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FT. LAUDERDALE, FLA. SUN.SENTINEL --Do 62,167-- FT. LAUDERDALE METROPOLITAN AREA ,JAN 981 Non-smokers have their own S'ocial circle By Kathy Rayson Slaff writer "In Guyana. they call it ihe yellow perLl -- 12 cigarettes packaged in yellow paper• John Ishmael smoked six packs a day. His lingers were yellow from nicotine. HL.~ teeth were stained an unbeeomming shade of brown. Then, he quit. But when someone ]it up a cigarette, Ishmael would position himself nearby so he could inhale the smoke. ..It took him 10 years to lose the urge to .smoke. lie has succeeded, which explains why today hu is president of Non-Smokers International, an organiza- tion dedicated to the proposition that non-smokers are. entitled to fun. Fun for the non-smoker isn't easy to come by, says Ishmael. "If you are a single person and want to meet members o[ the opp,.'.site se.,¢, where do you go in South Florida? The bars," he says. "Name one smokeless bar " The same can be said of night clubs and most restaurants, he adds. Married non-smokers encounter the same problems as singles. Often, people who are sensitive to smoke -- especially those sensitive to smoke for health reasons -- will stay home rather than go out for fear of encountering smoke, he says. The alternative, according to Ishmael, is Non- Smokers International, which provides a "'family of non-smokers" in three categories -- singles, mar- rieds and young non-smokers. 22 and under. These t" groups meet tot bridge, discussion groups, pool parties and gourmet meals. Most activities are held in the homes of members. • There are about 700 du~s-paying members in Palm Beach. Broward and Dade counties, according to Ishmael. Many of them are referred to the group by ~rganizations such as the American Lung Associa- • tion. ":The group was started three years ago by Sandy Cahill, a Fort Lauderdale radio dispatcher who sued that city for the right to work in a smoke-free environment. She lost the suit, but met enough non- smokers to start a group. Non-smokers Annual dues are $75 for singles, Continued from Page ID ' "'It fell apart because of or- ganizational problems," says{ Ishmael Ishmael, who had moved to South Florida following a divorce, had attended a few meetings and was later, asked to re-orga~dze the group. "I a~ked the members what they wanted and they said they felt groups such as GASP and the Lung Association were doing a darn good job oF lobbying for the rights of non- smokers so more of that wasn't needed." he says. "People wantt-d to have fun m a smoke-frL~,, safe environment•'" $100 for married couples and $25 for young ncmYsmokers. That money pays for the activities, although Ishmael says an additional fee Ls somtimes charged to help delray expenses. , The daonev also supports the group's monthly newslvtter and a 24-hour telephone answering ser- vice that keeps members informed of the latest actlwties, which are held daily either on a [ormal or an Informal basis, according to Ishmael. The group has a debt o[ $11,000 and is applying tot non-profit sta- tus. says L~hmael. lie says the rea- son for the debt xs the co~t ot to coast so that no -" - • ~uJr, main- taining the answc, ring service and running dally advertisements in lo- cal newspapers to SOl|tit members. Ishmael says it's important to at- tract new members because exLst- mg members could lose interest without new faces. But we don't accept transients," says Ishmael, who says he is an "investor," mostly in real estate. "We don't want the guy who is in town for a couple weeks and wants to pinch a few bottoms." Ishmael hopes the group w~ll s~)meday be truly international -- or. at least, naticmaL "'We want to have a family of non-smokers coast matter where a TI04231052

member travels he Wlll ~ abl~ ~o socialize with ether non-smokers." Why ~ ~s implant2 TheFe is th~ "~y-girl ~hlng." ~ Ishmael. who met his pr~eat wife at a ~on-Smoke~ lnterna- tionat event. "The non-smok~ wan~ ~o date or marry would pr~ fer to date or mar~ a non-smoker." And, there is the ~onomie as~ct. "~ we ~om~ larger, wilt make it economically wise bus~n~s to accommodate us as a non-smoking group. I'm talking about ~staurants, in particular. ~e, like Denay's ~d already provide us with accom- modations because non-smoking is ~ood business. "We've roached a strong level Ishamel says el {he "But we are not anti-smoking," he adds. "V~e tell our merabers to respect smokers. We don't think it's illegal, lattcning or immoral to smoke. Wc think i('s stupid, but everyone is entitlffd to their own stupidity." ~ ~ide ~o Smoke-Fr~ Areas Broward County l~taurant and 7'hca~ers ~s available from the American Lung Association, 2020 S. Andrews Ave., Fort La~derdaie, The guide includes 49 r~tau- rants and 19 theaters that either prohibit smoking or .provide ~moking sections. The ~oktet ~s fr~ as a Christ~ mas Sea] service. In Palm Beach County, an or- dinance rt~uires restaurants that seat more than 50 patrons t~ non-smoking areas. TI04231053

THOUSAND OAKS, CALIF. NEWS D. 18,300 M S. 18,500 VENTURA METROPOLITAN AR~A 'Non smokers smokers aren't talking:, study When~a smoker lights up in front of a non- smoke.r,~...~1~'~.~sn't the non-smoker just say, straight out: "Put it out, bud[" It is because non-=nol~ers "don't want to make a scene" or are "afraid the smoker will get angry," or because they don't feel that they "have the right to ask," according to a new survey completed by a University of .C, alffonda, Berkeley doctoral student. • The student, Frances Randolph, a degree candidate i~. UC's school of public health, based her stucty.on telephone interviews of 600 persom randomly selected in the Berke- ley arem Her survey was supported with $2,000 [Tom GASP (Group'Against Smoking Pollution) .and $2,000 from ~ederal and private grants. She found out that smokers and non-- smoker~ have their own brand of ~ommuni- cation gap. Although non-smokers said they are ~upcomfortable ~itting next to ~omeone who ia' ~moking in a public place, ~ percent of them claimed they had 'never asked a smoker tostop; acco.rding to the survey. However, the majority of the smokers questioned in the random survey said a request to ~top smoking would not bother them and that 'they would support local smoking ordinances. A large number ~id they would yote for a state law barring smoking in c~rtain places. Smokers and non-smokers did have one major disagreement, according to the study. More than ~ the non-smokers said they would be bethered if someode was smoking in a re~taurant near them while only 8 percent of the smokers believed their smok- ing would make anyone uncomfortable in a restaurant. 18259 T104231054

GRIFFIN, GA. NEWS D. 12,665 JAN 31 I~-- .' Less youth smoking Could it be that the army of cigarette-smoking role models d-~IO'~ ]~y the tobacco industry over so many years is not winning, the war, after all? Could it be that all those pretty-girls and handsbme young men depicted in advanced stages of rapture over the delights of puffing have not had quite the desired effect on the young? So it might seem, judging by the latest results in an annual.survey of smoking habits among 17,000 high school seniors across the country. Two-thirds of them said they thought there was a "great risk" in smoking a pack or more of cigarettes a day. The University of Michigan's In- stitute for Social Research, w, hich has made such surveys since 1975, reports a significant decline in the number of seniors reporting that they smoke daily -- 2I percent in 1980, compared with 29 percent three years earlier. According to one of the scientists making the study, Dr. Lloyd Johnston, he and his col- leagues attribute this decline to "long-term increase in young peo- ple's health concerns about smok- ing, as well as a sharp decrease in the preceived peer acceptance of smoking." This brings us back to those legions of nubile maidens and sturdy youths who :tout cigarettes so relentlessly. The message is as ef- fective as it once was. By now, 74 percent of the sen,iors think their friends would disapprove of their smoking a pack a day. In 1975 the figure was 55 percent. The happy thing about all this is its promise of better health for these young people two or three decades~ hence, when smoking would begin to take its toll. The Michigan survey results are heartening news. T!04231055

DANBURY, CONN. NEWS-TIMES D. 39,571-S. 42,196 BRIDGEPORT-STAMFORD METRO AREA 2 stores c~ted for to post 'non-smokln~~ .signs DA~URY -- PoHc~ have" summo~ to employe~ of two gro- cery stores ~at have ~led t0 comply with a ~ty ordinance r~u~ing the s~r~ to ~st ~no s~o~ng' Kat~n ~la~ 18 Sky Edge ~ive, and C~o Fl~a, o~ 63 Elbow Hill Road ~ Br0o~ield, were.~u~ the summonses when S~, C~I Foley s~ their stor~ this week. ~[~o works for ~]ano's ~]icates- sen ~d Flandra wor~ for the 7-11 con- ve~ence store on ~ap~ard Ridge. Poli~ said the two stores were among a group of stvr~ ~at w~e w~ a~ut ~fing ~e sig~ ~rlier th~ month.. T104231056

Orange, NJ H. Germans adopt Cig~_r.?.~~e warn±ngs West German oiEarette makers, after losi.n~ a two yoar fight with the ~over~ont, have a~reed to to add., ' ' Warn£n~: Smokin~ endangers your health' ' in their nowspaper and ~aga~ine a~s. By Ootober of 198i, these same warmi~gs must be on the packages and later bn all posters. As of this da~e loose to- bacco~ cigars and ci~arillos are not included. However. they are be~ pressured to comply voluntarily ~ 1S264 T!04231057

® SAH JUAH, PUERTO RICO STAR D. 40,595 S. 45,479 ,JAN 27 192! Dr. ~,ngel A. Roman Frenco toffs a news conterence ~on- doy an attempt should be made to stop students and teochcrs ~t public schools from "smoking, instead of making ~l fus~ over asbestos classrooms. Looking on is )uan Rodriguez of the Education Deportment, (STAR photo by Jo=~' Garcia) have given wide circulation to posters asserting that certain structures are dangerous be- cause "it has been scieutifi- Ih, ulfl~ S¢~rdar~' .laime R~v- Doc puts cigarettes over asbestos risk less the lungs are further damaged by tobacco smoke. Roman was an expert wit- hess in the class-action suit that led test November to a court-approved plan to dismano tie some 1,800 public-school classrooms built with asbestos-cement panels over the next live years. His call [ora qo-smoking campaign among teachers and stddent.s was mode Monday during a news conference held by three Commnnwealth agen- cies to counteract what they claim are "'exaggeralions" in recent protests over the so|ely o! classrooms, lunchrooms and lavatories, in which asbestos- cement panels are used. Over the past few weeks, parents have reportedly kept their children [rum attending classes in nearly 1~0 schools where asbestos-cement panels were being removed. Education Department spokesman Juan Ortiz Rodriguez said Mo/~da.v that the protests were largely led by the Teachers Federation's "'somewhat ex- aggerated campaign o[ feor." ' By THOMAS DORNI~Y 0¢ The STAR I'eople concerned about health problems thai may be linked to ~s~tstos used in pub- lic schoot structures were ad- vised Monday to focus their energy instead on a campaign against cigarette .~. leacher.~ and s[udenls. The suggestion was made by Dr. Ai~gel A. Roman E'ranco, director o[ the University Puerto Rice's Cancer Institute. Hc suid lung d~mage by inhaling asbestos fibers not likely to lead to cancer Ti0423105

-3- Friday, March 20, 1981 Page illil II I Competitors Watch Liggett's Sales In Generic Cigarettes By DON BEDWELL ObServer 5tmH Wrt~r Will the Llggett Group's new no-/rills cigarette smoke out the competition? So far, maior tobacco companies give no Indica- tion of following Ltggett's lead In introducing gener- ic cigarettes to supermarket shelves. But competitors are monitoring the new no-name line to see if it is cutting into sales of their national brands. Unlike such famous Liggett brands as Chester- fieid, once among the nation's top sellers, the gener- ics produced by Llggett's Gary Tobacco Co. subsidi- ary are sold in plain, white wrappers with no distinctive brand identification. The cigarettes are being produced for Gary by Liggett & Myers Tobacco Co. in Durham, another Liggett Group subsidiary. Reynolds Industries of Winston-Salem, the nation's largest cigarette firm, says it has no plans to produce unbranded cigarettes. "Generic cigarettes have been tried several times In the past, and they've never succeeded to a point that we would get involved with them," spokesman David Fishel said Thuisday. As a rule of thumb, he said, a new ctgazette must capture about half a percentage point ol the national market to justify marketing costs. That fraction adds up to about 30 billion ciga- rettes, more than skeptics believe the no-name smokes can capture in an industry that always has touted image. "We are carving out a significant niche In the marketplace," eonteuds Llggett's Jim Dowd, "by of- fering a high-quality cigarette at a reasonable price." Alex McMillan, president of Harris-Teeter Super Markets of Charlotte, agrees that generic products -- including IJggett's cigarettes -- have won sur- prising popularity since they were introduced here under the "'Valu-Ttme" label. "'In our N.C. stores, one generic Is the seventh best seller of about 1,50 brand styles," McMillan said. Liggett began offering Its generic cigarettes qui- etly last summer in the Midwest, under a private label. They sold for 10 cents less per pack, $I less per carton, than national brands. Speculation about the manufacturer grew as the product was test-marketed in 1,S00 stores scattered through 42 states. Only this week did Liggett claim parentage, pro- claiming that the unbranded line would be expanded into nalional dlshibutiu:: In response to encouraging consumer The no-nano gamble could prove crucial for Lig- gett. For year,; it hax been rumored on the brink of pulling ot{t ¢'ff ~he cigarette industry aHo~ether as sitt:h brands as Chesterlield, I.&M and 1 ark .have clined to 3% ~,f lh¢, national nlarkel, q o cover such a retreat, the firnl ttas diversified into li,.tnor, pet foods and sporting goods. Ligg~,tt executives contend generic smokes are a logicat a~ition t~ the growing stock o~ nnbranded products ¢m grocers" ~helves. Since 1t~78, when generic goods first began ap- pearing i~ supt, rmarkets, the number ot hems has burgeoned front 50 to as many as 250 at some chains. Liggett says iu, cigarette is made of high-quality tobacco but cat] be sold for less because it dm,sn't need fancy packaging, con:~umer advertising or cost- ly solos lechniqt~e~. Just the ~amo. it i~ being launched nationally w~th the help t,f advertising in ma~or trade Fublica- t~ons on the tht, tiw "'Generics. are on the move." Tl04231059

TIAE MILWAUKEE J/OURNAL Thursday, March 19, 1981 Schlitz' cash stirs investors .. By Helen Pauly o! The Journal Stal'f • ""SAY. that again? Jos. Schlitz Brewing Co. -- a c~h-rlch acquisition target? :Activity in the company's stock apparently has I:~e~n stirred in recent days by the brewer's recent- ly.'released annual report, which shows a healthier a~nd, some might even say, a cash-rich company• ~9ome 681,000 shares of Schlitz stock changed blinds on Wednesday. Another 326,000 shares had been traded by midday Thursday. "~AII this, despite an eroding market share that reflects a seeming inability to keep up with the gl.ants of brewing -- Anheuser-Busch Inc. and Miller Brewing : Schll~ has substantially reduced its long-term d~bt, to $l 19.7 million at the end of last year from $.223.1 million in 1976. Over the same period, its d~bt-to-capital ratio -- a measure of financial s..trength -- has fallen to 26.9% from 38.5%. "' Liquidity rises : Rather suddenly, the company has become much more liquid. During a two-year period that began in 1980, Schlitz is gaining $100 million from the s~le last year of its Syracuse, N.Y. brewery to A~heuser-Busch, .'. The value of Schlitz's marketable securities, at lower of cost or market, more than quadrupled in 1'980 -- to $134.5 million at the end of last year f~'om $30.5 million a year earlier. The higher figure I~ nearly six times the comparable value for mar- ketable securities listed by cross-town competitor pabst Brewing Co,, despite the fact that the two b~ewers are neck-and-neck in sales. • On Wednesday, volume in Schlitz common stock v~as the fourth heaviest for all companies traded on the New York Stock Exchange. By midmorning Wednesday, 264,000 shares had been swapped and t~ding had to be halted to handle the influx of ~ders. ".Schlitz officials said they did not know why t.~adlng was so heavy. • At midday Thursday, the stock was up 75 cents to $12.12 a share, from the previous day's close of $11.37, Its highest closing price since 1979. For some time now. the stock has been trading below book value, which was $11.20 at the end of 1980. Last year, Schlitz never traded above $9.88 and prior to Wednesday, the highest the stock had been this year was $10.63. According to Don Rice, an analyst with Blunt Ellis & Loewi. just two weeks ago an average day of trading I.or Schlitz stock was about 35,~)00 shares. Last week average daily trading had risen to at much as 55,000 shares. Monday 117,000 shares of Schlitz stock changed hands and Tuesday volume rose to 178,000 shares. According to Rice, Schlitz is now more attrac- tive for a takeover than two years ago. Canadian firm mentioned Rumors about a possible takeove~ have been cir- culating for years now. One name mentioned more than once is Rothmans of Pall Mall, Canada Ltd., headquarted in Toronto, Ont. Rothm.ans, which malces tooacco products, a-l-ss-owns 50% of Cana- da's third largest brewing firm, Carling O'Keefe • Breweries of Canada Ltd. Robert Hawkes, president o! Rothmans, said Thursday that he had heard a rumor that his com- pany was considering a bid for Schlitz, but he said Rothmans had not taken par~ in any of the recent trading activity of Schlitz stock. He declined fur- ther comment. Andrew Melnick, an analyst with Drexel, Burn- ham & Lambert in New York, also termed Schlitz a good takeover prospect. But he askeck. "What" good is lots of liquidity if its volume (market share) continues to erode?" According to the Brewers Digest, Schlitz has a brewing capacity of 25.6 million barrels a year. Last year l! only sold 14.9 million barrels. Industry experts consider 80% usage of brewing facilities the breakeven point for brewers. Pabst, on the other hand, has a capacity of 18 million barrels and last year sold 15.1 million bar- rels. New Booze Law Having Little Effect 'The only trouble we have is at midnight Saturday. People don't understand that we can't sell them any beer or wine on Sunday.' By David Johnston Despite hopes of increased revenue and fears of increased crime. Atlanta's month-old, 24-hour beer and wine sales law seem~ to have brought little more money or mayhem to the city. The ordinance, introduced by City Councilman gam~ Howard, allows stores to soil beer and wine around the clo¢lt, except on Sunday. Before, stores could not sell beer or wine after L1:45 p.m. (C.oat'dl Ti04231060

; ochm n: "Thr e-Year Cut 1onnogolioble" If the administration gets the reductions in rates that it wants, look for a quick turn for the better, says the budget director. O. Mr. Stockman, if Congress approves President Reagan's tax and speeding cuts, how long will it be before we see the beneficial reactions that you expect? A couple of years? A No, I think some of them will be apparent immediately. If we can write into law a very major shift in entitlements and budget costs for '89. and late.r years, it will be reflected in the fhaancial markets immediately. Interest rates will start to come down. Then that whole process of recovery and; let's say, res- toratlon of health will fan out to the rest of the economy from that point forward. O. Suppose the economy d6esn'f reactbut just continues to be flat? What is your fallback position? A If you get interest rates down and .~,ou get the inflation spiral winding downv~,ard rather than upward, then the economy's.go- ing to start growing. Today, it's prlmar~y the total lack of confidence in the £utnre that's stalling out the economy. O. Congress is threatenin9 to go along with a tax cut for only one year instead of the three years President Reagan has pro- posed. How serious a setback to your program would that be? A Very serious, very serious, ave want a three-year tax cut. That's nonnegotiable. We've had'.one-year tax cuts practic',dly every year for the last five years, and the econo- my has deteriorated. We'll make that ve.ry cleax. O. Would the President veto a one-year tax cut? A It would be a possibility, aVe're not in a position to make any public statements on that right now. But every- one recognizes tile President has veto power. A tax bill that was totally inconsistent with the President's plan would have to be looked at pretty carefully.. (~ Are you surprised that most of the criticism of President Reagan's economic program is centering on the tax cuts? A No, it doesn't surprise me at all. It's fairly obvious what the Democrats are saying: No. 1, that deep, multiyear tax re- ductions axe unacceptable because they "will require expen- diture controls and budget cuts that they're nnwilling to swallow. If they can dilute and limit the tax reduction, they can then propose a much smaller package of spending re- ductions. The Democrats arc treading water. They're talk- ing rhetorically right now--like, "'The budget package is wonderful." They don't really believe that. But they know that the budget package we've proposed is driven by the size of the tax package, and t.hat if they can reduce and di- lute the tax package, they won't have to .confront the spend- ing question in the dimension that we've reconwnended. Secondly, the Democrats have always liked to use tax policy as a way of redistributing the tax burden and redis- tTibuting the income of the country. They're fundanzentally opposed to the President's plan because it's designed to reduce everybody's rate mad thereby ge.n~rate income rath- 2.4 Copyright @ 19B1, U.S.Ne~s & Wodd Report. In~ Interview With Da vid Stockman, Director of Office Of Manager~ent And Budget er than redistribute it. So they have invented the excuse that the tax program is inflationary. O. How do you explain the polls that show that American~ seem to want budget cuts, but are leery about tax cuts7 A What the polls really show is: People want less govern- ment. To them, it means both less spending and less taxes. And that's precisely what we have proposed. The bottom line of our plan is that, after it is fully implemented by 1984-85, the government would be taxing and spending a much lower share of the production and income generated by the private sector--19 percent rather than 22 or 23 percent. That's the basic policy choice involved. Q Some members of your own party in the Senate think the tax battle is going to go on into 1982~ A i'm sure there will be a tax bill long before that. The ecoeomy requires it. If we're going to get it off dead center, we're going to have to have the tax reduction. O. Why? If you don't get a tax bill this year, what does that do to your economic forecast? A The forecast is premised on the re- spouse you would get from enactment el-the tax bill at a fairly early date this year. Things would stay pretty much fiat, as they are now. (3, How quickly do you have to have your program in place? A As early as possible, given the realities of the congressional process. To move a tax bill through two committees and to confer- ence at the s;une time that these committees are involved in major budget-change items is going to create somewhat of a traffic jam in pure logistical terms. We recognize that. I \vould think three or four months ought to be an adequate time in which to get something to the President's desk. O. Would you take budget cuts without tax culs? A I'll take budget cuts any way I can get them. But budget cuts alone won't solve the problem. We need tax cuts because the tax burden is too high on the productive apparatus in our economy, whether" it's individuals or firms. If you want to restart the engines of growth, investment., The President with Resan and Stockman at the White House. T104231061