Tobacco Documents Online

P.EL OCT 1 ? I984 6P.AYAND (COMPANY JO,qN October 17, 1984 Susan -- I have your letter dated August 27 requesting a revised copy of the CAB story (along with the new covers for the grocery report) and can find no letter in response. This does little to soothe my raging pulse, but then I have been messengering and hand-carrying a pile of stuff between here and there. It poses only minor problems to slow down the process of getting the CAB story printed, should the lawyers find a flaw in our arguments. In fact, should you want to move more cautiously right now, pending legal word, let me know and I'll move on it. Also in this package are the first, few revisions/additions to the grocery report. I'm sorry if the union contact raised some neck hair. No further calls will be made and none were scheduled. Talk to you soon, T'.~: 7{0-822-92~_2 ~PA'+ CO WSH T!0065-0752

OCTOBER 18, 1984 • ASTA chapter weighs backing ARTA against ARC Central Atlantic members arb being polled on whether to. break with Society on the Airlines Reporting Corp. and send $5,000 to association to Jund its court /ight. Page I United drops ban on rebating from agency contracts Carrier says it still opposes the practice but has jound prohibitions impossible to enjorce; other airlines are studying the situation but generally Jeel that policing 24,000 retail outlets is impractical. Page l Holland America sees fewer lines on the horizon O/11 mitjor companies, on/), about ,six will survive next three.years, Kirk Lanterman predicts; calls Jot $i0-$15 million CLIA consumer ad campaign to expand market. Page 1 Travel part of congressional study of U,S. economic future Report will project financial outlook through 2005; top trade official sees it as chance to show government that tourism is viable and important sburce o/ employment, Page 6 President gets new weapon against unfair foreign competition Omnibus Trade ,Bill provides/or executive retaliation against countries that discriminate against U.S. service industries, such as tourism and transportation. Page 1 Business Travel A.L.E.R.T For ygur commercial clients: Tokyo Hilton International opens in the Shinjuku district; American and BA team up/or double mileag.e credits; Lan Chile introduees./requent flyer program; and more.. Page 24 Agency Operations: The Insurance Advisor There is now more coverage to sell. It not only protects the client, it also protects the agency. Commissions run around 35 percent. Page 20 Familiarization trip schedules Roster q/tours to the Orient and South PaeiJie. Page 25 Travel Agent proficiency test No. 613 in a weekly series ~to improve the projessional IQ oj agency staj(.]. Page 36 T!0065-0753

"When you book this seat, you get this seat. We guarantee it:' lohn Blackman Vice Presidcnt General Sales Manager Uaited Atrlines 'q_haited is the first and only airline to guarantee any full-fare adult seat you sell. "In l~irst Class, Business Glass or Coach. "The guarantee is particularly important ~vhen your full-fare client needs to make an im- portant meeting, a once- m-a-lifetime reunion, or something like a charter connection. "The only require- ment is to check in at least ten minutes before scheduled departure. "Everyone knows that evely guarantee includes an 'or else.' What is United's 'or else'? '%Vell, in the unlikely event we must deny board- ingto a full-fare adult ticket holder with a guaranteed reservation, we will give ,. that person a pair of • free First Class round- trip tickets between any two Mainland USA airports served by United. "That's right~ any time we goof once, we pay twice. "All airlines say that they value the business you and your full-fare clients g~ve0 "Only United s guarantees it;' TI0065-0754

OCTOBER 18.1984 Agent ASTA CHAPTER WEIGHS BACKING ARTA AGAINST ARC by Archie Wilson ofthechapter'smoncytoARTA ARC's form~ttion, could have tried to support its court challenge. Staff Reporter Hints of a grass-roots move- ment have surfaced in AS'I'A's Central Atlantic Chapter. where members are being polled on whether they should break with lhe Society's stance on thc Airlines Reporting Corp. fARC) and sidc with A RTA's federal court action to scuttle ARC. Ballots arc being mailed to the chapter membership that, it" approved, would scnd Chapter member Ed Moses said the resolution, of which he is the sponsor, not only asks for the $5,000 but also blasts ASTA leadership for "not cffectively representing our inlcrcsts" in FEWER CRUISE LINES NEW YORK Of the I I"maj- or"cruisc lines no~ in business, only ubout six will surxive the next three years, prcdicled Hal- by Michael Cle~iand :~e s'~id the ~a~ier is De ul News ~dttor t ~ ~ avt0g ~t ~s lmposslble to agatnal the.~p.ract~¢e rebating(from ~0nt.rhcts h agencies in i~'.e0~ntiy." the will soon send~ to trave~ ~O~es~an said, 'we agcnt~. " " da~'~eb it. it doesn't make~( The m0vc is being made S~h~e~:to prohibit it despite the airline's continu2 C~h~t~eally enforcc it.'" i ng opposition to the practicc~ 3~~)0ct. I, p,2~. a spokesman forUnitedtold ;,"Carriers contacted in q'tae'I'R~VEI. AG~'r. :'w~K:e of Uniied's decision' "We a re going 1 o go a head . ha~,e hal taken similar ac(ion'~ and rcm0~c the prohibition . but are studying the situa,~ agains~ rebatingfrom our do~. ...... ', contracts." he said in a tele2 .'American, l~rinslance, has( phone inter~ iew. Continued on page~3~ :, Moses said, "We've never been polled on ARC.and ASTA had alternatives. They could have petitioned the CAB to extend antitrust into I985. They could have asked the eonrts to extend the immunity. Or. they to have Congress empower the I)OT (Department of Transportation) In continue the old system. "'ASTA has proved to be incflcctivc. They spent over $35.fl00 in one quarter, had a Con/breed on pal.,e 33 SEEN ON THE HORIZON land America Weslours Pre~;i- vcrsary of the linc'~ mo~e from dent A.K. "Kirk" 1.anterman. Not counting the "'specialty" or "'expedition-type'" cruise companies, those servia, ors 'will each ha~c at leasl 3.000 berths. he added. Some lines- those that ha~c not established a slrong market identity- will disappear from the scene, he said. Lantcrman said that until the industry consolidates, the price- cutting and "free air" trends will continue. Holland Amer- ica no~ oilers *'trcc air" in con- junction with most cruises and. from Western gateways, with Alaska cruise tours. In addi- tion. Ihc line ol'l~rs a ~aric~3 of discounts, and [.antcrman said discounts would continue "q hat's a promise I can li~c up I,antcrman was in Nc~ York to address travel agcl~ts atad traxel writers on the tirst amai- Nc~v York to Seattle. Hcsaid lhat marc has proved "'an o~crw.hclming success." O~crhcad i.', do~n. cllicicncy greater, sales production up. hc noted. In spite of tl~c mo~c tt~ ~cal- tic. I.antcrman said. "'We really haven't completely Icll the Big Apple and probably nc~ cr ~vill." Hc noted that the annual ~ arid and C'hriMmas crttisc~ aboard the Rolterdam cc~nlinuc to sail from New York. In addilion, hc said. the line has increased ils salc~ ~lall in Nc~ York (and in Boslon and ('lc~ clan d ) boca u~c of increased lraflic lrom lhc East ('arib- bean capacil3. hc added, has doubled ~ilh the Rotterdam and Nieuw Amsterdam ,ading Irom Florida duringlhc ~la~ka In Alaska. lantcrman said. Continttt.d ,n pagr 33 CONGRESS VOTES RETALIATION IN SERVICE INDUSTRY BIAS FROM ABROAD by Bill Bartman Staff Correspondent WASHING'I ON Congress has voted ~o gixc the prcsidenl atnthority to retali- ate againM Iorcign "scr~icc industries'" such as tourism that d iscriminalc againsl I'.S. ct~mpauics. '1 hc authori/alion ~as made part ol the Omnibus Trade Bill and is aimed at pre~cnting a deficit in U.S. service in- dust ries t ~tde. The retaliation power was originally a part of legislation proposed b3 Rcp. James Florio { D-N.J.~. chairman at lhe }louse 1 ourism subcommittee. Although lhc Reagan adminNlration has expressed re.set,cations in tile past regarding .,,ueh economic retaliation. House and Scnatc mcmbcr.~.~aid there is no danger of ,a ~cto since the adminis- t ration has already agreed with ~he bill'.,, proxisions. Flo,~o said the service industries pro- ~ ision x~ ould gi~ e the president the same authority to deal ,, ith unlair trade prac- tices in are,t~, such as tourism, trans- portation, insurance, communicalions. data processing and financial serx ices as he ha~ in the "'goods sector." I he pros ixion gi~c~ the prc.~=dcnt Ihe aulhorif.~ to lien3 the issuance ol "Ner~ ice sector aut hori/alion'" to foreign firms in retaliation for discrimination against Ct~/llilHtt'd oil p(/.~t. 33 ON PAGE... Agents Groups Find,Support... 12 Canada Traveler Prbtection Plan. 8 ASTA, Mexico ~alks ......... 10 See Section Two: Florida Sales Guide TI0065-0755

You've Got A Tough Job... We Can Make It Easier. is THE twice-weekly news magazine dedicated to keepingyou up-to-date on everythingyou need to know. • Weekly alerts on tariff changes • Updates on the economy and I~AM trips• More than 70 special selling • Industry new5 reports guides yearly • Agency Operations - legal ... And much more! issues, business tips, financial know-how Subscribe • Comprehensive sections ontoday! [] Send me 1 year for only $9.00. (I get 104 issues, plus supplements/ B4K56A Name~ Company Address ..... City/State/Zip, Send to: [] Payment Enclosed F-I Bill Me Later Adam's Mark Hotels like to be first. And not just lkst in ;~lress books. ~ the anaenities, nobody's more First in travder preference, accomodafing. Hrst in travel agent's preference. Because we've made our mark as a first d~ss bustaess hotel. With convenient Io~ations to airporLs. l~me meeting space. Outstanding restaurants. And ~f~ea it comes to style and comfort in a hotel w~th For reservations at any Adam's Mark Hotel, call 800/231-5858 toll free. llOUSTON. K~$AS CITY PB]I~EI~HIA • ClIARLOT~ ~d~ous. s~ tOt~S (~986) LATE NEWS ! AT PRESSTIME it appeared that AR'I A will hc rebuffed in its call lot a dialogue with AT(" airlinc,~ on a proposed alternative the t he Airlines Re porting Corp.'s agency program,,, according to industry sources (see related ,,lor~. page I ). TRANSAMERICA ha,, asked the l .,~. government to let its participation in a multilat,.'ral agreement el the Furopean ('i',il Axiation Commission lap.',c when the pact cud,, thi~, month. DELTA is v, arning that it ~ill lake Ic~al and other .',tops to make sure certificates issued through ils frequent flyer plan are being redeemed by the proper parties. UNITED said it ~ill match People Exprc~," onc-~ay fares when PE inaugurates service holy, con Ncv~ark and ('lc~cland Oct, 18. CONGRESS HAS passed a bill permitting foreign-I'lag ship service from the U.S. to Puerlo Rico. after the Senate voted to tighten requirements gi~ ing t'.S. ships first preference. CI,EMENT MAYNARD, ~ho scr~cd as Bahamtt~ lourism minister lrom 1969-79, has been renamed It) thltt po',t ,,uccced- ing Perr.v Christie. THE ATC has dropped 15~ rctailcr.~ lot Imancial defauh totaling $5.7 million in the first nine month,, thi.~ year. -1 hi.,, compurcslo 180 termination.,, Ior a total el $16.6 milhon in the same 19H3 period. THE CAB has disapproved propo.~cd incrcasc~ ill ofie-wa3 I'~t rcs Irom France on ground.~ lhat the) v, ould. in of loci. widen lhc existing gap bcluccn 1;.S.-originating special cconom) I'arcs and lhosc originating in France. THE CAB AWARDED North~cst und '0,orld Ahxut)'.~ local traffic rights between l.ondon and Frankfi~rt, with Northwest to serve peak season and World. off-peak. THE ATC said it is ncgotialing ~itb the Dclcttsc Department rot lurthcr expansion of the leisure Ira\el center tc,,t at jaintl3 run ui,'linc lickcting ofl'iccs. STEPHEN HICKS, American'.,, director ot marketing-Atlan- tic Caribbean, will leave the airline l)cc. I to become prc.~idcnt of International "I ra~ el & Rcsort.~. a di~ crsilicd holcl marketing or~ani/~lt ion. More late new~ on I:mge 4 CAN ANYONE TOP THIS VALUE? *666 *749 All-Inclusive 8-Day Tours To Prague and Budapest All-Inclusive 8-Day Tours To Moscow and Leningrad BELIEVE IT and Send for Brochures (15% added for Visas/Escorts/Sewices) 2 M'S.MARK THE TRAVEL AGENT (ISSNOO41199X) is published twice-weekly with extra rssues in January and July except for one combined semi-weekly issue m December and another combining one December and two January issues, by the AMERICAN TRAV~ELER DIVISION, CAPITAL WILES MEDU~, INC, 2 West 46th St., New York, N,Y I0036: phone 2]2-575-9000. Cable: AGENTRAVEL: Telex: 1260B6. Subscription inquiries write: ]RAVELABEN1 MAGAZINE. P.D. Bex 1456. Rev~rton.RJ. 08077:phone212 741.6354 Er~: Fnedheim, Editor and Publisher. Dawd Gol~an, Execuhve ~soc~te Richard S. Kahn, Assoc~ate FuEisher, Ex~cuI~ve Ed~lor Subscrl~n rates 1 $9.00,2 years--$[2 00. 3 ~ears--$1500 5C$ per copy: POSTMASTER Se~d addres; ¢~anges to ~ravel Agent 2 West 46:b St.. lJe~ York. ~X. 1~036, Second-class p~slaEe p~[d at ~ew York. ~].Y. aad additmnal madm7 otflces Oct 18, 198~. VcI 211 t~o. THE TRAVEL AGENTfOCTOBER 18.1984 T!0065-0756

THE SKY IS THE Spirits will soar at Hilton International Milano, with incentive group programs as LIMIT. lively and sophisticated as the city Rsel£ Over- looking the Eternal City from atop Monte Mario, Cavalieri Hilton International offers your winners Rome wifla resort luxur~ At both our hotels, sightseeing, tours and exciting theme parties can be tailored to your budget as well as your interests. And speei'al group rates begin w~th just 10 rooms. Call or write us today.

Coming Attractions ~r * SALES GUIDES "A-, FLORIDA November 5 EUROPE November 12 CARIBBEAN November 19 ADVERTISERS CALL (212) 575-9000 2 WEST 46TH STREET • NEWYORK, N.Y, 10036 TELEX: 126086 • CABLE: AGENTRAVEL NEW yORK LATE BAHAMAS OFFERS ASTA DELEGATES $250G NEW YORK "lhc Bahama~, Ministr.~ o1 lourt,.m ~ntl hotel industr3, ha~,c announced the details ol thcirjtlintly spon-,orcd "Bahamas $25{}.0(}0 Juckptlt'" promotion to bc nlOUlllcd at the 54th ASTA World ]ra'~cl Con~l-c.~.,,. All LS. and (.'anudian AS'I A members attending the Congrc.-,s arc eligible ~,~ plaS three .,,pcciall5 designed slot machines that ~s ill a~,~ard 25 agents ~ ] 0.(}0(} each to spend on ~d'~ crtising and pro m otioll during 1985. The Ministry of'l ourism is udding Ihis $25(1.(}[111 to the $2.5 million already spent this year in cooperati,,c advertising with the travel trade. BUDGET INTRODUCES $29.95 FLA. RATE FOR '85 ORI.ANDO. Fla. Budget Rent-~-Car in Florida is intr,duc- ing 1985 com, ertibles and a luxury model v, ith a $29.95 daily rate. in effect indefinitely. -rhe rate includes unlimited mileage. as does the weekly price of $t29. The rates apply t¢~ 19145 Chrysler Fifth Avenue luxury cat's and to Mustangand Dodge 600 convertibles. A Budget spokesman said the r~Hc,, are indicat ix e ol'a price war i~1 tile markcl, but arc Io introduce the new cars, particularly the convertibles, to clients. Budget. he said, will have more than 1,000 oft he convert ibles in its Florida fleet and "a significant number" of the Fifth A~ enuc car,,,. ALITALIA CUTS FARES L.A.-ITALY NEWYOP, K Alitaliahasannouncedrcduccdlurcnlroml.o~ Angeles to Milan. Rt>me and other sites in Ilul3. I hlo~.Luh March 31, roundtrip from I..A. tn Milan ~ill hc h'mn $7~9: Rome. $769 and to lhc rest tH" hul.~. $799. lhc same I~ rcs appl3 for trips originating in .";an DicgtL .'-;an FrancisctL San Oakland and ~aer;.tmel]lO. Fares ~trc ~tlbjCcl t(~ appro~ul. Some rcslrictiuns appl3. USTTA TO UNVEIL MARKET PLAN IN FEB. BUDAI)EST l)onna Tutlle, head of the I].S. lru~cl :tnd Tourisnl Administration, said the agcuc3 ~ill un~cil it, ad~crti.~ing umbrella them, and its o~crscas tllal'kcting i')larL~ Feb. 5-6. She made tl~c unnuuncemcnt dnring an arid row, tt~ thc Society of American Travel Writers here. NJ. eHAPTSR TO HOL~ SEMINAR NORTH AI~.I.INGTON, N..I. Nc~ .lerse3 AS'I A h;t,, sched- ulcdaseminarNo~. 14 on"t;ndcrst.'tndingYourscll'~H~d Ihun Othcr.~."'l he scssitm, b.~ ,lack M¢~ellcr Associ=ttcs. is sclaedulcd to bc held from 6:30-9:30 p.m. Cost is $5 including ¢ollce. reservations, contact ,'-;el', ia Mitchell at 201-994-199(I. THE TRAVEL AGENT/OCTOBER 18. 1984- TI0065-0758

The Mo st Nonstop _s From New. York, Los Angeles Arid San Francisco. Plus Convenient Daily Connections Fr.o.m ]90therU.S. Cities via Pan Am's WorldExpress. New Orleans Boston Buffalo Philadelphia Chicago Pittsburgh Dallas/Ft. Worth pro~idence Detroit Syracuse Houston UticalRome Miami Washington, D.C. Hartfordt Rochester Pan Am offers m,ore flights from New York to Tokyo than any other airline: nonstop 747 s Monday and Thursda34 and twice daily service the rest of the week. We also offer 7 nonstops a week from Los Angeles, 7 from San Francisco, and another 7 from Honolulu. On connecting flights, Pan Am WorldExpress eliminates the usual inconvenience ot connections to other airlines. With WorldExpress, your clients get one ticket, one check-in, and one basgage claim. Their - connecting flights are just steps away, not termlna/~ apart. And once in Tok)~o, they can fly on to 8 otl~er cities in the Far East. l, or reservations and information access: Sabre® YISYSIQPAINEWS; Apollo~ GICOHICPAINEWS; Pars® GICOHIPAOlNEWS; SYSTEMONE~ GGHQPA NEWS; DATAS II" G.DLICOHIQPA/P2; and MARSPLUS" KIFDK. Pan Am. First Across The Pacific. Y~o~,~~9~,The Experience? Ti0065-0759

$18.95 is going to excite a lot of peopls this fail And not ~ ~ ~ just because it's a nifty economy THIS FALL, # I It's a nifty economy car ~'~O ~ #'~ ~ ~ ~ bargain you can trust {unlike ~IO~JJ ~I ~'T \ ~ ~ ~ 2"~ som~ so-calledb~rgains) ...... k~_,N~j ~\ ~ H J o- ~'~-~j ~ ~ ~ p y torun~pthepnceat ~| | P~ ~ ~'- )-= .~ ~ |~ ~ i _e~ - .~ ~ the counter.Who needs bait ~,am m~ ~ ~--~,%e~ \ ~ /'~.~% }l ~ and switch? Who needs ~I~r~ "-'7 %~.'k .~,t ( ~'N'~.""~ enormousliability? ,,.,~P'~ ff..~ ~ "~._%~."~C~/] [ ~I r~-,~_"T~.. Whoneeds to buy ~ ~. ~ ~ \ ~~/ | ] ~ ~.~'~. "~ forced gas? Certainly ~| I,.~,I~ \~,.. ~ ~,,~'-~.,~:,~-~..,-~ ~.~:/ [ ~'~_e~'~'~" no client ofyours ri~vt ~IO.'-.)D , ~ • ~' | ~---~- ~ -/ f]~ olay an honest game • ~._ / ~ -- ~ ~ ~ |_/ ~ And that s why you'll FROM $69 ~ ~ ~\ - he~r cheering ~U owr AW~EK ~ _) | -" " ~ the West this faLL Thatq_l be your • ~ t~ fl clients getting the ca~ they bargained for at the prices we promised. ~ Call 1-800-367-5140 for our latest low Super Saver quotes in all car classes.,, from $18.95 m a day and $69 a week. THE CHOICE OF EXPERIENCES"MEANS BARGAINS YOU ~ TRUST We feaLure Fords in Lhe WesL: Hawe~L ~L~one. C~l~fornia (LA m~ea no~ under Corporate m~agementJ, Colorado, Hevad~ Utah & Weshington. 1-800-367-5~40 • Ce-uada 800-663-9017 or 800-663-1~ 18 ~VP • V~n¢ouver 604-879-3717 H~w~ 805-83~4041 • He~l~hbo~ T~tan~s ~-800-35~-39~3 %o~-f~e to Oahu • C~ BookingCode: TR TRAVEL AND THE ECONOMY PART OF LONG-RANGE STUDY WASHINGTON.- What +,rill nology Assessment (O'l'A) said Gaffigan said, are the areas the relationship be between the economy and travel from now until the year 2005? That's what Congress plans to find out as part of a study 16oking at "structural changes in lhe whole national economy." With the near-S33 billion-a- year air travel industry em- barking on a new era in travel selling because of the Airlines Reporting Corp. (ARC). the projection should be meaningful to carriers and retailers alike~ say some observers. James Gaffigan, head of the Travel and Tourism Govern- mcnt Affairs Policy Council, reacted enlhusiastically to news of the study. The report, he said, will show Congress that "'here is obviously an industry that is viable to the U.S. cconomy, so when they do energy policy, tax policies and so forth, they will say, 'We should be re. ore familiar with...this industrf." Project director Henry Kelly of Congress- Ofrice of "l'cch- travel will be included in the "leisure induslrics" segment of t he repo ft. which will be tel eased in preliminary form tO Congress in mid-summer. Kelly said that although lhe industry is "probably the best organized" of the area under study, "amazingly little aca- demic work has been done on the travel and lourism area." The report, he said, wilt be evaluated not only by Congress, bul "by academics and people good al analysis" as well. Of particular importance, of employment, demographics and data collection. "'We've been saying for yea rs that we arc a major inducement of employment,'" Ga ffigan said. Government attention to this arcs coutd prove very worth- while, he explained. Another important aspect of thc study, according to Gaffi- gan. will be demographics. which w~ll give government and industry "a beltcr handle on where people are moving." Gaffigan said the stud,~ also represents "necessary gokcrn- merit involvement in data col- lection'" and that he hopes it will lead to a resumption of the Icdcral statistic-~athcring that has been dropped recently. Kelty sa~d many industries will be contacted and thai all interested businesses and trade associations should feel frcc to reach OTA with comments. "We wa nt industr~ to sit back and look at itself." said Kelly. The two-year study has a $1 mi~l~on estimated cost and i~ Iormally known as 1 he Tech- nology and the American ~conom3 Transition Ih uiect, I: HOTELS: Hotel Group of America is offering a 15 percent commis- sion on all bookings ,'tt the Kensington Park Hotel and the Hotel Union Squ.arc, both in San Fro ncisco. For reservations call 415-397-3000. ~00-622-0834 in California or 800-277-5442 outside the state. The offer is COMMISSION ALERT valid through 1984. CRUISES: Sonesta Hotel Cairo t,, ollcri~g one free Nile cruise forcvcrv 50 cruise packages sold. [hc pro- gram includes two nights at the hotet and lbur or six nights aboard the Nile Dream Cruiser. The offer is in additmn t~ the standard 10 percent comn~iv, iotl and valid through Sept. 3(I. tlctails coutaet Soncsta tlotcN a t 6 t 7-421-5437. Salen l,indblad Cruising has liberalimd its polio) It) tuodalc the smaller groups u~ualh booked a boa rd ils shi Agents lion+ qualil~ lot a Ircc berth x~ hen escorting group~ small a~ six passengers All 4lore excursions arc included. but air fare i~ not. (ontact Salon l,ind blad at 212-751 THE TRAVEL AGENT/OCTOBER 18. 1984 T10065-0760

\~.rrd~ F~nna~ you can change the way your clients travel ... for 13us~ness or for pleasure_ Because Fin- hair treats travel with finness~ From New York, Los Angeles, Seattle and Montreal--to the Flelsinki Gateway and beyond--they'll enjoy the simple elegance of Finnair ser- vice. And you'll enjoy additional profitability. Because for every round-trip full ~are booking to Hel- sinki y0u'll get a special bonus: $100 for First Class and $60 for Executive . Class. (Or half the bonus if the book- ing is one way) To the Helsinki Galeway, When they're flying First and Executive Qass, you can treat your best cus- tomers with finnesse from the start --wi~h free helicopter service between major airports and heli- ports, special airport check-in, and comfortable private lounges. On board Finnair's widebody aircraft, they'll enjoy a sumptuous meal, enhanced by fine china and lit- ta]a crystal and accompanied by complimentary cocl~ails and w~nes. And whether ~n Firs[ or Executive CLass, your speaal customers can relax in spacious sleeper seats, with plenty of legroom. In fact, we're so proud of our inflight finnesse that for transatlanr.ic flights to Helsinki, we've made it possible for you to offer your First and Executive Class customers a chance to bring along their spouses at half pricel At the Helsinki Gateway. Here .finnesse begins right at the airport-- with efficient baggage handling and streamlined passport control. And a free Finnish sauna, available nearby for between-flight relaxation. When your First and Executive Class passengers are making next- day connections, you can give them Finnair's free stopover package in Helsinki. It indudes accommodations at the luxurious Inter-Continental, private transportation to and from the hotel, lunch or dinner, and a mnming sauna and breakfa_~_ And when they're looking for a retax/ng ~1 break, our specially- priced 2- and 3-day packages are ideal--for beginning their European business trip, for discovering the cul- ture and cuisine of Finland, or as the prelude to a spectacular European vacation. From the Hetsinki Gateway. Finnair is one of the most efficient ways for you to book your clients on to the rest of Scandi- navia, to Eastern Europe and Russia ... or even to Japan. (We're the only airline with non-stop service from Europe to Tokyo.) Our route structure is extensive, and our flight schedules have been designed with maximum convenience in mind. So next time you're booking your clients to Finland and beyond, remember the Helsinki Gateway It's the way to treat your clients with finnesse. Introducing Rnnair's Helsinki Gateway... the way to treatj/our clients with finnesse. To the Helsinki Gateway... the Helsinki Gateway... from the Hel$inki Gateway... For reservations and information, access G,/COHICA'~ I'AR~ G/COHIAYO;, Sabre. Reservec Ik DR18751: Data~ 11: G DL/'COH/C~AY T10065-0761