Philip Morris
Letter to the Shareholders
Fields
- Type
- LETT, LETTER
- RESU, RESUME
- Characteristic
- UNCO, UNCODED LIST
- Area
- WAKEHAM,HELMUT/KAROL SHARPE'S OFFICE
- Litigation
- Stmn/Produced
- Named Person
- Amon, W.F., J.R.
- Bogue, J.Y.
- Bowes, W.K., J.R.
- Cape, R.E.
- Cohen, S.N.
- Demain, A.
- Djerassi, C.
- Falkow, S.
- Farley, P.J.
- Gelfand
- Glaser, D.A.
- Goulden, S.A.
- Hopwood, D.A.
- Lederberg, J.
- Mason, E.A.
- Mcdonald, W.F.
- Mckeague, G.C.
- Miller, D.R.
- Narang, S.
- Rapoport, H.
- Bogue, J.Y.
- Request
- Stmn/R1-004
- Stmn/R1-150
- Site
- R37
- Document File
- 1000229812/1000229948/Missing. Cetus Corporation
- Date Loaded
- 05 Jun 1998
- UCSF Legacy ID
- vgo74e00
Document Images
September 22, 1978
Letter to the Shareholders
In connection with the annual meeting of shareholders, which will be held on Friday,
October 13, 1978, we are happy to enclose Cetus' audited financial statements for its
fiscal year ending June 30, 1978.
Overview '
Your company continues to track its budget and its plans. The financial results are
consistent with forecast estimates described in our letter of March 3, 1978. Currently,
we are engaged in a wide variety of projects for several large companies as well as in
proprietary work for our own account. We have made solid scientific accomplishments,
and continue to look to the future with optimism.
The past year has been characterized by the active implementation of strategies which
we've described to you in previous reports. We view with considerable satisfaction the
fact that, in the last twelve months:
a. Cetus has broadened the scope of its activities both as to the number and
variety of its clients and projects, and the industries they represent. While
most press coverage of "the new biology" emphasizes its very exciting
pharmaceutical ramifications, we believe that our true scope is much wider.
Thus, we are now working in the chemical, food, and energy industries, as
well as continuing and expanding our pharmaceutical activities.
b. Cetus has now committed significant resources to our own proprietary
research.
In both client and Cetus-sponsored work, progress has been gratifying. Not only have
we continued to build teams and facilities of the highest caliber, but we have achieved
specific technical accomplishments, some of which have led to filing for broad patent'
coverage. -
Background
Cetus Corporation was formed in 1971 to address a striking opportunity. Stated simply,
we intended to exemplify the leading edge of technology in applying microbial genetics
to industrial processes. The company raised capital, identified needs, attracted clients,
and has worked successfully for current income and future rewards. The explosion in
the past' five years of interest, excitement, need and - most important - of capability in
microbial genetics has exceeded what even its most enthusiastic proponents dreamed
about in 1971. A wide variety of splendid profi't-generating opportunities await
exploitation; the most exciting ones are being actively pursued by Cetus.

Letter to the Shareholders
September 22, 1978
Page 2
. Diversification
We have a wide spectrum of projects. And for good reason. Cetus is spearheading the
creation of a totally new industry. Although we don't pretend to be able to predict with
certainty which particular applications of molecular biology will prove most profitable,
we are certain that the revolution in industrial biology is real. Because we realize the
broad potential of this field we recognize that Cetus must maintain and build its
leadership across a broad front, the leading edge of the .field, wherever it occurs. This
we continue to do as the scope of our projects, the physical reality and focus of our
facilities, and the breadth of our skills readily demonstrates.
As stated above, the past year has seen a great change in our client mix. More than
fifty percent of our business is now with companies other than those in the pharm-
aceutical industry. Indeed, it is in the non-pharmaceutical area that our explosive
growth is occurring. The world is awakening to the importance of biology, much as it
did to the semiconductor industry in the 1950's and 1960's. Our new clients are from
industries which know little about fermentation yet recognize, increasingly, that it may
revolutionize them. At present we have eight' different projects under way for non-
pharmaceutical clients.
Projects with Clients
From inception, Cetus activities were predominantly of a "contract work for client"
nature. This is still the case. All our work, however, carries with it the requirement
that project success provide Cetus with a reward in terms of a royalty, license fee or
some other type of equity participation. Limited as to the total number of projects we
can handle, we must select carefully among the choices available. Among important
criteria to Cetus is that royalty potential must be in the multi-million dollar range.
While almost 100% of the company's early work was in antibiotic-producing, strain
improvement programs for the world's pharmaceutical industry, antibiotics projects
today comprise no more than 25% of on-going Cetus activites. Other pharmaceutical,
chemical, food and energy-related projects account for the larger portion of our
research attention, Antibiotics work is not being slighted. Rather, the potential in
applying Cetus skills in other industries has been addressed and our services are in
increasing demand. Thus, Cetus is now engaged in developing a wide range of
biologically-based industrial processes, each with potentially profound, economic im-
p ac t.
Client-related Cetus projects by their very intimate research/new business nature can
lead to continuing relationships. Most projects have a particularly high component of
"follow-up" opportunities. Each relationship also has a strong component of building
Cetus-owned capabilities. While the process developed in response to a client's needs
becomes the proprietary property of that client, research fall-out resides with Cetus
and can be applied toward Cetus proprietary projects as well as to projects undertaken
on behalf of others. Thus, biologicaI expertise, methods of engineering improved or-
ganisms, and in some instances the organisms themselves remain as Cetus property.

Letter to the Shareholders
September 22, 1978
Page 3
Cetus Proprietary Projects ~
In addition to contract work for clients, Cetus now pursues research projects for its own
account. Research results to date are exciting. Broad patent applications have been
filed and should lead to attractive business opportunities, either as stand-alone
operations or as joint ventures with other corporate partners. Cetus management is
convinced that self-funded programs are essential to maximizing Cetus' growth. Even
more important, they are essential to the building of a highly profitable, self-sufficient
company large enough to maintain leadership in exploiting "the new biology" for
industrial purposes. And that is Cetus' stated corporate objective.
All aspects of our planning are means to- an end. Cetus proprietary processes and
products are that end. Maximized profits will arise out of work we do for ourselves,
and the funds must come from investment of Cetus capital. Significant additional
financing has allowed us to take immediate advantage of opportunities that have
materialized during the past year.
Recombinant DNA
In recent years, the rapidly moving fieU of recombinant DNA has received much
publicity, good and bad, and we have tried to share its flavor with you. Happily, most
recent developments have underscored the perception that while the risks are con- .
jectural, the benefits are very real. During the past year alone, scientific advance-
ments have been numerous and those which have received most press coverage,
including the bacterial production of mammalian hormones - most recently human
insulin - represent important, albeit anticipated accomplishments. These accomplish-
ments presage a whole series of additional critical contributions many of which will
coalesce, down the road, into useful, economic, sometimes unique industrial processes
and: products. Cetus is involved in all stages of this progression. When appropriate, we
will provide more information. The enclosed article from the Boston Sunday Globe puts
the picture into proper perspective. ( I was misquoted significantly once. I said "our
product is not (merely) improving yields for biochemical processes".)
Patents
Cetus Corporation is active in obtaining patent protection for its developments, where
appropriate. Coverage is expected in numerous technological areas, including cloning
techniques, fusion and recombinant DNA discoveries, and specific chemical conversion
processes of definite industrial significance. Discretion precludes specific description.
There is much excitement ahead, and: many new discoveries waiting to be made. We
believe we have a broadly-based technological lead, and intend to maintain it. Patents
will be part of the picture, but only part. Overall capability, reflected in facilities,
know-how, and in-house skills, which we believe we are building more quickly than any
private laboratory in the world, must be the base on which any successful company
constructs its future.

Letter to the Shareholders
September 22, 1978
Page 4
Organization
There have been several changes in titles, in management and in membership on the
Board of Directors during the past year. This is an opportunity to identify for you the
people who are guiding Cetus during this challenging period.
Cetus Corporation Board of Directors
J. Yule Bogue
Dr. Bogue received his Ph.D. in physiology at the University of Edinburgh. Following
extensive studies at many other universities, including Harvard and Oxford, he joined
Imperial Chemical Industries Ltd., where he was instrumental in establishment of the
Pharmaceuticals Divisiony of which he was Division Deputy Chairman and Technical
Director upon retirement. He has settled in Portola Valley and serves on several boards
of directors.
William K. Bowes, Jr.
Mr. Bowes is Senior Vice President and Manager of Blyth Eastman Dillon Inc., San
Francisco. He received a B.A. in economics at Stanford University and an M.B.A. from
Harvard. Mr. Bowes has been involved in investment banking at Blyth Eastman Dillon
for twenty-five years, specializing in corporate financing. He presently serves on the
boards of Oximetrix, Inc., Raychem Corporation, Kransco Mfg., Inc., and Blyth Eastman
Dillon Inc.
Ronald E. Cape - Chairman of the Board of Directors
Dr. Cape earned his A.B. in chemistry at Princeton, and an M.B.A. at Harvard Business
School. After several years running a small pharmaceutical business in Montreal, he
obtained a Ph.D. in biochemist'ry at McGill University and followed that with three
post-doctoral years in molecular biology at the University of Caifornia, Berkeley. Dr.
Cape was a founder of Cetus in 1971.
Carl Djerassi
Dr. Djerassi is founder and President of Zoecon Corporation. He received his Ph.D. in
chemistry from the University of Wisconsin, and spent twenty years at Syntex
Corporation where he led the group which synthesized the first oral contraceptive. Dr.
Djerassi was President of Syntex Research and has been a Professor of Chemistry at
Stanford University since 1959. Very widely published, and a member of the National
Academy of Sciences (NAS), Dr. DJerassi is the recipient of numerous awards, including
the National Medal of Science.

Letter to the Shareholders
September 22, 1978
Page 5
Peter J. Farley - President
Dr. Farley received his M.D. from St. Louis University in 1965. Following a tour of duty
as a Nuclear Submarine & Diving Medical Officer in the U.S. Navy and a period of
private general practice in Hawaii, he entered the Stanford University Graduate School
of Business earning an M.B.A. in 1971. Dr. Farley is a founder of Cetus.
Donald A. Glaser - Chairman, Cetus Board of Scientific Advisors
Dr. Glaser earned his Ph.D. in physics at the California Institute of Technology. While
at the University of Michigan, Ann Arbor, he invented the bubble chamber at the age of
34, for which he was awarded the 1960 Nobe1 Prize in physics. The recipient of many
awards and a member of the National, Academy of Sciences (NAS), Dr. Glaser holds dual
professorships in physics and molecular biology at the University of California,
Berkeley. Dr. Glaser is a Cetus founder.
William F. McDonald
Mr. McDonald is Vice President and Assistant General Manager of U.S. Industrial
Chemicals Co., a division of National Distillers and Chemical Corporation. He holds a
B.S. in organic chemistry from St. Mary's College (Minnesota). Mr. McDonald has been
with National Distillers 'for twenty-five years, serving during that time as Senior
Corporate Planning Associate and Vice President for Research. He serves on the boards
of several companies and is Cetus' newest director.
Gordon C. McKeague
Mr. McKeague is Manager, Corporate Development for Standard Oil Company (Indiana)
with responsibility for involving Standard in new technology with 'significant future
expectations. He has an extensive background in exploration and other oil industry
technology. Mr. McKeague holds Ph.B. (liberal arts), B.S. (biochemistry) and M.B.A.
degrees from the University of Chicago and an M.S. in geology from the University of
Tulsa. -
Edward A. Mason
Dr. Mason in Vice President, Research, for Standard Oil Company (Indiana). He
received his Sc.D. in chemical engineering at Massachusetts Institute of Technology,,
and later served as Professor and Head of the Department of Nuclear Engineering at
MIT. He was Director of the Agro-industrial Energy Project at the Oak Ridge National
Laboratory, and just prior to assuming his present position he served as Commissioner
on the United States Nuclear Regulatory Commission. He is a member of numerous
professional organizations, notably the National Academy of Engineering.

Letter to the Stockholders
September 22, 1978
Page 6
Management
0
Ronald E. Cape - 45, Chairman and Chief Executive Officer
His background covers business, chemistry and molecular biology (see "Board of
Directors" section).
Peter J. Farley - 38, President and Chief Operating Officer
He has a background in medicine and management (see "Board of Directors" section).
Donald A. Glaser - 51, Chairman of the Cetus Board of Scientific Advisors
(See "Board of Directors" section.).
Douglas R. Miller - 32, Vice President and General Manager
Mr. Miller received his M.B.A. from the Stanford University Graduate School of
Business in 1971. Prior to joining Cetus he served as Assistant to the President of
Arcata National Corporation.
Stephen A. Goulden - 40, Vice President, Biological Development
Dr. Goulden received his Ph.D. in biochemistry at the University of Leeds. He came to
Cetus following fifteen years at Glaxo Holdings Ltd., where he received extensive
experience. During the course of his career at Glaxo, Dr. Goulden's work addressed a
wide variety of industrial fermentation processes.
David H. Gelfand - 34, Director of Recombinant Molecular Research
Dr. Gelfand received his A.B. at Brandeis University and his Ph.D. at the University of
California, San Diego (both degrees in biology). Dr. Gelf and joined Cetus after brilliant
accomplishments as a post-doctoral fellow at the University of California at San Diego
and at San Francisco in the laboratory of Dr. Gordon M. Tomkins, where he and his
colleagues constructed the first plasmid DNA cloning vehicle permitting the expression
of foreign DNA sequences. This development, called "read-through expression," has
been applied~ in the highly publicized recent accomplishments in recombinant DN!A and
is the subject of fundamental patents filed on behalf of Dr. Gelfand, his co-workers, and
the University of California. He has also been the first to amplify (12,500%I) by
mutation the number of plasmid DNA molecules in a cell and their products, a crucial
element in plans to develop high yielding industrial fermentation processes utilizing
recombinant DNA technology. Following Dr. Tomkin's untimely death, Dr. Gelfand
assumed supervisory responsibility for the running of the laboratory. Since joining
Cetus, Dr. Gelfand has established a highly-trained, diverse and motivated group to
carry out Cetus work in this area. ,

Letter to the Shareholders
September 22, 1978
Page 7
William F. Amon, Jr. - 56, Director of New Business Development
Mr. Amon hold a B.S. in chemical engineering from Northeastern University. He has an
extensive background in the building of new, high technology-based businesses, par-
ticularly in food, chemical and chemically-related areas. His track record includes
numerous successful new product ventures (several new, multi-million dollar markets), a
number of joint-venture/technical-exchange agreements and seven successful ac-
quisitions. Mr. Amon's former postions include President and Chief Executive Officer
of Electrostatic Spinning, Inc., a joint-venture company -formed by Battelle Memorial
Institute and Rockwell International to commercialite an electrostatic, open-end
spinning technique for textile fibers; Vice President - New Business Ventures for Borden
Chemical Co.; and Executive Assistant to the President of Corn Products Development
Co., a unit of CPC InternationaL
Board of Scientific Advisors
Professor Glaser has assembled a stellar Board of Scientific Advisors at Cetus.
Dr. Joshua Lederberg
Dr. Lederberg, President of Rockefeller University, won the 1958 Nobel prize in
medicine for his discoveries elucidating the mechanisms of genetic change in bacteria;
he is considered by many to be the originator of this "revolution" in which Cetus is so
deeply involved.
Professor Arnold Demain
Professor Demain of MIT is an eminent microbiologist and expert in industrial
fermentation.
Professor David A. Hopwood
Professor Hopwood is the British pioneer and acknowledged world leader in the genetics
of antibiotic-producing organisms.
Professor Stanley N. Cohen
Professor Cohen of Stanford is a renowned leader in the field he pioneered: recomb-
inant DNA.
Dr. Saran Narang
Dr. Narang (together with a co-worker who is now a Cetus employee) holds the patent
on the chemical techniques currently utilized to make synthetic genes.
Professor Stanley Falkow
Professor Falkow of the University of Washington is a government-recognized authority
on the molecular biology of plasmids, infectious diseases, and the plasmid-mediated
resistance to antibiotics. He has worked extensively with transposition and insertion
elements.
Professor Henry Rapoport,
Professor Rapoport, Professor of Chemistry at' the University of California at Berkeley,
is widely known for his skills in organic chemistry and biochemistry with special
emphasis on natural products.

Letter to the Shareholders
September 22, 1978
Page 8
The Cetus Board of Scientific Advisors is not a-group assembled for "window-dressirig."
Rather, it is a working board which continually interacts with our scientists, and wilh
each other on a one-to-one basis, planning general strategies as well as specific
experiments for Cetus. They regard themselves as members of the Cetus family. Each
has a significant equity stake in Cetus and for most of the board members Cetus
represents their exclusive industrial involvement.
We are pleased that we have been able to attain what _we feel to be an optimum mix of
revenue-producing contract work for clients and Cetus proprietary research. Our client
list reads like a "Who's Who" of international business. Additionally, the projects on
behalf of these clients, without exception, address fundamental problems which, if
solved, will represent hundreds of millions of dollars in commercial opportunity.
Specifically, we are working in the areas of enhanced oil recovery, alternative fuel
sources, alternative food and feed sources, the biological production of major commod-
ity chemicals which have never been produced biologically, as well as the exciting
pharmaceutical areas of new antibiotics, human hormones and new vaccines.
The present posture of Cetus Corportion, - its spectrum of projects and clients, the
quality of its people and facilities, and the continuing accumulation of technical and
business accomplishments - encourages us to believe that we remain on the road to
becoming, as some writers have described us, "the IBM of genetics."
Annual Meeting
The regular annual meeting of shareholders of Cetus Corporation will be held on Friday,
October 13 at 9:00 am. Further details and proxy forms are enclosed.
Sincerely,
- Ronald E. Cape, Ph.rS.
Chairman of the Board
cla
Enclosures
