in relation to gmoking habits. The study also provides
additional in[ormation on the death rates of cigarette smokes in relation
to the age at which t6ey bagan to smoke.
PROCEDURES
The design snd objeeUvee of the study, eome preRminary gndinge, and Informetioo
on many oherecta4tita of tbe subjects (induding their smoking habits)
hgw Eeen
deeoribed eleewhere (7-13), The proredu.w an briegy outRned:
..Between October 1, 1959, and Febmvy 15, 1960, 6g,118 voluntaer worken of tka
Ameriean Cancer Boeiety, Ing., enrolkd i,078,'g0( men and women /n a prqpeeDve
etudy, care being t.ken to toniude s0 eegmeate Of the poWlaflon. - Enrollment wae by
families (i.e., households). with the.peeigeation tbat thero be at leaet ons pereon owr
the ago of 45 in eaeh family enrolled. AR mEmptnt of theee familiee over the.ge of
30 wete requested to fiB nuf detailed, oenfidential queetionndrEg Eontaloing queg0ooe
0o family hietorYr past dpeaeee, present phyeical eomplalnts, oteupaNoq oecupattooy
orposuree, various habits, and many other faatota, Only Rliterafn, parune top 10 to
anewer a quettionnaire, and ppenne who could not be traced were exciuded. Tbe
eubjeetee were traeed annually and once every 2 years they requeetod to OB out a
brief queeUOnnaire. Wbenever a doath wero wp reported, we obi.itbd a epPy pf the death
BMta or local health dep.rtmenR Whm eanoer vi~s pyoDnned
bbtologio eerOgcate tYp> from of the the neophym.
on a deata OertifiEafe• we asked the dOetOr for Informgtfoa on the diagnoeis and the
Tae study area includee 1,131 counties of all eiaet and typea lu 25 Btatee.t TiuN
of nbeo euuntles did not eemplete the latest follow-up in time to be lodudad in this
toport. Altogether 1,070,47~ eubJecta were eorolled In the other 1,11a eounthr, but
22,291 of the quaationoahea were unueabb beeauee of /ncompletenen, lack of proper
IdeotifiEatluo, or bebauee the subject wag younger than 30 left a
net total of LOtg,188 men and women eHeetively enrolled iu twhe yt1iq ~tpinyo.. In
the third folio ~ p4(oh began ~~ 1.1~, ).1,0H7,07g (g0.0j6) 9[ thMaub)eota
~/ele meEew(y
„ ~~~ LbmrnyYle~ i.esy4Na.~'Yaik,~p raoteey.IwWese,krtny,
~•~s.'hy, W YYMrie. ~•t. Ottr, enna. psa..

150
CIGARETTE LABELING AND ADVERTISING
Thie report ie based on the recorde of 422,094 men between the eges 40 and 80,
traced through txptember 30, 1962. As of that date, 19,208 had died and the survivors
bed been in the study for an average of 34.3 months. The total experience for thb
group cov<re 1,178,799 man-ycara, an eliowanm being made for deaths. -
As s first etep in analysis, the subjects were divided into 6-year age grou W by data of
birth. Theee datcof-birth cohorts will be referred to by the agce of the men at the
start of the study. In Alinetances, we computed death rates eeparately for each 5-
year cot.ort by dividing the number of deaths by the number of man-yean of expori-
enoo. To reduce the sire of the tables, death rates will be presented for 10-year or
broeder ago groupe. Theec rates .ro agebtsndardiaed, based on the fryear eohort
rates etsndardised an the age distribution of all the men in the study.
Since we did not emoll persons too ill to smwer a queetionnatre, death rates were
,
low during the first few months of the studyp and, lor the bmt 34 months as a whole,
the death ratee were considerably lower than death rates in the total nrsle population
of the United fitalce. Such temporary depression of death rates resulting from the
exclusion ef ill persons from enrollment in a prospective study gradually deeressea
with time (d). An analysis of smoking in relation to death rates during the first 10.3
months of follow-up was presented previously (9). Detailed figures on changes in
death rates as the study progrenes will be presented after the aubjeets hava been
traoed for anothqr year or two.
MORTALITY BY TYPE OF SMOKING
Tablo 1 shows the number of men, the number of deaths, and death
rates by age and type of smoking (lifetime history). As in previous
studies, mon who never smoked regularly had the lowest death rates
and men with a history of regular cigarette smoking had by far the high-
est death rates. Cigar smokers had somewhat higher death rates than
nonsmokers. With all ageg combined, tbere was little difference be-n tween the death ratee of pipe
smokers and the death rates of men who
never smoked regularly.
Two methods have been used to evaluate the degree of relationship
between smoking and death rates. One method is to divide the death
rate of smokers by the death rate of nonsmokers to obtain a morfality
ratio. The other ie to subtract the death rate of nonsmokers from that
of emokern to ascertaio the difference in death rates. Text-figure I ehowe
the results of each of tbeae two procedures for men with a history of only
cigarette smoking compared with men who never smoked regularly. -
In age group 40-49, the death rate of inen with a history of only cigarette
emoking was 2.37 times eB high es the death rate of men who never
smoked regularly (i.e., the mortality ratio was 2.37). Thia ratio declined
with age to 2.01 in age group 50-59; 1.66 in age group 60-69; 1.49 in age
group 70-79; and 1.18 in age group 80-89. On the other htmd, the
difference ia death rates between cigarette smokers and nonsmokers in-
creesed with age up to age group 70-79. For example, in age group 40-49
the death rate of inen with a history of cigarette smoking exceeded that of
uonemokere by 347 deaths per 100,000 man-years. In age group 70-79,
the death rate of cigarette smokers exceeded that of nonsmokers by 2,286
deaths per 100,000 man-yeare.
CIGARETTE LABELING AND ADVERTISING
151
Tasaa 1.-Number of men, number of de.the, aed agp-etandardfsed death rates by
type of smoklna-(6tetima history) sha a8a at start of study
Type of smohing
(lifadme bietory) Age
40-49 Ago
60-E9 A
60-69 840-69 1
7079
Bo-~g9
Never smoked Number of ineo
rglrly
Pi
e on 24,666 03,514 21.890 79,009 10
273 2
222
p
1
Pipe and ci
sr 2,689
2 4, 012 3, 628 10, 328 ,
2, 276 ,
612
g
Cigar onl ,583 4,756 4,221 11,560 2
354 523
y
Cigarette and 3, 893 7, 229 6, 298 17.218 ,
2. 864 688
other
Cigarette onl 20,692
67 37.775 21, 622 86, 889 6,200 684
y
Unknown ,328
174 80, 107 3$ 313 179, 748 7, 1S0 661
Total
127
glb 342 276 702 1;2
3b
. , 767, 736 90, 166 38g, 606 31.274 6, 315
Number of deaths through September 30, 1962
Neveremoked
regularly
Pi
l 177 625 1,172 1
974 1
293 64
pean
y
Pi
e and
/
13
87
228 ,
32g ,
271 8
172 S, 015
p
o
gar
Ci
ar
nl
27
91
227
345
330
154 771
o
y
g
Cigarette and
other
Cigarette only
30
359
1
I4
161
1,171
38E
1,570
682
3.100
378
964
7e8
201 829
1,126
4
265
Unknawn
Tofal 8
,
1, 782 $ 913
6, 060 2,1
0.32273 6,71378
13, 139 7. R13
4, 505 2113 0
1, 604 ,
& 247
10.208 55
Never emoked' Death nke per 100,000 man-year. (age.atendardixM)
regularly
Pipe onl' 253
17 652 1.899 812 4.621 11
857 1
228
Pipe and et
r 1
36 754 2, 200 900 4, 374 .
11, 254 ,
1
282
6e
Ciod
Cigarettev:ud 9
~3 663
767 I, 88b
2, 17g 848
963 5, 118
4, 834 11, 869
11, 471 ,
l, 29g
1, 368
other
Cbrarette onl 475
60 1,005 2, 832 1255
1 5, 9D7 12
469 1
742
y
Total p 131l 3, 143 1,
506 0, 906 ,
13
056 ,
487 1, 060 2,546 1.2 23 6,427 ,
12, 087 1 B6g
Within the category designated "men with a history of only cigarette
smoking," the lifetime bigtory of expoauro to cigarette smoke varies with
age. For example, there are more ez-emokers and fewer current smokers
in the old-age than in the middle-agegmups (11, IS). Furthermore,
etate ot health has a considerable influence on whether a smoker giveg up
the habit, and this varies with age (1d). Among those still smoking,
there are more heavy smokers, more deep inhalerss , and more who took up
the habit early in life among men now of middle age than among men now
old (11, 12, 14); but old current smokers have generally been emoking for
more year6 than have young current smokers. This, together with the
problem of selective mortality, makes it di@icult to interpret the changes
in relation to ager Be shown in teltt-6gure 1. A more detailed analysis
will be made after the subjects have been traced for a longer psriod
and may throw more light on the gubject.
Cigarette Smokera
The relationship between cigarette smoking and death rates can be
m9et readily studied among men with a history of only cigarette smoking.
40.gp
-
02, 464
13,217
14,437
20,070
02, 779
1g7, bb8
969
472, 094
E4issszooz

152
CIUARETTE LABELING AND ADVERTISING
MORTALITY RATIO
L!.
NMg
D6rfBENtC
W
~
AeL N tCMe
0
1244
>a
r
I~
A6E MeYEANB "n r-r
. ..en.....w,.ww.o
T.xr-naoxs 1.-MnrtalitT ratio: death rata of inen with a historY of oul7 cigarette
amakmg divided br death rate at mea who never amoked regularl7. DiHereaee
(in death r.te/100,0D0 man-Yean): death rate of inea with a histalY of
only cigarette lowking mluua death rate of inen who never amoked tegohvly.
Theee men were divided into two groups: 1) "currentcigerette emokets"-
thoae who were smoking cigarettes regularly at the time they enrolled in
the study, and 2) "eacigerette smokers"-those who had stopped smoking
before enrollment. Findings in these two groupe are eummariaed in tables
•
2 through 5.
As in previoue studies, the death rates of curtent cigarette emokere
increased with the number of cigarettes smoked per day (table 2). This
trend was most pronounced in the younger age groups. In age group
80-89 there were so few heavy cigarette emokere that the death rates were
unstable statistically. The relationship between death rates and current
amount of eigerette smoking is illustrated in text-8gure 2 in terms of mor-s tality ratioe for men
between the ages of 40 and 69. We computed these
mortality ratios by dividing the age-standardized death rates of the
cigarette emokere by the age.tandardigod death rates of inen who never
smoked regularly.
In eeveral retrospective studise of smoking in relation to lung cancer,
•
emokers were asked whether they inhaled (15-18). Data from the first
of theee atudiee (15) gave the impression that inhalation is unimportant
in respect to lung cancer, but data from later retrospective studies (1B-18)
v4T9sszooT
CIOARETI•E LABELINO AND ADyERTIBINp
MORTALITY RATIOS
TOTAL DEATBS
=./e
AGE 40-69
..ar
~
I
~
153
MlKw p e
H
Marn m-U Io!
~aWll• neaelalr;4[TTalW,Eaee1
T.xnnaoee 2.-Reletione~hlp between death ~~d eurnnt amount of mpnl,y
.mokiua ln tenon o( moryBtr ntqt rar
.grM4D.ad69.
T•RLa Z--Age+i.nd.rdind death n
amoker. with hbrorY of oNF olaerette e~kln0'~ men-ya.n of eunent
.mokeil regyl.rlr an ahewn )or oamth ntr at mm wpa novsro
wrhaa
M{e at .tut of atudy
Amount, Inhalation aod Bua
a9e at etart of woLhig 40..49 6p-gp s0-ep *0-69 Wtel
_7.
7D9 e0-n 40-89
Total, curteot cipntte -
-emokerc - -
643 I,
Numher pec day
1-p
10.1D 411 a,337 1,810 7,010 15.012 a,17a
146
~~ 1,351 010 a, gp9 1, a76 e, bla 14, 859
z0-3D 597 40+ 640 I
3, z71 I,aaa
l. 828
J.a17
s~ 3z,4ab 468 l1,,774 ssa 6.000
DeKree of lnhahtkxo 772 1.
None 7, 0811 lal3n, 4J4, ,,e4a 4J4 Y,tbe ana
8light
BZS t. IA4 a, a9b 495 1 Deep 1, 330 A 887 11, 7a8 7,777
Modenta 306 3,305 1
667 1. 404 , 608 8, Da7 827 14, O8a
1 aa, ' 3gei i~ ebe e, !s, co4
Ag aet taet at eoqqna eJa .a4o
so4 9,
+ sas at.a4a
1a~-iY ~~ $ 4a4 1 160 a 684 <la
712 i, : 3a7 g;eae ia+ns i:9z.B
727 1 703ioo a: ~ 745
eea 1 741 7. 7Da la. 780 $ 560
869 9, a8a I8.14a Ragl
Never emoked ngularl) 253 652 ~enl!leYelethlspeeF
1.809 j 812 4.871 li ~9a7 f.7a9
gave the opposite impresksion. No inforumstion on inha]ation 1s svailable
f Some smokenCdeliberate Previously undertokeD (1-8).t eome tend to take it on y drawIu~ ke deeply
into their lynge and
~ NtO ~B°' The latter , genernl(yssythat
Po~H~ettif.lluteol~rlF.~r 1 l/wuu~re.~~'r4Jrbea,aay,.yw~k...b,a
IMr IakrYd Itrlyy~M'~etne wke~lt ry /kq4M w. I~~y~V ~ewrrltrrM

154
CIGARETTE LABELING AND ADVERTISING
they do.not inhale (although they must inhale eome emoke). In thie
study, current cigarette emukere were asked:
About how much do you inhale whon smoking cigarettes? Do not Inhale 0
Inhele elightly O Inhele moderetely O iuhale deoDly 0
Table 2 and text-figure 3 show increase of death eath rates with the degree
to which cigarette smokers eaid they inhaled. For example, among mon
between tho ages of 40 and 69, the doath rate of cigarette smokers who
said they did not inhale was 1.64 times ee high as the death rate of non-
smokers, while tha doath rate of those who said they inhaled deeply wna
2.22 times ae high ae the death rato of nonsmokers (text-fig. 3). The
relationship between death rates and degree of inhalation increased with
age. In age group 90-79, the death rate of deep inhalere wae only slightly
higher than the doath rate of men who said they did not inhale, but in
older ago groups the death rate ot deep inhalera wae much higher than the
rate of inen who said they did not inhale.
2.5
,e
MORTALITY RATIOS
rrr
TOTAL DEATHS
1fe
AGE 40-69 ~aa
1.44
nn '
~~
L_1 .._.LL...L_t..
IL-N eeln YMMT Y-QIYte erV
WeeFe -
eewLMLY Y[GeF[Orwalatpe
p aCM[T]r 9YOe[
Tsxnnouns 3.-Relatlonehlp between death rates and degree of Inhalation in amma
of mortality ratloeTor maa between tget of 40 aad 60.
Table 3 ehows death rates of current cigarette smokers aged 40-69 in
relation to both number of cigarettee smoked per day and degree of inhela-
tion. Among men smoking the gpme number of cigarettes per day,
death rates generally increased with degree of inhalation. Among men
inhaling to the same degree, death rates generally increased with number
of cigarettes smoked per day.
Current cigarette smokers were asked at what age they began to emoko.
Their death rates were found to be inversely related to the age at which
they started the habit (table 2 and text-fig. 4). For example, among
men aged 40-69, the death rate of cigarette smokere who started smoking
after the age of 25 wae 1.42 times ae high ee the death rate of inen who
never smoked, while the death rate of those who started smoking before '
the age of 16 wae 2.29 times ae high as the death ra4 of men who never
smoked.
s4tssszooi
l;.igerettee
Per day
CIC'>RE1TE LABELINQ AND ADVERTI6INp
o( ou 8`A 8~ toardIred doah retce pur 100.000 m.a-
smoki~t ei mokcre with
cu-rnmt an e~ 4~0 at eteriit°ry of anly i4gerot~
moYnt of emOklag aod ds f etudY cleseilied b
greo of inhaieYea y
1-9
10-I9
20-39
40+
Tbta7
Deerae of Inha4tion
Noue 6light Moder.N
~
Vggg - V Total
i; s~a 1 664 i; 6s~
~.g~ i'9ea i;619
aao I; 1: e°e
Table 4 ehowg death
I 403
I. 671
1, 801
2,003
l. 60>f
I'27g
Ias2
1: 652
1 774
7, 610
i55
clgerettee smoked per day and age a e~9 in relation
to both number of
meR who smoked the same number of
h they began te gmoke. Among
mOd'~g 4h0re~ 4 azt~e agema ~ aoe d~ner°gBillo~ma B ym ~ who ~ d
igarettm d per day, de
We have conaidered .. generally in~eae~ with number of
extent of exposure tbreO variablee, all of which
,na~ of inh 8~ y~edemoke: number of cignrette~s ag ~~ the
~~ eaeh variable and a at etert of emoking. Death rntoa
inter'ulated• For exemple, men wh ° coneiderable extent
generally tend to inhale the o amoke many ci they were
fewer emoke more deeply than do ~t~e ~ day
begm ty~b~a~ d~Yn(I1, 14)• Furthermp m who emoke
per da B age re• cig td emok
)•ter iu lif0 (I,E), °~ s0eep~t j•D~ea bo begin the habit.omewhst
'mpO~•nt, eioee it is not oDl ~tte smoking eeeme particularl
+Dh.i.EiuDU and a„m~ f r~agu°e°ttes•am° d a Teer d•~&w~a nf
0
AGE 40-69 i - asr
ta
Loo
aeYER ba - ' " ~ u"' .n
fa106-t.rm. q 4-Relatfonehip 6et ~~ t~rr[ M~amg .
morf.lfty r.tfoafor meo~b.t~ nyew, 01 iD~ed E rott• smokia• 11,0111,11
I
~op

156
CIOARETTE LABELING AND ADVERTISING
TAeta 4.-Age-etandardised deatb rates per 100,000 maa-yean of current eigamtte
emakem with hietury of only eigamtte emokmg. Men aged 40-g9 at start ef etudy
elasei6ed by eurmnt smnunt of smoking aed s8e smoking was begun
Age emoking wm begun
Cigarettes
perda7
25+
20-24 -
15-19
GIg
Total
1-9 961 1,039 1,589 1,407 1,279
10-19 1
226 1,324 1,642 1,679 1.552
20-39 ,
1
203 1,420 1,750 1,871 1,652
40+ ,
1,247 1.376 1,097 I, 899 1,774
Total 1, 160 1,367 1,741 1,860 1,610
Table 5 shows age-etandardimd death rates of excigarette amakers
aged 40-89 in relation to the number of years since they last smoked
and to former amount of smoking. Rates for current cigarette emokere
and for men who never smoked regularly are shown for comparison.
Among ea-cigarette amukers who previously amoked I to 19 cigarettes
a day, the death rate decreased steadily with years since lasb smoking.
Even those who had given up the habit less than 1 yoar before ennllmeos
in the study had lower death rates than men currently smoking I to 19
cigarettes at enrollment
The most striking finding shown in table 6 ie that, among men who
amoked 20 or more cigarettes per day, the death rate of those who had
stopped smoking less than a year before enrollment in the study was considerably higher than the
death rate of men gnloking cigarettes at the
time of enrollment. However, the death rate of the excigarette smokers
decreased with length of time since last srmoking. Those who had stopped
amoking for over 6 years had lower death rates then current cigarette
amekere. This was found in a pnvioue study (t).. As described in (15),
the explanation followe; I1lness most often leads a amoker to give up the
habit. Thus recent ezmtokers, ae a group, include a high proportion
yre of er-cigantte emoken
T"ta 6rAgastandudised death rates per 100,000 man- es
with history of unly cigarette smoking. Death rstee of curteot cigarette smokers
with history of only mgamtte smoking and of men who never smoked an shown
for eomparmon. Men aged 40-g9 at start of study
Smoked 1-19 uigarettes Bmoked 20+ eiga[efMs
aday aday
o mm of deaths rate of inea of dedoke nto
&s-emo ~amtfe amokmg) loo 221
2
<1
1-4 1,118
2
755 40
99 1, 327
1, 247
e3', oso
366 ,
1, 718
5-9 ,
2,552 79 1.077 8,688 287 1,229
10+ 6 962 129 703 10, 788 334 1 008
,
Total e:-amoken• 12, 277 347 955 31,054 1.172 , 372
1
Carrent eiZamtta amokerl 31, 6/3
1, Aea
l,'+oa 97,778 3.703 1, 6113
Never emoked tegulady 79, 9g9 1,074 813 79,069 1,974 812
•grmbartetWntamE.MrweYSYM nW W n.aaMa
s4issszooi
CICARETTE LABELING AND ADVERTISING
157
of inen in ill health. In wnsequence, the death rates of ex-heavy cigarette
smokers aro very high during the succeeding few yeare. Since this
eelective effect gradually diminishee with time, ex-smokam who gave
up the habit many years ago do not include so many men in poor health.
Thore is a corollary to this finding. When a cigarette smoker fn ill
health gives up the habit, he is thereby removed from the class of inen
designatedae"currentemokeraP Thereeuftofthiaiethattheeubeoquent
death rate of the group designated ae °current amokers° is lower than
it would be otherwiee. In addition, ill health often loade a heavy cigarette
smoker to reduce his daily coneumption of cigarettea (1J), This removea
eome meo in poor healtk from the claae deeignated as ~,eurrent very
heavy amokere^ and further reduces the death rate in this group.
Pipe and Cigar Smoken Pipe and cigar smoking is now far less common than cigarette gmokiog
and relatively few subjects had a history of only pipa smoking or only
cigar amoking. For this reason, the age-epecifio death rates for these
emokers were rather unstable statistically (particulsrly in certain age
groups) and a highly detailed analyeie e€ the data is not warranted.
More detailed figures will be reported when the subjects have been traced
for several additional yeace and mon deaths are available for aoalyeis,
fluence Table 1 on e6 the ows likelihood pipe and cigar emoking appears to have relatively
death ratee, However, ill health has considerable in-
elihood that a pipe or cigar smoker will give up the
little t 08). influenceuence on Apparently bacauae of this, ex-pipe smoken had tiighelr
death rates than current pipe gmokers, and ex-cigar smokers had higher
death rates than current cigar smokers. This is shown in table 6, which
is confined to men between the agea of 56 and 84.
Most pipe and cigar smokers said they did not inhale the amoke.
Among those who did, most eaid they inhaled only elightly; some said
they inha)ed to a moderate degree; and very few said they inhaled deeply
(1!). Current pipe and cigar emokera who nported at leaet some inhala-.
tion had higher death retee tban men who never smoked regularly and
far higher death rates than pipe snd cigar smokers who ewid they did not
inhale (table 6). Ameunt of pipe or cigar smoking eeemg relstively un-
important as compared with whether the smoke is inhaled a6least alightly,
CONTROL ON. OTHER VAR(ARLES
It eeems likely that other variableg influence the degree of aes.ociation
between oigarette smoking and death rates. Tu investigate this ponsi-
bility, we divided the subjects into various groups, each group identified
by some partioular characterietic. Within each, we ascertained the death
ratee in two subgroupe; 1) men who never smoked regularly and 2) men
currently smoking 20 or more cigarettee a day at enrollment, The latter
45-819 0-65-p,. 2_I1
Z&

I
158
CICARETTE LABELING AND ADVERTIBINa
I
1
CICARETTE IdHELiNp AND ADVERTIRINp ~
159
TAew 7. Age.et.odardiaed death ratce per 100 000
meo, aeed 40-69. Mco who never smoked regulariy man•yos,e comparud w for ith varimouous surrently
emakiag 30 or mom ei ar eroupe of
_ e etW a day at Qme af enrollment
TAU,. e.-Ageatanderdiud death ratoe per 100,000 man-years of men with history
of only pipe emoking, men with hietory of only cigar emoking, aod men
who never amoked regularly; agee 65-.64 at etart of study
Smoking history
Number
o/ nwo Number
of
deathe
Death
rate
Pipa emokem (toteq 8, 206 654 2.238
Ex-pipe emoken 2.388 236 2.792
Current pipe smokeo (tutal) 6, 818 418 2,012
1-8 a day 3,338 266 2,031
10+ a day 1,091 13l 1.643
No inhalstion 4.090 278 1,874
Some inhalation 1,382 108 2.408
CIger emokem (totep 13,246 987 2,347
- Ex-eigar emuken 4,272 406 2.703
Current eigar smoken (totN) 8,974 581 2.150
1i p dey 6,299 421 2, 120
6+ a day 2,556 147 2,135
No inhaletion 7,235 430 2,044
Borae intialabn 1, 384 110 2,695
Never smoked regularly 48,962 3,243 $ 113
Nal.eme emlanl aot.r 41d aetMW eeeaet re me W aet rlYedeYes efklbeYlNa
subgroup included men who smoked only cigarettes and men who smoked
cigars or pipes in addition to cigarettes.
The results are summarized in table 7, which altowg age-gtandardir.ed
death rates of men between the ages of 40 and 69. The variables studied
ware: longevity of parents and grandparents; cancer in parents and gib•
lingg; age of mother at birth of subject; number of siblings; height of
subject; religion; education; race and nativity; certain occupations; place
of residence and occupational exposures; frequency of fried foods eaten;
degree of nervous tension; use of tranquilizers, laxatives, and antiacid
medicines; history of disease; marital status; amount of exercise; houre of
sleep; degree of baldness; circumcision; and years lived in present neigh-
borhood. Altogether, we studied 85 groups of men as identified by these
variables. Within_ every group, the death rate of the cigaretto smokers
was substantially higher than that of the nongmokerg (table 7). Most
groups are adequatelp identified by brief legends. However, a few require
further explanation. yonpspiiy.-'ihe subjects were asked the age (or age at time of death)
of their parents and grandparents. Fifty-five percent were able to give
the approximate age of both their parents and two or more of their grand-
parents. A subject is more apt to know the age of a grandparont whom
he knew than a grandparent who died before the subject was bnrn.
Therefore, it seemg reasonable to suppose that ages are more likely to be
recorded for grandparents who lived to an old age than for grandparents
who died at a relatively young age. For this anal.ysig, long-lived families
were defined am follows: 1) the subject's father or at leagt one paternal
I
tlppen---- las -f---V -
r.mllr blelv
lnpouwa ~(wenq araeap,r.
.ale) r
ehert-e.M Ibv.em, PaeCy.w
e.nYl
eennr 1+ (p.ney UNmp)
C,nvr r+ fn.vnla Ybay.)
lnnrunC;aaooeM ebor4awd+aour
AIe1N mMh.YNMMeuUset
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as-Y
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Nuuler N hvtbe,r M rhl..
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1
9
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UeeNN
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tllr
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ter
ou
7ee
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Lan
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pYu e/,a,lGqp pe eqepatyay
eapqun
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..dFlb4le,'..
Ne.ee Cle..
iNUee1 m+~
fee, uy eq
'tb.n w. aeur~ee amalti Ile
UeeY..eqme aN
'h.e er ybvp-.a„aq,~Y
arav,u.
l,ebr
l,eer
rro 1,Y6
ellr-®pnOW..04~YM eN I.eW
fY LAa
rMeeve bWarr
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aYecme c.wY+rr
rnmen
D-rt^A aeatkN, wt.mm.a.
r.4alNa
Naee
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Iu I,IDa
Mal Lmo
nu l.tle
® LYI
rAe 1.QY
l. e1a
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laa
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fee
eN
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t.w
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l,m
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1ee
er.
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toa t a
Yan Y pn.N Nyhkp,ass,
U
wu° •
le+"
D.ofeemmeu.ykyv
'n.aaouwa
N.UanVeyhna
t/rYl..e
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Anu.ud,eqlrlav
No eatkdll m.4kyN
ati om• Lero =.nr.b
H rN' Llra Nnn.
le-Ir an Lme ellebt
ap} mt I.Nr s.eN,sy
NatnThr.reerr a1e LNI n<arr
Mm°.° m e0e^ap erYet tkr YbYe a, b, v a
L.eNe aYT
Yal Lem
LIIN 3fiU•
1,YM r.NM
ne
raT
LYI
LMS•
L>Y•
ae L71a
m LIM
rl1 LYa
rl Ln1
rN• LUe•
Nr LNr
eee r.eee
o~ ew
k~ ~ LeMear,MOMrqela UAYrrrywtppmµqereL y>taeeb.paebreba
44issszoot

160
CIGARETTE LABELING AND ADVERTISING
'P.nu 7.-Ageatandnrdired death raten per 100.000 mso-years for various group. of
m®, aged 40-69. Men who n.,ver amoked regularly compared with men currently
emoking 20 or more cigarettes a day at time of eamlammt-Oontinued
Ars.md.NWJ
a..unW
Nrv meW
mntae mF r
nmmmrruEYWr nNWlr W
A{a+IVW..dlua
Ee.o nW
CIM
Ne e relW
metd +•
bee/amlaeywe wwwb aEy
eWe ps) 9.mm.
q ;oID• ;m. Naw 1!r 4no
I 1. 120 ;YM aWel ~ Yl I.nr
. ea taa ateer.r ss r,rs
1 al! L 'U1 MYN Y LY4
. eu yra
. On Lfs o4.+m.am
le} l.r,p %M. nunpbWltlNOVOW Yr LIN
eosb.ekb /M 4W
nemameYN Nr 4rN
NIn Tb~.rl.wMmrl.m penpuwpttWw WwW tiq~e.
'USrI~ErNa.f.00taµmr. wn.WO..ee~~pYrMr,rmm Ja.Irl~emW,uuo~Am
.m.
grandparent lived to 80 or older; 2) the subject's mother or at leset one
maternal grandparent lived to 80 or older; 3) neither parent died before
60 and at least one parent lived to over 70. By this definition, there
had to be long-lived progenitors both paternally and maternally. Shorb
lived families were harder to identify. For this analysis, relatively ahortd lived families were
defined as follows: 1) subject stated the ages of at
least one parent and two or more grandparents; 2) none of the progenitors
for whom ages were stated lived to the age of 80; and 3) at least one
parent and one grandparent died before reaching the age of 70.
Residence and oerupatfonaf Aietury: The subjects were divided into
three groups by place of residence: 1) rural as defined by the Bureau of
the Census, 2) "town or suburb," i.e., residence in a town of 2,500 to 49,000
population or in a small town or rural area in a metropolitan county, and
3) "city," i.e., residence in a city of 50,000 or more population. The
"town or suburb" dwellers and the "city" dwellers were each subdivided
into two groups: 1) those who stated they had been occupationally exposed
to gases, duets, fumes, chemieale, solvents, oil products, %rays, or radio-
active material and 2) those who said they had not had any such exposures.
Nervous teneios. Tbe following question was asked to obtain the
ntbjectb self-assessment of "preesureo or "nervous tension":
Many people oompl.ln that their work or bom"tuatfoa putr them under
pree.ure or nervoml tension. How muoh prer.ure or nervous tenton do yeu
fsel you sre under?
None 0 . 88gat 0 Moderate O Severe 0
As another way to identify people presumably suffering from nervous
tension, the subjects were asked whether they used tranquilizers.
Dfeease Aietory.-A list of diseases was printed on the questionnaire
wd the sqbject was asked to check any he bad ever had and whether be
e4ts(;szooi
CIGARETTE LABELING AND ADVERTISING
161
was "sick at present." Wo divided the subjects into two groups: 1)
men who said that they were "sick at presenV'or had a history of cancer,
heart disease, stroke, or high blood pressure_ and d 2) men who answered
those questions negaLively.-fixercfaa.-The subjects were asked:
How mueh erereiee do you get (work or play)?
None Q Slight O Moderate 0 Heavy 0
Those who chocked "none" had extremely high death rates. This might
be because eerious illness can prevent exerciee. Therefore, the analysis
in relation to amount of exercise (table 7) was confined to men who said
that they were not "sick at present" and had never had cancer, heart
disoase,etroke, or high blood pressure.
As would be expected, death rates varied with many factors studied.
For examplo, death rates were far higher among people sick at the time
of enrollment or with a history of certain eeriove dise.ees than among
people not sick and without a history of these serious diseases. Death
rates were somewhat higher among men who itsd not been to high school
than among men who were college graduates.
Within each of the 85 groups studied, the death rate of inen currently
smoking 20 or more cigarettes a day was considerably higher than the
death rata of inen who never smoked regularly.
HOSPITALIZATION AND DISEASE
At the time of the second follow-up (which started on Oct. 1, 1961,
but took many months to complete) all the surviving subjects who were
traced were requested to anewer a second questionnaire (text-fig. 5).
Approximately 96 percent of them did so. Table 8, confined to men
between the ages of 40 and 69, summarizes the findings in relation to the
smoking habits of the men as reported in the first queetionnaire. In
compiling this table, we assumed that all the men who died before the
second follow-up were hospitalized between the time they were enrolled
in the study aad the time of their death. We counted diseases reported
on death certificates of those dying before the second follow-up and
diseases reported on the questionnaires filled out by survivors.
The relationship between smoking habits and hospitalization was
essentially the same ae that between smoking habits and death rates ae
previouely described (table 8 and text-fig. 6). For example, 14.4 per-
cent of the men who never smoked regularly ware hospitalized; 19.0
percent of all men with a history of only cigarette smoking were hospital-
ized; and 22.0 percent of inen currently emoking 40 or more cigarettes a
day were hoepitslized. Among current cigarette emokere (with-a history
of only cigarette smoking) the percent hospitalized increased with number
of cigarettes smoked per day and with depth of inhalation and the per-
cent hospitalized was greater among men who started cigarette smoking

162
CIGARETTE LABELING AND ADVERTISING
.` .nc
~ r.Na..,..bw.rnNW.Nw..rN/..,W oU.Y«tMSrr T.r0 rYO
YI a.nldl
j i. /1... rw Md . swriesl .M,.r:..Yw aY~t. HS.r r.f D Ne D
i a •rsl[ .I l/N.1.r.n,NwN1: .
!1 wnb~~
Y._.ty_N. O .
H asi. el r'n., ,nwn.n,e
lxa..peMd.p.s.r.ulwrNnerarMe.dnbrl.rrS.r Y.r0 H.O---
n •m': WF.1 4fnn,..r
TaxS,nouge 6.-Seeond folbw-up qutetlonnaire (started In Oct., 1061) on hes-'
pita9tatlon, operations, and serioue Aieeeeeo accurring siaae October 1, 1969.
before the age of 15 than among men who etarted at an older age. This
pattern was found in every 5-year age group from 40-44 through age
group 85-89. In the analysis just described, men who died were included with men
who eaid they had been hospitalized. This had little effect on the findings
(table 8). For e:ample, in exactly the game analysis (but excluding men
Tana 8.-Peruent of inen hmpitnliaed, percent reporting cancer (other thsn skin
cancer), percent reportieg heart dieeue, endpe reeat reporting gaetrle or duodcnal
uleer between aart of study and eecond follow-up (apProdmately 2 yn)~M~~
aged 4U-e9 at start of study. Perceutagre w staud.rWaed for age 8e.a detai4
mnktng k,alt. -
Percent
hoep4
f+Rred
Percent
reporting
canoer
Percent
roporting
heart
dieeeee Percent
reporting
gastric or
duodenal
ulcer
Never smoked regularly 14.4 0.44 1.38 0. 39
Cigar, pipe 16.6 .49 1.67 .40
Cigarette and other 17.9 .76 2 46 .65
Cigarette only 19.0 .gY a 7a .70
Current cigarette amoken* 19.4 .91 2 96 .77
1-9 a day 16.5 .76 4. 10 .67
10-19 a day 18.1 .78 2 69 .69
1039aday 19.7 .96 3.09 .90
40+ a day - 22.0 1.13 3.26 .94
Do not inhale ' 16.8 .74 243 .69
Inhele elightly ' 17.7 .81 2.68 .72
Inhale moderately 19.2 .90 3.00 .7g
Inhale deeply 21.9 1.04 8.36 .gg
A c emokl waa begun
Y6+ ~
1& 9
. 64
172
.60
20-24 111. 3 . 81 2.71 .74
16-10 19.9 .98 3.08 .76
<16 21.3 1.06 8.1g 1..06
'waY . hMSr rf eelr rlprrrq ava W M.
CIGARETTE LABELING AND ADVERTISING
25
PERCENT OF A1EN HOSPITALIZED WITHIN TWO YE4Rg
IAqe 6roup 40-69)
I
eTs
163
~LI~IIIIIk~~~ ~
M.a. ^KNr '• a-n :O.rf -
s+o.ea :w. . o.. o.. c..
errLLMLr ORY ~ -
cuurrre wau..
Taarnuoaa 6.-Relstiomblp betrveen smoking habits and honpitaliration.
who died), 13.2 percent of the men who never smoked were hoepitalized;
16.8 percent with a history of only cigarette smoking were boepitalized;
and 19.6 percent currently smoking 40 or more cigarettea per day were
hospitalized. In this analyeis, we were interested in the incidence of certain diseases
rather than their prevalence. Thus analyses of cancer, heart disease,
and gastric and duodenal ulcers were confined to men who on the first
questionnaire said they had not had these diseasea up to that time. The
percent of men reporting these diseaeee (or dying of these diseasea) during
the first 2 years of the study wag considerably higher among cigarette
smokers than among nonsmokers and wee related to amount of cigarette
smoking, depth of inhalation, and age at which the subject began to smoke
(table 8).
Obviously, the reports of people on their own illnessee are not always
correct. However, judged from the phraseology of the answers, many
subjects must have consulted their doctor before answering the second
questionnaire. For example, many gave the technical name of an opera-
tion and many specified the histologic type of cancer. Granted that the
dieeeee named by a subject may be incorrect, subjects who reported they
had cancer, heart disease, or gastric or duodenal ulcers were almost cer-
tainly sick, even though in some cases the_ diagnosis may have been other
then what the patient supposed it to be.
CAUSES OF DEATH
AO the beginning of this analysis, we had obtained copies of the death
certificates for 18,224 (96eJo) of the 19,208 deaths among men between
the egea of 40 and 89. Deaths were elaaeified by "underlying wueer' ao-
G4T9G9%OOt

I
I
164
CIGARETTE LABELING AND ADVERTISING
cording to the rules of the International Statistical Classification of
Diseases, Injury, and Causes of Death! Except for cancer, this was
based on information on the death certificate. When cancer was reported
un a death certificate, we requested the certifying doctor to inform us
of diagnosis and the histologic type of the neoplasm.. At the beginning
of this analysis we had received replies from 77 percent of the doctors.
In some instances, the doctor amended the death certificate, and in such
instances we classified the death according to the doctor's information.
As mentioned earlier, the total death rate of pipe and cigar smokers
was not much higher than that of men who never smoked regularly.
However, as shown in table 9 (confined to men between the ages of 55
and 84) the death rate of pipe and cigar smokers was considerably higher
than that of nonsmokers from certain diseases, euoh as cancer of the buccal
cavity and pharynx, larynx, and eeophague,and gastric ulcer. This
finding is based on a rather small number of deaths from these diseases, but
it is consistent with findings in previous prospective studies. The lung
cancer death rate wae higher among pipe and cigar smokers than among
yean by underly ogor+ueetof death. Menawho 0o ereetmoked ngularly wmpamd
~ }ged
with thoee with hletory of ptpa or eigar~ing who aever emoked oigarettes;
Never enwked Hislor~ ~~;pe or
..regululy_ only
CIOARETTF, LABELING AND ADVERTISING
165
nonsmokers, but the death rato from this disease wae much lower among
pipe and cigar smokors than among cigarette smokers. This_ is also con-
sistent with findings in previous prospective studies.
-
Table 30 summurizes the findings for men who never smoked regularly
and for men with a history of regular cigarette smoking (regardless of
whether they also smoked cigarv and pipes). We calculated mortality
ratios by dividing the age-atandardizud death rate of cigarette emokere
by the agewtandardized death rate of nonsmmoke5s. The deuth rato of
cig®rette smokers was several timee as hlgh se thut of nonsmokere for the
following diseases: cancer of the lung, buccal cavity and phatynz, larynx,
esophagus, bladder, and pancreas; emphysema; gastric ulcer; and aortic
aneurysm (noneyphilitic). For several other diseases, including coronary
artery dieesee, the death rate of cigarette emoken wae considerably
higher than that of nonsmokers.
Cancer
In some instances there was doubt as to the primary site of cancer.
At
a later date we will present data for cancer deaths by primary site and
histologic type separately for thoee cases in which the diagnosis was based
on firm evidence and for thoee cases in which the diagnosis was based on
less certain evidence. We cannot do su at present becauee we have not
yet heard from all the doctors from whom we have requenlsd this infor-
lnation.
Number
Number For cancer as a whole (i.e., for all sites combined), the death rate of
of
' Underlying oauee af death deaths Death
nte of
deatbe Death
rate cigarette smokera was coneiderably higher than the death rate of non-
smokers, tbe mortality ratio being 1.98 in age range 40-69 but somewhat
ncer (tot.l)
C
485
828
385
0
887
80 less (1.75) in age range 70-89. Most of this difference was accounted for
by the high death rate of
i
t
a
n
L 23 17 3
3 c
garet
e emokere from cancer of the lung,
g
u
Ruccal cavityi pharyax 4 3 12 1
4 buccal cavity and pharynx, larynx, esophagus, bladder
and pancreas
Larynx
2
2
2
2
~
6 ,
.
The relationship between cigarette smoking and death re0ae from lun
Eeophagua ~
Other eites
454
302
338
834 g
cancer appears to increase with advancing age. For example, in ago
(totrl)
d
t
irculator
1
~ 1,485 1,418 group 40-6D the lung cancer death rate of all me_n with a history of ciga-
an
c
y
Hear
Coronar 1 801 4
9 907 955
1e1 rette smoking was 7.86 times as high as that of men who never sm
k
d
y
h
h
t
245
165
174 o
e
,
while in a
e
ro
70
h
ear
Ot
er
Cerebral vaeculv 383 236 2 8 231 g
g
up
-89, t
e mortality ratio rose to 19.07 (tablo 10).
Thi
b
Other ciroulatey 118 78 s was
ecause the lung cancer death rate increased greatlywipl
Other disemee (totaU 3 O 230
7 271
10 263
9 advancing age in cigarette smokers but increased very little with advancing
age in nonsmokers
- .
Emphysema 86 31 .
pneub,nNa;lnflueua
r
i
l 63
6 81
4
12
11
For the entire age range 40-89, the age-standardized lung cancer death
ce
Gastr
c u
Other ead sB-deflned 287 188 214 202 rate was 11.4 per 100,000 man-years for nonsmokers and 127.1
por 100
000
Acoidente; violema{ euldder 107 78 76 78 ,
man-years for current cigarette emokere with a history of only eigarette
tifi
r
3
086
2,010
2,217 130
A smoking (11:1). The age-standardized death rate of curreot cigarette
ra
ee
Total death cer
No death certlOUW
d total
G ,
8, 243 8
2,112
2,352 133
2,259 smokers (with a history of only cigarette smoking) increased greatly with
u
b
f
i
raa er o
n
m
c
garettes smoked per day (text-fig. 7). -
rlu
•
d
b Table 11 shows the lung cancer d
ath rat
i
f
V
aa
°
.In mpuy .mpnr.ma, we E.p..tee Om ,b.Mrf tlEwns te tb Intw/Wlw.l 14t. w
.nJ.meer•em..aWtb un aEe.ta eenlawN r.iqklot ueqrbl.ennaa Craa, w" aodfq /W aw taw~
••MaasfmpayuppeaodlrlemppwYMa
T
1e e
es o
ex-c
garetto smokers in
relation to how long it had been since they last smoked. The lung cancer
asitY4lMOnM,MJ.
waunr.nsr au~bm,vatYeea
oeissszooi

~
~
e~l
c0
~
O
Tsu 10.-Number of deaths and ege4tendardlsed death rates per 100,000 man-years by underlyin6 eauses
of death. Men who never srmoked
~l regularly compared with men with history of elgarette smoking
Age 40-69
Never emoked
regularly
Age 70-89
aucory c,aerace
Naver smoked Hlsto eeigerette
smoking
__.-ae ktnz
Num- Num- mor- i.um- _
her of Death ber of Death h8ty her of Death ber uf Dath fa8sy
ratio
IIndertying cause of death - deaths rnte deaths rate rstio deaths rate deaths rate
Cancer (total) 336 137 1,999 275 L 98 237 701 440 1,222 1.75
Lung. 27 11 610 88 7.86 6 14 99 257 19.07
Lced estdty: plmrynx 3 1 60 7 & 54 3 9 6 21 .33
ryw 3 1 30 4 &58 0.. 0 6 16
8 1 82 4 &67 1 3 7 21 8.82
g°js~daN° ' T 3 65 10 &31 8 25 26 79 &ig
gfdzey 12 5 60 7 L 43 6 15 8 22 1.49
Prostate 36 14 88 14 0.97 65 185 69 207 L 11
Psoerea° 16 6 132 - 19 2.95 15 45 31 88 1.90
Llver; biliary psaa8ea 9 4 47 7 1.84 6 18 7 19 1.04
&omech 27 11 108 16 L 39 30 90 41 123 1.38
C'elon; reetum 80 33 227 33 0.98 46 138 60 158 1.14
yeukemie 17 7 94 13 1.87 15 45 29 71 1.58
Lymphome-godgkln'sdiyase 39 16 101 16 0.91 11 33 15 42 1.29
4ltherepeciliedsites ~ I` 170 j.4j 21.82 45 18 27 17 53 174
81tes unknown
Heart circulatory (total) 1,201 490 5,813 836 1.70 1,341 3,911 1,648 4,725 1.21
Other tieart 843 345 4,287 627 1.82 792 2,337 1,052 2, 910 1.25
Aoxtleaneuryam 138 56 543 78 1.39 167 478 216 659 1.38
Oerebcs] vascular 19 8 156 24 2 96 9 26 40 110 4.25
Other circulatory 18 1{ 67 145 86 i: s 262 ~ 261 734 0.94
79 262 1.13
Other diseases (total) 211 ~ 1' 169 161 1.83
229 673 377 1,056 1.37
~pb yM~t~t '8.83 4 12 71 189 15.52
Pneumonfe;fnfluenra 17 7 97 14 1.97 50 145 77
Other pulmonsry 224 1.54
lieetric 21 9 109 1g 1.89 18 63 39 109 2. 03
ulceij
Duodeoel ulcer 3 1 49 7 6 38 4
12 15 36 2 97
GSrrhusia of liver ' 8 8 44 6 1. 97 12 37 16 85 1. 47
Nephritis; nephroaie6 224 10 5 11 1825 5 18 1.70 6 18 7 18 0.98 Disheta 26 1l 12 L 14 24 67 20 58
0.97 Other speciEed dinaea 89 13 L 21 28 82 26 72 0.58
111-defined diseesea - 73 30 811 44 1. 46 69 205 95 269 1131
7 8 38 6 1.83 14 42 9 26 0.62
Accidents; vklence; suicides 134 58 616 T0 L 20 37 108 61 175 1.62
Total death eertifiesta 1,892 773 9,345 1,342
1. 73 1, 844
No death eerti6wtee . 92 38 533 76 201 97 6' 289 2' 108 7' 291 1.00
Grand total 1,974 811 9.878 1,418 L 74 1,941 6.692 2,634 7.469 1.31
Na: NwWler neb.n GseG m ba! nb. artled b onma. tlmltran[ e°m. tL.c teowe.
. 'fineeusrubmn4v.mtmd,aeesrafte.rS.o.yl.me f~VeTOns'11E or.nbout EmurLnb.
tOxtk atorc.nd wwleluna vkr.
INtpNtYS, npEreW, euJ utler kleuq Ayo.e,,
MCe-
G

168
CIGARETTE LABELING AND ADVERTISING
LUNG OkBtEn
AGC-6TAt81N811IF0 DEATH RaTEB-IfE RANGE 40•gg
~
~ soo
~ Iw
$
~ wo
~ so
A
p ry[yt~g Ff ,e~t tD-]B- - M•
a,e+ru
atpLYar MMInlelncY[rTte WneDaOAr
Tex~noaae 7.-Ageatanderdimed lung eanew de.th rates for nommotms and
eurrent cigarette smoken ranging in age from 4U-9i',
death rates of light smokers who had stopped gmoking lees than i year
before enrollment in the study (and heavy emokers who had stopped
smoking for less than 5 years) were higher than the rates for those cur-
rently smoking cigarettes at enrollment, becauee symptoms of lung cancer
(or a diagnosis of lung cancer) often result in a smoker giving up the habit
(lg). Lung cancer death rates of ex-eigarette emokere decreased merkcdly
with length of time since )ast cigarette smoking. Men who had given up
smoking for several years had lower lung cancer death rates than current
cigarette smoken.
Twar.n 11.-Lung cancer age-rtandardi]ed death retee per 100,000 nvn-yean of ex-
eigarette emoken with a history of onl Wggrsette emokin8g• llesth rates of ourreut
~~ .~~kedmare~ownlor~eorymop.~ eou. a Mm .ged o4069 1i a M~entu~dho oeeer
8 ked 20t WPretten s..
ttee .
Smokd 1-1~9 Wg.re
Number N~hQ
a[
Death
Number
f
Exl~ ~/e~~ I~
.+t ig•r dn61 of men
1.118 deKhs
s ].t+
6a nun
o
o
9;B05
1-4 1 1
6-9 . 2,652 798
30
10+ KsmaIease Q~
1S,277 1
10 6
27 ,
31, 064
Current cigarette 543 62 66 07.776
emokem ~
Never smoked regularly 79,069 27 1/ 79,959
•g.amut.r oet MWy te. om6r N L.+aea 4•aMMV rn r.eM.
zeZ9ssZOOZ
Number D~th
of
deaths nta
0
3
11g
16 72
12
74 87
28a 137
27 11
CIGARETTE LABELING AND ADVERTISING
169
Coronary Artery Diseses
Table 12 ehowe death rates from coronary artery disease by smoking
habits and age at start of study. In all age groups except the 80-89 age
group, the coronary artery disease death rate was highest among men
with a history of only cigarette smoking. It judged by mortality ratios,
the relationehip between cigarette smoking and death rates was very high
in age group 40-49 but decreased with advancing age. Pbr example, the
following mortality ratios were found when the coronary artery disease
death rate of current cigarette smoken (with a history of only cigarette
smoking) Nee divided by the coronary artery disease death rate of inen
who never smoked regularly: 3.48 at age 40-49; 2.39 at age 60-69; 1.66 at
age 60-69; 1.40 at age 70-79; and 0.88 at age 50-89.
T.ter.. 12.-Cmomr~ artuq diaeaae, Agoatanderdired death rates from eorunary
artery disease per IOO,a00 m.o-yeere br emoking habite aud e at Wrt of et d
•g u
Pipe and Wgar '
Ciur only
Cigarette and other
Cigarette only
Never emoked regularly
Pipe onf
r
suo-
8mnking habits 4PBi9 60~9 60-~89 Y 7A079 &1-B9 Total
Tota1T ourreat elp]ett•
n4n~.
584 1,060
669 l, 493
663 1,384
773 1,861
718
7037
730
763
637
672
705
803
2,800 3,797
3, 476 3.948
a, 200 4,870
2, 694 3,078
2,540 -
2,240 3,131
2, 663 3,520
2,767 2,948
3.80 9,655
516
820
538
662
eie
760
904
878
78e
854
984
1,138
5} 209 676 1,202 601 2,374 816 739
20.24 273 643 1,316 678 2,086 3,981 812
15-19 301 890 1, 486 748 3,486 6,054 1,003
G15 816 707 I,417 744 3,679 7,065 1,031
•cm.et awuw m.r.r weh.6re.r a wr dn,rer.m,urr.
Among current cigarette emokers with a history of only cigarette
smoking, the death rate from coronary artery diseese increased con-
sistently with amount of smoking in age group 40-49 and in age group
60-69, but this trend wes not found in the older age groupa. Text-figure 8
ehows the increase in death rates from coronary artery disease with amount
of cigarette smoking (expressed by mortality ratios) for age group 40-69
in which a very pronounced trend was found. That the trend did not
hold in the older age groups may be because man who have heart attacke
often give up smoking or decrease their daily consumption of cigarettea (13).
83 278
62 313
136 303
132 305
100 517
268 .e10
841 346 1,906 4,324
976 382 1,610 4,107
$68 380 1,027 3,943
986 366 l, 863 4, 285
1, 171 663 . 2,630 4, 800
1,322 661 2,763 a,78r
287 663 1,398
214 601 1,188
254 632 1,489
281 689 1,437
393 723 1,313
one 405
8light 223
Moderate 292
Deep 290
Age smoking was he4ua
1 8 per y
a
,0-19
20-3e
40+
Degree of IuhaWAon
Was
Numher d
__r.___,,w
I

170
CIGARETTE LABELING AND ADVERTISING
a.
MORTALITY RATIOS ---
rX1RONMY ARTERY DISEASE
AGE 40-59 ea
^.
as
eCYte 1-.r le-./r - M-!9 A01
LIn2D -
aLfaaaRY alaRaDFneY1CTTCalamCDlaY
TexT-rlouaa 8.-inerrtase in death rates from coronary artery diseeese with amount
- if cigarette smoking (ekpreesod In mortality ratios) for age g.oup 40-59.
The death rate from coronary disease generally increased with the dee ee
to which cigarette emokers said they inhaled. While the pattern is-not
completely consistent in this respect (i.e., a few figures, such ae the figure
for noniuhalets in age group 40-49, are rather badly out of line), it seems
to hold for all age groups. The pattern was eomewhat more consistent
for the age at which current cigarette gmokere said they began to smoke:
In general, death rates from coronary artery disease were inversely related
to age at start of cigarette smoking.
Table 13 shows coronary artery disease death rates of excigarette
emokere. The picture is much the same us for total deaths: Recent
excigarette smokers had a high death rate from this disease, but the rate
decreased with length of time since lest smoking. Excigarette gmokera
Taar.e 13.-Coronary discaee age-etandardimd death rates per 100,000 man-years of
e:-uigarette emnkere with history of only cigarette emoking Death ratee of Durrent
cigaretteamokem with history of only cigarette enloking and of men who neveremoked
Are showa roe compariaon. Men eged 40-09 at start of study
8moked 20+ cigarettes
a da>:
Number Number Death Number Numher Death
of inen of deathk rate of inen of deaths rate
Esamokere (yerte ainee
last cigarette
smoking)
t
,118
9
21
,628
7
95
14 2,755 48 605 8.050 153 701
5-9 2,552 40 545 8,588 113 488
10+ 5,852 57 309 10,788 144 431
Total ea.mokersa 12,277 164 450 31,054 477 555
Current oigarette emokere 34,543 616 660 97,779 1,663 735
Never smoked regularly 79.959 848 346 79,969 843 345
•atmntrn vat MWOC tan mwtseot n.. aoq hd meklsg /e amlttd.
EeT9sszooT
CIGARETTE LABELING AND ADVERTISING
171
who had given up the habit for several years bad lowor death rates from
coronary artery dieease than current cigarette smokels.
MATCHED PAIR ANALYSIS
It hae sometimes been suggested tbat the association between cigarette
smoking and death rates might conceivably result merely from an inci-
dental association between cigarette smoking and somo other factor(s)
which bee a great influence on death rates (19). This is extremely unlikely
in light o(: 1) the quantitative relationship between death rates and the
degree of exposure to cigarette smoke, 2) the finding that among ex-cig-
arette smokers death rates diminish with length of time since last emoking,
3) the known biological effects (P0) of some of the components of cigarette
smoke, and 4) pathologic evidence of the effects of cigarette smoking upon
bronchial epithelium and tissues of the lung parenchyma (21, 22). Never-
theless, we decided to investigate the matter by etudying the death rates
of cigarette emokers and nonsmokers who were alike in many character-s isticv other than their
smoking habits. This was accomplished by a
matched pair analysis carried out ae follows:
-
Two groups of subjects were identified: 1) men who never smoked
regularly and 2) men currently smoking 20 or more cigarettes a day
at enrollment in the study regardless of whether they also smoked cigars
or pipca. These two groups were then divided into 5-year ago groups.
Within each age group, we matched men by pairs, each p=r consisting
of a nonsmoker and a cigarette smoker. The two men in a pair had to
be alike in all the following characteristics: race (white, Negro, Mexican,
Indian, or Oriental); height; nativity (native-born or foreign-born);
residence (rural or urban); urban occupational exposure to dusts, tumes,
vapors, chemicals, radioactivity, etc. (yes or no); religion (Protestant,
Catholic, Jewish, or none); education; marital status (single, married,
widowed, divorced, or separated); drinking of alcoholic beveragea; eloop
(under 6 hours, 6-9 boura, or 10 or more hours per night); usual amount of
exercise (none or eome); severe nervous tension (yeg or no); use of tron-
quilizcrs (yes or no); "sick at present^ (yes or no) ; history of eancer other
than skin cancer (yes or no); and history of heart disease, stroke, or high
blood pressure (yes or no).
The matching on height, education, and drinking wee carried out
as followe: Height was recorded in step-intervals of 1 inch, and tho 2 mcn
in a pair bad to be in either the same category or in adjacent categories
(e.g., a nonsmoker 70 inches tall might be matched with a emoker who
was (59, 70, or 71 inches tall). Education was recorded in 5 categories: 1)
no high school, 2) some high school, 3) high scbool graduate, 4) eomo col-, lege, and 6) college
graduate. The 2 men in a pair had to be in the eame
education rstegory or in adjacent categories. The drinking of alcoholic
beverages wes recorded in 5 categories: 1) none, 2) occasional only or not
over 4 gleagee of beer or wine a day snd no bard liquor, 3) 5 or more glasses

172
CIGARETTE LABELING AND ADVERTISING
of beer or wine a day but no regular drinking of hard liquor, 4) 1 to 3 drinks
of hard liquor a (lay (whiskey, gin, rum, etc.), and 5) 4 or more drinks of
hard liquor a day. The 2 men in a pair had to be in the eame drinking
category. In respect to age, the matching procedure required only that the
2 men in a pair be in the enme 5-year age group. Wheu the matching was
completed, we found that the average age of the nonsmokersiu the
matched pain was a trifle older thau the average age of the cigarette
smokers in the matched paire.
The matching procedure was carried out with an IBM 1410 computer.
The records for the nonsmokers were put on one magnetic tape and the
records for the cigarette smoker3 on another. The records in both tapes
were then sorted in order by the codes for all the variables under oonsidera-
tion as described. Thus on both tapes the records were arranged in
blocks, a block being defined as a group of records identically coded in
all the variables under consideration. By use of random numbcn, the
records within each block were arranged in random order. The 2 tapes
were then compared block by block. Blocks found on only one tape (ti.e.,
unmatched blocks) were discarded. Matching blocks of equal length
(i.e., the eame number of cigarette smokers as nonsmokers) were accepted
as matching paira. For example, if a block of 2 cigarette smokets matched
a block of 2 nonsmokers, then 2 matched pairs were identified, the first
cigarette smoker and the first nonsmoker being the first pair end the second
cigarette smoker and the second nonsmoker being the second pair. If
the matched blocks were of unequal length, then the ercese records in the
longer block were discarded. For example, if a block of 5 cigarette smok-
era matched a block of only 2, then the first 2 emokere formed matched
pain with the 2 nonsmokers, and the lavt 3 emokels were discarded. Thus
the eacese. (discarded) records were selected at random since, within each
block, the records were arranged in random order.
A matching procedure of this sort tends to eliminate subjects with
unusual characteristics or unusual combinations of characteristics. For
example, since thare were only a few extremely tall emokere and only a
few extremely tall nonsmoker , there wae little chance of an extremely
tall pair of mry being found who were alike in height and all the otber
characteristics under consideration. Likewise, since men who were well
at enrollment greatly outnumbered men who were sick, there was lees
chance of matched pain among men who were sick than among men who
were we1L Thus the men included in the matched pairw tended to be
thoee who were average in respect to several, if not all, the characteristics
under consideration. This was exaetly the type of men we wished to
study.
The extent to which men with a history of serious disease were elimi-
nated from the matched pain ie illuatrated by tbe followiog figuree. In the
original population (i.e., all nonsmokers and all current 20+ a day cigarette
smokers between the ages of 40 snd 79), 1.8 percent of the men said they •
b'ad a history of cancer (other than ekin cancer) and 16.6 percent said
they had a history of heart disesae, stroke, or high blood pressure. After
Vetssszooi
CIGARETTE LABELING AND ADVERTISING
173
the matched paire were selected it was found that only 0.4 percent of the
men in these pairs hnd a history of cancer (other than ekin cancer) and
11.8 percent bad a history of heart disease, stroke, or high blood pressure.
(The figures quoted apply equally to the cigarette smokers and the
nonsmokers in the matched paire, since they were matched on history of
disease as well as many other factore.) Since the matched pairs included
a smaller percentage of men with a history of serious disease than did the
original population, it was expected that death rates in the matched pairs
(both the cigarette smokers and the nonsmokers) would be much lower
than the death ratoe in the original population, and this prnvod true.
With so many characteristics to be considered, many men could not ba
matched. However, the computer found 36,975 matched pain of mon
(36,975 nonemokere and 36,975 cigarette smokers), such that the 2 men
in each pair were alike in all the specifications outlined.
The results of this analysis cra summarized in tables 14 and 15. Of the
36,975 nonsmokers, 662 (1.8%) died and, of the 36,975 cigarette smokera,
1,385 (3.7%) died between the start of the study and 5eptember 30, 1962.
This difference is statistically significant (P<0.000001). As shown in
tablo 13, within every 5 year age group from 40-44 through 75-79, many
more deaths occurred among the cigarette emokens than among the
nonsmokers.
Table 15 shows deatha in the matched pain classified by cause of
death. Of the 36,975 cigarette smokers, 110 died of lung cancor, while, of
the 36,975 nonsmokers, only 12 died of lung cancer. Cancer of the buccal
cavity, pharynx, larynx, and esophagus took the lives of 12 of the cigarotte
smokers but only I nonsmoker. Both cancer of the pancreae and d cancer
of the liver killed far more cigarette smokers than nonsmokers. Emphy-
sems resulted in the death of 15 cigarette smokers but unly 1 nonsmokor,
and aortic aneurysm accounted for the death of 30 cigarette smokers but
only 8 nonsmokers.
Coronary artery disease was the principal cause of death among
both the nonsmokers and the cigarette smokers. However, 654 of the
smokers died of this dieeaee compared with only 304 of the nonsmokers.
T,tau 14.-Matehed pair analyde: men who never emaked ,egululr metebed with
men currently amokiug 20 or mere eigarettea a day at earellmeat
Never smoked
regularly Ci anttee
20~- a dar
Age Poup Number
ef inea Number
of deatke Number
of ineo Numlror
of deathe
4D-44 3,410 15 3,410 40
45-49 10.468 59 10,468 192
a0-54 9, 688 123 9,683 252
55-59 e,634 135 6,534 323
60-64 090
t 990
a 264
Ob-89 2, 83 8 . 4
, 083 193
70-74 747 94 747 99
75-79 W6 160 33
ToW 3e, e67 ee, 975 1, 3"
IS-979 0-65=p,. $-12

174
CIGARETTE LABELING AND ADVERTISING
TAnnn 16.-Matched pair 1oe1yeie: number of deaths from various eauee among
36,976 men who never emokud regularly eod 30,975 men currently emeking 20 or
more cigarettes a day at enrollment. Age range 40-70
-- Number of deathe
Underlying cause of death Never
emokcd
regularly
Cigarettes
20+ a day
Cancer (toMl) 96 201
l 12 110
.nng
Buccnl cavity; pharynx 1 3
Imr
nx 0 3
y
us
hLo
he 0 6
p
g
Bladder 1 2
Pancreas 0 16
biliary passagea
Liver 1 7
;
Stomech 9 10
Colon; rectum 20 25
ccifud sites
r
Oth 43 64
sy
e
Site uoknowu a 16
d circulatory (total)
H
t a 401 $64
ear
n
- 304 654
Eoronary Other heart
30 64
rtic aneurysm
A 8
u
Cerebralbazcular . 44 84
Other circulatory 16
Other diseeses (totaB 73 127
s
ma
Em
h 1 15
e
p
y
Gaxtrie uleer 3 5
Cirrhosis of liver 9 17
Other specified diseases 69 86
Ill-defined diseases 1
Accidents; violence;euieidee 58 66
Total death terti6catee 628 1,308
77
No death eertificatea 34 1
385
Grand totai 662 .
Such factors as race, height, education, religion, nativity, residence,
occupational exposures, drinking habits, sleep, exercise, severe nervous
tension, and sickness are nssociated with a host of other factors including
heredity, environment, mental attainments, and personal characteristics.
Since the 2 men in each inatched pair were selected for their similarity
in all the characteristics mentioncd, they were almost certainly similar
in many other respects. However, they differed greatly in smoking
habits: One never smoked regularly and the other smoked 20 or more
cigarettes a day. During the same period, far more deaths ecculred
among the cigarette smokere than among the nonsmokers. It is hard to
escape the conclusion that this difference in number of deaths wag due
to the difference in gmoking habits.
REFERENCES
(1) Dor.L, R., and HILr., A. B.: Lung cancer and other aauen of death In relation
to emoking; second report on mortality of British doetors. Brit Med J 2:
1071-1081, 1960.
CIOARETTE LABELING AND ADVERTISING
175
(.D Her.rono, $ C., and Hovw, D.: Smoking and death ratee-repmt on 44 months
of follaw-up of 187,783 mcn. Part I. Total mortality. Part II. Death ratee
by cause. JAMA 166: 1150-1172;1294-1308, 1958.
(3) Donx, IL: Tobacco tonsuumpGon and mmtelity from cancer and other diseases.
Public Health Rop 74: 681-693, 1959.
(4) Dunn, J. E., Ja., Lrnonw, G., and BarsLow, L.: Lung eaneer mortality experl-
ence ef inen in certain oceupations In California. Amer J Public Health 60:
1475-1487, 1960.- - (5) BreT, E. W. R., Joera, G. H., and W.tLCnn, C. B.: A Canadian study of
mortality
in relation to smoking habits, a preBminary, report. Cenad J Public llealth
62: 09-106, 1961,
(0) Done, J. T., DAwesn, T. R., H.rrwnL, W. B., ILauw, A. B., and IGnn, li, A.:
Cigarette smoking and coronary heart diseeee. Combined expcrience of the
Albany and Framingham studies. New Eng J Med 26: 796-801, 1962,
(7) HAMUOpn, E. C.: Cancer etiology: new prospective spidendological study.
CA 9: 177-178, 1959.
(8) --: Smoking in relation to physical aomplNnts, Arch Environ Health
(Chicago) 3: 146-164, 1901.
(9) -_--[ Prospective studies on smoking in relation to death r.tn. Bulletin
de L'Inetitut International do Btatletique, 33d Beesion, Purls, 1061.
(10) -: $ame preBmiuary findings on physical oomplainls from a prospective
study of 1,064,004 men andwomen. Amer J Public Ilcdth 1: 11-23, 1064.
(11) HArrouo, E. C., and Gannx:ny 4: Smoking habite of men and women. J
N.t Canoer InetTl: 419-442, 1961. --(lE) .-; Changes in eigarette smoking. J Nat Csncer Inst. In
prrm.
(13) H.rrroao, E. C.: The influence of health ou smoking habits. Presented at the
-Btatiet;® Section Meeting of the American Publio Health Association, Kanem
City, Mo-, November 13, 1063. -- -(/O .-: Inhalation in relation to type and amount of smoking. J
Amer Statis-
tical Am 64: 36-51, 1959.
(16) Dow„ R., and HrLL, A. B.: A study of the aetiology of osreiaama of the lung.
Brit Med J 2: 1271-1280, 1952.
(16) LtceraT, F.: Xtologie und Prophylaxe des Lungenkrebees ab cin Problem der
Gewerbehygiens und dee Tabakrauehes, Dresden, T. BeelnkopB,1053, 212 pp.
(17) Baeer.ow, L., Ho.our, L., R.srusesa, G., and Asurs, H. K.: Occupat)ons
and cigarette smokiog se fsaton In lung eanoer- Amer J Public Health 44:
171-181, 1954,
(18) Bcxw.an, D., and DeMorx, P.: L'eoqu0te trao9alse eur 1'4Uologie du cancer
broncho-pulmonahe: r01e du tabaa. Bem Hop P.ris 33: 424-437, 1057.
(19) A.arn, H.; Relationship bctween human smoking habits and deathh mtse.
Cun Med Digest 22; 37-44, 19g5.
(d0) The Riologio EReats of Tobacco. ( Wynder, E. L., ed.), Hosbo, Litt4, Brown k
Compwny, 1955. '
(dt) Aasu.cn, 0., Broor, A. P., HArrorno, E. C., and G.wnaeeq L.: Changes in
bronchial epithelium in relation tosex, ago, ratdenoe, smoking and pneumonia.
New Eagl J Med 267: 111-119, 1962.
(M -: Smoking habits and age In relation to pWmouary ahangest rupture of
alveolsreeptums, fibraeie, and thickening of wags ofemall atteris aod arterioles.
Nsw Engl J Med 269: 1046-1064, 1963.
seissszooi

i
~
0.~
R (~{~
f'

178
s.rre wpnrrml Iy tlm volunleen. Mrt, slnce we wem
mnble In 1 te the .kwh thcvte nr othe o/g-
ciul d.nvme t to vnify tbe f n. these we.re clnsiged as knt io fnlluw-up in tlw Sgurn given aMve.
T.eu l.-a/.TTesr.e/ En.urin /e ( f ~T~ ~
S.dlr,a IuM/.n //Nbry1wd dy M- r
CIGARETTE LABELIFG AND ADVERTISING
r.
.r...r.........., uPn eJn a.A F~ rw.m
...la.ur rna ,..w ww r.r
Iiaensed- SMmkin, and Milkr• have raposted
the rnultr of a survey on smokinghuhih in a mpte-
senmtive sample of the United States populatlon
condnetedby the CcnrulBUreau as a part of the
Current ynpulatiun Survey In Febmary, IKS They
compared our findings with theln Iorr mcn in the
me age rangc. Aemrd'mg to their analysis, the
two studies were tn clase agreemmt as to the pro-
portian of inen with a history of regulu Nga.e1M
emok(ng.
Death Rda by Type of Srnekklg
Tahk I ahows the number af rn-ye.n of e.-
pnure. to r(sk by type of smnking ( hlerime history)
und by five_year age gmupr. Thrmsghout thu re-
port. Ihe age gmnpalwayerrcfers to the ageoF the
mokeJ had the lcwest Jeath mte. Mm with a
hhtnrry d regular cigarette smnking who abo
.muked dgan ud pipes had a death rate some-
l
Fla. 1. TwJ dsW rNw b> trp d ndN{ (IJp4aes
hlvmry) anL M.P •t •nn d nudv.
what lower Ihan thnt of inen who smoked cigarettes
mly. The dealh rate of inen whu had urwlked only
1%pn was jueeslightly above the rate fne men who
nevn emoked--fLe death rntc of ngar smoken wa+
slightly higher than that of pipe smoken.
1. nnler to sumrnesise these bnJings, we mm-
puted-the numberr of deaths which woukl have
eanrte.J amm.g mrn in each smnking eategory if
tAeis age-spa(gc denh rmes had been nanly the
as thase fnr men who never am:rked.'iLb .will
be referred m as the ' n ed u ber of deaths.
The obsesved number. of~heth divided by ehe tio-
pneed number pves the mortdtiy mNa By dd'mi-
oon, the morlatity ratfn fee rllm who nste smoked
is 1.00. In ahw woN.. the death rate of inen wha
T... l-Tred UwAr wd Danh llwe hr InOpUp MwTwn le TYM AlMYg (4//aae NYen)
eW Ov Aar r 51ws d ssade .. .
•.w a e.Mr
~
~
~
~ ~
~
..
.
.
..
.
nw.,._..
ar. .a u
n
,.,u..
~a..r.da...rs. ..... ._ ns
n..nn..n......... ..... I
ena ...._ .............._. . _. ..... .~n
aw I
oaw.ur....nar..e,.w.,ror.w.r .I..rrw..m.wr.~,....w..rsar.o...ae.r....r- meo at the t(mee they were
enrolled In 19% Table neva emoked 'u taken u a oontrd agolnrt which
2 shuwsthe wnesponding number of de.tlu end the death rata of mm In vrious rmnking ntego-
duth ntes per 100.000 man-yeane ne are mmpared (fig:2).
1. all Iwr age gmups. by far the hlghest deNh A total of 4wg deatM omlrmd amoog men w'ah
rate wu that Inr-snen with a histary af reNkr a hutory of regul.e e1g.rM, emoldng ooly. Only
elgarerte rsnoking mdy (gg 1). M® wha never Rggl d lhae rnm wouM M.a dkd bmweel Jam
4sissszooz
CIGARETTE LABELING AND ADVERTISING
uary, 1951 aad Ocmbeq 19S,S, had their agn
rl~'ific Jeath rnte heen Ilse s.me as fnr men wlw
never smoked. Thb digerenr.e of 1.783 deatbh
^tensticvlly signigcant (P<o.0p1). "n,
-e rnurl.Ly
tia (4dOfi t$g2t) k L/M. 1. aher .rorde, the
wora aua-ar
-- ooK ~
~~_i Z ~~ w r
~ ~ iu
tle G-wleallry retln fn toei drWW by M1pr d.eek-
In<
death rme d thne dgasette smoken wes egtk
higher Ihan the dedh sae nf a oompenbk group
of inen who norc. srroked, age being takm Inm
mnsWenriwr.
Thn moneliry ntb w.. 1.13 far men wilh c h4-
tary of segulu-clguatte smoking wlm .bo smaked
cgan or pipb, them being 2,910 ub.ervsd agaimt
4028 eepecled dntlx. Thk digseies ir rtatistically
sigslficant (p<(10Bl) It ir Me.meky that there
wllh ud.ed snroting h.b(Ir had snmewlut
knner death ratp Wae mrn who rssabed rJgerena
.. s. w .w
kYn 1-TUJ de.M nrw y wereet arw,rt d kprpl,
wdl.a at nr d y.a0oey ad br p
mdy. TIIb ir partly due tu the fact that them wem
fs.n, henry cigarette reeokerr unn,g ehoue with
misN Isu•b'its then am®g thwe wln smol.d dga-
rethi on.r. Howe.V. IIW dlls Yul atlmly an.nent
forlkaJigassm: - .
]79
The nortality rat(n wo 1.P2 for nren wlth a
history of cigar rmnk(ng only (P25 nhservM deaths
aguinrt Tgl c.pected deeshr ). Tte diHnrnm is rta.
thliully JgniBcant (p<0.0g1). For mesr with e
history of regular pipe unnking only, shere were
T/1 obrervell-dea0n, mrnporcd-wlth &M espected
deaths, giving a munality ntio of only 1.1g. WMk
MIS digerenae b significam (p<QOY)-the ngect d
pipe smnking eeenv tobe smcll u omnpered with
the efeat of dgarette smoking.
61B Mathr oocurnsd among m.s with a hbtary of
occasiun.l smoking as mmpared with 390 eryected
deaths. This dige.ence ir nnt tlatunrdly slgnifsnnt
(P=OAg). It appean that acculaul nnokieg hs
little, if any, ege<t on deeth rate.
De.th R.M by Aseunt of C/g..rte 9rkbg
The nl.r with a history d regulv dgvette
rmokking only wem lau(fied by their mnvq
wt d agarette emolung at the tlme of 9us
eaning in 1g52 In all four age graupe the dntA
rner hsve..ed smrknly with rmunl nf ug.ret(a
FV. 1-Yew.gry nlis (r rrsl .wly d d.drr 6y
ornwt amwr Ilu®1 d d~raM. se,yly,
smoking (tebk e and Be. 3). Tlro mortaBry ratb
saee fmin 1.00 for. men who nesp rrmked to 1.81
far nmke: ofuMce oneJlalf park a dayr trs 1.70
for anwken of ane-half m ane p.ck e day, to l.gg
for smokm ul ine tn rwn paclrr a day, and ro 211
lur smok- af twn pecke a rm-a dey (fig, e).
In other wa.de, the denh nte af inen melring
regukrly et a r.te of ba tEan m.Jreif paek af
aigarelta a day wu 34% higher than that of nlm
who nevet rmoked, the dnth raN of ines smoking
arre ro two packs a day wr ggtk higher thun that
of inen who nevee wunked, errd the deeM rae d
men smoking t.w Paeks or more a day war IY1S
higher than tAatof ineo who nerv rn¢ed.
SL^ flndingr fw men with e history d h.Nng
emuked dguetev regul.rly and plpe s tlgan u
weB aq .Irosen in tabk 3 by aaoslnt d dgueUe
s.nkbg ! 1g62 The asuof of pip .od tlpr
.0

180
CIGARETTE LABELING AND ADVERTISING
unklnR uf Ihe.e rmn wilh ,ni.ed IrsLits Iwe been
di.mg:ud,d Iw (1) ciguetle mmnkinR aPPeRn
tn husv lur ra se eRrct nn Ibe e.ehrew
r nFU U u:mkina •n:d (2) we knew d nn nuinghd wm n cnnven numher, o( elgan or nomher of
I'1 fdsnll ba.er,' 1 q al. t mbensof¢g-
etl .. Ah. t . Il eI lhe d Ih 1 1 en
'd d 1 / 'F fl knghutnolqle
iforml f eo with h 1 ry of tiSarelle
kingb,ly fl ll'R the t- mlnt ni ciga-
..u. „nnkna conm, v. Ihe merl with miaed snmk-
mµ habits bnd a dr.ub rwe 11% lawer, than men
wilh a history nf eigmclt< smoking onlF ThI. wns
IarFCly acmnnleel for by men who were rnrreMly
smoking hmh clgurs and cignnues in 1052, Ihis
gnnnp linving e death rate 29% lower than Ihat of
men with a history o( regular egarelle snnking
anly.
hxlnl cntirvly nr IaJ cul dnsvo In nn:,dorml xmnk-
inp. For a niparison. tahb 4 alsn slmws Orc m,mlwr
nf dealLs wul derh ruter fnr men •vho tre still
smoking regulerly in 1952 and for msn who nc+n
smokrvl.
1Le mrn with a hrsl ry rd egulxr A'relte
mnking who were not smok R g renn F lurly
n 1952 h I 1 ll m In d ,n Ih.,t uf n-
wbo e sull smnking ga Rer rcgrhdY hnt
hlgher thzn that of inen hul.d ,-er nnakeslL
whst b mme mrprbing• rhe eagar nnnken und d,e
pipe am ken who gave tip ILe hubis had dauh
rates higher Ilwn those of inen wln were still smok-
ing dEan ar pipes IegukrlM TLe interpretnlion of
th.: e camparisons is aonlpliealeJ by the feet that
illneu is mre of the reasons why a perwr may give
np smuking Howeeer, n more delaikd analysl. of
tbe data clnn6es the pistum.
Ta.ra >-Ter.t MMM aed IMn.1 gae. per 1WpM Nanyean Sr Anwm n) Smling aM by AH er Sl.n n) Srady
nnn_. a.
.ayw wy r .nfryuc.w-
1.+ Mn. M1.~u IN,Y Rm . Yw dwa R.r..IM-a.nr
The rk 0 1 of cypr amok . who smoked nn A Id 1 of 10,1196 men with u history of reguWro
ome Ibe / 5 gu day and nf plpel amoken who 6gnrelte s oking only d that they had sfopyed
snmked no more than 10 P pef h of wba® a day smnk g The.e mcw wv clad4d by the knith,
dilfered , ry little from Ih d tb ote ef inen who nf t/me sion they last anlaked i. e., nnder I yeuq
vcr smnked. Ilowever. cqfar snmken and Pipe 1-10 yeasa, and 10 or mure yenn, and by Iheir
unoken who smnked on than tbu amwnt had um preeious nlaunt of cigasette smoking,
dealh rnen agnigcanJy higher than me.n who . 1. e., under one pack a day msd ^rle park or nuue
smoked (p<0.008 fur ogar rmokers aod p-0.06 a day (fig. 6). 'nlore who eAd that they Iwd
(or pipeamoken). Inpped smoking ciRarettes leaa Ihan a year Ixiore
Death Ratea for Euesokns they were quetimled had a higher demll nte than
Table 4 showr Iha number af dealhs and death Omc wha were atig rmekmg In eur opiNan, thi- raln for
mm with e hislory af neular ntukirq{ reNeclsOleegMdhpahnnsnsnllmghalwuMher
whn .ad In 1952 that Ihey eiehs had givm up tIN Mm Ihe ee.esee; that h. mme peopla gM up
83Z969z00T
I
CIGARETTE LABELING AND ADVERTISING
181
rlmklnR ml~y Mrmne Ih ry a.e 111. There were sumPtinn of eig:vettn. Tlm fnik.ving Ibrm .cts uf
pnd.drly r,d, nren mong Ihqe wlm had emnpui.vnm show mnrl:dit mrins in relalian n
~mlumd mwking Ins than a year before the.n,dy chnnge in tlrc amonnl nf a rene erwkin . 77p
m Isream. Tlds wonld osmunt far th5 Algh death gnl mmapw ruon indieales that (1) foe dmse n,.
Tena - -Tulel OMh. and pean llarn ew Irli.rYU Ar.n-Yrn.. (ti. Itpe.y ef Megulsr SRw4ry er Ne4/ea Is
Caw.q SnqA/N /n InSp .ad ae Aae M 54n uf Slede
ar.m.u.n.
4 a.
r
l.,vw,.....~wle~......... ...rs
..e-.w. w .1 ......u...r.
y.
rnle in tins gmnp. Hnweveq rnan who 6ad stopped
,AinR fnr a year nr kmga had a lower death nn
tl.m tlune wlm swntinuM to snroke reaulady,
lhc nnnality mtio wal 1d1 for men vho wen
n rnnly rmnking lese Ilmn one peek day of cig-
.nyle. in 1052, MmtalOy ntia (or enlmken w/io
M1dl lIrevknuly smnked at this Ievel wen (I) 201
fLU tlu.c who h+d aopped snmking (or Ins Ihan
r m>,vR (2) 1,]fl for /tieq who had rmpped enmk-
Ibc bn 1 to 10 Yeara, and (3) 1.09 (or thnoe whu
lud slnpP-d nwking for 10 yean or long¢'Rle
,Imp In Hw Innrlul0y ra0u from 141 to I.kM u
slmislkallysiRniflcanl (p<Q001). -
'llnnmrmlity ratio was 2.02 for men .vho wen
rrmly nnnkinR nne paekor mare a day Of elp-
mu,i in 1162. Rf mmtolity ratius fin esarmkera
wh„ Lud pmv/omly mnked a1 thir le¢el were 11)
al f Ilom who I d noptwl rmking fw Ins
11 ynr (2) 1g_fortlmsewhohadllopped
kA fn 1 to 10 ya n and (3) 1.60 far those
I II.1 Ileal.mnking far 10 yearr or longer.
11 laluhnll thc mm1 I ly Ib frem 102 lo ISO
y slgnifiomt (p<0,02). n l~gar snoken who h.d gnen up the habk ka
e ynu Lfom the quabmlfng ahn had e high
,k:ilh mte. Tm rale dmpped fa thnse .nh moro
th.m a vear.d alstlnerxw.hot remalned rdalirely
6igh, lirn p.YUm far plpn Imuken .m saughy the
rane
Death Rates far ]lqee Wka Rahced
A.rrw of Snekf.g
A e;msMlnahk nmrber of inel witll e hktory af
nXnlar dgarettc smoking ouly smnkad ugueRn
n'goJ.rly in 1752 bat hW sW doen ol thefr m-
nnllY amoking one-half pack r, nnre o( cigarmlo
day the nlodality rntio wu. 1.82 (3.159 ulncnxd
denlM arW 1.710 2speued dealhr), (2) fnr Mlnsn
r.vRenlly srmkng ks than ane-hnif Ik,ek of eiga-
re0rr a day who had art down (rMn u Idglicr
nwunt the rrlvnlity rallu wal i.P1 (lM oburved
dnlhs and 78 eapec4d de.thr) ,, and (3) far tlwre
nln'^Oy unoking I?e than ane-half paek Ir n®1-.
s2111 4M'k'WfA iw*1@~
Fln 1-Alalrliry Mly (a, yd wnalyr af detlhr N
wen
ehwe te. wa~a w~b rden adal ud Ywe NII
aneHV tl{valtae ng
rnta a day who had rlera regularly smnked any
higha ammmt the mortality nlb was 1.24 (StT
obseived dea1M uid 272 npectd deetha).
The .avud mrnparhm Indmate. that (1) for
thow ounatb' smoking ow pack a more M dg.
.IatH. - day eh. aaoetaiq nulr .r YOi (h32!
.

182
CIGAIiETTE LADELING AND ADVERTISING
h. I L,d aI6S9 pecteJ 1 n)(2)r
thne tly s k F .I,If t Pnck sJ
q tt a1 yI h I cut dow fbseRvoJ
a t tLe r I IY r 198 (490 o
daIha -d 122 1 t l.kud ) nd (3) f'h e
u,rnentlysnnkrrFnnrhnifm 1-ck°r iF""r'£ one a day wbn had ne.er reg;brlY snmknl any higha
nt tlw I 1'tv -lio bas 1.09 (1,581 6
va.l deeths .d,M`b!tn i,xYl'y,:edes s tha h ( I ) Im ibn.e
'ltu Hdnl ml- ~ ~tt
r tly r nhl N' « re 0 kr sd dg'^
'. .
a 1aIhe mnrlnlny rallo wJ 2.2J ('sgq Ine rl
dcatin mxl 118 erLNed deatlu). (2) f r th«e em
r tly s,nd g one io two pxi -f 9arella • 1nwl n had n t k,w•n f.mm a h 8ha a mt the mnr
ed IY rxap .rm 3 16 (142 nl md Jcaths an 1'S
emika.d J atlnL anJ (8)(-1hMe r y
smoking one io two rycks of nF+retles a Jay-whn
had ncver regularly amnkeJ any higlsa amonm dm
Imnnliy ratm was l ee (921 hrer.rad death, .MI
495 equcrcd dentln). As shown above, 'bme who hm) •moked two or
mme packs of ngarella a daY aN whe hurl a+,t
down to mse ro twn packs a day had a highv m«-
,mdcr :D yeen old. 81.8s snid that they Iss•IC o
ite,r Ihey rt d .Ur am1 ly 7.2s wid
dan ihe . beg hen d" e M Y. . nld or
M1o mmewhat nl+leJ to Ibe npa a11~hmL thc mas
heg:m~ k'n8 Farr example, ady 317% of thnse
who smok d one pck « f.F ttcs 'I'y
hel:nnnnk'nF ft tlre;ge 119, By W
54.1R W d e ho s ke I M thm ncM1 II rymk
a day l+ryan rmoksv8 ufter tbe nFV M 19 . 71m ma.
In if,e , ge grouln ~ nml SSdN Iw•F•'e smnkmg
t., sm h t Y F+ npr on tba awnFe. Pmn
the men 1 tl aga R np 9mB4 anJ eSBF
Th,xe . I Isxi knl csF± II rcg,J rly In,t
whn lu 1 mplwd I r:oking h 1 - t( a.ge,
stnrted nk ng at alsm,t d. ne aks. who
nm,king eigaretle~ e8s1ly ,n 1M152. Fnr er-
. nFle, 40'x tJ A,me - ho I ad smpp'd smnk,ng
starh.l mm4 8. Iler the R of 19 11y mn lnm.
41% of Ih ently nmk N'F' nes F lady
lad nartm) srmking aller Ihe n8e nf 19. Men with
mnkg hnhita (/ 8 tte snd other)
M8v'sal ok' F sifrr/etles .1 I st lenn the semc
nFes as men who sirwkel ,ganMa nnly.
Taau 0.-06x+r./ Vem. Erp.fd' Nue,0.. nf U.vtlu nY C.neM Am.nu.' M C'M/tte SxnklMl ••d t91'ean ul
C/wnwe S:mF/+et
rr. .-
,w. nl arnM
- ti
.
P
.
n
nM
r
,..,.r
,xa,~":a.n.x.C"..r:..aa,nw..,..n.......r.:r.,w„~:i"• . na,...,.
ality rmin thun tMne who wa< anrently •mnkns8 T.hk 5 shows Ihe nnmlwr of ohsnrval nnd ex-
two momre M1,eks of aga ena n day. 'lhc mMl F"cmd dmths and m«t 1'ty tiM f« mrn wnh :.
sonable eaplvnat;on wouM PPe•r to he that hvlnry of reg,dar oBarHte snnlm,8 only by rnnmt
xwne of the Ise.rvy smokm wlsol rst down slightly .nnnnt of smoking and by Ys'^'s of smnkinp Ti,en
rxlia
J Ircnd in mortality
h
h
did Iwcmm nf ,Ilnm or senow sympmmc
T6e monality ratm of inen ha olc~o uaQe
highaansountsMnne-halftoo p~ garc
day was a trifie InwerManthesn«tahty raeoof inen
wlm did not a't aowm The mortnhty ratio of inenn
wlso a:t rbsw Irnm higher uMS tn ku Ihan
one-half pvek a day ww aFWeN'bl) krwe thnn the
. marahty ratio nf thou who did mt cot down.
All th ga m J ad, these figurer ru8gs.t dut
uin8 d Iro high moont lo a low amounl
~g muw m • reanawn nl the
of eigared nmka
death r'el Unfonnnately, dan e rnst ava ilahb
lo meke a mnre detailyd analysh by finre nlatlon-
ship• as was done in the ean af inen who stoOPed
amr,king aingelber
Duralion of Snwking
okinM la a0.er~~ 6 myularly, with g°" y who ,n 1F52 emakin Rm they were
$FY..aiJ dut theY b.y 6 w
e an
to
l'wa.
a19e;M
with years of rmoking fa- men enrrently wnnkinF
kas d n -half pack of eipnata a day. Sane
rd these men had Previmnly smukN mare thoo m,e-
hcP pack e day wd then a,t ,Inwn tn Im. AmMF
mm mok g mw.-half to one pack of c:ganttes A
day,the mortality mtio warl«slorllms, wholwd
.rmked less than 25 yean d,m fa these win lual
smoked 15 Y an ae lon8a. but the r1lPcnnre rs mt
rratul eally significant. Tire ,mnmhly Inu dn m:l
alqKarlo be related to the yem of smok °enue a
usr«nlly nmokln8 one pack « maa nF1 day. Unfnnuuately, then we smt enonld' c to
mnke a detailed amlyrss ol Ihe three varialda~ (I)
yem of smoking, (2) wrtent arnmmi nf sndinF.
aN (3) masimum amoant a1 smokiab F« this
masols. oae •hould be rnsltow N Intapretkr6 Shaa
h8asa.
1
CIGARET'pE LABELING AND ADVERTISING
183
UrWn Vmur Pw.l
Fbe men w«- cl s,fied lem the fnl lcNsne.lhe fax areas Jaailpsi 1e h sine ,xch
8'n p an hng lo the add ~ing ~ir ~F•'• only •bm t one fm,nh the Inlal
resan pvar nn the 1'nnuLitnn <.omMnN aever'I :,wking nle-
mnk ng qr,nl'rm ni wlleaal in 1955; 1. C't'ra gnnn In der to nbtaim mon nhle mtes. The
of nva W.OOp Ivsli h um iti6 inehrded men from Rc rlwc,Ac deaJi me of the eMnhinad-
[M Angela, S:m F anebm, MmnaPnlfs, Ch/rago• (d'nr' who 8rnnp
Detmrc, PuBaks, P , sre.a smoked N Ih«n wlar snmknl
Newark.. •N nther~a~ Sm~w' Pittsburgh nn" ~. nnal/y only) wa «N .: s hasir fnr pyn.
8 Ne. 8 Cilia of IO,OpO Is' i'ng the npeaN numbar ol death, and w«-
T nwn M lbryy. Y t 1 ty raIIM
~o^e M smnli r"r"' qnwW onv~ h II . m'~s f tyR n! ksnshy'. Nyyn ue r a~kea
iwe N•hn' I"e .erA M Flr Araw - msl rr:nkevlh hl/lhw Jeath n/e tlw ; m•n wl,n hwl
eR I 1
TI
.
n, anI M,Iler • ahn famd Ildr
1 he troe
(M the lindN
_
Smla u . wMM.
...... _.. " rr u. r.
St ntlavlisin8 th
i
u,
e
p rca fk
uM armN
wr•+,w.n r n. „ M w.w.mw- u fa age, thn dnth rate w.s 18y/hi
M1
~Ij
n
sa
, b PI,VUU IaFULtbn. 1 T gmnP, a canrntN winr ~,684 m citia of
snmaways a
so 1u0p9 eroup a( rnu /i e inNp~r~'~ dh ararsh- hout khr«-hltnls.~n( the d's(fnrana In
n,nl nras~rnlalion and mm IWhsg hr town « •Re-n mlaNieN death rata baw, ehc nnl
the IUSp ; on~~nlitan tbanlla w de6rad b pMrlalqn and the largee eity M!p,Mti.m rlya
nun of J s, a/ ehe Uniled Slaa. UodouMNly. [++'nd N,en smoking haMtr wen P
f ,ne mn live in . mnll towo Mrt mm- alwml,
umte lo werk in a brge asy. 4. Punl aeas. Thu ArMysb b
m'.,~q s'n Ipl al nren with Mral route .ddrasa y~aa
in MAn ~INn of death nla by u«sking hohns hw
~"I I'°^ `°"mirn and tuwns o( ndry e. elnnaly for each of the nine natam
^'M IM nd nwm m ~an,wtropoYmn awnt:x. wli ch the m,dy w;u rsasJuaN. Smoking bm,
H~a p
rn unuble lo elasify A@41 of the men :n w` sOn'binN in the •w,e wn
thb way MenMC the4 Wdsnsa wero srnbN far the urben- Y a pnvimulY dc-
mry fw Jw nx uudao rnrul analysis In ~ II Fmr agr.
Tal h B J mvr Jw 8 8rs' m in pa4; of thn nlne rta« tlw I. 11 ram of
Paacnln e diaibalion of the y h^h a hi.rory a/ rtpulw n8onyt mnking
bilisl pplll.;lim ie eaeh ol tlre group b,,.r.w hav then the death role of
IuMta ual I gm:n wbo had
'1' aee. sd bbM 7 ahoses the numb~a wv`y rntlkad « smoked mIY oceaimully. i~4e. eas °f'kallo aN
death nls by rmoyos MMi. (« ~• tM de.eh a of smnlrm of
orq ~
"°ro ^r yrg•:atld a dry wa cVyYtmllyld~
sva t e In all (......
grm Iss in nll fY
.
eet Wthhh
e FexFvM
lna+r:iW
ru~ aw. . r» .,m onc o! the aernh,nal gm,rp mN o Luir Inr mn.
.. ..~a- • --_ lumsms• the rn«mlrry ratrM fn h
r 1
• ns rs - the fm, .ge Frn MW ntinn In rhnx nf
r np. 8tnm6nlirr.l to
- - fnMrtinm of the IY54 - the agc dis-
A
tatal death rate was 8nnlmg smnking hnlpa, the
ass si xs .e u' in dina f ~° In tln• nrrnl nnn than
or mnm 1
`^mn"lanm, M the whlte rnda
x~ ~~~ *_ n_ P^Vnlamn af We Unkal Staa. tin• dcaln rnre for
n'M in the nnal
e c 8aralc amnk-
ess wem olmMt idmUanl in Ih
M1he molu ~ of H e fn,r n.cn..
in ana d 14090 to ~c higisa nmM;B mn living
men in the Mh . ~'~ p'In t Ikm tlum ansmsg
Inhl enas, Imt Ihe IIPr•renea hl mn.
Y nlme is nnt statntlcallY NBnigomf 1 F-q611.
Rmth mta al nnw 4 tlre UnihH Sfatr.
eawnlly ImJ t br rancwhal kwer Ilmn dath
mta /n ntia p
yar, a rnmpral with hNll •7~ !x•r iau.IMp t!er
for mn, ., aitia af b0.p)o M~r 100,01p Prv year
JiB
k
Iu n, w.
.+enro a! 9.2%. Roweva. them wa u
mmallrr
MoFOrtion 0( aj
. .
W rtl/e •kd
nm in a,a- a, wm •.rs a.. ryai.m of rrsen ho never rmokal nr smnkerl ~/y
n o`°°innaPy in noal atea ah
nn in hr ui (h
8<ta.Iaie
.. n.s .. :- _- ns 8). R eM«I
Bhimk'
68T969Z00T

184
CIGARETTE LABELING AND ADVERTISING
dtl 1 dt of mro whn nmkW -g tl x
n1t- 1<r rs. GmWung the m. n al
grnnp wnh an k n of rme 1. k or moee o[ .:garavlcs a.I:ry, Ihe -mm"allty otinr by state wem ar
Inlln C ff Vu, 221, 111'non, 2iyL lowa, 118;
nbcing:m, 11.1. Minncsolu- 1 gU New lersey, 220;
Ncw York. LtlS; Prnnsyl.unia, 1.'!tk-nml Wismnain,
1]2 TI' uYon s gre Icr than wnuld be ee-
penad mn idering the nre of the sampks
(p_g45)
GumpMSen d Sludy Pniud.
One of the pnq..us of cnntim:iog the snnly for
.mther twn yean a/ter the publreation II ur &st
fnulm/y was m determine wlather any alqrrcciuble
ch.nRes would ocnn in the rnorcdity ratws ( L e.,
close in tlre nvn periab, eaayt IMA the mnnality
r,nia for amokn 4 "I 1u/1 highe in
Ih I t two ym . II' - in the ea 1 erp~ nod Hnw-
ever, the dignmces are nnt smthlindly s/gniflrum.
Indepndent Check un Folkn.-up
We anticipated that sonw nf the mhmlc<r re
hs 'eht be 1 1 to u.rme Ihat tbe
I IMS I irmrt of lw cMse /r r.:ds or rela_
uvn) wen ali t I thcy bem Il tl cantmry.
Tbu difficulty mnv nkely to Ye in the ase
of snhjects who wed. A. a sul Ip 1, we mked
ehe mnrcbers m remrd all changa of addren.
In order to make an InJepernlmt eheck of the
folbw-up wark dune by the rnenrchers, we sc
knnl a wmpk uf 3g,5g3 men finm ehren gmups:
Teeia 7.-rerel tNnh. nd Perih Mn M IPe.0ati) Men.yren 6r sw,Jte[ ftelY., bv Ap - 3ren :I atwty, wf
/a Ner
.n^.e....•...:r..n..,...:.~.. . . .. ..r ,
,....r .~.a ,rr.,... rr ..... r .u...: w....
the :kwh rntn of smnkere am cnmlured with the
death vte uf nonsmoken)- As of the r.waN dare
for. renieing data presmted in our gul nporh the
.vlantmn had rspusted 4,g51 deetln occurring in
the period from fanumy, 1852 Ihraugh lk+ober.
1g53. Subeqnenl in/anrulim re.eival fmm the
volrmtr.cn raued this to a letel af 5,0gg They re-
pnrted 6,80/ deat6s which oaaned d rmg tbe nest
twn ye.n (r e from Norembn 1g53, thrwgh
October. 1g55). Table g tlwes the u Iser of
deaih, and death ratn for eeds of tbeto ewo f'niodr
for severel amoNng cnegw/s. -Ibe edaNnnhlp
betweeo entoNng heblta end tMah reep wae quite
o6tssszooi
(1) a reprAUntelivr wmale of ivn of the d
who wid that they had never s:mked, (2) all
the nm wilh a hetery o/ reguL r argnrnle snwk-.
h.g unly who were wrnmlly smoking one m Ivo
packs of cigarena a day In 102. arnl (3) ell of
tbe mm who were Ntmntly smeking Iwn or mue
packs o/ aigarnies a day In 1952 For ehe wke of
beNty, we refer lo Ihme Imt Iwo groups rombimd
u"Aeavy aigaretle smnken." In the fiut week d
Novembn, 1955, we malkd e brief qrwtWmure
(uking ~rra°t eigarette smoking habits ud date
d blRh) lo .11 uf Ihw wbleas exMg tnme
whom we knew m b deed.'Dte folkwHag rWanl
CIGARETTE LABELING AND ADVERTISING
u Ixintnl mr tlse faa rd the questmmeaim: '11
tl .in whn.w mme ntrysr u. ms the mher ride d
Ihn cnral Is rkwl chuak In re end mtum this conl,'
In nnln tn nbinn ar rnnpkVn coynage u pon
/hle, gvo nn.erelve mndmgs weeo ruey the 4rt
bring eeati6rd muif reqniring ah.r ehe arldrnsce
sign a reeeipt olnl whia# was remmed m ru by
ehe Pust olgae By the end of Ibrs muling p.nttm,
wc had nbta:nml Informatlnn on all buf 2,135 of the
'195&) men in Ihe .ampln Vrmr.h on Ilw e 2135
were enl Iu the respa<i.e dlNShnn of the
Ariwruzn ooncer Sociey7or fnnher ehecking and
1,428 of Ihem wero found, ifius, 37b16 of the men
were suaoarfully traced (4gYy of thee rampk).
ImMnndeney of thu. Ihevolunteen eent w rw-
tine lnllaw-up rcpmta on Iheu mm, logelhn o{tb
reparts on .11 the whn nbr In Ibe study.
185
se:rrchns are ue cbse ea anuld he ens.<tnl on the
hoss of sampling vu ution (p_63g) F:nlrr
the I.dure of the vdunteers In relnrt mm.
deudu had rady a Mr/al egrst nn the nmrtality
rntiru, o Indlentnl by the folbwoig .vmpmmmnr.
F/nt.,~ap~ applied the ago-qrengc:kath rate for
rnndred Io tl e ma ye of ex-
Im•nre to ruk d heavy prelle n..hes , ider-
Ing only the repona snbmnlN by the .ol rrilman.
Thu gave 1,425 obre.vnl denUu venus 712 ca
pennl dalbr, a mortanty mtiu of 20i) Neet, we
cnrtied out the sanre proeedum, InehMing all
M.vthe but Ineluding as olire only Ilune sn repwnN
both by rohmtem d by indepmrknt trueing.
Thb gere 1,41117 observad death. venns ]44 ea-
peded deaths, a rmwlality mUO of 2g1. Finally,
we aauldned all cuea teueed hy eieber mre of the
T.w e-tnq.nm. d TM.I UMr wd 4wA n
'
wea h. mep
a~ are,.yem fur fJ.nwl fw.Al Crepw4s /m
er S4n n/ EIWr h hrkW lwwr. IsMD. nrrwd ek;eeder 1 W9 ed NewwAe. /LLS9. t•,wr.~ lkNber, INU
__ nn...n. -
live
. aM.,. ., .n 1.m:
n .r..prwr waTn.n..nYr.nnr..nr.L We formd that Ihere wn e tlme bg In the ro- two psomlum. This
poning of a.ne deathr by dse volunlaera. Vrvollp vnsrn 752 ea gnve 1,4gT nlverveJ dcnlu
about Ts af the deaka were repnrled orse folkw.. IKKlod Jealhs, a nwrtaliq mtb nl I9pI up later then
they should have bien m Tlme Tremla _T.hle 9 shnws* Iw mmJ. riaJ Inr
parled~The death men for mm whu
luntsm mbsed Ins than 3s of Jnthr hid heavy uguretle smqkers vm
ith Jm rkmT r.ltu fnr
they had hn 1 e nr mnre oqtpo i,nwn to rrymrt~ white mula the Unitnl Stales in Iwo Iwnmlr
F the enti pen 1, the uml parllog of deaUu of time: J ry, 10.Y1, ehrangh Onoher, 10.53, and
by the wlunlenr e meed to Ir Slx. The mwt Novemlxr, ItISy Ihrough Octobe., 1955. 7fie fig-
tmpommt fimlmg of Ihildaaimg pocadrne was usn for mnln lo the Unital Stan have hron ual-
µhat fnNem nf the volunlren m repM rnme death+ )mted Ier eRing of the pop:dalnm and fa se+.mnl
u unr InfN m. the smnNng habiu of the mm, v nnion. The figrrn in thir sn:JY lnelaJe all the
A toteaf IA13f dnne/u rsea5lired ornong men wbn mm eroced by the wk:mem, by Inrlelrenrlent
knk oF which BTj /PI.fA) were repwted becing, or by bmhh
by the vonmteeu aM 58 (Sf/%) wne inord by The death nle of the men wla never srmk.d
inJqx,.ndem trncing. A totel of 1,41Yf dea.lhr w.Z was far bxer ehae the death nte in Ila Uuin.d
~(~ g)t ~vy ug.eetle smoken, W whkh 3rolm /n ell four age gtoupa in )wJr purinds 4
eM 74 4.gs re~~ ~~° YOk'nt~ fin1e' TI'e °GO of 1he death rate of mus wlw nevee
( ) ww found bY Itdependene Iraelnb emoi d ro the deetn r.q in the United Slatea tae
r The Pmmr.gd o( de.IM tmt nporled by 16e w~ oeerehrt with ym. i JI Iwu.
Ye Poup.
WI

186
CICARETTE LABELING AND ADVERTISING
l1w deuth rnle of tbc heovy eigarnb smnkas
u slightly Icss tlun the rate in tl United Staics in
Ihrro of the fau age grnnps sn thc fi t t . purial.
11 the scamd t I M tlu denh
t 1 tl h vy 'g tt kef - lighr.
dIh -t (I-I m 1 in the U taN Srulc:
Iw a~wunts r:mhmF (mn 7% ill th oge grap
gSbASte I9'x in tlm age lPOUp 5559. Tbe reasun
fn 8 }IV .e - Ith t of tf Inly
pol I1'mn will I1 swil later 1 th 1 rt
A;e._It Is well knnwn that ag s emnled on
denL i.xtlfisur mx 1 y m ect~ J f,
we were lmt ~ nprised ta f,nd Ih t dte age as n-
mrdrd ar thu dcalb certificute JiJ nnt alwaYn
a8ree with the ge mtvred un the smoking q,es-
tionndre in 10.52 We also found same digerelues
het" age as recmds.l on the original qusstion-
iu 1952 and date of birth as rawnled on the
ronoe mailedqneainnneireosed for the Indeperdmf
ceck on folMw-up.
- In ankr-to determine wiwther disa.eparru> in
dm rr.vrding of age andd have hud any apprn+-
ahle eHect on the raults d Ne study, we compneed
Taau 0. fr.nvrlnn ef Uarh IWer qr /Wpb Are,
Y..n. ef ar A W/w. Nnn' S"^f°f e/y
EyJwlM
$ rv.terr
rv.terr Lv Rt N Sbn 44 5Yde WaA ThwWMre Ma4 eeaxlMio. M UwoMSraa
sor .wam~rwT•.-.
r.Y
ys n
x~a
m uw
.,sa s,m uw '.
aee ma
the maMUlity ratio of heavy agarette smn.k..s aa
cornprred to rnen who never bswbed in three dif-
lerent wnys. First,. we made an analysis Inclnding
all traa.d subla+s aM anrmdng tbat tlk original
smtement nf .ge wns amect- Thu gav mmtality
rmio of 1.99. Second, we made an analysis cunAned
to tlaue cmea where dw fnforrratkm an ilre-mailed
qnesMOmnire or deah artlf ax wm u ngreerlrent
witb tile age . r originally st ted Th ws true of
89% aJ tlm ases. The matahly rutro was 107.
Finally, we made an analysis anuming that the
Infnrmnlinn m Ihe iwlled quesUOnntlre or death
eertigcate was mrreet ng+rdkss d the age re-
co.ded on the aiginal quattawlre.'I61s alm euve
s mondlty raNU af 2.07.
As ahawn abave, the analysis based un the a.•
rumptinn that the odginal atatement of age w.a
' cn treat gave the bsvet mortality raUo'D.adore.
it appaars that If thme war a anug aystametk blu
in age as originally statnl, it was in swh a diree
tian as to praluce an omderesHmae nf the degrm
of assocmn betn death rate and Inovy Nga-
U smok h
5 f I f tm fent Ch k F il w vp-Tc
eak. Jahly sure thnt nn ermr wlu Intrmlused by
Irepndmg ol deaths, all nf ahe nrhlecb with
New frasey nddresses were clxekerl ogmnst tbe
f list of 1 d nce tt 11 e t t M Ncw
J rsey 'n 1951-d 1955 Ti . ccon pl6lml
thmugh th q+eratmn of 0. Marguerde F. Ilall.
Dimctar bf tlie Ublon of Vind Statulin 'md
Admimsbatlon of the New Jeney SmldDepaitmcrA
of Huuldt. Amnng those mbjects previnnsly naad
in Iwu ways, no deaths were found which were oa
eBFn rapnned by the wlnntecrs or d'umvmed In
the mail tnefng.
, EB<ct of Sc.eenfngOut III Me.
1. retmsprFtiv studfes nf habtts in relwim to
diseae, sableces are nm quptioned amil after they
beenme ill. Cunr.eivaMy. iilness eould bib tlre way
which a person answen qumtwm alcnt hb
hebit.. In dnagnmg tlus pmsl'Mive sanly, we
mught to avoW this pasibility. It wm fa this na-
sm that we instmcts.l the volnmeen not in enroll
a learnif they-koew he had lung cancer or if he
seriously ig Irom any diaeare. Obv/nusly. tllu
procedure was nnt as dgdent as scrcenfng Mm-l
peetive suhjecb by mediml eaaminattnm (wlnch
ndt feasible). NevMhcbs, the results Indicam
that the volunleen were mmes 'mtian in caming
aut their iminrtioor. Tlds b shown by the fallnw-
ing figures. - (Itnly 24 of the 187,783 nsen died within ane-k
ulter lhey wem 4uestionl 39 died in the semud
week, 3g in the third week, 46 in the fanih week,
and 45 in the fifth week. Of the 24 wlsu djerl io the
fint week, nooe died nf aneer. Ie uf heurt altacks.
3 of oenM I h imnhage, and 5 of v.rinru alk
musn. O ly 12 died of cancer wnLm ae
montb aftm .hey were questioned; 19 dinl m an
srs.ed month, EI in the third eh. 30 in tiw
' IavOi, nnd 35 1. the BftA mant4 Deaths aca,rdng
In the Mt several weeks wem predom/nintll dirt
ro rebtively mthlen nn (n g., bnan mtuks,
urokes, and nccwlrnts). Althnugh a few mcn ai.d
af rnn«r within a shnrt tinn aher they were qae-
timed- a etudy of the reaords emes thnt it b
nnlikely that the volontees whu mmllal Ihrnl
knew that they had canccr. Far eiampk, one man
had a thuramtomy, nine days afni he was mmlled
Io tlx rmdy. It was for/al tbut Ir had lung canaq
md he died five dan later.
The esdmlon of seriously Ill men naturally rs-
sulted in very low death atn ' the early Iwn
of the study. It b gmerally6greed by nduariu
thN the selectfv.e effect of rereming eut dek pu-
ann by medical erandnatlon Is 9•ea< during tM
grrt yeer, dhninirbaa npMy with tlme, Ir reWNdy
CICARETTE LABELING AND ADVERTISINO
slight nflerr tlre third yeaq and fm all prea/cal pur-
pnc. ux•ars ng within five years. Mr. PelwaN A.
Lcw of d. M.Impohme lde Imumnee Cmnpa y
fvo~s' tno tbe nes (from mterrvrnpanY atudws)
e ndanl ordinary I fegin urehiwee~in 19Who 51 1U%Tlie
la.wh rate rme fmm 4V/ per 1/p,BpU rnen in the
Bnt year Aer Inrrthnse ol insumnce to 847 the nest
ye.nr.; n .. ase of S9x, By mmMrlrnn, tlm death
rate f ou suh/ecjs in the mme age gmup was
1415 m•.r IW,9pU man N the ppd,al Jsnuery-Detn.
hr, 1952, and rose ro I,dro the nesl Year., an In-
rrease of oNy 32x. We mncludc that the screening
out N ill men by our volunteen was far lus ecirne
etian Ihe medical mereqng applied tu.pplieams (or
standard life imnranm. By the same token, then
is reamn no bdieve that the egeq of saeening by
our vchrnteen wureoh nwre rapldly.Vulunteen
would be unaware of nwuympmns.Ne aonditlms
which a physfrian wonld Fnsd,-.
187
m the sanre peiorl of time and tlm cormsponding
sln for ho had he1J rtaodard onlinary life
laIn the fi Ines for 5 to 15 yean
nt eme perlnd, the denth nxe of inen
m the sturly wu. far Mlnw dw mmpnmhle mte Inr
the United States prq~ I 1 (II e., only nbmlt B4x
of the 6uv r te). We tt ihnte this lu the fnet
thm III mm were largely eaeludnid by the Wnn-
teen- However, the dentb te rose rapidly with
tinn as the egec[ of this sefa2am were og. 1. the
lut year of the stndy (November. IW4, through
Oelober, 1955), the nt< for an study gra~p-.rn
82% of the nte far the white mak populntim of
the Unfted Stntes in Hm age grnup ;A51, glx fn
te age grm-p 51i59, 78% in the age graip gpg4,
and 8Sx tn Ihe age gmup flSBg.
As pevimuy desnibed, tbere 6 rtuon in ml.
pose Ihat the egme af sneer~ing out ill nnn had
nnrly wam ull by the Wt Year of theetorly. Thea,
fon, It appears that the death nte W tud
W
re y
T.eu 10.-Cwapry„n a/ y).wA Anel pn Ilp,IOJ Ma,.ybn ef Mw M TA4 Srd •
TWI WArye Na4ly:dyy„ ry Uan.4 5rfo wy rM,~/ Eewyhy Nobm o/ ySfwdM M 9rWy .yrh IA.I al
- . xwr We r+wwm..rl
_an_,e.wr..
vr.b b. u a~sw b.o bw v:.' un v.ns a.r. u aii '~~---~~
. . r/r V. a. b~.
as iap
tse saw
rw
Jn u stir
~r r
r y
r r- ~
W
eun
a •.'OOnnanr
~.m nMn
.' . Iti~11e Mn~ 4r~,r.a aaurim.na.~.~y..i~.pyy~~ M lr~ r w n r.n w~s,nnM rn.nnllr ar. W..y
C?n!wriwn with IRMh Hatrs in dw United Sbter
The independmt elseck en falbw-up (s
eusly descTilwd) nveaaled that the vnlunteenlailed
ro repurt S.Ix of the deaths whfeh aeually ae
nrrred. 7be perc e.ge rif additional dr.ths rmt
reported by the volunteers was 1.8x for ee perird
of January, 166P, throught)crober, IgSEi 3% far the
perlorl of November. IgSE, thmngh ~ber, IgST.
35% for Ihe pmind of Navemhn, 1953, through
Oetober. 1931: and 11.4% for the Iserlod of Nuven'
ber, 1954. tthrough Ocrohm, 1955. Table 1g dnws
the death nter by age far all the men In tAe etudy
by time pnlndr, the nte Iseksg .d)nrtM rm nnaer-
eponing of dwtlu by the percenbga Sive. above.
Also Imwn fnr mrnpn(on 6 the death
rate ef
white malet b eM Vated Statr af the rmse age
papulaHnn wmdd nahlgee at ebart 81% m g8x af
the rate for white mala in the genv.l Untted
States pepuhti.m. This relatfvely emnll differewe
Is partiJly ascmmted for by Ha folbwing fams.
The study wrs carried out In Z194 aamHCs. Wc
applied tbe age_efrtd8c death rate for the white
m.le populatian in each of tiwe vountfes in 1g59
ro the rurmber of sublcess relected fean ach and
larrounind
thom lar twhltemaltles~the Unlted gtates rn1959
by the following onmtmn: bex In the age gmup
1.Ex in Ihe age gmup S5S9, 3.gx in te nge
gronp gp84, and E.gy. In the age gralp RI Sd. Aa
jmHng the figurn giren earlier by these amoums,
It appears that in the Wt year oe the study te age-
rpeei& death la afour rtudy populanon was
.bout CAk ef that d the gencal whae m.ln pqm-
.
.r
is1ssszooi

189
CIGARETTE LABELING AND ADVERTISING
188 CIGARETTE LABELING AND ADVERTISING
Iann, n tbe snuly nrca 'n ILe age gmuP 50.5f,
eler u gV'+ in Ihe nge grm p 35-Sg nlrool 81% In the
M group 61tg4, :md alnut 61s in the age group
n.
nn n,nndrgdig.n anlrnTrahlyau I mnl
m a slieht JrKrn: of srcirec r scka'tlnn And
la Ihe f.ct Ibm tbe volnotecn did nnl mmll m
nhn ,. fm n Inrgtr sr n nch inshhllmrr
mt:J hmpituls aml uda-rcalnsis sanntmimm.
Nrilhn hd ihryenmll it rom Inl.nels msd simi-.
hn 6rnnla Ilnst mnld nm huvr heen tnceJ.
The hol tlml the urcawmnnm c seler9nn nF otir
amdr pnpnlann • mlaNVdy Jipht u ndlcated
by ILIs mmryoson. As shown in mhk 10. the death
mte of inen w•Im hed h Id c ndard ordinnry G(e
Inn rnnm 1•'IINn fm 5 1 15 ynn was only G'1R
of i6e nai• fm the wbne mnk pnqJonnl of the
Uon.l St 1'n Ihe nKe gmnp 50-6f auJ Iv S9S
of that 'd II e nge grmrp fl5_eg in the perlod of No-
vemlrr, IgSf, through Onnher, 1955. 7hase Inn
had behl hfe innnalsee pnheia lasg elmnph far
the egect of malical releUion lo weu n9. 71w1r
deulb rmrs w re far bwer Man the .atn of o4n
rlody pnPJUtkm. Hokkn oF snmlad ordinary life
in.rnnn 1 l ein, h.e 6rgAy podsmis 7n Me mM-
dle and opper emmmic prvm, and meh invnnnee
' rmt rnkl lo pomPk in JanKerous «cvpaUOm, to
In,plewah quesumrahM hnhil., ne to peopl. with
1mpaimwnta thmughl to have an 2Hec1 on maslalily.
'Flro sliKht sacirr..nlamic sek:c[sas of mo sub
jecta cnldd hnve hnsl no in9rnarca on Ihe gnJin®
of Ihis smdy unkn the disnihutim by sor
vannomic eWra digr•m1 mahmlly umung Ibe ugs-
rrlle nrokm ar ereroMrttl witli the nrn whodld
not smoke dgamla. AsmrJmg tu Moriyamn and
Guralmck,' nmong men in tAn agc gremp 5•Sbf Ihs
fnllowing seL Uan ol dath rata to mooeamurmk
dav (m Indicalul by occupaltnn level) is found:
L AKriavltnml wndas, inclndlnK farm ovnen, have
the Mwat death rale. 8, tb.npation kveh I and
; mmprising profenlunah technical, nlministn-
iivg anJ managerial worken, have a deeth nN
alwut 9ss IsigMrthan ngrknlnrral wwkna, 5. Oan.
pnhm kveh 3 and 4, compriaing ploprktas arld
akricil saln, skllkd, uid somis4llled-wnsken
hove ddeolbnte abrw g4 higher than that of
wnrkas in leveh I and 2 4. Ocapalinn kvel 5,
r.ompri g lahoren have . death rote ahout 47%
high,•r than IMI nf worken in kveh I
and2
7Lm, r 1 (C I'f N. Jersey. and pm -
syboli 1Ie l ed in ideh I1 1 t:c ciqi ( Ih-
~'r IKrd+))N1, 41r.1ri'ileh u w
clas fal nw•u amvl 54gt 1 o Ihal in Iha . muh+
hy ocanryufon kvel '11 olu -w•aro as f Ilows:
PAO. of dlu Ngamnc smekera unl 29s of Ihe mcn
who rhd na a nn4 aganvta wen of nrn puti n
ksx•la I md ^_. IgYA en193%, nsl*•rtn•dy, tn re aF
IIm M\YIIWInrll IeN•h 3 amI 4; 5% a11rI SR, rahee-
nvely, waa of omspnthn k:I S ard 21e and 3%.
,roheevirclr, wne .grknlgnnl .wkan. It I6 of
interest that dw prnimrtion of inem m amlunm
level 5 was the 5anw far ng•velle nrarken u Im
men who did not smnke cigarettn. Comidering
this lglt fllel tltyJP givenlyllmv
ynma 1 G r I- k it Is appa rmll t tlw sl ghl
dig ren in Jislr In 1'mt by ottnp:niun leveh he
twam 'K tt k 1 conce wl evesmuknl
dga uahdd only a tl i.l egect on rdutive dath
mla nf Ihne two g 1 of mbjcata.
Check for Pmsible Researeher Eiar
A. previnurly deudbed, the tinte Irend in ~kush
rata I' ats that tl e I nlecr. shd a gwl pll
of u.' g t eeri ly all mrn as hnln avnl 11
the _ sy 1 as is 11 . pect betwm tle uls.
liun nf smokcla nnd th .I sinn of Iwl ,mlkn, it
~0ppeum slut ehe pmpnrtiim of 111 mn scrccnv d Mn
.y6 . Iwen liglll higl f luny knvne
mmk Ihao-fo. mm 1 ever slsrnkcd TI . b
.uggalnl by the fna Ihm Ihe mnrtahty rnun fnr
heavy e garette slnoken, avnnpared with mm .rhn
ever slmrki, w nvbot Ilighn In the 6u1
Idni yenn nf-tbe ahdly Ihnn M Ilie earliv pnio~l
(tahle 9).
-Neverlhelay it Ir m ble tls;l, mmrary to
imtrnelionr, so fewsriruardxmi dehherutrly
sele<Ixl men wlgs lung caoacr nr olher henl dis
rasa. lf any raearclwrs mtoally did hrlect os m:nse
m five or more such nick men, It b rynbalJe tinq
at lensl one of them dlesl witbin the ncat two yeam
(1t this wae nnt so, I:a. of Ihe snrt under mnsiJ.
eritlon anhM have litde -w ' gdmisc -tfre
muhs of a nudy of this type.) Converuly, If a
ie.earrAer seleclnl fi.•s or nwre mr.o and nme of
them diesl within two years. H is an indicalirm that
she prolwbly eaclnded men with lang mnm u1M
o.thee fatnl Aiumes.
As a check, we mnde a sperenl unnlyrv iminding
only rmearchm and snlryecla who nset gse follow.
mg qualificmions: 1, The rese.amher enmlled und
Inttd Iwl len than 7 mn more than nA lnrn. L At
kasl gve of thae_ men had u history of regrJar
c:g.vellesmoking and at kast two nerer rmakeJ
c_:garena regrlhlrly. 9. Nm a singk dealh eaclmal
g-ihese mrn s4lring the penml of Jamury.
1952, through Apdk I115f. We flmnd gat 5,495
msearchm met Ihese requiremmh with 55,2g5
anen. 35,1347 0l whom Iwll a Wstory of .ugular aga-
reue smnking and 2q21g of wimm never smokeJ
riglnntta reNUlarIY A was Inu of th t dy •u a-
wl1 I Ih 1.ar Ite rkt. s IM, aI I
ow A/ 1 Y f[l •'Iu ' 1'n/'1M
enmW.l elgannu r gaI ly Doring d s inF lg
months from Alay, 1Q5/, Ilsrnngll fiurbeq IsYaS.
1p5g demfn omlrreJ among lhecigaretle s/llnken
und 493 deaths oesslrrcd nmsmg thc - who nersr
il„oka eignretla ryh,dady. only 710 daalha wanpl
lulve ocs.rned ammg the ngurrtte smoken had
their ageopalgc dealh rota bsael tlsen snme u fre
rrlan who eeaermioked agrR+w regnl.sb'•. 7ne
mortulilv mtln IMwcros Ihese twe grcaps was Ihere-
fine I,IKe 110-nr 1.49. As enrepared with thn,
n tbcrntm sl.dy 7,]1g d adu ocavrred ammg
with n hi.mry of regnlur tlgarette smoNng,
Alan wlwuu 5(Ya5 w+adA hiwe ac~uried A.deheu age.
rprei& rkmh rnla he.m Ihe same as far men .vlw
never urwkni ngnrnt
mlio w 1 a relpd.dy. The nwrtalily
dilfe.renre fw~wem tnesn. twa
e.; l.ag .nd L.g) h na aatia.
naatactr r P-
Irally s gnific et We oon luded eba ehe eae.rch~
. . a-grwrry bere nnt hi.ud.
Changer in 9mokhrg Habits
InciLentnl mthe independent nacing ofmbj.m
by mAit (as prevlously dmnibed), wa obtalned
informolion nn tln rvrrent cigarNte smokiog habin
n of the peri«I of Novemher, Igng, to January,
1g59 1 dd tinn to nc~ bjecb we wuM1ed m
Iram by I we xent quert . narrs to repre.enta•
I/ve nmpla of I1001eo 1 Sro bjcns in eaeA of the
nher rrlloking ealegorkr. l}. qnaliml A1 evrmnt
amwnt of cigarette .muNng .as idesNed to the
had entirely stopped smnking by 1952 had ranmed
reg,I ci& elte .mukmg in 1965-195g. Howevn,
nn L rlha a1mlYSis It s.as farmd thnt J49R of Ihose
who h d I.opped sm^krng fnr Ien than mse Ynr
w ge kmg regularly and g.•Itk were
moking e paek nr mnre nf agaretta n day in 19RS
1455 In contmst, only 7.7s of those wlro had
,inpped smnking for one to gv< yeon nrd 21s of
Ihme who haJ stnpped smnking for five ynws or
Innge.c reaumed regular tlgaretle srmking. About
anequ.rter of ehnle whoavt down to as+sional
smoking took up regtlar Ngareue smoking ognin.
Ove threequnrten of tbe ho smoked
cigaretter mguhrly In 1952 wen rtill smoktng Ngn•
reu<e nt the same ksvel or at an adjacem level-in
1g5S1B5g. Howeser, many of them had glvar up
rngular-r.igeraw smnkmg.. Thn proPOrtiori of mm
giving up the habit was mu<h grealer anwng the
l~ght smoka. (591s) than anwni the havy, smek•
(14%). On Iheh ather husd, a fairly Yrge pra-
pnrtian ol tlnAe whU farmerly wen 1M1eY cigarette
mwkaa repnaed amnkmg tnentor d.ur .rlwnnu.
Tuu ll.~//n.w/NadaY H.Nn IITaWa F"-A. S~eY~w199,T*..O Naons1. 1W, C.naard wN NakY
a.:mi "Cr,:m au,•n.•mrr -
Ynbr M~ A„W..1 nw ree^.1 CMe.,.
an.planling qualirm asked in 101 The addh
I.a.d Kmnin rce fnllnwed througfi Ihroe muilfnge,
.nJ .J.nn 15s reldial
Tabk• 11 shnws nurent cignMte srrloking habits
reiforld ' 1.L5-1Wgmmpored with the habits
i ILc a.mu nnn as rsavrded on Ihe cmnking qua-
m.nl: n s mlkan.l m 1g52 Of the men who wld
dut Ouf had nescr smnkeJ np tn 1952, kas than
1:. saN dwt Ihsy were smoking agarelta regu-
Ldy 1 qseolxsl 1gSS195g. gimilarly, of
ilw n 1 s kf pipn or cigan regularly x
w6o I ad smnked ag smua oerssinndly in Ihe past
Ine n 1 king agaretla m 1951. nonly 2a+a
ntnnnl rc~mJarngnretle smoking in 195S195g.
On Ihe nllwr h mJ, af inen who wem smokin5 dgn-
r.m+.wcadmullv in Ig52 and had nevv smoked
nClnela rr•gnl:lrly tlp to that tlele. 17.SS retr•lted
repula' rtgurege smoking fo 1(/SSIgSg.
'na.e, f ml in 1gsawh> hed regularly aelnked
riV+rnwr kY who rmpptd anpkNg Iarm a panlC
vd.rly kllnesting goup• Only 7.2% d thew who
Age had little inguelua on absnge in smoking
hahits. e.celA omnng snrnken o/ lwo p.cb or
more a day af cigarena. in this grmlp, the pm-
anlage of Ihme giving up the ha1sH wr greatot
/n the older uge gmups.
As previously nmed. nrmr currently srmking bolh
cigarelta mW dgon in 1962 had bw~er r1aaJ1 rala
Ihan men who smoked only eigarNta. The r.-
quahoning ol the mbpcn gives e eh.. u to a
possibk reuon for thu. Amrelg nam enrrently
smoking onsi pack m nsore in 1952, Ilm Iws•
.xnnge of thore relorting no reguksr dgar.lte
smoking In 1955-195g wu about awlx as higis for
who had bRO arlluking both [Igan aml clgi
recom mlta a fer men who hsd baen smnkissg only
ciganeta. Fm eremple, ammg the tcvo p+clu or
mh e a day cigarttte srmkers in 1952, 07 f dann
abo moking cigan regul..ly ks 1g6S reporled no
regular dllaMteameking N 1g55-.195g, n eompn.d
W Ih 1]li of ines Ndl a Irhlvy of ragulv algaretM
sndMg only_.
?;6Z969z00T 1 45-979 o-bs-p. 2-13

190
CIOARETTE LABELING AND ADVERTI(dINO
Of thme who wesc Mill emoking cignetla regu-
Wrly in 1955dH5A. 9E% mid that they med fillm-iip
cignrcltn.'11.e pmporliml uring glter4ip elgureltn
:u 2W% anwng thwe..ho .moked smder ane Pack
u d:y aml 25% nmone thom who mioked one peck
or Innre :I day.
Tlm dumg® in nrmking hnhib of our subjecH
m:p o::t have b~ typical of what occurred amenp
men of the mme y{e tn the United Stmm.. e whok
gome miuln h.ro been Inguelsred to change their
mkmg 1 nIsIH by the puhlbatbn of our gnt re-
pmt in 111054.
Sw mu••f
Ifetwens Jun. I and Muy 31, 19J2 Inimmnllon
obmind on the sr:.dking habit, of IgI,7g3
white .nrn hetween the apea nf 50 and 9p The.e
were then Insced through Odnber 31.1955. A lotal
ol 11,g711 dentlis were icllorted Irldng tha paild
nf Hme. Thc tmal eqMHenee covered 961.75J man- yeAge being taken into eonsHlerat/no. the death
rut f mnn with n hlstory uf nglllnr Ngnrette smok-
ing mdy wm found to be 68% higher thnn that of
e oomqmbk givu, of inen who never snloknL 714
deuth nte M dgerme smoken tilrrraud with the
mu:nt ul cigarette .mok'mR A.R n:nn with e
histary of regular cigarette rmoklvR only, the death
r.ie .d tlwse anaking twn or mae packr of cl8a-
rettes n:lay in 1B5£ wm 123% higher than Ihat of
men whn neva:mnk«I. Abn, the death nte of inen
with a hkulry of mgolar tlgar smoling only wx
22x hlgLer than that of n:m who nevee smoked,
and the death rate of I.im MIb n hbtay 9f regulu
qpe nlloking anly w.. 12% hfgfim ah.n that of
mtn who qwu rntoked.
The death rete of Inen who hnd smoked ony
usiondly wu nd dgnifiuntlM dlAemn flnm the
death nar uf inen who never smnked, and the death
rate of mm who had pvm~ up dgurette rmoking
for a ye.r or rlwre be/we being enrolled In the
study wm lower tWn thut of Inm who wne smok-
Ing clgumnes regularly at that time. lfie findings In the last two yean of the shnly
fsdly oonfirmed the Andings which had previously
b.en re1~arted lar the hc Palt d the mxjy.
Mnny chedn wen made to ddenNne the re1M-
Wlityy of there 6rdinlp. and no errun biuee
were foundThx euuld be.e a mdulM eHmt on
them.
na1 W. SrM H. (19) (P. Hemmmd/•
Tfi4 rdr wu mede yawb4 bv the .mnnabn d Ihe
A,ienR •eluMeer weM1m, nrle hnhh detwmeelr, meny
dryonim, nd RAn.d ef dlasu d the Me..1nn
G SWny. Ia.rtnr.. CerB:Jd. MA.. (:.mnue L
new Pmc>; M~~I<~.dµ m~M#" u:t Helbelt Setln.n.
IIJ.eenr,
1. Nrm:m:d. g.0. rd Hww D.: Hdubdep 9n....
pmnen SmoMiy lleb9..W 9-+M Mae+: )db.+.p Sudy
af IBI,Tee Mmy j. A M. A. 19m1J161]9t1(Ap41) IY5/.
t Nwnwd. W4 MY~1n M. l.: wd Mllkr. H. P.~ Tn
h..m Sninlba PM1Hmm Ie UNId Sutu, hatlk Ha94
MumIVM4.3, U. S. Ppnwwet of HalM1. PAuuIMn nM
Welf.s. 19m.
3. Narnad. W, eJ SMmYIe. M. 6: 9nd:FU )enen.
:A FqiJenbbd el 1n:n/ C.r!r Y Unttad 9u/n- A:e
They Gniwatlblet 1. N.L Oea lul IM1r1T-1NI
(Ivnr) Iwa.
4. MuIYeK 1. M. ud CwdnMt, L: 9empnanl .N
sxl.l CL.. 01/ "nsv. In MsuWr. Ie llmd..tl bifm
M ra~d.d~ Yn~1:. M~tM ~trl ~4 ~
CICARETTE LABELING AND ADVERTI87N0
191
' SMOIONB AND DEATH RATES_REPORT ON FORTY-FOOR MONTHS
OF FOLLOW.Up OF 1877gS MEN -
H' UgAill IMTLf sY CAl/9g
& Qlybr Hum:lmd, Sn.D.
r
Drdel Nan, Ph.D. New Yw4
fielween Jan.1 and May 31,1952, tnformation ww
ohlainvl on the mlaking hnbitr of 187.783 wbne
me's brtwerw the age, of 50 epd W who were then
wsvd through fh~t 91; 1953 Durblg thit yerind
of time, l l,g]0 af Ihe men dird: The total rapmenay
M'h~ W7•J58 man-yean. Ar de.eribed in p.lt 1
P'Per,' wc found that the total death rnte
(from II casnn romtiine:l) wp much higher
ing than .m:mg men tw°`/'lloohad~nev¢ssmnkMsrig..
. Sta regularly and that the dmth rate inarea.ed
with moum of rigarette slmkinb Peri 2 of
this sQdy ir mnenned with death rmq front spe-
f:c urea in reletlon to smoking. Gma of death
wee arrtained fmm duth mtlfiarer. MH ul
ererr inrt«1ce that cancer u mentlp:rd we
wrnte to tAe bct hnspltxl, or Iumnr regktry b
htain morn detailed
infarmetlnl.
Caux of death as arated on deah cerHfireta b
hHCct to ®nr. Wrtin:lndy when. Hle doctor wliu
IT th ceaigcae hu liltk or nu opwauniry to
t ly the putient before death and no emopry le
nP°f°..med.~Wfl wme Pleared to find that the diag-
dnnlln esen rnrd mrermmpieallr in 7g%o( the
bed tu cancer and Hvt In Iha mejmitY
ku.e liuk douh11h1tfd Wthe ~idensw wu ruch as to
Mowever even m wee due to this direyre.
there le sonletimn doobeWU mI he ...6
pdm.ry
te, apecmlly when Ihi diuaee hu .heedy spreed
widely by the Hme of flrse dlegnmii. A eomewh.t
anajogour utllatioo acems in eeW in devtlu u
enbed to dbeum of the hart eIM
1 j
)he deed: phr feer ywctrk euurer Ann
b..n .xrdied 41 r.k.nw ro smo4tn9 bkir, in
o an:y of le))e] mM belre.n Me n9.r
a so nnd d9 O.rnO Me w~ N rAe rn:dY
I/p)0 W Men a:wr di.d f ' rnrrepcW.
1) p•e..d cvwr y cmwe e. reP er ler rAe
mld cnrer reped.d a rn:1r ir wnr fewq
rhnr Me deeM roM n.w. AiiMr eneny npv.
lor cfynrerre .eokerr. Mnn omon9 men An
•r:.n.w rmek.d, rhW Nw m«.ralirY :brie N-
adw/M rM,wmber W dywerlp InulM
Per. de), andMaMe dwM rarer.w. Aiyhn
mn1= PY and e:yer.mµrr rhen eneny
aem M uee« nnokN. A/erel ef ),.lld
dwMr necvey e:lwny r.yuy, eiqvene
rn:eYwr, en e.r.n d 2Adf nrar M. I,651
M^rrovldAm.onun.dAedM. p..per(hr
lar eenrnnk.... CwwyrY dirwr~rwwly
far f].I X nf M. e.cery yn9 ronr« a-.
caued Ier 1].J% eW cvncr d«Aer riM
hk..ke fs 13.3%. An en.emel) AipA esw.
eiurien b.erae,l ciyarene naakinY ad deeM
nn.a b mm riA Iwp r«ww .w fewld in
rwvl e.em er we// ar M brge cdin. The nlnn
Mwwru:r rpdt.y of ML re:dl wr Me Ai9A
.Ilakkl0 w11 M- raM dwM rre. d9..rrr
c
a
~e:m; 01et b, m.uy WHenls ruHnr hnm ti.o a mpn eluding vqcular flmmn In I6is sl.as. of dlseses, ar:d
It b rome- tem (IMenntiolly~niontbe~ m'1 nerwur sys-
Hmec dilgLVh ro ray whieh /peygn snnditim wu AfiAI. (3) Imon ~'Tld and M0.
the undmlying ar prisMpel nuu of dqat/N. Indtred, m{sres:Jmp anhme, ingunnzu,° pnamontl~ary
tlon ha. peeof enemqinp b meke md a dNHVC dIIHr, and etlw pulnnmary disease but er4el ~ing
Fm. these rmuonr, we Bnt mede m.nal le cleuf- ~lum. (/ntenytiena yp numbns Wl~
N tW.~O' ]. .nd SROS
fy/ng ehe devth. inm Bve brmd ntegoda: ~/. (d) all athcr disasu, nsd
mnmr (Intemmional gMtiafrel Clasi6cmio(1) (5) numb«r F.gWEgpp ued micWa (Intemnlim.l
Disen.es, Injuriea arld psny of Deatli Ikt numhen )1b8a6), (2) hnrt end unalatory dkeetm,-in- Crnvel
FNdio
.:..o.n+w..Inr..+r...A-rw'-. Table I rhowe the numbes of dmh and dnntls
eu.iaw: .°~: m u,+. n: r cr.a r rM.:~y ratd pv 1 WpgO nrn-fw•n for ~)~w..lr.,re a"""'r+.~.wr
amuked:(Y) mmwiNehiMOry(1) reg6rdgr+stM
°^°khlgI m.oY of whw. .la cmekd dlnre .nJ
Pbw: .nd (3) .B otht WMemr, fnrludln8 Pi,
Esissszooz

F_.i t14 a.R l.°a:e0 [! ;iI ii lITa 144 p!_^ se!
,..------
r
:•l fa Ea'F kIx af9'F_+a° t.i. ••• -•• •a..iC IIYf
BE i_F 177 as °aT sr• sat °ES xa:f.
SSI .s.6;~ f'{E A!d }}!.!_l aa_l a!! aaa.aas ese Ell dll
::}_ e}l.vae ate•n•.aR ea° ••_ _..
" •ia=!f
==SEA} It..iei Adltac el!l:L: niFa•a tla aal
!?lACi!tta= laG-...y.°F_......_
•- tt•.a•
_! ;'@4.l i} .sd[ eEc edn_ •c.v x;. x_r_ eax ••a eta 3Aa.°.i
yS1 Vl~' Vy. Sha.lla ija: S.1 •_ ~ 1-a S+.a S'_a Y•_~
V VS-V=-Vk-VS-VS yY
scbapfd•6t•bk•. --..._.i.=•.F..
:SE. i!t :SE iFG YaR ii1F ..Ft .3_ ••_._t =p..t1] acl
4.~}' !}_ •sz •ix••• _ax Ca: -._._.....iP .iN
~~A:;.p t_~ tAf !?e !.> is! R?:
:'xt :?t :dl :a Ees ill t" :a• ;as :3d ld3
q i}l d(i ;4E_ ilP, sit!}I az_a apF ?It -.- eee.3ti °-t3
a6;lg; }il xg3 ati ld!!iE P!"S- S1A •P- a.- ena idl 4.9
0
Fit E-F•. all sci °.a -.. ade.•_•'x"•• sst ta•
~~ iE[ 5491_i1 fa s_Ea_aid a: aas .}s_.•=• •F==.x lis_ 3u
°•_._
~
'f e $
1 '
1 smm ~~~~g•~
A I `iig@ aEt iwi iid a3e ca_a aza -°c.s3a •a- •a• -r .Ea aa°
t°3
lIF, i:l }!! iiI'i:=ie_ asn aoa 3a-i •.• e•- •ea g_e_ s_.•
i3E~1 °SS djt 517 eda cd. -ct •.F .la.•a_ _-..i- ap. aE.
~
Si IiE ElE tFa c°. •ac •ee.d. •-• •.• •az e/c x.a
Ell'ds SES ti° tets}a •a- •r._.••• -t• sd°.sfa
i:_E. E. 1 E F. Y E f! !. E!!E! ~3 ES F
[• 3•6
'
~i_E ta.1€r'F le~ 1 ?a Es~.l=s•t?
_-1ca:cs
}1j~
E A 4 t[• L i
~ L6 L a 55p =
3j 9s !°'u
:jTFE~s ~~~;
''ggg5F
a~'.~ '8sB
~
~1_v -
~ ~. VJ
s$a
~~.' 3y 'L °y
E'~8°a
'
c
~
9 E- E L~ •
'
gveyE~y'~
'G~~'S~Y~ . .i.c
''''$$$i !
i'8~
T

I
t
-E f-[:_i 11
a,[/R [CS R[5 /aP. tq 
196 CIGARETTE LABELING AND ADVERTISING
T.eu S-NUmAar W W. Bnnhr nd MorRw.l.r C4.rm~5^iakme Onl Aw d N SIart.ASl.de hn Alen wtl5/lu.nr
--Y-- `::~° ~_ - -
M1nti
<M
41 ll m w. el n Ip .. . .x
m ti~............... ... w•
............. . • r Y
Vaw•NYwr GM 1•
w . ....................... K
r.Mr1Y we •aarrY •..n nr •1 ~. .Y aRw ~•Yn 1. we .rmw N wn~n A M1• n1 w N w.~
lb•wi~'•n.r•..Tuul.-<M.•mdvmg.ewtrr•~PI~ ~MO.In~CIP wdiyOWs.YNimryMparbWSd-
.
e n
r tw
en. "
. rv w
;
lu
. ,.._ . . s. w . r
:e
, n.n
CIGARETTE LADELINC AND ADVERTISIN(3 197
Tim 448 cusra were hudnr, cloanified as folMw.:
JOY microsmPically Prored-ca.e: of bronchogmlc
mrNmmew other than sdmnearcinoma, ]£ micro-
smPic.gy Pns•
~do~d bronrhdgens wlcnocarNnomae,
YI[. A-Mi...giy nner ba Nts nf e•ner. rytk• (nr
elevelte .nwkva N Mpsad with 11ny fw - dn
ie.a •dwl. . . . . . .
I nry.ogbmsarmma. 9] ceses in wAich dingnmu
wu h.serl on s-ny nm clinical evMmce only, mrl
13 uesea in which the diuese mey m may rwt hero
been miammpically Mm•ed (1. e.. in(onnatinn
fmrn derth mNgnte only).Admocamnoma of the Inonrhns is vxuldercd
sePentely herynte some inretlgaton' hare suq-
gnted thet this fnnn d burg e:nm mey 1: le.u
Taaa l-Na.S.r nl UrrAr ad .1qeSra.4~diud Uaeth
- llwn' f.nw Lny, Cannr Ae 5mriaw N.bb
, e... .............. n ia . .Y . ...
....nerra..w.W~
~°:S'nl:r:.: :~~:(n:.~Sr onrr nn....r r.b.
-.n a.y.ntb -y xb.
umnatul with mmking thm em othn (omtv The
inding., ve ehown In tables 4, g, end 0. am anm'st-
ant with this theory, but withatly 32 arxs we
canmt be ren. Navalhele.., eWe form of brwrclw
Nde urc/nori. ...u h/pJr ned with Ng.-
mne snoking. Twmty-yie a11M 32 dealha ocnnml
amng m with a hbtoryof y lar eig.vene
moking mmlwred with only eia eqacad
dendu. The Jigcmnro of YA J ths 1. nwloiically
rngnlSswnt (P o.~1.. .
Of the tm "ic Ily nl vrd euaa (otlx•r
thnn ade 'nr.na), ^AS werp well canhlirlu,-0
an helnrt hronchuti ic in nngin. Tlre dinhnlmix in
the mhe,r 14 war less certain (e. g., Jmgnmik lwsed
on clinicnl and ._ray finding. In tln. IonN wid. can-
rer pmvel by biuryy of u-ineta.tntie site). T.ne
14 /maxnaln eoa, In .11 of which the pmientr
e ngamte amnkm, hace been vdddeJro
-
Ihe gmnP which wig bereofter be d«riln.dar
well-mtabli.hed ca.cl of bmncbogenk c.runoma.
<.dnding .denonrnhlome. -
thJy four mm win nevn amoked Jid of we1L
caablished bronehagenie -umnome (enclnding
ademsnrclnom.). Since this 4 e amdl oumbei to
ure u a beae (or rrwAagt) ngc., ws anmmarised
.~.~~4 ~. L ~ ls _ ~r
~: YAr rlrm h.o '.& 1&
Y/L 1-.tee-riaM.nlb.d dulh •am ds tn wen-
NWid r..n N hr~bneme aLw.m. leshiaw d
dwm.rclm.rl ha bw d.n.iiy e• alaviged 6en Yk-
14M hlnery. - Ihe finding., ar alnnm in tehle 7, by coml*ning
dcuth mtn st.ndur.liavd to the ege distrilnuion
of the white meb populntinn bf the Vnilal Slute
In 1gs4. Fig,we 3 dsnwa the egeatendnnlitaH dcmh
rntes fw well.esteblhhcd cuo by tylw of smnNng
(elussified (rom lifetime hbtory). The nnmbers at
the bottum of Ihis ggnre Indicate the emmsimmling
i.mher o( mm who weeemrollnl in IgS
2 2 Tlre
mtv were Irrw !er men who nerer s.mYul, ocv.
rimul emokm, and 'gar anoken. PiPe imoicn
hnJ an apqmlablr highv rate.Tlw nm (nr mm
with e hiamry of regular eigerette smnking only
waa g9 Nmn u high u eha nte (er mm wlro nover
rmukeA.
P+gnre 4 ehowe rhe ma for mm with welb
eetab4shed ooa (mckrding denoe.rerwm.) by
.rnwint af dg.retts.nroking for..n wgh . bYtory
96T969z00Z

198 CIOARETl'E LABELING AND ADVERTISING
of npllm udl muth anmmmt d tlgartle somkiag.
The agoNamW Ilred death rale fur rmoken of two
m mwe ro~nnmt,Ihe y a ge-NrlunhM rell deah n e
yvr.
fmn minnrn.tiieldly Psmerl ~. dlt
hined, was only 177A pn 100~ per Ymr for men
who neva amnkal. In ntlNn worJs, amonl; rmnkurr
nf twn packr of dNarena a day, sMe deneM1 mte
Irom hmndwgmk earchwma lorre h highez than
thc totnl death nle dae to n oa a(men who
pene smakod.
Ar shown in figure 4, mtea fm men who Iwd
pvm rrp cigarette Imoking were kmer tMu the
.alas fm men who wue rnwking dgaietla regw
lurly N tM ilmn of ylwdtinnwg /n IgSS. Figme 5
dxsws rM egestandsnbeeJ death mere (•It.
eslnhlishN cnn ludine .dem''ardnorna) fw.
with e history of rtgalcr-dgtrtn^ Ig'SA
m~y, wwho had stopPed evnldng dgnrqtae in
TSl
v: OU ipra LSl R'z ({,le rLat San
vlr. 4-aee'nrd..dl.d drNk rw dee sr .ell.
IaM111dwE mwr d hmxLaWr nrdma. tad..lw d
.d.mcwn®-ia br arreN nows d dYrelte..edimle by prcvimu daily c.nnrmlrtkm af dgaretla and
hy mber of yean dnce they Md lart rmoked.
The rate lut rrlel nnrnltly enuking lere than ralo
pack of den•r.etor a dahad~ luwas rd~motd
tg1A0110 per Year.7lnne .1. . Iwe"
at thls Ievel but Md given up tlriokin8 lor fs^m
k m 10 yeen was 353, and tM nte for those who
Mly B& The eate mgnuolcw.rmtly smokin8 me
.1
pack m mme of dgaselles a day /n 11bR was 1 .1
pzr Igpl9p9ller Y~-'17qra wflo had~ nl
a g
kwd Mtt Md up fair
zlmkeJ et Jlni 81ven
I mm 1 W 190 Y~m• ve TrA• .nd tlre nte for ehore
M hml Pwan up uroWl{ for 19 Yr.n a. bnga
B0.5. motlng.
The mwbr of Y. of dNrala 0
weg n tM .mount d mding. ..eo. to M ar
bnportum. l1s folb.biggus eB deelb
Irom bmg anc<r. Far men with a humry nf regrdar
clylrelte smokmg only who wrr*e smoking less than
death .ae a eh pc IOp.000 pergytur Ia ttha.e
r.waa.:u
nr
....
a
2'w m well-
YIe n. Aw.+md.rAlr.J dealA wl..
LIUMI nnu d Lslew~ u~ihew Ir.rluN.e d
.kns.Npnr)d gclr iw snn .Ia: Iwa mnlad an~Y.
uw •n NanP•d with Il.ne h. wrr oi.
rd 11eanfw p.- NW navkint L 1e34o who hul smrYW fm leas than 15 ytan amI Itg
lar Ihmc who hari mloked far 35 ycnn or kngo.
Among rlnnkva of one-Mlf In me pack day.
eM fatm wem 54 for Ihora wlla MJmxlkcd for
kur tMn 75 yean anrl Ig3 hr e- who baJ
rmaked for 3R yenrs m kmgtx. Fm ruenkrnt d onu
m two pwks a duy, the rmee wem bal m ~m e
IpertLdY. For amaken ef tww pa
dayy tM eatn were IJg aml 293 rerl"u'hxlY.
,ks eapcefed, Ilie dealh rate Ilue m helg amza
( g-ntaMi.hod cme. esclluis ol nlrmncarcino-
ma) wu foulld to nw higher /o raimn than in ruol
areas (table g) TTe age•aamlardirarl Iknth ratu
was 34 per 100,909 in nnal aren• as mmMmrl wgh
fig qr 1g11,900 1g dtl° of Il.er 59p0U Iq"dasbn.
TnNS 6._ MN N•ralA Oar n i.ar Cewv, 4 Ud.a'
11eN cba/a/4e•. -- (!! Alw .Nf IN Ar rrd
..sues, .. ~ws .. + w ases
w .
s
w.a.nNarr...r....r... . n . •
nnm. is e •
r ..xr N.o.... ........ ......... •
..ryAwr~~rawN - N Yas.wrNlr wN/w4 Wr.r N
}lowover. dgudtc.moking Y rllere wrmm• among
dq dwdlen than anlong mu In rllral - 5tend•
erdla<dfor arnking Mbus s wdl aa lor Vla the
rde wY 79 F° 1.99Jq9 in rlud .rss and 641N+
19Q909 Y oWs of or.54fp0 p^Prl-O- 7hs"
CIGARETTE LABELING AND ADVERTI6IN(i
when stnnrLrdizcd for Mlh fnemrr, ehe eate was
$lill $AW lower in mral arear than in large citia.
'll l. digemnee may be dne to some famo, prnluc-
g ImIF nmrer arrodaled with cily life m to
bettn nue gnrling anrl diagmris in dtb than in
mml arqq. - .
199
ratio was Ig00 in the gnl part of the rtudy and
31 % - the re..ond pn t of the mnly. Correspmld
/nR figl forr wella~sr blisherl nses escluNVe nf
uJeaoearannma are Inn mtnblc to make endl a
cnmMrimn, hrcau.e of the small numher d de.Jhr
dua m thir disewe emag lnen wM. Ic.er rmrrkM.
Tnw 0.-NarNyr ef LyAr /g,n LMV n/ Sg..d fJMel 3ner iry S.N/ne ri.6na
The r:rte of denhs dlm m Irmg cancer was low
I.rrlYn+rul~ hho ne.wr-smoked cigarettes mgu.
g amnng cigarelte r ken in large
eiliu., small cttln, sulnlrbs ana towm,, and mml
areae (Xg. g). Whale.er Ilre urban factar may M,
its egect on these rates b rnrall ns mmpared wlth
tM gen of cigarettea, as shown by the relati.e
Mighti of the han oo this eh.n.
A pldson ww made bdween the fnrdings
In t6u Rrtt pan nf the m.dy (Iamrary,l9tiQ through
Oztober, 19S1) with Ihegetdingr 'n the last two
ynn of the .tndy ( November,lgSJ, ehrnagb Oeto-
O--
r. ®.
rr
~
.V. G-Aar-a.M.nWwl deelb rwu da. ra wtll-
inahYdN eun d hnwrhnlenre rwpnum. (wehmve d
aL..euelnniel by nbu.«N law&arlon. ~In br
n.nNrn .nntm Y r.iM Iks /w .Iw
a+ .eN/d mreYrh.~rh.~Irlry
her. 1955). Gm<illoring all dee1M reponed ar due
m lung cana , the mortality ralin of mal with a
hi.twy, nf redldm dgarette nwklmg only was 9.04
b the Srst fmrt of tha rtudy and 14.00 in tM semnd
part of tiw ndY. For mm wtth a h4tory of regu..
Lr dgarpte vnoking onlY mho wqez.rrrenlly
snmlung o0o peak or nnre a day, the Inartagty
Howecer, the rate of Aeatlu. dlw to lung c.neer
was
nlhee~.lrlppartofiMsewly.Tereinls oth death
mtes nrul rusam far Ihere Irerldr wem dir.vruJ
in part I of this paper,
Cnncer nf rha EaoitllnGrs fwrOnr, Fflarqvr,
MontA, y...... d k•Ip Trrbuceo moke ( or rnli.
nnd A c_hial rec.eriwn t ining rnntcrial
from tnb smoke) erenac Inln di
mn cmllnu,11
wilh Ihe Ilps, nlolllh, lmlgne, pharynr, larym, :nd
eu.phugns. The denht of 127 tubjenr were amil.
ut«I to primary eam:e o(thne snrs (tuhk 9).
I~IY ri: of ehese nu.n had ne...r smnkah anJ throe
wme oavunenl rmoken. The wMr 11g h:ul a
hirmry of «gnlar sm.kinS One 1 1.1 ml fmmern
nf Ihe 127 eancen were micro.mpiellly Omv«I
an.l ly 4 of these were In men who nceer
smoked cnr/sidedng mirnncwpically pmwa ca.us
adyy the mmnlity meto was 7.00 fnr mm with a
llirtmy of mgulnr ngaeette.moking (tm ny nf sahmn
nmked pyra ard dgan or wdl as dgumtta), S.gO
fnr men wM orllnkal onh cig.trs, and 359 for men
wlm smnkd only pipa. Still wnahledng miara-
renpicaly ymved rnra. 52 hnd a history of meari regular dWUetle smnking ooy, 7 had a history nf
regular pipe emnking only, 10 had a h4lory of
regular cl6ar smoYing unig and 8g hed a hulery
nf two or Ihrce" of rmNing. The figllra nrg,
geat thae pipe and dgor ing may be mnm
imFOrtant eMn dgardte r king in mbtinlr to
oF one n mleo of tM rila indnd..d 1n ehir
gnup, hut the number of coses 4 nrt slllikfent far
e Niable evahuuan of this point.
Comidedng mimorcopieally prn.•ad cma, ont of
3/ deaths fmn aer.r. of Ne phagus ory 1
ns of a man who had never smokd, nf 25 JatM
fmm canrer of eM pMrynt only 2 werc of mat
who had oesv. rrinked, and of 16 deaths fran
urlar of eM longue onlY I wu of a man who had
neeer rmnked. No dWM of rtlen who rreer mlulud
I
r~sissszooi

-1
200
CI6AREITE LABELING AND ADVERTISING
were repurled emmrg 24 cas° of ar of the smtuUally dgaigevst (P=0.4J). Tmre wu no
Iveyn., 14 c.uee of c.ncer ol the mooth, and Icne assac.at ~ ~N~nhty~iin ol ~Ig+mte
of cmMer af lhe hp. wilh ennttr flhe
Canrcr n( the CeN/omiearp Spetem.-Tehle 4. smnken u lbl hx mm
5, mel B shmr . summ.ry f the gnJinga for the abm,.dr and 1.50 for men with c r ul the pne-
]P.A:dmil fmm cercer of the 8enitaunnnry ry+tem, aeu In mitlw eare was tl J N ace between
9A7 of which caseswem nnaosmpmally prnved& n~rved and crpected d vtha acrlnticall n F
Tlw momdity rmia ior men with a Idsmry of regu- eent (p=9.12 and p=010 rap +ivdy).
1ar ci¢.vMie smokmg wce 1.'I1 fvr all cases and Cn cn o/ tM f.y; ph'nl ,r 1 lfcnnr I ielir
1.111) fm mnxoseop,cellY p~^ved mse. Far smokes Sgsteln_-77wre wem 221 deotl e.'hml to nrcr
af ..,e pnck n. ,mn e dny vi devettm, the rrmr- - of the IYmPhene anJ henut 1 u ryst m Tlu+c
nhty ratws were 294 for JI eo+u and Sd2 fa included lymphma onra and reth+dmaamna. 80
mismscopicdly proved cusa. Theee nlios aa ng Nodgk/nt dlseue, ~ nwln(rc~Y10). 1<ukem1m
m&in<ly greahr than 1.0p (P < 0.001 N bM kemi.• B8, m
maaaa . rhnwad m Indhatim of an evaiminn with ago
Of these Sfd cosa. 100 epperendy originated in .eneaoukin& Hodgkini dlrow.u well u lympho-
the Madder. 61 in the ktdney. 185 in the pmstrte, verwu E.
end 10 mlier prtr, nf the genitourinary syslem Tuu l~ a uu r~rh 8u?r N r+u~4. Ckernee
(teble IU). We say -ep0armtlY became in mmy ~ M mn,w. sm M Cn.+ N Cenao.d~.rv. />4
( theae cam the mmor involved two or mae d a~, w~N Xurrrevsiear Sen•r
there nrgem, as well u aberr by stru.clure.
end ehe d«+u orme0snes eapresed dwbt u to 1M
asea bcmmn of ehe pdmary, 1Nm.
nmenR nx., ... -. ._°-- -e - . ....... -
moking, tliere were 59 dutln (rom m;crampially Rae; crr vr~i4+.n' w^~ ~~w „"
. -_--.a wn..n.v..r.r............ m n.
s,,....... -_-
wdh Zf ed dutbe, a dl9acsee d 32 dea_
..... nr .:n
and a mortalnY raio of 217. This dl6mmb .A. ...:... ,w n
acop~ieclly- pmued avueen, ef the pmsUte• ehero ^ ..... ... r v
nken mm
e
-
ne m
77 dth amane igar
ur, pared with u espected deaths (monahty : tn,
were 1.75). and thu diBerencn is slalidically sngnihmnt
(P-0 fG). In usa a( miawmcopically Proved cau-
cer of the kidmy, therc SS demhr amnne
agnretle .mukeq mmpered wlh 28 expected
da ths ( nmrtollty ratlv, L58): this dlge.eme u net
rtati.tically signi6cant (P=0.50).
Cnnce. o/ Ihe Digul/a Sy.remrThem were 114g
deaths attributml to ranmr of the digutive sYStem
(crdwive d the 42 u.u af mnm af ehe empha-
g,u), of hkh Bd9-cveu wem miaaroP;dlY
pmved. 7he monality ntio for mm with a history
uf regulu cigaretm smoking wu 1.95 fnr all mao
hn11.211vemm wlth microsaopiully proved cua.
7he sas to whlsA the 89g eues were a.aribed wem
tte,r:auls, 2N1: pancnas. 15R Iiva, gallWadda, and
biliary p.wages. 70, eolvn, 2°A: raNam, 119; and
dhu and m;certain s0a hr ehe digeaUVe rystem, St
(table 10).
Tm mml rtdking uso.iatbn with dgareMe
the
smukhng seu for dealM ueribed to enRxr of
l;v.er• the mertelity ratlo being 4.5g fm nwr with
mivoscopically Iryo`wd cm°The w° h one of
if nut ma ~ Ihaa n.er thme waa dwbt u lo
ehe pr;nury ille.
Thea wu . negY/ve wesiatimi belweea siga- rflle rmokine ud ~, Q,C.s ~ ~ _ not
dw eobe (marJifY
sa.cmne aad retialmucama. appeimd to ho nno
eiated with aigercne umWng, bui In neither was
the sligerenee between abserved vnd expccted
deaths statutinlly signi6auL For mu9lpb myo
lurna, the obrerved number of deaths enwng aV".
relte smders was smdkr tbnn the cMM'd num-
her (12 sasus 1g), h,d with w fcw asn, this
di8erenee Ir nnt rtaurtically elgniheaol.
Cnncer o( Other SOm. 'Iben wae 162 dmtle
(ran eancer of dha apecigmi s9a, d wWCh 143
were d peUeob rithen .Ivdliy na auucutlan
Takeo r. 8tm'p• . .vu4td
with Nguvlte wokin& 71n 162 ames d br.us; 71; plwna, 6; mUvary elaml, 9; ather ra-
phamry direue.., 7: melaemrn, 17; rkin. 9; e)e. L
thYroi4 4 bma k3: drta.L d: Mwn, 8; seoneo
CIOARETTE LABELING AND ADVERTISING
five tlsa,q 5; und Miwr sinn, g. None of Ihqe
slutsed a staUsuc:dly slgnigc.nl dejee of uuaa-
Unn with algurene rmnking Imbilr.
pr+mnry ile ox,ld not he Jmennlned In g9 cnea,
52 nf h h-nc mlm.rnpkwlly prnved rnneu.
7bne sM tl I,nwed u high degrae of e..o.iaum
with smnk,ng hahila.
Hearl and Cirtulalory Dluuer
Of the 11.870 domW / the aduly, 7523 (81s)
were mtrJwned to direme of the Maa vral elreu-
latory .ysiem (inch,dng sutnJnr loionsd the
ernlr.l nervmn aplem) The Intenutimwl SmHs-
th.,l CI 6o,ilmt oI-Dssen.es Inlener, and G,ues
of fkad. S+ah eevuiao, meke. pmNSlan fnr db-
tinguishmg between 47 speri6c rh.eare entnier ,n
theae genenl tegarmr (lncluding aome ralha
BuelY dero:bed .vedilim,s). 7be u,ly dU6n,lry
ir that /nmany imtma. ;n this study two urmore
of these dieeares were preamt arrd apMrmlly am-
HibWed tu death
WIn 1. >bnrluY rule, dm m awe,r>..;.y dlr.re hr
t nw,m d riwnnenmlmg. .
Cerebral vureuLn leion. were remded ar u
cantributin8 fucler m 135 (7g.yx) W Ihe 573
dwih. aleributal prfmurily tv hypmemlve hart
duea.e aud In 140 (40x) d the 5.297 dolhs at-
tnbuteJ primmlly m vasvury artery Aoease. Gno.
arv artery d'nese wu ran.ded as a mnMhutmg
fann. in Si (1.gR) nf Ilre 1,g59 deaths auvibed
to ttuhrul ve.cnlar kskws and l9 (fl9i) of Ihe
rka,Ov araib.d primunly tu other he.rl end cimr
latury dlseana. A11 lokl, eertbrol vessulu kclonr
ware rannled In 4q) deatlu atMLutN primarily
to m,ne dher muw, arul w.onary attery diuuu
wm rs..orded in 98/ dpthr altrihuted to amne
atier cmne. We anempled lu analyse 8,e data fer
uuh of the many eanb/nNion, bul this tnmed
oul to be fruhlera. 71,me(sae, we tumed to the
rwul pmsedure of deoifying eech sk.tb aemading
201
lu the premmed prindpal underlYin, eame, re-
q,rdkss of how many otlar condilinn svere rneu-.
f ed.
F' sf J vidN the 7,5J% deaeu dne Io ha,rt
n I ci I tnry dncae<r Inm fwr romnary
n tery Jsnue (q2Y= deatln), nthen ceart dbnuo
(911 tln,tin), arebml vmmho ksim. (l,(s5fl
tths), nud othcr nr.+Jvinry dimusm (^S
ths) 7he 6gnm frK th < slrnvs en l l ke
1, 2, 1'A Gam, ry rlery rli.cau and Ihcr
rv I Imy Ibenu, ho.vs.l hrgh 1.8rce of a.,n-
cl mon wnh eigeiett smuking; c<.cl ai vasn lur
lesiom showed-a navlerate degree of . mnnn
w Ih Ngqate smuk,n8; and mher henrt Ilrea.o
showerl n rmall deg.ce ne aurnetum wfth sagmotte
moking
C mnnry Anery Otrena.-EarwarY attery d,r-.
vnre 1s of pertiavlar, portnnre. heemue 8 aa.mmr
fnr a WrBe proporlumof RII deuds in the United
Stuta, the highest ntm being arnrmg mm in the
nMa age gmnpa. 1 rhY study, it aaaunr.j fm
44.es of ell dearb. Thercfor., even a mnlerate
lKramtage ,ncrease in dc,ths hnm this nure har
an apprec{nb4 e8eq on the latal de.dh nle.
In all four age g6mps the skath rutes frnm eorr.
narY ertery, ddisease wem far Ligher-ummR men
wllth history of regulnr'dguetle m,nking thw
en.mg men .vho never smnkd (see Iuhk 1). There
were J,181 deathr frani Itii. n,rt .mmg Ihe efgu-
nlte smikee., whereas mly 1073 xvorhlheve dIN
if theh age-speci/b dewh rutu had hn.i; the raow a
for meo wLo never smoked (p < 0.a01). As rhrwm
by the mnrteliry ratio of 1.7p, the death rate fnm,
this euurc nf t/ese eigareHe rn,nken wu 70t
higha than for e cemparable 8mip of mus who
never amoked DeaM rates due to evmury, artery
disease haveased with the anu,mt of cigarette
smnking. Amatgri;en with a hUlay nf reg,rbr cign-
retle rmeking enly. the mvtality nNin rue fmrn
1.29 fa mm smoking less tharr one-IuJf pwk of
cignrell.a a day to 1.99 /a rmokers of ane.hnlf to
one pack a day, en 115 fa amukcn of one to two
puks a day. and to 141 far .mokrn of twv pueks
ammeeday(6g.7).
Man with a hist~ry of dgu smnking only also
had higher death t,a frorn mmnory artery Jis-
aues ehen men who nevm smnked (ol.v. evl
lenehr, 429, eapvc2d Jeaths, 3I9, retio,1.25). 71is
di8ereoa is rtatiakully aign;geant (p < 0A(d),
7herates hx pipe npien.wee ah;wl the a rrp
u for men who neser smokr.l.
The dcgree ol asmdalion with cigarelle emAing
u higher fa Jr.thr apxigcally rkssirrile;l u duu
to artcrinsclcmt'c heort diuuw tLan Inr druths
skuvilwl as due_ tv nrunary Ihnanlxwir,.minlirm,
a arcludou a ta myocvr(hal infnrulon.
F1gnm 8 shows morWllty ralla fa ,nm wglr a
hhtmy of ragulur tlga.ettv ar,nking only, onnpar-
/ns Ilwe fv m® who had rmplwd rmnldng with
Owe for ms who wwa tmnMvg regvlarly in 195i
ssZ9s9zooZ

202
CIGARETTE LARELING AND ADVERTISING
Tlw Imrndtry nt4n of inen who had given up
mrding Mr 10 yean or longer were much bs
dilw. fm1 u dtosmrkcmnmmt
ly' g tuk .- 1 c.e anln t T e nnrtalily ratios
f. who Ind gwm np mok ng for lw than a
y"r.vcre higher th m the - pmding r dia far
who were still mdmg In 1&52. Thhlgh
men raua for Omm who l~ad topped somking fo kss
thnn a yenr may have beem due to the in lruim
In this grrmP of snme men who haJ recmtly
rmPlsM smnkin0 Iwr.rua of aYmMonu oF heart
duTh~anocfaNon be.veen eigarene smaking and
death rat clue to enranesY anery dlsease was about
the same the last twu yean of the rtudy (No-
vemher, L95], through OcnobeqHR6) as In the
enrlie/purt of the study (January, 1P5$ thruugh
Ocmber. 195]). For esampk.-comparnng all mar
with a Inslory of regular..igarette snwking to men
whn never smoked• the inortalfty ratio was 1,74
in the Ont pan of tbe study and 1.69 in the sesond
Purt of the study. The JiOermce between thae
twn rntins u not etatletially signiSnnl. The mnr-
tality ratiu fw men with a history of regular eiga-
rette" smoking only who smoked one pack or mme
of ngu It s day wa. 200in the Snt part of
the study and 2 2) in the setmd Pan of the study.
Other Neort fNsemn._Other hean diseases ao
oountea for 911 (7.7x ) of the 11,570 rkatla in the
Ody. Thls gmup mnsuted ef iBf deaths from
dsmmle rh mst e heart disease, 973 fmm byper-
tensive hc n d' eme, and W l hom munllaneous
ahor he.vl dis n• sududinR many whieh re
desmhed In vague or rompeclfie ~ersn. Ohmnk
rheum t c heart diseaw showed ~h ton
wnh cigantte smoking (muru0ry• ratio 005) Hy-
pcrtees e h art d'uease showed only a sMghr de
greenl latlao with clgarene srrokine ('nostal-
'ty rutio 1.15). Thh war eut dctistlnlly rigNgcant
(P=0.2e).
Tu aher dealhs asnlbed to hurl dlseme showed
. slatinicnlly signiflmnt degree of auodetfon with
clgaMte m ting (mortality t 1.Jg,. P-016)
Smne of thew u sea were pmlr6ly J e to eosomcy
nery diseue mta some mher nreulatnry diseme.
The vldeva s.u.enn to NJteate that wronary ar
tery d se's the anly impnnant fhmn o/l.:urt
disease I h is os i t 1 with snaiing hahus.
CnchnJ VetcuMr lsanna. Vascular ldan of
the centn( nerwus rystem were mmrded as the un-
derlying nnse of 1•O50 (g.Sx) of the 11$f0 deaths.
A taal of 550 dealhs due to th6 gmoP of di.eans,
oend d among ssen with e hutary of regular
dRa'etle smnking as compard with 4P8 ealwcted
deaths (a (IiQernn of 128 deaths and a nrMdity
mrto of 1.]O). Thb dl0ertmw Y alathtinlly rigulg-
<nnt ( P=%01). TAe dealh nte bwumd with the
ammmt of c/garene smoklnF the ruorh4ty ntb
being 1.0 foi mm rnmking one fMefi a m:e d
NgveHes e day.
Of the I•" deaths In rhls category. 237 wen
eudbuted to cerehral thmmba.is m emlalbm, 70
were attributed to awmb I hcmonhage. and gl
were attnbuterl m other vasc.Jur Ininn. of the
cemrnl nervws system Casn dmcr0+a1 as cerel.al
thmmhorU shosrnl efnnt the sume deDee of reb-
flumhip to nnding habita u did eares deicrfbed
as ce bral hemurhage
Orher Cbculntory DYeaer-The 25 deaths clm-
nfisal in table 1 unda'uther circulatory disavm'
mnsOted af So atnllwtd tn hype.t rlro direase
without mention of hnet, JO atsnlrun.f ra plilebitlr
and eminlbm (iotematiurul list numbera 103-189h
50 ttnhuted ro gcnenl ancnosckroau, g0 mtrlb-
uted so aorHc anmirysm (.mruyphJit/e), and Yf
arcributed to mirnnaneousatbn cimdntory di.-
asm• includin8 urysna and thmmbnaglith
oblirvms (S nsn). Hypenenlre diseuea showad
m avncletlon wRh dgaratG mrnldug (mataOtY
ratio 1.00).
fl u x nl
L; ,r
i. Iw
.: '. ,.( '....
Fq e MMa11rY rarlar Aw n mm.ry rnry dl.rr
g.rv fw, mw wLe na.a. noyprd nnoklM Pr.d
wnE tlum lar - wha. nwr mYd wd tMS. Iw .m
pip r.d/M In 1P52.
General amdmckrau and the gruup Mclml/ag
phkbith md embolhm both showed a modemte
degree of auonation th dga.rette_ rmdung How-
eve. there we e not m y ns.m uid m neither
diseme was ehe mrasalion staliNkully signrficnot
SialyY/Cht of the dnths from aoruc aneuryrm
oa+neA among men with a history of regrdit cigu-
retle rmnking, compnred with only 25 ealossed
desthe. Thb digere e of <] deaths (mortality ratb
.
&72) is at'u4Hri'Ily tigolficant (P=0.0115)
In the mbcellaneous group (which 4 duded
ather, areurysms, ganlVrme, Md thmmbom&itir
obhteraas), 18 of the deatha maamd among meri
with a bhtury of n;ular eigamtte amldng, ~
pMed with only 4 eaperxd dnths.
- Pulnwrury Dixases
Only 338 dearha were umibed to pulnqoa_ry
d/teup nther eh.om Nga Ineue.Ma ~ 41 m ut~anet p~.
attributed b pneu
CIGARETTE LABELING AND ADVERTISING
203
mmnnry edscmdeais• 70 to mthma, and P7 to aher lfie mortality ratio for cigarate nnnkers was 9dl
Qudmnnury diseasn, ineluding hmndhiW, ahatta /u thiss group of coses. Thb dlger<nm /s nntlstinlly
of hI g P, rmarmios s, vul hrmchiectaals (Intar- significant (P=0.02).
nenn I lit t mhen Sqt5R mM520.5Z7) A total Civhaeb o/ the Luer.-0f 1S/ tkatln msvihed m
of .,11 denlu frmn II of these cuu.n aasnml drrhair of the 11 83 nmsrreJ . F with
1nwk g~ wnh a history oi ngular dgarette a h'nrury of eiqnrrri _ smnk-ng• ur rnm 116 43
F Pumd w Ih 81 eaPer4crl de0hs (a erlnaaed dea0ss. Thu digereue N 40 I mths (mrr-
^LOr of 150 ikmtlu a,nl upanhly ratio of falrty ratb 1.0]) u stathtwnllv s/gnlRe t(P'0n5).
_A5)TI I'if.n.up h atatistimlly signigeanl AemainJer 0 Direnxa-7he remaming 1189
(P f O.pll) denthr wen ntMMdnl tu05 di0erenr sprclfic sha
711e mund0y mNa fa men with a hinery of ' mns. ~slm the tegnry 'wgni-wd unknon
n'4n g' vle nklnR were .. (olb..r fnr cnma. T.WnS thl entire grmip mgnhn, the
msrr mm d fl m d nrc liity ratio was rknh -mte of th g rette smrken svm slightly
~.'J11 1 1[~c di0ereun bn obeerved and h/gher than thm of ine whn nevsr snwYurl (irv
I~ed 1 mh. was naislscallY 'gnigonl tality ratio I W) bn tiw digerence wm not araW-
(p < n0of); for anh a, the mmmlity ruin waa hcnlly signlfinnt. Diabetes, whMt ncmmotra fa
IJ0,1 r r e notsmnstlnllyngm6rant(P -0-gg); 162 of these-deaths, dwwed ussMntlan with
for puI ms y t Jwaabsh• the monaldy mtm was umking habirs No single nne of the oiher 97 spe-
:1'!, nd this was not statistically ngnigecnt eige disnsm showed a aatistlally sigoignot assn-
(P-0_4); and for other Pulmnnary disnse, the alatiui wfth snmlung hebies
mortality rarb was 2,g2. aod thu w.n srolutkally
aignificant (p_OtDS~, - Cm.nwnt
Other Di.erm Other Invenigauons h.ve P'cvkmslY~ rqsortai an
OnJY i.ilMl (8.9xj of the 11 ass°olntion bMxcm' s'nnking habilr nd ay of
,gR/ deaths wete tlsee diseases fa which we fmind tlw death mre tn
ntnsi -t 1 t t..n other thcn ennnr, cardiac• be higher ee"ng c garette smnken thnn among am-
arrodat y lpr 1 ry diseaser and secldmh, vnoken. The literature on this Mrblm is m erlrn-
vink I le Th were dnulrsl into 101 tlx (pamudarly In mbNnn to lung eanm) thut
md iSck I. :.. r tres llas rhr y egrry'vugua It if posribk for us to rewew it indm spnn
men M Mulh"Onl tlsrt•a sho.ed labk hme However, we murt mrntirs rlwt dw
amnak/n h111Ytrlpnifinnt degree of MOeietfon with lind gr lunglve tuJ nnca pmrterl Iry DMI and Nill'
g In thHr
Prapui.
s Gd.e nd Duodonnl Ulcrn F/ftYbne dwthr Y of H Itidr phyalefw wem
enmimlly the mme nn fimliogs.
m u0 l ted t gmt ulcen, and all af Ihem Wo me fully eware of thc fun tbw nnuc uf Jmh
r~ss'rrrrl mng men witEhistory of egular u irlerl nn death aenificun /a not ulwnys wr
nnk p TI Y dlvid.el by smnking habits m rert 'I7 Fore it is pa I Ie that snn na rhe arsn-wron
fnllnrva I_t ry of reg I r cigarette smok ng only, d't' s f I let soking Icd t and mtnin
rrrcod,a In, f F I g ne unokmg and ako spec fe d' ua mey hnve rc.ulted f.un s. n'w
1 Io ngar vnuking 11; histury of ppe dugna s. Fa-esample it is mac vuhk dsat the
nnkisg mdK 2; histary of cigur smnking only. 2; usociar'wn f.wal betwem dgurate snaking urnl
anJ hbtury of hnth piR md cigar smukine but no death ascr.ibed to Pulmonory mhercuknis may buve
ngvett mnking• 1. 77r death rate from gutrk rm Iled I um swsfusinn hrtwan tuhrsu hn .nd
Ncer for min with e hbtory of reguWr </garetle lu g ncer. It b ulsoo connlwabk tba 0 f tivcly
moking mly wm dmut five limn ai high w the smill avociatian fosmrl Isetwan Ngnrene smnk/ng
rato lur ngau and pipe smnk.n who nnxr nnnked and deah frorn arehrul vaualur Ieslnna may ksve
csg:mtto tty;ularlyr resulted fmm uscribmg .anrEJealhn t th uac
Custr c I n were rn nrted u a eonmbuting which were a.mnlly due tn rrnonary artery J-
lacmr - 11 I alln msi IseJ to eome aher one In re.pect to curu.er• we rlid rmt dg asd I Jnh
(thb In I I t' r the 51 enn desv/1Md above): ¢rt Bnte infommation ulane ha olgonnl ud It us-
llm mmmlty ratio for eigarc0e smoken wm 3.10 .1 formation /mm tiw doetar• Iwpital, or tmren In Ihu
prnp of cusn (P=0.05)- reginry. In 7" of rhe carea elmsifiml as eunacr /n
Srventy-three demlu wem d0ubaad tu JuowlerW this repen, the diagomis was mimnaipinlly wm-
nlcern Flfryy f of them were of inen with a his- finrcd. We Ymmd a high degree of tims
tay rd g W'grtte smoking, cmnparesl with 25 bet tlgarette mwking anJ m«osco t udl
exlwn 1 dnnhs. Thh di0erenn of 20 deatlu (nmr- proved nncer (all sites eomhoned). It is eztnancly
talityratin2.1g) pstxtisrlcullysiguifkmn(P=00). unlikelY that this cuukl huve bnn Iwnduml hy
Oualennl uk.rrs weru listnl u a mntrihming ermrs ln d'mginsis. it follows thatlhem must he
facclor fn 46 deu0n ascrdsed m rame orher came a high degee of ssxutiun betwern aignrnie
(rhis in mhlitiml to Ow 73 nsn descrl6ed above). emokNg and nas of ane er more prlm.ry rites.
ssissszooi

204
CIGARETTE LABELING AND ADVERTISING
The next pml lem as to deennine which pn
d6e , te or t. f c ea ,- Ived rn d s
I tnmh.r A I tg Ity Ya fmm d I d lh t the
1 :ry st c nm olways I al bl- 1 cl tl.
n-nty Tl f ll - F I t' 1'm were f J
Fint. I g tt rhow 1 e ly Irigh
tL Rrr++ of f db e tt ok n6 Tm
nest h:Fb t P r ll g' dt mnking wm
fm ceem 1 tEe f 11 ing t n bbeJ hp
longue, fl f mn nh. phary hr yna, and eerh-
agu '11mr a.II slta dt enly rpnnl t aRa-
¢c smek material I srolved or -mmlemvl
f:nm .ign ne smoke. Appm.imntely &5%oflfie
uuncnsdm belwecn cigarette smokmg and mivo-
irnMcallY pm.xd canar f all srta canbimd) was
accaunted hx by the assonatlon between dRarette
moking and cancer of tlw sita /mt mentiooed. No
etie Mlwr thin iho.e /oie mmHoned showed a
esncnmly high degree d wen.nan-s.ilh dRarette
rmnking (nmmr of tbr Ever bNng a Vmsibin es-_
ccreon).
Seu.nd, ehe dcgrre of anocialbn between ciga-
mue snwkinF and dedhr attributed to lung canae.r
wm hiFb l ea r miaacopinlly pmved and
with gord I s to tbe p'mary site th fw
the total f,rn r(IncWding ar he minas.copl
eally redged nrd casm with doubt as eo primary
aite). The rame wu tn¢ foe nncer of the genito-
urinary syfeem.
Thlnl, ennsiderinR all daths oedhed m eaoe<r
of the gastmmtetrnxl rysl ( ce)M emphsgus),
thae wm ooly a smdl degree of as 'adws with
ciguctle nmbng In Ihb Rp p of casa, the asm-
elatiws ws bwer fer. mlrnnmVKally Pmved easa
than fm the mtal gruup. Furthenrwre, there wa
consirbrable dnubl w to the primuy site d meny
of thae au+, particularly thore aaeribed m the
Eva. .... ....
C Gnsldving this evidena, ehne Is ne doubt In
aur mindr a to the wliJity ef the msociatitm fomld
hetween-ugarettesmoking and svncer of the long
end the asndution Found between moking end
eanm of otha sita directly espo.Rd to tobacco
.moke pmrtuc'b. 'fhe evldence ulso suggesta that
ihere ia a renl arsacWeion between dgeran rmdt-
iag and eance done ar mare uta In the genito-
rinary aYStem. Cenridering the vxnoua dhe within
the gmitouri.nary ayrtem, calrm of the bladder
d.rred the highest dsg.ee of ensodegou wRh
cigarette amukbg
The nemn of the eHdma is rrlds as m leaye
doubt .s to whdher a eeal u.oumim emts be-
tween tlgan+te .moking and moer of Ifn galm-
irµannal syaem (u<epe saphagm). 71ro apparent
asmi ceou cuuld have arbes through mydjqpnal/s
ef prinsary site he seroe esser (a. g. rrinnry ae.er
of tM lung with nxtma.M te the u.er Iseing
e.ru.eawly.aalEedm Pimuy eane: of the u.er).
oo%ssszooT
In seeking to evaluate the Im^ilwlities oulined
abovve -- must keep thr thl Rs ' I(I)
thulikel'1 lof a ply "k F one P rncm
F r dbrass f oll . r^ (I au, (-) tbe
m:mber f I~ eT - J I t aol of Ibe nvn du-
auer I I I/3) Ihc ' gri I.de of tlm ar
parmst a. uuim detwmr msnk/ R I ulres and eaah
of the two Jmres invnl 1.
One pb sngia t to ilbunnte the rnim.
Let un cun ida tbe hypmhesu that tbe aw:ciatfon
h.md h.t -. 'gamue srnnking and tbalh frnn
mnmory anery duense reultnl from a conbnion
(in w:me easa) ben.een camary ertery discue
md Iune cancer A tnl 7 of 5,~ sknbe wem aa-
ilwd to corona/y unery d se, and thac was a
digerenc< a77,3gg bnween the oleervni and ear
pected number of dealhs.monF nieu with a hutory
:i( reg.dar cngmdte srmhing. All tokl- timm wcm
onA' iJg deatln uctibrJ t I ng cmrcer vnd mmt
of these wele m'crosmp lly pmval mun Cnr
the hypothes' to bee cormat- one mnst anume that
at leut 1,3Bg lung can cr deahr wcie mbsed a
r..~...~.. r ~v.
:.~.w
r..~. .wa u.Oe+
o . a~.... e 0©..a.~
«n,.,..,..... y;~..
r 5-
Rq a_Eaer.u dsehs r:eng nrw .IIb a luur d
rruuMr ryawee snd4d.
rmo
eueh and wen dlagnmcd instead m due to
nnry artery direnm. \pe kaw 0 up tn dm eemk:r to
de..irle the likelihood of thu nmurinCThe moat imporam finding of this study wm tbe
hlghdegree of auoeiation behroecn ciga notm
smoking and the total dmth rme (gb 9). Emns
In diagn is no aller how great, hu.r nn eRnt
on this 6ndiog. Tlwrefnrem if the assreiutim bwid
between eipprette imnklog and deethr fmm somc
pnNarhv daease (e. g., nnoer ef the drer) wr
due ro vmn In d'ugnosY, It only rraans that ehe
nue degroe uf anorietbn between cige.ate smuk-
Mg end death feeen sotnc abcr specific disease
(a. g, hmg ndcer) b grwter lhqn the Bgnres
given in this report appear to bnlicate.
A taul of 7,318 deaths occurred mmng mw
with a htsmry of reguWr a.geruda mnking, whew
er ly 4,g51 would heve occ.:ncd 'f elr• .ga-
spedfic death nta d the smokcn had been the
.eme as lor nun who naa tmoked (Bg. 4 Tlre
digeraxe of g,g9S m.y be euWdered m'enm
dea1W. CamserY dYe.se xccounted for 64.1f of
the oaals, de.ihe .nnng elprwb .nnkerr: 3.g
CIGARETTE LABELING AND ADVERTIBING
205
!'°'a+'runmal fnr lass nmcer of olhnr sna rlm L,m Th
e . e relatne Impr.tanc. d the arstaYw
nnw nN f« 1enrt and dam.y e IbhJ nbve N depemlen( nn el.e mrmhor nf
lun di: nss~gxSgil 15x ~ebry othel r h ..aideareaar l(abn. aha 4th.Bx; an tk-rhe urhnted t each
drscaa ns-wnll m
Rme nd duedenal has 2gi cirrhosir of the tl ir J W of essrcdrtim wRb cnga tt . rmk'n~
tlver LSx, ar~d dl other diseeGa comMnal 6AS, b wns feund dwt 1he death eut of ith
S.,mn.q Inng anea who b d given up eg'rett smoking
rmd year he nnre before haing urdimi nµim
7here b a h/gh degree of assosintlon between Y w bwer thu the d nh rnte f eo hri
tmnl Aaeh r.em xnd ugurale annking, e Far bwa ~e sm°Idng R W e~a regularlY ut that ti:nc. An
drRme of ..rnelatlnn bt.wen eorJ Jenth ruta .nd remely h ph .. In11m Letwa~en eiFamne
ciF+r nnnk~nF, and a small degree of asoeiatMn 4f g med rloutb mea frv man witls thia d/.eam
hawa . d t. f de th r en and pipe rmnking. 77,a sg fd In nnul areu w well ae in large nlx.
d.bi nnrm of informutian fn. thia stud on If arnnhing habip ero taken inta aonsidemtielq
Jirens 'nvnlvedm was ceu.e af dath u eea.Kded tbe 1-1-9 nraer, death rate wa .anewlwt higher
0o de.th hnlga.ea, npPbrmntedM more de- ~tinthanlnnnalereu.
leikd rmeGeal /nfamatien In mrp in W,ich an- r xI W nM1H./1R11Or.H.mme:nl).
cer wa memioeed. r ... ,w.de p,.Yl,k 6y eM
The folloWng n lat:nnshipr with ciAmrette nnok- n:h I'aws m .Wrlmn.r .erkrn,,r.te Ir.ehh d~s la.
;,;I;Y
Ing arc enrlent. (1) n anemely high mrndatinr rhw ~.n' and re+rmod d dlN.bm d he An,mnn Grv
m. few h.e..a. nwh as nnaer ~the Inn . tan- ]~-5%+Nr. V~~~° ~wfnkd• M.A. (praam. G PenY.
of ~Iw larynr- at:mnf the tha R . Iao,.rJ c.p, y,A.A nd xerba grtdnu.,
at.R.l..
I Iru. nrl L.dentN.NWr.
gmtrk Idren
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h ~ erm"'d0n ~ a
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m:rneq I H,xn.n.l.
dm.bn 1 ulier, annl< nna rYrm. and cunm of the e. C. «al Hn.n, p: y,µym .,d o.,F
MnJJa (3) e h: h u.uiation fm fln' nmmanH tl edrNed4...apNler,Te;iMm~
h.oy such a awnm ^, a n mbee oI 1. Tdd M>WI4. L A M A. rMr1ID0.11h
ry arte d/.nre, a~nhmu Y TreM.r. A. E.: gNpny N Gn.ef pue
of he liver, ami aacer of eeveral a/ta; (4) a mod- tu te'/0.sary (p,e.. g) t¢cg. M l. 4 sr. A.
-le asson'tlun for mebral arculcr Iaimr, and a 4~!n. E. A.:C m N t_,n -.
(5) liul no asmeiatiat fin e number N dir- G d luy: E.d,.n:in d iT.bin,,; Prmr~.Iw4n ~:4
eue. Including ch.m(c rhaumenc fevern e`+^lik &,kw,,. Am,ul as..uyt Ne.. y.e. io.U. Iv...
nivt b[art dlRiWe, utha' h hYPatm- YM. Anwken (:aer gyytr. I,w. IR51
G. " on ytASpln.
ephritb arM nephrnrb, phrnrb, ~l~l: '~ l~• R.. and Hnl. A l luuR Gaee. aud ply,
dlebele., Iql r d p.wk In ReheM re e,.oY4:., garad nrpm ax
of the rtetunL nanmr of Wa mlanz aed 'rarws of ipj~jlpmyef M~ Daeeaa.9le 4. F artpll-tW1/Mm.
t
om
45-979 0-65-p. 2_ 14

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per amp4r le nliner amYn( IOe Ivi unwr. pt4eLL MYMr ee tlPwtue emNM Ver nn dla ~
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ede that IEe aelt 10 Tabr V nn le ee I ra eWtlep.
.ue.'n maee pl w4e pE.erwn, YOp n.e. (e.ne . Mpu ' NrluleM
u]IU
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1N
n
nle Yt ntln{ In 10e 1Ye{ uwer wllen4
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]n Tep4 V] e Oew e4rnleC IM rpn/41e b eb
h tner
Il4r tlmr ef Oe eereer ena Or t4e
efwl4
e
w .nM .m.emn. rM.. 1. . unEeaTu. wn.
n/ pillenle l Ern wmmrmed eme.IM el M nrll\r
ille. Inee tne meer rY0leele. Tn. numl.r M elyretl..
wvYea el IM JW f lRe OIE M\ppnr 4
erw.a e n. . M 1.. .Ypx[: M. be [arMp[si
.mn.n{. Tnce ie rnreie WIIY npwmw bn b me(
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/~ b 14 Yeen 315 6 elpre~ln: ter . rlrtlei eN vl Il
In 10 pnra ii1 elr.nuulmr ..uai.{.i{. t)0 4
ie Yeen. ii'] elRnnlW: ier r e4rllnt e r M 10 n t\
qeuw l10 el(rnllw. T4 IWiunt4ee0 nevn u IM
un H mU ere pWnntlW Ie etM. wptJ4 l0e
so7ssszoor
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rymn pppr al lne IeTa 4 enpwl~[ we WEenrx M11.
Hvweiee. M Ym4111/ IM1xli w- el Ib Ye( IMxIY
M1OIaIY lurwlng el ell eW TMn e4 Olilxr re el
aellt/ twm [ewr pir^nelYnt In /M lwa lerin [IIM,
nrOUY ne YaIbYM. . b IM rW at He $wle
11
Waee ea YMOIIn mw[tIYe1Y. )tvnewr, tnle Aetl
ll'v
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' 1
Ir
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en4
has peen nn1N Odtqel 14 eenbn .n w emell M
4 an. e.n.]u L.Ipr, ae.r uo m4. •wnet
be
Ine lut [eenr Wllule. 14n Ir r WFee propwllon Ot
xnv\en ]nM emui nYlpl pll.nle nferln{ M1xn xM
na M1em Nner dlrren. Porlner. 1\e ,.n I~
m.ePqlw Y 4lete0 e.1{Oer"nrnet I4 w
r 0~•
CIdARETTE LABELING AND ADVERTISING '
NMrYV {nrbuwp IOee emp4 IM ewenen I.
W
. . JuYMxuNemx,
41Y P:eerl: a/Irnnlra nnlNan.~w . n N1yey 4
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New IUYU Walee {yle Crnnr CaYn[Il.
ne4reMee
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m.. wnl enel. .n4ee:
.. e:
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spiwxMr w Mer ces In
211

!1
212
CIGARETTP] LABELING AND ADVERTISING
pRen rHe CiD'rRAL IxerrrD'rr OF RADIO2HRRAPr (DIRICfeR: PROrID&IR
8. YuerARALLto), HRI111RC1, PIRLA6-
SMOKING AND PULMONARY CARCINOMA
by
Marja Kouiumiea
The increased incidence of pulmonary carcinoma registered in the
last I'ew years has aroused interest in the possible factors affecting its
gem-sis. Intensive xtudies have also been made of the possible role of
smt,king on cancer of the lung.
As early as the end of the nineteenth century $oaxMHRtxo suspected
onI,.king to be aseociated with pulmonary carcinoma. At the turn of the
oentury BRO.seH, obviously the first, succeeded in producing experi-
mentally malignant proliferation on theskin of guinea-pigs by smearing
it with 'tobacco-juice . Later too the cancer-producing quality of to-
ba, ro tar has been investigated by means of expenmente. Its relationship
to cnncer growths of the respiratory tract has been investigated also in
Fiuland, acconling to a personal communication from EnrALA-Hotaxl-
BF.TALA, snd phantoms as well as animal tests have indicated that the
abuilrption of tobacco tar and its accnmulation in the respiratory tract
is most pronounced in the regions where cancer growths are generally
situated in man. What the cancer-producing agent in tobacco actually is still awaite
solution. Besides tobacco tar, arsenic among other substances (DoLL
and HILL) has been suspected as a contributory factor. Arsenic is used
for dusting the seedlings of the tobacco plant to expel peate. Inveetiga-
tione made by the KxNNAWAV group prove, however, that even extensive
statistics fail to support the hypotheslathat tobacco treated with areenic-
Z taining preparations is more conducive to cancer than tobacco free
m any contact with arsenic.
S. Mr.s^rANALt.to ascertained in 1944 that patients with cancer of the
throat were almost without exception smokers, and that they had started
Preentnl at the Cm,Rreer of the Northere Arooistion ef Rediolo®. Helmnk,, Jane,
.1902; eubmilrnl for puhlieAiioq Oct 3, 18h'J.
Vozss9zoOZ
CIGARETTE LABELING AND ADVERTISING
213
to smoke at a considerably younger age than the patwuts of the eom-
e material not suffering from cancer of the rrspiratorv tract. -
9=c3 published during the list few years in diffenmf cmmtries on the
smoking habits of patients suffering from pulmonary ,arriuoma or
cancer of the respiratory tract generall,v indicate with imrcasiu',, rlcurnPys
an association with the smoking habit. Thus, for instnnr,•. nf the Btht
pulmonary carcinoma patients of the Americans, R'rNDEU mn,l f 7RAHAr•
only 2 per cent were non-smokers or light smokers and 96 per cent had
smoked for over 20 years. The number of women among pnticnts with
pulmonary cancer has been found small everywhere, 6•iu4 onle alamt
10-20 per cent. This has been ascribed to the fact that thrv moke Ir.s.
As it is of interest to know how Finland compares in this respect the
writer has made the following investigation.
The material covers 351 cancer patients exnmintrl over the couc+e
of 16 years at the Central Institute of Radiotherapy of the 1lniversity
of Helsinki. The diagnosis was verified histologically und the putien5s were questioned at the time
of taking their case h1YI01'IP9 uhout their
smoking habit. Furthermore, the writer has placed 494 pnti,•nts exnmiucd
during the eame period at the Central Institute of I2adiotbernpy in a
special group. In these cases there was no biopsy vrrif'ieation of the
diagnosis, but, judged from the clinical picture, roentgen exnmination,
bronchoscopy finding (not infrequently) or operation, the condition was
one of pulmonary carcinoma.
The control material has been collected by the writer from the Medical
Out-Patient Department. Data on the smoking habit was obtainwl in
300 male patients of the eame age living in similar eircumstmnccs. The
inquiry was made, without selection, of every man over 44) vcarsof age who attended the Department,
from February I to 1larcll 14, 1932, and
in whom there was no reason to suspect cancer. As a nwtter of curiosity
the writer also chose 15 women over 30 years of age and not suffering from
cancer as control material from the same hospital. None of the women
smoked and had the writer continued the inquiry only the 24th w•oman
would have been found to have been a smoker.
Ibealts of the Writer's inesttgatlons
The material covers only 15 women in whom the diagnosis is confirnter
by biopey; 2 are smokers. The figure for non-emokere among the 18 caee
without blopey verification is also 2. With such a amallmaterial of womet
no definite conclusions can be drawn and the study will consequcnth
be restricted to men only. Among 330 men with pulmonary eareinoma and in whom the diagnosi
was verified histologically, emokers account for 99.7 per cent (i. e, ther

I
I
214
CICARETTE LABELING AND ADVER'1'IRIIQU
Table I
f)u{ri6ution af fAe rnatniaf by - and awnpa age at elarf
ol inoedfpation
- No. of a•..r I Per
Aeerage.gq,
1'e. Pulm. Hbry.y + %.1 55.7
)lulr ........... ........ ' 336
Pemelr ................. 15 1 _ !.a_ __ 49.9
100.a 66.3
l 36l
T
I
on
1'a. pulm. N„ bfaPl
%.L
nk• ................... 476
>I
Yemnl. ................. _ IB I 9.a
Tu1al 494 ' IOO.o
s„ r
....
uele ...............
F,~eul ...................
Tolel
300 %•
f6 i.e
315 1/10.a
69s
57.u
6at
6t.i
61.+
56.9
was but one non-smoker). The ratio is approxirnately the same, or 99.r per cent, in 478 eases
without histologic verification. Of the 300 cases
of the control material, smokers total 82 per cent (hence, 54 men are
non-slnokcrs).
Tabae 11
Ape of n•Aith men darwaf uu•4inp
Itilo reue
Su. Per
i
11-IG yn.m 1H-40 yeem 81--i11 ye.n
.. Per Na Pw \a. i Por No. ~
Nu. I eenL I art oent
1. c. pulm.
Hi„pq~ +........... 53 I 17.4 I96 I 28.e
t'e,,•. ........ . :an
8 f. 1 n
• If pr: 23.9 113 90.1
C.,eo . _ 376
9 • t0 11.3 52
tt.f
cewv .. . 2!1_ I . !.__.-.
7 r-e, y l.an, 1.. 3. P_ ti6 P.r <ent
1--:1 %' 47.y. f- 3, P< 0.1 Pero.nt
3 --:/ ~: - la.a, f3, P> 0.1 Pnr aent
t86
134
103
Q.e
36.. D6 I e.1 I 6' 1.r I
I
. 1 __ Y r„mlmri.m of YrouP^ 1 and 2
7• . Ln~lul,illl,v•~ftlwtmt6yplt6e.iethatt6.+uPM~.rednNnen°tMraaeP~p°aH°°
g....i.tauMA. Arh, N.dBd,qiw. Lb1.3Y.
sozssszooi
4Lr r7 I ea I
41.. 67 1 47.t 8 1 e.t 1
CICARETTE LABELING AND ApyERT78INO
215
The average age at which the smoking habit started was I:i.; years
for male smokers with pulmonary carcinomu confirmed bv biopsy and
15.3 years for Patients without biopsy verifirution. Thc figure is Ie.e
years for male smokers of the control material. lratirntx u-ith pulmonary
carcinoma have consequently commeneed to smoke nut'lir•r, mnny in
childhood. A striking feature is the high number of horN wlw etuLrted
smoking at the age of 10 years or younger. With thenl thl, potential
cancer-producing elements in tobacco have had time in the rouree of the
patient's life to irritate the mucous membranes of thr respiratory tract
over a longer period, and in childhood mucous memhranrs nlnc be more
sensitive to irritation. In Patients with pulmonary vrriunnut confirmed
by biopsy, irritation due to smoking has continued before the verification
of the disease for 39.7 yeare on art average (42.o yrur., in patients with
no biopsy verification) and for 32.1 years in patients without plllmonary
carcinoma. The duration of the irritation is thus g-1(1 vears longer
for cancer patients than for those of the control material.
Table Ill
Type of nnoki9p (a.mr)
I
~
y
rer
yu, aot So, rcm
5,,. aot
1. C.. pulm. Biopy +..,,,,
370
2
,
I
74
3. Cti I %.f I 5 l.e I _.
Im m. No biop)' ...... 361 961 97.r 10 o.n -
~ 9. 3„ eenmr ............... -
_ 389 Ae.f 17 u.. _
1 Y,r .. 0.16. f l. P,. 70 Pee oent 1- 9 a' '-H.c.. f 1, P. a: Per uent
-'""-' 3 y.6..u, f. . 1. P r 1.:, P.r aent
C'igar-smoking is rare in Finland at the social levels to which the
Patients of the material chiefly belong. Patients with pulmonary car-
cmoma are almost all cigarette emokere. No difference has beron found to
exist between smokers of tipped and untipped cigarettee; all three groups
contain an almost equal number of each.
Persons with pulmonary carcinoma have admitted, to a greafer
extent than the Patients of the control material, to noticing that amoking
causes irritation, the ao-called smoker's cough. The percentage of patients
with emoker e cough among 188 emokere with biopay-verified pulmonary
carcinoma is 87.x (89.1 mnong 174 Patients without a biopsy verification),
where.as the figure is only 50 per• cent for 248 smokers of the control
nlaterial.
Vo. nf Pee
mLte.; ripr: rer
.
.6ii14

216
CKIARETTE LABELING AND ADVERTISING
Table IT
TYFe of tonaker (men)
Sw ' P
Rudrnto 6) I Llght r) OcrwnnN i
`U• MrIL `o• Rnt I'4rt .
1 h pulm IS p. +~~ .... 197 . 61.2 98 ' 31.9 ]8 3.a - -- I
lew. .. .. .. ..... . . 307 / ~
Y t'n pulm \ I 1 ... .... Ybl 67.11 110 ; 20.1 P:r i-
,'uce ....................... 41G . .
9. No 94 : 39.f 59 ~-r4.o 18 i 7.n ~
C..w .. ...... ..... .. PJa ' __._..- ._ . _ _._._ .
„) ooa 1'^'~k,a Lml ,x m-.re ot ee"rvrw. per day.
Iq P'•'t"1 nf rllnn•Ite. per da,v.
•) I hnn ', lu,ebt of rinarelle. per +Ip'.
1- .. ' n•x. f 9, P.85 Pee mnt
I_-.r a, !W. '. t -. P< 0.1 Per eent
_. .s : lian. / 1. P< 0.1 Per gm1
Statixtirnl trc:dment of the data has htrn carried out according to
CiRANER. ThPW fPnldta nrL• identical for patlent4 with pu111Wnarlr c8rcrllolm
with ornithout histological verification of the diagnosis, and the groups
arr ulso ntutiaticully equivalent.
SUMMARY
The im'e.+liuntim„•"mpriw•e 351 pulmonary carcinoma paGenta in whom the diaanaeie
.ae cmdino,rl hi+toh%irnllr nnd 4!N patients with pulmonary carcinoma not vrrifinl
by binpny. Th,• rnnlnd mxtrrinl conaiuta of 315 patients. The oonclueione refer principally
to rneu nnd th,• pulmunurr ran•.inoma patients are almost all emoken who have emok,d
henvilv fnr decndrn. In rolnlutrieon with the control material, they have et.rtsd smoking
ymmg.•r, uften I'rom rhfldhol.l• and have smoked continuously for about 40 years, i. e
atl areroue ul' NI/I ' yeern lonaer than patients free from cancer. Theee circnmetaneer
are prolu.bly of .+ipuifinumr in the pelleein of pulmonary carcinoma.
%UHAMMENFASSUNG
Ui.• I'Ideenn,lowy und'wu't 351 Patienten mit Lurytenkrebe mit hietologieeh beetaip-
ter Dingn"..• und 1U1 1'util•nd•n, hei denen die Irtholoaiech-anatomieche Verifikatiolr
fehlt. Dn. l',•rpleirh.+mnterinl hent}ht an.315 Patienten. Die Behlunefolgerungen besieh.m
eich hnlqdrii'.hlirh nld )liiuuer. die Luupenkrebepatienten warrn feet alk xit Jahrxehnten
atarke Itunrh•a. Im Ser>!Irlch nnlrl Kuntrollmaterial haben rie fr0haeitiger xu rwchen
.n(trfanurn. oft Wkon in der Kindheit• Rie haben regelmiasig etwa 40 Jahre lang geraucht,
im Dnn•hwhuitt e1w,1 NIn ,lahre litnaer ale die Patienten ohne Lungenkrebe. IHeeer
Umatund iet v:nhrsrln•inlieh flir die Genese dee LungrnkreMea bedeutungevoll.
CI(7ARETTE LABELING AND ADVERTISING
217
RESUME
L'enquete port,e eur 351 mahLdee atteintn de cmrerr d,r ponrn„r, ,.nnfirmd hietologi•
quement et 494 cee de cancer du poumon non valrifie par l,iulrie. I,,' cn,nl.. t,iuoin com-
prend 315 eujete. I,ea aouclurione concernent eurtout dre hunmlr•. ••t h~< rn,rlndee atteinta
drMa eandcer du poumon eoni prexque loue rlee fumcura qrli ont In•ouemq fum pendant )lea
dee. ComparEa su groupe G:mnin, ila ont commened a fumrr pln. j w. ,~ xuuvent d2a
Ieurenfance,etontfum6eontinurllernentpendantenuron40anv,c' tn,hu. ,•nmov,•Oue
8 l 10 ane de plue que lee eujet.+ indemnee de cancer. Cee faitn .nnlpcuhnhlrment rm-
portante dana 1s genFie du cancer dn fmumon. REFEItENCE6
Enom-a, A.: Theoretieehe und experimentelle 1'ntereuchwlyen zm- ISithoKrneeix nnd
Hietogeneeie der malignen (Ieeehwulete. Virchnwe Arch. )wth. Anut. 162 (Ifllaq,32.
CaerEtt, H.: Hathematical-Methode of 8latiatia., p. 445. Alnlqcot .c 1S'ik>rll. !'pluwla
1945.
Dere, M. E. and KESaew.tv, E. I..: The Aruenic Content nf Tuh,lcc„uml Tobaeoo'
8m
k
E
it
J
I
o
e.
r
.
. Cancer 4(1950), 173.
DOLL, R. and HrLL, A. R.: Smoking and Carcinoma of thr l.nnp. I'ndin,imlrv IirleqF
Rrit. tf J. 2(1950), 739. i ERMALA, P, BeTXb:i, K. and Hourr, L. R.: Per+oual eonuoruuro,li,lr
KaxxLw,tr, E. L. and Kaxs.wec, N. M 13tudum af the lurnlem, ul 1'nnu•r uf the
~ Lung and Larynx. Rrit. J. Cancer p(1951), 153.
i Hoer.ta.tteto, tl,: Uberdari hnrynx-undHypopharyuekarainom, ihn• Rautg,•nlrchundlnng
~ und die Ergebnilme der Therepie. Acts radiul• 2, p944), 13.
Wvsuxn, E. L. mld l]ann.Lx, F. A.: Tobacco Smoking ae a I'rnxildr RtinlnPi, Factor in
i Itmnchiopenic Carcinoma. A Htudy of &H Pruvnl Cam.. .I. 1.31. 1. 113 ( I9:+q, :11!1.
sorssszoot

218
CI(L1REITE LAHELINU AND ADVERTISING
Extrait du 3ulletin du Cancer
Avn& r918 Fi: 4R 5•
L'enc,uete franga:se
sur ='e-iologie da cancer bro :cbo-pulmonaire
Analyse ditaillee
par
Pierre F. DENOIX, Dankl SCHWAR'rZ et GeorQes ANGUERA
- EUT DE L'ITUDE
Notrc cnqu0te a dEjl fait 1'objet de 2 publications : la 1F^ (Schwartz et Denoix,
1057) cwdiait 1'association entre consommation de tabac et cancer des bronches,
la t= (5chwartz, Denoix et Anguera, 1857) ttudiant Is m&me association pour les
dillcratts cancers de Phomme, examinEs loeslisation par localisation.
Ccs publications ont, pouc notre pays et pour le tabac de nature particuliere
,pi ou y cun.umme (tabac noir), confirmC et, sur certains points, prBcisd les resultats dca tr's
nombreuses enquAtes ell'ectufes ailletn5; nous avons, dans 1'ensemble,
moutrc quo Ic problbme no doit pas 8tre posd en terrnes . cancer des bronches-
eq(::rcttc Y ntais Cn teCmes a canCertabac •, 1'assotiatlOn existant pour toua In
canccn dcp voics nero-digestives supFrieures (et sans doute aussi pour le cancer do
In vc,..ic). Pour Ics localisntions de type respiratoire (bronches, larynx), c'est la
cigacttc sculc qui est cn cause; par aillenrs pinspiration de la fumfe joue dgalement
cn rLlc in,, urtant, et ocs 2 considErations sont sans doute li6es, car 1'inapiration
dc la fumCW est souvent pratiquFe par les fumeurs de cigarette, rarement par In
funmurs tlc pipe. Pour In localisations de type digestif (cavitd bucetle,pharynx,
u.upha,;c), ISas.ociation e.vste tant avec la pipe qu'avee la cigarette; par ailleurs,
1'inspiration tlc la fumlc nc jouc aucun rAle.
Dmts le eas du cancer do bronches, notre dtude quantitative a ea outre con-
fume Ics pnint+ suivants, ddja signalh dens d'eutres enquCtes : le risque augmeate
aou. ov uxcno, ia5b, r. {6, x• 1.
CICARE4TE LABELINO AND ADVERT78IN0
219
evec la consommation; pour une consommation donnFe il augmente avee 1'inspi-
ration; il diminue si Ie sujet s'nt arr2_t_E de fumer, et d'autant plus qu'il s'est
arrltd plus t8t. Ces diverses considErations - pour ne citer que In plus importantes -
donnent A penser quo le tabac n'apparait pas seulement dans le probl2me comme
facteur associ€, mais qu'il joue selon toute vraisemblance un rDle causal. C'est
d'ailleurs l'opinion aetuellement adoptfe par Im majoritd des cherchcurs. il fant
bien dire cependnnt qu'une telle conclusion reste, en toute rigucur, critiquablc.
On a en elret men6 2 ent6gories d'enqu®tes : - dans In unes (enquetes prospectives) on a montrf que
Ies fumeurs sont plus
exposCs il certains canccrs que lea non-fumeurs. Mais rien ne permet d'nffirmcr
quo In fumeurs difrCrent des non-fumeurs por le seul usage du tebac, toutcs
choses Egales d'ailieurs. Le sujet qui, 3 un moment donnC, chois_it do fumcr, so
distingue pcut-ltre du non-4umeut par un complexe de facteurs caractCriels, ou
sociaux, ou familinux, etc., parmi lesquds pourrait se trouver la cause ricllc du
cancer; - - - dans In autres (enquMes rCtrospectives) on a montr6 que In cancCreux
des b:unches fumaient davantage que les tEmoins non-cancErcux. \Inis Ih encore il
est nFcessnire de rechercher si In ennc6reux et In tEmoins dilRmnt par Ic seul
usage du tnbae, toutes choses Egales d'ailleurs.
II appamit finalement que pour mieu: connaltre le rGle du tabac, il faut
prendre en consid8rntion toute une sdrie d'nutres facteurs. Dans le ens des enquCtea
rEtrospcctives par exemplq on doit explorer Is groupe cancircue et le groupc
t6moin pour une gamme trds Ctendue de carautCres descriptifs (niveau social,
professions, habitat, antEc6dents hErlditairos, antCcFdents pnthologique, etc.).
Si In 2 groupes sont, II part I'usnge du tabac, strictemcnt comparnbles A tous
points de vue, le r01e causal du tabse apparaltra plus vraisemblable. Si In 2 groupcs
difftrent S certains fgards, par cxemple par le milieu social, ou familial, il faudrn
comparer leur consommntion de tabac A milieu social ou familial constant.
Des analyses do cc genrc ont d6jil !t6 eRectu&s; ellcs n'ont jamais, ju.qu 8
cc jour, pcrmis d' . innocenter .]e tebae. Cette attitude n'est toutetois quc provi-.
soirc, In plausibilit8 du rule causal augrnentant seulcment, d mesure quo Ic nombrc
des faeteurs esplorH est plus 81evf. C'est ce role particulier quo nous avons assignL•
H notre enqulte, d'erplorer les malades sous des aspects plus divers qu'il n'avait
btC fait dans In enquetes prCcBdentes. L'emploi d'un questionnnirc ttiy titendu ct
tris detaillf, le recours a plusicurs groupes tfmoins, la stricte correspondance
cntre chnque cancGrcux dca bronclms et In tcmoina do m@me ilgc, intcrrogEs par le
mcme enquCtcur dnns des conditions comparables de tcmps et dc lieu, enfin 1'ann-
]ync stalistique dCtatllie des riponses, nous mettent en mcsurc :
- d'une part d'Ctudier Ic rBlc du tabac do manitrc tris critique, comptc tenu
des autres faetcurs esplorfs;
4ozssszooz

220
CIGARETTE LABELING AND ADVERTISING
= d'autre part de rechereher des facteun, autres que It tabae, 6ventuellement
associds an cancer des brnnches.
C'cst ce double travail que nous presentons ici.
DCFINITION DE L'E•NQUETE
Cette ddfinition a dfjl et6 1:onn6c de faqon prfcise (Schwartz et Denoix,
1957). 9ous en reproduisons iei 1'essentiel.
Type de Cenquete. - L'enqu2le est du type retrospcctiJ, c'est-A-dire qu'elle
portc sur des sujets interrogfs II un moment ou ils sont dEj3 atteints par ln maladie
etrdiFe (cancer des bronches), on au eontraim indemnes de cette melndie (tC•moins).
I.e mode de crorrespondanee entre on eanc,Sreux des branches et ses t6mo_ins est
defmi plus bas (nppnrcillement). Populations esploreer. - L'enquEte a porte sur 5 populations,
d'hommes
uniqucment, choisis dnns Ies hbpitaux de Paris et, pour une faible part, de quelques
grande9 villes de province, dd5nies comme suit ;
- I = Cancers broncho-pulmenaires.
2= Cnncers des voies a€ro-digestives sup6rieures, jusqu'au larynx inclus
3 = Autres cancers.
4= Dinlades non cane(;reu_x (malades hospitalisEs dans.un service de mfdecine
gfm3rale, snuf ceux atteints de tuberculose pulmonaire en evotution).
- 5= Non malades (accident6s de Ia circulation et du travail).
Dlodc d'appareiilement. - A chnque csncEreux des bronches interrogt devait
correspondre, dans chncune des populations definies ci-dessus, un homolobmc
d'Age voisin (tranches de 5 ans), pris dans le m2_me groupc d'hOpitaux etinterrogl
S ln m@me 6poque par ie meme enquAteur.
Chnque enquCteur avait pour mission de rltolter dans toute Is mesure do
possible tous les ens de cancer des branches se pr@sentant dans son groupe d'hbpi-
taux. Les tFmoins dtaient recherchEs ensuite d'apr2s Ia n`gle indiqufe ci-dessus.
Questionnaire. - Le questionnaire, trts etendu, comportait non sculcmcnt
une partie relative au tnbnc, mais de nombreuses autres rubriques relatives k In
situation ComiRnlc, socinlc, profcssionnelle, 9 1'nlimentntion, etc., dont le d,aail
scra donnE plus loin. L'interrogntoire des matades durnit em-iron 20 minutes.
3lamhe de renquek: dossiers reaueillia. - L'enqu6tc a commenci• en
octobre 1934, et continue encore. Ln rlsultats exposEs ici correspondent aux
dos.iers recucillis pendant une pdriode de 2 ans.
Noux arons pendant cette pFriade interrog6 602 cnncBreux des branches,
dunt Ie diagnostic peut Ctm considirA :
- dmw io7 cn. (soit 6S %), commc tumcur maligne primitive, confirmEe par
1'bistolu~ir (:SS1 ms) on cupposi•e d'apris In cytologic (56 ens);
80?;969Z00T
CIGARETTE LABELING AND ADVERTISING
221
- dnns 56 cas (soit 9^
/), eumme tumeur mnligne conBrmEe par I'histologie,
mais sans indication de type ni d'origine;
(le diagnostic des 189 eas restants, soit 23 %, Etnnt base sur 1'examen clinique).
Chacun do ces canet:rcur a pu reeevoir un homologue dans les eatEgories 4
(mnladcns
430 esdnoq e'obtenirancElesrcuxh) et 5(non malades), mafs il n's 6tf possible que dans
omologues des sEries 2(cancers des voies aEro~d~a
~estivessupEzieures) et 3 (autres cancers). -
Nos 002 cas de cancers se r8partissent done comme suit :
- 430 cancers des bronches en sEries compl@tes de 5;
- 172 cancers des bronches en sdrics incompPetes, ne posstdant que les
tQmoins 4 (malades non canc8reux) et 5(nom malndes). '
PLAN DE L'GTUDE
Nous avons $ comparer diverses populations (cancers des bronches, tEmoins.--)
pour on certain non{bre de caractdres descriptifs des sujcts, qui sont les r(•ponses
sux questions du questiannaire. Nous appe!lerons ces enracMres dcscriptifs Ics
crlttres. (La liste de ces critZres figure nu tableau II.)
Dnns une premi8re partic du travail nous chercherons lesqucls, pnrmi ecs
crit2res, earact8riscnt splcifiqucment Ie groupe a eanr! r des hronches ., c cst-h-
dim le dilrerencient tnnt des non-cnncFreux que des nutres canedrcux. Cetto prc-
mic`m partie constitue I'inten(aire des crit2rea speri)rquca. -
Dans une deuxieme partic les crit@res spfcifiques scront i•tudiCx en fonetion
de Icurs associations nmtndlcs et de leur association 6vcntuellc avcc 1'usngc
du tnbne. On examinern notammcnt si, pour one valcur donn8e d'un do ces cri-
tire., ln eonsommntion des cancAreux des bronchcs reste plus i•Icvi~e quc ec1lc
des tEmoins, et ri•ciproqucment. Cette deuxieme partic constitue 1'rtude des aaso-_
ciations partidka.
I. - IxvE.a•AU;E Dya CnrT}:nEa sTLC1Etq1'Ea
MAthode emplqvEe. -\ous avons procdd6, pour chacun des erittres sucecs-
aivement at la sEric des opFrntions suivantcs (qui cst rEsumi+c nu tnblenu I) :
PrnniLe opr'rntime. - Compnrnison entre cux des 2 crm;pes ti.muins non
cnnc6reux (tEmoins mnlades .I, ct tcmoins nceidentEs 5). 1'm;r In mnjorite des
eriti•rec. ces 2 groupes tFmoins sont strictcmcnt mmpnmblrs. On petit nlors.
pmn- ecv critdres, (omlrc les 2 groupes en I groupe unique tCmoin non ennc_imux.
1'mrt quo!qucv eDti•res e anormnux s, Ics 2 groupes t6muins thlicrcnt. Le eus dc
crs criti•res <crn cnvisnge p!us loin. -
45=9)9 O-RS-pq. 2-p

222
CIGAI(ET'1'E L\BELING AND ADVERTISING
TABLEAU I
\ttmm.a POUR >.'swve.rAtae DES cvxases srdmnQUne
Lnaenu&
I - cnnceq dee hronches.
2 - cancen des volee eCro-dlgeadves eupdrleures.
3 ~ aUtr(e CnnCCA.
4 ~ lCmulns malades.
5 ~ llmoim ecddentb.
4-5
(eas normal)
TCompars[son 11 kn
602 cancers destnon-
~ ches et 1204 temolns'~ . (4+5). \
Compnrnlro 1 entee tb
nmtns non cnncEreux ..
(f021lmolne 4 d 6nR ,
ti•molnn 5).
\\A ~
I - .(4+5)
filtsree eltminee.
f
3#4+5
et3-1
\ Crltdres • cancer •.
~ t0(4+ 5)
Gompnralson III enlre
- 430 entees eeneers 3
et 860 tamolni (4 + 5)
qutres fventuahtb. Crl-
teres specmquts • cen-
eer des brondms...
81 on expliquc pnurquol I des 2 popul.0ons
eet • anormale •, 1'vutr. est prlse comms
tAmoin et les operations 11 et III puunulvles
\ Ilormslenlent. \14f-5
CAthes~~mormanx
' AulresQventualltM:examendlreet.
Dcustlme op(ralion. - Comparsison du groupe e cancers des bronches s au
group< timoin comtituE ci-dessus. &'it n'y a pan de dilf6rence. le crit~re n'cst pas
n•tcnu tlnvantage. 5'il y a dillbrence, le erit?ss eat seumis &]a 8e uPEration dc
tv~mparnison•
Troiaibne oplrntion.-On ex&mine, pour Ie crlt8re ci-dessus, le groupe r nutres
e:utcers r. Si cc groupe diRtre Egalement du groupe tdmoiq et qu'en outre iI ne
pr~.ante pns de dilfi•rence avec le groupe e cancers des bronches e, le criti•re consitlFrf
c:vnvti•risc Irw cmtcEreux en g6nFrni. Dans toute autrc C'centualitd, le critdre cnrnc•
CIGARETTE LABELING AND ADVERTISING '
223
t6rise spEcifiquement Is groupe a cancers des bronches a. C'eet le petit nombre
des critdres de cette dernidre catEgorie qui cunstitue 1'inventaire des critlres
apfeifiqucs.
Dans cette 3e op6ration, le recours au groupe r cancers des voies &Cro-digestives
supdrieures s permet une comparaison supplfinentaire, qui prfcise davantage encore
la position du groupe a cancers des brnnches x par rapport ttunt e autres cancers ..
Les 8 op6rations invoqu6es ci-dessus ont port6 :
- pour 1& lre et Ia 2• sur tous Ies cas de cancer des bronohes aveelw tEmoins
correspondants, la ire portant sur 602 t6moins malndes et 002 tfmnins accidentds,
et I& 2s sur 602 cancers des bronches et 1 204 t6moins non cnncfreux;
- pour Ia Se sur Its sEries compl2tes : 480 autres cancers cempar6s A
860 t6moins non canc8reux et 1 480 cancera des bronches.
Lea seeuils de probabilitf adoptfs pour les significations ont Etd : 1 p. 100
pour les edries de 602 sujets (opErntions 1 et II), 5 p. 100 pour les sEries de 480 sujets
(opdration III) (cette dilTErence d'attitude correspondant, tant 6 In di1T@rence
d'elfectif entre les 2 cas, qu'A une dilMrmce volontaire de e stratfgre s:]cs 2 pre-
mi2res op8rations sont des tris pot'tant sur un nombre trds 61evd de critdre, et on
essaie le plus possible d'6liminer les significations fortuites en rCvluisnnt Ic risque de
1r9 esp2ce; te souci est moins important dens 1& 89 opdration, qui ne porte plus
que sur un petit nombre de caractbres retcnus 6 la suite des opdrations pnhi-
derttes).
Cas des erltPres a anormaux a. - Nous appelens ainsi Ics critcres pour
lesquels, 91a Ire opfration, on trouve une diflErence entre 1cs 2 groupes tEmoins
non canc6reux. Deu.c fventualitds se prdsentent d&ns ces cns exceptionnels :
- lr• ehnnrualitl: on apergoit une raison dvidente expliquant qu'un des
2 groupee eoit a anormal ,. Q'est le cas-par exemple du critMc : exercice de la
profession de mason, qu'on trouve plus frdquemmcnt chez Ics tC•moins accidentEs
(13 %) que ches les tdmoins malades (7 %) : 1'explicntion t•vidente est que In
profession de maSon occasionne p&rticulidrement souvent des nccidents. Pour
les crit2res o0 cette dventualite s'est prFsentBe, nous avons Climind Ic groupc tdmoin •&normnl
r(les t€moins accident8s dans 1'exemple prde(dent) et eonserv!
1'autre. Avec le groupe ttmoin ainsi choisi, les operations II et III unt Eti eRcc-
tudes normalement;
•
- 20 luentunlifE: on n'aperqoit pas d'explication dvidente de 1& diR6mnce cntre
tfmoins. Cette dventualitd, trts exceptionnelle, a donnE lieu ch&quc fois a unc .
discussion particulic're.
Rdsultata 'obtenus. - Les rEsuitrtts obtenus sont prEsentds au tableau II.
Ce tableau donne d'abord Is liste des crit2res d¢duits du questionnnirc posc,
qui sont au nombre de 160. (Les Eldments relotifs 9 la consommation dc tabac,
sozssszooz

224
CIGARETTE LABELING AND ADVERTISING
i•tudf6s dans Ies publicutiuns pr2cAdentes, ne figttrent pse sur cette liste. Ila seront
rrpris plus loin dans pttude dea assoeiatiuns pnttellesJ
TABLEAU it
LIaSn BT CLAee1FlCnim'r nns CnlTenne
tt9xnde
'i OpCratlon I : companisan entre tlmnlns non can<freux. , menllon A
mn1 10
. . .
I'I Sl JI9lreoep, crltEre uvur
I OPlntton II compnrulssn cerllhx dlscAml pht tfmoins. .• menpon D
(I JM'vmlcc, ' '
SI
1 Oplrntlml III tomprulson evee les • nutn cancen r.
51 Ice autrei euncen . diRErcnt des tlmolnp et ne d1flCrent
enpaa en eeneen des brnedle edtlre • cancer •. •. mention C
~ rl
ec des bronches • mentlon CD
• I
t
12
anc
iI Autree Oventuelitfs : erillre eplcidque. a
o
s
q 13
J<
ue mo1llC environ
tone sur
~ V. A
nCes do P° 9ulte~ r
o
°
2
n
e
e
e 14
Et~ v
!
n
Iss
ur
nnnb
qu'un
e
. 15
II rencctlf. 19
17
18
RGyvLTAT nne Oe6lunoaf
III CnIT1:nFJ ,
~
i
I, 13eu de nelssanee :
I I ComperRleon
11
Componnban entre ravicers
entra temOtns des bronchea
et $melns
IlI
Cnmperalsan
.vN Im autre°
eancen
Distnn[e d Perts (ou eax qnelque; D • ,. C
grnndes vllles de LIW d'Imbltutlon : ~
2 Mluel : dixunee b Peda (ou ens•. 4ue1- • D. • ,. C
ques Rranda vllia de 1'enquCW . • • • • ' '
3 Rabitnel : 6rande vllle, petite vlRe, D•. ,, C
. .
. . . . .
I
comDngne . . • . . . . . • ... . .
Lleu de trnvnrl :
b
'
I
alr li
n.
'u .~• D•, •
4 A 1'Int(rlevr ou h 1
. • • • • •
. ~...... u. netite vllle, eamPaHne .
6 Cla°se sndnle (protesslun uoer.,o, .
s
f
,
sen
etlnduslri[Ie,comnerqnnU an art
esnpiol•Cs, uuvrlcrs, cultivetcun).
proresatons :
. A
7 Situation aetuelle (uctif ou ntui:c ~ i.
. tl Nombre de professlons exereles.
:
; • Conditlons hnbituelks de travail
1
j
, 9 Aesh ou debuut.
1
.
23
V<rnrle. . . , , •
Compnsitlon, , , . . 25 Reli ImpreMUn.
nro. - 26 Chimle.
27 Tdnture. 28
Dolasena
29 Bnulnngerle•
30 Vlnnde,7eaterle.
3l Textlln.
32 Culr.
33 Dals .
34 Conduelaun : vlhicules hIpPumoblles . •~ A
35 36 cutomcblW. 37 Ouvrkn epCC411.nds gins .ar sur rnil.
39 Alonm mo[hlnes,
39 Denslnn[eurs
teehnlelens.
40 InRlnieun et [adrsl,
I 41 Cmplo)ds ds bumnu.
I 12 Cmplqvq de commene et d•lndustrle.
43
Servl[n, .
I~ 44 Sontl, enselanamenL
I 45 Armw.
Produlh cenedrlglnee msnipuli•s ;
49 Aniline et dlrit•!s•
4] Anthroclne, predolts Rromnl/ques,
1 bensldlne.
48 I 40 Arsenlc. .
Amiznle.
'I "0 Asphnite• .
a
t9 Chnudronnvle. - ' '
20 A)urtcur.
21
22 EI°ell So-iF
CIGARETTE LABELING AND ADVERTISING
CmTtnes
I
DESVLiA1 Dee O/OnA)IOYe
I
Comporelaan
entm tlmo]ns
If
Cumparalean
entre annten
dn hrnnehea
et tlrnohls
AveC ou °ans aCtivlte tnnscnluln•
Exntlce pendnnt plus d•un an d•un
m vwntes PperECnant snx [ntpbqrlea
ARrlculturo.
Mmine.
)II , curcllrcs.
Terroerement
NnGO nerle ,
. couvertur
a
1 - - ' •
- P olnberle
•
Tmvoil I
For r0° mltaux.
ge, eoulell
te. ,
... .. . .I.. .D
D..
225
III
Comporalson
ovN 1!s uutrn
eaneert
. CD
0T?:969~OOZ

226
CIGARETTE LABELING AND ADVERTISING
R''rdYLTAT U8a ardrl.rYrone
CnITR.axe
1
Comparelson
entsetdmolns
11
Campem(son
enlre cuncers
dea bronches
ct tCmotnl-
III
Gomp:refrnn
avee les autres
caneen
51 Dcnsol ............... I.
52 Gh.umetes. 53 Clmrhon.
1 }pute~ minhelea.
Slrkcl.
51; 1-a1n111nm . A
57 Suic.
59 Hullee de meehlne
59 Gaudrons.
60 Sulfate de enfvre. .
Produits el-dessus groupda en :
61 Nln(rnux. 62 DrCnnIques.
Sitnntion da fumille :
63 CPlilnlaire, mntlC, veuf, dlvorcl. .
GI Arec ou sons enfante..
)fariae s :
6'e Nambre do mnNagea.
11 Age au premler sriarlege.
Herldlt! el progdnese :
C9 . Age dc In m!rt 0 la nptssanm do sujet.
68 Vonbre de blres.
L9 Nombrc do ssurs.
i0 C nguinltQ do pdre et do la mdre.
71 Lxlsl•nce d'un jumenu.
AntOcldenls canctreux dana Ix tamllle:
72 Nombre.
73 Itip:srtition par g4nQratlan (oollat4a
anx, Parehts. (,ronds-parmta).
I 74 R(parlltion Par 11gnCe (Pnternelle
A
,
I mntecnelle).
75 Age moyen des su)ets qul ont de
lll
s
e.
I rnncCrcum dans leur fnm
96 • Amblancc fmnllinle avnnt In 15
•
, mmBo (divorce des parents, maK do
)
?r
d
I
c
.
pArc ou
e
n m
I:4 Granpe nnnguln (A, D, 0, AB) f9•
I -s Ithfvs.a (+ ou -) Q).
II 411 Cmelcur des'roux, xu V, : 3" aa
I 31 l:borrux : 2tnt A 30 ans.
s8 nalatt.
(1) NltSylifs fnible+.
zzzssszooi
CIGARETTE LABELING AND ADVERTISING
GalTf.r1EP
I
6ompomtsan
n,tre t6molns
63
alplgmentstlon. I
P4 calvllie
85
8 Denllllou : dents perdues .
- . . A . . .
5 E4
• denb ptnlues el nml
P6 remplnh4s.-..
rlllP . . . ...A
87 .
plloslti pFnlralc.
88
89 ' bllosltf do Iz 2• phalange .
T
l
d
~
90
91 n
ll
-
PaWs : en nn do crolssance.
-
--
02
ec_luel. .
• musimum attelnt nu A
mur
s
do la vic.
AnlhAdents palhologlque : --
l
'
93 Nombrc.
4 Existence d'un nntFcEdentlmlholo¢iquel
d un des groupes sulvants (dCpnis~
par )es 2 preudere chlRres ae la!
nomenclaturc O. \I SJ. -
Tuberculase (00-01). .
95 SYphilis (02).
96 Antres Infection, vdnddennn (03)
97 .
\lulwlles inleclicuses dbrlglne Lstes-
99 tinale (04).
Autres maladles mlcroblenves (050G 07).
09 \Inl rlin d strus (U&Og).
i
t0U
101 I
PnISWLame (11).
Autres malmges Infeelleuses et pnr0-'
lp3 sltNses (10-1Y-13).
Raladles .les Flandee endoerbsesl
(25 A 2P).
f
103 ~
]Inladles lu sanp (29). ~
101
105 Psyebondvroses (:M-31-32).
LEsluns r^uenPAres du syetlme ner-I
li
106 veua ce1 d (33). llnl ldies h:OT sm::qnlres du syrtlme~
I
107 ncn-eux ccnlral (34). -
Autres mnlmlies du eysl2me nen•eux~
c
LLral
P
loa
ln9
II 11!1 m
cl p
ripbPrlque (3i.30).
\fntadles del'¢II (3iJx). \luladles do 1'oreille (:/D).
I1LUmalirme arOrulalre algn (lo-l l). .
A
tl l , ,
\lalndie toronnrknna (.L) ~
Autres mnlmRes lu eann (43). . . . . .1~
Ilypertasslon (1)).
RfeIrLTAi nes apRqATroxs
II
Comparnlean
entre canccrs
des bronches
et tdmolna
. D .
~
227
Iff
Compnralson
ovec les avG<s
aoncev
. . f'.D . .
. CD
.CD

228
CIGAIIF.7TE LABELING AND ADVERTISING
Rtsul..ur ua npte.nous
Ce:rtau
F
I 11
Comperdeon IIf
Comperelson
mtre wncers Umpvc4on
avec Im uutrq
eullyd tlmoln. dne branchea ~nnn
et llmalus
-
11{ Meladles des vtdns et des velnes
(45-46).
115 Bronchlte ehronlque (50) . . . . . - • • • . .D . . . . CB
11g Aulrn ageellom respb'atolrm (e7- .
. . IB-}9-51-52) . . . . . . . . . - . A
117 Maladbs de 1'eslomac
118 Appendfclle, hernle (55-58).
119 Autres maledW de 1'sppureB dlgesllt
(57-58).
12/1 Maladles des arganm g!_nlto-arleWes
(59-8061).
121 Moladles de 1. peau (g9-7p-71).
121 Maladles der or (7Y73-71).
123 Autresmladks et sgectlons msl
determinles (75 C 79).
124 Acddents (80 s 99) . . • . • • • • . D . . . . C
125 Inlerventlamehlmrgktles(wddeo4
exclus) . . . . . . A
126 Tumeun bfnlgnn : nombm. 'a
127 AIW81e.
Chae moral dans 1'ennle qol prdeldu Is
m.lad/e k
128 Existence.
t29 Dplel avant le msled4.
130 Inhuletbn : de gas de gueree. . . . . A . . , . D , . . . CB
131 d'aulrn ges toaqua.
132 Prbunnler de guerr•.
Allmentatlnn :
Bolsson :
133 Vln (nombre de Iltrcs pur semslne) •.. A
13e C/dre (nombre de lllrcr par •enulnc).
135 DIlr<(nombr<d<IllrCSparsemstne).
I3g Aplrltlrs (nombre d• s•eoes par .
scmulne) . . . . . . . . • . • • . . D . . . CB
137 Aleoul tulal . . . . . . A
13g rwrB.nw. . . . . . . A
139 C+e! (nombre de lhud per.emans). . . . . . . . D . • . C11
Alinscsdalbn :
1av Ileginm (mlae, earnl, vlBetarlen
pur, eYle lellagee et 2Yte).
141 9'.l,,phagle . . . . . . . , A
142 ILnLilude d• bulra au de menger
cluud.
CIGARETTE LABELING AND ADVERTISING
R4u:.1.T nas oegMTrowa
f.lllienY I I 11
229
III
r Cum
ersis
p
on
Compardmn entre cancers Comperelson
eetre tlmolns des pronehes evec les eutres
at tlmui.e I enocers
p
em . . ... 1•4 Polssons. • . • . . ' ' • . . . - . . . D
• Coqulllages : crus,
1e8
147 • Escargote• eul4.. . . . .............. D .
148 • Cmsla
! . CB
r
• . . .
149
Suere ; 9wntlte eenwmmM
. , ' ' '
• - D •
~
CR
~
, ,
1 • MIeL
. D
• • ,
. .
C
151 Al
l . .
152 • Dignon.
153 • $niade.
1 54 f Cuudimenlr.
155 Sel.
156 • ConOserlm•
157 Consammotion rdguBlrp d. pVt•
rechaurtea
158
159
16 .
Frfquenca dee rcpse eu resteunnl. .I. . . .
Fonetlonnement gastrlqu. bsbltuel
.I. . . D . .
.I.
.
• c
0 .
Fonetlonnemet lt
naestlnsl babltuel.
On notera que ces eritt?rm ne sont pu indlperdante, tant du fait des lirhons
naturelles entre certaina d'entre euics que du felt de
on a testE per groupements multiples eRectuEs;
exemple : .
- la frlquen<e des antteEdeats canelreux
gdg- Ipare a~ ence de ces anf(~eddents par q!nlntion (cotletEreu; pateatg,
- la frlquenoe de cea antEoldents par lignfe (paternelle, maternelk.-•),
- Ia frlquentt par groupe de localigatiotts, etc,
Le tableau II donne ensuRe les rlsultats obtenus pottr chsque operation
;
Rres"ie oPdrat'°n- - 1,es rlsultets de 1e Ir+
lrc mlonne ; on voit que lee erklpw e anormeux a operation sont donnh par la
de Ig. (mention A) eont au rwmbm
Ga eritdres seront ltudils plus loin. Nous donnons d'abord pour lea gutrce
crit2ras les rEsultats des oplrations suivanteg•
Drosrbi16 o1&ahoa• - Leg rlsultatg de Is 2• oplrat'aon sont donnls pnr Ia
2• calonne du tableau II : les critlres sans rnention sont ceult pour lesquels leg
eancers des brunches ne diR2rent pas des tEmoins, et qu'on Nfmine. Les autres,
pour ksquels cette diBlrence existe, iunt notFs D. Ces critlres sont nu nombre de 19.
%t?:9sszooZ

230
CIGARETTE LABELING AND ADVERTISING
Troisilmc ophatiun. - I<a r'lsultats de Ls 8• oplration sont donnds par Ia
,' 8e oolonne du tableau II. On vnit que les 19 aittres D ae partagent en 8 groupn :
' In I< let comprend les critdres notfs C, c'eet3dire e eanxr en gfnlral e,
pour lesquels lea r autres cancers e diffdrent ausni des tfmoiuu et ne diff2rent pas
des cancers des bronchn. Pour In 7 crit2res aiwi elass6s, l'ex>meo du groupe
.. cancers afro-digestifs ea apportE uw con8rmation supplfroentaire, montrant
. qu on a flnalement pour cea c+it2res un ensemble homogLne de eanctreux et
~ un ensemble bomoglw de non canetreux, avec uw diffErenee nette entre cn'
-
.
+ sgroupn
Ces 7 crit2res sont':
' - Ie lieu de naissanee,
- le lieu d'habitation actuel, '
- le lieu d'habitation habituel, .
- le lieu de travail, . - Ia frEquence des accidents,
- Ia quantitd de sueoe consommde,
, - In fr6quence dn repes au restawant,
la diRbrenee ttant que lea eancfreux sent nFi, habitent et travaillent plw loin de
. Paris et dn grandes villes, sont moiw souvent victiron d'accidenta, cowomment
., davantage de suere, et prentlent moins~saouvent leun repas au reetaurent. Now
n'avnw Iws retenu ces crltlrn, car :
a) D'une part, ils no sont pas epEciBqun des co^µ'+m: des bronches (et
par conaEquent ne sawaient . expliquer r Ia coneommation do cigarettes de ces
derniers, puisqu'ila intervienwnt au mtme titre pour toun lea caneEreux, elon
que Ic tnhae ne singulerise quo lea csnclreux des bronehn et des voin aEso-
-digntives supfrieures). ' b) Its pourraient <ertes, du point de vue thlorique, nous
intEresser-comme
' fncteun Etiologiqun du rancer en gEniral. 11 eat elair toutefois qu'eu seul examen
dn 7 vihres en question on doit penser 1 on effet d'fehantillonnage, lea 7 diffF.
. rcnces s'cxpliquant simultandment si pon admet que 1a r]ient2k dn h8pitaux
. porisicns s'btend plus loin pour les caneEreux que pour lea tEmoins, atteints do
- maladies moiw gravn ou victimn d'aocidenta slu pleee (•).
2. I< 4• groupe, qui n'a pes ttf envisago daw l'expo96 do notre mlthode, ni
dans lea rEsultats du tableau II, et que nous indiquons seulement pour mfmoire,
comprend In critbtes dont la signigcation, bien qw vtri8fe au seuil I p. 100 dans
~ 1'op'rution 11. n'existe plw, meme an seuil 5 p. 100, dam Popention III portent
,: sur lea africs compl2tes (soit par le fait du haserd, soit patce quo m strin,
(') Seul le crltlro . comommetbn de eucre • no donne par Iku e une /nterpretelbn auul
ImmPdl.le. L'e.cb do eo,nommatlan der wnsfreu: e'a.pllqut Peut'tnR p•• ler dindrencer
d'heuut/llomwse qul vlranent dYtro mentbnnl.r. ri point mMts loutetols uno elade per-
llculldre, que nuua novs propoanne da reprendro ullhkuremenl.
CIGARETTE LABELING AND ADVERTISING
231
rappebns-le, diffdrent des 002 rlejea ineomplbtn pae kur eRectif plus faible, et
kw lge moyen plus dlevb).
Cat crithes sont .u nombee de 9: .
- 1'euercice de la professione forga et ouutellerie a, .
- Ia coneommation d'Epiaa.
Ia profession e forge et coutel4rie e(d'ailkun tmina ftdquente ehea lea ean.
otreux des bronchn que chea Ics tEmoiw) n'a paa 6tE tetenue.
La eotuommation d'dpicen (plw faible ehes lea canetret¢ qne cpa ba tfmoitu)
a'a pat davantage dtd retenue pow le moment.
en Le 8• gtoupe comprend lea crit2rn notta 13111, c'esLbdiro rpdeitiquea
e caneer den bronchea a(soit que les e autres cencera s no diB2rent pas dn tlWOins,
soit qu'ils en diffbxnt mafs diff2rent dgnlement des cancen des bronches).
Cn crit2rca eont au mmbre de 8, que now 8numfzow dans 1'ordredu ques-
tionnaire :
- exercice de Ia profession e venerie .,
- pilositf de la 8• phalenge,
- frEquence de 1'antEcfdent : maladie coronarienne,
- (rEquence do 1'antfe6dent : bronchite chronique,
-- consommation d'apdritife, . ,
- oonsomm.tion de eeff, - coneomtnation do coqui8egn cuNa,
- eonsonunation do rtustecps,
Catxeass .ROxtuux. - Ln 18 txitNes e anormauz a aoat Etudib 1 par I ea
amxxe, selon 4 mltltade indiqufe plua haut. Cdte ltude permet d,tliminer
14 t'rit2reae ew lee 18, et d'en cooaerver 2 enmme sptejRques. canuer des bnanches w
Ce /ont :
- un caraetdee dentaire (nombte do denta perdues),
- lYnhalytioa de gas de guem.
Inv8lrraae ara carlaaa seEmnQUae, - Pernu les l98 erit2rq exatninb,
aous ne retennna 8nakment eomltu sptciHqltes e oanoee des bronebn e que Ira
sdvante t
a) Ip 8 crithes obteow aptls la ee opfration portant sur Iq cdthea nomunx
(ezereace de 1a profession e verrerie ., etc.).
b) Ln 2 rrit2res obtenw de la mlme faqnn parmi ka erit2rea a.normau: e
(dents, gas de guerre). .
e) L'eoeembk des eittres tel.ti6 an t.bac, et phas prfci.tmetlt b la cigarette
(ennsomnution, ouniLare do tumer, etc.), que ttoua n avon. pes ntentionnh au
tableau 11 pnece que Pftude de en hcteure a ftd falte antlrieurement (Schwartz et
Ilerloi:,1987). Noua gaoupow s'enaembledecq facteure en I eeit2re global e tabac a
Ezzssszoot

232
CIGARETTE LABELING AND ADVERTIBING
L'inventaice des crit2ns spdci8qurs eomplend sinei 111 eri0res. II eK ropnt-.
.entf au t.blew III.
Les ¢itlres sont rangls dens ce tableau par ordre dEcroiscent de sigoi8eation
. pow Ia cumparafson. cnncees des bmnches-tlmoins e(1). On a mentionn6 en outre
sw le tableau Is va)eur a k seens des diffdrences cowtYtEee entro eencEreuz des
bronches et tEmnine, par des snhfnuu oh, pow mieuz situer aeY populations duu
1'ensemble de notreltude, now avow Isit Rguser A titre indiceDiles S populations
de notn: enqulte.
On ne sewait terminer cette 1TS ltepe que constitue l'inventaire des clithes
splci6ques, sans observer d'emblfe sYr le tableau III k rOle extrlmement per-
,ticulier,
jou6 par le ls.eteur tabec : permi tous les critlses spfeiflques, ebueh par
ordre de signification, il vlent en tBtq et tr2s largemeot, weun des autreY ne
. donnant• m0me de loin, une signification ewsi llevte : siwi, pormi 7rs 180eris2rw
snoisaglh daru Ies campora4ons. doN 11 di/fheneient spdeihqremenl Iss ranrln+w,
deo branehes des Ilrnuins, oYCYn ne ssagYlariae a.e sanees. d'une /atnnemnpYrab)eau
faeftur enbae. -
CIGARETTE LABELING AND ADVERTIRING
TABLEAU I11(volr Yy®ds pep pNyyn4)
t
nYnn.nL Ytl unleq IelCmtOeY
Bo/swn : n[d (oombn ds
t.s.es per ramMna) ...
.
Sem.
oe
naxlnurtoY
moln. de
I
1 OOp Opp (p0
0,000 001
O,OOO0S
n
denis prdoy..... del
0.0001
e DenG (A) ; oomE
TABLEAU III
W
1
e dn
AOmaeletbo : e Co .
vaYr.nt nYS ar
a.. re
an0un P
qP
ed4(%daempmm.~) ..0,001
J
'Uyendr
C. B. : Ceurrm do O:aoeLr.
G A. D. : C.va+n da voka Wudl/aWVS. wpktYWer.
C : Au1er e.nnn.
T. : TtmoWe noY noeelaw (meledr al emldsW6).
Pom Ir erBNw eYamen: on a noY le potltlan do :
T. It. : Tdmolm mWdm, . '
professlon : (qve0 dY nrnl
(% do vary) y . .
uldNdmls p•ILObdlquq .
.001
T. A. : TEmolns .eddentlr. '
l mWdM stoon-a-m- (XI•( 0p01 ~
(Le pnpdet
on . .nnnmele . OyYn eolre prnYlbba.) La 1• wlonoe Indque N rull do uplar.Uan pour le eomperel.oo
eexa d. WmeLw ~
lfmulns dem 1'oplrelbn II.
N. 3. - Iw syna e eaAd. ertehY Mteros Indlque que Iseqow tkne wnwpYW Wes s'ent
he posees qY'an.-usN rm 1. a.o1ta do I~mqulte, done eur. Yne YYMW aHsnY do DnlwY : ep4uB (nomyr.
a
Wlb verns Wt MmWq)I
0.01 ~
1'.0mtlt.
ywf i% d y rea°d' p°`I
wlebpo4We)
ont
(1) Cot ordre do elsmenronl a'e pee Id do slWOntlon rynureoM, ne emdl-n qw pnn
quo lee rompsrelroas ne porlml pn toutes ev le mtnu eOecW : W ettlhp noth e ns portrnt
que iur une mo1t11 enrlem do le popul.tlao, q be erlllw . enmmsw: wr Yw mdtY rulement
do llmolns.
Lt elussement da erltMes per ordnde YMOeetlno Indque toutdou, dber mn14e eppro•
eLle, l7mpnn.nee :alsllw do orllhp, doot art.bs .out bulemeat d/nl0utlb, ludu qw
d'.ulrt. lS wal pew .
~i~asszooi
AOmenlalon •
(X do eOnbmmntwYS) ~ 0.01
InhWtlon do ps a Motors
(A) (X do pol.) . . . .
0,01
posmoY a°°Tnn oy ro.ourwws
C
CA.D.
CA.D. C, T. CB.
/o ta la y
CAL
I 1I,71 0 14.8
C T.A. C.A.D. (T.Y.) C8.
111 e 11,0 / 1 0
CA.D.
T. C
C
T. CA.D. C6.
T.
CD.A.
C.
07 p;0
CA.D.
T. C
CB.
;l
J_ I CB.
0,1 pT_
T. CA.D, C.
>
2.0
CB.
1,!
T. C C.A.D. Cg
9t 76 e 31
C T. C.A.D. C$
10 ~e
la
C~- T.A. CA.D.~ CB. (f.'Y.)
~ t ~y I'9 ~
11
233
0

234
CIOARETTE LABELING AND ADVERTISING
II. - YlrrODS ses aseocrA77ota rArniumas
La 11crithes spfcifiques retenus peuvent ne pas Etre indfpendants : B est
possible, par excmple, que dane Is population gfnlraleIesaujetaboiventd'wtant
plus dc rsfE qu'ils fument davantege de cigarettes; s'il en at ainsi, il peut sa faire
que In csuc6reux des brooches apparaissent comDle grands buveure de ralf
seulement parce qu'ils wnt grands fumeun, ou inversetnent, et qu'un seul des
2 crit2res doive ltre retenu du point de vue dtiologique, Cautre n'aysut qu'un rAle
d' a aecompsgnement .. II importe done, en premier litu, de connaltre les liafsont
statistiques entre In 11 critlres. gtant donnd le r01e privil@giE que joue k facteur
tabsc, nous nous limiterons, pour commencer, i rechereher les liaisons pouvant
exister entre le facteur tabac et In 10 autree critlree : ce sere Is panic A de notre
Etude.
. Dens Is panic B nous rechercherons si, h valcur 6gale d'un des crittree, In
eonsomnution de tabee reste plus Elev6e ches In canefreu= des bronches qua chez
In tlmOlns.
~ Dans 1a panic C nous rechercherons si, A veleur Egele de ba coneommation
de tabsc, In autres QitLen gardent encore une signification propre.
Les parties B et C pourmient no porter que sur ceuz des 10 crit2ree qui, dsnc
Is partie A, ont montr6 une liaison avee Ie facteur tabac :..si, en effet, un ciitdre
est indEpendant de la consommstion de tabac dans Ia population g6nErale, aueun
de ces 2 facteurs ne peut avoir seulement un rAle d' e aceompagnement a de 1'autre,
et chacun a une signification propre;'cependant, si on veut savoir comment les
risques se combinent pour les 2 facteurs, il reste utile derecbercher leurs eReta
partiels. Les parties B et C porteront done eur tous lea critlres spEcifiques.
Les groupes utilisfs pour cctte ltude sont In 008 cancEreuz des bronohes et
In 1204 tfmoins non canotrem[ (602 tfmoins seulement pour Its crittles e anorv
maux .).
La mnsommation de tabac envisagle est celle des 10 derniAxs annMa avant
In meladie, ou evant 1'interrogatoire pour In tlmoins. En outre, pour 8tudier des
groupes relativement humogtnes, nous avons fliminb !n sujets fumeun de pipe,
ne.conservant ainei que In sujets quf, au coun des 10 dernihes snnlqs, ou bien
n'ont fumf que Is cigarette seule, on bien n'ant pas tunlf. Ir consommation enri-
eagEe se rfduit sinsi L la consommation de cigarettes. .
Les donnles de baee servant pmv 1'ltude des assotistions partielles figurent
au tableau IV, dant 1'interprftation et ks conclusions seiont cemmentles en B
et C. Cee donnfes de base sont In suivantes : pour chscun des critlrea sptei-
fiques, le tableau IV donne le tableau h double entrfe des effectifs, csntlreu: et
ttnwins, pour cluque niveau de consomnutioa de cigarcttes et cheque niveau
au critPte.
sizssszooi
CIB.LRETTE LABELING AND ADVERTIBINti
235
140,46
Dmnea.yetha ws E01 e.neErws tla Daa emdquz,
~. &w ~roiM a aombrct repkr.r! nbeut ee..t16)
N^tatlona ;umz alm tumwur
eroDma~
T. • umel,,
.z
l
,
y.
nunt l
e. :
..rortlmr
L
.. + de mrntlun : Pa d•euoeLtloD ulmOr.tlva
++ 2 s•~etl"D •VnlOestWe aa reu0 O
OS
° a'...4R
,
.
nn .Igda5l
lava eu ro11 00,
.
N. B. _ Povr In W tlrn~n t!. ~aso~~d d'awel.tlay nlealvn).
un~ A(• .nmmeux .), t+etude ne upol.~9ue ule uus duMd'enQUet.. PDU.yrmnka
des
nl
Pu
l
Aot4W°aDL4.
~°IWhM :
DW
ec.Nou
a
_
P
one umaloa
.
...
L C B
17~ Is
16 4 ]~0 bp m IZS ~a8 2!]
I
~ 40 47
79
_ f+ ++
^ OJ~IOM Da p010tfTa0)JOVa
(10 d.l'Dllra eonh.) .
t10I l011291 ,01 ~It~l'~I.~ 76
T. C. D. T. C. B. i C
B
AnteWdenp P~tpnlDylqua 2
bruuealte, aD fanclbn d. h
'emannatlon a 30.e. I
6a14 (DOm ~~
Psr wmslnr)
• 81a1 da dent. (A)
DDmbro dedad* pqdua
~ AOIwDtsum
cagM sults
DOn
oui
.ign1-
Oeaues
0. 0
10-1s
90-2G
> 30
.1a114
Oenlen
O
uU4
aon
all
~,~
e „
12SI ! lyl 33
62 • 47 14
a
7 5 132
4 0 s 4
+
1-9 I n-,o 7-
1+ e
22 10
u n
211 31
29 47
21 64
+
~~11011~i=Ilo~a
+
++ I ++
la71 7711481122
75 48 09 la
34 29 38 57
a ls ss 29
++
slDar
014i1na
++
++
++
++
0
++
++
++
+
++
++
++
++
+
0
j

236
CICARETTE LABELING AND ADVERTIRINO
CI()ARE7TE LABELING AND ADVERTISING
237
Cette mtme mEthode a dt6 .ppliqube a toum ke c.itlre. .pfeillquca (sutt
peur I'.nt6o6dent a meledie eocon.rie0oe b at k travefl du vecre, ke eQechi6 ltant
trop hi61a). '
TABLEAU V
Lum.oMe sxils ly Cnree118n eetm.neun e" u Cuwwrr.?lon Yt aa.nerrn
(pe0nhnm des tlrno(n. non wee4eua)
A) As.oddkne eMro le Is~ talmom
d la Olltrar eri/hce ryEe(flyuee
snit a.ecbe.dKr.i 1. nOneommdau de edf Pr exemPle et Iiee 1 r mn.nm•
natiao de cipte<W de°e V P^WI'tiO° Le b6keu IV fourniR peue la population n(leL.otlDOU
del.pup+du+ne
yfnFrek), 1.1lpatitian dee eRectife pr eunwmm.tio0 de oetd (6 ~a) p.1Ur
cigarettes (4 clean~ L'uwdntaun entx m 4 crithee peut !t[e t
de eee dooohs p.r 1s mftLnde eluqique (III \ Y depfs do libtztE). On trouve
\r : p. Cette velew indique que 1'.unciNion entre lea 9 crit2ld e.t A28 slgW-
lic.tive_ On regarde .bn .on .em:: plue Is cunwmmaNun de ceft eet blevle, @Ine
tr.nde eet 6 proportion de geulds tmneun: Is li.iann enmt.tle e.t done pocitive.
9T%969ZOOI
ud~.
Notetbns ecpAment Ir eundntlwe : . . .
P.. do mentloo : On. d'u.od.llw IBnlnuUve.
+ : nnualetlon dynlBealve nu .eull 0,U8.
+ + : eua4dnllen dBnnlPatlva .o eeuY 0,01, (on n'. p.. obwvd d'.+aoelalew ntynnvn)
N. H.- Pav ks en/eme notb •,1'1[utl. ne porte qw.m I ennde d'enquBte. Ponr W pltBlw
noth A (. ms.ay .). 1'fteda ne Omtm qw.ur 1 rule dea popul.tkeM tlmolw.
Carenee . ' L•A:w• evac .a
COMNYY~}me ni pnln/TIq
118 Ant6cldent e.wr8lte cheonlqw :
- ao twayn do In noowmmellon du 10 dme4w
mnf..
- an lanetlw, ddo 4 mew:n.eue. d 30 m.. . . + +
.
. .
130 Conlenmelbn do utd . . . . . + +
. .
.
. •
BO • Nompne do denta pp,/nee.(A) :: . . .
' ~
Ide • M
fonwnu.yon eaqWi.yu eulu. . .
.
, . .
23 'MvNI do verte . . . . . . . .
. . Non tstM (efe tY
I
t
111 An1b2Aent mdedle oeronulenw. . . . e
rep hl
dey)
NaR iMtN (eQeetlb /rep IYbleq
134 Eonwmmetbn d1p41W. . • . , . , . , . • +
• • • • •
88 • Plladld do 1. ]• phd.np.
1eB • Cen.ommnttw do etwlab.
130 hlud.tlon do pe ds Brro (A).
Lea rfeultNa de eette ftude eont prdeent68 w tableau V. On y v0it que 1&
ooowmm.tion de eigarettee eat lite pncitivement : - \ la aomommation de alE, - a 1% ton.ummetion de
mqtull.gn coite,
- \ 1o aauonunatian d'.plritifa
On n'epepoit pae de lieieon entm 1. aww0olo.ti0n de ciprettee at 1'.pp.ntlon
de 6ronchite chnoniquc. l1.in on peut wPPosem'+ que crortaxne bruneLiteuz out
dlnuwf kur consown.tion epr2. PePpuition de la mdndie. C'eet pourquoi noue
.vwu ezanun! & nouvew 1'Bewei.tion en utille.nt cette foie Is eonemllu.tion de
cig.rettea de..ujete i Eo suu : it apperatt alon uue luiaon pn.itive trl. BiQniBcetive,
45-979 0.65-pt 2-IB

238
CIdARETTE LABELING AND ADVERTISING
pour cn a erit2rei an moim (antfofdent brunebitique, oomommation de c.ff.
oomomrmtioq de coquiltages euits, mo~tion d'aptritiL, ), t'6tude da auro-
eiatiom p.rfielks s'impore pour voir si 1'un de eee erit2:ew, on k facteur t.bac,
pourrait n ltre qu'un facteur d'aceompagnemenR Bw ceth Ftude (voir B et C),
nmu prtndrom en outre en comidfration, pour la bronebite chronique, Is coneom-
m.tion 9 !0 qm.
B) Signi/katicq propre do Ioehur 1aDne
Soit un crit2re aptci8qm, tel qqe 1& connmmation de cefE. Nan voukns
uwvo'u ci, pour une eonamnution de eafd doqnfe, la canoheua des broqoha fument
davantaye que lee tlmoins.
Le tableau IV fmmriS pour ch.que nivnu de conwmmation de osff (par
.
ezempk Ia clasee 0-9), la nSpartitfon des tEmoim et den cincfreux dea branches en
non fumeurs, petGtt6 rnoyem et grands fumeun. On peut vo'v ei m rfpartitiom
diBtrent par un test de Xe i E degrfe do IibertE. On ttouve, pmrt cette elasse 0-9,
lr valeur Xs m 95, ind'quant une difffrenee tr2s signiRntive. Le eene de eette
diRd.ence at le wivant : la c+n^s'+'•* da bromha comprennent moim do non
tumeqrs et de petits fumeure, et davanta;e do gran& fumeu*si tls eomonunent done
en moyenm davanfage do cipretta pour ceth valeur donnfe de Ia consonurutioq
de cafk Ce nfailt9t at exprimf, dam Ia ligne eomespondant b cette eoneomnwtion
de cafE, et dans In dernilro colonne du tableau, pv k rymbole }}..
Si on e:amine alon le tableau IV dam eon ememble, et notamment Is demi2re
colonne, on voit d'emblfe que pour fow In eil2rea, d poqr ehq'ue nieenq de ra
eriidrn (eeuf loreque 1'eRectif eet trds faible), la eonsmnmation en ti(ardfes da oan-
eheus da 6ruerArs reste toujara enpfrianrs a adk da tLmoiw d'qqs fqtvn siani-
/ievUna"
d Ir plus auoeqt ble ei`ni/katioe.
On pout dom dire (sous rherve do eritiqua gdnfraks qui snuot e:posEa
plus loin) que In cancFieun des b.orohn fument davantye que In tEmoim
. touta cbwes Egales d'ailleun .. Ainsi 1& pri.e en conuidfration d'un tr2a grand nombre de aitdra
desaipti6
da mjets m permet en aueune fywn d' a iqnoeenkr r le tabac.
C) 3igniQcatiun proprt da arbse er(1La spleiJl9qrs
Cette signification est recbereJ,te par Ia mMm mNhode qm eidenm, mais
en invenent Ie rUk des fectemt.
Soit \ examina par a:empk d, pour uqe mnsommatioq donqh do ci`uettn.
telk que 10-.19, In canebreux dee broneba boivent davantege de cafE qm In
4Z2i969Z00Z
CIQARETYE LABELING AND ADVERTIRIN(}
239
.'tit6moim. r.e t.bk.n IV Po« ~repow dnae~ O0D`0nwai°° dq cl.arettee, la repar.
tlmoint et dn bronchcs eq ~rands, trte
B+ande buvem. do eatf. On peut voir el en ~t°' ntoy~'
la nooMeuu dea ~ que la lu:nn eat tMa ai`qjgqp~ t d~~ai k~muaanr•
broneha 6oivent dqvaqtaQe do q(g que In tfmoim, Ce tf.
eet ezprnm64 ro~u~bnne~10-1~9 oqey~tfa i+ar jom, et dsne Iq li`qe e s~3pd-
flration.de n uhat
~.
L'e:amen de ces notati ~ ti~ 4 no~on ~- i••
. ai4lra,doamdes ~' d~ ~ I~s ooeenpondant suz diBhent.
Noqe ~n~ti~4si8ni8eatioqpropredechacqnd'entreeun,
; pasum ri-0eeeoue en revue en dives erit2ra, daaa une dlscnaaion
. d'ememb4 teqant oompte. >t la fole des uQniBntiom notla au tableau iV, et des
indintione que penvent apporter Ia littEr.tme on d&ve.nes eq _
, ~~ teurIa10eritlnsepttiqqy~sutreaq dk~o~~u~
: par I° aitlra qui nom seqbknt kn i pour finir par nuz qui nous sembknt diqna d'ttre retenm. ~~
tnqa'
' oue llimineroqs d'abord In 2 Qit2res eulvanb :
i - i'cnthldent: rnqludfc eornqmieqqe.
i - /s b•woQ do vervc,
i tin pourrait ~, d~ leto.s de 1, malqdie
eqociation entre meoqanpue6 invoqua uqe ~ antleGdent cbes la _
eweHeu: des hanneher Nne, damw ~ a m aitLe omqute
dqm k n' d ~t p~ feaion e travail do
LL'on m ts V~K' i, In eReetj(j eq ~
q Jon .oqt d fai
. fer plus loin 1'amlyee. Nom ne eb.Njtqnm done pe. A
interPrEten .
Nom dlinu ta ~te le eeitln : eon.nmqtion d'ap(ritile. B apparptt
en eBet, dSme ~ 9m con.oqun.tion eet life
k°ene°mma~tiou bd phil~i f~. ddaw~e Pe+k 4u'a conepon uati~on tEg lye ~~t~q .
tlmoim (tableau IV). On t~" des ~uq~' at trM vcisine do celk des
meat en rysnn do eafaieuq avedl c~~n ~ ee eritlre at apparn ici unique. propre. saW de 4°Yorette.
maie qu'il q'a .ucuq eBet
L•:natan &m dmym7f.ak k me aa S ait?iea wiv.qe. :
- k auammotiqn do av.ew[s, • -/a piiwiM de ia Ye p/iatqqg..
Ua constate cu.ieusement, sur le tableau IY, que c'est pour la eata'Roek des
nnq fmqeuy do cigaratet (consonuprtjoq des 10 d
diRdreqeieqt In eanclreu: dn broncha dee tEmnim.~Or~, ca' ) q'1e ea aitlrn
non fumeura que. k cancer dee broneha at le moin e w~~°t Pour ea
faebeur sueeeptible d'ltre inerlmint prNeqte uq int~rtt e~e~ ~~ que tout
Cependnnt 1'qepeet insolite de en 9 eritAree, et 1& di1Ba,e~wrpdtee kur
: ~

240
CIGARETTE LABELING AND ADVERTISING
eble, noue incitent b Is prudenee.Il faut lei eocae rappekrqa'bls adte dea 100 eom-
p.r.bom eHectuha dam 1'opfration 11 svec k seuil de aiqni8cation 1 p.. 100. ii
eat normal qu'un petit nombre de crit2ta (do 1'ardre de 2) bknt dhlsib tigni-
bvatifa skn qu'ils ne k soat psa. La a aitirea en jeu illustnnt bieu Is situation
ccuelle du etatiaticien, bfaitant entre k risque dc 1f• apbm (laiaaer lcbapper da
faeteun du cancer bmncbo-pulmonai.e), et k risque de 9• apda : attribua une
valeur b da facteun dont l'infervention iei ne nursit ehe considfr6e comme
claire... Ii nous paralt raisonnabk d'dliminer peovi.oi.ement les 6 critlra, tout en nom propmant de
Ia Etudier i nouveau dana Is suite de notrc enquNs.
Lea 4 vitlea qui 8nakment retieodlont notre attention aont:
- i'anNeldent.• bronebife eAroniqut,
- la mnaommation de ea(d,
-. I'[ICt da daW, .
1^ Brsneb'ua cbroniyrc. - a) BaPpekw le eem et la v.lav de Is diEfrence
camatt.tle (tableau 111) : 1'ant4e4dent . baonchite chronique • urt plus trfquent
cha ks cancEleuz des b.uuehaa (96 loie aur 100) que eha ka tfmoim (16 fois
aur 100). Ce rf.ult.t conbeme entibmment aelui de 1'enquete Nttapective de Doll
a llill (1969).
b) L bronchite chmnique at, par dlkun, life 8 1'uaye du tahec. C'est a
que ouue avom iudiqu6 an tableau V, en tenant eompte de la oomouunataon de
cigaretta satfsieu.e l I'.pparition de eette maltdie. Si`nalom en pardculler que
Is bronchite a ff6 obeervEe (voir eQeatiB du tableau IV, s•oupe tfmoin) 6 foia
.ur 100 pom In non fumeun, et 16 foia wr 100 pour lea grands fumeun. Ca nkiul-
tate con&ment oeuz des enqultes prapectivea de llammond et Horn (1Yb7)
(sunnotl.litm par m.ladia pulmondra en Ebntnl eha leu fumeue.). de l/dl et
fkv4e
Nill (1966), qui observant une mastalit6 par bmnehite chronique 6 foia plus
cha bn g[soda fumeun que e6es la non fumeun, sinai que eeuz des enqulfee
ellectufee am 1'ftiolo`ie de la bronabite ch.ooique, notamment par PhilSps,
Phillips et Thomp.on (1964 a 1Y66) qui ont Rconou k rble important do Ia ciga-
rette. Cette 1iai.nn a mbme rebu une eonflnoation de nature plm eoncrbte par
la travau: d'Auerb.eh a cdlalqrateurs (19a7), qni ont mnatat! PaltEntion des
bronches dans da wtop.iso de lumeun, altEntion d'rutant plus Qrude que Is
consommation de eigaretta avait ftb plm fkvEe.
c) On peut, dam m conditiom4 .e demunder d Is frfquence fkvle des bron-
t ciuteuz dana Ie grtmpe a osocer da biomMi • netr+duit pse asukment k fait qu'il
s•art de granda fumeun, 4 b.onchite u'app.r.if.ant ici que ommm crit2re
d'accompagnement. •
II m aembk paa qu'il en .oit simi. L'ezamen du tableau IV muntle en eUet
qu'd ,onaoxmlalion dpie dt eibar.pse (qu'iI s'agiae de Is ooouommatioa ntoente,
an i so .uu), on tmuve plus de blonchiteuz ehe; ke amfecux dee bloocba que
CIGARETTE LABELING AND ADVERTISING
241
chez ka tEmoiw : eeel at du moiw vlei8f /pnque oette eomommation de ciba-
rettn at flevfe (16-19, ou 96 a plua): ps,r mntre, Iwwr la
uon fumeuea, ks propotGOm ne diBhznt ~ti ~'~"n an hy
aultout si on raqade 4 conaomuytioo 8 60 pas
am~t~ tivementt elka aont mlour,
paraiuent mhiter 1'athntiou .Wna• C. &altata nom
1° On doit d•ebord ae de~¢ les raieom auivante.:
mander ai 1'ezcri de bronehiteuz an.tatd duu k
6rouPe • canar des bmncha e eat r6el, ou a•il ne r6ulte pas oeukmeqt d'uu biuia,
><+ eanofrcuz des broncbn ae nppeIant plus fbkmeut et esountant davantage
leur psaxe pulmon"irr. Or. a'i1 en ttait simi, on m voit ps. pom,quoi ce bi.is
20 ap et W rdtr aitplm) rdtrait a Pan an aurto p.e e1sY Ia eba au ~ jct3 b o-~ation de cigarettee
lkvEe (10.1Y,
wha_ Ii noua
chiteuz mnatatW dant le kmble done que 1•ezMi de brdn-
L. 8t,,pe • anca des b.owha a at n41.
.wociation • bronehitecanca dn per siDeun avee Ia r(aultata de Caae at b~~ s ainai uuu en Evidenoe
concorde
Wr cancar dea bmncha tm E ~(1D~)• qui at observlune mortabt6
bmnchite chmniquq p kvde dan. un bpupe de 1 421 aujeq .oo3'tant de
9° Ee faft que 1'eze2a eaiate aurtout eha la yWjeb b eon.ommation de ciga-
Ln 'n°9ues .e4tiL ~~ ~mt ~ In4rprltE du polm de vue 4
da efkMid du Pour Ia crit4ra • bmachite • et • cyuette ., .alcul(yE~qm.'
tableau IV, eunt repneth .u typkau VI : on comtats que la roor
rAet.6.tu vt
lbaouo su+nn
eZZSS9zooT

242
CI6AREITE LABELING AND ADVERTISING
rclpares, aaW
fcwwrr.-
nox na ura ~nwrr.nox oa co.wann (xor..xl+oux) .
SloelnmitoM
(nouawe
na raau -
0 __-
IA _
10.1i >'b
rMl .6rA1Nx) .
n. e I 4 a 13 ++
1W1U a . 3 to tt ++
g0.1D 12 4 15 23 ++
> 30 (4) SI Sp 23 +
Sbinlnnnm + ++
$• CyerrW a I/xl b arM
V,ne.a Coxeerr.nox on eu.aeer.. (xoosa/»ua)
gwmnune.
ux na.n
r4nut•at e IA ' 1a15 >'p
as t 4 S 15 ++
6.15 . 1 4 7 IS ++
> te 3 S 11 27 ++
slnnketlon ++ +
ehite ehroniqw• ei elle n'arymmte pm k dqw do um:r des bronelw Pour un
rljet non funr~ur ou petit tumeur, mulliplie m rieque par f envQon x'il fume plw
de 10 ei8eretlex pv jour.
Ainsi lo btonchite chronique, ea t'nheeme du 6iotetv t.b.e, panlt wu eRek
eur Ia ditmninaNon du enneer des brooches. Par contre, bnque k aujet fume modh6ment ou beauceup (plw
de 10 eige-
tettex par jour)• k bronohits eerait i envie.8er daw 1'ftiolu8ie do ce canuer.
L'intcrprftation que now venom de proposer repose surtout la conxidErition
det rlnsves . non fumeun r el a petita tumeun • dont 1'effectit ett hibk pnur les
r.netreux des bronches. Elle demande une eon8rm.tion que now cberaheronx
qound lwus dispoeerons d'eRectiff plusllevh.
1.n avmpunlwm ddewm ent Hd rep,itee en optreet eur kt dWert Nuupet dee etend.r-
dl..unna par iR. On a retrarrt Ya mtma retultatt.On e tiNemenl ehaeH s vu4 Y PeuVnen-
lalbn do rWtue pour tet eranr4ldei N prehenanat pu do rdL qu'In Inldml a.V\el.V b
CIQARETTE LABELING AND ADVERT18INa
243
tumdr. D ne perell pm eo aw ami INN mm n'.rom inN dleetf do reletbn entn 4:ren d'btpysr
1e b'q{e et Ie hlt a•ebe etrant ds brmebw Wranlqw, Nom
dat brorety ~q lunlt ym .Q<t nv 1'!q d'.pptrllbn. 1' ~~°pu, pommlmo4e,
Oat°lyl' Wr.utawo do moe,r
diCErenx-OMlMOHonla ooJl.. - a) RaPPebw d'.bord 1e .eot at 1. valeur de la
la c.nclreux des bronc eo ~mmatioo moYenne de cat6 eet plus importante chex
difflrenoe bautement 9 ehez kx tEmo(ro (14,7 tauea Pu. e~w rontro 11,g,
en b) Par ailkun ~~Beative). .
oommaion de ~~1Op ~ '~E ea
IiEe poriHvement ! 1, con.
P~~~ qci8arettea da0s 4 populat.on tlmoin e:pbrbe (tabknu V); aigonlone
oonxummakionmo o~
~n xetn.ine, eN de 8.7 ches k. no0 fumeun Ooaotr ~ etre ] ~•eyeg ~~~
°) On P~t, dam oea conditiwu• ae demandee ei la Onasomm.tbn do eafa
dkvEe (tane k groupe e naocer des btoncbee . w q
a'+8it do grande tumeun 4 haduit p.e e~at k tuk u'fl
enthe d'eenumpagnement. eOpeOmmakio0 de caff a'interyen.ot id qw ~
11 ne aetnbk p.d qu'II en .oit aiou. L• ..
bronch~ea ~~ L~ do ei8ardfey Ia cowommat;on de afE dex m~ en etkk
Phkure , oLRe des tEmoinx I xui at du moi des
eujets tumantumenn et ponr lee eujete Rtm.nt 10-1g eigarettp ~~ Pou lee cigairett e<+lst maie non
siBniHcative. 20I1 semble ~ low la diBNence mt daw k mhne
1'usa8e du tabnc. prFsente une q~ k~• ~Peod.maxnt de
Le tabkau VI indique les ri.quml 6ib ~tlve nvea k n.noer dee bmaehex.
et cafl. L'examen do ee tablew °O17"Potd.nt .ux tacteun cigarette
semble, le risque augtnente en fooction de I.~emuqmmation deconk, daw 1'en.
d) Pour avoir une vw w
rieurea saaltttee uttee umelfiell cancen. onbtl4 ~~a~p% ~ alro-diBeetive. .uptt
locdieation du eanotr. . vih m groupn oorteepopdnpt! ciue
k tlmoin tnchamn al.detek ~s' 00 a talt t»trespondre i chaque xujet e.noheux
ei. pnrmi ke tocdliuta~nlotn ~dentE do la edrie. Now avow pu ainsi chereher
oonwmmatfoo de att• Cetle ~~eO~nt ~~+atiaa pmitive aveo In
ntnai.tlon nltd ob.eevde pour um u.atlk kali..tk
1 osophage•~ a~ renteell que .f la cuneumtlutbn de alfE inteevenait aeul o t
~me m pa8nement de la oo eatrnt
aurait 6tE obtervfc, non pour oeite bral• ~~oa de oigaette., 1'n..oci.tioa
k pharyns• ou k larynx• qlu anmpqeaneot~ ~p~ Pow 4 eavitb buenle,.
Denoix et An8ltera, 1g57). ~ de ~ timxun (Scpw.rtx,
Le rble du qtb daw 1'atiolo8ie du eatlpw bnnebo.pylarma{t,e, et peut-Btm
sT7ss9zooZ

244
CIQARETTE LABELING AND ADVERTIBINd
tgakment du cancer de 1'seophage,' mfrite dono d'btre mvhyb. On ne aturait
dfduire de noe seulen donnEa ai Is coneontenation de cafd intervknt iei par une
action gfnbrale, ou eptci8quement eancEeig2ne (rapPeknaque Kumtone etHueper,
1936, ont extrait du bensopyrbne de goudtoM iawe de ia torrbfaction do odb),
ni meme ai ex edle dolt tfx coneidlab comme au.al ou atukment comme celui
d'un faeteor aetocif. Ce facteur nous paralt toutefole ee manifeeter ki d'une fapoan
eu0ieamment significative pour etre pria en eoosidfration dana des enqulke
ultEeieutee.
Nou. av°m, pr pA°tlpa, meqarcL{ .'ILsIRdt uM Wlmn antr° e°ur°meullm dn e.ld at
. brmcnua Nout n'erena pat oCwve uu. [.W Wl.on.
Nou. danaWm.4 m°uln, pum mem°Iro. que Is taetommetka do eted pnett ew eoet
wr pdae d'upp.rltl°n. Praktol°pn ou Ia btalWtlaa do nnw dn bronNa.
a° gfd dee deub. - a) Noua rappeknt que k nombre de deub perdues eat
plus fkvfi ebea kr canebreuz des broochn (16,8) que ahea In tbtnoina acadenbh
(12,6) et la sujeta 4 autrta eancert .(1f.t).. Ce r6tultat toincide avee eemt qu'a
sigtmlfa Wynder pour tn eaocen des beonchee et du larynx (196E), tinai que de 4
avitE bucrak (1957).
b) On peutae denutder si Ia mauv.i.e denture des eanebreux des broochn
eat en rapport avee leur omnotnwtion Elevde de ei6arettec.ll ue paralt p.s en ltre
tinai, puisqu'on n a p.s obeervf (voir tablew V) do reletkn entre en 2 car.etlm. .
c) Ik toute manibre, ti on compare Ia denture des tti,nuftetu des brnnehra et
deu tlmoiue a coneommafioo 6gale de cigarettes, on observe (tableau IV) que la
dilfhence rnte significative, du moina pour lea owyena et In `rande funteuq.
Paur In non tumeura et In petite tumtun, 4 diRftettee u eat paa aigni8cative.
Ceci peut llre dA au fdt que ks eHecfife ront rdativement 4iWea. On noteatoutefae que, pour en
ntfgowid de aujeb, l'ftat des denta des c.ncEreuz et des
tlmoine ett aqes voitin et, on at teotA de peo.er que pour let non fumeure at kt
petits fumeun, ce facteur aeetit aana eHet. .
Le rOle des facteuu a tomommation de cigarebte.s et e btat des dents 9 peut
ehe exprimE en termea de risques (tablew VI).: on voit que 1'ttat des dents ue
modf6e pat k risque des non fumeutt et petita fumeurn: pour k+ moyena at granda
fumeura k rirque eat Is mlme pour les dentures bonon ou mauvaiw, maia 2 foia
plua grand ponr ke denEute t.2e mauvainn.
Noua augglrona t'interprEtatkn auiv.nk : le mauvait ftat des dents at 1if
d'une tatott gfnbrale a t'apparition de divenw aflectionn, que noua avone citfn en
- anelytant k teoupe dea tEmoins mEdiwtx (voir annexe), at pareni krquelln ae
trouvent, en pmticulier, ln aRectione respitatoites nun cancbreuun.
La mwvaise denture, ou ka tacteuu nuzquela elk est lile, ne poutreient,
teula, occationner Ie catteer du poomon, maia ti k sujet nf, an outre, moyen ou
grand tttmeur, un tedt mauvaia ltat des dents multiplk son risque de tancer
brontho-puluwnairc (par I env4on dana notre Etude)• .
CIO.tRETTE LABELING dND ADVERTIgINO
245
doll w a.~m.MUdr .1, M meuvWr denu at lu a6rlbM
dr 2 a4ire. . meuv.We eeo4 . at . Mo~ r Nak.l nlt q~uq
1°trve°4 mulement ew u u.4na eve° Y.u4q ou tl, tu eontn4e, ~M y 1 N p°tlmlt
Nom av°m veA6d qm ebem de. etltler per.n aru4 an nb °a°CUU a u r04 propre.
Non, avuns dg.lemenl, p.r prlnelp., rocherchd .'n as4t.n an. WY°n en
et ro°mmmakn do afd. Neur n'nv°na p.n obwvA uM taib payun, w wt dm dmlts
d'.pP rlll°°u~iral4atbn do e.nor dr branW.. e.nluro Mnlt uet aRet .w 1'1pe
Nnw evom, per eontro. Imuve une relabn evK 1'bbtot°ale : Y en tampmy tu ptpporlkM
r.l.tivn do lype. Fp olnm uM nupl.aqum, on e<.rrv° que Ir e.M4eua do pnuman a/rh
m.uvW° 4enlum compw°
(82 q,.q,tre 69 Pr°POrtlnu plus ekvbe eo tYpea epldermotdn quo
k..utre.
%). Ble° qM qtle d1Olm°ee pil day6rsBV. t 0.06 M anud Mmttn er e°m•
~muaQ~t~ u°m uulle a M p.s luntr tmqpte do Wy.d b pprllr,lnr ~ YO° eos6r
40 ri°r de guerra. - a) None rappeluna que la proportion de tujeh qans nt
plue llevEe ebez ln ancfreuz des bennebet (la %) que chea ks tfntoine accideut6
(e %) et ches lea eujeta . autrn ranaera .(7 %).
6) On n'apeeqoit p.s do relation entre k fait d'avoir t•tf gar4 at la qpmazons,
tion de ci6aretkn (tableau V).
ea~~~ toute maui2re, ti on cmnpare Ia proportion de tujete g.rEa ehn ka
(tableau IV~ brunches et ka t6moiM 1 oon.omm.[ion 4916 de eiearettea
dilffinnce ftaot trh k qu'elk eet en g6nhd plta fkvh chn Ip pteuyen, Is
prhente un intErlt.. aigniflntive pour 1a elnte dn nun tummua. Cette dame
Pm'timdkr : on obeerve en elfet cltea In
102 tujeta (p~oportion 4%) et chn ke cancfteui des brune4ea q~' 4 8~ aur
(Proportion 87 %); cette difhenee, ttulpf 1. ~ aur 16 eujete
aigni 1lcative (p < o.t1994)1 unai, ehea eea ajetr petitesse delf~ ~ at h.u terne nt
~~Nouft ra ~~ a~~t~ du risque . cancer des broacbn~ de guerre
10 derniben pamtfea. D 4 contommatiea de tigarettea en caute eet celk da
pourrait .'asir de tujeta qul ont 11tmf do fayytt plus ou
ntoins apptfciable au eoun de leue vie. Notu avone alma elterd:f, parnti lea 19 aujeta
ci-denau., eeux qui, outre la ceteatiou
~~ a p~t~ t>Eqdent In 10 deruihn anoh., avaknt
Par jour su plus pendant toute leur vie : epue avooa tiroi obtenu
8 canetteux des broncbe., patnd Ipqud.4 li.ah, proportion trla aup(qfcure a celle
des tlenuina (.i6ni6estion a o.9os).
11 noue .emble, daua cce conditiMU, ktique de tuPp?Kr que ka gas de atterre
peuvent jouer un rble dane Yftiolagie du caneer des bronchea en 1'ahaenoe du fae-
tetu cigarette, et mlme ezplupter un ppurcentage pon li
des bronchee ehea ku nonfumeun. ~~~kdnpsdetmneen
d) 11 fautezaminer dana quelle meoue lea f.ckun a qay do Coetra . et a bron-chite chronique peuvent
N.e lih.
Now avona dlja si6nalE, dans 1'analyae de Is population . t6moina enaladn •
(voit't),~ que lea tujeh bospitalit6 pour a6'ectiona pulmonairn prhentent
uOe .. auormelelnent blevle de Qarb. -
ozzss9zoot

246
CIGARETTE LABELING AND ADVERTISING
Si, d'wtre part, noun examinonr, dana k population e tfmoinr accidentA .,
d'uue part la rujett garE+, d'autre pat lcr wjeta non gaxdr, noW cautatoW
qw Ia proportion de broncbiteux at plur dkvh chet la premiea (24 %) que chea
lee autrer (10 %) : cette dIREa'eoce at trb tieniNative (et ne e'explique pae par
une d1NErence d'6ge). 11 n'ett done p.e douteux qw la sujete earfs [ont nettement
plw e:po.fs a la bronchite qw Ia autree. Cette eoncJWion eoineide avee celk de
Case et I<a (1955) (*).
On doit alon se demuder ei kn gas de Rueae n'asiaient pu eeuknunt par
1'intermtd'uire de la bronddte chronique. C'eet 1'opinion de Caee et Lea.. NoW
auriooe tendana \ peoeer diRArvmvas..t• pour Its rai.oW auivanta :
1e Quand now coWiddroW uniqWment ler eujeta eon attcintr de btoneldte
chroniqw, Ia proportion de gasEe rate pIW 6levte chex ke ancfreux da broncha
que ches kr tEnaiW (11 % contre 7°/m diBfxna tignidntive i 0,02).
Se Nnue evoW montrt qw Ma gas de Eutne .ugmentaient le risque cancer
des bmncha chex la non fumeurs; cette 6Rvation de risque ne paraft pouvoir
ttre expliqute per le r6k de 1s bronchite, qui remble exister eurtout chea la eujetr
moyeW ou grands fumeun. Si, plus prfcisfinent, noW revenons su ax citfi phu
beut. dee 77 eujcb gaals qui ne fument pae Ie cigarette depuia 10 aW au moins,
on observe qw 6 rujete eur ka I n'ont pae dfclarf 1'antdcldent bronchite ehroniqw.
SW la 4 sujets g.zH qui, outre ta oettation da_10 derni8res ennfea, ont fmn!
5 eigarettee par jour auplw pendant toute kur vie, et qui doivent vrai.pableble-
ment kur eancer au gas de `uerre, aucun n'a rignal6 1'antlofdent broncbite
chroniqw.
Nouw penaons done que Ies gas de guerre. indlpendaaunent de lew r6k
indirect par la bronchite chtwdque, qot un rAle propro dane l'ftiologie du raoov
bivncho-pulmooaire. Peu4ttx cette distinction ed-elle un peu rptci<uce, et lile
i la mani2re de dt6nir Ia brvnebite. L'important tat que kegaa de guerle pae.irent
pouvoir agir en 1'absence dn facteur eidarette• poaribilitf qui now temble probld-
m.tique daW k ae de la bronchite c6roniqW.
III. - D/acusatoN Dra sfeDMm L'analyre eBectu[e daoe cetfa 6tude peut 6ke aitiqufe towbkndea aapeete
. que noW n ignoroW pae : k ehoix da populatiom tfmoina et, br.qu'elkt diRlrent,
~ je choix de eelle qu'on dfis4te e noemele e; k cboix de, eritlres decomparnieon,
dont cerLtio faeteua inttreeeant. peuvmt avoir 6t! umi.; 4 etratfgie utilirEe
pow lea opfrationt de oompaniroW= k cholz der .euile de eigniflcaNon; le tri,
..(-) Ge wtsuq ent ebrrve, wr 1961 Wf W pfY, qW plee de 86 p. 10nlt.kvt vtbleta e.
bmeMlte rbmvlqve. Cette prapv.tl.n ut bae.ovP plus dlavb qw leee1nU vwl. 1o dlrtfrevd
,~ivvM1n w~etr. wlw 'tM~ a n~e.rm enm.~ve~, te,ut., .At de 4 dtOnitbe de h bronddN dvan~tqw.
CIGARETTE LABELING AND ADVERTIBING
247
ftude d•areoci.tkm ~~~ a ~~ b'encher r, do ~ttx qtd mtritent uue
P.rtkllaM at 4
d
nl
tbode utRieEe Inur examina aa auoei.tioW ~!
1'artielks Pm' e°epla de'aiG
r
,
a, et noo tou. 6)a feie : clucun de cer choix, dont
lurioW Rtula peuvent 6tre fonafo
n, mmpurte une pert d'arbitrairo qu'on
pent q
iti
~ c~Oe do ~
cr
Qua poumit !4e dlBnitive e le eeul feit que
kr populatioW tlmoiW
pour
l
,
que
qua critdra, t'w2ront diffdenta, coqDnperei!
- si beroin ltait -- leur i
f
mper
ec[ioo, et pemettrait de refuter toute 1'Elude. C
4"indnf
qn'~ crithe
'
V°
~
apn)i l
opfratien II eouS rltexte
y a pas de die'
d
'
d
~tro °I~
~ux
a bronahea et tEmuins, pourteik
danr une corrfktion psttjelj~,
d
ro~r° °
P
critfra,
Aytion et modifler, k rble da auttn
til6o^qua q~ 1~• et bien d'autre, qul pourraent 6tre fonnulda - tont pIW , Ella ront Anakment de I
ordre. :
a~ ww ~.ut~,' qo opnP~lier ,
nctre analyee ron e matque de pulasaoce e;
pwt ltre niE : Ia poRution vJw 6tiob6ique, ont pu now lohapper. Ceci ne
I'akoolume, pa* msoque de tEa m~ni ~9.. Wr nu~nque de critlret .dEquate,
difficile 6 introduin; dsm ~' 1'6tude dEtaiREa du Paychitme,
out pu fchappa \ notre ao t~uNe do eet ordre, et d'auttq tecteun encae,
NoW peWOW avoie Yk. Yait ooue ns pr6kndune pae ltre exhaWti(a.
pruofd6 1 one ea
nun Enun:lrh, doivent te refifter. ~~on d6j6 large. 00 da crit2r.y, mlme
On peut eluuite noW critiquer w I. plan de 1' e eeteur e: now aurioW, du
fait dee namhenra comp.r.i.on., reptnu da orithee ean. vakur. Ce reprorhe n'at
popu~tipu d'une~t~ e~~nt retenoe difl6remient k. eaneheox da autra
II f.ut ajouter yu~enbie deeort6 ka q"C kw rpk ne p.ealt pv fute de dpute.
~ultn~ta marqumb at cohdeenb reneondam Iite~ ~evsdnot
du ~mupe flmw~ ~~nt da tv~euRab qui .`uid6, en p.rtioW{Q. notre choix
ounra'ver, dane le ear der ctit2ren ..noroyqx e. Que l'exirleace
mtme de teb aitkes eonetitue en roi une aitique de 1'lehantilbnneqe seest
~ rcup~be.Meie noW pemoW que bien da enqultee r6hqepectiva n'ont Eehapp6
de c.itFia. vinYemt qu~un .aul groupe tEmoin uu un petit nombm
k pla~ de Ia ~caueaDtf,teeel oe ~~nW ~ p~ ftre d•em616e interprltW qp
d'obxrvatlo4 que la n6tre, ~ut ~ nW• Il y a 16 une rtgle inh6rente aux enqulta
PY PlW qu'une auhq oe u
laquelk nuue eonuna reeth $d2)ee dam 1'Enone6 dc nos ~t ~~r. et 6
CnnCIWI9W.
Zzzss9zoot

248
CIGARETTE LABELING AND ADVERTISING
On a'dtudid 009 oanolrenc des btoncha• dont cbsaua oomporte un tltnoin
eu4de non oeneteeuz at uo tlmoin nccidentb de mlme Age, intertoe6 a la mEme
lpoque par le mlme enqulteur. Panni ce. 602 tynclxux dee b:oacbn, 400 pae-
ttdent, outre ks 9 tEmoiui pttt!fden6. m ttmuio a sanae des voies alwdige.tives
supEriewei . et un temoin a autae twar . appn.:llfs aamme ci-dea.us. Les ean-
oEreux dn bronehea ont !td compen!s eai 4 euttee populetions pour 160 ait2t's
dlflnieuunt lb .ujete au point de vue mBieu social, profession, Beu d'habitation,
nntfddentt patholaQiqun et b!rldit.La, elimentation, tsbea, cte.
Cee eamparaieons ont permie de /etenir 11 arithet diQlrencinnt de f.Snn
trls si`nifleeRive 1ei nacHeu= dee bmntiLn des outtea gruupet. '
a) On econstat6 d'abord que, pntmi ces 11 critt'ree, Ie plus marquant eet 4
aanwnuuation de cigasttey aucun des 10 auttet a'appruahent, tMme de loin,
son degrf de si0ni0cation.
. b) On a mmtnt6 eundte qn'\ nivew tpl de chncun de ors 10 aritltea Is
aontommation de eigntettes des tvtocfieu: dee btonches neirte tt lu siptiBotivement
suplrieure i eelk des tttmina On peut done drte, em quelque sorte. et dabs In
mesute de 1'ezpbration faite, qm b°nOfir"ict des btoncbm fument plu. que ke
t6mnim . toutee ebnees dQatta d'ullcuts w
Les 9 oomt.tetioos prladdeutes eon6cment, uae fois enwre. Is vesisembleaee
d'une relation de nuse a eHet entx 1'usege de Is cigarette et le nnaet des btone6e.
<) On & e:.min6 enBn Ie Mle des 10 wtta edtltes. Pnrmi oeux.a, e ont NM
leovieoitement ahetdumN, eo[t qu'Bs mettent en jeu de ttop petite oombtri
de sujete, solt que kue rCk semble se ttduire a L sede aortllation avee Is aon.otn-
metion de c4naettn, ou tlaulter du risque de 1n esplce. non ndgliQeable sue un
aussi grand nuubre de oompwisoos. On a done 8n.ktnent retmu a cril2tes, de
sioBeAtion fY.ee : 1'autleddent btonchite cbmnique, .
- la conanmmat'wn do c.4,
- Y meavds 6tat des denb,
-Yepadepw».
Ia role de ehnaun de txe aithn e dt4 e:aualnd, campte tenu de w s.acintians
fventuelks avec !n wtte at avee la'conmmmation do aipretto, et on a aundn
qua ebecun avait tln rNe ptvpte. H semble qu'on pui..e en outtq qUOique avee
quelques rE.erve., sue{fiee hs ttndee d'ectioa suivnnh : .
- 4 btonehite chronique, et Y ttls meuvnis tlat des dente. multipBereient Is
risque a eanar des btonches e, suttout, sitton ezclusivementr si le sujet ast en
autte moyeu on Sesnd htmeut': .
- les ges de gueete muklplietaknt le eisque . pescer des btoneha a mlme en
CIGARE7TE LABELING AND ADVERTISING
249
debas de 1'usa`e de b'Jg.nette. IIs •pourtaient ezpliquee une proportion non
n*b9'e.ble des antete des btvndry mn dus A la eigatette.
dLn 4Eboceit2l re. ci.det.us pe ..y..jent p~ ~p en impnchnoe, du puque
int
vueagique: A Ia aun.ommntion de otduettes.~nOn seNement patve ettins d'entte eux n'ont de e0k
qa'appyy a 1'ueaye de 4 eignrette, m.is encore
pnree qu'ile multiplient Is tisque l ua degrf per 8 enviton, Up01• ~oauP mai'dre (multiplication
ka fumeun tuo . ef n.~ ~ 4~~ muhiplfe a tieqoe Pnr plua de 10 pour
yen. par !0 i 46 pour ks ga,nds lypKUn).
(TYaoail dtt Moupe d'1Ctudee ror to /umLe du ta6ae,
Inditpt Nohnud d'Hq8(dne ef .4qv7et dF:plqYevtioninduehieUc
dp Tabaee d da Aqumenp•)
, y' ANNBZB '
CNrTBRR68. ANORIfwOX .
NOw ~ ~ ~ a~7[aw' • .Outs.wa • eest pn, y~u~a~pw. I~. IeaperettY~a M eoa~..Y.~ pateat .er 1.
de4.a!eMtulor
Ca alflne uet nalde A dew le'In Nj,M h t.0y.n tt..t eem ea eaaia.. do f{.
Neu eepptlpm e• ~ p~~mNende adnptee ph. l'6taM ae eu vlttne : en oAyey
.1 uae de. ~
Yeutn au~nue temole pO1p ~ Nbua e~en4 -.t yue er ew aa .aapte
CeN~ puur Y.une ar cumpe.leuoe -.laeu 0 y a IYu ae p.odp~ a w. alr
emuW ~~1~. ~Y „~• aR Ylts d4euuw M<a). enYn Wt uM6,e. t.e. Neu1lW wel
Mircuish an (b) aer w taUlam tdeume.
den. ib. 40 ~~ th. Mt~ •~ ta caar.. •WeY~..nmtw waaeel..m~
7. dYMmt p~ ~ry. ~ ~t m~~} - IA,PtapmWn de eo1Ne eemet
an eetlvuy ea _
.'~wplyw fedleeeenl pr Is felt Q W ptenWe (aedaeot4 de le etreaell.e .eelN py,uCArt tn w~
eat.~~~wt r.w~ * a~ W @u tnvelll.nt earaa Neoe ewae dene ean.ldqe
t+peletba eum,ae . e pu eo®e Ne•yq Y
Am~ua~ ~ Pap4.llee eW ~ reuapee.Wa e.a~ d~e. Wdem q~rUoto/p q
rUoto/pq a
dWaeeu.e. Is w.etwu devenlyn
16. Nepna.Ne, - La properllun Ae wjae ey.nt e.4te Y PWatepYn de ee.tue wt pl..
Ye.b a.. w temode e.eldrat.. cet e.qe .'e.wyue eP edmagunt ~
IaYpt oceeauuw de. eeaeenY phu trequemmeot qu'uee eut>e• 9w eelte
ecldeetMl 1.~p~epu~ieUu. aa UmWam sul.da ut R Wur se edtYe• Y ppulensn dee 1lmqw Ctlle~cl e'lealqr
pee ae auUnate .yW/MaOw. ye entk. eet lOWad. moln pow 1•oPMlleo IL
Y~3~T7seB h bb. - Yba. YWUOa. aNse IelarPNytlua, p mlme rlwil.l qw psat
uetoawrY
Mzssszooi

250
CIQARETTE LABELING AND ADVERTISING
SI. ManlpuMfloan de IemN. -IL proportion d'wvrlsn aynl manlpuM do bwtd nt plus
41.6. ches M:a tlmolm mdadea. On pourrall eiPSqwr nl nets en admettant que, pour certalna
do ma Idmolna, 1e mWdN Mloelle rbnlla do la manipulallon do benrd. Pour vldflm celts hypo-
tht[e, nous avons dlvl•l w tlmolna en pluabun goupea d'aprN kur maAdk aetwlla (etfeetbw
reaplrLLOlres, cardlo-vaeculabea, elc.), et mherch! d 1'eaels • b.naol • pouvalt !tn localls! l
un do ces grouper. Pilte dlmarehs n'o pas danns do rdullst poallll, 1'eactr • benwl • aembinnl
unitormlmenl rlp.rll dans toua ko groupm.
Par eilieun 1'exameu dYnmmbd do nm S populetlons monlre que, pour es mlttro, elka
wnl loutm eomparables, t 1'eaoepllon do grnvp • ttmolns maladea • qol prlsenta un eaels por
rapport aun 4 autree. C'nt donc blen ce groups qW paraltllro • anormal q blm qua nooa n'ape.-
uvlons pes d'ezplkallon bglqw.
Noua arons admis que mlle • anpmaW • rtmlts do rleque de t•• mpln : nppebna qu'avs[
le m/l do I p. Ifp uttllei noue .vaw 1 dmnes spr 196 de mndura 6 le .Ignlikatlon an dehon
ds lou4 dl9trencs rlelk.
En 1'abrent< do twla dillben[e entn hq 4 wtm popnlatblm, le erlttn n's ps !td ntenu
daventqe. . 6]. Slluur/an de f^^dlle. - Laa tlmnlna aahlentda wnt plus muvant mnll., mWa wavmt
elllbalalres. veuB. on dlvart![, quo W tlmolnr mWdn
La co•npwWOn do nsa 5 pnpWtlona pour se crittra manln qn'e11et wat toutas dl9drenta
enlre ellea, tvau It dnveeunt aulvant par ordn noWant de la proportion do m.dY'
Tlmolns maladn Itmdw aeddwlls C. ahe•.dlgntlh Autm C. C. do broneAer
57% 65% 72% 75% W%
n (aal h9 tealr nmpl, d'un bt.ls d'debwUllonn.ge. La population do malodar prNenu
on Jo•ar donnd \ 1'hdplW dllttre an sllel do la populallon Mntral. do eu1.t, attelnte de ntts
mWdle paw uw double nlsw : 11 ] a un 1•r blsl[ aotrs 4 pwulatlon glnFrale e Is population
entranl t 1'hdpllel (OnYtpn, 1916), et uo 9• blab, lN an tempa do stJow des m.ladn! 1'h6pllal,
entn pnpulatlon enlrwte el populallon pfl.®ls un )our donn! (Sdm'aela st Anguera, 1957).
Id, par eaemple, an conUatare que pow wa mabdle dunnls Iro elltbat•Im vont plus feelMment
. que In marke e 1'bdpltal, at y reslent plus langlempe.
les blols en qwallon, dane one enquUa rdtmpectlva, dependent prtndpelenxnt de 2 tmr
teun : la Snvltd do la meledk (les bla4 wnt plus lalbles peur uw maladle gnva mrnm k rancer
qw pour une maledls btnlgw eomma nlln des llmelna) m la hlqwnn des puusgm do 1'eo-
qultaor dana 1'h6pltU (4 blal[ W au temps do sltwr nt d'aulanl plus Importapt qua I'enqulleur
passe plus raremnt).
Nom avons Pu mnntm qw 1'ordro do elamemenl c/Aauus dn S groupm. en as qul mnnrns
bur situation do IamWe, e'e:pllqoe mtRramml par ks Nals d'lebanllllonnage.
11 r•ale toulelo4 h vdrUler qpa m dt9lromm Wonl pas w ds rlpercuraba aw 16 consumma-
tlon do t.bae obrervla dana bn S debaalllbna : e'erl bNn Ie en, car nuus avont conslatA qu'll
n'eaats anw.e nwelallea wtn la situation da famllte el la wnsommalbn de tabac do noe
wlete.
cw [r1Ure : a dow ps 6ld mislm drvaWga. 6f•-65 tle. Drmulen dra su/e/e. - tln . nat! : .
- le Ir• ann!e d'enqulte.la nembn de denla perdun;
- la R• annte d'enqnln, le nombre do denta perdx• al nan nmplaedn.
.~ Ls alltre ee prlmnta, eluenne dn 2 annfes, comm:. • anomal •.m cs •ens qw W tNndna
lnabdn ont uw plns meuve W deatlllen qw In tlmolns accldwtls. . On peul cherchm h npllqwr odte
dlgdreneasn wppafant qn'ona partle deatlmolna mWdn
ou.alenl, en relallen evac kur n1alWte actuelle, um dentitlon pankullhement m~avWe. Pour
tuter eetle hypolhtse, wns avow divltd m llmolns an pipdsun groupea d'aprls leur m.1edY
octwlls (eMeliwa resptraalret, nrdbvmeulaMae,, etc.) at reebereh! U certalna do m groupts
prlwntalenl one dentition par14u9lroment mwvahe, eomparda te.t onx aulm gnupn qti a
leun pnpm tlmina eeeMeotb.
CICARETTE LARELINQ AND ADVERTISING
251
Nwe avons obaervd qu'ane dentltlon pwlhmlltnment maov.lre rar.cllrlwll lea Idmdna
maladea Imapltellste popr :
- a9eellona mplralolm,
- agnlbne dlgeal/vaa,-
- cerUlnea alleetlona cbrnnlqtms.
Cm SrouPm, le demin notammenl, nprdrenteol uoe parl amm Imporlanle do 1'eRedll
do 1, popul.tlon • tlmolna mWdn ., qul appanll alnel, d'aaa f oo denlllbn • anormelemnt •
mauralae. K °~wk m1e PaPWUou h
Cetle teCon do volr panlt lo9lque. Tontetala 1'Impoulbluu do loeallser la manvWe dmUtb.
S de. 9roupm ltroilemenl dlllnla de maladies la nnd molne wtldabanls, m on peut edllqun
romme wbllraln k felt da ddcldar qua 1ee tdmolw matedea aont • anermaua • el b Mmdw
acddenlb • normeuv ., .
SI on regarde abn la populatlon dn • autm onprs •, on anwtate qw Deqad rl :
- trts vohlne do celle des llnolns aeeldmtts,
- dgnldcaUvement dlgMenls do ea11e des tlmdns mdadm.
SI en9n on examine la populatlon • teocere dm vulee alro-0Igestivn aupdrleum •, w wnalola
qu'elle m platt, do point do vue dentl//oo, a on nlvou Intemldluln entro Iss ttmolaa atddmrtls
el In lfmolna mal•dn. M•I• al on ,elln Im eanelnux do la eavlle bu[nle at do larynt, dont Ia
. mauvelee dentillon a!la dgndde (.Vyn9er, 195g el 1957) el gl eangrmde par eoa dunnen, la
popnlatlon •, cence.s des vdp olro-dlgesllvea wptrleures • devlmt taut A talt vuylne do la popu.
lallun • tlmolns anldentla ..
Cea oonaldtratlons nous mmblent ean9nnn k euaeltse • nornml • dm tlmdns aeddentb
et Is nracltre • anormal • dn tlmolns mal.dm. -- L'aplruUOn 11 eliectule evau/t. en prenent eomme
groups tdmoln nelul do acdJenlh
mwtra que 1s dentltlon Ues ks nnedreoa des brondus m anormalemmt nuuvalae (plue anrnm
qus chn les Ilmolns maladn). , . ..
D naw.emble, en canduslon, qw Is vittn • nombnllevd do dwta perdum • doUlln relanu
dea[ Is dercrfptlon dn eanelreua dn brancMs aemme on ed ....
m•Is mmmun avae d'autres agectbns (at natammol dq pe[Ilom~~l rplrlllque,
nums). . IdraWm son nwt-
91. polda arluel. - On natera qua, pow la poldt en Iln do erolwaea, airl qw pnur la pulds
maalmum Otlelnt as wun do lo vM. In 2 popubllont tlmclw w prtmntmt pm do d10lrence
signlncative. Cdte dlfflmce n'eshle qw peur le po41s wlpel, qm nt plus falbls ehes Iw tloeelns
maladn qua chn ks tlmolm eeddenth. Le polda acwel devalt, d'aprta le que.llenaalrq dl.Igner
le putda prlcddant 1. msladle aeluelA. On psul aupposer• d'aprb an qul prhNle, qw atY d!9-
nllbn n'a paa !td eomdemenl mpedh tlam la [lpoum dn wJels, el qw le
a!ld urtatd par p mu4dN uctuelle. polds en quptlou
Noua evons prltdrl, dans m eondltlonr, w pm teep wmpte do n w1Mn-
t10. Rbumm/.meort/wte/nofpu.-4propwtbndawJa.aywt
pathaloglque Ie Mumotlsme wtkulan a/g9 ml pWa llavds [bea Im 1lnw~W ~°n a°It[!d°t
~~IWet. Slah U p11
dleompom tea tlnolna m poupn d'eprte le motlf do 1'baepltatlut/on asl
do suJete ryant w le Mumetlsme arllculalm alge nt lonlle! an rou ~ « vW qw hcW
Ilsls pour a1leMbns caNlo-vuculalm dlvenea, lea aulm g p° wWNlame°t bnplta•
Cetla eonstatatbn permet da cnnU 6~opnllanl.atneuxs mWdea dlrcr wmma • anonoay - to Pupu6lbn dn
MmoYs
pow a Mllrs. En pmanl alors cemuM r!1lr.n[e b population dn tdrnobu •rddamlN,
on no note pu do dlrtlraoce avee In [.ncdrcua dw brondnn; M erlltn .'mt dow p.n rclwu.
116. Al/sellana mplnlufm, pufm Wue hyrchffe chnnpw, - La prnporelo" do soJds
syanl rlgneld ra anMctdenla palhologiquss e[t plus llsvM drn Ip tlrndns molndea. Muls <et
aasla eel Ince11M au: ldmulna actuelkmwl bospltallrla pour Nleellons mpiealutras, In sntm
w N dlalinguant pna do tlmolnt accldenlb. -
On peut danc eonddlra wmm. a anurmele • powce eriltrala populatba do tlarolae mdadas,
EZ?;969?'OOT

252
CIOAREITE LABELING AND ADVERTISING
et pnndre eomme 9rnupe tlmoln ealul do aeeldmlds. On na wte .kn pa do d196nnee slglll-
9eellvo avee k• eancdreux da bronches. Lo crlttn n'esl pa mimu.
195. 1nOrnnHum eDkurplmin (weldenla ealm). - La frdquenn do w Inlerventlons
nt plm dlevde ehet les tlmoins maladee. C.el exeh peul s'expllqwr pn kuf possd palhologlque
plus chargd. Cette population e4 done con.ldfrde comme ••narmde • ponr ce nlltre. En ultl4ent
Is populallon des tdmolns anidenllr eamme groupe ldmnln, on ne nuk pss de dltldlanca dgnl-
9callve avec let canefreus des braneheL. Le erlttn n'ed pLs tetenu.
1]0. 1n/InlaNon do pue b puene. - La propnrtlen do aul•t• gaMs at plus dkvde chaa les
ttmolns malada. Mals eat e.ats ert loealkd do felun lrls dgniflcxtlve anx su/eta adudkment
hospltalhds pour .Ifeclbn des vola raapkalolra. 51 on retire le grnupa do ceus-cl• 1'feh.nt0lon
nstant dc lbnolna malade• ne dlRke plw de 1'dehantllbn do ldmolns aceldentds. Gtu eonsta-
lulion pnmel do suppomr qw 1' • enomalk • at la fail dee tlmdns malada. A tltre de lusliflcallon
mppldnentaln, on pml asaminn k cas do k popukUon • autns
aneers •. On eonslate qu'elk eomporle un pournnlaga do gesls trls 4AWn de k population
• Itmolns seeldenlds •(vulr lableau 111). Cn eonslddratDmfnous pnalssmt fasllfler la dlcltlon
prine: In opdralions ultdrleuras do eompu•Wa monirent akn qua k ailln est,apddllqua
• cancer des bronches • (1).
-
153. 137. 198. Consomma/lon do a/n, a/rool kkl, NDpl4nle ettnlqun - On eonALLe. pow na
S<rlkns, quo Ie olveau d'akonlWlloo ed plus tkvw eM1et ks tlmolm malsdes qua Na W
tlmolna anldentb. Celle dlRtnace i eapllqlsn Wlmml, car les mlcls do k pnmUra population
sent Irdquemmenl hospltallsds poar maladies Ildn Q 1'd<ooHune. .
La population • tdmolns mal•dn • a done Nd tgminda pour ee uRln, at e'ml la population
da acddentfs qal a dld ntenw.. En Mabtd eelk popuktlann at e1lPmtlw tr1s prob.bkmeel
d'un nlveau akuollqae axagM6, llmt donM 1• relation cannue enlra I'skoollsma el b seddent.
do la clrcukllon ou du travail (c'nl d qul a Nt congrnl6 dans Schwads. Dennls al Angwn,
1957). L'optnllon 11 de mmp.nlsun enlre ks nnnn des bronchael In tlmolns acel.kntb na
rFvlknl eucune dlfldrenw elgnl0calive, ta nltlra a dld, nkn Is ddb flimkd do I'dlude ultdrleon.
En Mollld, calla absenee de dlglrenee lalra d ponser que 1, population • tennr dn bronches •
est, dla aual, d'un nlvau akaollqua trop fkvd, N wggtra 1'Influmce posrlble du laeleur almnl
puur <e ranex.
Une ttude plus poossb ee umbk pu poWbk aa dehars Cun nerotennnl de mellkms popu•
lallwu tdmolw pour ir alttn.
141. ToehppDa/k. - La pnpodlon do enlelr tarDYpbaga eY plus Islble eDn ka ttnmlm
oeeldentb. Nout n'evona pas pu trouver d'InlarprNHkn .alobk de ntle dNdrence. Now,
supposens provlselramenl qu'elk rdsulte do rlsque do pnnikreaspta. L'esamen des b populations
mantn quo la proportion do eu)ols tachypagne ed 1t mMte dane lauler 1. populNlons, 61'escep-
tlon de le population do tlnmin. eeeldenll., pom 1•qwlla e1M at p4ue bNbk. NouL pentem qw
e est nik-cl qul esl, par k 1.1t du ML•rd, enermak. LeL.utrw, en patkulkr celle da onalnua
de. brandn. ne pMamtanl •aetlna singukrltd, la crlttn a Qld d11mIM.
1) Tssble.n Maunid. lw t.blaau VIINWnu 1'Inlerprllalkn st In rdsultalr eapesds d-
' dessus mllen wr crlttn. Ort nuten qw :
1• Sur Ip 16 erlttres • anornaus •, 2 en fln do eomple mddtent d'!tra eonshkMs eomme
spfclflques • nner des bronahn .: ee aonl la msuvala deatllkn et 1'Nbdalon do gas de guern.
Ce• 2 crlttraa onl doncltd nportlL dans 1'Invnlabe do edltna tpdelflqw• (ISbk•u 111)-
(1) La population • aanpn da voW atro=dlpsllvn roplrkuns • eumpane an poureeelcp
do g.aQs dl0hent do nlul do L populalka • tindns aceldentts • et vekin do nlul do Ia popuklkn
• eanun das broneha w Nds elk at .wpnte a priori .ut.nl qae eaa denlitra.
vzzssszooi
CIUARETTE LABELING AND ADVERTISING
253
Re On a pu kouver uw e.pllcatkn vWbk pow 14 da 16 erktree . anarmaux n Dana 2 ees
seulemenl;\luute d'explbalkn vslabk, oom avona admle qua la dlllMenee observie pouva/t
Msulln du rlsque de pnmltn arptca. La frfquence do en ue-9 rur ld0-eat loul A fal de
/nrdre do grandeur de ca qul pouvalt Qtre altendu en utllkeni k seull de slgnlflcetbn I p. 1U9.
TABLEAU Vfl
IxTenrnQTwT1eN tr cmn1ULIUN Pena LiS CnITQBn • ANnarrAUx •
lJprnde
C. B. : edltio rpldflque • r+nar da DroxDm .
N. H. - Poor ks allbn nulb •, 1'Mode na porle qw mr una annh d'enqulle.
-
GrtMn
. .._ _ Slgne do 1• dllldrooce,
mantbnn4 daw la
population fugda
anormale •
E_xplkalon
valabla rnouvae
~ncluslan
aPMe laa
eedn.Tlnxa
. roun
L''nNOUwue.
II III
aT
~ Ttmolna Tdmolns
~. malod.. .ecldevUs
7 Sllwtlon pre/mymdk w
twlk (% de auleto m
actl.lll/. . . . , . . . , }
ProtaWens e~mWet (trdqwnn) :
IS M•Mna . . . . . . . . . . • . . . }
33 Tnva11 doi bok . . . }
51 Yaolpulaloe do bental. . . , ,}. .
-
63 Situalkn do famllk (X do
'''' . noa
mE
A ` ~ ~ }
•g5 Nd
n
a tleota perOna . . . . },
,
~ • . . • 6 &
•g5 Ilr Numbn do den4 pasdws . .
el nan remplaeder . . , , , }
pl Polda aeluel . . . - --
AnllMdants p.thobglqun (frF
qwnr.) i
110 Rhumetkms dkukDn .Igu
L
tld Anecllona aspinlalns (au-
tres qw Dnwhlle tDronl-
qw) . , ,
}
125 Inlerventloo
r ehkueplWn. , , ,}
ISO Gas de guerre. . , , , . ;}- , ,
• • •
• • - - ,
G &
1J3-137-13g Akwlisma. . . , ,}. . .
vok taale
ldt TadlrPhagM. . . . . . . . . e
na
45-979 0-65-p. Z-1]
#
FI

254
CIqARETTE LABELH'Hi AND ADVEBTIBINd
BIBLIOGRAPHIE
AuseaACU (O.)rOtne (J. B.). Fouan (J. BJ, Pernlcr{ (T.OJ, S.nun (H. J.), Muuaar (G. E.1,
Kaesnunv (D. Y.) N Stoue (A. P.). -Changee In the bronehlal epllheBUm Ip ralatlan tu
amdring aed unur of the lung. Nnp-England J. oJ Mtd., 17 Jenvltr 1957, 11N, 97-101.
Bulufan (JJ. - Limllalkn ol lhe applkallen of rorefald W ble avalyNa to hmpltN Date. Bla-,
nutrln EnB., Juln 1918, S, ne S, f7-5S. _
C~ An 1 vellon nlo the pedbllly lh~ettpo/wnlog byMm Iavdmrgaar In tM 151~. Ontr~er
night be a fa<lor n the prurluctlan pf eaopeeela. Wel. J. o( Prewnt' and Social MM.,
avrll 1955, 0. n. 2.
Dou. (R.) et Htu. (A. D.). - A rtm1Y er the nlMlpgy of exclnome or lhe lung. Brll. MN. J.,
13 dfcembm 1052, ne 1797. 1171-1 285.
iondA(eeeondHraport an~Ye m 1.~/7 1 BratlM Dpctora. We/.aMeA•Jh.'10enoveambn 1950, 1i,
1071.
Han.anu (E. C.) et Horln (DJ. - Smetlng In nLllen to death nlee. Annwl Meellnp >l Qw
Arn. AIN. An. Neap York CIeP, 4 Juln 1957.
Kun.rsIS et tnsrsw. - Polycyelk aramalk hydraearharo In teSw raele. J. a/ Nae. Coneq
lnsr., Jonvler 1935, y7ue0. Pnll.urs (A. SI.). Pmtirn (R. W.) el Tuounon (J. L). -Chronlc cough :
endydr of ellologle
Inelen In a eurvay pl l 274 men. Ann. o/ InWn. M<A., .001 1956, {S, se 0.
Plu~un (B. W.), Puewn (A. M.), Pavu. (A. M.) lit Paeona (D. V.)• -Chronk braneNllf,
a negkcled dltlma enllty. Dls. .1 Chrtl., 1951, 9Se 510.
Seuw.avs (D.), Denols (P. F.) et Anougn. (G.). - Radlerehe dn loetllutlene do eaneer
aetotlfet eux neleun tab.e at .keal cbee 1'hpmme. BuB. du Cannr,1957,44. IM 2, S3"1.
Salwners (D.) el Dsnols (P. F.). - L'enquen Mn{alp aur 1'flnlpgle do cancer brPnchpo-
pWmonYn. R4b do labse. SemI dn IIJp. de Parh, 30 ettobn 1957. 33- annM, ne e&7.
Snr k nrmq 0 aa bJoAit~ On I~Ilau d)ea b 1'!°p11LL °°Imunknllullne~Nae/pnaldeq Slat., Storkh~olm,
1957, 30- eeukn.
Wvhuxh (E. L.), Bnou (I. J.) at Dav (E.). - A ftudy ol envhunmennl fsglma n cancer of the
larynx. Cancer. I9S9, 1. ne 1, MLHO.
Wvnusn (E. LJ el Bnou (1. % mM A 195o7~ 1, k 1157~1 ~d7 mW~ 4ncq. An apProach to Ita
. prermlbn. Brll. Md. J., 1
CIQA8EITE LABELiNU AND ADVEBTIBIN6
255
L'ENOUETE FRANf;AISE
SUR LITIOLOGIE DU CANCER BRONCHO-PULMONAIRE.
ROLE DU TABAC
Nr Daniel Scnw.grr el Pierre F. Dneon (•)
P r. Je 111 nVUfrq, Jen. au rmirt 7 prys, pnnenl
r laur Je t.len rtnefnue Ju puumpm et an
nurnbre bienplm tleYe Je Hmuim,, uol n your objet ae
aO1 Ne Ju tebc Jem Ihnlogle do cancer
h i p 1 one e Naue n'fnu Ne b. pb id b l ele
Je e Irere.. yul ont Ne Mnlx an r< e el Jieculft Je
racwr, nts mninenle, nolamment Ptr Unn (a). N'Ynder.
O1. uamrmrnu (5). Nun. n repPelkrune pae Jae.r.
rn;;e In nnmbremes vilinun. <n.unane, uu Jiuu.
I u nnl t 1 1 n Jn Jinnn enC ehe,
Janx enr Ir< A enJe najurlf. I n.lbuer an mnne le
lle J'un Iuc0. r mnuinemrnt aunpif, et prob1s41ennnt
1oVenanl aprM rtnl ,/'aulrq w n rrdemi -
y,r'vre. ham'ayr Jen Jaa ,Ilreriiunt rW II aemblair .'
pnrime d'nnwn une m/prmal rmuven.. le -
dem~nlJe It 1 qn A YY pun rorn(trli tt
n/le rone dt nbec (le leb¢ nY ria ¢'
NuJi!), rqYt tYOna viYf aua ttlerrnlOm qireNnett
I) r.hneiun t plueieun PppWnluna tenroirm
Mmt eeo.rm rbertbf Pn It e rthnun 1'ob.'ev:1
j e . atint Ie chYlt lYUprm erbinain JSne (e,: lemuin nnu. amne .mr.i trmn peer latwlo li,
premme wnprennntlbn umen Ireaguln:
-
D'aetre pan, ee an qW eppre/m 1'uoge Meme du Iabec,
rnwcipele dllficullf de I'Innrprfialipn nunh nl aue
newmmellnrr flnee de ciranlla pnumh n'elre
.,m. Iweur bf A an arrtn reneY aui eenlt k Yral rea.
aable Je punl de eue <e I 5'il en Heltlimi, In
•A.1nt do pmrmn deYreieel dl9fnr, dn temdm per.
"mYinr an /Kteur auln qn 1'ange dY Itbaf. DNt
',tt In recher.chn e9altha a n jnur, un n'e pn pu
'.'.ue en ANenn de. tne feneun, tl CaM n r/nultal
can aui nehn f rhypqheee nuule n Yreinm.
rcr tlnl4. Meh an ne nuren yua pPler I
herqn
'.yue jpur da.anlage le Xne dn laclnn upkrfk dml
numbre nndllKnrn dlretmment la YnltrnlWann an
xenin C~
len Ie Pupe ee cuneidF Ilen d Irfe mWlipln
nn qui nn.thue I'aepect Ie pl . nn:rlier de.mmer
.MN. LYIUJe eanpkh de cn Jeenhn. el de hun
'rdatbna mutnlln, nl acluelhmenl en coure, el Ine
'in Bune publkatipn seP.rfe.
t'euJe he Inrallullunt tancdreuta. eulrn aue h
:mun Ina fgalemeel 1'nbjH Cuee punlnrwe efparh.
tUw n'npntrnrn dGK Id Ma reaul/ee do rmin en•
.'b w mue Ie esul pnint de eue qieam : cnmw.
rln e mfnu[ dll pumm~rr n dn Ihrrelm !n n
I' , .Tln: rre rYnge do lab
ne
a.um flerMu Ilnlerrngatprn A en trerM Ilpmbn
# yurn/nu aem rappun dirert nec I'Imge du labec,
'dln qn : niweu emiaL pnlesefuM btbilet elhatim
A lanilh, anlfa'fdnla bfrldilelm, aallcfEnls n/ho-
IRWen, habiladn elimenleire., ee.-
De lelln yuetlbm unl euuYenl 9gurf d.n. In yuea.
4.mirn der mly4ln Frherhnle., mate mur e.pu
`e.r,rnup Nargl hcbemp de 1'qhrrorylpln. Ceee dn-
. an eatenelun eeall un rkubk.Cut :
' 11 iaPenit Cune Van de reaher<'Ihr dn /arleun BIO•
`riytet mlrn yae 1'unge do labee [ ttu.-nl, len qut
a lallwbn almnplrtrpn, ke mehAM aMMeem, In
'. -n:NJente Irt.Mllum, lk., m peuvenl Mn Nmke
n lenanl cpmph Je Inn nlello,;e mtleNln tl de
- nqiraro aemellyen pfnel:rs,.
' pfgrrlly fYYtne~n
.en r pr.n m dn meLJn nY ertue, r~ rler Imn mahdn Cn Lpjt ahgnrin a IfrnrNn. irn os t'nWfu_
M dtle elf ulllnfet dem ,raM[n enyuMn, mab nnn I IerquMe eel do trpe Nrne/rtrll, t'M.fdin mrNle
.mhrnhnnt dme hIrlenle nn dn tondhiom de I". eur dn mjele ietnroge. , m mnmenl ab ib mnt
aJa cpnwr.bant. I deH aneine par le malwie N
Mih (n.cer do ppempM,
n nlemion a dn Iacd W nuae nr,clrenn .uha aue u" .u mnlrene IMemre rk teue naldk (elemky. te
h bnlrntipn b eM-pulmenin nqrle di cprreamnl nn antn e a'ntNeu, aY pmmea
Npm ea a'ha hf W If t trl la locaurenurr au' el en 1lmW .n dflinl plm Wa (eppanillmrtnQ.
fennn parmi ds t Inallmtlmlt M e0elan avn le In p~rlaln
CA•q.Olle$
1. rnmee a 1 ba : cmef butnle,, ph.rye., '
. r mepuhegs ek v i aril df1A h0 rpbire dt ne L'ennYete Ilnnf eur n popul l/nm, d'Imnrmn unpue,
a.es ftuJea, rt be unT Inni numbrqan que h menl, chpiMe dam he hEplltua rk Puh (•) et puur un
pwmnn, et nen dur me mlme seqrrele aYn rln cm.. lelbh part, de 4nl9un greMn eilln dt plpNnq (•).
Miwu Airtrine nnrparebilisf. dfMnin curnne ruX :
]) nlenriun de 1'Inhrrogaeulre dee naladee. ~ I' Ca,teers frentAt-plnrrnWrs (lennn rmlitlln
N
pnmlllYe aet bnatbee, de le IrMfe N du py.nm).
' T Cnncna Aer rtfet aFtdlrnnrtt npirNen.. (hl-.
mqn nallgnn prlmieiree dn mlee efr>digeetbet aupn
tlmrn, jupuSa brynx i 1n d'une pen, n eu prlure
d'amn pan).
Y.lolres nrwn (snwule alatllnn primill.n de lo-
nliuliwn eutret qn I tt 2 r'LEenn).
4' Malaln eml rerrrfrtn. (m.lede- lptpl1a11eln Jene
wrNre rh mfJteke gMhtle. Mrrl leua enelnM Je
lubercrrkae pulmunaln an fYrambn).
T Nerl maeNx Iqr4mtb de Ie ein.lelbn n du ere-
I wee du tabae. ixoae o'anuslr.e.orr.
SZ?;969z00T i m.rir.l n.....w. vlg~. r.r Isa.r) ,npmpr. e. .~~.qm d°awelmn eennln r/aee-

256
CIQARETTE LABELING AND ADVERTISING
sur, un IlonroloZue J9[e volein (IranSn do 5 anr/. yris elc...). n tenanl corapG d[ kun tn[tfl[NOn
muluYlnm
dans k mfine gruupe d'nbyilaun, n Inrenegf a k meme Cetle HuJe [un 1 k r luus ,wr dt cnm'sr du pou-
epoque pu k vNmt e qufkur. -e.ia-,lire kx AID caq arec po . b un In 2 ho-
I
Chayue enquthar evtit pour mi[rinn de [fcaXer dane I n dn Yrml i(malldn non umtml.) tl !(non
loun k nkwn do ponibk lous In cry Ue nner do I dn). 1
Igumnn ee pr:xnunr dans wn g[aape d'hbpitaua. I.n (7Jn nmarwaa qut I'f.nanlilIOn J[. M2 [annn Je
I
Nmwn. fklenl rtchennb 1.41 d'apYe 1 Ygk
iml:
.vlle I
Jem2nr p..nk inf lun slrlclement caminrame!
qufe cl-0mre lehv Jn I:el famtn ,k In memlrt . c nl en eNel pout I
lvs Itunn qu il a fl! le plus
uumun In
a Un
Ie
QlrtS1 10mrAIR. p
p
n canv
Urllitil. JY tnwv I 1 c[nvln 'amplFlani kn nb-
Le qu talioulaln porf L cnaque n.bJe, bfs N endu rnn . kn IA v J aff ef ompkln anYimenl I
cv,mrk 0 a nb dJ pmr hsul• demr environ 20 minule. J rn un suhnnnll n 6un npr(.enleid nror LRe) ;
cmle
1U prrtk Melia au tabn hait panicvlihement dNail- ob/elllun n'enl[he rkn L I. valeur do uomparaieum
de
If[ : le mlY Ndl Inkrrotf wr k mode de tannmma- In Premiere partir, uul nronl faile[ e ege 'e0sl,
meh elk
lion (aiCantll, tlgm ppelkr qwmitlt 1 ftr aun di- e eon n pplYn m po r ubllsn Onn! la Ilen-
versn fpuqun rk ra vn, wr en babUmhs prtdominam k pequl -ae L une-meillnn reyrleentelion, In
to U[v! le minRn do lumer, 1'age au dfbul. Ien a.rNe 111. 1 te Jn utnc . du puunlon reneillLn.
' ntuYa elt_ Cn remYgnememr am perlni[ emnin i_ Dnm rn Jaix parlin on a ftutlif enaemMe In tli-
Ik 1 nnr In w/Yr do divenn /anne qui [eranl Ufll- d, po v nnm NNr tompk do degrf de
nknPlnloin. x.ure nUU n dieQ 1' L.+ Inisifine-pYll! MrlnYln In
M. R L*~gTe .mpnrrl.on des ri+uDnla ulon que le diaNlomic M
prenn himoloRique ou non, el m /omSbn du
IMAIeRe qU4ERLle. Ivpv n Ct• eo ,L,Glune. .
L'enquNe a[ummen! n wtoble Ip5/. el mnlinu! N1tUn I,n rfwllatt e pnafe ki tnrtspmllkm au[ Ike.
Dfelt/nln/ ml Nmpm. ' '
slen rteve Ilis penJaY une periuk Je Jeu! ana 4s remelglNmenk obkws dan le nlrlionnaim m~
Nwa avons ppManl tttle phkdt inkrn/f d02 laneb oln pennir d'mllke[ almultukminl dlli(menle crilt :.
r[u[ do poenon, dum le dla{nuYi[ peut Nn eonYddrf-: qul runl dfNng N-dnenu , chacun a Nf alkclf
J'un.r
- dan! 10f cu (wit A! %) minnle mmeur mellpm Infro do dffini/ion qu'olr inuver. reporif nr Ie! dnn
primilivr, [onlirnh par ChiNUlogN (1!I m) w wpyo-. tabkwt do YA/rn.
sfe d'aDlfs la cytobgk ('J6 ca!% a) MNr dt munmmalioe do Inlaa (ciganne, NR- dam SO [o (wit p r})
comnle mmeur mel/gne col. c/gueL flrmh ptr I'hlsrologk, mala senr inmcalbn a type nl - Noue
nfy0perun a Pun{e do clgart. de ronromm.
'd-urlgln. tbn abrmumenl inlime d.u cWCUne do 5 pnpulY:nu
- Ot Uulteostk do IE ca! rMlnb, amt ]3 %, Nanl e[plurfn (maln do I w1Y wr 2110 rumint plus de i,i
baaf aur I'eae-meddinlque). ~- Pn per loud On pem don Year[r In ruleb n 1[ali•
Ch.aun de cn caufnu! ! W runnlr an homWogu! gorin : non hlmeun, imnnn de YPMtt YIIIe. do Nlv
dana In calfgorki !(maladn non caneNtu) H S(nn [eule, ou do clLarYle et pipe.
rnaadn). m ir 11 n e flf pomibk que dam 130 cn d'ob- La dbl2nation e lumtur de ciperetit e lans euls
:.
lenir les hmm~loryn dn rtrk. 2(Banzn das nin [fru- dka:ion eNignera dan! Y yul suil Ie euiY Iumanl,
n"'
lim:fun supfriwret) Y 3(aunee cmnM- Ia cigarm! reule, mi[ b r.garuk n la p!pe. De ndnn
Sous avans dont : pourle PiM. . .
Pour dflinlr le fumnr de clpaMle, uN d! pOS, mo ~a30 nncen du poumnn n rlrke compNn a 3: ufiONrona
MnMt P[e, lenla ranln do deur nneru+i.
11] nnnea do paumon !n lfun IllnmpRtn, nepo` vanb :
sfdam qu[-b IFmin-1 (md.dn non nnair[ua) el S. Cd/fe[ k relm a Mnf I! YgaMN, w k I+p
(non malWn). 1 rtben de t[ maln I clgantte w I ineum de kR
pa[ IDUr n moytn.e pendam In lo dsnkfes nh••
AW>e Yp%MCRATpN R Yp PIIWMTATqN
Dtl RQYLTAT3
Pu ne e'tn) [.
P Dan[ une pnmkre pntle. Iluur mmparerons In
ranttr[ do pnuman aux 4 amrn Dopula110M, !n tt qul
tnncerne lunpeI do lahnc pun atf dllMnmf aapeM1.
CeIN compu. wn sert Inte eur In 130 lfNn [ompib
In avmprenent ebacuu Ie unefmle do pouman el !a
4
hemoloylns.2' Dns nne dennifine pallk Ilmm nY[lpenn ke dn.
ifnntn c.raclfriYqun do nmpoNmrml do fumnr (mo-
de Je mrmommaliuq quamilf lumtp manBee do lum.p
hI kr eMle U. .er.iae .ni e~e
ler .emieitur.-n de l[nr [[rl,
reni k m.kAk (ou avam I'Lge a[fuel pour Ib 'mnine).
CrUhe m; le wIY a lumf ia ClgaMn ou k pee'
ralene d•e! Illoln 1 tlpnMe w I Rramnn Je u•:
par lour en moyemN pnYam nu nwina 5 aa de ra t:
b) NMn do ronrnmal/en (quanNk hnkL CrJlf[r A: mveau de nntammallon dLar•Ne IPn'
mmbn dl clprnln (inminn dt tabnc) lunk N+./ I' '
nmo)enne pendant In 10 dtrnRln annfes avam In e'
ladi! (w nam rye a[tnl pou. ke Ifnlolnr).
Crlefn n, : k mfine qn ci-dmem, nak Plpwp
rNfr[m[ Menl enln la 30' Y 1. 2Y annfs dll nuu'-
Ce.lNn, mce.raaitrmNm wemis L dn inen.eOmM
mfmoin, n![ca lama's o111iN kl que nmin un r~'
.
nmle de 1+Yln ke wlete en ynin, mmn'
yranUe knwn s.nl lmk tomPte do la bYlw Uv...
wmnalioa Y wnerY de I'errfl tqal dan la
vleilk.e
CICARETTE LABELING AND ADVERTISING
Lv mnlefu .-0emwa rhnpilule les etllfna Nlm L'
que do rfNnuY
I a,w•e
o*d*
,~i~°..... .~ ,
Nmn nerann rouvnl aments, J le [
t J a tdnlnrer do fumeur U t A nik
n .tion feal No u[ b Jauona A tel e0e' '
lenevea mtsuinnk: - -- - dem
Pelin Immdm . .... _ . ..... mam . .MUrenflum[urf .......... ._.....
GranJ! i mwrr ... .10 1 M
Tru Srlndn lumnn .... plu. Je 4
Dnn. ch.cune do rn trancnn k[ on ut
.cr[p,uliere : enl[! ]D el b cig./Iou.r par tnWk• Ia
wmmatinn k Plu. irfQuenle nl m. On ne dnra doac
[vnsWenr ql e In grandr /umeun Gulknmmenl . n
y n e A n¢am m par luur mmu Imk comme do
luren eo[[ement [YculfeCerl a qm a fail
..nf lef CraPhiqun, ou le painl moeen pnur rnsque
:LU[ [un dunc y!nlnlemnt plq prbclle duu born
yu[ do le mfJieue.
c) Maoihe do /rlmer.
Sous n'Nudkron ki qu•ua [kuement en 2 calf[n[les•
.be que le[ lumeun inhaknl ou n'inMlnl pu la nr.
e:x (u a norf I'llaUilude peddomiunkL d) Arelea.
Dn a IION .I ke iumeun :fMem urfN! prerlnira
nrnl au df/inilieemenl d[ lum[r, !n tacluant IlaturelM
oul anl1 paMMar aua premkn rympld.u da 1!
mMdk.
Tnl! ftATle[IqeN.
L'etploiktbn alalluine qm wN n 1l11 apptl qe'! ds
Ie.no rWaqun : comparakuns de pwlrnmagn w do
• ebis de pournmaH par Ia mtlf+ode du %', do moyur
net lur Ie NN elaWqu[ d[ eanpu.iWn de a kLandl•
Inm impnnanls, Yc._
Danr un Cu ewlfmlY lahklu It AI dlnkn COWNIt,
nnl-Jernifr[ IiQne). k pelilene dn e)Iec1iN a rmpt[hf
J'm,lirer le M' DOU[
uM
LwnWmm~de pournmapea, el
257
P[
R - - p
pt ^
La dJRrnkf d! coanailrt la Irtquntt F conduit l ra-
uncer k I d! kl rJ[qlre a>ulu , mais k rayyoq
pc/Pt, 91rfaulle mmfJiannrnt do donnfn 4 I'e.
.utre, Iournit un nsyue reNltf, proymtmnnll au ruque
. btclll. Lt lukur P flen! par dflinhka k nltme qutY
qut roiel ka .wrhLanllllak nuld4b (pnin M
me ra. Y! / rs• [lnds fumeun, ke ~-
q relill. a Rnt lomn nmpe[ainOn. YfniraMp
rn e sour-hhanil lom
Dans la deucieme panie dt n trneiL o4 aws Nulions
In Jin nf ' Ip a du sampwtenenl Ju lumeur,
us nl.ulenns In ruqun relalik noll alultmenr pwr
chpn 4raelfnrlpuf nWlfmtlll (npu~ eVrrnpoeJaal f
Ia yuanlilf funlfe, ou \ 1'imlakllon, mc...), m[ auM '
puur dn rombinaiauna de cn nrut4iapul, par eaels
Ple pnur k~ moyep lumwn khapni k lum/e : le tfm
qee r[la(IE m to dernkr car, peot frn nlnk Par le rapport do epntils do apur-fchenlman e muyeha lu-
meun inMl.nt k honh a chn ke canclreua do pmmoa
tl In IfinYllr ' En rlalik nou. s prtndra! pn comrs ruqrre relull
tt rapPOrl d'efleclik, urY une pamilf Vmponlonnelk :
celle<i ana aNecminh en caesnaM dt danwr k
v• Itm I au nque d0 rmn Imntun (L). a
Non nPpelon mle In rinyun ainY dNinis pour It.
dlven frleun aMieagb lonl dn rymboka nuhfmnL
qunne /ai..nt auumnnl nyyel L nN Lypurm!! Je '
aurNN.
LEOENDC PODR LA PRESENTATION
DPS RPSDLTATS
Le[ Itgeude[ Opumm wr [n[qlk IlMe... Non raypekn InuleMk 1N nm.tinn adapN[ puur 1/1- .
diquy qu'uns dlliflevice tY [ignllkYive ;
diMfrene pnRM YnUkaliw as .euil p,m...,+ o.wil OAL...+} dI1NrNN~ ntg.Nn elpiFlutl.! au ani QM. ... ,
.. auMYI OAI....--.
I,. -[OMPAUIfyM ptl DaN(LgM/% W IOYYpN '
rt C6 AYTMY WPyLATNINt b donnln Sdunm au Iabkalr 1 ne1 Nf romPatin de
la laew . wnanle : pwr cha4u! do/ke (pu lcemVl[
pwr R~pcunn[rg[ dQ lumeure) on a anlnpuf d'aburd aetre tu[ ks tfmnin nen nrclrwll (mekdy non cancF ~
t tt nnn luk • Denl [Annn da [ra n[ alnr arr-.
ti[rpMqh
I eunr
Yt na 2 populalinnl.
'
milisd is on
cla.i q
mNhmk
i
fla
n
k
'
le
r
N
lement cwnWrlbin ( diiff
h»te wr k Caklll de probam'linf nul dee dlnnnCOranu/Nr[nn Ypni--.
4
~ M1ryraMn . fcuive au suil Upl). FJk! !nl Yun /U mNngee qmr cwstlmer um poMatiml Ifnwin uMquq a
kqu[Ils on eDfrimilaN ora eliwu, comPamf wnmkremn /kremn/ la papulequ. caeulnutn 1, 2
N u t tiu m ammem d.[e qui wn k. s Y 1 Le rl.Wta Ye cYk aumpaniun a def uenl nnnf wa.
Iw n k Inul dn aquta, Me q-k sonl ckruqwmeni k labk.u I lonq.'d fltlf YgYlkmlf. '
Eo neWffun L4u.r11 do table.u 1 pnvM d•tno.cer 1n
4 ul.fA avn-k re f. linn dfNnk pn GnheM (1).
Mitanka :
mulion.neWffun 2 fihanl llonr ubknn ,4t! IIINn eyUfk,
! M pY ctlui d.e pP1 [enchw. do poumon el cY[I dn 1' li PoPUklbn n' 3 t tulrn caonn . rn di1Nn, . 2[
603 Ifmuint el. L I'inifrieur G ctr fAmlinons, dtu. en u[u pdm, do proupe (dpoin. IorW pu lea popul.
[om.he amivon bmmoiliea,iek qr. W!alnlpk, ler uom 0 4 Y 3 e mYedn .oe e.[drw[ I n e noe
e moyen lumnn e. $nieal A~ k propn[tloa dn may[In .~• e tlkamlmn Yrl[teaeR PmpnEln entn.
kmrun danr YManillon do nll.'!iw[, PI k yrnpanbn 41n d'eprb n qulvieet d•Nn dif. ' Ju noyeru lumeun
dan I'hMm/lloe Ifmoiq P la 1r4 a ne peul qu-PW irappf py k Yrker
[olnpar.biNlF
unne Ju n,un Au puu P a.n la popYaliun y/nhaN. an k donuk[ du labat da cn 1 poptlallak pouYUl
Y in-2 Ich.millan aopl repryenMiM m mooln que !rb EIINrtnls prr Iwr dlRMIbO. .
k riput d! cncer do poumo[ pour .n enym fu.rlr 9' La popmallm t utar du pelsoe e di1Nn w wn-
a putlquemenl : nain do pwp IftwY Owt nYpw euarfqlN !1 L[W
r.
1I
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1002696227
Y.+e - •...r..
!n mld V. WYa.I aP ma!m va nvpeN nqm mb,fonD I"°Ie v aga v:.oa esn .y.>.~ ,wvev'.axp~l v_~I °Y
l MaNp.a -'9 .emn>v • a a Y"v.a •.R .ae..nai Id
1aa14eNaaa emInw xp auuep DII3 'aUM
a xmaefla _-
ap Ywwnl ml anpd apnx aalul n llq auwr mvu) alwa wll alwa>dld q no Mld n v alwran n/wwYY mld
weD^ n p aaaa:,l : iuuep uwLluWwuw aP iywu un 'w!nOil OI me iPyD eii - ap al luanwa p I awnl
+nOd anLU p mla Inud 'apluaylG aaa pna a4aJ uxumtl pnu)waa nl Ipl>I udnvwuromoa
p wa.
'vollslayal !s NWN iHlwaf) (B anD>Va .md me Y4Yi+ ap Iaw+W Iv nea14a1 a'1-
. 2Y a I: an.ry4e1 al nrtr
awq u0u ~Ilvxp aiuap ql awnb,qn w u SanbwpioY
nn Pla] p IuaaW,mY1pDla aad manlP m~Inaa >dp -a] qp mweyl p aldO+d uwW]yluan el laaY an Iwu
aPa+wun1 :ry a.bw mb a.wN vP vo alma.l m -aneiaq maann nvpi»ld uOlml.>•:w n mb al uql ual0 ;
wp v YNI+a al ma na +a YryW x mnv ilx bniu 'amO/d umlay
-nl al IVMwllip ua anbal a] iln]la] aupni m0!( yuala m. mnM4] IVU qaw'aNni,l p mn,l ard lwlno,
( nwe adW ap alnawy mp mbnl al 'ip av anDiplil}Dlaa xnar vaa'alnaa Ylale]U vl mnY
W Im0 adl,d Y>viliDlJ ip n0 JWia a11Yi91J no YnNU owxM,d rl led a pwnl ap101 in,,wnb al la w
+1 Yp anDwa ax anelPn awxpp a4dnaaud a, •V 'A »r Iwllaulyly ia llp wd no .wymn p n M~
•iwalau.va aqW]aa iM mv'uwl an"p'd P lm'IUawYNUI lo fii nh/wD,. M:1 mMnul na
aawnu0] p naawu snbrya mud Sui.(aw nuwd mP aat, -IV] n mb) unlaiPUn] aum p waa a1 wnavn/ amYa
•n+a4e ml 'uqmnl uuu aap 14nY inbul al mnwla < a"Id "+l lu>r IIID I slelm i unaunl al luua >a IwW
a YY nn1Vr1 no anbu. aal unpwda RY a.b!4dnD al 'aaquvnp meu
u wnx mansa p Ynxwy a,l mD awea -w adld la awaau p xwwnl YI inb awvn'i~n
T, rl ,aWM p sNl.uew alylu .i Did luv,u idM la >4a+rd wv"D auyu n axd nad i Iwwn/ alwe adp p np
•alnw
~u p unawn/ q anb lalnala>d ua aupmlwnx muu p0 awval] p Ynauln/ aar ' Lv nmiyDl ai a"ep u0a -
'IJ) In xwmlp ..ae .dq al RP > malmWm a mYa no vwlwln'alnm adW aP n"'qwa alwAu no ana
oyDanr IwvlDln pY.d ilYnmd mb'uvwnl]IIO] aPrJ "nl ap umaedOld.el .nb nWel 'nrmDaq TMld luiu-
uOla:y]Vw iwM, al ainwlY up in4Va Yn el mr ~Mip la YWnaa no VIYW111 YI •aian/ na101 ilruwb
ailwlea w a vl ap nrw bilva aaapwp np a>IUaWna,W Ynwm a: IY vai4n al auaP nOa -
xp Va,IVYm .I iy wu'ildww /uewl ea ubinYm y~yaa w a: P"?u:)1 ainaf Yl lun
-ww xuaW el inWN> aunna mx mb aaalnof. amN Juin Iqab > iwJ Iewmu +n.ulnl al y.
'aMwl and an! awP sy aYd UmPadapul a.d lura au anbnnurymm m,aP aa,
.I
x"ad Iry s wM. nn a+dM N aVd w aan! 'NvnJ >IilwW Y w/a"wu"aw] ry ipOW /Y
nD uaa+ "q ud a./is.q(+ aP apwev aapW p Wuwn! .
INM uap I CY aalyal al yada p'al W u Dw an V[ Iw (`a) Yn 1 uw P bna x
awa% pa 1 YO Ilad w aD »'a,lYa1 p ai. yllalPa aMa aam b aunliua SPrl a, wnl wp
p. YwmnOa t e"IValwau ai wLI ba• n 1 1 Irai W YL x. lYn i a+ u
I nOd uw Od P naa~,aa] ap ayli:d il a/Y rDf WD ti l 1>/ t bau Y Yp I D I,ya 4
(6191 Dym ,I rl Od YI lIA . !/>"D"pe D w ixr:y y
.'6[bCq e,nlrodp0'01 i IayuD allp P xw.i Ho Ni w Ilb9J
vux aW a urp YnWnul IvnN i.wvp/l/p I) .l ya na M vp a YYww unbl aun P a P/!
H Y nl aa4 x bill wwY a/% t p exd lupu ad:d Iw,av w113 .1 nD O J 9 Y w/rd y 1, eneyvl:
-VOYIp nra.ulv mbr 1 Inr fn YYlYW(, no Odlrwww a"a xil-P la pawwe a I an~
ya .nod anb Iwi ao EY nealyal nr f VPaI Vu uev la maymw Iwl ) au!Ownl (LL.n •
naY u"aa edww a1IJ falaYSlp p Vultww w] nUP mn a n x nOwn"d n i] M >I ?'l
a: YiW 'IY neal4n nr amw"a alnw wllamuwmw el aP -M /x r r awww '/uwaa aai+edlil0, .uunnnUOd .,
•
anrl w0'wr1]u0/ w Vwean aP VnawN a1a14] adld m Yupllew-aalu: Vnal ar aldw"a Inn:
. Yw.aja p aem.l t arnb aulean n p alnn.l i,.d ana/lewilab apnp ... var /a4ue 'u nele4n '>
. nruauair na Inunyl al 1."n •uwlemd in,Wenb 'vxlawlu0awa an pnm) niauy nn low~
" .
w l
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W, l VR(1 Ona ani'adld n ar a IaI a ww n V Ynwdluw I u r aP ai, o],.
el ap al.leh+ 4N s>I I ap Va anld aw:Wtm innd ( 'ma w WO,d >qN 1/! /,,r ll La''
Oa~d uvneapuDn wn .wne aIV D P"0 118 B II pl auY a 1oa iwa ry M 1 n'
e]IweDn u aiwnl illlwnb u" IeW Nwnuw mlalVwnmo] a a. 1~]wn>I lm ^S
~w] el 1na,a Ia yd:Q u _ 'analnr aena» lyd xaYm aN Yw vailleur aallil an
n p vWw p..d lai w,u 11 .Irw f anY,.w> +:
xVUI]!!''YINI~i•ap, Dnlnnl W oaalrLaan uanwmM p uenulo nl+ + :YY.u.w t w:nwWmupa .nal lmd 1'annw•"
?'P Ix'xmm olaa.ln an Ynaw wnvwnwa w t n) m Y u
ml ul mMl anb a~luin no nWYd er I/aalaa YI - lal la upuwd nn .N, ..~ aw anil ,nnu
'udwd uonni a+w ;mo >al +YeawO+ mel n lnu
wVDn lun w:y .wnn a alala0a e llwd VuY d. a p a'Ydwd +nxY nal Iw YnaUq man aa u:IP!
'Pn4o Ifn I . IY Y - lui Inry~ a a+nali u 1 ul ~aiw I-I 1,;.
nn yN nu an nTl. a 1 n la l
. u0>el an 'aum aY. W al .uer YnOllwl wyn sawvpuln o'.n drvnlnli+ ua aW mbimwnqnln.l"Ynawy .nur:'
Inp tP luawxnau lu0a uuwnud no anaywa] w1 a,ap
aluaP aa f!lp Y p o '>u1M alad eal anb lam"1
'I iuaaua vnlJ lua!I wnl .nuo a1 anb nJwma
:fJ an!e;9nwa:wn iva II : aaluvlwad>nul aad Iw1ywY an
/ nDiiiu; W,o wwYil)In wa .IaW '.',la •adld al t>I W'
v5 1 ai Wenun 1lili E ywM al Wanrol mld ,wl
y4W. Y,n.uwo puYa iId lu0a nl ~uuloWil ane qmdw0,
al Id aed IumauIWIP a mwnl
wwnOd np inYiwm 1.1 avD YlvWUUa p aunuan>IWN
sxIGYM1 u
xa>anca na :mr.ax.a AINW111 na
1xlW11Y01WOi nd p11Yat'/w tL.lrxY -'ll
'+NUlrl W>Ie4u1 ulal,N p un4lutlnaC n +W w 'adld
m nwandnl ap vOlaOdO+d I+>d lu 'Vlw:il ad:wa p
ln9umn aa au'Ynawnl aWYt p aiuvdum] mblOnb
alyuwua .a auan • Yvaydn >anllaaa'P^+it ailva
ap aYVa] a wqnnduJ vl '. wulnOd nP twue] i
uolWlnaod n ap Yw,il/!n el a.nb Ymblauw "p
(mmoxa : xa) wd wlna,n a •Ixu4q ' 'aa) ]eqel
vu04n11
-. 1 a9uvl.l ]anr wnnmxe.P inaN Y9>P un 1.
in aa .P YunnY b Yu.l/uw Ynv] w apali a110
a Ilan Ilp,~iuO0aiW4 Ya - sa/wllidna vau,laaa!M1O,ia
wy mwo I uOllanldOd n+'b ladd Wal n u eW
u0 Od no ,aaum + ad Iwll al , il mD alla]
a yYli w10x Yv] anDe4] wvp w aP uwN!P r)
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Iu>wslnaa
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-
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'allm a nwe6la iln x^I Yn IeY
ww A'xnM il W r/1, ap u I a P 1 mnp anW
WOn YwvDP p YwWnl xl ! adW I W nua aVIWI
4:IaW1 ul xID a1WVD1] al Wanaa a4d W>Wnl all
' aqOWa.al mD
anawnl Waaaw mld IIIOr uqvnm Paniyaua Y/ -
4 Iwnlm al Im oplelawa aawvilllp aiP w>a al •C
'P+a141W1 +npd I ane >pnl wld an"aneay Yn,ua Imx
un tYnn1114/P 1m (aY1) vlOlllil allnula al la (1'61)
wwd no aviwnut] al Ylw awaai/llp al ,n0/ +eJ
YlwtaN u> a>imN M111urM ml m0'! >wri' aP : a+P
.n w ap bnnpuld ua.V wnluw I ana 3mv4] I ap vuluw
nUna weaay al no allal la (Y• OD1 ulauyl aJnO,a al P
(fl66)upwnpdnpawiauuw/Yl > +i1lVrlwnaw
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657i DH(BIS83AQV QDIV DNI'I3HV7 37S3NVDID 1 flHI971.83AQY QtiY DHI73HVa1 3,L1,47IVDID 899

CIGARETTE LABELING AND ADVERTISING
I- La Vountite mn12c ul finnnialbn ne aunt nat indo
-..hnm1 cnek le tmneur nu mal. C'ent ce-rluon-virilie
m In li8n.v • tennin e
an labluau BI : on roir yue la proporli0n do
~niuiunl la Nunl elne c naiJtrablemrnt en
un Je Ia ynandlelum:e (Je 'Cj k a bl !A).
eoe au tubleau @, rni eeprime le mFmc duulnt :
mlcisb0alnnl la IunLLe unnl Je Plus granue lumeurr
-Vui ne I'inhalent pn (18,3 ng./lour cOnere 12,T).
leua kalcul indiyne 4ue cu dilltrewn aunt IrM .Iguli-
::ina
fA>nl JonM le eena Je a'elk Ila;wn, oo duit ae deman-
,.hea Ien c • do poum ry yui wnl de gramk
~n e1 tlui innalen( wrenl, rn Jeea prttirukrike
.mnl Yune de 11mn euuont w lentnire cnaNw une
,ni/n'aliDn peupfe. l:'M cc QW nl eymink d-/4aww,
)- 4 nMau BI, mnnln yw, /OUr chepne nbNU ee
n, 1. . e inhalcnl plur w'renl yue
ra~L'ielia/at~on etdmm un rJlt pr0yre.inJlpn
nnt Je 1. Vuandle lumle. Cel elkl nl Bailleun
Mmi n urVue yne la nlnummalion nt FWa
.iWC Iwur In peliu fumeun, il 1'lY /
261
meurc do cinarellt wuk (2T 1` wntr.e !6 S4. Jilftnwe
Irla signilicslire),
.nit tlene le wbleau. C2 yui exprime It mlme ri+d- .
tel : Ile IIPna e kmeln a onlrenl mn In lumcun do
Ngnnfle el pipe wnl plualrlVuenn cnee Isa Inmeura
n'inbalant pn k lulete do cignnlle yue chez caue Oui
1'inhalent (14 R cooln 7 %).
11 enr /ini pr0urt yw In lumeun de cigoretle, Jee
rlu'ile wn e oulre lumeun de prpe, lument kur ciga-
Mlt aulnnment Yue 4a lumwr. do rigareere renk. Cvlk
JininCliOn, (annlatle ici en prenalll fom c cbunnce ka
dia Yernkrn+nnhye'llend d'eprle Iaanleau CI bir aue
tulek aYnt hlm! la piw e u ment yuekenyue de
kur r e. Elle ni e oulre wab Ywl yue wil le nivwu
de conwmmalinr n cigareltea : w ruit tur Ia nbkau
F'3 yue pwu. eMyue niu/w de eaanmmalion do cig+M-
ka ke-aulm lumanl tiganlle n pipe inhaleol nwln wu-
'venl 1+ lumh M k cig+relts yw lea /umeun Je clgaMle
asuln
-Le /ait 4w la lendnlu i lumer la cigarnn teuk n
I. tendance A inhaler la lanrle do Ia cigvelte aillcnt Je
pair, et yue In cawtrna do pounv ee d W i+guent par
e
tn d
,, na rywr In tdv geanJr lumeun -us pactlcWarill., owe c1lMUieent / r.4v.chn u:
sle uhnau 82 men/n y0e, puur In wlna n inhelwl dneou. al elka Oltoukm I'un 0e I'nm chn n hmeur, .
:a la lumi~e, n-wi bien 4w Uour ceue yul I'inAaenh ka Ir d aWeun- a an eonlnlre u0e rignilicalinn
propn.
~ 0 2- Ln i.Wnua Cl b q W moeuml yue pwr kn h-
.. wnl Je pius grnnJe lumeun. La Vu.nlllt con-
a dunc un rElt Proyre, IIWlpM®mnl r4 la quoun 0 tigaelM eNe• huW !en yue pour lea lulwun
k de lumer. Cn eRel en Teilleunpim mayul do cig+rdk N yipq 4a urcbeua do ynunwn Innakm
.c ke wjen qui Cinhden/ pae ga cfln In autrta, plue wurtel Yee ks kmNw la lumle Je k sigantee ;
~L le r01e relalil Ye le yu.ntik /unle el de I'Inn+lr g~nhantinn a dpnt.n.dgnlgcaliaa pwpn,.
IrWipmd.m• .. appacall ainei trla NiwmeM : M
Cmw a un rhle nl do mOde dt [Wamelotli0p.
,ayre, n elln peu.ent apir en awnpwblion : ka cantF 3• Lt kbb+u 0 monfn yu'! mtnkn do lumer mn.
h
me r• Rhu lumeure iehaket beaucouV plu. eourent (prN me anhYallon w.on IMY.Ynn) ln prNNence Jla nn-
.e 2 lu4 plus) pi il : nl nnrmal pour dn pe111a Iawun, ~re+e du poumen pour la cigamle nu4 wM4k ;
elle
.I n'
n tb eancYreux 4ui ntinhalent pu wm de huu[oup plue nt loubbb upltlliuMe yut pmr k..u/eb .'InMlnt
>esk fumeun yd'e n'eu wrmal pwr dn aulne IfiWr Pose'
um pn (rluanlire tumM plus grande de !g A). Si On namin n 111lmt prohllme an tenanl wnpte do
Cn rElee rpnik pnrenl llne Iw wr Ie uhleau &i, 9ui nilen y Non .'arone pu fait hglrrer Ie ubkeu pour
' In ripuee relnll. : It rEle dt la euntommatqn ae +rtralllylr la plan1a11onA on Iwun yu'h mankn dc
fu-
r rha9ue ligne : il vuie rtwue r mwlann k q11Mne dn nwlreua ~r 1. cige-
p WoPorliOnnellemeM
.ela quntit! /umle chea Iet aulne Cu; ninhelenl ptF Mfe wule auhaitk, maia e'nt pa. tignlhcalne.
o+ee 9ue prOponionMlemmt cnez lu wien yui inha- Si I'nn Ikm cvmyle de I'ellwyblt de my rlwhan on
.d. Le rJk de I'inWlnion w Ill dan. cbayue nlonne :Nn wnclan 9n la prtkrenn dn canclnue pOm la ei- .
. neyue nt muhiplit pu 2.A pour ka petib lumeun, g°etn eeub nt emeimkk. yuand o. Ile comp+n oua IF
ue reXa diminue Ohn Le graWe lumeun +~^a h mankn de lumn lg+4 ; mu. .rwr doiw id
rXdk`rXdk de b avntkai0n a~wremment .
le rVyue nl, en nbYlmle, 2 luk pW+lkv- ellea In uw npllcalnn M
aek ym inNlenl paradou:e apah n (.1) : ei pwr ule c mmetion
Cie dinre iW ues wnl npnnh wr k graphi9ue B3, dennh de cicannc+ k anln Wnuw en onre la pipe a un
: en ++j0uk en uutre k rnyze re:ail Jea wn lumeura nwx rnatll e cw`er do paumoe e 2 fnle plw IaiCle
yue
k lumeur do <:g In cnk, nn lim . paNe aa lail
' Q Mede do ronwmmellon t/ brMludon.
` I• Cn den e'aratlldWwuee Im wnl pn i+!lJlerldnnke
.M kWllxm normal ; ieun VuVn eldCe en eemni-
-yl In Ilgnn e ItmOiw a: . .. .
wit Oans 1! lahlsu Cl : b bblew nwnln d'aburd
r b lumeun do pipe eeuk inlMant la fumh (k k
i p(el wm nsa (g !4) ; il mnnne mfuin yue k. lu-
'zun de cig+rettq Inreyu'ila IIImeM n ouen Is pipe, iln
%I4.1 mpiw wunnt la fumfe do la elLatnn que W lu-
yue k lunlnr de ri:aMb el plp e mum uecda+rt h
IWaler la lumh do ¢igornn.
ExVliuliun poptkAe a:ti.wenl : ba .Yi®ren donnb
rtonlrmrl yu'en mayeyy le ri:pue e.! 2 IpA p:iu yrnN
poi un hmeur de viSnn:e ae.lle Qxpaur un fummor
de cgaretle el pipe (labinu A) n 2 la:e plua gtaeJ
lgalrment pwr on wlet 4ui iehak que p0ur un si
.
n'inha:+nt pae (Iabbau B). S dalm b lumv+r+ do tipa-
renn nzke In4:altlt Ioua. . ue hmwc de elprflle
et F: !, nillhalaN, b pMktenca dn eencdrelu pow k
T

262
CIGARETTE LABELING AND ADVERTISING
tAaleAU% 11~ L
qvnina LnM n InMMrYn
_ W = fvnmr q pa.a
..~w~.p,Yr w {a/erM.
- pen IY n~WeeW4.:w
"(i.s•-1 M 1- Yw 401F i.. i 1•) M 1-1 tau
_ ws
au
p
w
MT
ln
o.nd upwOSMTln enYNUr
F Ci/ N l~p W. b..~ 1
u. rrw u+ a,~.,:
a
S. - ~.w 4MIe Y In .eqlW Inee,
y te ,lanw. -Iq
r
aps
a,. - nrMne mMe en . er rl..
wn ., b eTrar'. -1
s.n..'Inw. - 't 1../e 3
aeFn misnC x Iu.N
CT
e, - nuau. -
IluM.n e, v [knMlr no.M
n..w ee eqmaYVw.
s.wM1~ nl,.u ve<j v ! IaA
6aN, nM . IL4 i roi
ryal ~ W.. 11 . Ib.r
frA
ra,e
..Nr
LA
ne
A
tAaLGV[ n . C
NM! M .wreans M Ya°Y11s
e.m
uA
1'.A
N,Mr <. .ivrMYn
wern:se....e.a.
M In~Y/ .a
I I ~'nnM.n,e....
~ I /P l'.nM b
IN %In N%e
I
-
~
µ
-
„~ ^rY . .,a° ~
W su ts- _
w :1 w'., o
la
IwM (n,I de Nw Ta
o i
li W. - tleMln .n ~ Yn J- tees de .awnw,m
~ Me,neyy. b .vi- ~
IYaeMe b b
YW 4 msrWn M. I do I,v %In'•
au~.. n~ w.a Ld N
MmnY ~W. W
Y'r eam.n,i !'w 1lI,. Tw
W
l~Nn .,I w/drr.
Cr - Y.Y e. ...ee rmMln
I F M
Ine.wN. ' a -
M = M M tlW.na Ta
W
n
iu.°~nn,
.
e,. - dlxMMn en Yny.au .ee ,vrsn.n d.,
r W daa.• MFnn C, tVMnonv?nM e. Oea,.tw lwM. •imt.
Pov wnov,h
a q. nle.u
YuY YM La p~ 1` . 1~. i A ,
-_ __-_-
ImwMn~le'N N a,w N tl N al
Iuiwu Ial e. MI f N .t
.. ' ..
.i
CIQARETTE LABELING AND ADpERTIRIDft)
.eule rrq,rque[ail e .mml yar I'iNlmalion,
y.nalle en feartf In DD
Po,rtrtntag~e: w n ra. I H
nt, no
1 . J',f, mai..11I 'F n ZT 'A, I'inhalzuun n iePliYUe que
.:rlJl[m,nl It pb:aumi'ne. Elle aemble roul[ioie /qUnir
. a J:nul J'rnplical.m en n onlrnnl Yue .y lumeula ae ci-
_ 1 Pipe Jine[[t Jq lumrun do einareln vule
.r IL'u[ mnier[ Je lumer la rll;arnll. Ce pa/nt Nf.
upric pltu loin.
4) tt np 1 nx pur IIIfmA n un d Mf re mtre
do yarelle It fumeury do aiparetlt el 11 aPc.: I'a pnmieu lumenl plu. eourent la tiyaMle InYle
:ou Yue kn nr.mWn (6] 'A mNre 5d p). Mait ce
r l l impunvwx, ar Ira propurtpne d!
wltla/Ymanr Ia a•Ranlif fWte /siN dilkh peu C11ea
., [ Ju roumcn n Ie. lem oine (lam pAUr lea
nJlu x riRernlruule que pou. Iea luleeun de n-
,N 11e tr ylpe).
DI ArW.r.
Cun. Elude pnrle eur Iea vjen q'ant /am! (aJ la«ae, nt fllenl errnb JlfinirNemenl de tumer Ia
N,velte (aranl la naNJie). .
1NfMa/KE ULS ARRp.Ti
' D'apre> lee rinulntT de Ia pnmkre parlia, Itl eujeln
ryi u tont afrNlt JePYmer annl pllle nna cMr k, s.e.
.ireun Ju punmon que cEn ka flmlipna. On dait d'aperd.
. JemenJer N celn conMat.tion sat life an lail yue'
b c1,cfreua Ion~Je plua pnntle lum.un.
Le lbleau D. tre Yu11 nen eM ' y uf il n y a
pu do Mniun entre le yumnMlf fulnfe el la pnAav< A
'
'arrfl. Si en elkt pn examir Its IiynRa r 1lmolm .
.n fun que Ie-pnunrnn{t d1nfN ul pntiqutment M
vwme, quel que mll Ie niueau Je runnmmatinn
Ainei la nM! Jte .rrdtf .Ma.ln ralelrWa N rIwIN
pi/ do lail qY'Ib t4M Qfanda funYera, e11e a Yne n-
~ 1 prop (CV( l tl'Ik qut eunlrme Ie
nu D pau MuY lerou d c v.e,`n
1 I v ( IY (eM 1ryy a auf la
Ia4 J k )
0 J t doN re y. m1 I 1 l mdlne de I'arrtl
.lu J mmYe k rieGYe . anur do Ppumon a
Cnn ronclusiun uoin.iJe . .Mle qubnl Muncle
Uull ef Hi4 (3) d'aprta Mur enqufN prA.peetive. '
AfE A a'ARRLL. . .. ..
Le tableau D. mnnfn que Ita WIYMeua du pnumaq
4 p'ila v ennl arrhfs do lumer 4 ciprtllp N aost
ar f' muy<nne 5 aN plus Yrd que lea t/mNnw
(]q5 an. ennfre 6,3, yYhena tdl aiRni/icatiue). Par
oll6urr leur AQe aauel eet N In11na Le Jflai dtUuia
fuuril eat dont plue murt Penriron ! ana olY Is ue-
.irr (7l wtreiI,p) -
Cn J flfNnN Jnt paa Ilf& au lak qlt IeM c 2rtu.
n 1 de IN a pnnd. fumeuq c.r IYQa l 1'anle tt Y
pan(r! fumfn anllrlturemeN ne anne paa lib (cnnf4-
.ipnifkuloe dana 4 populatbn Iflllun)- QII doit
nunc ntribuer mY .iynilication Propre au I.it qu'w
relatlutlnenl nremenl dn can<lraua do puumun
, qu aYnl «a4 dtplrls IpnRlampa ,4 lumer.
nwm.wdl:Wp ~. eA. w~a. .. ryer.v~IV.nnrMnaW
263
nene : mn4.~rrsw
Mv o .N ue .r w~a
•y u~G.. Nnt: rl M t9 sw
-nwuay/:-j~x (-'1 . Y
-~JaI~rvuu, P~ unt N.-...Ip W
.rW W M NM•1 Wr,
an aeamm 4pwlev 1 w
ma m~.
A,. AnY, e/wava aa Y.uueuY nale 1q1
T
I
- '
I T
-
p-. lyeua L 1'n,M
I rlw M 1'. I GN,
.n
A N M N la N I W N Ipn IY a a N
r.w ., Ir u u • n I u jar
Mn ~..F.Y,I a~ n-~IN Ir 14 e i
p. IYreuw ,.bYle
La re'paniliaa d4 arkY dana Ie lemp el J'alllean
Irh ao9deelM. qe epeseait en el/.t a.r M uEkau D,
q_
evnparh aue Nmai1R tv aetMe Pkv'ea unt
rarea cllea Iv cancen /I. paema : Ita YINm qui qsnl
cevt ile lumer aeanl ]D ans, eet un c.r r Lu poumun,
w t 3 luia plua raNm rlae ne ri.d'/que la Irfqueuce nb-
le Ilea In Ifalaiea La pfpporllun pave dr ]\]'peuf ea errN tA1N ]D Y.p aea, el d11Nnw .mellt.
GZ?/969?'00I

CI6ARETTE LABELING AND ADVERTISING
265
264 CIOARETTE LABELING AND ADVERTISING
m NuMal anabaue a enAvteani k d!W
lcnlw depule 1'rrrel : nn amVnlre a tnl Ja a'aMYa
du ptumnn enrrmant plue dl W ers apree r.rrN (ra
a enm 5 bie plw raae Wbn a e'Y etknJnl
J:aplla In Iennia). Pey la nM* relatla diminue an
Ioli(liqn do dkal, et It /requmce da arrfa Id[anlt (Jfl.l
Inlhlmr f 4 en) al I. rneme t]lea k! alu:keua et ke
temmn.
Cee rlrullele cdllcMnt tec aua do Doll k Hill (3).
Ik a Irrenl d'une Ieton prt4cublrenelt euytolir. sur
le abkau D., qm dona In rbyun Wetlle : m valt ya
k ta du puumeq Ia k e I I do t/tGUe
dn (tt 1 .akur N tl 'equ dn lukeun
qel . t p cwf de f ma mlt ken ftuYNemsM a
mnu que k Itl ttN arrlt! de lu pNn lard.
Sa t doule e hut-ll pa dn cnmmt lel'f eie/e
Ie ku d nfe Jm ud u pa In tquu, qul
M a1f I~ Ik tur W !re d rrla tNte 1 me $rne
te 1 drt'1 1 ltaleme 1 te comlae d -reru de
tm amk a A I ret. mel m lYa plus
:ompkle J- Jernt etetll/ Plu tk t. TouJCUre nbJ qn IYntemEle da avnaidtrallme tl-the Jenw mpntn, .
ua litniXeatiun cerlein, que le
liryue ce er do pumwn at dmme! Pa. on anlL d
Jaient J'rolam pla pelll que I'arha n Ileu plut Idl.
IIh - Trry NRI'OWOIOY[ [I LOC{YtAI'qN
1) TYpt Abtelep0ue
Le t Eleau 114 imliqut h rlwrllllae da ancen do
pp n r tYpa hiero tique, ar/nr qa 1 ........ '
.Vn h Ikrnmd puur Na prrna.pair carwlenelrqlne
du Inaeur,
In ta MfrWiqat prnnptla de It population
d pm (pw nnde fNee dt lunrtura,
tell prkhrinapalllcurrere purn le crpmetla, nvnu Jt wn-
. de ritann eleN puWnenupe kere de
IunN ~ Inhunt le lamh) rmt pnur baqa
Ur
(ateperi4 Y a'pmpnt It l If/aN . pa dnJlWUf e>
Le 1.11 d Wpir travar 1! e 1 I m I ente un ua ue
Jv aarlaer do pnumu uaptrYa n: t u mrnle de
dial'nue . na~mn: pa 1 Wurl tlrn
La cenrPare n dn ami.purrn d leu t4n h M rM
direua uleRmq tma e.rer, nput Mrall aFpner dtee
nbeelvalium . -
u) la ervrlvi celvporle rw Ia candmnt re d1113reM Ja
I.u I Wn l Ie lum\urh rl Nr la
y n nne 6-evc, eel u pppe vriMriyxn II uN dn.a m a''
menl admir, Jnprb It Irltiaature Jn enmNe! pn%
dentea, que Ilnur 1< IYpt ilialumtqee I'eaaralqa ern
le luteur ItUac at Iaible, u nulle. /.1Le nnln al•
/enil ex fel 4 laible que new ne ppu+pae rien vmiure
(m aMrtvil Ioulefos ru! It tabkau I que tt pruupt
ne mmMSW que do tremla Iumtun).
y la N+k alftnrie, dklltcRl apprklab4, qW a Jil-
Ilre pa da Iamunrt pW r le Irp111Jre Je aparellet lumi'a
par jnur, af mue dn e hielmutia ane pre._'Llnn Je
IYpt - J C . D ql M 1. po . 9 [Cuye
rtnttrme yrrcNlra ce Je nlturm Ilyne nun prndlirs,
dunl le cu raunrmanm plru (aibN abturerau Ie nwYCrra.
ALW It tmeommellun Neete tnneklh chei la can.
cfreue do }numun arnit bien'an vara$re Irphlliqne dat
tumeun mellPat M/mllivei
3) lncmlallnn aMUmi9rlt.
Le tableau II1, donrrc la repabbn rla a'n do nmer. ,
Par 1«ahaaon enatnmlque.
Pnrrr lanee ke locallatiua prhenb 1 nmbn eel.
[taM do mNln, n a rNecluf It [oinq a n an In
lmWne.
Let dltkanla aratlrktkun do la pupulaliw
c cer du punan . a rNrouve 1 pwr aiucuru Jr
ta IaaIWIbK
Lee Oiar.eu InnlWtimt M Wnlaenl Pa. pleneuaf
rk-d Nlrmce mla epa.
a. DCQI[fN)N pq [[[VITAit R CGN0.YfpN
Moa allendrone de I'hlWe wl prttfde la pdm'
areah .
1)Nrr1tt evqulk t peealt do comMar une puyuklY.
Je cencerenn du peumm f 3 pnpulanena timuia rk n-
cruhmem Irh diflfrmt : IIa mnluJeS canrereur (Je Iq'a.
I¢etion5 eulra Pl< Vpumpn el rpin ahodite5tivn sa~
pe ) demlda muc ir setder-
I rk., nala a t J Pw pn une re F
d et I 1 pp rellk 1 P r Ia rl IIlrenl rxttr 1 q J!1 MeM I+
d tabtc (ft do 1 me o- ode de on r.
q tt! Im:q dedeeme [W 1,
qa In 3 pnpokl Ifma m karenl !t kl 1 mMr-
raJln mtre elln. alun qn la pVWlNion e un.vn de
pountn > e'lftrltlt do taqnn haulenrenl aitnllkatire rlp
3 poVUlat mn NmW a
U rhu¢tl (m r/e a!e eue dn enwkn ali•
rle a en I 1 1 I ¢u 1l ppllmentd J I
y elN de 3 popul t lenloYr
(NOUe pqu < 1 t. qu ulre pnpnl lu
dn oea ahwlpnl;vee aM n'
11 J ne la mdma nl't J ppatt Ilt I'ee:
ee nNe t In a d pu mon t I ie ' F
+)On e mm1d1 kec ! I Iwmenrn
In qnallfenl uniyuemen. Jetrvnde Inmerla. a anlF.
I;rnrrda Innrnn d'un IYPe peltkulier :
n) Itt om, plne qlre In timlolnF IenAona f InMkl+
InmM pmn menre Imide Je eanemnmminn (dtmRn
e_rd0. ngarate ct plp) ct 6 mmnuN /um4e eFalr 1
h) ik lumenl u e qliantilf Vla prande. e [iiereln.
Inul .u molnn. puur un mWt dt aOnwnmaliun 0 un
manifre Je lumer dmllle;
e) nMn 11e nm une Prdlfrma pln pellde puur I'rut+
rN In tiparelle. n emtuul de In ciq.rttl! Rult; M'e
mflirtln'e Inmbk ferPllyuer, en perlk InniS nGn Ie15T
nlanl, prlek falt h I'Inhelm rlCnnlre m(n), c
uvonr mmlrt qrre I I nJe cip ttl !e It hrlulcs:
Plls w<nt k lumfe do la dtaretN que kt lulnnn•
nt clecr.ette el pIM. .
La ] aarecl.rnuuun er-IWna oN elnl uae fi.°''
aCUUn prvpre , dlo prilootlNnl an oulre dta ntneae:Nr
se.Pt:_rl=Te. _
L n_ ,n,mm •- : Nl:ew nn nruq
-iW y. .C1.1 1'-IWur eLl:..
seFJ.ve11 i'
1• irw nuru:wW~+
i r.nr .~... m. d.
.r.
nn au..a,... ' m r.:../ !e
'~rw. ..Y.
6 Ge . N me _
~
i * _
me~ . m
pp r
eqa
I pv. aa,l xle
Naa a I
-aY . V .i -~,.. .Y
.. N!» l1..
Uaue
W
o
~g
.
a
p
1\y
`w
'.
• u
'.a.aau p.l.um M I
I -
nN v e'uam ~ tly ~ A a
n:larr. A n is n
I IW Y I
I -
w.'u+,.w b( i~
: le
u
o-
a
r. e I
.
- nl
I eevn Iql Y
e a1mn11.
M' "°~rr Ia.1=
1
- raa~ ee I u
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ta aue avune dkritn :[nl ain4 que rhe. k. eall-
ckeut du ppumon it eenle dn petllt lumeun malt qul
rbn inhalent e moYena btaucqup ylue qo"1 n'W
normal; it eaiae cuw dn Inrlleun liinhalanl pa k
ilrmh, m ir qai tlere encl <e parlkulliremenl [nnJa
Irrsure. ru_.
3) C4mde dea .rrtk a Jaenf dee rhaNau ftalemenl
.n4lrenu : Ia eumoeniton Jte unclnua do Imllmon
rt da Nmaine, f nlVe.u de conammaf n stal, imliqa
qu'pn.n4contre nkrinmellt rarenlent daaujtle aYanl
ceW de hmer qui-tltleH~anclrcu5 dupuummq tl
d'euunl plue .aremnl qut It eu)et a.r..f tle /u'mer plut
Iq.
f) La trole poinle prtcMmk perlnalenl rfaborJa Y
prubltlne ltkbpiqa au! I'angk de la a.W iK
Lre derra ablatlme principakt q'olt a pu prhenter
A I'mlerprflal/pn aunay da paaalaliaa e.ncec do palt
rm4n4ac ani kt mlantt! :
- Ie premlea nt que 1'unee du ahac pemrail n'ka
qu'un heuur lit d un ama faelnr (uu [roVM de
facleua) a, qnl anil k ehiuWe rapmrabk da n.cee
du pnumon ;
='la deu.ifele nt e Yermn d'tcWnlitunnape r
r'tehantilkn do cenetnue rnaill4 a. celui dea 1lmaina,
(uu In den.). pournirnl ne perlta rerlanemib da
ta1Rf eua do linurlqn ou det lerm:n en [Mhal ; celu ae
PrnEUinit 4`-I•fcb.mulonnate eonlyorlait me ielauioa
creA par ue faneltr qTlmalique Y Limnien enci.k,
uu-IemllYle.' habYlt, Rc) IuLmlma lit l-1'wtr du
upat : I'hlunlillan da cuctraua e.nat A 1'bOpiW rerait
0EZ969Z00T

I
I
266 CiOARETTE LABELING AND ADVERTISING
wr eaemtdr d•en nlee.u rndel pI= Neet qne nlel da dn /uMen de cltarelte et pbe. Ce kk dWt knir an
etmobq• ce qul leuutreit kllk oompuaWrl. CNle deu- pn d•4lormaHw au•eppoek k triltre : Inhaktlun
n
aitme ob)klun, m Iln de tvnpla, Mat pu I•Ikaent nan 46aLMUe. Le IumeM peut inh.ln pk.uu moim
,
dlRfreme de k premkre, I'uM n 1'auln klunl appN aourenl, plue ue rwlee leten4menl, il peM finrplua n
t un ftrker. e o. y Et & I'auK dll IabK, et ttu« moln vik wr •a ti[aMle, ett... Une dercripfron Jn
rlMablt rkt d11PlrtMee conkMtta. tomeun de clEerelk at ppt d'en ptn, dn lumeun k
On ne peul rlpundn n euute riyueur i eeke doebk NSnNk eeWe d'tu0e ptry kiunt romplt de cu divenn
ablectlnn pu:m m~parenl b r•.elmu do puumon p nruYtrMiqun• pennqerfH peeMtlre d'eapllquer In dib
In ttmo4e pnur Mu eNk NeMUe de canqerWlaun fennn deeNpun.
nutreptiplt, d'fM Iltet i Pa..netlu t.Wt. C[dt n eul Dl ll p'kl p4t impanibk pu.e, en uutre, ea•
deue.ek-
Irnlilk It .uenionn•ire Ir!• dtnbppt qu: rou• anm Rorin de Wmeun (lemeen de d m reuk, nu dr
utlliet, a dnnll nova Int.rdire dYbarder k prabkne de Pre
t pipe) dlRtrenl Enm: de ISNn ptr aMaimx
le taueaElf evenl d'aeuir fni d'eepbitn luutn la er ciRalelte e
nnutkletiWn neeuNln nnll IIt k mode de ronron-
briquee do rr.e qeeauenNrte mtebn (knpfnmeM, mNe de rk...l.
II noe• etmbk npeMnt que mue pwrnu, dk malt•
la•r.nl, leire le renuqut edv.Me : k IMeur (dr peope ~r
dauteun) a au / PI .Inll d'Nn in.opu/devnil, pwr 4 r prrr twuauxr ew. wpr .ner.eyx ~.
eeyliqu<r Mue In eeiu nppMlk d.m tetle Nude, eUlir r°net .m M s.vweeau n M u.ar n 1nnplw : Wnx
r.MUe la bxlYlxr .ueer ax
1 une a/W1 k pM prlaik /lu'une • pl Iluon .w n ml•• nratWtr•a .unt•xunq ..1•e. [.
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arm. w ..
I'arom d!c Ne .u nk tu Ee <omornalbn fleevl, t
I lehaall f fq le, t 4 prNtre partlntlt, pve. la
cipnNe-mu4,171eMbtion d'tul8nt qat Irtyumk qut
4 eoesommatiun nl plu• lubk, el l un a'onwmmeDon
d'auunt phn Nevk que 1'tnhebtion e•t ylmrart i II
dnreil Nn prtnM yu.nd Ia wlel Lnrq di.p.rakrt :II
Mme, k t Ia dek u0 n e'eerlte...
e Une telk hypol6Ne ri nl nrlq pn leyleaablry ma4
k ehamp dn pmeibilitta en eet elnNlilrtmenl rnerelM.
!) Indtpeltlamment de on toeclu•bin rtlelivn an
laba4 rrt tludt non permN d'epordn k proERme
du dlneue.
En t1uMn1 le prNtrent perlkulkR de eaneHwa
do poo. pour. le ciOrelk, nea a.one rnndrf qee
tl en celnpan dna •eJm, lumantle nreee neerere d,
cipretke par )mrq dom ILn Iunenk ee a.fn le oipe,
2eGue , nn.r dulqumon e 0.14 en 2opmlk deuv
..._~ e. .. -v :t Clrniee roJ decf role plun 1nr1
w.m 11 Mnw e[[• ~ n^Y aWnw n
w
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ayrw .e.e tn t. ~e ^ ~
mr • w eow. x , aul
+.ve.rrew
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n u r.ueae • n.ue te pm.m . m..eu.v.
M M.uW tYw r[qa .• •Ymna4n : Ix nM-
eu Mrrn tst Ws t tueoure ru.mt p~•
x ekemu r •a:mn.r Imoee. e Inn.xi u
Nmn .e n nw•tta w wet .elr snnt n qu•
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nen eweue ue a.no .n.e. vw xemnue .
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na•u/ weeet•e[-®nls pW M •n•w lnun pWr Y tlnrrr1~
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ee•n..ixr~rxr~ri~.•n•r enne r:.mur.. .. . . . .
cn •wx.•e yumemM ee• r. . ann ~r .
n,..r ewt rer., n a.ure arer t~a•m M aexl .r
..a- Nt. xe•nrwe Nnnrm~~n•t+n k n
easai aY1W rN witl tunYw
~
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ap ]C' :{rtre111-C'. / i~
en d•.s nv, drt de le pipe ennplretere dr rombur- 'r
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irm, n m.mme), poi.qa In deux nlela avm-urk
a m
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c x±liqee que partlellement Ie~mNrMt 8}Jur
TE2'969ZOOZ
OIQABETfE LABELING AND ADVEBTB4tM0
GRAPHIOUES DES R15pUES REI.ATIFS
(V.• ~y/r•: eii. Y ryw-O, r.yi YY . A pw •r~r t e r.w•nW ~ M IrmYa ~I
A. En 4naw L. MOOE DE COINSGMMIATION f~ Cgw. • pp[
(Fumwv. w de dee.M41 © <ywu.J
tiM••rere..w••.•n A.by r ~...y., -
... . [r rw1a r •t.L[ brn e.Ir
w
' qk..•T wte ' ~
M
q
b
101
267
B. En 4nsron 4 M MANIEA£ OE FUMER Oluw.•'.lw...
IPyrrw~• 1 Y.yreVe ewwl ' Olun.e..ea.e
GM.....r h..r B. MwLe,de 6,
rY e-_ _7-W M rwMr. M upw.Mk• Mie ~~we
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Tabelk 1. Die Znnabme dea primiren Lungencarcinome 9n den Jahren 1930-1937 anter Verwendung der im
Pathologiechen Inatitat der Univereitit B61n zur 8ektion gelangteu Fille. .
. . Luweeurelaa" ,•
E~ ~ L.l1 dm &k. Lhl da O~Mmb . A11er
Vet46omf .at d" ~
~vw oeumF erteloamem% ' le%dv d7Wm• m%de aLhnr
Jehr Oao.b
~ lYroen abrr urN+ d. enamb L.W d 9 aenmM dmm• 0."de. . doKb• m a0 10 60 e0 m eU
- j
.. 1Dihhen mme mktlmm mktbo& ubalrq we "tmlEte bY eb bY bh bY bb bl
, a
. .. B i a N Oe 71 N
- I I l 1
~970 M ..6Ed 86 .B.Eg
_. 7 6 E 0,67 e.li, . { 1 _. i Q
~ .. E1 1 1 3 a
19s1
_ l090 688 119 ~ 11,90 7 7 0 0,70 6,80 i
t 4
.
. 1 f E a
19EE
..._. i60S
._.. . 681
.._.,.,. ... 1E1
._...:. 1E,98
_ , _-,_ 9
. . 7 E . 0,87 0,81% 6,72
._ 6,03%
_. .. !. 1
..
. .
"
: . I E E 6,
1933 ..
114 1 .
:•.
,
gi6 168 1E,85 10 9 1 Q88 6,gg
l
1 .
r E 4 4 1 a
19341 _1381 10g0 196 15,18 1E„ 1E 0 0,113 6,17 i
l
1.935
1d98
1176
190
11,90
17
1{
E
1,07
-g,9g r
;
1
1
'6
,
7
E
1
a
r ll 9 1
1930 1630 '1ffi8 . 161 9,88 l8 14 d 1,10 11,18 I {
l i , ; g
1l E ; 3 3 a
19E7 1650 1191 142 6,67 17 15 2 1,0.1 11,97 l
.. .. . I =~II I1 IEEi 84l l E
1 3 7
V
r

272 CIGARETTE LABELING AND ADVERTISING
1D18-10211 boriickeichtigt, neben den in Teb. I sufgefiihrten Ergeb-
ni.rnhlen nus don Jabren 1930-1937 zugrunde. Auffallend let Mar
der xtcilo Atntieg.im Jnhre 1028,suf den an andererStello niher ein-
gcgnngen wird. •
Worauf beruht die Zunahme dee primeren Lungenoeroinom8l -
1)ieeo Vrago nimmt in dcr Literatur der letzten Jnhre eino wichtige Stel-
Imig cin• lSildet dooh die Erferechung joncr Faktoren, die tiir dieee Zu-
Iminno mnOgobend.6ind, eine }drueke zur Liieung do geeamten Krobr
problemn iiberbuupt. Vielerlei Ureachen sind bieher zur ErklBrung
hrrnngezogen wordon; Vermehrter StraDonsttaub, Autogose, Str60en- hrernng, Knmpfge6e,
Rlintgonntruhkm, Griplw, Trauma, Tuberkuloee, die
rtcigende Induetrialixierung now. Eino Ubereifietimmung beeteht in.
r•ofcrn, alo oxogene Schedigungen In Betrueht gezogen werden. .
In den letzten Jebren iet die Bedeutung dee Tsbakrauehene immer
mt'.hr in den Vordergrund geruckt. $ie erklirt die etarke Bovorzug{tng
d,w mnnnlichen Qesohloehtee und iat um eo erneter zu bewerten, el. ,
dcr eutrke Anntieg den 1bLskverbreuchee kurz vor und eeit dam Kriege '.
mit der Znnahme dez primiiren Lungencarcinome parallel verlauft. .
2. Die Zunehme iea Tabakkoneume.
Iiach Angaben do at.Natieohen Ileichesmtm wanlen in Deuteehland jibrlieh
et.a 8\lillianlen Zigerreo, 38 Milliardon -Liguntten, 34 Millionen Kilogmmm IMvifent.bnk,170
Millionen St6ek Rollhbak und 1.7 Millionen Klbgramm Schnupf-..
tmhak ventcuert. Der Verbnuch an Zigeretten iat eoit 1907 min mehr a1a do
' Vlmffnelro gestiegen: 1907 wurden 7, 1936 dagegen 37 Millierden vemucbtl In
,ku Jahren 1022-1934 iat dur Zigarettenk,unum um 82% geatiegen. • Der Alkohol-
uml Keffneverbrwch iat i,n Gegeneµe dnzu aeruckgegangun (8tmuu).
Aneh in den btrten Jabren halt die Stcigen.ng do Tabakverbrwobm. vor-~
m•hmlirh dunh den imnar etarker wmdendm Bedarf an Zigaretfnn verurmcht,
- unvannimlert en: Von 1930f1931-1936/1936 atieg der Verbiauch an Ziguetton
net _n,7 ant 37,4 Millianlen, d. I• um 21%, dar Verbrauoh an Zigarten .on 7,1 aut
7,n \lillinnlcn, d. i• um 10%. Pi wrrde nicht nur mehe, rondern auoh echkebten .
Einlrn grrnucht. Imgcrmt warden in Doutwhland im WirNnhaflaiahr 1p36(103e .
fur 'febak 2267100000 RM. und f6r .Ikolmlieclr Getrinka 36708703001iH., -nuumnu•n g82711703g0 RM.
aurgegeben, d. A.10,8% dtr ptenaden VdksinMmme.e, .
unkFr. nvf ag Hil7ionfea Oeechdul wird, wun/ee /Yr Tabek end AfkAd aerhmuckf.
\arrh Xeemnwn-IVeeder iK der Teergehalt do Tabaknudw an enter Stelb .
eut die vrrlmlzten Mlaib der Tabakblidter aur6okaul6hron, Die Vorholtung
k.nnle d'etwunn-II'ewfer bewnden in den Blettrippen und -nerven nachweimn. .
Sarh Air.diuq enthalien die Tabakblktter im Dureheehnitte 26% Rippon. 'Iki tier Tabakhuntcllung
werden dieae Abfillt durch Waltan, 8chneiden oder -%•rfew•rn in eine geeignnto Form 6berfkhK ,rnd
den vereckiedenen Tabakermug-
l ni..-u-in uwhe oder miwler gro0er Mmigs beigef6gt. Fc6her wurde dic.o. Ver,
fehmm ~ur in geringem Umfanga angowandt. Dagegen nahm die Beimengung
.kr Ilippen in ktztcr 7clt in einem enlehon 6LOe au, dag der inWditehe Vornt
m. •\IdAlkn aur Tahakhentellung nlcht meht auneichto, und die Tabakindmtrie
daru eberl;ing, T.bakrippen in meigenden Mm,gtut .u importleren. Naeh dur
nyt \'r.,ee...ll'ende. migef6hrbn .mtBeMn S1slLtik ebee die Eiduhr van
CIGARETTE LABEf.1H0 AND ADVERTISING 273
Rebatdfen anr llenteuungg von Tsbekwuea wurdan lu Jahre • 1927 3628 ds ;
. Rippen nwh Deutaohland eingetuhrt. Im J.bn 1931 atieg die Einfuhr wt 1g046 dr- '
8ie hat lich im Jahn 1932 n.hxu .er.brlsehti indem eie ar( 76637 ds im Werte, ~
von 1479000 RM. anetieg. - - Neumonn-Wender verurtailt diemn abaiohtliehen Zueata von Holsrippcn,
die ~
keine Aromaatofte enthalren und bei der Verglimmung achkdlielm gtoffe, var '
allum Teer undMethyWkobnl Ibfem, ala Verfakchung Im giarm do Lebmu- '
nittelge.etra. Fiir die Frape der• etdadiyew Z4naAme dee LttndeeL'rebere iet diese zu-
neAmende Venandunp der feerl-te%rndtu, TaBafcrippen ne6en der afi-
yemeinen 8feiyernng du TabakzerbraucAea gnez eiekerfieh aic6l luxleutuupa.
iw, eeitdem die krebeerzeugende Wirkung dee Tebekteeree durch
eaperidmentelle~lUntenuc6ungen eichergeatellt wurde. Ee fet anzu-.
nehmen, da0 die holzigen AbGlle besonden den eohkehteron und dn-
her -billigeren Zigarren- und Zigaretteneorten zuewtzlich beigef6gt
wurden, Sorten, die inletzter Zeit von den Rsucbern bevorzugt wurden.
3. Tebak und experlmentelle Krehaeratugung.
Die Bedeutung do T.baka f9r die Krebmntatehung war aehon um die Jahr-
hundartwende bekannt. Im Jahn 1900 berioblete RrnrrA in einer Arbeit „Thcae-
tieche und ezperimentelle Untenuohungen zur gathogeneaia und Hiatogeneeis der i
malignnn GeachwOlete" tther aeine Verauche, dunh die „bekannten Krebaeneger
Pardfin, Teer, Ru9 und Tabakrtt" beim Mtenchweinchen Hautknbe zu at-
rougen.
Rof/o und faer au gkichee Zeit CAilnemter gelang a ha Jahre 1930 sun enten
Malo, dun:h Pituelultgen mit, Tabskteer, weloher aum dem Riederechlag dv. '
Tabakrnuehea gewonnen wurde, bei Kaninehen tin Carcinom zu erzcugen. In .
den folgenden Jehnn bericktefen Caoper, Inmb, 8ondera und Hirrl, BrAilr<A und Wia/ersuie, L/I Fs Hae
6ber ehnliobe positive Venuch.mgebnve boi '1'icnn, bei denen durch Zufyhr greDerer.Mengen .on
Choletterin odor durch•gteinkohk•n-
teerpinmlung an mtdenn HauYtellen eioe Geachwul.tdiepo.ition vorlu.r errcugt
wmdon war. 1g36 tuhrb RoJ/o weitere umlangreiche Untmsuchungen durch; durch die die -
knbeerreugenda Wirkung do Tabakteere im Tiervenuoh aicbergeetclit werdeu
konnm. Er atellte dunh Extnks'mn bei venohiedenen Tempcraturen .wieehen ..
0 und 400° 3 De•tillatiooaprodukte dee TabaYe her, wobei eich ein Deatillationr- .
' pmdukt do Tabake, walehea'bei Temperatumn awiaohen 120 und 360° gowmuum
wurde, in Tiervenuth ala beaoriden wirkrm erwiee. .
Die Vonuchetiere waeden i.3 Gruppen von Jo 20 Tieren eingetoilt, Rel jedkm Tier dieeer Gruppcn wurde
eim•s der Deatilhationaprodukta do Tabaka tuglirh
eienul wf die lnnenwite der Oluen wfgetrsgett.
Die Tiere, welche' mit d1m tnten Produkt (w60rigeElame, entelnndcn
dumh Deetillation bei 100-120°) behandelt wordcn waron, boten nach 10 Monaten
keine wesontliehe Verfrdorungen an dor gepineclmn HauYtellu- Anden bei den
TSernn der Gruppe II, wekhe mit dem 2. Dcetillatimuprmlukt (harsigu Man+•, welche dunh die
hmiaontale Dettillation hei 350° gewonncn worde. Sie uulwlt •
nehen viekn niher wtgef6hrten ehemieehen Bubetammn auah aromaiecbe Kohlcn-
wueenWfte,. Pbenantkreo, Anthre:en, Dcmpynn ww.) gepinecit wonlen wann.
Rierven gingen im ereteo Monat der BebamBung 4 Tiem augrundo. lik:i 15 von
do reatliehon 16Tiennenhtnden maigne Tumeren, das iat boi 947i1hach
PE?r9S9Z00t

274 CIQAREITE LABELIN6 AND ADVERTI6IN6 I CIOARETTE LABELING AND ADVERTIbIN6 275
I Monsten wamn an der beh.ndelten 6talle klelne Papilknne In Erbbeinung ge-
[n•ten, welohe R Monate epater den ansbmieuben und hietplogiuchen Chamkter
mn C.rcinomen anna6men. Die Ergcbnleeahlen sind bci der 111. Omppe (9e-
pinee!ung mit dem Rucketand der Tebakdestilbtion) g3ringer.
Ro/fe orklart den Unterechied in der Zahl der durch T.bakteer eruelten
Krebefalle (bei eeinen frubemn Vemuchon mit Tebekrauch wamn ee 4%, bei
riiMn neenton Vemuchen enter Anwendung von Ileetillatimuprodukten do
Tdake dagegen 94%) dadureh, da6 bei den frahemn Venuchen die wirksamen
.
lkwlandtcile, Herre und Teer, eich nur in gedngen Mengen m dem wanigen Tahek.
r.uch, den man den Tieran eingehen konntu; he(anden. Rof/o m.cht alw die
numme der entetendenen Gruinome .on der Btfrke and 11eaw der $ubetanz-
einwirkung abhengig und Ibweiet diere Annahme dnrc6h den rieeenhefPon Anutieg
der 7.eh1 der Oeec6wfilete, die bet der 2. Venucbesnordnung enielt warden.
Durch die Venuche Ro/%e wird.die Frsge dec Disposition inein hel-
krce Licht geruckt. Waren bei den fruheren Venuohen die Nieder-
echiagemengen doe Tabakmuchee allein wegen einer a11su grollenVer-
diinnung dee wirkeamen Agens nicht imetande, suf den Ceeamtorgsnie-
num cinzuwirken, und mu0te die Umetimmung dee Organismus durch
'Lufula von Cholesterin alleln oder in Verbindung mit $teinkohlentenr
rret herbeigefGhrt wenlen, so setzt hier der Tabak, in gro0en Mengen angowundt, eelhet dieee
Dieposition. .. .
In Anwcndung suf dsa Gebiet der Klinik bedeutet diem: Des Jahre
himlurch fortgesetste Rauehen, in deaeen Folge im Lsufe der Zeit eine
grolb Mengevon Tabakrauch aqf den Grganiemue einwirkt, fOhrt naoh
einer beetimmten Zeitepanne su oiner allgemeinen Umstimmung dee
l)rganiemue, welche die EntstehuQg dee Krebees+atp Grte ~der Reisein-
wirkeng ent ermtiglicht '
Die Zeitapanne, die zur allgemeinen Umetimmung dee Organiamus
rrfoelerlich ist, ist bel Zufuhr gleicher Tabakmengen fur den einzelnen
tlrgnniatuue vcrachieden gro0. Hier apielen die physiologischen Ab-
we6rvorrichtungen in der Lunge, beaonders die Tutigkeit dee Flimmer-
rpithele, eine nioht su Obersehende Rolle. Bei siner mangelhaften
Anle6o odcr durch fortgaetzte Uberbeanepruehung gesterten Funk-
limt (Ilareberkatarrh!) kommt nine Aneammlung der von su0en in
dic Lunge eindringenden krebeerregenden8toffe viel leiohter susttatde
a!e bri normaler Funktion. Der Reiz, den dieee Stoffe suf die Sohleim-
hant aue0ben, iet daher.viel intensiveql . Aueh die Fmge, welchen Be.tandteilen dea Tabaks die
krebseneu-
>;vnde Wirkung bmewohnt, ist hier der LBsuag nnher gebracht worden.
Rin Produkt des Tabakteeres„ bei 380' gewonnen, welches die Eigen-
wheften rler Koblenwaaserstoffe, des Phenanthren, Anthraoen, Bens-
p,rren hat, zeigte bei den epektrographischen Untereuehungen von
tbrrra, einem 1llitarbeiter Rof/oe, eine Ubereinstjmmung in der Ab-
orlNiomqkela mit den sromatiechen Kohlenwe®entoffen, inebeeondere
drm Bcnzpyren und dem 1, 2-5, 0-Dibensanthrszen. Bekann6lich
sind die osnoerogonen Eigoneohsfton des $teinkohlenteora auf don Cc-
halt an diesen . arnmstiechen Kohlenwaeeeratoffen zuruckzufiihren. Ro/fo iet der Aneicht, da0 such
die krebseneugende Wirkung des Ta..
bake auf dieecn Gehalt an kondensierten Bonzenkernen und Hydro-
kohlenetoffen der aromatiechen $erie zuruckzufuhren iet.
Dutch die Versuche Ro/%e let der Nachweis erbracht worden, da0
die Produkte der Tabakdeetilktion Rhnlich wie der f3teinkoldenteer
in hohem MaOe krebeerv.eugend wirken. Ro/Jo zioht aus eeinen Ver-
suchen folgcride fichliiseoe:' „Dieae experimentellen Reeultatc wcisen
auf die Notwendigkeit hin, die Prophylaxo gegen die Krebnkrankhcit,
, intensiveu, zu gestalten und die Gewohnheit dee Bauchen zu ver•
:. mindern, welche, atatt abzunehmen, immer mohr sunimmt, jetzt haupt-
aschlich such bei Frauen. Msn kann sieh leicht die Wirkungen dicecs
Komplexes auf die Mundhbhle und die Atmungswega voretellen, ebcnao
wie die Folgen dee Tabakmi0brauchea, wenn man bedenkt, da0 aut 1 kg achwarzett Tabeke 40 g Teer
extrabiert warden. Wenn man mit
einer tuglichen Plnnelung eince Kaninchenohrea nach 9 Monaten einen .
Krebs beobachtet, an kann man stich vorstellen, wio gro0 die Wirkungdee Tabake auf die Sohleimhiute
einea Rsuohera sein mu0, der tug- Bch 3 8chachteln Zigaretten nmaht, was js im Monat 1 kg Tabsk"
auemaoht, d• h. 400 g Teer pro Jahr und 4 kg in 10 Jehretn I"
4. Untenuehungen. ~ :
In der Inneron Abteilung des stadtischen Burgorhoapitale in Kuln
fet in den letzten Jahren eine verheltniemd9ig gro0e Ansahl vun Er-krankungsfallen an Lungenkrebe
zur Behandlung gekommen. Einnuboree.Eingehen suf die Lebenegewohnheiten dioser Kranken brachte<die
Festatellung sutage, ds0 ein auffallend grofkr Tcil dns Rauchrn.
in sehr starkemMaOe auegetibt hatte- Niuht etaten wunle von den Kranken ein t6glieher Verbrauch von
30-LO Zigaretten oder entapn•-,
ohenden Mengen von Zigarren oder Pfeifentabak angegobon. -
Dieser klinischen Beobachtung entaprang die Anrcgung zu ditwer Arbeit. Zu ihrer DurchtOhrung wurden
teiis die Angaben aue don Kran• .
kengeeohiohten berangesogan, tails wurden eie duroh oino oingehendu:
pore8nlielre Befragung der Kranken erg"anzt, sum gr00ten Toil aind sic jedoch• dse Ergebnie genau
geetellter Fragen, um dmett Beantwortung wir die Angeh6rigen der Vemtorbenen gebeten hatten. .
Der Fngebogea, weloher dzn Angehorigen wgeeuult wutrle, hatte folgenden Wortlaut: . 1- IVar Jer
Va.forinre, Ren•----., lbarAer} .
Aefvwf: . ' IVeew Ia, ri.koek mr wte tapfiuSw Vahruuek an Efparrea, Zfparqye, p/ai/<a-.
tnkak} (Bius yu.ure Anya&s, mepfialet in Eaklenl)
'' Naoh efnasAetara l.iekieb In der Meohr. %rebebekp/g 7.
.
SCzssszoot

276
CIOARETTE LABELING AND ADVERTISING
An/nnre: ... .
Die Angeben sua den Krsnkengercbichten Ober do Rauchen wbienen uns
'
deebnlb nicht euereiehend, weil bier meistene nur die gegenwartige Hehe do
Tebokverbreuchee .ngegeben wird, und eieh bier oft nur der Vernurk „8tarker '
Itaucher" ader „HII9iger Iteuchcr" findet, weleher uber den tatuicbliehen Tabok-
verbrouch gnr nicbte auumgt. In rehr viekn Fallen iet jeduch rlae fruher starker
. euegcubte Rauchen vun den Kranken im Verlaufe der Krankheit und rum Zeit-
Iwnkt der Knnkenhsursufnahme wegen der dedureh vernrencbren Ver.chlimme-
mng der KrankheiGbreehwerden vermindert oder gans eingeetellt worden. Wir '
baben dahcr euch genaue Frsgrn Ober den (ruheren Tabakverbrwah gestcgt:
2. Haue der Veratwbe.e (rsder pcmar+tt, danw 1^d^d daBaarAn'r etapufelH r
Autiorl: ' . y' . .
Bu eu xrlrAew LrDesejaAral
An/uwt: ~ ~ .
II'rnn ja, wfe Aonl awr eeia edyfieher Verbrasrk aw Zipanew, Ziprdka,:P,ai/ea-.
M6ekT (Bilte penoue Aninerl in ZaLkal) Anlunr/: - .
3. Hauc der VaHwbaw (r9Aer Y6rI:o RmacU, danw fedarA do Bar:rA°4
rmainderl7 '
Anmurl: Bir eu eukdem LeEea.jaAret dnluor/: ~ Ifie AatA wr in dieeem PaBe /rie WplirAer YereraatA an
Tabskrmree enrAer
ead nneiAer} (Bdb yeust Asqu6eel) . .
Antumr/: ..
Neben dem IGlucben wurden auch die eurutigen achidlichen Einwirkungen
.ud die Atemwege, inebeeandere die beruflichm,, in den I4mie der Vnter.uchungen
in drr Yrnbro dcr Xtiologie des primHen Lungencaminems sufgenommen u:d in
un.aa Llfgeetellmtg cinberogen: ' .
4. 2denen. Sie :eir Aepabew da.uba macAen. ab der YerNa$ene eaBAread etiao
lrrnflirAen Tdt(pkeil oder anrA ca/krAalb derrd6ew der 6inmirLvnp uervnreinipter
l../( ldnqrre Zeit kimhrd/ auepeerlrl trar} 8n/Aid4 die w.nreiniate Lu// 8b//e
rir :. B. HaecA, Bup, 8taa6, Teer, Demp/e, Verbrennaupe- and Auryu//Ynm.
KuFlra- avd dfeWUr/arb. cAeoittAe BIaJ/e, ZipsrNUndumd aler dka/Wd 8ro//er
Anlnnrl: . .
\1'ritaue der grSgte Toil der Befragten iet in entgegenkommender „
Weinc nnf uneere Wunsohe eingegangen. Die Anechri[t der in Betracht
kemmwtden _Personen sammelten wir aue simtlichen grdfleren Kran-
krnuontelten Kbins. So stsnden uns su uneeron Untersuchungen die
8ektia:nprutokoUe des Pathologischen Institutes der Univereit6t und
d,x lentltologiechen Institutes do :tBdtischen Krankenhbuses Kbin-
?hilheim sowio die Krankengeechiuhten der Inneren Abteilung der
Krcu,k,•nanstalt lindenburg, do St.Elieabathkrankenhausee KSIn-
Ilohrnlilul, des' etpdtiechen Krankenhauses in KSIn-MGlheim neben
dru Krmtkengeschichten aue der Inneren Abteilung des Burgerhoepitab
m:d dce at6dtisohen Krankenhaueei in K61n-Douts dankder freund-
hrhen Vermittlung der Leiter diner Anetalten sur Verf9gung. Nihere
}:iurell:eiten Ober die Arbeit.bedingungen ejnee Teiles rler Bpndwerker
CIdARETTE LABELING AND ADVERTISING '
277
und Arbeiter atu uneerem Krankangut wurden uns aut unaere Bitte
bin von den Fabrikbetrleben, in welohen dieee Kranken langere ZeiO
hinduroh beseheftig6 weren, mitgeteilt. Aut dieee Weiee haben wir tolgende 96 Krsnkheitafiille
sueammen-
geetellt' A. I3streme Raaeher. .
1. 736/33. A. K., 8ohloreer, 62 Jshre.
.. Extremer Rancher: 760 g Pfeifent.bak in do Woehe: taggeh sinrelm, aoos-
tegr mehmw.Ziganen. ..
, BmuHpe drRue 8inurirFunyee as/ die Akwteepe: Yetsgrtaub.
, Varanpdemfe Srkrme4tul9en der Atau/s9rupw.:. Htt 24 Jabron Lungen-
eotaundung. . ~. .
Anatowiu3e Dfeynare: Hochgr.dig sertellmde Kreba do reehten Lungeu-
. eberlePpmu.mit Kaverne. . . . :'. / .
Yikroekopiadle. Bc(and: Aderoeudncm. : .
, 2. 1342/36. H.O., Inwllateur,,90Jshre. Eatiemer Rauohe': 199 Zigaeetten pro Tag. 8ona:ipe depere
8iaeird,nyrn mr/ die Atemwgu Bleiataub u. t. -
YavunpeAende Srimalaaqas der A/menQ.wyawe: In do Aasmueae nieht
sarmerkt. . .
' Awa(oeriacla Diaynoas: Brvwhialearoioem der linken Lmige.
Arikro.6epurAer Be/rad: Ca. eulidum.
. 3. llg/38. F. W., hoher 8t.af.tie.mrer.
Estromer Raucher: 60Zigsretten md hierbei noch vkde Ziptraa pro Tag;
r{uehte ununterbrochen~d~en'~gs_m~~'m~s Tag,und die halhe NeahR
Boartige drQan 8in.nawnprn aa/ die Alemrqp: Keine.
'
Voronpelande 6rkrankwnpea der Alwrwpeorpss: Niaht bekamt. ,
S/in(erAeGiaOnos: Brmwkislcaroiaom. . 4. 98(37. I. F., Kaulm.on. .
Extremer Raueher: IAindeefan 50 Zigsretim pea Tag. 8e.elipe dupere Sinioirlaapes nu/ die AI<nmepe:
Kaiw. .
' YamnpAaads Srbew[xepn der AJwrngayone: Nicht bekamt.
Klisi.rAe Dinysere: Branohialateinom.
6: 990/37. H. J. Sob., Hei.er, 74 Jahro.
Estremx Rauuher: 699 Pfaifeutabak und 10 kleine Zigarmt pro 1Yg•
BoneNpe 6aQen 8innirkrnyen ae( die Atemwqpe: Rauch, Rug, Koh.leMaeh
(wahraend oiner 16jahrigen Tatighelt ..1e Heieer).
. VwnnpeFeade 6rkrunLrnpen der Atmr:nyeorpa.e: Niald hekaoat '
Aaafomi.ds Diapwee: C.roinom do liaken Hwptbmsekua
.. 9. 946/49. F. K., Anetreicber und Vargolder, 47 Jahn.
Expemer BauoMr: Weohentliob 6Q9 9 MeHentabek.
. BoMpe 6eQero ILYnoirLrapn au/ die Alemtrrqs: „K. balte aeban den.73'arbes
rlel mit Bleiwei0 gnarboitet." (Nach Aogsben do Ehefrau.)
Varawpaherte Brknralenyar dar A/nwny.aryase: Niaht bekeont.'
Analomiede Diapnoer: Cartinem dee teebtea Hwptbronehue.
7. eo/39. ll., W., K.ulmann. 69.J.hn.
Estaemer Rauohat 40-60Zigareefm tegliar-
BosNipe ds/fere f'ismirkaqnt w/ die Atewrrsy.: K.kr, .
sEZSSSZOOi

278 CIOARETI'E LABELING AND ADVERTISING ~ CIGARETTE LABELING AND ADVERTISINO 279
VoranprAende B.Lv.n6rxpen der A1nwn6w:nyana: In der Aa.mnem nlebt •ermerkt. - '
RSnirrAe Diap.um: Bmnchuic.roinom. , . ,
, S. 610/30. V. Q., Kaufmann, 69 Jabm. -. ~
b:xnemer Rancher: R.uchte dwemd Zigarmn and Pleikat.bak tm~motgmw
his shcndx, jn .elhet naob im BeSt. ' ~.
Sonqigs aspen BisnirMar.n an/ die AYmwyr: Kainn. ~
/'orangeAnule Krkrankrnpen der Alns.yraryame:.10 J.bm bnfe eatum LunB.n• .
and Rippentallent:Ondung. . -
.[nnfomisate Diap.aee: Bruncbi.leucinom. - . .. '
.Uikroekopi.rAsr Bc/.nd: Plattenepitkeloreioom. 9. 1201/38. S. K., Masehinen6.uer, 63 Jahre. ' . _
V.xuvnwr Rancher: Ihdher 60, sp6ter 30Ziguettm po 1Lg•
Soxetipe dnpen Eiwroirlvnges as/ die Atamwede: nSebr rt.rk ver'mmini8t4
Lvtt durch Kunethnt•tet.ub (Calxlith, PmOtmtf)• 'Chemisnhe Zur.mmaneetauug:
I'Maal und Ponnaldehyd.•• (Neeh Angaben der 8chmes.) - I'omnprAende 6rkrantrnpen der AlxmnVmrpsnt:
In der An.mmwe nioht
venm•rkt. -
Afinieni. Diapnors: Bmuahi.kuoioom der linkart LunBa
10. 448/38. A. M., Buchdmtker, 63 Jxhn, -
l:x4vmer Raucher:. Vom 20. Lebenrj+hre an nuchie er den g.uran Te8
alxr his in die Nacht ununterbroohen Pfeile; er verlsu8te awh der Ptate noch wl
dem Krankcnbett. '
5ondtfgc dsPere Eiwurirlrwpen auJ die Afawwrp: ,Ww haben einr Drvakerei.
)hrn ventorbener M.no arbniteM tiglioh mit Blei, swirehendureh aupfteer die '
IY.:fc. Itettutte HWUlewamheu war er mhr unr.nber and den Blei.t.ub n.hm
ar erhr gkichg6lHg." (N.ch den Angaben der Ehefr.n.) ~`
I'omnqeAnula 8rkra.ktxpes der Atmnnpeurpmse: Niokt bnksnnt.. ,
.annlomiscAe Diapnose: Branebbde.reinum der nebtM Iwr:ge. • .
I1. 77/37. I. B., Ksufm.nn, 68 J.hm. Katrenwr R.ucher: I6 Zigenen tiglioh. . ' ..
: oxslige &wQere 8inwirt.mpes au/ die Atrmmeyr: Kaluw '
1'oran9eA.nde 6rtmul•anpeu der Almanprwp.e: Niokt hek.hnt. Alixi.rAe Diagnose:
DronahWc.rniaam. ' . 14. 60/38. C. R., Makrmeirter, 36 Jahn. •
Extn:uer R.ucher: 16 Bruilsig.rnn pro 7%8. (Einamal Nlaotin.ergf/tung•)
8oxslipe daJere 8iswirlva9en auJ die Alemrrpt: R. ha hY wr 1t/r J.hren .
.ueh mit Bkifarben go.rbeitet.
1'unnqe6ende Erbaa4anpen der Aimaxpaprn4: NickO Imkamt ,
/iifnische Diapnas:. Brunehl.learcimm. . , .
~ . .
13. 180138. P. W., Dekonteur, 63 Jahn. -.
Extremer Rsndwr: 30-40 ZiBarattan kgiieh; teltweier 60 Zig.nttew' SonRig< daQere SisuurRuepes au/
die Alemwpe: Keiw. I'auxgedewle Srkrankunpex der Alsmnd.urpane: Iu der ~Atvmrwn' daht
rrnxerkt. G/ixi¢de Diaynaae: Bmnchitleuolnom der linknn LunBe•,
14. 941/35. J. A, hober Stanhbeamter, 36 Jahre. .
Exue:ner R.ucher: Durc(faehnittlidt 35 Zi®..etfen pm 11tg.. `Buxwiqs dnjtere Binwirkunyes my d'w
ANmrstde: Ktin..
ZAnemnt Idr inblwshur• tr• 34.
Vuunyrhr.d 3rbmtlmtys der AOns.Pmrynne: Ottet. R4uoherk.ttn6.
Klini.rAe Diaynosr: Bronehi.lwmNom 1m linhen Lungsaunterl.ppen,
15. 40/a7. A. Sob., Met.Bermeiaar. . .
B:tmmer R.uehm: 10 Zig.rron (echwere 8arte) tlg8ch, .u6mdem Zipuettm
and P[eite. Smutip du)irre L•imoi.duxpew as/ dir Atewewps: F.a tkgliah Sobweklddmpb .
and R.nch wdhmrd der Au.6bmtg der Metagsrhardwerkea
Varawpehnde Srlmnkuwpen der Adwanysorpana: Niakt bek.mt
VauwpeAo:dri Trauxm:. Var 10 Jabren Rippenbruah linlu. .
Kliwieata Diapxwe: Branchl.kvcimm der linken Lmye.
16. 496f 88. 1. D., Kanmklui• i. R., 71 Jahm.
Rxhemer R.raher:.Rtwa 3-rl mitfekmhwars Zig.nm umd mlode.fm 60d
T.b.k ikgPGOh bir anm•66. Iwb"jabn, ~deawh naek mehr+ bitweiMa bat ee die
g.n.e Nncht hindnrch ga<suobt. .
8a.d:ys dr6fre Kisroirkunqas nY/ dfs Akmtnqe: „purek dxa ride Skavpielmo,
7mbei et.rk gerxucht nurde, war D. tiQlich .inilpe BNmtlm der verqn.lmten Iaft
amgmtst." (Nach AnB.beo- der Rhefrw.) .
Yonnprkende 6rlraskunpn der AOn.npmrynns: In der Ao.mrer sicht
Varmmerkt.
Awam:si.rL Diaynose: Brmtaki.lavdrwm der lioken Lungo,
17. 780/33. (B.. B., W@t, 89 J.hm: - .
Rxtnmer Reachnr. (Oen.ue AoBaben rind niaht vorh.nden.)
Sonpipe duRere Kiwm:rkunpes auJ die Atemweye: Dauerndm Aubntiai in
r.uehigen Riumen, d.ber atfadige. Ein.tmen ran T.b.knuuh. Vmnnpekende Brbasl.npew-der Atmanyewps: In
der An.mnw nlaht
.eemarkt. .
Analemira4 Diatxare: Bronebi.lwreinom.drr Snkm Lnn®n, .
Nitn.koVbnter Bs/and:.Cw tol:6um. .
18. 1087/96. A. U., Inrt.ILteur, 68 J.hre.
Ratremer R.uchnr. (Oeruue Ang.ben sind alobt vorh.udmi.) .
.@osrt:pe ds/fwe Binwirkunpnr au/ di. Alamwepe: BleirWrb u. n.
VwnnprJteads P,rlranlunpsw der Aimw.pmrpsne; In der Anamnern niobt
.mmerkt _
AnaMmiwAs Diay.ase: Bianohi.lc.rainpm dp lioken Lunge. .
Mikrarbopi.cMr Bos.d: (7.. ralidum. . 10. 617/38. J. M., Zollmluatdr, 46 Jabn. ~ Ratmmcr R.aaher:
Tiglieb 8 Zig.nen pder 80 Zig•eetten and in S Tnge. .
100 g Plcifent.bak. .,
6mt.Nye anpere Sinteirhanpen nw/ die AMmwps: MuSte dianrtlfnh 8 J.hm
lang bci jeder Witterung td6liob 48tanelen Motorrad /alunn.
- Vcoanpekende &rLrankanpm der Aixwngwapnse: In der An.mners niaht
earmcrkt.'
• Analomi4rAe Diaynwei Gminom des linken Hwptbronchu..
20. 900%J7. . J. O., K.nfnum, 52 Jabre, . E:tnmer Rarcher: 10 Zi®armn and e Zigaretten tigliob.
8anelipe daflers Kiawirkanpan as/' die Atemuxye: Iteiue. ' Vaaxyehende Srlvnwlsye:e der
Abn.nyanrpune: 6eit 1015/1916 Ytgeblich.
Iwugenbiden; hat var 6 J.bten aum emten Malt Blut .n.®eLutlot.-
AnalomieddaDisOaom; Hiiunabes Brwtohi.lsreinom det mchten Obml.ppenr,
Alibodoolt.rA.r Br/.ndr Cti .didum... .
ictEZ969Z00T

280
CIOABE7TE LABELING AND ADVERTISING
21. 1802J98. F. T., Naurer, 57 Jabre, ' Earemor Rancher: 10 Ziganen tigliob and 100 g'Tabek in; der
Waobs.
8oue(pe duQers Binuirkr:npew aeJ die. A/emrorqe: NGllt,, md ZementManb
•khrend der Tktigkeit ala Manmr. ` ~
_ Voraupdende Brkru.ku.yes der AMweprmyone: In der Aoamnese oiokt~
nm:rrkt
Vore.yeke.du Tes.w:. 1033 .,Lwgenri0•• naoh Iieben e3per achweren Laf.
XliNi.cA6 Diapeom: Bronchialqrok:em dnr recbten I.pnge.'.. .
22. 1060135. W. W., Klempner, Denhdeeker und Inmallateur, 87 Jabm..
, lixtremer Raucber: 90 g T.bek nnd 2-3 gtnmpen sm 1Lg.: :
8o.etiye dupers Sinwirkuapm as/ die Akmuepe: „W. war bie kue= aur eeioem
Tode ait Klempner. IMehdeeker und InstaUateur tatig. Bele IAt<n der Daeh-
. nanen war ee o[t t.geleng in den Dkomp[en t[tig, die durch dae Verduruten der
9ebrure entet.nden. In den bei8en 8ommermoruten hat er oft woebenlang
Iqobrr geteert:•• (N.eb Ang.ben der FamiliemnWeh6ngpp ). -
1'oranpetende Brknaalwapm derAlm.:iQ.orpawa.• Iliokk beknmt ' .
Aaalomiw•At Diapnase: areinom der Tnehea und der Bmnohien in Hehe der
Bgurkanon. Einwacham in den reebten Obm• aod Hittellappen dee Lunge.. ~
,Vihoebopitater 8e/aad: a. scOdum. - .
23. 40/H8. R. H., Ktlohenchef, 63 Jahm. Extremer R.ucher: 0-8 73germo md 16-40 Zigaretteh Hglicb. .
.
6'oeeMipe dupere Siwmirkrnyen ou/ die Ala.wep: Keios• 1'oranpekends Srknnkrwpen der Atrampeoryas:.
In der Admrom nioht
•Rnwrkt ' ' .
Axolomierke Diapuom: BmneHekeroimm 1ni .ecbten'Longena6eryppen. ~.
24. 1250/38. J. W.. Lternenwkrter, 56 Jab:e. '
Extremcr Raueher: g0-80 g Pteilsotabak tagliah.
$orelipt A.pere Xiwuirkr:spen wt/ die Ah.rwep{:'Keine.
1'aeupekrnds Xrkrsak.npae der Amrnqsoryase: Neeh de& Kritge Rippentdl• eetiendung. . - '
Ata/owirAe Diapnws: Braoahialmrdnom derr reebten Langs. YS. 796/70. J. W., Hetellerhe8er, 63 J.hm.
Extremer Rwc6er: Etwa 60 g Pfnikmtebak prn T.g, an8erdem Zipnm.
Noneliye dnasrs /Nauvknepen ae/ die elnnuqt: Yetalln.nb. da .m Bern[
)k•tsll.rbriter. ' .. -.
I'ow.:pekoeds Prkionknqew der Afwrxrprpani: In.dar jWmneas nkhi
I'ornuyekewda Traww: 2 Jabn ante uitum AOtoun611. . .
.1NatowinLe Diapaos:. Beweeh}akemioom dereeobten Lmgs.,:
B. Starke Ranaher..:
. "0. 1d9Y/79. J. &. Angertellta. 63 Jalne. . . . ~. ~:.. ..
- hchr starker Reucher: 60 g Tabak tagOch. ~' do.Mipe dufiere Biwrrirken9en se/ die Akmnrys:'Keins.:
g. hklR akk wehmnd
drr Ikrnfmue8bung in DOrorkumen tuf. ~ '
1'.na.gekeude Srkra.kr.per dn A/menpqyaaa! Nioht bekamt' .
Xli:eierke Diapnnis: Dronchislmreinmm der reekfen Iwnge•'.: s ."% Y07/97. U. B., Pabrikant .. .
&•hr starker Rancher: 8-10 Zigtrran pro Tag.. do"wi9s d.pere Biaerirke.pew ai:l dis AMmeryt:
Ke41e.. - • .
sEZSSSZOOt
CHiA1tE7TE LABELING AND ADVERTISING ,
281
Vors.pekede 6rkrmlkm:p:rder AMw»pmrpans: NbM bekermt
Xliwieule Diopnorl: Bronotdelatraioom. 48. 8/Y9. J. Ii., Oberpaboha(twr. gf Jahre. Sehr starker
Rauchari 40-SO Zigamtten taglioh. .
8oeeti9a da/kre 6iw:eirksapte au/ die Atawu¢po:-Keine.
Vomnpeksrde Srkraekaapew der Afwurpmrpaae: Nicht bekannt.
Anneomi.cAeDiapnup:-areinom dm lidten Hauptbeunchue.
29. 58/36. W: K.. Angastallter einer Wettennabme. OS Jahn.
'gohr starker Atucher.on Zigaenn und Pleitontabak. (Oenaw Angehen eind
nicht vorhudan.) .
8oxrtiye dr/kn Biaurirkenpew ae/ die Aumurys~- Btindigae Eia.tmpr .ae
Tabakdunst, de d.uarnder Autenthalt in nwhigen liiuman.
Yoranpeksndc Srkrawku.pm der. Atmnpeerpawe: Nioht bekannt
Anolo.i.dAe Diapeoee: areiwm dm linken Ilanptbronohua x;r;wkoptiqAer eeknd: a. aolid'um. .
30. 844/90. H. F., Obexinepektor. 66 Jahm. . Sohr starker Raucher: Zigansn und vie) Plaitentabek bie
sum Begim der
IIrankhei6. (Znldenmagige Ar:g.ben kOnoar nieht mehr gemaeht werddn.)
' BonMipe dupers 8imoirkunpea a./ die Atswwepe: Keine.
Vomeptkeedt Srkraak.+WFs der Alwnapwryewe: Nicht beksnnt Awabwirla Dispsore.~n arcinom dee rechten
Hauptbmeebw. '
31. 10Y4/87. P. Soh.,'t5rieeur, 59 Jabre. gohr starker Rewher: Taglich mindmtew 80.Zlgarettann bie
sum 6g.Iebem•
jahrs, duuah Ii0-g0 Zigecllbe pro Wooba .
6enYipe duQerc 6inurirkungen enJ die Aremuxpt: Keine.
Vmuapebade Yrkm.keupew der A/mnnporpr: In dee Am:mnma n:oM
.mmeikt
AnwomirAe Diap.oae: arainom im IWmn Uutqasobechppen.
Nikrorkopi"er B./sad: C+• .olidum..
32. 947/37. K. H.. Oberpoetmkmter, 88 Jahrer gehr starker Renobm mi4 dem 14. Lbaoelakm. .(Kdoe
nhbsre Anpbm
moglich.)
6anMiys dnpaeBinwirtrwpen ar/ die Atewee9s: Uagen dnen Ober 10 J.hre
beNehenden e6arken Hnsten inhagerte or Terpentin. •
Vorarpekewd. Xrkrrnkun9m dm Atmung.orgem: 8ait 10-12 Jahme ants
e:itum immer starker sunehmender Hueten. Asaromiuke. Diapnoee: Autgadebutm l.ungenomoinom im linken
obeme
NlUeueld. .
33. 1910(97. F. W. Z., 1Mmur. 70 Jahm. '
Bohr starker Rancher (genaw AnQaben kennen niaht mahr pmwht werdon).
8oeetipe euAere Siwroirkmyte an/ die AhmwQa• Kelw.
Vomspekanda Brkrarkrnpen der Almanytorya.e 8elt 19 Jabrrin weran die
' Atemwege atindig .erecldeimt.
Aeeaenaiw.ke Diopwora' WalnuUgroOet Oareirom der reehten Lange, sub•
pleural im obemn Teil doa Untsrl.ppew golegen.
Jfikraekopi.rAo Be(sad: a. aolidum. .
34. 609/9t. H. P:.'Km/tlabror. 52 Jahre. '
- Rehr starker Rarchw: 8 Zigaeran und mindeNena 20 Zigwettsn tigliah. Hin
und wieder tuoY Pidte. . . . . .
I
I

282 f10ARETTE LABELING AND ADVERTISING
8onsl7pe aupps BimoirFv.yea aa/ die Afammye: sutogaee, da .on Beruf
IfrefUohrer.
1'oranyeA<nde Erkranl.:wpen der ApnnnPaoryane: 11104 starker Huaeo, 1928
- Grippe nnd Lungencntaundung.
Anafmmieale' Diapaoee: Bmnohialenteinam der reuhten Lunge,
35. 1/38. H. M., Kaufmann, 69 Jahm. Behr starker Raucher: Voan 17. bin 25. IebenjaLra 30 Zigamtten
t6gli*
uit dem 25. Lebenejehm 8-10 Zigarmn; wkhrend des Knogdiemdea mehr•
8ondipe aupen Einanrhnnpen au/ die Ahn.anps: Keme• .
1'omngeaenrh 6r4raaknnpea der Adnn:eproryana: Nieht bekannt• :
til:nische Diapeoee: Bronchidcereinom. .'
36. 470/33. H. Z.. 48 Jehrn, Kaufm.nn. .
Urhr starker Rancher: T3glich 25 Zigaletlea RonNige aupen Einwirkwnpew aa/ die A/enifrrpaaKeine.
I'eranyeAende 6rkraxkrn/m dsr Alwenqeorymu: Niebt bekannt,~
Annfom:aeAs D{upnoee: Bronchialearoinom an derBihrkation in dm reohten .
Lun{lenoberlnppon hincinwsoheend. . .
37. 16E138. J. R., gehln.sser,. 58 Jahre. . .
h-hr starker Reucher. (Keine nkhers Angnban vorhanded.)-
Vondiye anpere Einarirkrnpen awj d'u Atemaspe: Rt war rott 1918-1936 im ,
Wrrk Levarckuseon tAtig. Er war in der InalallationewerkstatR der. Buchbinderei.
IICpMturecbkwatoi, Pholoableilung, dem Bnubetrieb, der Hotreinigung und
drm )hdicinallager naeheinender besehlftigt. 11131 wer er 9 Monnte im Arn•
'Verln•nhctricb n1e 8ehloeeer, .wnt atets In nichtchemiec6en Betrieben fttig.
I'omngrAende 6rCmnkanpen der Afmnnyeorprae: Mit 8 urd 46 Jakren Lnngen-
rnlriindung mchte, 6fteo HnkentsOndungen. -
AnmurnirrAe Diaynows: flvcinom des .eahtmr unteren Hwptbrnnehua.
38. 328J28. B. W., Lehrer, 66 Jnhre. ' ;~
. l4~hr starker Reucher: Tagliah 3-5 Zigarren oder mindeatena 20 Zigamttes
rmn 10. Lcbensjahre &b.
8onefipe dnpere Einuri.kunpsn aa/ die Afanwepe: „W. spielte .on Jugend an
whr oft Karten.Dabci wurde eo gereueht, da0 es Im Zimmer muwbmal gena
dnnkrl su®nh.•' (Nach Angnben dm Ebefrw.) ' I'emnyeAende ,BrkmtJampen'dar Atwnngeorpaaa Im Krfeg
Bronchitie, oft
Bnn,•binikatnrrh,
. I'omnyeAendes Traama: 1016 „Rippenquetechung mit Blutergu9 links".
.AaolowierAe Diagnose: Grcitqm dn mobten Uaterb.ppenhaupthronohua..
30. apf/3g• F. N., Mawhintn.cAkr.ar, 39 Jabm. 8rhr starker Rnaeher: 10 Ziganen t6glleh. D'onqipe
dnpere Eiatoirtenpen ar/ die Alemiepe: Nicbt bek.nnt, ,
1'onrnprAende irlrent.nyea der A/nrungsorpau: In der Anamoae nicht
vrnm•rkt. . . .
.leofaa,ied4 Diap.oee: HmnahialmreDmm eiaae Aette ds reohtm' Langen-
vlrrhplntu• ..Vi1•rodupiselsr Bs/uad: C., aolklum.
40. 170/33. A• A., Zimmermann, 60 Jnhm. tFbr rlerkei Rancher: R.uchte dauend hei der Arbeft• .
Wm.Nge anpers EinnirLvnpan ar/ die A/emurpe: Holsntw6: , 1•omnyrFemle Eraranlxngen der
Atmnwgroryane: F46bm oft Brunahiti4 '.
.inaronierke Diagnor: C.rcinan des linken HwptMatah.a ;
CIOARETTE LABELING AND ADVERTISING 283
41. !4g/36. A. Mo Bteinluuer, 66.Jahn.
9ehr starker Rancher; 30-60 g Pfeitentabak am Tag. .
BonMipe anpere Eiwrr'wkr+ypu an/-die Alemtaepc: Ja, bei gteinbruohubeitsa :
um1 beim Drnnnenbeu. Voma9tAende SrkraaLwapen der Atmwng.onpae: Mit 35 Jnhmn Rippenfel4 :
enta6ndung. . .
Aaem,eieahe Diagnose: Chmnieoh-indurimsnde Lungentuberkulore mit Anthre• kpe und verhorntem
P6tlempithela.rcinom in efner Kireme.
.
42. 25/37. B• 8eh., 81 Jebm, Invalids.
Schr starker Raucher: 250 g Tsbak pm Wooke.
Sonefipe anpen 6inarirlaaptn anf die Atemmepe: Nicht bekennt.
1'nrougehende., Erhanlvngrn der Afwun9sarpaae: In der Anmmaeee niebt
ter_merki. KfiniseAr Diapnose: Bmnebialcucinom.
43. 1083/34. W. R•, Invalids, 68 Yabm. '
Behr starker Raudmr: Zigwetten in der Jugend, Liemuf Pfeife wd .uktn
Zig.rron. (Zahlen k6nnen nicht engegeben wardun.) .
8onqips anpere Rinroirkrnpaa artJ die A/rwwyr: Nicht 6ekannt.
VaronpeAends B.Isank.nlen dar Al.rwpsnrpawe: Die I.uogea shul eohen roa
Jngend an „aahwwb" gnrmen; dnher mu9ts der Bemf ala 8teinmeta frubraitig
aufgegeben werden. . .
Anafon.ierAe Diayaaaer Broaoki.loareinam im mebten Oberlappen.
YiEro.lopiKAu Be/rnd: O.. medullem• '. 44. 6J38. A. W., Ma.ohinen.ohkreer. 60 Jahm, Starker
Rancher: 6 Zignrren und 200 g Tabnk Wmrhalb eiror Woche•
8oaetipe arparo 8iauirkrnpea on/ die Alnwrepe: Nioht bokannt• VoranpeAeade A'01banlwwpew dn'
A/mnnpsorgawe: Nicht bek.ent..
Analawi.rae Diaynorc: BronehWwralnao im Bemichs d.ee linken unfeee .
Braochus, - ; .
45. 88/29. M. B:, &isengie0ar, ap6ler Alth6ndlec, 33 Jahm.
Starker R.ucher: 2P-26 Zigaretten tlglioh.
SonNipe anpere 8iaarirlwapew aw/ dis Atenrax'.: R,auoh und Uamp/e hei da .
Bisengic9aei.
VorawpeAeade &rkrawlrnpen der A/mun9eorpane: B, hatte afob im Krieg dm Oeswergiftung augerogen and
mit dieser Zeit immer gebuetet. (Naoh Augahn;
der Ebofmu.) ' AnafaniscM Diagnoee:.Braaqhi.laarainom Im taokteo L.rngmabarbpp^'t
: 46. 705131. J. H., Montenr, 46 Jnhn. . .
' Starker R.noher: 20 Zigemtten t6gliob. 8oeeeige drpere 8inarirknnpen ar/ die Atemuepe: Nfeht
bokannt.
Vora.paw cnde Brt'rualrnpan dr Ahemqrorpwe: S Jahm nnte exitum „Lu)t -
rahmnents9ndung,• Ana/onrisrkt Diapaom: Bronohiakwninum doe 1{nkeo Longeooborleppene•
A(:krwtopierAer De/nnd: Platenepithelcararmm. .
47. 1378/36. A. W., Anatmieher, aptmr KeDuer, 83 Jehm.
Starker Rauclmr; 6-6 Zi6.nen em Tag. Ab and au Pkila
. 8mulige drpere BiawirFrnpen as/ die Alsmwprr Zigmettendunst in den Ora• wirlechnftnn, in danen er
eich ffmgem Zeft ala Kellnsr beNtigte. Farhen (Bkf
tarben u...) im AoatreicheehmuL .
sCzssszooi

CIGARETTE LABELING AND ADVERTISING 1 CIGARETTE LABELING AND ADVERTISING 285
284
Voraayehexde Erkrankuxpen der Ahnaxptarpune: In der AnmmZMte dokt
rermerkt. Axa/masrAc Diapnan: Droachi.lmraioom im MitAelgauho0 dee r.eYhs
4mge.
.vilmekapisrAer Be/und: Ca. aolidum. '
48. 22l/36. H. L.. Duchdruaker, 69 Jabre. ''
Starker Itaucher von Jugend .n. SonrHge m.Rtn Eimsirkxnyen awl die Alsmwepe: Bkdetaub. L hat 30
Jabrs hng nn der Ratationsmaschino gearboiteG 1908 Bleivergiltung.
1'ornnpeAende Erkronknngen der A/manQprpana.: Niokft bekaunt. ~Arm/oruiache Diagnose:
Bronchialcarcinom der linknn Lunge. Jl il•roaknpierAtr Be/und: Platteaepitbelcaninom,
46. 451/36. P. L, Invalidq 77 Jahre. Rtnrkcr Raucher: 6-7 Zigannn N.glicb.
Nouefiye uuperc Eiwurirkwnpen awl die Alemoepe: Nicht bekanut. ~1'o.angrAen,k &rlmxkvn6en ikr
Atmuapsorpant: In den ktsten J.hnn im NSnler regclmu6ig et.rkor Hueten. . KGuiecAe Diapxave:
Hronahiale.reinom~ der reubfeu Lunge: .
50. 563/28. W. F., Fubrunterne6mer. - Starker Rauc6er: 5 Zigarreu taglie6 oder Plef(e. Sonrtige
dupen Eix.rirkuapex au/ di< Alemx,e9c: Reine. • 1'o.enyrAem4 6rkroxkunpen der Almuxprorpas: Niaht
bekannt.: AxamwiseAe Diapnnre: ltronehi.lnrokmm im nchteo Lungmobarl.ppeo.
51. 2/38. M. V., Agent, 69 J.hm. . Btarker Raucher hir.:um 55. Lebentj.hroM d.oaeh m691ger B.neher.
Sonetiqe 4apere Einmirkwxpex ou/ die Akmwrya• „V. mugte als Angmtallter
am'l7irekr in achioehler und tNubbaltiger Lolt aeinen Bnruf nut9bea" (Nach
AnFmlm: der Ehefrau.) . . . .
I'onuyekende Erkroakrnpen dw Ahnrnpeorpoaa: In det• An.mmee' uMht rernwrkt. -
.{nn/omiache Diayaam: Beanuhulaaminopt der llukaa Lunga. . 52. 56/38. P. Sc6., Raufnann, 66 Jahre. .
. ' 8tarka< Raueher: 2gDg Tabak in der Woohe. Soxqige du/kn 8:ntoirkrxyen au/ die Aranmpr:
7l;.LLatauh belm Umbau (1'Mltenkgcn) van Wohnungon. I'umnprAcxde Erkrank.npmt dar Alxwpeargex.: Io
der An.maer niaht
•ermrrkt. . . .
Klixiarke Dqpnore: BronahWe.raim®. .
.63. 135131. R. H., f9ohuhmaeher, 60 Jahm. ,,
Ktnrker Rauclmr: Rtwa 67.igunn tagllah.
Wmafi6e 4xPere Einruirkxxpnt awl die Areuxrpe: 8tarb,.6lueud dar46 Jihrig®
Tldi4kit a1e 8c6uhmachor. ' 1'wnw~ekex~fa-ErWankunpea der Atneuno.orPsne: Nicht bek.adh '..
' KlixfecAe Diapnon: Bmaahi.laarairwm. , -.. . .
154. Tg7/31. A&, Taufobwffeur, 63 Jnhm. ..
Iharkcr Rauchm: 12-15 Ziguattan and 1-2 Zig.rmn Hglick. .
Nuxnriye dxaen Bixwirk+xpew au/ die Alemnepa: Autngam:
1'om,.ydam(e ErknnLrmpnt der AhwMmr9aae: Nicht hekaont....; .
.anaru,xier4e Diapxarst 1lcaooWnluroinom da linken I.unpnunt.rlappeM.
oVzssszooi
65. 63136. M. M., Arbeiter in einer Bkiwei9fabrik, 60 Jahre.
Starker Itaucher: 15 Zigarettan pro Tag.
Sonetiyc Lu(tere Eimuirlvnyen au/ die AWnwepe:. Bleietaub, wlthrend der Tiitig-
kait .le Arbeiter in eincr Blciwei6fobrik.
VoranpeAenda Erkrankungen dtr Atrnunprorpane: Nicht bekannt.
Anatomiaede Diapnoee: Bronchialcaminom •des reehten oboren Bronchua.
56. 247/38. 31. A., Agent, 53 Jahm.
Starker ltauchcr: 5 Zigarren t:glich und 30 g Tabak pro Wocha
Sonetiye riu/lere Einwirkunpen au/ die AkmunPe.• Keine.
Voranpe5ende Erkmnkunpen der Atmunpeorpaat: IEeine.
KRniecht Diapnon: Bronchialcaninom.
C. 61i0itro Ltnneher uud Nlchtfsuchcr.
b7. 691/36. F. Sch., Furbcr, 48 Jahre.
' Mu6iger Rwicher: 10 Zigarren und ein Paket Tabak in der Wocbe, kein
-
Lungenraucher.
Sonalipe §upere Eixwirlanpen awl (Iie A/emwepe: Anilindampfe heim Farben
and Reinigen von KlcidungeetiYcken. -(Naeh Angaben der Ehefrau.)
Vorunpekende Erkrankunpen der ,Atmunpaurpane: Niebt bekannt.
Anu/o,niecAe Diaynore: IUeiuap/clgro0ei Bronchulcarcinom im linken Ober-
lappen nabe dem Hilue. .
68. 1101/29. TI. M., Anrtroieher, 53 Jalue.
Mi6iger Raucher: Wenig Zigarren. -
Somutige aupere Einwbkunpen awl die Aeemuwye: Farben (Bleifarban!).
Vorunqehemle Erkrankun6en der Atxrunpeorpaxe: Nicht bekannt.
AnatorniccAe Diapnaec: Bronchialeaninoat im rechten Lungenunterlappen.
' 60. 226/31. J. 0., Ansttroicher, 61 Jahre. MuBigcr Itoucher: 2 'Ligarren tuglicb.
Soxatipe dujlers ~rxmirluxpen an/ dic Aten,wepe: Farben (Bleifarben!).
Vorunpehende Erkraxlvnpen der AtxmMnpeprpane: In der Anamnrae nickt .
vecmerkt. ' .
AnatomiuAe Diapnose: BronchiRkarcinorn der linken Lunge. 60. 636/37. H. E., Anetreicher, 64 Jahre. ~
Ala9igcr Raudrr: 100 g Pfcifentabah and 2 Zigarmn in der Wocbe bie sum
50. Lclwuejuhre; danue6etwa die Halite.
Smwtipe 4r.pere Einurirkungex aa/ die Atnnuvpe: Farben (Bleilarbonl).
Vomn6e4ende Erkrankaxyen der A/muxpeorpane: Nicht bekannt. . ' Anatomiacke Diagnose:
Bronchialcaninom dea raehten Hauptbrarchua.
AfikroekopierAer Bc/umi: C~ aolidum. '
61. 10g/38, W. R., An.lmicher. 43 Jahra
MaBiger Rauchcr.
' Sontlips dupen Eiuwirkunpea awl die Atemweye: Farban (Bleifarben!).
VoranpeAemle Erkrankungen der Atmunpeorpane: In der Anunnme niehl
vermcrkt ' Klixiseke D'wQnoet: Dronchialaareinom.
62. 332/32. P. R.,Arboiter in einer Farbenfabrik, 60 Jahre.
Me9iger Raucher: Woehentlich ein Pakct Tabak (25 g).
' Sonafige dvaere Eiwwirkunpex auf die Atemueeqe: Parben (Bluiier6on!).
VorunqeAende Erkrankanpex der'A/muxysorpene: Nieht bekaMt.
AnafonriecAe Dioplwar. Bronehialcareinom dea linken Lunbronoberlappen,
15-979 0-65-pt 2-19

286 CI6ARIiTTE LABELING AND ADVERTISING I CIpARETTE LABELING AND ADVERTIRINO• 287
63. 142/32. F. M., Fabrikarbeiter. 64 Jahro.
~
)lA6iger Raucher; 100 g Pfeifentnbak in der Woebe.
Sovenpe dupere &inanrkunpen am/ die A/emuvge: M. hat 15 Jahre lang am
llkiofen gcarbeitet; wihrend diener Zeit 3ma1 Bleivergiftung.
1'orrtnyeAende Srkra*k.wnpen der Atmunl7sorpana: 1918 Orippe.. -
AnatomieeAe Diapnore: Rronchialeareinom der recbten Lungenoberlnppnq.
Vikroekopircker Be/wnd: Adenoearuinom.
lN. 736/32. A. F., Seolierer, 62 Jahm.
alt8iger Rsucher: 50 g Pfeifentabek and 6 Zigaaen pro Woche.
Suxetipe uufkre &inmirkunpex au/ die Alemeorqe: Teerdkmp/e.
t'orangeAemle Brkrankunpen der Atmunprapana: Nicht bekannt. ,
.4natmniecke Diaprwe: Bronchialcaroinom.
dfihoekapietk<r Be/rnd: Ca. eolidum.
65. 14/35. L. R., Ilrahtweber, 40 J.hre. . .• 1 . MaBiger Raucher: 6 Zigwetten tiglich: Sonetige
daQere Binmirknnpen au/ die Afenmepe: Nieht nkher bckanat.
I'nmupekende Ahkrunkunpen der Atmnnpeurpant: Grippe.
.anurmnixhe Diagnose: Bronehialcarcinom der llnken Lunge. '
lai. 1144129. J. 8ch., Drahtweber, 34 Jahre.
)1a9i6rer Raucher: 6-8 Zigaretten tdglich bie sum Begina der Erkrankung..
Xonefiye 6u/ere Binmirkungen au/ d1e Atemnocqe: „Meralbtaub nnd Olduurt
eBhm:ul der Aueubung dee Handwerlu ale Dmhtweber." (Naeb Angaben der
lihahau.) - I'ornugrAtndes Traanra: Im Krieg Vertchhttung.
I'omnpehendc &rkmnkunpen der Ahnrnpmryane: Niebt bekannt.
.Inufomiccke Diapnase: BronChlalcarcinom der linken Lunge.
47. 874/31. O. H., Metallechlelfer, 65 Jahm. '
}1RBibrer Raucher: 60 g Pfeifentabak pre Wache, 3--6 Zigarren eaontagr.
•vonqige aupcrr Einroirkanpen aw/ die AtereueQe: MetuDataub, da von Berut
V.inllnrbcitcr. '
I'urnnprhenk Erkmnkungen der Atmmnpeeryane: NLcht 6ekann6 '
:Ixnlomiecke Diaynnae: Bronchialearcinom dee linken Lungenoberlappene.
.tlikroekopierAer Be/nnd: Plattenepithelosrcinom.
n`I. 711/35. P. K., Heir.er, 55 Jahre.
Mneiger Raucher: 8oantaga end in der Woebe manobmal elne Zigam.
Soxefipe audert Binwirkanpsn an/ dia AMnuupe: Nieht bekannk
1'umngekrmk Erkrankmpen der Annanpeorpuno: In der An.mnr.a nicht
YCn11Mtt.
/:lieierke Diapnose: Bronebialoaroinom des linken Lungennnterlappem.
un. 081/34. O. D., Uhrmauher, 67 Jahre.
11;f8iecr Raucher: 3-4 Pteifen und 2 Ziguven am Tag.
•c.1ndiye drffere A'inurirkungen au/ die Atsnrrwpe: Nicht bekannt.
I'lunn,/ekende 6rkrunknnpen der Atmnnpempane: Nicht bekannt.
:Ixnfnxlisrke Diapnose: Qaruinom dea reohten Hanptbronohua. ,
Mikm..kopiteker Be/.nd: C.a. rolidum.
7n. 746129. T. A., Werknaiater, 66 Jahre.
NaBipcr Itapcher: 2 Zigarron, 2-3 P/eifen un Tag. Son.,(ig< dutlere Biawirkwnpen ar/ dia Atenwqp:
Nicht bekannF
1'onrnyrkexde 8rkmnkunpen der A/rnungeorpane: Nicht beWnnt.
.4n.dornierke Diapnae: Cardnom des linken Hauptbmnebus.
1
1
1
71. 427/33. R.1L, Bnhreiner, 59 Jahrw. . Msgiger Raucher: 3-4 Pfeifen odor 3 Zigvron ttglich.
BOne{i9e dnpC1! Rinleirknn9en so/ die Atenawpe: Hohntaub, de von Barrf
ek+hreiner. Hat im Krieg 2 Jatire lang im Unterafaod gelebt. Reit dieaer Zeit d'e
enten Atembeechworden. .
Vornnpckcnde Erkrankunpen der Ahnnnpeurpnna: In der Anamne.e niohl
vermerkt. AnalaniecAe Diapxoee: Carcinom des rechteo Hanpthrnnahua.
Mikrorkopiseker Be/nnd: Plattenepitbelearuinom. 72. 499/26. P. W., Zimmermann, 65 Jabro. -
MS6iger Raucher. .
Sametipc aupere Binwirkunpen an/ die Afenuype: Holutaub.
Voranprkrnde &rkmnkanpen der AfwnnQaurpana: Mit 24 Jahren Lungea
ent.endung. 22 Jahn apiter etien6Da. 17 Jahn ep6ter eeneut, 1 Jahr daead
Grippe. Ana/omiwAe Diapnoee: Brmchial0ielnomm dea liuken Oberlappena.
73. 304/33. J. Qu., Kaufmann, 66 Jahre.
Mieiger Raucher: I Zigarre tagBoh und 50 g Tabak wAohentBeb.
Bonsripe duQen Binutirkxngsn an/ die A/ernunpe: Keine.
Vora>yeAcnds Erkrankrnpan der Atmrnpearpone: Ninht bekannt.
Anatomiscks Diapnoee: Bronchialcareinom der reohteu Lunge.
Mikroekopienler Be/und: q. tolidum.
74. 182136. H. K., Arbeiter, 50 Jahre. M49iger'Reuuher:
8anetipe duQerc 6inutirkntyen au/ die Alnnwpe: Nioht hekannt.
VoranpeAende &rkranhnpen der A/mmnnpearpnne:.1917 „Lungenepitrenkatarrh",
1925 Lungen- und Rippenfelk3nta0ndung.
Vurangeksnde Truumen: 1916 Vereeh6ttung, an.ohlie9end Blut.turs. 1917
abermalige Venohhttung, emeut Blutatura. f9eit der enten VenohBttung immn
Kursatmigkeit. AnaromiecAe Uiupwee: Bmnchiacarcinom Im reobten Lungenunterlappen
75. 435/35. F. K.. Kaufm.nn, 49 Jahre.
M86iger Rauchcr: 5-g Zigaretlen pro Tag, 3 Zigarron in der Woehe.
Sonelipe drQere Binulirknnpen au/ die Ateurunpe: Keine. '
VuranpeAende Brkrankuwgen der Atmnny.orpane: Nieht bekannt,
Anatomiecke Diagaaee: (:arcinom des rechten Hwptbronckus.
76. 1384/36. Eh. B., $tn.6enbahner, 57 Jnhm.
Mlgigar Rauoher.
8onetige drpere Biawirkunpen aw/ die Ateauup<: Nicht bekuint.
VamnprAeede 6rkrunkxnpsn der A/mnnysorgane: In der AnamneR nicN
vermerkt. Anatumiscke Diagnwe: Bronebialoeroinom im linken Lungenunterlappen.
77. 1396/37. J. R., Metallhohrer, 71 J.hre.
Ma9iger Raucher: 1-2 Pleifen Ngllch, 1-2 Zigareen eonntage.
8nna/ige aupere &inwirkanssn au/ die A/emmps: „R. war 17 Jabre lang al'
Bohrer t9tig. In diaeer Eigenechaft hatte er folgonde Metalle su verarbeiten:
Rotgu9, Meering, OuBeieen und Stahlbleche. Inbalatimum6ghchkeit von )tetsll.
eVub iet bei Rotgu6 und Meesing, welche einen geringen PronenWtz von BF.
enthalicn, gegeben." (Erkundigungen an der Arbeitwtelle.)
Zvz9sszooZ

288 CIGARETTE LABELING AND ADVERTISING I CIGARETTE LABELING AND ADVERTISING 289
I'
i
VomnprAsnde &rkvanlvnpea de. Atmmumpsorpane: In der Anemnese nicht
ewmerkt.
Ifhnieehe Diapnwe: Bmnchialcareinom der linken Lunge. 78. 1310/37. H. M., Packer, 48 Jahre. \IAOiger
Rancher: Tiglieh nur wenige Zigaretkn.
8onaripe ,tuillere k'inunikungen as/ die Atemuqre: Staub, 8ohatk Aaehe, (Wae
rim, 7.cit lang Arbeiter bei der 8chuttabfuhr.) .
1'omnyehcrvle.Brkrankvnpen der Abnrnp.orpawe: Im Krieg Bronchitis.
Annfmniecke Diagnose: Bronehialcarcinom der rechten Lunge, AfiLroskopierher Be/vnd: Ca. eulidum. 79.
75g/32. W. 8., Eieenbahneg 45 Jabrn. )lit6ihmr Rnucher: 6-10 Zigaretten am Tag.
Sonstipe MuQern Einurirkungen atu/ die A/emvepe: Niebt bekamt.
1'ornngeAende Brkraakangen der Atmwrpewpane: In dekt ArumrMae tticht
rrnoorkt.
F'omnyekendee Travma: 2 Jahro.nte e:itam Unfall mit HS.ktur von 6 Rippen.
Seub dnn Unfall 2-3mal blutiger Auawurf.
.Iwntonrische Diapnore: Bronchialcaminom der linken Lunge.
:VikroskoyierAer Be/nad: Arlenwardnom. 80. 331/38. A. Z., Zugfrlhrer, 78 Jahro. .
M30igcr Raucher: 2-3 Zigarren tdglich. '
:onMipe aupere Einurirkunpen av/ die Aternwqje: Rauch, RuB, Kohlenrtaub
(wihn•nd dee Berufeausubung als Zugf6hrer).
1'ornxgekende 6rkmnkrrnpen der Ahnvnpepyane: In der Annoneee nicht
rrrmcrkt.
.annlomiecke Diapeoee:. Brnnchinkarcinom dea reobten Lungenoberbppr.ns.
nl. 874/37. W. K., Behkarer, 48 Jahre.
UuBiger ltaucher: 1 packchen Tabak und 5 Rtumpen die ganre Wache.
Xonslipe dnlBere $inurirkungea an/ die Alepwege: Rauch, RuB. K. hat 14 Jabre
Innc •hn Hnndwcrk ala $r:hloayer in einem Lokechuppen auegeubt und mu8te sich
nll in Itnuchfdn6ren und Feucrkisten aufhalten. Hierbei war er atindig der stirketen
I:inwirktmg von Rauch, Ru0 und Kohlenstaub,auageeetat, so dag bin Auawurf
>trte e<•Immtsig geweeen eei. (Nech Angaben der Ebefrau.)
I'onnpehende 6rkmnkunpen der Atrnutpanrpana: 2 Jahn+ ante exitum Bron-
hitia•
.4.alomierAe Dinpnwe: Bronchialeaeeinom im rechten Lungenoberlappen.
a'-r. 601/32. R. N., Emailliemr, be Jabre.
JfiiOiVCr Itauclwr: 4 Zignrmn und 50 g Tabsk im Monat.
Sou.fi0e unpere Binwirkunyen na/ die Alernwepe: Bleietaub wlbrord der Be-
ruf ndibung nle Emaillierer.
I•ornuXhenAe Brkrankunpew der Abmnprorpane: In der Anamneee nieht
vrnuvrkt.
:Inn/nn,isrke Ihageoee: Bronchulrareinom der linken Lunge. . .
.Ifikrwlropirk<r Befund: Ca. enlidum. . r3. ;,9u/34. H. L., Fabrikarbeiter. 53 Jahre. '. '.
}IeOiFn•r ltauuher: 10Zigareth•n tkglioh. '
•cnndi~e unQere Binwhkunpm an/ die Alemvrqe: K. w.r wihmnd des Krfeges
~•Inbn• Iang uln Arbeiter in einer Munitiondabrik tktig. I'onrnyekeade Brkrankvnpen der
Aln.nngeorpawe: In der Arumnese nkht
cvmierkt. .. . . .
VomnqeAendei Trauma: 2 Jabre ante eaitum Rippenbnrch reehta.
Anatomisehe Diagnose: Bronchialcarcinom der ]kdren Lunge.
Afikrwkoyier•ker Be/und: Ca. solidum. .
84. 1504/37. A. 8ch., Hausffrau, 60 Jahro.
Nichtraucherio.
8onet(pe auflere 6invrirkunpen av/ die Alenruyte: WAhmnd de. Krieges 2jkhrife
Titigkeit in einer Munitionsfabrik.
VornnOrAende &rkmnkunpen der Annunpeapaat: Mit 30 Jahren Rippenfd.
entaitndung.
AnalomierAe Diapnose: Bronchialcarcinom der rechten Lunge.
85. 811/29. E. L., Packerin, 28 Jahro.
~ Nichtmuchorin. 6onseige unJ3ere Einudrkunpes nu/ die Alemwtpe: L. hat wlhrend des Krkry,++
18ngeri: Zeit inteiner ZOndkapeel- und Zundhutchenfabrik, ferner 8 Jahre lercrr
in einer Schraubenfabrik gearbeitet.
. Vorangehende 6rkrankattgen der Atmunpeorganr: Nicht bekennt.
Anatorniseke Diagnose: Rronchialcarcinom des linken Hauptbronehus.
86. 622/33. M. W., Hauafnu, 50 Jahre.
Nichtraucherin.
Sonntiye 3uFere Finunrkungen au/ die A/emvept.: W. war wibrend des ganuw
Weltkriugea ale Arbeiterin in einer Munitionefabrik beanh8ftigt.
VorunyeAende &rkrankunpen der Atmunqsorpaee:. Nicbt beknnnt.
AnatmniecAe Diageoae: Bronchialcarcinom der tecbten Lunge.
Mikroskopiecker Be/und: Ca. eulidum.
97. 105/30. A. H., Heuafrsu, 26 Jahre.
Nichtrauchcrin.
8onalige av(iere kin+oirkunpes anf die A/ernreepe: Tabakebub wahrend ein+
2jihrigen Tktigkeit 410 Arbeiterin in einer Zigarettenfabrik.
Vorunprhende 6rkrankvnpen der Almvnlinorpowe: Nieht.t bekannt.
Analomieeke Diapnoae: Carcinom des linken Hauptbronchua.
88. 335/30. M. H.; Haudr.u, 64 Jahre.
Nichtraucherin.
Bonsfige AvDen Biwroirkunpen an/ die Alernwrpu Keine. .
Voranyekende•Srkmnkunpen der Ahnnnpsurparu: Nicht bekannt.
Asaforniscke Diapnoee: Bronchislcarcinom der linken Lunge.
89. 26f/38. R. 0., Hauefrau. . Nichtravcherin.
8onafipe au//en &inurirknnpen an/ die Alemvrq/e: Rauch-. und 8lureentwirk•
lung einer der Wohnung unmittelbar gegenuheHiegenden chemirchen Fabrik.
Vorauyekewfe 6rkmnkutrqen der Atmunpeorpawe: Nicht bekaunt.
XlinixcAe Diupnwc: Bronebialcarcinom.
90. 1304/39. J. K., Bausirau, 48 Jahre.
Nichtraucherin. , '
Sonatipe auffere Einrdrkunpen an/ die Atereureps: Keine.
Voranye#ende Srkrankunpen der Atmnnpawpane: 18 Jahre ante eaitum Aufen4
halt in cinem Erholungsbeim fur „Lungenschwauho".
- Yomnpehenda Traama: 1923 „Lunbrenri8" dumh 8tura.
Anntumier.ke Diagnwe: Bronchialcarcinom im linken Lungonunterlappen.
Mikrwkopi.cker Be/and: Plattenepithclcaminom.
?'P?e969Z00t

.~-o- v...#/e•.. sM .L..
290
CIpARE1TE LABELING AND ADVERTISING
91. 1075133. G. H., Hsudraw 64 Js6re. Nichtrsucherin. .
Sonetige duQero Sierairkuu9es au/ die Akmwepa: Kelm. 1'uran9rAende Brkrunkanpen der Atmunpeoryane:
In der Anemnsa+ nieht
wrmerkt. '
AnabmiacAe Diap.ora: Bronchi.losrcinem im rechten Lungenunterinppen.
92. 640/38. A. F., Hauefnn und Buglerin, 59 Jnbe. ::ichtraucherin.
Son.lipt aupers 8iwwirkanpea aaf dic Atesureps: Wsr 30 Jabm l.ng als B6g-
4•rinvon Btarkeweeche t6tig. Nicht baksnnt: 1'orungekende 8rkrankanptw der AMwupaurpaw; ..
Aealomisd.e Diap.oa: Brortchielraminom der linken Lunge,
93. 36/35. E. R., H.uatrau, 65 Jshre.
Nichtiaucherin. ' . .
Sontiq'e'~d'npere Biwmirkuayen as/ dis Atemnspe: Keinm/ .
. 1'ornny....nde k'rkrankeAgCn der AtmalrpeelQane:-Nleht bekemlt.
.feuromiecbe Dia9noss: Bronchi.katrarom im reobten LrngenobsrLppen.
94. 379/31. L.1f., Artist, 33 Jehre. Nielnrsucher.
Nonsfige daptre Siuwirku+pes arf die Atemwt)/e: Nicht beknnut.
1'onrnpeAende 6rMnnkaeyen der Ahwawpeor9ane: Mit 21 Jeh.en Luogen-
,nlxihnlnng. Mit 26 Jahren erneut Lungenenteendung. Mit 31 Jshren ement
I.nn4nan•nte0ndung mit R6ckia1l. '
-:Inuron.irAe Diapnoaer Bronehulcsrcinom der rechten Lunge.
9u. 145138. H. M., gohreinermeister, 68 Jehre. Sirbtreucher.
Nonalipe auQere Einwirk'anqnr na/ die AumuqM: Holratnub. 1'orangehende Erkrenkanpen der
Atmwnpeorpane: Nicht hekaunt.
:Indomische Diagnose: Ca. rsmi eperterislis palm. de:t.
Ml. 070/3g. A. F.. Arbeiter, 46 Jahre.
Nivbtrouchcr.
y,n.fige uxpere Ainreirkauqaa a./ die Atemwepe: „F. war von 19Y3-IgBB Im
l1m,mollw•tricb des Werkes Uerdingen beech6ltigt. Es handelt sieh bier um ein
,in.nudlrehre Chromat-Lungencsrdnom."' (Mitteilung der Leiteq der Medisi-
hrn l'oliklinik der LG., Dr. tVdf/.) I'onrnpeheruh Erkronkun9enn der Atmse9eurpaae.; Mit 19 Jehren
„Lungen-
yilrsnknnvrlf'.l:finieche Din(pwe: Bronchinlnrcinam dee recbten Lungenunterbppenn.
5. Ergebni98e nn9erer Unter9uehuogen.
a) Tabakrouchen.
Von ilen hi
.•q_ Uirlen RuL• er aufgefuhrten 86 msnnlichen Lungenkrebekrenken_
1. Extreme Rnucher: 25.=29,07%.
_. Sehi starke Raucher: 18=20,93%.
3. Starke Raucher: 13=15,12%. .
4. NiiOige Raucher: 27=31,39%. '
-i: \ichtraucher: 3=3,49%.
AND ADVERT1BINp
291
Ein Vergleioh mit den Angaben 9ber den tgg]iehan Tnbakverbrsuch, '
erhoben bei einer gleichen Anrabl von geeunden Mannern dereel6rn ~
Alterettufe, erwei9t, welch ein gewaltiger Unterechied zwinchen dieem
Werten und dem normalen Tnbakverbrsuah beeteht, golgende Gegen.
uberstellung bringt dies sum Auedruck:
Tsbelle 8. Die Verteilung dee tkgliohen Tebak.erbr.uohee bei 8e mtne.
lichen Lungenkrebekrenken gegen8ber 8g gesunden Mknnern.
Abrolu4 Eehl ProaratW,l
tree,-
thob
&~~ R6e1~''~ (taglj4her Verhewnb
von - 10=111 Zigen.,y mo~ sy
35 Zigaretten, mebr elr go g pteifea-
t
b
s
ek)
. . . . . . . .
Bekr Nurks Baar.ler (7-p Zigaeren,
20--35 Zigarettcn, 38--gO g Pfeifen.
) . . . . . . . . . .
Sturke Ru.ehrr (4-8 Zigarree, 16 bis
25 Zigsretten, 21-3e g Pfeifen-
tabsk) . . . . . . . .
dfd~@+Be Raaekd (1-3 Zigerten,.l bie
15 Zige.etten, 1-20 g Pfeiten-
t
h.k
.
)
. , . . . . . . . .
NichouucAer .
18
18
27
8
3,49
18,Y8
Zussmmen . . , .
86
88 IOOOp
ipp,qf
Auch die $erecknungder im
men en• ~Zen ~giich verrauchten Tabak•
g bietet, wie Abb. 2 seigt, einen eehr eindruekevollen Vergleirh.
Weit mehr ale die doppelten Mengen (2900g Tabak) wurden vm
den 86 Lungenkrebekranken im Vergleich su der gleichen AnsnLl von
-- geeunde p
CIpARETTE LABELING
_n ernonen (1250g) verrsuchtl
Auf Grund der ponftiven Rennltate in tler tkr-
' experimentellenForschungwiederhierniedergelegh~n
Untersuchungen an einem grnfferen Krankengld,
welche die gewaltige Verbreitung den Tnbaknbtwe,
linter den Lungenkrebekranken eindeutig unter Deuri.
etellen, gelangen wir su der tlberaeugung, da~@ dor
Tabakraueken afe eine u.ic7dipe ~at
f
k
e
e
angaah d
ALC.L,Oernlmvpre / primaren Lynyancarciaoraa JealateM. Der riraace eaenknee
/h
dn Npkh .•er. I AnetiegdeaTabakterbrau
w.vehtrn T.bekr m elua in dea ktzten.JaArzehnlu
oremm. A - ~f , ie$ an erakr Stelle
enLmryenkrenrAren- /ily die ZanaAme dee Frimunz
Lan RMIe1
t.o~ d- ~.1 aa er- _...~-_ ,-- noms rerontarortfieA ru nureken. .. .
eeuaen Perrmen. • 1 ZI
garro = 5 g, I Zig.rette ~ 0,8 g.
orusde
41
14
vanenLun.
renkrcb-
tuentm
81,39
47,68
Uzssszooi

292
CIGABETTE LABELING AND ADVERTISING
Dafl unter den Lungenkrebskranken such msflige Rancher und
\ichtraucher anzutreffen sind, hier etwa in rJs der Falle-, epricht dafur,
dn6 ee auller demTabakrauchen noch andere krebeerzeugende Momente
Fibt. In Obereinstimmung hieran steht die Tateache, da8 in unserem
Arankengut die Beamtenbemfe und die in reiner Atemluft srbeitenden
14•rnfe, wie Kaufleute, Angestellte, Wirte nsw. sich fast auenahmsloe
untor den starken Rauchern befinden, wahrend sich in den moisten
Vrillen bei den maDigen Bauohem und Nichtrauchern sonatige, meist
IK•mflicbe Einwirkungen auf die Atemwege nachweisen lasrseen. Im
Inlgenden soil die Frage gepr(ift werden, wieweit diese Einwirkungen
nlx ursechliche Momente Me die Entstehung der Krsnkheit in Betracht
rll r.lehen sind.
b) 3onatfpe duBere Einudrkunpen auJ die A(emroepe-
Von Blair Bell ging die Anschauung sue, dsli das Bleii imetande
w•i, cine elektiv zerettirende Wirkung auf die Krebezellen suezuGben.
Blair Bell verwandte daa Blei therapeutiech bei Krebekranken und -
L•riohtete irber eine be*chtenewerte Zshl (65 bei 300) von Fallen, die
,lurch dieee Maflnshme von der Krankheit geheilt worden eeiri sollen.
9ii,,o An,chauung Blair Belle wurde jedocb epeter von anderen Unter-
nirhern beatritten, welche sowohl bei genaner Befolgung der von Blair
lldf angewandten Methoden wie such unter Hinzufugung einiger
Malifikationen zu vSllig negativen Ergebnissen gelangt sind. Da Beno
L•+rlueibt eine Reihe von Fsllen, bei denen bei dauemdem beruflichem
honlakt und naeh Vergiftung mit Blei der Krebe efch ungestSrt bef
crrhfJtniema8ig jungen Individuen entwickeln konnte. Auf dem
inlrmationalen Krebekongre8 in London im Jahre 1928 standen eich
hi•ide Anechauungen gegenuber, und Blair Bell wurde hier auf dem
ltobietc der Praxis gedch)agen. Baeil'Hume, Burton T. 6impeos, A. P.
Thumean berichteten iiber ein v8lliges Vereagen der Bleitherapie.
.\u,•h Stanley IV yard kam zu dem Ergebnis, da6kolloidales Blei abso-
Inl wertlos fur die Behandlung von malignen Gewacheen eei.
\1'ir gehen hier deahalbsuf dieee Ilage naher ein, weil une sufge-
4JIvn i%t, da6 unter den von uns beobaohteten 17rkrankungifallen an
l.nn^enkrebs Angeh6rige jener Berufe,in denen dee Blei zur Verarbei-
twi, konmrt, in einer eehr gro9en Anzahl vertreten eind. Schon von
•~• !nnhrr wurdo darsuf hingewiesen, dsll die Berufe Metallsrbeiter,
KL,nipner, Schriftaetzer, Arbeiter in Drvwkereien, verkultnismigig oft
mrt.•rJen Knmken angetroffen werden,und die IienntnisaudererArbeiten
1:h,r dnn jrrimfire Lungencareinom, die such die verechiedenen Berufe
drr krnnkcn bcrucksichtigt haben, erlaubt ee une, zu behaupten, dafl
Ircimifrc Lungcncarcinom die AngehSrigen derjenigen Bemfs-
owr•n, in denen ein engerer Kontakt mit Blei besteht, beeondere heufig
CIGARETTE LABELING AND ADVERTIB[NG
293
befi{Ilt. Wir etimmen mit Da
einer Bona Gber•ein, wenn wir die Annahmr
elektiv echiidigenden Wirkung dee Bleis auf die Krebszeflen be..
zweifeln, echon aus der Erwagung heraus, daq das Blei, wphrend dn
Berofsarbeit in den Organiemus sufgenommen, einen zereturendm
Einflu8 aut den Krebs aueuben bzw. die Entatebung der Krebezellen
und das Auftrefsn-von Metaetaeen verhindern mupte. Vornehmlich
mti8te dies beim primaren Lungeneareinom der Fall sein, wo doeh
das Slei, von den Kranken in gro0en Mengen durch die Atemwege in
die Lungen aufgenemmen, die Mbgliehkeit hutte,
rlro krelrazerstBrenJe an Ort und $telk
Wirksamkeit zur Entfaltung mn bringen, sodng
dre
Blerarberter gerade von dieeer Krankheit verachont bleiben
mugten,
- Dae Gegentcil konnten wie feetstellen: Unter 86 mAnnlichen Lunges.
krcbakranken befinden eich 17, welche beruflich in auagedehntem Om.
fange mit Bleistaub in BerGhrung'gekommen eind. Auf die einzelnen
Berufsarten verteilen eich diese Kranken wie folgt: 7 Arurtreicha,
5 Blefarbelter, 3 Inetallateure und 2 Buchdrucker. Von diesen war bei
2 Kranken in der Anamneee eine frGhere Bleivergiftung erwiihnt, wn
mit Ruckaicht darauf, da0 wir nur bei einem Teil der Kranken die Vor•
geschichte kennen, sehr bemerkenswert fet. Weitere 13 Kranke gr.
horten Berufen an, in denen verschiedene Metalle zur VerarbeituaF
konunen, und zwar: 3 8vhloeser, 4 hfsschinenechloeser, 2 Metallaehleiter.
2 Drahtweber, I Eisengietfer und 1 Werkmeistec Bel den Metallschld.
fern rmd Drahtwebern iet eine Inhalationemoglichkeit von Metull
etaub wahrend der Arbeit in etarkstem DLffs gegeben. Auf Grund dieser unserer Beobschtungen neigen
wir zu der Annshme,
da8 die Inhalation von Bleistaub eiuen fitrdernden Einflup auf dir
Entetehung des primaren Lungencareinome aueubt. Die hohe Za1J drr
Berufe, in denen Blei bzw. chemieehe Verbindungen des Bleis zur Ver
arbeitung kommen, wie iiberhaupt der metallverarbcitenden Berufe,
die unter den Erkrankungafallen an Lungenkrebs gefunden werdir,
veranlaflt jedenfalls fGr die Zukunft zu einer erhohten Ardmerksam•
keit in der Frage, ob eino geschwuleterregende Wirkung der Mctslk
bzw. deren Verbindungen allein in einer, mechardschen Reizeinw'irkun:
zu suchen ist, oder ob bier eine epezifiech wirkeame Komponente eirw
Rulle spiolt. Verschiedene Metalle bzw, deren Verbirnlungcn, wic z. g.
dns Chrom, hsben erat in den letzten Jahrzehnten eino zunebmemk
handwerkliche Verarbeitung gefunden, was auch fur die olxm angr
fuhrten Bcrufearten zutrifft. Die in neueater Zeit gemachten Beobnclr .
tungen einer auffallenden If6ufung des prim"aren Lungencurcfuomg le+
Arbcitern in Chromatbetrieben der chemischen Industrie verweivr,
auf (lie hohe Bedeutung der Chromate fur die Entstehung des primuren
Lungencarefnome•
;k
Vpzssszooi

294
CIGARETPE LABELING AND ADVERTISING
Nahere Mitteilungen hieraher liegen von Alu.end, Barka und Jaw vor. Vnn
'kn S0 Lungenkn:bskisnken, die in kliniecher Beobscbtung der Verfener stsnden,
mtatnmmten 9 einem Arbeitorkreie, welcher in einem beetimmten Betriebetel d,w Oricsheimer Werkee der
chemiecben (:m8industria bewWtftig6 war. In dieeem
.•it 1951 etillgelogten Werkeabechnitt wurden hsuptWchlich Chromat, Sebwelel-
,fmrr, Sslmiuire und Sulfat hergeetellt. 1linzu kommen noch 6 Falle gleicher
Srt vun Cbromatsrbeitem, die durch ambulsnte RAntgenuntereuchung disgneetiaah
c,-ktirt wenlen konnten, eoda6 Vertesaer uber inageaamt 15 Erkrsnkungefelle,
rmn donen 11 epiter ecsiert wurden, vertugen.
14ozentunt berechnet eich der Anteil der krebekrsnken Betriebsmitgliedcr
6, Cbromntteik.re im Rahmen des kliniechen und smbukmten Kmbebeobnebtunge-
_au+lroi Griesheimer Arbeitem von 1928--1938 au14D%I Dieae Feetatellungen
x,mlrn durch gleichlsutende Beobachtungnn von Groee in snderen Chromut-
Irlrirbcn bestltigt, so ds0 die Tatasche besteht; da6'sile wichtigsten Chromnt-
htnken Dcutachfande unter ih h~ ~ ~bsehtungen durch d ee H nsnfttgung
.ris•n haben. Wir ergimzen _-
.in.•n Bnllee aue unecrem ]Cnnkengut (9g). _
1niLJli/,rorweiee seigen die altemn, eait mehreren dahren etill~ luka uodJanas
-inm rehlenma8ig gr81k'ren Anteil der Erkrsnkungen. A(rorae.
Inhn•n diee sal die traher viel echleehteren Arbeitsverhaltnime and die Veralterung
dkr Icdmischen Einriebtungen suruck, die eine bygienisch einw.ndfreie Ver.
drldnm; tier Arbeit nicht gewihrkieten konnten.
:Ituvne, Barte und Jonae mseben den Chromatetaub in enter Linb far die
.
And,w•ntetehung verantwortlich, weloher in Form des faingemshkmen Bnh-
;m.luknre, des Chromeieenstteins oder des kryetallieierten Bichromster bel der
Beruf+auenbung von den Arbeitern in bedeutenden Mengen inbsliert
vinl. Neben den ortlichen Itciswirkungen kommt such den Altgemqinwirkungen
.I-a rlu•miscben Agens oitra susechlsggebende RuBe su. :1 von den 10 in uneeren Krankheitsf5llen
aufgefuhrten Frauen (84,
<:.• >zG), ferner tier Arbeiter H. L. (83) waren wahrend des Weltkrieges
Zeit hindurch in einer Munitionsfabrik mit der Hereteltung von
Vunition beschuftigt. Unter welchen itu8eren Bedingungen sich diese
.1rlx•it vollzog; insbeaondere welche ehemiachen 8toffe von den
IG;mkrn hier verarbeitet wurden, konnten wir nachtrnglich nicht
-mrhr ermittcln. Dem „Handbuch der Berufekrattkhciten' von
A-:IxA entnehtoen wir, de6 zur Munitioneheretellung p. a. ven
e:uodt wenlen: Kohle, SalpetoR Schwefel, Phosphor, Queckeilber,
I:b•i,cvtat, Cbromato, aromatieche Kohlenwaeseretoffe, Pikrinsoure
a1w. Die Tateache, dn6 sich die Angabe uber eine fruhere Beschaf-
:icnn¢ in einer Munitionefebrik im Rahmen der 99 Krankhcitefalle
Iwal wiraerholt, und allein von 10 1+4auen 3 diese Betatigung ausgc-
hatten, ven(icnt Beachtung. Die verhnltnismfi8ig gro0e Zeit-
bis zum Apftreten der Krankheit, welche bier zwiechen 10 und
1<,1uhn•n liegt, epricht nicht gegen einon ursliichlichen Zusammenhang
-xi.,hon dieser 13ctiitigung und der eputeron Erkrankung, winl doch
'.. .•mrin cine achr lange Lntenzzcit (bie zu 3 Jahrzrhnten) fiir die Ent-
•5'1umg d" primiiren Lmrgencareinome bei gcwerbliehen Arbeitern
CIGAREITE LABELING AND ADVERTISING
295
anerkaunt (vgl. hierzu den „Schneeberger Lungenkrnbs" und die „Chro.
mat-Lungenkrebae•')• "
Der Farber F. Sob. (57) aue unserem Krankengut war wiihrend.
eeiner Berufesusubung at'sndig der Inhalation von Anilindampfen aue-
geaetzt. AuOer 2 Fallen von gleichzeitigem C,arcinom einer Niere neben
Blasenkrebe Leue
( nberga') nind qnilintumoren neeh den bisherigen Br
obachtungen nor in der Harnblase, wo eine Anreicherung der wirk-
eemen Stoffe zustande kommt, Jokalisiert. DiesbezGgliche Mitteilungen
iiber dae Entetehen eines Caroinome der Bronchien au( dem Boden elner
lange Zeit bestehenden Einwirkung von Anilindimpfen Ijegen nicht
vor, doch iet eine sblche Mtiglichkeit nicht von der Hand zu weisen.
Bemerkenewert ist such die Mitteilung der Angeherigen des 9chloseerr
W. K. (81), da8 dieser eein $chloeeerhsndwerk in einem Lokechuppen
aueubte und dabei der etiirketen Einwirkung von Ru6, Rauch ural
Kohlenetaub auegeaetzt war, soda0 sein Auawurf etets grolk- Beimen.
gungen dieser Produkte enthielt. Auch der Zugfuhrer A. Z. (gp)ttat
einen sehr gro0en Teil eeines Lebens in ru6iger Luft verbracht. Bei
diesen Kranken waren die Bchleimbaute der Bronebien einer etandig
sich wiederholenden Reizeinwirkung grolier Mengen von inhalierten
RuOpartikelchen suegesetzt. Durch intensive Einwirkung von Ru6 hervorgerufene Krebebih
dung, wie der 8crotalkrobs derKaminfeger, iat bieher nur an deruu6oren
' Haut beobachtet worden. Wir verweieen in diesem Zussmmenhang aut
Versuche von ,6eelip und Benipnae, die 100 Mause elner inteneiven Ru6-
einwirkung sussetzten und bei 8% der Vereuohetiere gegeniiber 2% bci
. den Kontrolltieren hietologiaoh ein Adenocsroinom der Bronchien nach-
weisen konnten. Die im Alter von 26 Jahren verstorbene Hauefrsu A. H. (86) war
2 Jahre lang sle Arbeiterin in einer Zigarettenfabrik tatig. Auf ein
hbufiges Vorkommnis des Lungenoarcinome bei Tabakarbeitern winl
in der Literatur mehrfaeh hingewiesen. Enper hdlt die Hiiu[ung diescr
Erkrankung, die er bei Arbeitern der Zigaretteninduetrie in Leipzig
beobschten konnte, im Hinblick auf die geringe Verbreitung dieen
Gewerbes in Loipzig ttir beeundem bemerkenswert. SeyJarf6 bezeichnet '
des Lungencarcinom ala eine typieche Berufekrankheit bei Ar•oeitern der
Tabakinduetrie. Von den Autoren wird die Reizeinwirkung des inhalier-
ten Tabakstaubes zur Erklitrung fLr dae h6ufige Auftreten dos Ltmgen•
carcinome bei Tabakarbeitern herangezogen• Iet es aber nicht nahc•
liegend, gerade bei diesen Arbeitern snch an den Tabakabueue zu denken!
Verwiesen sei ferner auf Fall 45, wo eich die Angabe ciner Gasver•
giftung wuhrond des Weltkriegea findet, welehe bis zum Zeitpunkt tier
Krebsentstehung forWauernde SehlWigungen der Atmungsorgano hin•
torlic6,
sp%ssszoot

{I
296 CIGARETTE LABELING AND ADVERTISING
.
e) Grippe.
Im Jahre 1927 wurde Kbin von einer 6rippewelle gr86eren Aru-
mn8es heimgesucht, von der ein bedeutender Teil dee Bevtilkerung er-
fnOt wurde, soda8 wkhrend dieser Zeit die Krankenhi:ueer der St+dt
mit Grippekranken vberf911t waren. In dam dsrauffotgenden Jshre atia6 ,Iie Zabl der Lungencaroinume,
die im Pathologiechen ;~ und erreiohte
ccrsitnt zur Sektion gelangten, urn mehr als dam Doppe , .
,irro Hohe, welohe die Zahlen der vorauegogangenen Jahre weit iuber-
rnot, und die auch his heute nioht wieder beobachtet wurdn. Die Dar-.
arlhmg in Abb. I(eingangs aufgefiihrt) zeigt aehr einnigllig dieee ee-
Ireblicbo Schwankung nach oben, dureh die der kontinuierliche Anatieg
der jehrlich sezierten Lungenkrebefslle eine echrnffe Unterbreehung
,rtshrt. Wir regietrieren hier beide Erecheinungen, die in der Ab-
h:4ngigkeit ibres zeitlichen Ablaufes eine nkhere Verbindung zueinander
rcrmuten lnasen. Schon Berbtiaper wien im Hinblick auf die in Jens und
in anderon St6dten beobachtete deutliche Zunahme der Lungenosroi-e nemo in den Jahren nach der
gro8en Grippeepidemie zu Auegsng doe
11'tdtkrieges suf die Bedeutung der Grippe fdr die Xtiologiefrage dee
primnron Lungencarcinorne bin. Aekanazy hst eine Reihe von Fallen
!n•nehrieben, bei denen im Anschlu0 an eine Grippeerkrankung eine
)L•taplasie dam Bronchialopithele nachge*lesen werden konute, die or
ol< „pri[cancer8ees Ereignis" deutet.
L'ily die Zuaammenatellung der Krsnkheitafl;lle haben wrr neben der
Urippe such die iibrigen entznnd6chen Erkrankungcn der Atmunge-
~.rl,ene, wie akute und chronisebe Bronchitis. Pneumonia und Pleuritis
4 riickaichtigt, Affektionen, denen eine begiln.tigende Wirkung suf
die Entatehungdee primiiren Lungenoareinoms von verechiedenen
Autoren zuerkannt wird.
Unter Hersnziehung der une sug6ngliohen 47 Krsnkengeecbe~k~
larelnt wir bei 3 Kranken die Angabe fiber eine frqhere Grippee
krmg. 8 batten fruher eine Bronchitie, 3 eine Lungenentz~tndyum
:I cine RippenfellontzOndung durcbgemscht, Erkrankungen, .
7,-il schon viele Jahre suruckliegen. Bei 2 Kranken (40, 72) batten
-delrc cntzOndliche Affektionen die Atmungeorgane, welohe teet etSn-
•tie cinor ,intensiven Stsubeinwirkung ausgeeetst wsren, wiederholt
!Mroffen. F.in Kranker (94) hatte in einem Zeitraum von 10 Jahren
am:d cine Lungenentzundung durchgemscht. In 28 Filllen war elne
.ur:umgegnngene Erkrankung der Atmungsorgane nicht in der Ana-
•+movc vcrmerkt. Wir wahlen mit Absicht diese Bezeichnung: , In der
.\nnnmese nicht vermerkt", weil dam Fehlen einer Angabe uber fruhere
b:rkraukungen der . Atmungsorgsne dieaelben nicht aueechlie8t, eei ee,
--il der Krnnke_ eine solche vcrgoesen oder ibre Erwahnung unterlaeeen
"u, xci re, da8 bci der Erhebung der Anamnesen diesen Erkrsnkungen
sVzssszooi
CIGARETTE LABELING AND ADVERTISING
297
nicht mit der f8r unaero Belange notwendigen Aufinerkeamkeit nnd .
Sorgfalt nachgeforecht wurde. Die Zahl der Lungenkrebekrankn,
die fruher eine Erkrankung der Atmungeorgane durchgemacht haben,
ist daher wahrscheinlich grBRer ale die von uns hier ermittolte Zahl.
Diees iet daher zur Aufetellung einee Vergleichee mit gesunden Per-
sonen nicht geeignet.
Die Krankengesehichten sus dem Jahre 1928, die uns wichtige .
Aufscbiiieee iiber die Bedeutung der Grippe hiitten vermitteln konneq
waren uns leidcr zum grUBten Teil nicht mehr zugAnglich, und tlir
wenigen, die uns zugsnglich waren, eagten niehte Bestimmtes sus. Dc,
Verbiiltnis der mrinnlichen su den weiblichen Lungenkrebskmnken,
- dieim Jahre 1928 zur Sektion kamen, batte, wie wir nachtriiglich teet.
gestetlt haben, im Vergleich zu den anderen Jahren keine Abiinderunf
erfahren, es belief sich auf 5:1.
-Abschlie6end eei noch auf Fall 41 hingewiesen, wo der Lungen.
krebs auf dam Boden einer tuberkuloeen Kaverne entetanden iet.
Zusammenfass.Dns.
Wir haben somit an einem gro8eren Krankengut die Frage gepruft,
welche Momenta fiir die Zunahme dam prim'Aren Lungencarcinoms ver
antwortlich zu machen eind und etellen ale wichtigetep Moment do-
Tabakrauchen heraue.
Diese Tateaohe verpflichtet une, durch Aufklerungen und Hinweirr
auf dieee Gefahren dam Tabskrauchene eine weitere Zunahme des ]xi-
miiren Lungencarcinoms einsudammen. Inebesondere iet die wri'
verbreitete Unsitte dee Inhalierene von Zigarettenrauch, durch die d'rkrebeerzeugenden Substanzen in
die tieferen Atemwege gelangen, rr
bokiitnpfen, wie uberhaupt den Menschen, welche krebebelastMrr
Familien entstammen, und allen, die mit chroniechen Katarrhen der
Atemwego behaftet sind, vom Tabskraucben abzuraten iet.
Aue vielen Hinweisen ergibt sich daneben eine gro8e Baloutung dt^
gewerblichen Schddigungen. Djese Fmge bedarf noch weiterer eia
gehender Untersuchungen, die um so vordringlicher eind, ale such hin
elno wirkssme Prophylaxe den gewerblichen Arbeitern Sohutz va
dieser Kmnkheit su bieten vermag. Auch die Frage, wieweit die Grippe an der Entetehung dee prim6nn
Lungencarcinoms betoiBgt fst, iet durch weitere Uuterauchnngen ru
klaren.
Lltentunerzelehnie. r Alweru, Bovke u. Josae, MOneh. med. W.ebr. 82 (1930). - r A.1nnn:,r.
Koneep.bl. Schweiz.Xrste 1ltf.-r Be.blinger, l(1in. Wwhr. reti.-4 Blui.Brf. L.ncet IDtf, 2. - r
Bra.cA, Virohowa Areb. I{f (1900). - r Cnoper, Lnrne, 6mefm

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314
CIGARETTE LABELING AND ADVERTISING
CIOARETTE LABELING AND ADVERTISING
315
1V_',~, ~. -.,
LONCON SAT0.qDAY G"[pyZ- 15 195i '.:.1ING CANCE: AT:~I RATES l,NOIYG NON•SR:O:CERS A\:~
P=:ED.^: AND CSGA:I,'[•j'E SiC^vLCL'RS
A\ i:Y.\LtAi/0\' 1T' RaaTOri i0 A1R /O/y1J.10N 6V W~N%SVUR,\•E .wC;D Ola/ER SUiS1A\CYS
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PERCY SiOCRg, C.M,C. M.D., P.R.C).
Stniee Ne<e<rcA fello., ar/eiaA £npte Cwn[x Cawptiin•
JOHN
M. G\M^5HE41 RSe.
Uqumnem u1lnAMOer. Se awiAWa.n<v> HwprN, ipyyr
ihe pJ . Ja n auri a I
n 11 I ly Y n IN m I a' er abl f P:. 1 h 4^PPCn.
a
rynbk YI u.ea. anJIw I . . n µ~ ~r a J n
:m hulenal h.., bien auaaoled-nam<IY, n~~ranr relaqnrhiP ra< rkmlonalraleJSb,':watinn:F.t
in
aJ'.~-hl<neoJaUaafarr.a~ .~ambublNh9rn~'nJ[• amlo- 'ow~ltllatl4lw\~ IK<nn.w yJi'.o of hlt I]ry:
rc. o~inrnina-Inav~f .~lon Mw . penEenl 1954J. . . MJ Ur9uluu.
adcE~ h I v:n mme wq lo Ihe iniwGOh ef %nter 1'h IwNr, an I m 1 hb, a
o(Ih. 1 anJ b[onc-huc IF p -J- m eraluam
eR of I W m L' nd'nir PWI I4Y Ft a
`n UJ) tJ M J' aI R rth Cou:uil plannetl a~ 1 c 1 i I a F Pn Inc male
a
e n r Wr Po of
r( lnanbhOm n ' a$H Irl'
IY u J- hM1 PPe r dn e Y I' u ID Il uel r~ o J. ck hanir. 11 .r~l f
h b, IV501 T wey a p mrceJ >lalu\t I arciauan ' ai'EIM1C t°oale.ai,rnf b wF F'1 p.... < are
Enwtm an oiini anJ Lmi uncc< Tnn wa subsun- unat final, but Ino raaon. fnf uaoina il noI arc
InmJ by saimila< cr• L(rom Int UniuJ Eidu( of capl..iqd_
Amcrita IwYtJns anJaL4.ham, 195n1 anl olher reum S<uren> Dye fnr Irrr suC.
and u t lilenlure anrl NnM W MChnno arabl
1]Iia`I Jvlt hYwJ Ppj 1 4Y F I W TF/ R I n9E ~ i:an.,~ C ak' tl•~[! O(piu
JL 6nr» \n<, lroM cil erl. anlnt, "Kr1 f lye Slwlie]I U~, er. ue H illh aMHR<iila:al
`CoeK 1I nJSeY. J Waller, 191J; C M' J H" o W tlu Jr [unarneJ W 1 h< ( lini.]I aeA Palho-
Y 1955; SeeRSai, IV551..nJ Ihe prnlylion ar I•i 1 R y :1.. r Cannr in rhe I.rarpnl pa.n
lunww'in m~ro by usin ~ c:V rcveamoae eonJ,•<aal< 'O allu~' IE['nu mmlapniu ' or .<si o 1
ha. M n J lWynJ, ! 195)I. \ n 4 J aM W k and l
n pool H p I rR n in
n
as IY been abr a IF 1 - ~m J1-¢ f n..~J n i
nwiml f. II eaaea moliny rquW ml 1 r r Iw' pl aa' nW fr. JI IY I n( Iha
a n' f c na r, thouih it Ilar nm Yue, onriM1wuena 1- [w:
n qi ble m maYc eliable a<reaimenl e( Iht proanJ 1 h 1 na. Fe< y J H"t 1 m 4 [s.
pnnion ao . yy. from el ' ~ hrnuab ht Iaad s M 1' - eM
Mee trl numbee of woraen had Jemon<IraLtl ofhI'h J'1'e heal h L yXp~,.c . 1 i.ti
na dili nq belween JWIh rXn m lown ]na taunlr) `< ~mi r/-baia nf 4eprie[:: unJ eur>uu
nJ A ~ Y n nrl<rmp/SlnvYa, 191h. 1919, 19Q, 1913, 1955; K<nn]wa¢ anJ ~s im frum IFe cee ily:n• a
yor, uo Irum Ihr
KtnnawaY~ 191); (,L J] af iFe tlioiul rp.rc yJ h~..
rwm K IuraY. a
I531. ' M'n RmP ul W
19e] u f lu u~WealeJ Ib'I 'llu b "w VI J</ " inall Miriau>:
in' 1
in oJutyj almnapkrc - an imP`nrunl hm9r in nr al hniery lanrrtaa .. .<:amL.JNah'WUdtuu~.e
Pe t aXw M IF I L nr rn h . . uir a4n[n pm~ Lyfatv /
0 rl: rXmr N prew 1 a 1 Wentt 'ro 'J Ik. wtl ~.
Wwly epen Ihese ebu pon F 11 hvn p 4 J I y i.. ~Wa J' wuJ !
'- of bcnipYren< /n JomeHwuwl f6~b 1 I Q P<[ ~ of 19Y w Mar~ h n aiper .erar -
p er,ol oulihere W9f J laltr In umPlel pf almmpher'r ynoke mvrilalah~ar n Ihruu uho 'opwm f<m H~~
Full
/ W.lleq 1953 ; Cuepeq 19AI, bul so 6r Ine Jau a.aib firu Ire yeanyof rhe ~oee rW .yoY °\'n[ W 14
_ ipu;i of Lfe. Do•mi Ne
rowrrTai fmn Wau rt~~ wM. Y rame IP,9p9 0.•arF/ e( rt<iCwh
~~e[. n'arle-p.mAera• S W.~ `Con >Xta.awa.h1 n r< tonri0<rtJ le ne Jre m nr u. har,-
I WwWy u.Jrr a NM rpm m. H<era Re.earra CeuXit Fulurry ana'n~'~wFu• oMi n N~'n~' anJ enq[enmcnlal
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