Philip Morris
Kool, Viceroy Filter Longs Go National
Fields
- Type
- NEWS, NEWSPAPER ARTICLE
- Area
- SALES ADMINISTRATION/CARLSTADT
- Site
- N110
- Master ID
- 1002402452/2512c
- 1002402452-2512C Press Clippings
- 1002402454 Takeover Move Stirs Call for Code Revision
- 1002402454A Recommend Changes
- 1002402454B
- 1002402455-2455A Advertising: Television's Drama of Selling Lures Actors
- 1002402456 Tobacco Tour
- 1002402456A Philip Morris Bows Booklet Describing Corp. Operations
- 1002402456B
- 1002402457-2458 A Negative Income Tax
- 1002402459 Dr. Keith Recognized for Distinguished Achievement in Tobacco Science
- 1002402459A Clark Gum Names Kraft Assistant Brand Manager
- 1002402460 Miller Appointed by Philip Morris
- 1002402460A
- 1002402460B Philip Morris Taps Jerry Tarr As Mgr. Of Distributor Sales
- 1002402460C
- 1002402461 Godfrey Philips Would Broaden PM; Player -Wills' Dire Promotion Squelched
- 1002402461A Philip Morris Will Purchase British Firm
- 1002402461B PM Makes Bid for British Firm
- 1002402462 Philip Morris Bids for Firm
- 1002402462A Philip Morris Bids to Control British Firm
- 1002402462B Philip Morris Bids for Godfrey Phillips
- 1002402462C Philip Morris Bids for English Firm
- 1002402462D
- 1002402463 Dup of Id 1002402462a
- 1002402463A Philip Morris Offers to Buy British Firm, Godfrey Phillips
- 1002402463B From the Wires
- 1002402464 US Firms Enlarge Uk Cigarette Stakes
- 1002402464A Philip Morris Cancel Call for Gallaher
- 1002402464B Philip Morris Sets Sales & Earnings Record
- 1002402465A Philip Morris Bids for British Firm
- 1002402465B Philip Morris Reports Revenues, Earnings Up
- 1002402465C Philip Morris to Buy Concern for $27.5 Million
- 1002402466 Top National Transit Ad Users 670000
- 1002402466A Financing Notes
- 1002402466B Philip Morris Makes Bid for Another British Firm
- 1002402467 Financia World Independent Appraisals Section
- 1002402468-2469 Calling Philip Morris Page (Boy) of History
- 1002402469A
- 1002402470 New York State Researchers Say Filters Reduce Risk of Lung Cancer by 40 Per Cent
- 1002402471 New York State Researchers Say Filters Reduce Risk of Lung Cancer by 40 Percent
- 1002402471A Smoking Rate Here Still High
- 1002402472 Advertising Group Deplores Ftc's Cigarette Ad Ban Plan
- 1002402472A Irs Reports Slight Dip in Cigarette Smoking
- 1002402473 A New Smoking - Heart Theory
- 1002402474 Ex-Surgeon General Views Decline Decrease in Smoking Noted
- 1002402475 Smoking Declines by Tiny Fraction
- 1002402475A U.S. Cigarette of the Future Packs Surprise
- 1002402476 Excerpts of the Ftc Report
- 1002402477 A Cigarette Pack and A Whiskey Bottle
- 1002402478 the Rising Killer
- 1002402479 Modern Medicine Cigarette Industry Wants You - Youth]
- 1002402480-2481 Rowntree Line to Philip Morris
- 1002402481A Philip Morris to Distribute Candy
- 1002402481B Rowntree Has New Rep
- 1002402482 P. Morris to Market Rowntree Candy Products Nationally
- 1002402482A
- 1002402482B
- 1002402483-2484A Market Pros Sharpening New Product Know - How
- 1002402485 Rowntree Has New Rep
- 1002402486 Philip Morris Forms New Medical Div.
- 1002402486A Philip Morris Forms Division
- 1002402486B Philip Morris Units Merged
- 1002402486C Reorganizations
- 1002402487 Philip Morris to Set Up Medical Operations Unit
- 1002402487A
- 1002402487B Philip Morris Forms Medical Products Unit
- 1002402487C Leaf Firm to Unite Medical Operations
- 1002402487D Philip Morris Forms Medical Industry Unit
- 1002402487E
- 1002402487F Forms Division
- 1002402488 Program Features Stauntonian
- 1002402488A Philip Morris Forms Medical Products Unit
- 1002402488B Philip Morris Joins 3 of Its Divisions
- 1002402488C
- 1002402489 Clark Shuffle Kit Winner
- 1002402489A Clark Gum Sponsors N.Y.C. Tennis Clinic
- 1002402489B 'clarkie,' the Clark Gum Clown
- 1002402490 Candy Tidbits
- 1002402491 and Now Come Women
- 1002402491A
- 1002402492 Philip Morris Signs Up...
- 1002402492A Target: Women
- 1002402494 Six Firms Win Safety Awards
- 1002402494A Trans-Vision Bible
- 1002402495 Hanis Named Nfpa President Industry Forum
- 1002402497-2498 Cigarettes - Spreading the Risk
- 1002402499 Free Cigrettes for Our Fighting Men in Vietnam
- 1002402500
- 1002402500A
- 1002402500B Viceroy Now Makes Viceroy Longs Try 'em for Size the Good Taste Never Quits
- 1002402500C
- 1002402500D Last Minute News
- 1002402501 Silva Thins Mentol 100's Go National
- 1002402501A
- 1002402501B W. Va. Wholesalers Hail Liggett & Myers
- 1002402502 Liggett & Myers to Expand Chesterfield Coupon Test
- 1002402503
- 1002402504 American Tobacco, Russ Togs End Talks on Merger; Firms Couldn't Agree on Terms
- 1002402504A U.S. Concern Wins Gallaher Control
- 1002402504B New Venture for B&W
- 1002402504C Controls Uk Tobacco Firm
- 1002402505 'american Acquires Control of Gallaher
- 1002402505A Lorillard Sets Dividend
- 1002402505B Lorillard, Loew's Book Merger Vote
- 1002402505C Loew's Theatres to Acquire Lorillard Stock in Market
- 1002402506 Hotel Man with A Bankroll
- 1002402507 Chesterfield Pack Is Couponed As Liggett & Myers Yields to Trend
- 1002402508 American Tobacco Gets Control of Gallaher in Offer to Holders
- 1002402508A
- 1002402509 L&M Declares Dividend
- 1002402509A Reynolds Sets Dividend
- 1002402509B U.S. Concern Wins Gallaher Control
- 1002402509C U.S. Tobacco Raises on Common Shares
- 1002402510 Loew's Theatres, Lorillard Agree on Merger Plan
- 1002402511 Loew's Makes Bid to Buy Lorillard
- 1002402512
- 1002402512A
- 1002402512B Gillette Forms Unit for Braun Products
- 1002402512C People B&W Names J.F. Tate to Finance Position
Related Documents:
Document Images
i
UNITED STATES TOBACCO JOURNAL August 29, 1968
Kool, Viceroy Kool, V iceroy
Fil ter Longs Fil ter Longs
Go National Go "National
34 D.ug Topics, September 2. 1968
LOUISVILLE, KY.-Brown & Wil.
liamson Tobacco Corp. has begun mar-
keting nationally the 100mm filter
versions of its Viceroy and Kool cig-
arettes that have been in test mar-
kets since last September.
National network television adver-
tising for the two cigarettes begins
tomorrow (August 30.)
The two brands will also be support-
ed with newspaper advertising in ma.
jor markets and full-page four-color
(;Continue& on Page 8)
I
'PILLOW PUFF is a part of
the Fall-long program of
Liggett & Myers for 'L&M'
cigarettes, under which con-
sumers can obtain pop-art
plastic pillows.
(Continued from Page 1),
ads in major national
azines.
consumer
mag-
Package designs for Viceroy Longs
and Kool Filter Longs retain the basic
form~ and colors of the king pack.
Viceroy Longs have been test mar-
New Viceroy and Kool Longs
keted for the past year in the Ohio
Valley region.
Kooll Filter Longs were test mar-
keted in the lower peninsula of Mich-
igan and in Hawaii.
I*
