Tobacco Documents Online

104 December 18, 1942 ' A regular meeting of'the Board'of'Directors of'P. Lorillard Com- pany was held today at the office of the Company, L19'West 40th Street,, NiewY'ork City. There were present Messrs.: G'.Hi. Hummel H.A., Kent E.S. Bowling W.J. Halley J.S'. Freeman J.J. Driscoll F. Hopewell Buf'ord' Scott J.A. Glascock T.L. Perkins, Asst. Secretary The Chairman of the Board presided'and'the Assistant Secretary acted as Secretary of' the meeting., On motion duly made and seconded, the reading of the minutes of the psevious meeting was dispensed with. On~ motion of M'r.~ Freeman, seconded by~ Mr~.~ Bowling,,, it~~ wa~s unaniimously RESOLVED: That the Transfer Books of' the Reg2stered' Five P¢r Cent Bond!s of this Company shall be closed at three o'clock P.M. January 15, 1943, for the payment of interest thereon, due February 1, 1943, and shall be re- opened at ten o"clock A.M. February 2, 1943. On motion of Mr. Hopewell, seconded byrMr. Bowling, the following adFertis3!ng,expenditures were in all respects' approved, ratified, and con- firmed:. Contract with Football Yublications, fiew York City, for a page advertise- ment of' OLD GOLD Cigarettes in the official program for the January 1, 1943' Rose Bowl Football Gome, at a net cost of $291•55• Contract dated December 10, 1942 for an additional expenditure of $50 for advertising of Company products in the Western Tobacco Journal, Cincinnati, Ohio, during 1943. Estimates of'J., Walter Thompson Company covering advertising of OLD GOLD Cigarettes as fo1lLows r, #110 dated December 2, 1942 in service pub]!ications therein set out, during 1943, at a cost of' $22,391.03. #111 dated December 3, 1942 over radio Station KFI, Los Angeles, Calif., January 3 through April 1,, 1943;'at a cost of $3,542. #112 dated December 7, 1942 over radio Station VPWJ,, Detroit, Mich.,, January 1 through March 37.,, 1943', at a cost of' $1„345•50. fb #113 dated December 4, 1942 over the Yankee lqetwork,, New England States, OD January 1 through April 1, 1943, at a'cost of $19,,902. ~ µ #114 dated December 4, 1942 over radio Station~ WTAG~, Worcester,, Mass., O January 1 through April 1, 1943, at a cost of $1„608.75. Cj #115' dated December 3, 1942 over radio Station WISH', Indianapolis, Ind. January 1 through April 1, 1943, at a cost of $2,925.

105 #116 dated December 3, 1942 over through April 1, 1943, at a cost #117 dated December 3, 19'42 over through April 1, 1943, at a cost #118 dated December 4, 1942'over January 1 through April 1, 1943, radio Station WFCI, Pawtucket, R.I., January 11 of $624, radio StatimKOA,, Denver, Co1o.,, January 1 of $2,1!84, various College radio stations therein set out,, at a cost of $4,366.20. #u9' dated December 3, 1942' over Station V6HN„ March 30, 1943, at a cost of $780. New~ Y'ork~ City, January~ 5~ through~: #120' dated December 4, 191;2' over Station WHN, New York City, January 1 throughMarch 13, 1943, at a cost of $16, 688.33.. #121 datedi December 3', 1942 over Station W'HN, New York City, January 1 through April 1, 1943, at a, cost of'$10,4G0. #123 dated December 8, 19/+2, 300-line advertisement in the New York Journal of Commerce during January, 1943, at a cost of $102. On motion of Mr. Bowling, seconded by Mr. Freeman, it was unanimously RESOLVED: That the Company contribute the sum of $500 to the Richmond Tuberculosis Association, Richmond,, Va. On motion duly made and seconded,, the meeting adjourned. l• ~ Assistant Secretary