Lorillard
Audit of Couponing Visit to Donnelly Marketing Elm City 820400. Loews Corporation Internal Audit
Fields
- Author
- A, N.
- B, M.
- Caine, A.J.
- E, M.
- Harris, A.
- P, J.L.
- S, M.
- Type
- REPT, OTHER REPORT
- Area
- LOEWS INTERNAL AUDITS (LIA)/BASEMENT GMP
- Site
- G131
- Request
- R1-002
- Named Organization
- Donnelley Marketing
- Lady Com
- Lorillard Sales Force
- Named Person
- Crisp, L.
- Donnelly, R.H.
- Lawless
- Tatulli, J.
- B, M.
- Caine, A.J.
- E, M.
- P, S.
- Date Loaded
- 18 Dec 2001
- Master ID
- 89723164/3281
- 89723167 Donnelly Marketing Coupon Redemption Service
- 89723169 Loews Corporation Table of Organization Lorillard Marketing Marketing Services Chart Ix-B-2 811000 L-707-10-81
- 89723171 Untitled Document 89723171
- 89723171A Store Coupon Save $1.00 on A Carton of Kent Kings of 100's
- 89723172 Untitled Document 89723172
- 89723172A Save 25 Cents on A Pack or Carton of Today's True
- 89723173 Untitled Document 89723173
- 89723173A Save $1.00 on A Carton of Max 120's
- 89723173B Save 25 Cents on Max 120's Pack or Carton
- 89723175 Media
- 89723178-3179 75 Cents Off on A Carton of Kent Kings or 100's
- 89723180-3181 Lady Com
- 89723182 Untitled Document 89723182
- 89723183 Save 25 Cents on A Pack or A Carton of Kent
- 89723184 Save $1 on A Carton of Today's Kent
- 89723186 $1.00 Off A Carton Newport Lights
- 89723188 True Savings. Only 5 Mgs. Tar and A Taste Worth Smoking.
- 89723190-3190A Kent Golden Lights. Save 25 Cents on One Pack of Kent Golden Lights King Size or 100's
- 89723192-3194 Save 25 Cents on One Pack of Today's 5 Mg. True (Regular or Menthol). $1.50 Off on A Carton of Today's 5 Mg. True
- 89723196-3197 Kent America's Number 1 Selling Tar. Save $1.00 on A Carton of Today's Kent America's Number 1 Selling L Ow Tar.
- 89723199-3200 Save 25 Cents on Max 120's Regular Menthol Pack or Carton
- 89723201 I Thought About All I'd Read and Said to Myself, Either Quit or Smoke True. I Smoke True.
- 89723201A Save $1 on A Carton of True. The Low Tar, Low Nicotine Cigarette
- 89723203 Special Offer From Kent Golden Lights
- 89723203A Thanks for Sending in for Our Special Offer. Now, Here's $ 1.00 That'll Buy You A Lot of Pleasure.
- 89723205 True S.S. 25 Cents Off Pack 771002 Circ. 55,000,000 (2.5 Percent)
- 89723207 "Attachment "D" S.S. Liability
- 89723209-3210 Lorillard Coupon Redemption Agreement
- 89723211-3218 Coupon Redemption Services Agreement
- 89723219 Coupon Release Notice
- 89723220 Untitled Document 89723220
- 89723221 Coupon Redemption Check Register
- 89723222-3224 Coupon Redemption Report Report Date 811000
- 89723227-3229 Coupon Clearinghouse Agreement
- 89723231 Donnelly Marketing - Elm City Processing Flowchart
- 89723233 Untitled Document 89723233
- 89723235 Untitled Document 89723235
- 89723237 Untitled Document 89723237
- 89723239 Untitled Document 89723239
- 89723241 Untitled Document 89723241
- 89723243 Untitled Document 89723243
- 89723245 Untitled Document 89723245
- 89723248 Untitled Document 89723248
- 89723250 Coupon Redemption Center Invoice Control Sheet
- 89723252 Save 25 Cents on the Pack of Your Choice
- 89723253 Free Pack of Triumph When You Buy A Pack.
- 89723255-3256 Work Sheet Value Code Report
- 89723257 Prorate Summary Report
- 89723259-3261 Value Code Report
- 89723263-3267 Lorillard Coupon Redemption Policy Manual
- 89723268 Untitled Document 89723268
- 89723269 Untitled Document 89723269
- 89723270 Processing Flow Chart (Condensed)
- 89723271 Untitled Document 89723271
- 89723272 Untitled Document 89723272
- 89723273 Untitled Document 89723273
- 89723274 Untitled Document 89723274
- 89723275 Untitled Document 89723275
- 89723276 Untitled Document 89723276
- 89723278 Untitled Document 89723278
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A WIT DATE OH F[NIOD
\
CONTENTS OF THIS BINDER
QlffCic/PT/o.~ Y
. ABCODNTANTS (ON SECTION OF WORK COVERED EY THIS EINDER)
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BEVIEWED BY:
[NIOR ' ANADER .
LOEWS CORPORATION
INTERNAL AUDIT
DIRECro
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89723164
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May 17, 1977
Ms. ].avornic Crisc
'Phe Rcubc:n II. Donnclley corporation
1000 llounel.ley Drive
Elm CiLy, North Carolina 27898
Dear Laverne:
MAY 19 RECb
The following are details concerniny a coupon beiny offered for: TRUE
Job Coupon 7ssue (000) L'xpiraCion
No. Cn(3r. Value ;;et.hod 1)aLC Rrca Ci rc. Datc
115 585 25¢ Off Pack MCA Co-op 6/6/77 Selected Mar7cets 29,723 12/31/77
84-7 23~ `J'~
Estimated Redemption - 2%
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looo uol.nollcy urivo
liLn Cily, North Carolina 2789ll
DCar Lalvcrlle:
May 17, 1977
MAY 1 9 REc'o
Phe £ollowilig are deLails concerniuy a coupoai bciny offered for;
Jo5 Coupon
No. o.lc Vn
115 585 25fi Off Pack
Jssuo
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VICE PN68IOENT-AOVERTISING & BBANO MANAGEMENT
LGEWSCORPO'RATION TABLE OF ORGANIZATION
LORILLARO
TI
Q MARKE
MG
MARKETING SERVICES
CHART IX-B-Y
MARKETING OCTOBER,19S1
SERVICES L&071G81
OIRECTOR
C.Totl
BRAND PROMOTION
MANAGERS
J. Lambudo
8. ftpid
J. Taulli .
SALESPROMOTION
OIRECTOR
P. Lcwlou
GRAPHIC GRAPHIC CHEWING TOBACCO MED IA
PR00UCT10N ART & DESIGN PURCHASING OUT-O FHOME
MARKETING
MANAGER MANAGER MANAGER MANAGER MAN AGER MANAGER
E.LUndberP R. O,Blniu J. Parvolo H. C.rtoll R. Sm ollin S. MaMoy
FIELD
PROMOTION REPRESENTATIVES
MATERIALS ASST.BRANO
l
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BUYER MANAGER n
s
.
ey R. Rawell
E.Min~i J
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R, Budyers
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STAFF
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January 5, 1978
t.t;. I.ac,ruc u: i ;P
'/9ic kouh.n 11- DoiinclleY Corporetion
lI1nO lcy Drivc
Glm CiLy, NorLh Caroli1ta 27H13&
llcar L.vCrnc:
'1'1ie folloWing are deCails coucerniuy a
Job Cot~l'nn
N Codc
639 4059
64'7 4060
ssue
Valuc t~cLhod U~ee
coupou
$q'7Z3173
beiny offere<9 for: Max
(00p) Expirition
ll~be
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rc.
prE.;t C
25t Off Pack SS-ROP 2/15/78
Off
Carton
SS-B/B 2/15/78
Select
Select
/Q~-7
$
--A
8/31/78
Will 5/31/79
Advisc
Job No- 639 - Estimated Redemption - 3%
. . . _,~ n,~,a~,mntion - 50%
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If you
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~~ I~`. ,~ STOFE COUPON 090b 3000 ~.r
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Broker Ad
In Pack Cross Ruff
Newspaper Co-op
O-CRS RF - On Pack Cross Ruff
o`i Direct Mail w/Out Sample
IXM W/SAM With Sa[ple
11M S Direct Mail Solo
FS FSI
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I IN PK In Pack
IR INST R Instant Redeemable
M MAG Magazine On-Page
MI MAG INS Magazine Insert
N NSP - Newspaper R.O.P.
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MAG P/U Magazine Pop-Up
PR CR . Custoner Relations
S S5 Sunday Supplennent
SC SON COM Sunday Comics

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