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Lorillard

Audit of Couponing Visit to Donnelly Marketing Elm City 820400. Loews Corporation Internal Audit

Date: 05 Apr 1982 (est.)
Length: 127 pages
89723164-89723281
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spider_lor 89723164_3281

Fields

Author
A, N.
B, M.
Caine, A.J.
E, M.
Harris, A.
P, J.L.
S, M.
Type
REPT, OTHER REPORT
Area
LOEWS INTERNAL AUDITS (LIA)/BASEMENT GMP
Site
G131
Request
R1-002
Named Organization
Donnelley Marketing
Lady Com
Lorillard Sales Force
Named Person
Crisp, L.
Donnelly, R.H.
Lawless
Tatulli, J.
B, M.
Caine, A.J.
E, M.
P, S.
Date Loaded
18 Dec 2001
Master ID
89723164/3281
Related Documents:
Litigation
Feda/Produced
Author (Organization)
Loews
Lor, Lorillard
Characteristic
HAND, HANDWRITTEN
ILLE, ILLEGIBLE
MARG, MARGINALIA
PARE, PARENT
UCSF Legacy ID
ivv98c00

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Page 11: ivv98c00 Log in for more options!
LOcalS Co.e~O LO.P/LLA.EPQ O~Y_ .~cc~i4 Ja7t~«- ~'ff +[~,/[~
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\ a p Pre ared bp ~ k Appmved by . ~ a SCHECUL ' -~ PREPARED BY ~ ~ ~aJ CWcf/_ d2 ~ REVIY 79 - s~ Z ~ 4 5 - ~ ,~ -------- --I q ------ _ _ _. ,. -- ---p O~fr~E. .~ z - ( I - - - - Z . . 3 . 4 4 43 I ll-FIII I I I I I I I 11- I I I I I I I II LI II IIIIIII II IIIIIII II I~ 89"123170 ~ rr r-rr i i
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~'i-11'hllti ~1k d P~, , ~ r> q I , ,I --) -, Septenyer 14, 1977 0 Ns. L.~vcrnc CrisL 'I'he 1000 Rcuha•n II. Donuelley Corporation Iloturcllcy Driva 3'-1 7 2 31 71 CLn Cily, Nort, Carolina 2 1698 Dear 1'he Lavcrnc: followiuy ara ueLails coneerniny a coupon being ofEcred for: iCENT Job Coupon ]ssue (000) Expiration Go. Coale V<iluc AlcChud Date Area Circ. D.tLc 215 233 1.00 Off Cartovi SS-ROP 11/13 Select 4,655 5/31/78 234 Parade 1y,758 " 235 11/20 Family weekly 11,306 " 236 11/6 Sunday Waivcr 14,854 50,573 4btal Circ. Estimated Redempti..on - 3% N 6T,~ r TOr ct cr(J ~----_----~-_ ~ ~1 S n a Carton YE~RS OFACL C~n f~r purchase and ]p YFl2SONriI 30, 1978 ren present¢d bv outslde ag n<y r F feyuese This coup n is ~ O a Lim ~~ r stricted. O((er good only in U S1a e e nrohibiled, taxed or Save Dealev Vou are autho ved to give the - £6Z 340J - the f a d ~? KE NT - nvoices provingmrchase of suffic ent saocke..~th ~....3 aqE 90 days ro cove.r cou f .'nn I1:n,^.'1' J.n11 :{'PIA:1'•I• NYIJ Yr11:K,.IJ.Y. IlnlI l ce value off your regular store ~rson presenting this coupon IUD's. U Prke of a cartoon of KentrKing poncomplianceu~ithlhetermsoffhisoffeqy uunllhe g `hee face value pUUS 5e0 handting allo.v nce. This coup n r de med by yo di tl y on rlye n na ry y,~,iB LNld ~ioar and assig ed I n ponst bh th lt u voideas se sown w --- STORE COUPON-_-_ J ~_----=------ ---- ~_~ I~ + CODE233 rnebrandfsmokamostoffeni ualue 1120 - onsumer must paY anY aPPlicabie sales ax Casf ~ o n$~ f Kent Or1~Q5 tion 1496i, n EI,m in,voin Gty, 1C- North Presenlation of th-ic coupon to Lonllard f..... emp- ~ fraud_ F g mola4on of any of the tem~s of ahis oHer shall conslttute or redemp5oq maii coupon to Lonpard CigareHes ' Caro llna 27898 _ P_O. Box
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® Tear otl and redeem this coupon k Kent Golden Lights 06L=6B ~. ;U k 9.ll~T.~.~e- ~-:A.:, ti~a:.:. . .. .. a 250 SroraaouPon 250 - EB1300J IM on'6ne dck df Kent Golden Lights King Size or1005 CODE10] /r9kcia ', ~„
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0 Cv Dear Laverne: September 14, 1977 q1 I qI-~-1 8`-f7.Z31 7! The following are details concerniny a coupon being offered for: KENT 1 V1SC I UU~..e. _ _ Area (000) Circ.. Expiration . Date Select 4,655 5/31/78 Parade 19,758 Family Weekly 11,306 Sunday Waiver 14,854 50,573 Total Circ. (r K- IJI SaVe Dealer: You are authorized to ~Z 3aOD . - th f qve Ih Ms. Laveruo Crist : . Thc Reubf,n 11. Donnelley Corporation 1000 Donuellcy Drive Elm Cily, North Carolina 27898 Job No. Coupon Code Valuc Method Issue Date 215 233 1.00 Off Carton SS-ROP 11/13 - 234 " 235 11/20 236 11/6 Estimated Redemption - 3% /UUTc Tk ~ a {Je~-~a~~c ~ %/ .y- /OlY ~ ~C•rc,G'rr« 6y ~~, - _.~~..~a~..~.....~ S~ . C value 1/20 of 1C. P onsumer must pay any appticable sales tyx ~ tion in knouri r~en~Kon of this coupon to Lonllard for redem fraud.F.,..,,,ni9~olationofanyotthetenns.,(no....«__-; , p- 'lllii i.,ttlll~~<(\,U ('nFll'1\ilY ttnn i•:n:7•r t2~vl a'PIaa;9' NISIJ Y(11tK,. D1.Y: i(tt117 ee ace vaiue off your regular store price ~o{a presenting this coupon th~fa evalue~plus 5C hand~lina alk~ao this offe(; you will hetrefupded redpo,.,,,,! ~... assi9ned] lnvoices W1O1 r'onttard and may not 6e transferred~ - eKr~ s,~T . ~ 90 days to cover counnn9 pu~ase of suHicient stock wfthi, e:, (~~-r~~ I othenuise rese9cted. Offeoutside agency or where prohibi ed~ofa~d or Limited to one cou good oniy in U_SA: vxpires qpri] 3Q 1978. YFA(2 ~n ~r purchase and TO PERSO S OF qGE ~/'\` `•+reS~ OIlUUS 1446, Elm Ci [yman coupon [o - "`• "'an consettute hJ. orth Carolina 27898. Lonllard Cigarettes, P.O. Box 0`~J CODE 233 - 1e vrana 1 smoke most offen i ~L~~~.~......./a.~~.~.~. , S1ORE CpUPON.--------w
Page 16: ivv98c00 Log in for more options!
ave -~, IUUE ~ ~~ I smg.Tive' ~ ' (RegolarorMentLolD -- j STORE COUPON ~aaia ___ __- - _- - - - _ ' ' //~CUTTHISCOUPTOWARDTHEPUFCHABEOfAPACKRA250 &~VINOTi True 5mg.Coupon P.O. Box 2140 HILLSIDE, NEW JERSEY 07205 PLACE STAMP HERE
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Rurrrrrr ~ . 00 mm 'R Z SaaKms-n 00
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; StoreCougRn e9tsaoD 2vC~ 1 Save on Kent Golden Lights ! Tar and nicotine levos_ r~, Compare your 1OOmm brand with Kent Golden Lights 100's ~ Onty lomfl tar. Yet taVe so 9aaC W u vron9 belle. e the n u mben. FTC Report Dec.'76 Regular100'a MG TAR MG NIC Menthol 100's MG MG TAR NIC ~7 ~ Kent Golden Lights 10 _ 0.9° - Kent Golden Lights 10 0.9' Vantage 11 0.9° Merit 12 D.93 N Merit 12 0.9° Salem Long Lights - 12 0.9' (~ Parliament 12 0.9° Virginia Slims 15 0.9 p ~ Winston Lights 14 1.0' Siiva Thins 16 1.1 Virginia Slims 16 0.9 PaIlMall 16 1.2 ~ Tareyton 16 1.2' Eve 17 1.1 Q - Silva Thins 17 1.2 1.&M 18 1.1 L&M 17 1.1 Salem 18 1.2 ~ Viceroy - - 18 1.3 Kool - - 18 1.3 Raleigh 18 1.3 Belair 18 1.3 Marlboro 18 1.1 Benson & Hedges 18 10 Benson & Hedges 18 1.0 Winston 19 12 Lark 19 1.2 Winston 19 1.2 Lowestotallhrandssold 0.5 0.05 Pall Mail 19 1.4 °FTC Method
Page 19: ivv98c00 Log in for more options!
- - ~mai- CUTALONGDOTTEDLINE flegular and Menthal: 5 mg. "tar;" 0.5 mg. nicotine av. per cigarette. FTC Method. ', mLaNno~is7s Warning: The Surgeon General Has Determined That Cigarette Smoking Is Dangerous to Your Health.
Page 20: ivv98c00 Log in for more options!
i i:./V:I' It1i.1 :i'LKI..I!.I' J VI>lai, H.V, 1/II11'/ January 5, 1978 Pi:a. t.. r nc Cr~~C •I91c Itcrllnn IL Do/ulcllcy Corporation 11i00 Drnnlci11y D11v1 Glln City, NorCh Carolina 27(3]8 $y7231 73 Ucnr Lavcanc: on being u offered for: Max '1'Ile p followieg are deCails corncorning a co iration x ]ssue (000 p ) E Joh Con~,nn Trea Circ . Date N.- Codc Valuc I~cUIOi DoCe , 639 4959 _ 25t Off Pack SS-ROP 2/15/78 Seleat 1O,'J'] 7 8/31/78 647 4060 $1.'Yr) Off SS-B/B 2/15/78 Selec t Wi11 Advis 5/31/79 e Carton Q! ~ ~ Job No- 639 - Estimated Redemption - 3% W N ~ J ,- n,aon,ntion - 50% ~ -~`. -~ STOqE COUPON 090 V 3000 dF1@~~1~.'JQl0®/V A CARTON OF MAX 120's CODE 4060 STORE COUPON E you I>ekaCarton low TOTHE CONSUMER; CAUT/ON! W nT¢mpar.assyour tl¢aler try asking M1im lo retl¢emcoupo~: w.1M1OU1 making Irye requiretl purCbase. He mu51 retleem coupons Propr!r1Y lo gel bis mo back.REMEMBER.cOUponser¢gOOUOnlyonll~¢brantlscalley(p.qnv~'~Wner fs¢constitu:.Irautl. DEALER: YdU ar¢ aulM1Or~zed to 9we tb¢ person pree¢nt~n9 tryiycoupon h¢ }ace va/u. OflyOU,r¢gdaator¢Oriceo/apackorGartOndMA%.Uponeompl~a',,C¢rvitbtb¢fer Olib.. ott¢r, yoV Will Ge ,elundeC the face valu¢ plus 5¢ bantllln9 allowaLie. This <ouMan may um bC rea¢¢n~¢a by vou mrecYy wifn Loneam anrl mar np} ce i2nslenM d a si~qno.1 Invoic¢c PrOVin9 pNtM1as¢ ofsuffiCranl slOCk wilryin the last 9, Cays lo cov¢r coupons r Yst be sbOwn Or. requesl. Thi5 CouUOn 6 vOfq wM1en preg¢ryetl bY oulsitle gency or aM¢.e prMibn¢tl. a.e, or dberwise resrcyetl. OXer 9oor1 only in USA.; e+pees AUGUST 31, 1970 . Umr1eC lo nne coupon per purcbase arq TO PERSONS OVER 21 YEARS OF AGE. Consumer musl pay any aopkCablE sales laa<. Casn valu¢ 1/2D0/16. FYCS¢nlation d fbis coupon lo Lonllard lor r¢r]Cmp tioninknowingvidal~ondanyoflbetermsdlbisdl¢rsM1allCOnst~lule/rdutl E fr tl n w~ . O \., miil COUppn to LORILLARO Ciqar¢Ites. 10. 6Uw li1G. Elm C/ty. Nortb Carolina 3>893. i/7 . CODE 4059 y?"f 7a3!'13•8 V~ ~~ ~~ Of! Z2~5 S nred .~ny " . . . . ~ ~ . . . . . . .1 . . ~ . Y . m . ~ • ~ ~ 6S04 d000 '

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